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Plugin\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=22581\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:150:\"http://wptavern.com/help-test-the-buddypress-attachments-plugin?utm_source=rss&utm_medium=rss&utm_campaign=help-test-the-buddypress-attachments-plugin\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3091:\"<p>After shipping BuddyPress 2.0, the plugin&#8217;s core contributors decided to adopt WordPress&#8217; features-as-plugins development model for working on the possibility of a <a href=\"http://wptavern.com/buddypress-to-adopt-features-as-plugins-model-to-develop-new-media-component\" target=\"_blank\">new media component</a>.  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With the plugin activated, a new Attachments menu is added to the user profile menu where users can manage (edit/delete) attachments:</p>\n<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/05/attachments-user-profile.jpeg\" rel=\"prettyphoto[22581]\"><img src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/05/attachments-user-profile.jpeg?resize=800%2C775\" alt=\"attachments-user-profile\" class=\"aligncenter size-full wp-image-22592\" /></a></p>\n<p>Here&#8217;s an example of an example of a group avatar cropped using the &#8220;BP Media Editor&#8221;:</p>\n<p><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2014/05/group-avatars.jpeg\" rel=\"prettyphoto[22581]\"><img src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2014/05/group-avatars.jpeg?resize=800%2C502\" alt=\"group-avatars\" class=\"aligncenter size-full wp-image-22590\" /></a></p>\n<p>A robust media component is one of the features that BuddyPress site administrators request most often. If you’re hoping for this to become a reality, you can help by testing the plugin while it’s being developed.</p>\n<p><a href=\"https://github.com/buddypress/bp-attachments\" target=\"_blank\">BuddyPress Attachments</a> requires BP 2.0+ and WordPress 3.9+. You can download it from the plugin’s homepage on Github, where you’ll also find a <a href=\"https://github.com/buddypress/bp-attachments/wiki\" target=\"_blank\">wiki</a> for installing and using it. @imath is seeking feedback from different types of users. Here’s how you can help:</p>\n<ul>\n<li>Test it, <a href=\"https://github.com/buddypress/bp-attachments/issues\" target=\"_blank\">report bugs</a>, add recommend enhancements and add your feedback</li>\n<li>Plugin authors can test for conflicts, such as duplicate names in functions</li>\n<li>Contribute code: Pull requests and patches are welcome</li>\n</ul>\n<p>If you want to see the progress on the plugin so far, the video below is a live demonstration where you can view the bleeding edge version 1.0 of the plugin in action. Download it from Github and take it for a test drive. You can also follow along and contribute to the development discussion on <a href=\"https://buddypress.trac.wordpress.org/ticket/5429\" target=\"_blank\">Trac</a>.</p>\n<p></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 08 May 2014 21:34:47 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:9;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:77:\"WPTavern: WordPress Contributors Move Toward Automating Accessibility Testing\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=22333\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:198:\"http://wptavern.com/wordpress-contributors-move-toward-automating-accessibility-testing?utm_source=rss&utm_medium=rss&utm_campaign=wordpress-contributors-move-toward-automating-accessibility-testing\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:7143:\"<p><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2014/05/guided-road.jpg\" rel=\"prettyphoto[22333]\"><img src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2014/05/guided-road.jpg?resize=900%2C421\" alt=\"guided-road\" class=\"aligncenter size-full wp-image-22575\" /></a></p>\n<p>Accessibility is one of those areas of WordPress contribution that hardly ever ends up in the spotlight. Much of the work that goes on in this area is invisible to the vast majority of users. Accessibility experts are generally in shorter supply than other types of contributors as well. Why aren’t more people involved in this important aspect of the web?</p>\n<p><a href=\"http://davidakennedy.com/\" target=\"_blank\">David Kennedy</a> has been an active member of the WordPress Accessibility team for more than a year, and he believes that accessibility can be an artful science. His involvement began shortly after he started working on <a href=\"http://wordpress.org/themes/accessible-zen\" target=\"_blank\">Accessible Zen</a>, a free accessible WordPress theme. This led him to attend the weekly IRC meetings and contribute by testing patches.</p>\n<p><a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2014/05/davidkennedy.jpg\" rel=\"prettyphoto[22333]\"><img src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2014/05/davidkennedy.jpg?resize=150%2C150\" alt=\"davidkennedy\" class=\"alignright size-thumbnail wp-image-22576\" /></a>Kennedy first started learning about the basics of web accessibility while working for <a href=\"http://wptavern.com/feed\">The Arc</a>, a national nonprofit that helps people with intellectual and developmental disabilities. The more he dug into it, the more he enjoyed it. Now it’s part of his daily life as a frontend developer and contributor to WordPress.</p>\n<h3>Digging Deeper to Find the Beauty of Web Accessibility</h3>\n<p>I asked Kennedy to give us a window into why so few people are drawn to get involved with accessibility.</p>\n<p>“The answers to web accessibility challenges and problems aren&#8217;t always clear,” he said. &#8220;So much of the right approach often depends on the context of the website or web application in question.&#8221;</p>\n<p>Harnessing the right solution will often require delving deeper into the specifics of the content you’re trying to communicate. Kennedy cites a specific example:</p>\n<blockquote><p>The alt attribute you write for an image on Site A can be vastly different than the alt attribute for the same image on Site B. Why? Each site&#8217;s content is vastly different. This stumps a lot of talented web workers. </p></blockquote>\n<p>Accessibility improvements are often implemented under the surface of the application and Kennedy says that the goal is to keep them invisible.</p>\n<blockquote><p>When web accessibility is done right, it&#8217;s undetectable. So it&#8217;s not something designers, developers or users can see to make a note of for future inspiration. You have to dig deeper to find the beauty in web accessibility. But trust me, it&#8217;s there.</p></blockquote>\n<p>Kennedy and other WordPress accessibility contributors are working together to improve the application along these lines with an initial focus on modernizing their testing tools.</p>\n<h3>WordPress Contributors Are Collaborating With the Drupal Accessibility Team To Automate Testing</h3>\n<p>The WordPress Accessibility team is <a href=\"http://make.wordpress.org/accessibility/2014/05/02/automated-accessibility-testing/\" target=\"_blank\">moving toward automating testing</a> in order to improve its efficiency. Kennedy hopes that automated testing will bring accessibility improvements to a new level, as well as help to educate other types of contributors, i.e. designers and developers:</p>\n<blockquote><p>Its biggest benefits include helping us find simple errors, like missing form labels or missing alt attributes, and alerting us to potentially large trouble spots within code that may need more manual testing. Automated accessibility testing also shows many developers that accessibility is as much a code quality issue as it is a design and user interface challenge.</p></blockquote>\n<p>Pursuant to that goal, Kennedy contacted <a href=\"http://jessebeach.github.io/\" target=\"_blank\">Jesse Beach</a> from the Drupal project. She is a contributor to <a href=\"http://quailjs.org/\" target=\"_blank\">QuailJS</a>, a jQuery plugin for checking content against accessibility guidelines. The Drupal Accessibility team already <a href=\"http://opensource.com/business/14/5/new-release-drupal-8-accessibility-advantage\" target=\"_blank\">has this in the bag</a> and the application is well-known for its attention to web accessibility guidelines. Their input has been invaluable to WordPress contributors, who may opt for incorporating QuailJS or a similar tool as part of their testing suite, depending on what fits.</p>\n<p>Some of WordPress’ accessibility team members have joined in the Drupal Accessibility Group’s Skype chat and a few Drupal members have jumped in on the WordPress IRC chats. They’re brainstorming new ways to keep the conversation going for improving both projects.</p>\n<p>What exactly do WordPress and Drupal have to gain by collaborating on accessibility? Kennedy has a few thoughts:</p>\n<blockquote><p>At a broad level? More accessible, open software meaning that more people can create content on the web. Deeper than that? More efficient processes around managing accessibility in large, open software projects.</p>\n<p>Potentially, a unified way to approach new accessibility web standards, meaning if both Drupal and WordPress adopt a standard quickly, it might help push browser makers to move sooner.</p></blockquote>\n<p>Modernizing the testing tools that WordPress accessibility contributors have at their disposal is the first step towards getting on the same page.</p>\n<h3>Making WordPress Accessibility More Approachable for New Contributors</h3>\n<p>The accessibility team remains rather small, with just a handful of regular contributors. But you don’t have to be an established accessibility wizard to join the team. Kennedy offers a new way to look at the field.</p>\n<p>&#8220;Web accessibility crosses all disciplines and touches every aspect of the web. But many people don&#8217;t realize they already have what it takes to make a project accessible. We have to embrace that.</p>\n<p>&#8220;Good web accessibility comes down to making informed decisions, making sure the people involved have an awareness of accessibility and paying attention to the smallest of details throughout,” he said.</p>\n<p>&#8220;Notice I didn&#8217;t mention anything about design, specific accessibility standards or coding. It usually starts with asking the question, &#8216;How&#8217;s this really going to work?&#8217; Anyone can help us do that.&#8221;</p>\n<p>If you’re interested in learning more, join the WordPress accessibility team at <a href=\"http://make.wordpress.org/accessibility/\" target=\"_blank\">make.wordpress.org/accessibility</a>. You’ll find a group of contributors who are passionate about making the web a better place.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 08 May 2014 20:54:10 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:10;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:89:\"WordPress.tv: John James Jacoby: WordPress’s Role Based Access Control – WPRBACOMGBBQ\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wordpress.tv/?p=34534\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:99:\"http://wordpress.tv/2014/05/08/john-james-jacoby-wordpresss-role-based-access-control-wprbacomgbbq/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:730:\"<div id=\"v-wU6eIUq9-1\" class=\"video-player\">\n</div><br />  <a rel=\"nofollow\" href=\"http://feeds.wordpress.com/1.0/gocomments/wptv.wordpress.com/34534/\"><img alt=\"\" border=\"0\" src=\"http://feeds.wordpress.com/1.0/comments/wptv.wordpress.com/34534/\" /></a> <img alt=\"\" border=\"0\" src=\"http://stats.wordpress.com/b.gif?host=wordpress.tv&blog=5089392&post=34534&subd=wptv&ref=&feed=1\" width=\"1\" height=\"1\" /><div><a href=\"http://wordpress.tv/2014/05/08/john-james-jacoby-wordpresss-role-based-access-control-wprbacomgbbq/\"><img alt=\"John James Jacoby: WordPress’s Role Based Access Control &#8211; WPRBACOMGBBQ\" src=\"http://videos.videopress.com/wU6eIUq9/video-ceb1da387f_scruberthumbnail_1.jpg\" width=\"160\" height=\"120\" /></a></div>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 08 May 2014 18:42:56 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"WordPress.tv\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:11;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:45:\"Dev Blog: WordPress 3.9.1 Maintenance Release\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"http://wordpress.org/news/?p=3241\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:50:\"http://wordpress.org/news/2014/05/wordpress-3-9-1/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3072:\"<p>After three weeks and more than 9 million downloads of <a title=\"WordPress 3.9 “Smith”\" href=\"http://wordpress.org/news/2014/04/smith/\">WordPress 3.9</a>, we&#8217;re pleased to announce that WordPress 3.9.1 is now available.</p>\n<p>This maintenance release fixes 34 bugs in 3.9, including numerous fixes for multisite networks, customizing widgets while previewing themes, and the updated visual editor. We&#8217;ve also made some improvements to the new audio/video playlists feature and made some adjustments to improve performance. For a full list of changes, consult the <a href=\"https://core.trac.wordpress.org/query?milestone=3.9.1\">list of tickets</a> and the <a href=\"https://core.trac.wordpress.org/log/branches/3.9?rev=28353&stop_rev=28154\">changelog</a>.</p>\n<p>If you are one of the millions already running WordPress 3.9, we&#8217;ve started rolling out automatic background updates for 3.9.1. For sites <a href=\"http://wordpress.org/plugins/background-update-tester/\">that support them</a>, of course.</p>\n<p><a href=\"http://wordpress.org/download/\">Download WordPress 3.9.1</a> or venture over to <strong>Dashboard → Updates</strong> and simply click &#8220;Update Now.&#8221;</p>\n<p>Thanks to all of these fine individuals for contributing to 3.9.1: <a href=\"http://profiles.wordpress.org/jorbin\">Aaron Jorbin</a>, <a href=\"http://profiles.wordpress.org/nacin\">Andrew Nacin</a>, <a href=\"http://profiles.wordpress.org/azaozz\">Andrew Ozz</a>, <a href=\"http://profiles.wordpress.org/rzen\">Brian Richards</a>, <a href=\"http://profiles.wordpress.org/ehg\">Chris Blower</a>, <a href=\"http://profiles.wordpress.org/jupiterwise\">Corey McKrill</a>, <a href=\"http://profiles.wordpress.org/danielbachhuber\">Daniel Bachhuber</a>, <a href=\"http://profiles.wordpress.org/ocean90\">Dominik Schilling</a>, <a href=\"http://profiles.wordpress.org/feedmeastraycat\">feedmeastraycat</a>, <a href=\"http://profiles.wordpress.org/gcorne\">Gregory Cornelius</a>, <a href=\"http://profiles.wordpress.org/helen\">Helen Hou-Sandi</a>, <a href=\"http://profiles.wordpress.org/imath\">imath</a>, <a href=\"http://profiles.wordpress.org/avryl\">Janneke Van Dorpe</a>, <a href=\"http://profiles.wordpress.org/jeremyfelt\">Jeremy Felt</a>, <a href=\"http://profiles.wordpress.org/johnbillion\">John Blackbourn</a>, <a href=\"http://profiles.wordpress.org/obenland\">Konstantin Obenland</a>, <a href=\"http://profiles.wordpress.org/lancewillett\">Lance Willett</a>, <a href=\"http://profiles.wordpress.org/m_i_n\">m_i_n</a>, <a href=\"http://profiles.wordpress.org/clorith\">Marius Jensen</a>, <a href=\"http://profiles.wordpress.org/markjaquith\">Mark Jaquith</a>, <a href=\"http://profiles.wordpress.org/dimadin\">Milan Dinić</a>, <a href=\"http://profiles.wordpress.org/celloexpressions\">Nick Halsey</a>, <a href=\"http://profiles.wordpress.org/pavelevap\">pavelevap</a>, <a href=\"http://profiles.wordpress.org/wonderboymusic\">Scott Taylor</a>, <a href=\"http://profiles.wordpress.org/SergeyBiryukov\">Sergey Biryukov</a>, and <a href=\"http://profiles.wordpress.org/westonruter\">Weston Ruter</a>.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 08 May 2014 18:40:58 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Andrew Nacin\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:12;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:50:\"WordPress.tv: Josh Broton: You Don’t Need jQuery\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wordpress.tv/?p=34532\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:64:\"http://wordpress.tv/2014/05/08/josh-broton-you-dont-need-jquery/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:652:\"<div id=\"v-FUCgovHK-1\" class=\"video-player\">\n</div><br />  <a rel=\"nofollow\" href=\"http://feeds.wordpress.com/1.0/gocomments/wptv.wordpress.com/34532/\"><img alt=\"\" border=\"0\" src=\"http://feeds.wordpress.com/1.0/comments/wptv.wordpress.com/34532/\" /></a> <img alt=\"\" border=\"0\" src=\"http://stats.wordpress.com/b.gif?host=wordpress.tv&blog=5089392&post=34532&subd=wptv&ref=&feed=1\" width=\"1\" height=\"1\" /><div><a href=\"http://wordpress.tv/2014/05/08/josh-broton-you-dont-need-jquery/\"><img alt=\"Josh Broton: You Don’t Need jQuery\" src=\"http://videos.videopress.com/FUCgovHK/video-3818ea47dc_scruberthumbnail_0.jpg\" width=\"160\" height=\"120\" /></a></div>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 08 May 2014 18:38:41 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"WordPress.tv\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:13;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:110:\"WordPress.tv: Reid Peifer: So Long Fixed Templates And Thanks For All The Fish: Modular Content With WordPress\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wordpress.tv/?p=34530\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:126:\"http://wordpress.tv/2014/05/08/reid-peifer-so-long-fixed-templates-and-thanks-for-all-the-fish-modular-content-with-wordpress/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:768:\"<div id=\"v-kouQpxTd-1\" class=\"video-player\">\n</div><br />  <a rel=\"nofollow\" href=\"http://feeds.wordpress.com/1.0/gocomments/wptv.wordpress.com/34530/\"><img alt=\"\" border=\"0\" src=\"http://feeds.wordpress.com/1.0/comments/wptv.wordpress.com/34530/\" /></a> <img alt=\"\" border=\"0\" src=\"http://stats.wordpress.com/b.gif?host=wordpress.tv&blog=5089392&post=34530&subd=wptv&ref=&feed=1\" width=\"1\" height=\"1\" /><div><a href=\"http://wordpress.tv/2014/05/08/reid-peifer-so-long-fixed-templates-and-thanks-for-all-the-fish-modular-content-with-wordpress/\"><img alt=\"Reid Peifer: So Long Fixed Templates And Thanks For All The Fish: Modular Content With WordPress\" src=\"http://videos.videopress.com/kouQpxTd/video-7d1ed9106c_std.original.jpg\" width=\"160\" height=\"120\" /></a></div>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 08 May 2014 18:22:14 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"WordPress.tv\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:14;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:100:\"WordPress.tv: Interview de Mathieu Viet, orateur de “Prototypez vos applications avec WordPress”\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wordpress.tv/?p=34554\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:111:\"http://wordpress.tv/2014/05/07/interview-de-mathieu-viet-orateur-de-prototypez-vos-applications-avec-wordpress/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:700:\"<div id=\"v-ajHHYA3X-1\" class=\"video-player\">\n</div><br />  <a rel=\"nofollow\" href=\"http://feeds.wordpress.com/1.0/gocomments/wptv.wordpress.com/34554/\"><img alt=\"\" border=\"0\" src=\"http://feeds.wordpress.com/1.0/comments/wptv.wordpress.com/34554/\" /></a> <img alt=\"\" border=\"0\" src=\"http://stats.wordpress.com/b.gif?host=wordpress.tv&blog=5089392&post=34554&subd=wptv&ref=&feed=1\" width=\"1\" height=\"1\" /><div><a href=\"http://wordpress.tv/2014/05/07/interview-de-mathieu-viet-orateur-de-prototypez-vos-applications-avec-wordpress/\"><img alt=\"14 &#8211; Mathieu Viet-Itw-WCParis2014.mp4\" src=\"http://videos.videopress.com/ajHHYA3X/video-d5d12de588_std.original.jpg\" width=\"160\" height=\"120\" /></a></div>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 07 May 2014 23:51:57 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"WordPress.tv\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:15;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:57:\"WPTavern: Keep Track Of WordCamp Miami Through WPArmchair\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=22544\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:158:\"http://wptavern.com/keep-track-of-wordcamp-miami-through-wparmchair?utm_source=rss&utm_medium=rss&utm_campaign=keep-track-of-wordcamp-miami-through-wparmchair\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:1855:\"<p><a title=\"http://2014.miami.wordcamp.org/\" href=\"http://2014.miami.wordcamp.org/\">WordCamp Miami 2014</a>, is shaping up to be one of the best WordPress events of the year. With <a title=\"http://2014.miami.wordcamp.org/tickets/\" href=\"http://2014.miami.wordcamp.org/tickets/\">700 tickets sold</a> and 100 people on the waiting list, the opportunity to attend the event has disappeared for all but the luckiest individuals. If you can&#8217;t make it to the event, keep an eye on <a title=\"http://wcmia.wparmchair.com/\" href=\"http://wcmia.wparmchair.com/\">WPArmchair.com</a>.</p>\n<p><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2014/05/WPArmChairWCMiamiSite.png\" rel=\"prettyphoto[22544]\"><img class=\"aligncenter size-full wp-image-22545\" src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2014/05/WPArmChairWCMiamiSite.png?resize=818%2C188\" alt=\"Official Armchair Site Of WordCamp Miami\" /></a><a title=\"http://wptavern.com/monitor-wordcamps-online-with-wp-armchair\" href=\"http://wptavern.com/monitor-wordcamps-online-with-wp-armchair\">Created by</a> WordCamp Miami organizer David Bisset, WPArmchair is a way to keep track of WordCamp events via their assigned hashtag. For example, the hashtag for WordCamp Miami will be <strong>#wcmia</strong>. Any photo, tweet, or Vine hosted video published to Twitter using the hashtag will show up on the site. Visitors can click the heart icon to mark posts as favorites.</p>\n<h3>WPTavern Will Be In Full Force At The Event</h3>\n<p>Sarah Gooding and I will be in attendance at WordCamp Miami. We plan to take photos, record interviews, and give you updates via the <a title=\"https://twitter.com/wptavern\" href=\"https://twitter.com/wptavern\">WPTavern Twitter</a> account all weekend long. If you happen to see us, stop and say hi. We love talking to readers face to face and hearing feedback.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 07 May 2014 23:07:21 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:16;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:67:\"WPTavern: Highlights Of The WPBacon WordPress Webhosting Roundtable\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=22443\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:178:\"http://wptavern.com/highlights-of-the-wpbacon-wordpress-webhosting-roundtable?utm_source=rss&utm_medium=rss&utm_campaign=highlights-of-the-wpbacon-wordpress-webhosting-roundtable\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:5566:\"<p>Earlier today, WPBacon hosted a <a title=\"http://wpbacon.com/podcast/wordpress-hosting-panel/\" href=\"http://wpbacon.com/podcast/wordpress-hosting-panel/\">WordPress hosting</a> roundtable featuring high-profile employees of notable webhosting companies. The panel consisted of the following people.</p>\n<ul>\n<li>Ben Welch-Bolen CEO of <a title=\"http://www.site5.com/\" href=\"http://www.site5.com/\">Site 5</a></li>\n<li>Tenko Nikolov CEO of <a title=\"http://siteground.com/\" href=\"http://siteground.com/\">Siteground</a></li>\n<li>Vanessa Vasile Tier 3 Systems Architecture Lead of <a title=\"http://www.inmotionhosting.com/\" href=\"http://www.inmotionhosting.com/\">InMotion Hosting</a></li>\n<li>James Grierson VP Business Development of <a title=\"http://www.bluehost.com/\" href=\"http://www.bluehost.com/\">Bluehost</a></li>\n<li>Ryan Sullivan Founder of <a title=\"http://www.wpsitecare.com\" href=\"http://www.wpsitecare.com\">WP Site Care</a></li>\n</ul>\n<p><strong>While the entire show was filled with great information, these are the statements that really caught my attention:</strong></p>\n<p><strong>75% of customer sites</strong> on Site 5 are powered by WordPress. This is the reason for setting up an optimized server configuration specifically for WordPress.</p>\n<p><strong>50% of users</strong> on Bluehost have WordPress installed on their account.</p>\n<h3>What&#8217;s The Biggest Security Threat Affecting Hosts?</h3>\n<p>Brute force login attempts were labeled as one of the biggest threats to webhosting. Hosts are getting increasingly aggressive in protecting users and forcing customers to use strong passwords. The majority of those on the panel stated they are blocking thousands of requests per second of automated attacks. 80-90% of the attacks are determined to be automated.</p>\n<p>Welch of Site 5 explained how the core of WordPress has been solid for the past two years. The focus has now shifted towards themes and plugins for security and performance issues.</p>\n<h3>How Do They Contribute Back To WordPress?</h3>\n<p>Siteground has a contractor who works for them but also contributes to the core of WordPress. Siteground is pro-active in fixing bugs and sends those patches upstream for the benefit of everyone who uses WordPress.</p>\n<p>Out of all the companies represented on the panel, Bluehost is the only one that works exclusively with Automattic and the WordPress project. They also have two employees who work full time contributing to WordPress.</p>\n<p>Site 5 attends and sponsors as many WordCamps as they can. Site 5 helps users get a grasp of WordPress and solving customer problems is their way of contributing to the larger WordPress ecosystem.</p>\n<h3>What&#8217;s The Biggest Challenges Facing WordPress Specific Hosting Companies?</h3>\n<p>So many hosting companies advertise their support of WordPress, that Vasile of InMotion hosting says you need to specify that you can run WordPress on your servers or else customers don&#8217;t think it&#8217;s possible.</p>\n<p>One of the largest challenges in WordPress hosting is struggling to host customers who fail to keep WordPress and their site up to date and secure. Auto updates for security and bug fixes have been a big help in keeping sites secure.</p>\n<h3>What Is The Most Common Support Issue?</h3>\n<p>InMotion hosting sees a bit of everything. Sometimes the security measures put in place to protect users such as mod_security can cause problems.</p>\n<p>Site 5 has a lot of support requests that are high level due to their customer base. A lot of customers are the developer/designer type. They don&#8217;t have many customers who ask basic questions.</p>\n<p>Bluehost sees a lot of support requests due to plugins and themes if they negatively affect the performance of their customer&#8217;s sites.</p>\n<h3>Questions I Would Have Asked</h3>\n<p>Although I submitted a few questions to the panel, none were asked. In the hopes that these individuals will stop by and answer them in the comments, here are the questions I submitted to the show.</p>\n<p><strong>To the panel</strong>: Have you made any strategic deals with WordPress product and service companies in order to offer your customers more than just a hosting account?</p>\n<p><strong>To Bluehost</strong>: How beneficial has it been for the company to be <a title=\"http://wordpress.org/hosting/\" href=\"http://wordpress.org/hosting/\">one of the recommended webhosts</a> on WordPress.org? A follow up question would ask them to explain how they ended up in that position.</p>\n<p><strong>To the panel</strong>: How are they differentiating themselves from each other considering almost every webhost has the capability to host a WordPress site?</p>\n<h3>Watch The Entire Interview and Tell Us What You Think</h3>\n<p>The hosts of WPBacon, Robert Neu and Ozzy Rodriguez announced they will be hosting a WordPress Managed Hosting roundtable in the near future. Since the market has a lot of choices between shared and managed WordPress hosting, the duo decided to host two seperate roundtables.</p>\n<p>If you need help choosing the right webhost, <a title=\"http://wptavern.com/14-things-to-consider-when-choosing-a-webhost-for-your-wordpress-powered-site\" href=\"http://wptavern.com/14-things-to-consider-when-choosing-a-webhost-for-your-wordpress-powered-site\">consider these 14 things</a> before you make your decision.</p>\n<p>Watch the interview and let us know what you think in the comments. A word of caution, some parts of the episode contain language of an adult nature.</p>\n<p><span class=\"embed-youtube\"></span></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 07 May 2014 23:04:27 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:17;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:68:\"WPTavern: Create A Custom WordPress Admin Experience With Adminimize\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=22504\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:180:\"http://wptavern.com/create-a-custom-wordpress-admin-experience-with-adminimize?utm_source=rss&utm_medium=rss&utm_campaign=create-a-custom-wordpress-admin-experience-with-adminimize\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:4551:\"<p>Over the years, WordPress has added features, menus, and options throughout the backend. I&#8217;m constantly reminded of the <a title=\"http://en.wikipedia.org/wiki/Pareto_principle\" href=\"http://en.wikipedia.org/wiki/Pareto_principle\">80/20 rule of software development</a> where 20% of the software is not used. I&#8217;ve noticed I rarely visit some of the links and menus in the backend of WordPress but there is no easy way to remove them from view.</p>\n<p><a title=\"http://wordpress.org/plugins/adminimize/\" href=\"http://wordpress.org/plugins/adminimize/\">Adminimize</a> by <a title=\"http://profiles.wordpress.org/bueltge/\" href=\"http://profiles.wordpress.org/bueltge/\">Frank Bültge</a> and <a title=\"http://inpsyde.com/en/\" href=\"http://inpsyde.com/en/\">Inpsyde GmbH </a>makes it easy to remove items from view based on a user&#8217;s role.</p>\n<div id=\"attachment_22537\" class=\"wp-caption aligncenter\"><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/05/AdminimizeRoles.png\" rel=\"prettyphoto[22504]\"><img class=\"size-full wp-image-22537\" src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/05/AdminimizeRoles.png?resize=1025%2C269\" alt=\"User Roles Support In Adminimize\" /></a><p class=\"wp-caption-text\">User Roles Support In Adminimize</p></div>\n<p>The first thing you&#8217;ll notice on the settings page is the large number of check boxes. The check boxes correspond to the default and custom user roles on the site. On this page, you can control which users see which parts of the WordPress backend. The options are split up into sections and are easily accessible from the top mini menu.</p>\n<p>After toying around with the settings, I was able to remove items from view I don&#8217;t use very often. The result was a simpler user interface that contained fewer things to look at. If you&#8217;re curious, here is what I removed.</p>\n<ul>\n<li>Contextual help</li>\n<li>The about menu</li>\n<li>The add new menu within the admin bar</li>\n<li>The username and search box on the right hand side of the admin bar</li>\n</ul>\n<p>Where this plugin really shines is the options it provides to hide things from users based on their user role. While WordPress naturally hides things from view <a title=\"http://codex.wordpress.org/Roles_and_Capabilities\" href=\"http://codex.wordpress.org/Roles_and_Capabilities\">based on a user&#8217;s role</a>, this plugin can override the capabilities assigned to the role, providing more fine grain control. It&#8217;s not just tied to WordPress either, bbPress and WordPress multisite are supported as well.</p>\n<div id=\"attachment_22538\" class=\"wp-caption aligncenter\"><a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2014/05/AdminimizeImportExport.png\" rel=\"prettyphoto[22504]\"><img class=\"size-full wp-image-22538\" src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2014/05/AdminimizeImportExport.png?resize=468%2C361\" alt=\"Import Export Of Options\" /></a><p class=\"wp-caption-text\">Import Export Of Options</p></div>\n<p>Depending on the level of control you&#8217;re exerting, configuring the display options can be an exhaustive chore. Thankfully, Adminimize contains an import/export system so you don&#8217;t have to start over from scratch. The files are saved using the <a title=\"http://filext.com/file-extension/SEQ\" href=\"http://filext.com/file-extension/SEQ\">.SEQ file extension</a>. This makes it easy to transport settings from one WordPress site to another.</p>\n<p>If you decide to deactivate and uninstall the plugin, the database entries will not be removed. In order to completely remove the plugin from your site, you&#8217;ll need to check the <strong>Delete Options</strong> box.</p>\n<h3>Perfect For Consultants Handing Off Sites To Clients</h3>\n<p>One of the core philosophies of WordPress development is decisions, not options. In a similar fashion, Adminimize enables consultants to decide whether or not clients should have access to specific parts of the WordPress backend. Crippling the backend is not a good way for clients to learn WordPress but at the same time, I understand how limiting access could help prevent clients from breaking their sites.</p>\n<h3>The Adminimize Experiment</h3>\n<p>As a fun experiment, I encourage everyone to try out Adminimize and remove the sections of the dashboard you don&#8217;t often use. Then, take a screenshot of the user interface and submit the link in the comments. I&#8217;m curious to see which parts of the backend are the most common to be hidden and how the overall interface looks.</p>\n<p>&nbsp;</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 07 May 2014 22:51:13 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:18;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:90:\"WordPress.tv: Michelle Schulp: Design Is In The Details: How Decisions Shape Communication\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wordpress.tv/?p=34528\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:106:\"http://wordpress.tv/2014/05/07/michelle-schulp-design-is-in-the-details-how-decisions-shape-communication/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:734:\"<div id=\"v-WRb8Ki7T-1\" class=\"video-player\">\n</div><br />  <a rel=\"nofollow\" href=\"http://feeds.wordpress.com/1.0/gocomments/wptv.wordpress.com/34528/\"><img alt=\"\" border=\"0\" src=\"http://feeds.wordpress.com/1.0/comments/wptv.wordpress.com/34528/\" /></a> <img alt=\"\" border=\"0\" src=\"http://stats.wordpress.com/b.gif?host=wordpress.tv&blog=5089392&post=34528&subd=wptv&ref=&feed=1\" width=\"1\" height=\"1\" /><div><a href=\"http://wordpress.tv/2014/05/07/michelle-schulp-design-is-in-the-details-how-decisions-shape-communication/\"><img alt=\"Michelle Schulp: Design Is In The Details: How Decisions Shape Communication\" src=\"http://videos.videopress.com/WRb8Ki7T/video-693b3399d5_scruberthumbnail_0.jpg\" width=\"160\" height=\"120\" /></a></div>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 07 May 2014 18:40:44 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"WordPress.tv\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:19;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:52:\"WordPress.tv: Travis Totz: Designing For Interaction\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wordpress.tv/?p=34526\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:69:\"http://wordpress.tv/2014/05/07/travis-totz-designing-for-interaction/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:653:\"<div id=\"v-QZEe8OE7-1\" class=\"video-player\">\n</div><br />  <a rel=\"nofollow\" href=\"http://feeds.wordpress.com/1.0/gocomments/wptv.wordpress.com/34526/\"><img alt=\"\" border=\"0\" src=\"http://feeds.wordpress.com/1.0/comments/wptv.wordpress.com/34526/\" /></a> <img alt=\"\" border=\"0\" src=\"http://stats.wordpress.com/b.gif?host=wordpress.tv&blog=5089392&post=34526&subd=wptv&ref=&feed=1\" width=\"1\" height=\"1\" /><div><a href=\"http://wordpress.tv/2014/05/07/travis-totz-designing-for-interaction/\"><img alt=\"Travis Totz: Designing For Interaction\" src=\"http://videos.videopress.com/QZEe8OE7/video-7d96b4ae35_std.original.jpg\" width=\"160\" height=\"120\" /></a></div>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 07 May 2014 18:25:20 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"WordPress.tv\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:20;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:49:\"WordPress.tv: Michal Kopecký: Blog na steroidoch\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wordpress.tv/?p=34592\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:65:\"http://wordpress.tv/2014/05/07/michal-kopecky-blog-na-steroidoch/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:646:\"<div id=\"v-BppvtDpf-1\" class=\"video-player\">\n</div><br />  <a rel=\"nofollow\" href=\"http://feeds.wordpress.com/1.0/gocomments/wptv.wordpress.com/34592/\"><img alt=\"\" border=\"0\" src=\"http://feeds.wordpress.com/1.0/comments/wptv.wordpress.com/34592/\" /></a> <img alt=\"\" border=\"0\" src=\"http://stats.wordpress.com/b.gif?host=wordpress.tv&blog=5089392&post=34592&subd=wptv&ref=&feed=1\" width=\"1\" height=\"1\" /><div><a href=\"http://wordpress.tv/2014/05/07/michal-kopecky-blog-na-steroidoch/\"><img alt=\"Michal Kopecký: Blog na steroidoch\" src=\"http://videos.videopress.com/BppvtDpf/video-afec1d93ca_std.original.jpg\" width=\"160\" height=\"120\" /></a></div>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 07 May 2014 18:24:21 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"WordPress.tv\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:21;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:79:\"WPTavern: Official WordPress Plugin for the Add to Homescreen Javascript Plugin\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=22511\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:202:\"http://wptavern.com/official-wordpress-plugin-for-the-add-to-homescreen-javascript-plugin?utm_source=rss&utm_medium=rss&utm_campaign=official-wordpress-plugin-for-the-add-to-homescreen-javascript-plugin\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3997:\"<div id=\"attachment_22530\" class=\"wp-caption aligncenter\"><a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2014/05/mobile-homescreen.jpg\" rel=\"prettyphoto[22511]\"><img src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2014/05/mobile-homescreen.jpg?resize=1024%2C473\" alt=\"photo credit: yum9me - cc\" class=\"size-full wp-image-22530\" /></a><p class=\"wp-caption-text\">photo credit: <a href=\"http://www.flickr.com/photos/yum9me/4955656853/\">yum9me</a> &#8211; <a href=\"http://creativecommons.org/licenses/by-nc-nd/2.0/\">cc</a></p></div>\n<p><a href=\"http://addtohome.cubiq.org/\" target=\"_blank\">Add to Homescreen</a> is an open source project, developed by <a href=\"http://cubiq.org/\" target=\"_blank\">Matteo Spinelli</a>, that allows website owners to include the add to home screen call-out for mobile devices. The Javascript plugin is self-contained, dependency-free, and often recommended. Spinelli has just released an <a href=\"http://wordpress.org/plugins/official-add-to-homescreen/\" target=\"_blank\">official WordPress plugin</a> that will guide users through the complicated task of configuring the script.</p>\n<p>Once the plugin is installed and configured, it will open an always-on-top message inviting mobile users to add the application to the home screen, a feature currently only available on iOS and Mobile Chrome browsers. Spinelli explains that &#8220;While other devices have the ability to bookmark any website to the home screen, only iOS and Mobile Chrome have a straightforward way to do it.&#8221;</p>\n<p>The Add to Homescreen plugin includes both basic and advanced configuration options, debugging, and statistics for how often your site is added to users&#8217; homescreens:</p>\n<p><a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2014/05/add-to-homescreen-settings.png\" rel=\"prettyphoto[22511]\"><img src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2014/05/add-to-homescreen-settings.png?resize=927%2C841\" alt=\"add-to-homescreen-settings\" class=\"aligncenter size-full wp-image-22514\" /></a></p>\n<p>The plugin&#8217;s basic configuration page includes four presets for you to choose from:</p>\n<ul>\n<li><strong>Anonymous</strong> &#8211; Displays the message but never tracks the users</li>\n<li><strong>Display Once</strong> &#8211; Displays the callout only once and tracks when added</li>\n<li><strong>Always Show</strong> &#8211; Displays the callout once every 24 hours until the user has added the website to the homescreen</li>\n<li><strong>Silent</strong> &#8211; Never show the callout but track when users add the application to the homescreen</li>\n</ul>\n<p>The built-in stats feature allows you to keep track of the number of views vs. added to the homescreen:</p>\n<p><a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2014/05/add-to-homescreen-stats.png\" rel=\"prettyphoto[22511]\"><img src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2014/05/add-to-homescreen-stats.png?resize=926%2C497\" alt=\"add-to-homescreen-stats\" class=\"aligncenter size-full wp-image-22515\" /></a></p>\n<p>Stats are a nice option, but if you have conflicts with other plugins, it might serve you better to disable it. Spinelli advises that the Anonymous option is the only 100% fail-safe solution if you are having trouble.</p>\n<p>The plugin also includes the ability to upload a custom application icon, so you can brand it to your website accordingly. Spinelli plans to continue developing the plugin and is currently working on adding Windows Phone support to a future release.</p>\n<p>The <a href=\"http://wordpress.org/plugins/official-add-to-homescreen/\" target=\"_blank\">Official Add to Homescreen</a> plugin is considered official because it is developed by the same author of the popular <a href=\"http://addtohome.cubiq.org/\" target=\"_blank\">Javascript widget</a>. If you are already using this script or another plugin that uses it, your best option is to switch to the official plugin in order to stay up to date and receive the latest bug fixes.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 07 May 2014 17:29:28 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:22;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:70:\"WPTavern: 5 Free Plugins for Hosting a Giveaway on Your WordPress Site\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=22338\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:184:\"http://wptavern.com/5-free-plugins-for-hosting-a-giveaway-on-your-wordpress-site?utm_source=rss&utm_medium=rss&utm_campaign=5-free-plugins-for-hosting-a-giveaway-on-your-wordpress-site\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:7525:\"<p><a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2014/05/giveaway.jpg\" rel=\"prettyphoto[22338]\"><img src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2014/05/giveaway.jpg?resize=1019%2C477\" alt=\"giveaway\" class=\"aligncenter size-full wp-image-22494\" /></a></p>\n<p>Hosting a giveaway is a popular way to introduce a new product or service on your website. When properly promoted, a giveaway can bring you an influx of new readers, traffic and can boost participation on your existing content. Other than using a 3rd party randomizer of some kind, there&#8217;s no easy way to do it in WordPress without a plugin. Not all giveaways are structured the same, so we&#8217;ve selected five unique plugins that make it easy to set up a giveaway on your WordPress site.</p>\n<h3>WP Giveaways</h3>\n<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/05/wp-giveaways.png\" rel=\"prettyphoto[22338]\"><img src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/05/wp-giveaways.png?resize=1025%2C471\" alt=\"wp-giveaways\" class=\"aligncenter size-full wp-image-22476\" /></a></p>\n<p><a href=\"http://wordpress.org/plugins/wp-giveaways/\" target=\"_blank\">WP Giveaways</a> is one of the most comprehensive plugins for selecting a winner from your WordPress users. It makes it possible for you to select a random winner(s) from a pool of subscribers or any role you select. The plugin allows you to host multiple giveaways and each will have a unique shortcode that will display the date of the next scheduled draw. WP Giveaways features the following:</p>\n<ul>\n<li>Set up a custom email template used to email the prize</li>\n<li>Attach files or simply email out the links to the prize(s)</li>\n<li>Each giveaway can be set as a recurring giveaway or a onetime deal</li>\n<li>Limit the contestant pool to the subscribers that registered since the giveaway was initially published</li>\n<li>View the history for each of the giveaways in terms of draw dates and the associated winners</li>\n<li>Choose how many winners to announce for each giveaway</li>\n</ul>\n<p>The handy thing about WP Giveaways is that it is totally automated. Once you schedule your giveaway, there is nothing else you have to do. The plugin utilizes WP Cron to schedule the draw and will automatically email the winner using the alert template that you create.</p>\n<h3>Give It Away Now</h3>\n<p><a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2014/05/give-it-away-now.png\" rel=\"prettyphoto[22338]\"><img src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2014/05/give-it-away-now.png?resize=627%2C331\" alt=\"give-it-away-now\" class=\"aligncenter size-full wp-image-22478\" /></a></p>\n<p><a href=\"http://wordpress.org/plugins/give-it-away-now/\" target=\"_blank\">Give It Away Now</a> is a relatively new plugin that is specifically for creating daily giveaways. Users can only enter once per day and the results are available in the admin settings page. Giveaways are created as a new content type with a featured image and the following fields: Why, About, Rules, Number of Prizes and End Date. This is how the new content type appears on the frontend:</p>\n<p><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2014/05/screenshot-1.png\" rel=\"prettyphoto[22338]\"><img src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2014/05/screenshot-1.png?resize=776%2C680\" alt=\"screenshot-1\" class=\"aligncenter size-full wp-image-22481\" /></a></p>\n<p>The post will automatically indicate when the giveaway has closed and all published giveaways will appear in their own archive. The Give It Away Now plugin is useful if you are hosting giveaways that last only 24 hours.</p>\n<h3>Meetup Winner</h3>\n<p><a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2014/05/winner.jpg\" rel=\"prettyphoto[22338]\"><img src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2014/05/winner.jpg?resize=720%2C553\" alt=\"winner\" class=\"aligncenter size-full wp-image-22485\" /></a></p>\n<p><a href=\"http://wordpress.org/plugins/meetup-winner/\" target=\"_blank\">Meetup Winner</a> is a plugin that allows you to host a giveaway at your local meetup. It integrates with the Meetup.com API to select a random member of your Meetup who RSVPed to your event. You can then give away swag or prizes at the event.</p>\n<p>The Meetup Winner plugin is very easy to use. Simply add your API key in the settings, add your shortcode with the event&#8217;s ID to a page, and the winner will be shown on the frontend of the page.</p>\n<h3>Pick Giveaway Winner</h3>\n<p>If you want to select a winner based on comments on a post, the <a href=\"http://wordpress.org/plugins/pick-giveaway-winner/\" target=\"_blank\">Pick Giveaway Winner</a> plugin will do the trick. Its configuration page is found under the Tools menu.</p>\n<p><a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2014/05/pick-winner.jpg\" rel=\"prettyphoto[22338]\"><img src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2014/05/pick-winner.jpg?resize=794%2C348\" alt=\"pick-winner\" class=\"aligncenter size-full wp-image-22487\" /></a></p>\n<p>The plugin uses  MySQL&#8217;s random function RAND() to randomly select the winners directly from the database. When selecting a winner, you have the option to disqualify entrants who have submitted multiple entries, allow multiple entries, or disqualify multiple entries and allow only one to count. Pick Giveaway Winner hasn&#8217;t been updated in awhile, but I tested it with WordPress 3.9 and had no issues.</p>\n<h3>Golden Ticket</h3>\n<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/05/golden-ticket.png\" rel=\"prettyphoto[22338]\"><img src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/05/golden-ticket.png?resize=772%2C250\" alt=\"golden-ticket\" class=\"aligncenter size-full wp-image-22489\" /></a></p>\n<p>The idea behind the <a href=\"http://wordpress.org/plugins/golden-ticket/\" target=\"_blank\">Golden Ticket</a> plugin is to incentive interaction on your WordPress site. Essentially, the golden ticket is like a prize the user has to hunt for in order to win the reward. You can create multiple golden tickets and hide them throughout your content using a simple [ goldenticket ] shortcode. The golden ticket will pop into view after triggered by an action, which you can define in the settings.</p>\n<p><span class=\"embed-youtube\"></span></p>\n<p>There are three available triggers for revealing the ticket:</p>\n<ul>\n<li><strong>After a set amount of time:</strong> If you want to reward only the most loyal of readers, set the delay to something like 30 seconds. If they are still reading your content after 30 seconds, odds are they will read the ticket when it appears.</li>\n<li><strong>When the mouse is over the ticket:</strong> The ticket will remain invisible until the user hovers over it with the mouse. This is for those readers who scan through the content with their mouse cursor.</li>\n<li><strong>When the ticket is scrolled into view:</strong> The ticket will remain hidden on the page until the position of the ticket is scrolled into view. This means if you hide the ticket near the end of the content, it will never show until the user scrolls to that point.</li>\n</ul>\n<p>The Golden Ticket plugin offers a nice way to identify readers who interact with your content and reward them accordingly. It&#8217;s not your traditional giveaway plugin, but it&#8217;s likley more accurate at rewarding those who are truly interested in your content, instead of randomly selecting from visitors who are only interested in the prize.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 06 May 2014 22:25:10 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:23;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:67:\"WPTavern: New wptheory Service Launches WordPress Websites in a Day\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=22402\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:178:\"http://wptavern.com/new-wptheory-service-launches-wordpress-websites-in-a-day?utm_source=rss&utm_medium=rss&utm_campaign=new-wptheory-service-launches-wordpress-websites-in-a-day\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:5606:\"<p>Adam Clark, founder of <a href=\"http://bottlerocketcreative.com/\" target=\"_blank\">Bottlerocket Creative</a>, just launched a new WordPress service that churns out a website in one day.</p>\n<p>That&#8217;s right, a complete website in a single day, for $999.</p>\n<p>This new project is called <a href=\"http://wptheory.net/\" target=\"_blank\">wptheory</a> and the service claims to be be able to customize and launch a WordPress theme in a scheduled workday beginning with an 8 a.m. discussion and culminating in a 6 p.m. launch party. The service includes brand matching, content migration and setup (up to 10 pages worth) and plugin installation to make a client&#8217;s site look and feel just like the demo of the theme they have chosen. Hosting setup is also included in the flat rate.</p>\n<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/05/wptheory.jpg\" rel=\"prettyphoto[22402]\"><img src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/05/wptheory.jpg?resize=800%2C489\" alt=\"wptheory\" class=\"aligncenter size-full wp-image-22453\" /></a></p>\n<p>Clark, who has long been providing custom WordPress development services for clients, is aiming to get website creation down to a science with his new venture. He&#8217;s hoping that packaging the services as products will be a successful business model.</p>\n<p><strong>&#8220;I&#8217;ve always wanted to productize my development services, but could never figure out a good way to do it,&#8221;</strong> he said. &#8220;The idea came from a friend of mine, <a href=\"http://andrewramos.com\" target=\"_blank\">Andrew Ramos</a>, who has a productized design service called <a href=\"http://appediem.com/\" target=\"_blank\">Appe Diem</a>, where he designs your iPhone app in a day.&#8221; Clark brainstormed with him about a developer equivalent to that kind of service and landed upon the WordPress theme customization idea.</p>\n<p>&#8220;I felt like I could provide a lot of value to customers by offering a service that customized their theme, uploaded all their content and launched the site in a single day.&#8221;</p>\n<p>Clark is launching wptheory alone but is open to adding a team if there is a demand for the service. He believes that this specific theme customization service is the first of its kind but isn&#8217;t sure whether it will take off. &#8220;Theme customization is a service that a lot of companies offer, but I haven’t seen anything exclusively devoted to this one service,&#8221; Clark said. &#8220;And definitely no one doing it in a single day.&#8221;</p>\n<h3>Selling Peace of Mind and Convenience</h3>\n<p>There&#8217;s no shortage of developers capable of customizing WordPress themes, but Clark is hoping that his new service will offer customers a tidy, branded package of WordPress convenience.</p>\n<blockquote><p>wptheory provides more than just theme customization. It’s an end-to-end website launching service that includes theme customization, content setup and hosting setup. It’s designed to take your mind off your website and let you focus on running your business. A customer shows up at 8 a.m. with their theme and they have a fully-functioning, customized website that is live on the internet by the end of the day. I don’t know anyone who is doing that. My hope is that customers will find a lot of value in the tailored service we offer.</p></blockquote>\n<p>Clark&#8217;s target market is people who don&#8217;t have a budget for a full custom design and development package and customers who are looking to get a site up fast.</p>\n<p>&#8220;Maybe you have an idea for a product or service and you want a way to quickly validate the idea, but don’t want to spend a ton of cash or invest a lot of time in getting a site up,&#8221; he ventured in an example scenario. &#8220;There are a lot companies you could go to, but none that I think would provide wptheory’s level of quality and peace of mind.&#8221;</p>\n<p>wptheory is aimed squarely at those who would be anxious at the prospect of creating their own websites. Clark summarizes his intentions with the new service:</p>\n<blockquote><p>Mostly, I want to provide a lot of peace of mind. Launching a website is a complicated task for non-web-geeks. There are a lot of best practices to be aware of and I want to take all of that off your plate (even your hosting setup) and provide you with a beautiful, usable website before dinnertime.</p></blockquote>\n<p>It is important to note that wptheory&#8217;s basic package does not include custom development or structural changes to the chosen WordPress theme or plugins, although Clark does offer those services for an additional fee.  The advantage for the developer in this kind of arrangement is that it clearly defines and limits the scope of the project. It also keeps the client interaction happening within one day and not spread out over many days&#8217; worth of emails.</p>\n<p>One challenge Clark may face is that this service depends heavily on the client already having all the content ready to launch a website in a day. Even the most well-prepared clients are often clueless as to what this will entail, especially those that fall within his targeted &#8220;non-web-geek&#8221; demographic.</p>\n<p>For someone with a thriving WordPress development business, the venture isn&#8217;t all that much of a risk, given that it might as well be a natural extension of the services he already offers. But is there a market for websites launched in a day, just before dinnertime? Does <a href=\"http://wptheory.net/\" target=\"_blank\">wptheory</a> have a viable business model?</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 06 May 2014 18:47:34 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:24;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:88:\"WordPress.tv: Miro Veselý: Ako si zjednodušiť tvorbu webov a ako ich zmeniť na zisk?\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wordpress.tv/?p=34574\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:100:\"http://wordpress.tv/2014/05/06/miro-vesely-ako-si-zjednodusit-tvorbu-webov-a-ako-ich-zmenit-na-zisk/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:726:\"<div id=\"v-yenxWqgv-1\" class=\"video-player\">\n</div><br />  <a rel=\"nofollow\" href=\"http://feeds.wordpress.com/1.0/gocomments/wptv.wordpress.com/34574/\"><img alt=\"\" border=\"0\" src=\"http://feeds.wordpress.com/1.0/comments/wptv.wordpress.com/34574/\" /></a> <img alt=\"\" border=\"0\" src=\"http://stats.wordpress.com/b.gif?host=wordpress.tv&blog=5089392&post=34574&subd=wptv&ref=&feed=1\" width=\"1\" height=\"1\" /><div><a href=\"http://wordpress.tv/2014/05/06/miro-vesely-ako-si-zjednodusit-tvorbu-webov-a-ako-ich-zmenit-na-zisk/\"><img alt=\"Miro Veselý: Ako si zjednodušiť tvorbu webov a ako ich zmeniť na zisk?\" src=\"http://videos.videopress.com/yenxWqgv/video-ebf504f5f3_scruberthumbnail_0.jpg\" width=\"160\" height=\"120\" /></a></div>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 06 May 2014 09:18:21 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"WordPress.tv\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:25;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:71:\"WordPress.tv: Mathieu Viet : Prototypez vos applications avec WordPress\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wordpress.tv/?p=34552\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:87:\"http://wordpress.tv/2014/05/06/mathieu-viet-prototypez-vos-applications-avec-wordpress/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:677:\"<div id=\"v-0qYuEY4u-1\" class=\"video-player\">\n</div><br />  <a rel=\"nofollow\" href=\"http://feeds.wordpress.com/1.0/gocomments/wptv.wordpress.com/34552/\"><img alt=\"\" border=\"0\" src=\"http://feeds.wordpress.com/1.0/comments/wptv.wordpress.com/34552/\" /></a> <img alt=\"\" border=\"0\" src=\"http://stats.wordpress.com/b.gif?host=wordpress.tv&blog=5089392&post=34552&subd=wptv&ref=&feed=1\" width=\"1\" height=\"1\" /><div><a href=\"http://wordpress.tv/2014/05/06/mathieu-viet-prototypez-vos-applications-avec-wordpress/\"><img alt=\"14 &#8211; Mathieu Viet-Conf-WCParis2014.mp4\" src=\"http://videos.videopress.com/0qYuEY4u/video-f440394b45_std.original.jpg\" width=\"160\" height=\"120\" /></a></div>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 06 May 2014 08:49:11 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"WordPress.tv\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:26;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:72:\"WPTavern: Panel Discussion On Commercial WordPress Products and Services\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=22427\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:188:\"http://wptavern.com/panel-discussion-on-commercial-wordpress-products-and-services?utm_source=rss&utm_medium=rss&utm_campaign=panel-discussion-on-commercial-wordpress-products-and-services\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:1954:\"<p>One of the highlights of <a title=\"http://2014.minneapolis.wordcamp.org/\" href=\"http://2014.minneapolis.wordcamp.org/\">WordCamp Minneapolis 2014</a>, was the <a title=\"http://2014.minneapolis.wordcamp.org/sessions/\" href=\"http://2014.minneapolis.wordcamp.org/sessions/\">panel discussion</a> on commercial WordPress products. The panel was filled with successful business minds sharing their knowledge of running commercial WordPress products and services.</p>\n<p>Each of the panelists shared their story on how they started their business. One thing they all have in common is they concentrated on one specific problem and hammered away at it until they had the best solution.</p>\n<ul>\n<li>Moderated by Kiko Doran of <a title=\"http://ingroupconsulting.com/\" href=\"http://ingroupconsulting.com/\">InGroup Consulting</a></li>\n<li>Marc Benzakein of <a title=\"http://serverpress.com/products/desktopserver/\" href=\"http://serverpress.com/products/desktopserver/\">DesktopServer</a></li>\n<li>Carl Hancock of <a title=\"http://www.rocketgenius.com/\" href=\"http://www.rocketgenius.com/\">RocketGenius</a></li>\n<li>Ben Fox of <a title=\"http://www.wpuniversity.com/\" href=\"http://www.wpuniversity.com/\">WP University/Sidekick</a></li>\n<li>Tony Perez of <a title=\"https://sucuri.net/\" href=\"https://sucuri.net/\">Sucuri</a></li>\n<li>Reid Peifer of <a title=\"https://tri.be/\" href=\"https://tri.be/\">ModernTribe</a></li>\n</ul>\n<p>One of my favorite parts of the discussion was near the end when each individual shared the reality of owning and running a business. It&#8217;s not as simple as creating a product and then making money hand over fist. Managing benefits, taxes, out of state employees versus contractors, support, and accounting are all aspects of a business that need to be taken care of in addition to the product or service.</p>\n<p>Watch the session and let us know in the comments if you learned anything you can apply to your own business.</p>\n<p></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 06 May 2014 04:32:19 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:27;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:79:\"WPTavern: Short Interview With John James Jacoby On The Progress Of bbPress 2.6\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=22416\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:202:\"http://wptavern.com/short-interview-with-john-james-jacoby-on-the-progress-of-bbpress-2-6?utm_source=rss&utm_medium=rss&utm_campaign=short-interview-with-john-james-jacoby-on-the-progress-of-bbpress-2-6\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:2962:\"<div id=\"attachment_22420\" class=\"wp-caption aligncenter\"><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2014/05/JJJatWordCampNorthCanton2014.png\" rel=\"prettyphoto[22416]\"><img class=\"size-full wp-image-22420\" src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2014/05/JJJatWordCampNorthCanton2014.png?resize=734%2C282\" alt=\"John James Jacoby Presenting On The bb\'s At WCNC 2014\" /></a><p class=\"wp-caption-text\">John James Jacoby Presenting On The bb&#8217;s At WCNC 2104</p></div>\n<p>Over the past few years, I&#8217;ve had the privilege of conversing with a lot of smart people in the WordPress community. <a title=\"http://jaco.by/\" href=\"http://jaco.by/\">John James Jacoby</a> is one of those people I can talk to for hours on end. Not only does he care about online communities and forums as much as I do, but he&#8217;s incredibly intelligent about it.</p>\n<p>Every time he and I are at a WordCamp together, I always find time to talk to him. I share the feelings I had while being an active member on forums and how he&#8217;s helping to bring that experience to the masses through the bb&#8217;s (<a title=\"http://buddypress.org/\" href=\"http://buddypress.org/\">BuddyPress</a> and <a title=\"https://bbpress.org/\" href=\"https://bbpress.org/\">bbPress</a>).</p>\n<p>In the following interview, Jacoby explains how BuddyPress was able to achieve dramatic increases in performance. We also discuss whether or not forums are dead. Hint, we don&#8217;t think so. Last but not least, he gives us an update on what&#8217;s in store for bbPress 2.6 and why it hasn&#8217;t been released yet.</p>\n<div class=\"audio-shortcode-wrap\"><img src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2014/05/JJJatWordCampNorthCanton2014.png?resize=175%2C131\" alt=\"John James Jacoby Presenting On The bb\'s At WCNC 2104\" class=\"landscape thumbnail post-thumbnail audio-image\" /><!--[if lt IE 9]><script>document.createElement(\'audio\');</script><![endif]-->\n<a href=\"http://wptavern.com/wp-content/uploads/2014/05/John-James-Jacoby-at-WordCamp-North-Canton-2014.mp3\">http://wptavern.com/wp-content/uploads/2014/05/John-James-Jacoby-at-WordCamp-North-Canton-2014.mp3</a></div><div class=\"media-shortcode-extend\"><div class=\"media-info audio-info\"><ul class=\"media-meta\"><li><span class=\"prep\">Run Time</span> <span class=\"data\">7:38</span></li><li><span class=\"prep\">Artist</span> <span class=\"data\">Jeff Chandler</span></li><li><span class=\"prep\">File Name</span> <span class=\"data\"><a href=\"http://wptavern.com/wp-content/uploads/2014/05/John-James-Jacoby-at-WordCamp-North-Canton-2014.mp3\">John-James-Jacoby-at-WordCamp-North-Canton-2014.mp3</a></span></li><li><span class=\"prep\">File Size</span> <span class=\"data\">3.92 MB</span></li><li><span class=\"prep\">File Type</span> <span class=\"data\">MP3</span></li><li><span class=\"prep\">Mime Type</span> <span class=\"data\">audio/mpeg</span></li></ul></div><a class=\"media-info-toggle\">Audio Info</a></div>\n<p>&nbsp;</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 06 May 2014 03:30:09 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:28;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:45:\"WPTavern: Recap Of WordCamp North Canton 2014\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=22365\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:134:\"http://wptavern.com/recap-of-wordcamp-north-canton-2014?utm_source=rss&utm_medium=rss&utm_campaign=recap-of-wordcamp-north-canton-2014\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:8142:\"<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/05/WCNC2014FeaturedImage.png\" rel=\"prettyphoto[22365]\"><img class=\"aligncenter size-full wp-image-22404\" src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/05/WCNC2014FeaturedImage.png?resize=650%2C192\" alt=\"WordCamp North Canton 2014 Featured Image\" /></a></p>\n<p>Held within the Business and Entrepreneurial Center on the <a title=\"http://www.starkstate.edu/\" href=\"http://www.starkstate.edu/\">Stark State College campus</a>, <a title=\"http://2014.northcanton.wordcamp.org/\" href=\"http://2014.northcanton.wordcamp.org/\">WordCamp North Canton 2014</a> was a repeat success. Sessions ranged from <a title=\"http://2014.northcanton.wordcamp.org/sessions/#wcorg-session-511220\" href=\"http://2014.northcanton.wordcamp.org/sessions/#wcorg-session-511220\">Plugins 101</a> to the <a title=\"http://2014.northcanton.wordcamp.org/sessions/#wcorg-session-522042\" href=\"http://2014.northcanton.wordcamp.org/sessions/#wcorg-session-522042\">Science Of Design</a>. I only attended two sessions throughout the day as I spent the majority of my time networking. The sessions I participated in only had about 10-12 attendees but that didn&#8217;t faze the speaker as they still delivered a great presentation.</p>\n<h3>Organizing The Second WordCamp Proved More Difficult Than The First</h3>\n<p>When I interviewed one of the primary organizers of the event Joe Rozsa, he said the event was difficult to put together despite it being the second event he&#8217;s organized. A large amount of ticket sales near the time of the event added complexity but the team was able to overcome the challenge and maintain a smooth running WordCamp.</p>\n<p>In the following interview, Rosza tells me how he was able to secure the venue on a college campus and the challenges he faced while organizing the event. He also gives some great advice to first time WordCamp organizers.</p>\n<div class=\"audio-shortcode-wrap\"><img src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/05/WCNC2014FeaturedImage.png?resize=175%2C131\" alt=\"WordCamp North Canton 2014 Featured Image\" class=\"landscape thumbnail post-thumbnail audio-image\" /><a href=\"http://wptavern.com/wp-content/uploads/2014/05/Interview-With-Joe-Rozsa.mp3\">http://wptavern.com/wp-content/uploads/2014/05/Interview-With-Joe-Rozsa.mp3</a></div><div class=\"media-shortcode-extend\"><div class=\"media-info audio-info\"><ul class=\"media-meta\"><li><span class=\"prep\">Run Time</span> <span class=\"data\">6:31</span></li><li><span class=\"prep\">Artist</span> <span class=\"data\">Jeff Chandler</span></li><li><span class=\"prep\">File Name</span> <span class=\"data\"><a href=\"http://wptavern.com/wp-content/uploads/2014/05/Interview-With-Joe-Rozsa.mp3\">Interview-With-Joe-Rozsa.mp3</a></span></li><li><span class=\"prep\">File Size</span> <span class=\"data\">3.33 MB</span></li><li><span class=\"prep\">File Type</span> <span class=\"data\">MP3</span></li><li><span class=\"prep\">Mime Type</span> <span class=\"data\">audio/mpeg</span></li></ul></div><a class=\"media-info-toggle\">Audio Info</a></div>\n<h3>There Is Room For Improvement</h3>\n<div id=\"attachment_22407\" class=\"wp-caption aligncenter\"><a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2014/05/MainSessionRoomWordCampCanton2014.jpg\" rel=\"prettyphoto[22365]\"><img class=\"size-full wp-image-22407\" src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2014/05/MainSessionRoomWordCampCanton2014.jpg?resize=800%2C597\" alt=\"Main Session Room\" /></a><p class=\"wp-caption-text\">Main Session Room</p></div>\n<p>The room you see in the image above is the main session room. The front of room is where sessions were held while the tables in the back of the room were used for networking. Unfortunately during some of the sessions, there was a considerable amount of noise and chatter from the back of the room. Although some of the speakers didn&#8217;t mind, it felt rude to be talking and networking while a speaker was presenting.</p>\n<p>I mentioned this to Rozsa who told me the facility would not allow him to close and open the room as needed. Hopefully next year, the building will allow this room to be sectioned off to keep the networking room and the presentation rooms separate.</p>\n<div id=\"attachment_22408\" class=\"wp-caption aligncenter\"><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/05/WordCampNorthCanton2014Schedule.png\" rel=\"prettyphoto[22365]\"><img class=\"size-full wp-image-22408\" src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/05/WordCampNorthCanton2014Schedule.png?resize=834%2C307\" alt=\"WordCamp North Canton 2014 Schedule\" /></a><p class=\"wp-caption-text\">WordCamp North Canton 2014 Schedule</p></div>\n<p>This years event featured two tracks, one for users and developers. With under 200 attendees, I felt like having five sessions at the same time was too much. Some of the sessions I witnessed had under 10 people in the room while others were packed. I&#8217;d like to see the event scale back to three sessions at a time max. The event just doesn&#8217;t have the amount of attendees to justify five sessions at any given time.</p>\n<p>There were also three sessions dedicated to security during the day. I attended the third session by <a title=\"http://2014.northcanton.wordcamp.org/sessions/#wcorg-session-511208\" href=\"http://2014.northcanton.wordcamp.org/sessions/#wcorg-session-511208\">Joseph Herbrandson</a> of Sucuri and it seemed like folks were worn out by the topic. Herbrandson delivers his information in an energetic way but being the third security session of day lead attendees to check out other sessions. With fewer presentations going on at the same time, it will help prevent this scenario from happening.</p>\n<h3>Ermano&#8217;s Hits Another Home Run</h3>\n<p>One of the highlights for me was the lunch prepared by <a href=\"http://ermannospizza.com/\">Ermannos pizza</a>. Their Margherita pizza was just as good as last years. There were also plenty of salad dishes and beverages on hand. Lunch was capped off by Ermannos&#8217; now famous WordCamp S&#8217;mores. WordCamp North Canton 2014 ended the day at a local hotel bar for the after party.</p>\n<h3>Looking Forward To Next Year</h3>\n<p>Overall, the event was a success albeit with a few things to work on for 2015. The sessions I attended were presented by people passionate about the subject they were talking about. Most of the people in the audience were either new to WordPress or had little to no development experience. When I asked some of the attendees who also attend my local WordPress meetup what they thought of the event, every one of them said <strong>it was worth every penny</strong> with big smiles on their faces.</p>\n<p>Joe Rozsa and his team of volunteer staff members are to be commended for a job well done. Thanks to everyone who helped put on a fantastic event in my back yard. As long as North Canton keeps holding a WordCamp, I&#8217;ll keep coming. Meanwhile, keep an eye on the official <a title=\"http://2014.columbus.wordcamp.org/\" href=\"http://2014.columbus.wordcamp.org/\">WordCamp Columbus Ohio blog</a> for information on the third WordCamp to be held in Ohio this year.</p>\n\n<a href=\"http://wptavern.com/recap-of-wordcamp-north-canton-2014/attachment/712\"><img src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/05/712.jpg?resize=150%2C150\" class=\"attachment-thumbnail\" alt=\"Plenty Of Salad Greens\" /></a>\n<a href=\"http://wptavern.com/recap-of-wordcamp-north-canton-2014/attachment/713\"><img src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2014/05/713.jpg?resize=150%2C150\" class=\"attachment-thumbnail\" alt=\"Best Pizza In Town\" /></a>\n<a href=\"http://wptavern.com/recap-of-wordcamp-north-canton-2014/attachment/716\"><img src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2014/05/716.jpg?resize=150%2C150\" class=\"attachment-thumbnail\" alt=\"Ermannos Famous S\'mores\" /></a>\n<a href=\"http://wptavern.com/recap-of-wordcamp-north-canton-2014/attachment/715\"><img src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2014/05/715.jpg?resize=150%2C150\" class=\"attachment-thumbnail\" alt=\"WordCamp North Canton 2014\" /></a>\n\n<p>&nbsp;</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 06 May 2014 03:03:42 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:29;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:58:\"WPTavern: Save Time Building WordPress Customizer Controls\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=20157\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:160:\"http://wptavern.com/save-time-building-wordpress-customizer-controls?utm_source=rss&utm_medium=rss&utm_campaign=save-time-building-wordpress-customizer-controls\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:4836:\"<p><a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2014/05/customizer-controls.jpg\" rel=\"prettyphoto[20157]\"><img src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2014/05/customizer-controls.jpg?resize=732%2C290\" alt=\"customizer-controls\" class=\"aligncenter size-full wp-image-22384\" /></a></p>\n<p>Adding controls to WordPress&#8217; theme customizer can be somewhat tedious and there are <a href=\"http://code.tutsplus.com/articles/custom-controls-in-the-theme-customizer--wp-34556\" target=\"_blank\">many</a> <a href=\"http://ottopress.com/2012/making-a-custom-control-for-the-theme-customizer/\" target=\"_blank\">tutorials</a> dedicated to creating your own controls. <a href=\"https://github.com/paulund/Wordpress-Theme-Customizer-Custom-Controls\" target=\"_blank\">WordPress Theme Customizer Custom Controls</a> is a project on Github that provides a collection of ready-made controls that you can drop right into your theme. This set of extra controls was created by WordPress developer <a href=\"http://www.paulund.co.uk/\" target=\"_blank\">Paul Underwood</a>.</p>\n<p>The collection includes:</p>\n<ul>\n<li><strong>Category Dropdown</strong> &#8211; Creates a dropdown of all the categories on your WordPress theme</li>\n<li><strong>Date Picker</strong> &#8211; Adds a date picker control to the theme customizer</li>\n<li><strong>Layout Picker</strong> &#8211; Adds 3 images of layouts to the page for you to select a new style</li>\n<li><strong>Menu Dropdown</strong> &#8211; Creates a dropdown of all the menus on your WordPress site</li>\n<li><strong>Post Dropdown</strong> &#8211; Creates a dropdown of all the posts on your WordPress site</li>\n<li><strong>Tags Dropdown</strong> &#8211; Creates a dropdown of all tags on your WordPress site</li>\n<li><strong>Text Editor</strong> &#8211; Creates a textbox with the TinyMCE textarea</li>\n<li><strong>Textarea</strong> &#8211; Creates a textarea input field</li>\n<li><strong>Taxonomy Dropdown</strong> &#8211; Creates a dropdown of taxonomies ( Usage: see Gist <a href=\"https://gist.github.com/4538951\" target=\"_blank\">4538951</a> )</li>\n<li><strong>User List Dropdown</strong> &#8211; Creates a dropdown of users for a role ( Usage: see Gist <a href=\"https://gist.github.com/4564337\" target=\"_blank\">4564337</a> )</li>\n<li><strong>Google Fonts Dropdown</strong> &#8211; Create a dropdown to show you the 30 most popular fonts on Google web fonts</li>\n</ul>\n<h3>How to Use the WordPress Theme Customizer Custom Controls</h3>\n<p>If you want to use all of the custom controls in your theme, including them is very simple. Download the project from Github, unpack it and then drop the /wordpress-theme-customizer-custom-controls/ directory wherever you want within your theme&#8217;s structure, making sure to adjust the path below if you change it. Add this to your theme&#8217;s <em>functions.php</em> file:</p>\n<pre class=\"brush: php; light: true; title: ; notranslate\">require_once \'/inc/wordpress-theme-customizer-custom-controls/theme-customizer-demo.php\';</pre>\n<p>This will put all of the custom controls into the customizer under a &#8220;Custom Controls Demo&#8221; item and will include WordPress&#8217; default controls under &#8220;Default Demo Controls:&#8221;</p>\n<p><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2014/05/controls.jpg\" rel=\"prettyphoto[20157]\"><img src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2014/05/controls.jpg?resize=578%2C458\" alt=\"controls\" class=\"aligncenter size-full wp-image-22393\" /></a></p>\n<p>Ideally, you would adjust the controls to better suit your theme and add only the ones that work with the design. It provides a great starting place and an easy way to learn more about how the controls are created, should you want to add more of your own.</p>\n<p>The Taxonomy and User List dropdowns both require a bit of extra setup and the usage is demonstrated in the example gists for each. The Google Fonts Dropdown has built-in caching, which <a href=\"http://www.paulund.co.uk/cache-google-web-fonts-api\" target=\"_blank\">creates a cache file on the user&#8217;s machine</a> so that you don&#8217;t have to call the API so many times.</p>\n<p>Adding custom controls to the customizer is a great way to allow for more personalization in a theme created for a client or for public distribution. The user can easily change styles and preview them live, without having to make requests for design changes. Hopefully, the <a href=\"https://github.com/paulund/Wordpress-Theme-Customizer-Custom-Controls\" target=\"_blank\">Custom WordPress Customizer Controls</a> can save you a little time in building out your next theme. For more information, check out the project&#8217;s Github page and Paul Underwood&#8217;s <a href=\"http://www.paulund.co.uk/custom-wordpress-controls\" target=\"_blank\">post</a> detailing each control.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 05 May 2014 22:14:58 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:30;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:50:\"WordPress.tv: Nick Pelton: WP-to-JS And Back Again\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wordpress.tv/?p=34524\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:67:\"http://wordpress.tv/2014/05/05/nick-pelton-wp-to-js-and-back-again/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:655:\"<div id=\"v-ZhP9A2Yv-1\" class=\"video-player\">\n</div><br />  <a rel=\"nofollow\" href=\"http://feeds.wordpress.com/1.0/gocomments/wptv.wordpress.com/34524/\"><img alt=\"\" border=\"0\" src=\"http://feeds.wordpress.com/1.0/comments/wptv.wordpress.com/34524/\" /></a> <img alt=\"\" border=\"0\" src=\"http://stats.wordpress.com/b.gif?host=wordpress.tv&blog=5089392&post=34524&subd=wptv&ref=&feed=1\" width=\"1\" height=\"1\" /><div><a href=\"http://wordpress.tv/2014/05/05/nick-pelton-wp-to-js-and-back-again/\"><img alt=\"Nick Pelton: WP-to-JS And Back Again\" src=\"http://videos.videopress.com/ZhP9A2Yv/video-4f0e59c288_scruberthumbnail_1.jpg\" width=\"160\" height=\"120\" /></a></div>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 05 May 2014 21:25:56 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"WordPress.tv\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:31;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:52:\"WPTavern: Automattic Is Raising $160M in New Funding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=22349\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:146:\"http://wptavern.com/automattic-is-raising-160m-in-new-funding?utm_source=rss&utm_medium=rss&utm_campaign=automattic-is-raising-160m-in-new-funding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3433:\"<div id=\"attachment_22370\" class=\"wp-caption aligncenter\"><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/05/automattic-offices.jpg\" rel=\"prettyphoto[22349]\"><img src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/05/automattic-offices.jpg?resize=1025%2C478\" alt=\"photo credit: Peter Slutsky\" class=\"size-full wp-image-22370\" /></a><p class=\"wp-caption-text\">photo credit: <a href=\"http://peterslutsky.com/2013/05/14/pics-touring-automattics-new-office/\">Peter Slutsky</a></p></div>\n<p>WordPress currently powers <a href=\"http://w3techs.com/technologies/overview/content_management/all\" target=\"_blank\">22% of all websites</a>, up from 18% in 2013, with a CMS market share of 59.8%. The success of WordPress.com, Automattic&#8217;s flagship product, is part of the reason that number continues to rise steadily. WordPress.com makes it easy for anyone to create a WordPress site without the burden of setting up hosting to install the software.</p>\n<p>This morning Automattic&#8217;s founder, Matt Mullenweg, <a href=\"http://ma.tt/2014/05/new-funding-for-automattic/\" target=\"_blank\">announced</a> that the company is raising $160M in new funding. After taking the helm as CEO <a href=\"http://wptavern.com/matt-mullenweg-takes-on-new-role-as-ceo-of-automattic\" target=\"_blank\">earlier this year</a>, Mullenweg said that he set out on a 100-day plan to pursue new funding and find a set of partners who share Automattic&#8217;s vision of an open web.</p>\n<p>Although Automattic is healthy and growing, Mullenweg cites recent infrastructure and product investments as part of the reason the company will require more cash in order to continue its rapid growth.</p>\n<blockquote><p>Things were and are going well, but there was an opportunity cost to how we were managing the company toward break-even, and we realized we could invest more into WordPress and our products to grow faster.</p></blockquote>\n<p>This is the first time the company has raised money since 2008 when it pulled in $12 million. Automattic is now valued at $1.16 billion for this round of $160 million in new funding. <strong>&#8220;This is obviously a lot of money, especially considering everything we&#8217;ve done so far has been built on only about $12M of outside capital over the past 8 years,&#8221;</strong> Mullenweg said.</p>\n<p>The new funding opens a window of opportunity for Automattic and enables the company to launch new products and hire more employees to support its rapid growth. Mullenweg, who is also the co-founder of the open source WordPress project, closes his announcement post with a reaffirmation of Automattic&#8217;s commitment to support the community behind WordPress.</p>\n<blockquote><p>I believe WordPress will win, first and foremost, because of its community — the hundreds of core developers and large commercial companies, the tens of thousands of plugin and theme developers, and the millions of people who build beautiful things with WordPress every day. Automattic is here to support that community and invest the full strength of our resources to making WordPress a better product every day, bringing us closer to our shared mission of democratizing publishing.</p></blockquote>\n<p>With this round of fundraising finishing shortly, it&#8217;s clear that Automattic&#8217;s investors are ready to support its guiding mission, and they&#8217;re betting firmly on the community behind WordPress.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 05 May 2014 17:25:20 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:32;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:32:\"Matt: New Funding for Automattic\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:21:\"http://ma.tt/?p=43810\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:48:\"http://ma.tt/2014/05/new-funding-for-automattic/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3237:\"<p>I&#8217;ll start with the big stuff: <a href=\"http://automattic.com/\">Automattic</a> is raising $160M, all primary, and it&#8217;s the first investment into the company since 2008. This is obviously a lot of money, especially considering everything we&#8217;ve done so far has been built on only about $12M of outside capital over the past 8 years. It was also <a href=\"http://ma.tt/2013/05/automattic-secondary/\">only a year ago I said</a> &#8220;Automattic is healthy, generating cash, and already growing as fast as it can so there’s no need for the company to raise money directly — we’re not capital constrained.&#8221;</p>\n<p>I was wrong, but I didn&#8217;t realize it until <a href=\"http://ma.tt/2014/01/toni-automattic-ceo/\">I took on the CEO role in January</a>. Things were and are going well, but there was an opportunity cost to how we were managing the company toward break-even, and we realized we could invest more into WordPress and our products to grow faster. Also our cash position wasn&#8217;t going to be terribly strong especially after a number of infrastructure and product investments this and last year. So part of my 100-day plan as CEO was to figure out what new funding could look like and we found a great set of partners who believe in our vision for how the web should be and how we can scale into the opportunity ahead of us, though it ended up taking 110 days until the first close. (Our other main areas of focus have been improving mobile, a new version of WP.com, and <a href=\"http://jetpack.me/\">Jetpack</a>.)</p>\n<p>This Series C round was led by Deven Parekh of Insight Venture Partners, and included new investors Chris Sacca, Endurance, and a special vehicle True Ventures created to step up their investment, alongside our existing secondary investors from last year, Tiger and Iconiq. (There is a second close soon so this list might change a bit.) There was interest significantly above what we raised, but we focused in on finding the best partners and scaled it back to be the right amount of capital at the right valuation. Deven and Insight share our long term vision and are focused on building an enduring business, one that will thrive for decades to come.</p>\n<p>WordPress is in a market as competitive as it has ever been, especially on the proprietary and closed side. I believe WordPress will win, first and foremost, because of its community &#8212; the hundreds of core developers and large commercial companies, the tens of thousands of plugin and theme developers, and the millions of people who build beautiful things with WordPress every day. Automattic is here to support that community and invest the full strength of our resources to making WordPress a better product every day, bringing us closer to our shared mission of democratizing publishing. But a majority of the web isn&#8217;t on an open platform yet, and we have a lot of work ahead of us. Back to it!</p>\n<p>You can read more about the news by Kara and Liz on Recode: <a href=\"http://recode.net/2014/05/05/wordpress-parent-automattic-has-raised-160-million-now-valued-at-1-16-billion-post-money/\">WordPress.com Parent Automattic Has Raised $160 Million, Now Valued at $1.16 Billion Post-Money</a>.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 05 May 2014 15:04:33 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Matt 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src=\"http://stats.wordpress.com/b.gif?host=wordpress.tv&blog=5089392&post=34452&subd=wptv&ref=&feed=1\" width=\"1\" height=\"1\" /><div><a href=\"http://wordpress.tv/2014/05/04/heather-acton-stop-giving-s-away-for-free-and-start-feeding-your-family/\"><img alt=\"Heather Acton: Stop Giving S** Away For Free and Start Feeding Your Family!\" src=\"http://videos.videopress.com/5UPOSUY0/video-a9b5eca4fc_scruberthumbnail_3.jpg\" width=\"160\" height=\"120\" /></a></div>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Sun, 04 May 2014 18:08:19 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height=\"1\" /><div><a href=\"http://wordpress.tv/2014/05/03/dave-west-amy-abt-wheres-my-maserati/\"><img alt=\"Dave West & Amy Abt: Where’s My Maserati?\" src=\"http://videos.videopress.com/sM44W6og/video-0152f3f8f3_std.original.jpg\" width=\"160\" height=\"120\" /></a></div>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Sat, 03 May 2014 18:37:55 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width=\"1\" height=\"1\" /><div><a href=\"http://wordpress.tv/2014/05/03/lindsey-guajardo-remote-project-management/\"><img alt=\"Lindsey Guajardo: Remote Project Management\" src=\"http://videos.videopress.com/Iz6XMFii/video-2b88c73170_scruberthumbnail_2.jpg\" width=\"160\" height=\"120\" /></a></div>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Sat, 03 May 2014 18:17:30 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"WordPress.tv\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:37;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mark Jaquith: Ask Mark Anything\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:40:\"http://markjaquith.wordpress.com/?p=5113\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:62:\"http://markjaquith.wordpress.com/2014/05/03/ask-mark-anything/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:1337:\"<p>People ask me a lot of questions. About WordPress and web development for sure, but also about other topics. I&#8217;ve decided to try a little experiment: <a href=\"https://github.com/markjaquith/feedback/\">a public way to ask me questions</a>. Zach Holman from GitHub had the idea to use a GitHub issue tracker for this very purpose, and I think it looks like a splendid idea.</p>\n<p>Benefits:</p>\n<ul>\n<li>Allows for more in-depth discussions than Twitter (but you can still <a href=\"https://twitter.com/markjaquith\">talk to me on Twitter</a> for quick questions).</li>\n<li>Is public (as opposed to e-mail).</li>\n<li>Forces me to deal with questions.</li>\n</ul>\n<p>Now, note that this doesn&#8217;t mean I want you to treat me like your personal Google-searcher or WordPress code grepper! But if you think there is a WordPress (or other) topic that I am uniquely qualified to address, <a href=\"https://github.com/markjaquith/feedback/\">just ask</a>.</p><br />  <a rel=\"nofollow\" href=\"http://feeds.wordpress.com/1.0/gocomments/markjaquith.wordpress.com/5113/\"><img alt=\"\" border=\"0\" src=\"http://feeds.wordpress.com/1.0/comments/markjaquith.wordpress.com/5113/\" /></a> <img alt=\"\" border=\"0\" src=\"http://stats.wordpress.com/b.gif?host=markjaquith.wordpress.com&blog=316&post=5113&subd=markjaquith&ref=&feed=1\" width=\"1\" height=\"1\" />\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Sat, 03 May 2014 05:21:04 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Mark Jaquith\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:38;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:85:\"WPTavern: GoDaddy Removes Ticketing and Email Support In Favor Of Phone and Live Chat\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=22168\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:214:\"http://wptavern.com/godaddy-removes-ticketing-and-email-support-in-favor-of-phone-and-live-chat?utm_source=rss&utm_medium=rss&utm_campaign=godaddy-removes-ticketing-and-email-support-in-favor-of-phone-and-live-chat\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:8349:\"<p>A few days ago, GoDaddy quietly removed the ability to submit a trouble ticket or an email to receive support. This was verified through the <a title=\"https://twitter.com/GoDaddyHelp\" href=\"https://twitter.com/GoDaddyHelp\">GoDaddy Help</a> twitter account.</p>\n<blockquote class=\"twitter-tweet\" width=\"550\"><p><a href=\"https://twitter.com/mistical\">@mistical</a> We did discontinue our email support. However, we do offer live chat now. It can be accessed here: <a href=\"http://t.co/HFw77fAJTh\">http://t.co/HFw77fAJTh</a> ^KJ</p>\n<p>&mdash; GoDaddy Help (@GoDaddyHelp) <a href=\"https://twitter.com/GoDaddyHelp/statuses/461695002520072192\">May 1, 2014</a></p></blockquote>\n<p></p>\n<p>Both support methods were removed in favor of live chat and phone support. I reached out to GoDaddy&#8217;s media representatives and asked why the options were removed and why they weren&#8217;t more forthcoming about the changes. Nick Fuller, a GoDaddy representative explained that email consistently finished last as far as their customers&#8217; preferred method of help.</p>\n<blockquote><p>After reviewing customer behavior and satisfaction scores we decided we could better serve people in ways they were telling us work better for them.</p>\n<p>Customers love the ‘real time’ support experience. Email is not instantaneous and in fact many in the industry are putting an end to their email service as well because fewer than half of tech customers believe their problem can be solved by email – it’s sort of going the way of the cassette tape.</p></blockquote>\n<p>Former GoDaddy employee Brad Cook, was one of the first to <a title=\"http://www.clicknowmarketing.com/domains/godaddy-ends-email-support/\" href=\"http://www.clicknowmarketing.com/domains/godaddy-ends-email-support/\">report on the loss of email and ticket support</a>. Cook <a title=\"https://www.youtube.com/watch?v=Vosu4bTUJ4Y\" href=\"https://www.youtube.com/watch?v=Vosu4bTUJ4Y\">documented his effort</a> in a YouTube video showing the drawbacks of the live support option. He ended up having to wait 1.5 hours for help. Unfortunately, his wait was for nothing, &#8220;I had to rush into the other room as my son was getting sick right around the time my turn in line came up and I ended up missing my opportunity to chat after this long wait.&#8221;</p>\n<h3>Which Is A Quicker Means Of Support, Phone Or Live Chat?</h3>\n<p>On the afternoon of March 30th, I performed an experiment. I wanted to find out which method of support was quicker and whether or not the support representatives would try to upsell me on other services. I explained to both parties that I wanted to know when my domain was up for renewal.</p>\n<p><strong>Phone Support</strong>: The wait time on the phone was only nine minutes. Once on the line, the gentleman spoke English, was to the point, and politely asked how he could help. I asked when my domain was up for renewal. He told me the exact date while also explaining how I could find that information out myself via the GoDaddy control panel. He said they could renew it for me on the phone or I could do it myself. I chose to do it myself.</p>\n<p>He asked how else he could help and I told him that was the only question I had. He thanked me and said have a good day. <strong>At no point</strong> during the phone call did he try to sell me services such as webhosting to go with my domain. In fact, the experience was better than I expected.</p>\n<p><strong>Live Chat</strong>:</p>\n<p>I started the Live Chat session at the same time I called GoDaddy. As you can see from the image below, I had to <strong>wait 35 minutes</strong>. While Cook experienced inaccurate waiting times, I found mine to be relatively accurate.</p>\n<div id=\"attachment_22318\" class=\"wp-caption aligncenter\"><a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2014/05/GoDaddyLiveChat.png\" rel=\"prettyphoto[22168]\"><img class=\"size-full wp-image-22318\" src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2014/05/GoDaddyLiveChat.png?resize=720%2C582\" alt=\"GoDaddy Live Chat\" /></a><p class=\"wp-caption-text\">Waiting In A Virtual Line</p></div>\n<p>After waiting on the live chat for 10 minutes, I already had my problem solved via phone support. When I eventually got the chance to speak with a tech support representative, I was able to verify a couple of problems outlined by Cook.</p>\n<ul>\n<li>There is no audible or visual cue that indicates it&#8217;s my turn to talk</li>\n<li>If the chat window is minimized, it doesn&#8217;t blink in the taskbar when a message has been received</li>\n</ul>\n<p>I asked the chat rep when my domain would need to be renewed. They responded in a few minutes with the correct answer and told me they could renew it for me, or I could do it manually. I told them I&#8217;d do it manually. I thanked the rep for helping me. After the usual <em>you&#8217;re welcome message</em>, my chat session was closed. <strong>At no point</strong> during the chat session did they try to sell me services such as webhosting to go with my domain.</p>\n<h3>GoDaddy Is Addressing Growing Pains With Live Chat</h3>\n<p>Phone support at GoDaddy was a superior experience compared to live chat. Because of the problems mentioned earlier, it&#8217;s too easy to miss your opportunity to chat with a representative. Once you&#8217;ve lost your chance, you have to go to the end of the line. I shared Cook&#8217;s post to GoDaddy and Fuller admits there is work to be done to improve the experience.</p>\n<blockquote><p>There’s work to be done and we’re just in the beginning phases of the transition. As of today, we’ve expanded our live chat support team by 20 representatives in order to better meet the demand in the general customer care chat. We’re also expanding the team for live chat support on the hosting side and we’re working with our live chat tool provider to provide an audio notification when a chat session is ready to go.</p></blockquote>\n<p>It&#8217;s a good thing GoDaddy has added more representatives to address demand because waiting for 30 minutes is unacceptable. I&#8217;ve used the live chat for HostGator and other service providers and the wait times have generally been under 10 minutes. Most of the time, I can reach someone without any wait at all.</p>\n<p>I prefer live chat over speaking with someone on the phone because it&#8217;s a more natural means of communication for me. It&#8217;s also easier to send URL&#8217;s through chat than over the phone. However, I&#8217;m glad that each support method didn&#8217;t try to upsell me on additional products and services. Such a practice during a time of need is slimy at best.</p>\n<h3>Aligning With Customer Needs</h3>\n<p><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2009/08/gravitylogo.png\" rel=\"prettyphoto[22168]\"><img class=\"alignright size-full wp-image-2322\" src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2009/08/gravitylogo.png?resize=108%2C109\" alt=\"gravityforms logo\" /></a>I certainly don&#8217;t fault GoDaddy for doing away with email and ticket based support. Since their data supports the reasoning for getting rid of them, it makes sense. In mid 2013, <a title=\"http://www.gravityhelp.com/gravity-forms-standard-support-change-announcement/\" href=\"http://www.gravityhelp.com/gravity-forms-standard-support-change-announcement/\">GravityForms changed their standard support structure</a> to remove forums. The move was inspired by the explosive growth of their product and the forum had become unmanageable.</p>\n<p>I like support forums since they give me an opportunity to help myself but for successful companies, they can easily become unmanageable. But the move was made to <em>better serve the needs of their customers</em>.</p>\n<p>As a company, it makes sense to do whatever is best for the customer. If you&#8217;d like advice on hiring support staff for your WordPress business, <a title=\"http://wptavern.com/wordpress-commercial-theme-businesses-offer-advice-on-hiring-support-staff\" href=\"http://wptavern.com/wordpress-commercial-theme-businesses-offer-advice-on-hiring-support-staff\">check out this post</a> which contains advice from some of the most successful commercial WordPress theme companies.</p>\n<p>When it comes to support, what is your preferred method? Tickets, FAQ&#8217;s, Forums, Email, or something else?</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Sat, 03 May 2014 03:20:35 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:39;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"BuddyPress: BuddyPress 2.0.1\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"http://buddypress.org/?p=182380\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:47:\"http://buddypress.org/2014/05/buddypress-2-0-1/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:1049:\"<p>BuddyPress 2.0.1 is now available. Download from <a href=\"http://wordpress.org/plugins/buddypress/\">the wordpress.org plugin repository</a>, as a <a href=\"http://downloads.wordpress.org/plugin/buddypress.2.0.1.zip\">zip file</a>, or through WordPress via Dashboard &gt; Plugins.</p>\n<p>This maintenance release includes a number of important fixes, including:</p>\n<ul>\n<li>Improvements to some 1.9.x-2.0.x upgrade routines, including the creation of the <code>wp_signups</code> table and the migration of <code>last_activity</code> data</li>\n<li>Fixes for a handful of regressions related to group querying and creation</li>\n<li>Backward compatibility improvements for plugins that extend the xprofile component</li>\n</ul>\n<p>For a complete list of changes made for this release, visit the <a href=\"http://codex.buddypress.org/developer/releases/version-2-0-1/\">2.0.1 changelog</a>.</p>\n<p>Questions or comments? Visit out <a href=\"https://buddypress.org/support\">support forums</a> or <a href=\"https://buddypress.trac.wordpress.org\">Trac</a>.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Sat, 03 May 2014 01:22:37 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Boone Gorges\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:40;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:24:\"Matt: Steve Jobs in 1983\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:21:\"http://ma.tt/?p=43806\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:40:\"http://ma.tt/2014/05/steve-jobs-in-1983/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:572:\"<p></p>\n<p>I really enjoyed listening to this <a href=\"http://lifelibertytech.com/2012/10/02/the-lost-steve-jobs-speech-from-1983-foreshadowing-wireless-networking-the-ipad-and-the-app-store/\">&#8220;Lost&#8221; Steve Jobs Speech from 1983; Foreshadowing Wireless Networking, the iPad, and the App Store</a>. In the beginning he asks who is over 36 years old, and says those are the people who were born before the computer. He also perfectly describes Google Street Maps as an early MIT experiment in Aspen. Really fascinating from end to end, including the Q&#038;A.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Sat, 03 May 2014 01:05:37 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Matt Mullenweg\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:41;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:65:\"WPTavern: WordPress Query Monitor Plugin Crosses 10,000 Downloads\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=22219\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:172:\"http://wptavern.com/wordpress-query-monitor-plugin-crosses-10000-downloads?utm_source=rss&utm_medium=rss&utm_campaign=wordpress-query-monitor-plugin-crosses-10000-downloads\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:2436:\"<p>The <a href=\"http://wordpress.org/plugins/query-monitor/\" target=\"_blank\">Query Monitor</a> plugin was released by <a href=\"https://twitter.com/johnbillion/\" target=\"_blank\">John Blackbourn</a> in late November of 2013 and became an instant hit with WordPress developers. It&#8217;s racked up 25 five-star reviews on WordPress.org and today crossed the 10,000 download mark, which doesn&#8217;t even factor in the number of times the <a href=\"https://github.com/johnbillion/query-monitor\" target=\"_blank\">Github</a> repo has been cloned.</p>\n<p><a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2014/05/reviews.jpg\" rel=\"prettyphoto[22219]\"><img src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2014/05/reviews.jpg?resize=810%2C269\" alt=\"reviews\" class=\"aligncenter size-full wp-image-22295\" /></a></p>\n<p>Query Monitor is without a doubt the most comprehensive debugging plugin for WordPress, often replacing multiple plugins developers previously combined to try to get the same tools. Its features are too long to list, but suffice it to say that it offers a solid overview of database queries, hooks that are being fired, theme template information, HTTP Requests, Redirects and much more.</p>\n<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2013/11/qm.jpg\" rel=\"prettyphoto[22219]\"><img src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2013/11/qm.jpg?resize=572%2C368\" alt=\"qm\" class=\"aligncenter size-full wp-image-11776\" /></a></p>\n<p>If you use it on a community site, there&#8217;s a separate <a href=\"http://wptavern.com/new-plugin-adds-bbpress-and-buddypress-conditionals-to-query-monitor\" target=\"_blank\">extension</a> that will add bbPress and BuddyPress conditionals to Query Monitor&#8217;s output.</p>\n<p>The plugin is updated quite often and the most recent 2.6.6 release adds more robust support for alternative database drivers (including mysqli in core). Nearly every topic in the plugin&#8217;s support queue is marked as resolved and John Blackbourn is very responsive to issues and questions on Github. It&#8217;s easy to see why Query Monitor has so quickly become a must-have debugging plugin for WordPress developers.</p>\n<p>If you haven&#8217;t yet tried it, you can <a href=\"http://wordpress.org/plugins/query-monitor/\" target=\"_blank\">download</a> Query Monitor from WordPress.org. Site admins and multisite super admins will have access to its output in the admin bar.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 02 May 2014 23:06:45 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:42;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:48:\"Akismet: A Custom Measure of Akismet Performance\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"http://blog.akismet.com/?p=1484\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:75:\"http://blog.akismet.com/2014/05/02/a-custom-measure-of-akismet-performance/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:1212:\"<p>Just a little something for the weekend.</p>\n<p>Chris Hemedinger, a technical architect at <a href=\"http://www.sas.com/en_us/home.html/\">SAS</a>, recently published a <a href=\"http://blogs.sas.com/content/sasdummy/2014/05/01/blog-spam-akismet/\">great post</a> on his personal analysis of Akismet&#8217;s effectiveness across an entire network of company blogs.</p>\n<p>He uses his own company&#8217;s software to connect to his WordPress database and aggregate data from all Akismet-protected sites on the network. He then produces some really interesting charts and graphs for the purpose of analyzing spam activity and Akismet&#8217;s performance. Chris also makes it clear that having to manually deal with all that spam can be quite time-consuming. </p>\n<p>And we tend to agree. <span class=\"wp-smiley emoji emoji-smile\" title=\":)\">:)</span></p><br />  <a rel=\"nofollow\" href=\"http://feeds.wordpress.com/1.0/gocomments/akismet.wordpress.com/1484/\"><img alt=\"\" border=\"0\" src=\"http://feeds.wordpress.com/1.0/comments/akismet.wordpress.com/1484/\" /></a> <img alt=\"\" border=\"0\" src=\"http://stats.wordpress.com/b.gif?host=blog.akismet.com&blog=116920&post=1484&subd=akismet&ref=&feed=1\" width=\"1\" height=\"1\" />\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 02 May 2014 20:57:31 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Anthony Bubel\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:43;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:69:\"WPTavern: WordPress for Android 2.8 Released, New Beta Testers Needed\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=22207\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:180:\"http://wptavern.com/wordpress-for-android-2-8-released-new-beta-testers-needed?utm_source=rss&utm_medium=rss&utm_campaign=wordpress-for-android-2-8-released-new-beta-testers-needed\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:2357:\"<div id=\"attachment_22273\" class=\"wp-caption alignright\"><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/05/wp-for-android.png\" rel=\"prettyphoto[22207]\"><img src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/05/wp-for-android.png?resize=1025%2C442\" alt=\"WordPress for Android\" class=\"size-full wp-image-22273\" /></a><p class=\"wp-caption-text\">WordPress for Android</p></div>\n<p><a href=\"http://android.wordpress.org/\" target=\"_blank\">WordPress for Android</a> shipped its <a href=\"http://android.wordpress.org/2014/05/01/wordpress-for-android-2-8/\" target=\"_blank\">2.8 release</a> late last night. This milestone includes <a href=\"https://github.com/wordpress-mobile/WordPress-Android/issues?milestone=11&page=1&state=closed\" target=\"_blank\">55 closed issues</a>. This release is packed full of many small bug fixes, better language support, and performance improvements. Here are the highlights:</p>\n<ul>\n<li>App startup time has been reduced, and the Statistics screen will load faster.</li>\n<li>The app is now available in Turkish, English (UK), and offers improved support for Traditional Chinese.</li>\n<li>Samsung users will now be able to use the app in multi-window.</li>\n<li>Notification and Comment screens have been reworked to enhance the user experience on small tablets.</li>\n</ul>\n<p>Version 2.7, released last month, introduced pull-to-refresh for loading up fresh content and optimized Stats to load and scroll faster. Stats addicts will be happy to know that latest 2.8 release delivers even more dramatic speed improvements, making Stats easier to navigate. If your Android device hasn&#8217;t already prompted you to update, you can visit <a href=\"https://play.google.com/store/apps/details?id=org.wordpress.android\" target=\"_blank\">Google Play</a> on your device to trigger the update.</p>\n<h3>Call for Beta Testers</h3>\n<p>If you&#8217;re a serious WordPress for Android user and want to help out as a beta tester, you can request to join the <a href=\"https://plus.google.com/communities/108813167297661427043\" target=\"_blank\">Google+ community</a> dedicated to testing the app. Beta testers will have access to beta versions with beta updates shipped directly through Google Play. The beta versions may have new features, new fixes, and possibly new bugs, so testers should be available to provide feedback.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 02 May 2014 20:49:33 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:44;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:68:\"WPTavern: WordPress Cheat Sheet For Commonly Used Template Functions\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=22214\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:180:\"http://wptavern.com/wordpress-cheat-sheet-for-commonly-used-template-functions?utm_source=rss&utm_medium=rss&utm_campaign=wordpress-cheat-sheet-for-commonly-used-template-functions\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:2648:\"<p>If you find yourself constantly referring to the <a title=\"http://codex.wordpress.org/\" href=\"http://codex.wordpress.org/\">Codex</a> or searching for a commonly used template function, consider bookmarking this <a title=\"http://wp-cheatsheet.com/\" href=\"http://wp-cheatsheet.com/\">WordPress Cheat Sheet </a>created by Trevor Niemi. Launched in February of this year, Niemi created the site after seeing a pixelated image of the same information published to Reddit. When asked how often the site is updated, Niemi says he&#8217;s &#8220;actively updating it when Codex changes occur and when a good suggestion is submitted by a user.&#8221;</p>\n<p>The cheat sheet has a listing of functions you can copy and paste into your work. Several of the functions are linked to their corresponding Codex pages for more information and general usage. There&#8217;s also a <a title=\"http://wp-cheatsheet.com/wp-cheatsheet.com.pdf\" href=\"http://wp-cheatsheet.com/wp-cheatsheet.com.pdf\">PDF link</a> making it easy to save and view the information offline.</p>\n<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/05/wpfunctioncheatsheet2.png\" rel=\"prettyphoto[22214]\"><img class=\"aligncenter size-full wp-image-22240\" src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/05/wpfunctioncheatsheet2.png?resize=647%2C414\" alt=\"WP Cheat Sheet In Action\" /></a></p>\n<p>When asked whether the site would expand to cover more information, Niemi responded, &#8220;future thinking, or expanding, is tricky. I really don&#8217;t want to alienate the user base by trying to churn a profit or anything like that because of how fickle developers are in general when things change and the nature of what a simple cheat sheet should provide a user.&#8221; Although he has some ideas, he hasn&#8217;t been able to dedicate time or attention to the site.</p>\n<p>Since the site launched, WP-Cheatsheet has received 15,000 total visits with an average of 100 per day. Niemi says, &#8220;the site has become a fun, no stress project that I think people actually use which makes me happy&#8221;.</p>\n<p>If you&#8217;re looking for more code resources, we <a title=\"http://wptavern.com/wordpress-code-reference-is-now-live\" href=\"http://wptavern.com/wordpress-code-reference-is-now-live\">recently wrote about</a> the launch of the official WordPress code reference site. Also take a look at <a title=\"http://wptavern.com/introducing-hookr-io-a-new-resource-for-wordpress-developers\" href=\"http://wptavern.com/introducing-hookr-io-a-new-resource-for-wordpress-developers\">Hookr.io</a> to see an alternative approach to viewing the code that powers WordPress.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 02 May 2014 18:48:49 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:45;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:55:\"WPTavern: The Mina Olen Free WordPress Theme Experiment\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=22210\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:154:\"http://wptavern.com/the-mina-olen-free-wordpress-theme-experiment?utm_source=rss&utm_medium=rss&utm_campaign=the-mina-olen-free-wordpress-theme-experiment\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:4526:\"<div id=\"attachment_22252\" class=\"wp-caption aligncenter\"><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2014/05/experiment.jpg\" rel=\"prettyphoto[22210]\"><img src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2014/05/experiment.jpg?resize=1025%2C484\" alt=\"photo credit: CIMMYT - cc\" class=\"size-full wp-image-22252\" /></a><p class=\"wp-caption-text\">photo credit: <a href=\"http://www.flickr.com/photos/cimmyt/6801601408/\">CIMMYT</a> &#8211; <a href=\"http://creativecommons.org/licenses/by-nc-sa/2.0/\">cc</a></p></div>\n<p>Sami Keijonen, founder of <a href=\"https://foxnet-themes.fi/\" target=\"_blank\">Foxnet Themes</a>, is not happy with his theme sales, which total $1400 since early 2013. His <a href=\"https://foxnet-themes.fi/downloads/kultalusikka/\" target=\"_blank\">Kultalusikka</a> theme is the sales leader, with just 15 purchases. Keijonen has one theme for sale on WordPress.com, which was added in March of this year and has so far <a href=\"https://twitter.com/samikeijonen/status/461927487422095360\" target=\"_blank\">netted him $147.64</a>.</p>\n<p>In a recent <a href=\"https://foxnet-themes.fi/experiment-commercial-theme-for-free/\" target=\"_blank\">post</a> that frankly details his disappointment with the sales, Keijonen announced a new theme experiment wherein he will be releasing some of his commercial themes on github, starting with his latest Mina Olen theme. This is the same theme that is available for sale on <a href=\"http://theme.wordpress.com/themes/mina-olen/\" target=\"_blank\">WordPress.com</a> for $75 and on <a href=\"https://foxnet-themes.fi/downloads/mina-olen/\" target=\"_blank\">Foxnet</a> for 39.00€.</p>\n<p>Mina Olen is based on Justin Tadlock&#8217;s <a href=\"http://themehybrid.com/hybrid-core\" target=\"_blank\">Hybrid Core</a>. All of its options can be found in WordPress&#8217; customizer. The theme includes support for many major plugins in order to provide additional functionality, including <a href=\"http://wordpress.org/plugins/bbpress/\" target=\"_blank\">bbPress</a>, <a href=\"http://wordpress.org/extend/plugins/easy-digital-downloads/\" target=\"_blank\">Easy Digital Downloads</a>, <a href=\"http://wordpress.org/extend/plugins/custom-content-portfolio/\" target=\"_blank\">Custom Content Portfolio</a>, <a href=\"http://wordpress.org/plugins/testimonials-by-woothemes/\" target=\"_blank\">Testimonials</a>, <a href=\"http://wordpress.org/plugins/custom-header-extended/\" target=\"_blank\">Custom Header Extended</a>, and more.</p>\n<div id=\"attachment_22232\" class=\"wp-caption aligncenter\"><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2014/05/mina-olen.jpg\" rel=\"prettyphoto[22210]\"><img src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2014/05/mina-olen.jpg?resize=880%2C660\" alt=\"Mina Olen WordPress Theme\" class=\"size-full wp-image-22232\" /></a><p class=\"wp-caption-text\">Mina Olen WordPress Theme</p></div>\n<p>Keijonen emphasizes that he is still referring to the theme as a commercial product, because he will not be offering support or automatic updates for free. Since it&#8217;s just an experiment, he retains the option to make the Github repo private at any time in the future.</p>\n<p>Keijonen is watching the results of the experiment to see if it affects the popularity of his theme, as well as the sales for support. He&#8217;s hoping that if people can test drive the theme before they make a decision, they will be more inclined to purchase support. &#8220;I can show off my code, it’s pretty solid,&#8221; he said. &#8220;That way I can build more trust.&#8221;</p>\n<p>Having the theme&#8217;s code publicly available on Github will enable developers to contribute improvements to it. Mina Olen is one of his go-to themes that allows him to create custom child themes in no time, such as the <a href=\"http://tarkkanen.fi/\" target=\"_blank\">jewelry site</a> he recently launched. He&#8217;s hoping that people will be able to more easily use it in their projects, especially those who build on top of the Theme Hybrid framework.</p>\n<p>The <a href=\"http://foxnet-themes.fi/demo/mina-olen/\" target=\"_blank\">live demo</a> for the theme shows all of the post formats in action, along with the many layouts and color schemes. If you want to participate in the experiment, you can <a href=\"https://github.com/samikeijonen/mina-olen\" target=\"_blank\">download the Mina Olen WordPress theme</a> for free from Github. Does access to the theme for free make you more inclined to pay for support or more likely to purchase another theme in Foxnet collection?</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 02 May 2014 18:23:16 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:46;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:95:\"WordPress.tv: Interview de Cédric Motte, orateur de “Sans contenu, WordPress n’est 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For sites <a href=\"http://wordpress.org/plugins/background-update-tester/\">that support them</a>, of course.</p>\n<p><a href=\"http://wordpress.org/download/\">Download WordPress 3.9.1</a> or venture over to <strong>Dashboard → Updates</strong> and simply click &#8220;Update Now.&#8221;</p>\n<p>Thanks to all of these fine individuals for contributing to 3.9.1: <a href=\"http://profiles.wordpress.org/jorbin\">Aaron Jorbin</a>, <a href=\"http://profiles.wordpress.org/nacin\">Andrew Nacin</a>, <a href=\"http://profiles.wordpress.org/azaozz\">Andrew Ozz</a>, <a href=\"http://profiles.wordpress.org/rzen\">Brian Richards</a>, <a href=\"http://profiles.wordpress.org/ehg\">Chris Blower</a>, <a href=\"http://profiles.wordpress.org/jupiterwise\">Corey McKrill</a>, <a href=\"http://profiles.wordpress.org/danielbachhuber\">Daniel Bachhuber</a>, <a href=\"http://profiles.wordpress.org/ocean90\">Dominik Schilling</a>, <a href=\"http://profiles.wordpress.org/feedmeastraycat\">feedmeastraycat</a>, <a href=\"http://profiles.wordpress.org/gcorne\">Gregory Cornelius</a>, <a href=\"http://profiles.wordpress.org/helen\">Helen Hou-Sandi</a>, <a href=\"http://profiles.wordpress.org/imath\">imath</a>, <a href=\"http://profiles.wordpress.org/avryl\">Janneke Van Dorpe</a>, <a href=\"http://profiles.wordpress.org/jeremyfelt\">Jeremy Felt</a>, <a href=\"http://profiles.wordpress.org/johnbillion\">John Blackbourn</a>, <a href=\"http://profiles.wordpress.org/obenland\">Konstantin Obenland</a>, <a href=\"http://profiles.wordpress.org/lancewillett\">Lance Willett</a>, <a href=\"http://profiles.wordpress.org/m_i_n\">m_i_n</a>, <a href=\"http://profiles.wordpress.org/clorith\">Marius Jensen</a>, <a href=\"http://profiles.wordpress.org/markjaquith\">Mark Jaquith</a>, <a href=\"http://profiles.wordpress.org/dimadin\">Milan Dinić</a>, <a href=\"http://profiles.wordpress.org/celloexpressions\">Nick Halsey</a>, <a href=\"http://profiles.wordpress.org/pavelevap\">pavelevap</a>, <a href=\"http://profiles.wordpress.org/wonderboymusic\">Scott Taylor</a>, <a href=\"http://profiles.wordpress.org/SergeyBiryukov\">Sergey Biryukov</a>, and <a href=\"http://profiles.wordpress.org/westonruter\">Weston Ruter</a>.</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:55:\"http://wordpress.org/news/2014/05/wordpress-3-9-1/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:1;a:6:{s:4:\"data\";s:42:\"\n		\n		\n		\n		\n		\n				\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:25:\"WordPress 3.9 “Smith”\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:40:\"http://wordpress.org/news/2014/04/smith/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:49:\"http://wordpress.org/news/2014/04/smith/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 16 Apr 2014 18:33:44 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:1:{i:0;a:5:{s:4:\"data\";s:8:\"Releases\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"http://wordpress.org/news/?p=3154\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:411:\"Version 3.9 of WordPress, named &#8220;Smith&#8221; in honor of jazz organist Jimmy Smith, is available for download or update in your WordPress dashboard. This release features a number of refinements that we hope you&#8217;ll love. A smoother media editing experience Improved visual editing The updated visual editor has improved speed, accessibility, and mobile support. You can paste into the [&#8230;]\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Matt Mullenweg\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:23290:\"<p>Version 3.9 of WordPress, named &#8220;Smith&#8221; in honor of jazz organist <a href=\"http://en.wikipedia.org/wiki/Jimmy_Smith_(musician)\">Jimmy Smith</a>, is available <a href=\"http://wordpress.org/download/\">for download</a> or update in your WordPress dashboard. This release features a number of refinements that we hope you&#8217;ll love.</p>\n<embed src=\"//v0.wordpress.com/player.swf?v=1.03\" type=\"application/x-shockwave-flash\" width=\"640\" height=\"360\" wmode=\"direct\" seamlesstabbing=\"true\" allowfullscreen=\"true\" allowscriptaccess=\"always\" overstretch=\"true\" flashvars=\"guid=sAiXhCfV&amp;isDynamicSeeking=true\" title=\"\"></embed>\n<h2 class=\"about-headline-callout\" style=\"text-align: center\">A smoother media editing experience</h2>\n<div>\n<p><img class=\"alignright wp-image-3168\" src=\"//wordpress.org/news/files/2014/04/editor1-300x233.jpg\" alt=\"editor\" width=\"228\" height=\"177\" /></p>\n<h3>Improved visual editing</h3>\n<p>The updated visual editor has improved speed, accessibility, and mobile support. You can paste into the visual editor from your word processor without wasting time to clean up messy styling. (Yeah, we’re talking about you, Microsoft Word.)</p>\n</div>\n<div style=\"clear: both\"></div>\n<div>\n<p><img class=\"alignright wp-image-3170\" src=\"//wordpress.org/news/files/2014/04/image1-300x233.jpg\" alt=\"image\" width=\"228\" height=\"178\" /></p>\n<h3>Edit images easily</h3>\n<p>With quicker access to crop and rotation tools, it’s now much easier to edit your images while editing posts. You can also scale images directly in the editor to find just the right fit.</p>\n</div>\n<div style=\"clear: both\"></div>\n<div>\n<p><img class=\"alignright wp-image-3187\" src=\"//wordpress.org/news/files/2014/04/dragdrop1-300x233.jpg\" alt=\"dragdrop\" width=\"228\" height=\"178\" /></p>\n<h3>Drag and drop your images</h3>\n<p>Uploading your images is easier than ever. Just grab them from your desktop and drop them in the editor.</p>\n</div>\n<div style=\"clear: both\"></div>\n<hr />\n<h2 style=\"text-align: center\">Gallery previews</h2>\n<p><img class=\"aligncenter size-full wp-image-3169\" src=\"//wordpress.org/news/files/2014/04/gallery1.jpg\" alt=\"gallery\" width=\"980\" height=\"550\" /></p>\n<p>Galleries display a beautiful grid of images right in the editor, just like they do in your published post.</p>\n<hr />\n<h2 style=\"text-align: center\">Do more with audio and video</h2>\n\n<a href=\'http://wordpress.org/news/files/2014/04/AintMisbehavin.mp3\'>Ain\'t Misbehavin\'</a>\n<a href=\'http://wordpress.org/news/files/2014/04/DavenportBlues.mp3\'>Davenport Blues</a>\n<a href=\'http://wordpress.org/news/files/2014/04/JellyRollMorton-BuddyBoldensBlues.mp3\'>Buddy Bolden\'s Blues</a>\n<a href=\'http://wordpress.org/news/files/2014/04/Johnny_Hodges_Orchestra-Squaty_Roo-1941.mp3\'>Squaty Roo</a>\n<a href=\'http://wordpress.org/news/files/2014/04/Louisiana_Five-Dixie_Blues-1919.mp3\'>Dixie Blues</a>\n<a href=\'http://wordpress.org/news/files/2014/04/WolverineBlues.mp3\'>Wolverine Blues</a>\n\n<p>Images have galleries; now we’ve added simple audio and video playlists, so you can showcase your music and clips.</p>\n<hr />\n<h2 style=\"text-align: center\">Live widget and header previews</h2>\n<div style=\"width: 692px; max-width: 100%;\" class=\"wp-video\"><!--[if lt IE 9]><script>document.createElement(\'video\');</script><![endif]-->\n<video class=\"wp-video-shortcode\" id=\"video-3154-1\" width=\"692\" height=\"448\" preload=\"metadata\" controls=\"controls\"><source type=\"video/mp4\" src=\"//wordpress.org/news/files/2014/04/widgets.mp4?_=1\" /><a href=\"//wordpress.org/news/files/2014/04/widgets.mp4\">//wordpress.org/news/files/2014/04/widgets.mp4</a></video></div>\n<p>Add, edit, and rearrange your site’s widgets right in the theme customizer. No “save and surprise” — preview your changes live and only save them when you’re ready.</p>\n<p>The improved header image tool also lets you upload, crop, and manage headers while customizing your theme.</p>\n<hr />\n<h2 style=\"text-align: center\">Stunning new theme browser</h2>\n<p><img class=\"aligncenter size-full wp-image-3172\" src=\"//wordpress.org/news/files/2014/04/theme1.jpg\" alt=\"theme\" width=\"1003\" height=\"558\" /><br />\nLooking for a new theme should be easy and fun. Lose yourself in the boundless supply of free WordPress.org themes with the beautiful new theme browser.</p>\n<hr />\n<h2 style=\"text-align: center\">The Crew</h2>\n<p>This release was led by <a href=\"http://nacin.com/\">Andrew Nacin</a> and <a href=\"http://www.getsource.net/\">Mike Schroder</a>, with the help of these fine individuals. There are 267 contributors with props in this release, a new high:</p>\n<p><a href=\"http://profiles.wordpress.org/aaroncampbell\">Aaron D. Campbell</a>, <a href=\"http://profiles.wordpress.org/jorbin\">Aaron Jorbin</a>, <a href=\"http://profiles.wordpress.org/kawauso\">Adam Harley</a>, <a href=\"http://profiles.wordpress.org/adamsilverstein\">Adam Silverstein</a>, <a href=\"http://profiles.wordpress.org/adelval\">adelval</a>, <a href=\"http://profiles.wordpress.org/ajay\">Ajay</a>, <a href=\"http://profiles.wordpress.org/akeda\">Akeda Bagus</a>, <a href=\"http://profiles.wordpress.org/xknown\">Alex Concha</a>, <a href=\"http://profiles.wordpress.org/aliso\">Alison Barrett</a>, <a href=\"http://profiles.wordpress.org/collinsinternet\">Allan Collins</a>, <a href=\"http://profiles.wordpress.org/sabreuse\">Amy Hendrix (sabreuse)</a>, <a href=\"http://profiles.wordpress.org/afercia\">Andrea Fercia</a>, <a href=\"http://profiles.wordpress.org/nacin\">Andrew Nacin</a>, <a href=\"http://profiles.wordpress.org/norcross\">Andrew Norcross</a>, <a href=\"http://profiles.wordpress.org/azaozz\">Andrew Ozz</a>, <a href=\"http://profiles.wordpress.org/rarst\">Andrey \"Rarst\" Savchenko</a>, <a href=\"http://profiles.wordpress.org/andykeith\">Andy Keith</a>, <a href=\"http://profiles.wordpress.org/andy\">Andy Skelton</a>, <a href=\"http://profiles.wordpress.org/atimmer\">Anton Timmermans</a>, <a href=\"http://profiles.wordpress.org/aubreypwd\">Aubrey Portwood</a>, <a href=\"http://profiles.wordpress.org/barry\">Barry</a>, <a href=\"http://profiles.wordpress.org/toszcze\">Bartosz Romanowski</a>, <a href=\"http://profiles.wordpress.org/bassgang\">bassgang</a>, <a href=\"http://profiles.wordpress.org/bcworkz\">bcworkz</a>, <a href=\"http://profiles.wordpress.org/empireoflight\">Ben Dunkle</a>, <a href=\"http://profiles.wordpress.org/neoxx\">Bernhard Riedl</a>, <a href=\"http://profiles.wordpress.org/bigdawggi\">bigdawggi</a>, <a href=\"http://profiles.wordpress.org/bobbravo2\">Bob Gregor</a>, <a href=\"http://profiles.wordpress.org/bobbingwide\">bobbingwide</a>, <a href=\"http://profiles.wordpress.org/bradt\">Brad Touesnard</a>, <a href=\"http://profiles.wordpress.org/bradparbs\">bradparbs</a>, <a href=\"http://profiles.wordpress.org/bramd\">bramd</a>, <a href=\"http://profiles.wordpress.org/kraftbj\">Brandon Kraft</a>, <a href=\"http://profiles.wordpress.org/brasofilo\">brasofilo</a>, <a href=\"http://profiles.wordpress.org/bravokeyl\">bravokeyl</a>, <a href=\"http://profiles.wordpress.org/bpetty\">Bryan Petty</a>, <a href=\"http://profiles.wordpress.org/cgaffga\">cgaffga</a>, <a href=\"http://profiles.wordpress.org/chiragswadia\">Chirag Swadia</a>, <a href=\"http://profiles.wordpress.org/chouby\">Chouby</a>, <a href=\"http://profiles.wordpress.org/ehg\">Chris Blower</a>, <a href=\"http://profiles.wordpress.org/cmmarslender\">Chris Marslender</a>, <a href=\"http://profiles.wordpress.org/c3mdigital\">Chris Olbekson</a>, <a href=\"http://profiles.wordpress.org/chrisscott\">Chris Scott</a>, <a href=\"http://profiles.wordpress.org/chriseverson\">chriseverson</a>, <a href=\"http://profiles.wordpress.org/chrisguitarguy\">chrisguitarguy</a>, <a href=\"http://profiles.wordpress.org/cfinke\">Christopher Finke</a>, <a href=\"http://profiles.wordpress.org/ciantic\">ciantic</a>, <a href=\"http://profiles.wordpress.org/antorome\">Comparativa de Bancos</a>, <a href=\"http://profiles.wordpress.org/cojennin\">Connor Jennings</a>, <a href=\"http://profiles.wordpress.org/corvannoorloos\">Cor van Noorloos</a>, <a href=\"http://profiles.wordpress.org/corphi\">Corphi</a>, <a href=\"http://profiles.wordpress.org/cramdesign\">cramdesign</a>, <a href=\"http://profiles.wordpress.org/danielbachhuber\">Daniel Bachhuber</a>, <a href=\"http://profiles.wordpress.org/redsweater\">Daniel Jalkut (Red Sweater)</a>, <a href=\"http://profiles.wordpress.org/dannydehaan\">Danny de Haan</a>, <a href=\"http://profiles.wordpress.org/koop\">Daryl Koopersmith</a>, <a href=\"http://profiles.wordpress.org/eightface\">Dave Kellam (eightface)</a>, <a href=\"http://profiles.wordpress.org/dpe415\">DaveE</a>, <a href=\"http://profiles.wordpress.org/davidakennedy\">David A. 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Grimes</a>, <a href=\"http://profiles.wordpress.org/jackreichert\">Jack Reichert</a>, <a href=\"http://profiles.wordpress.org/_jameslee\">jameslee</a>, <a href=\"http://profiles.wordpress.org/avryl\">Janneke Van Dorpe</a>, <a href=\"http://profiles.wordpress.org/janrenn\">janrenn</a>, <a href=\"http://profiles.wordpress.org/jaycc\">JayCC</a>, <a href=\"http://profiles.wordpress.org/jeffsebring\">Jeff Sebring</a>, <a href=\"http://profiles.wordpress.org/jenmylo\">Jen Mylo</a>, <a href=\"http://profiles.wordpress.org/jeremyfelt\">Jeremy Felt</a>, <a href=\"http://profiles.wordpress.org/jesin\">Jesin A</a>, <a href=\"http://profiles.wordpress.org/jayjdk\">Jesper Johansen (jayjdk)</a>, <a href=\"http://profiles.wordpress.org/jnielsendotnet\">jnielsendotnet</a>, <a href=\"http://profiles.wordpress.org/jartes\">Joan Artes</a>, <a href=\"http://profiles.wordpress.org/joedolson\">Joe Dolson</a>, <a href=\"http://profiles.wordpress.org/joehoyle\">Joe Hoyle</a>, <a href=\"http://profiles.wordpress.org/johnbillion\">John Blackbourn</a>, <a href=\"http://profiles.wordpress.org/johnjamesjacoby\">John James Jacoby</a>, <a href=\"http://profiles.wordpress.org/johnpbloch\">John P. Bloch</a>, <a href=\"http://profiles.wordpress.org/johnregan3\">John Regan</a>, <a href=\"http://profiles.wordpress.org/duck_\">Jon Cave</a>, <a href=\"http://profiles.wordpress.org/jond3r\">Jonas Bolinder (jond3r)</a>, <a href=\"http://profiles.wordpress.org/joostdevalk\">Joost de Valk</a>, <a href=\"http://profiles.wordpress.org/shelob9\">Josh Pollock</a>, <a href=\"http://profiles.wordpress.org/joshuaabenazer\">Joshua Abenazer</a>, <a href=\"http://profiles.wordpress.org/jstraitiff\">jstraitiff</a>, <a href=\"http://profiles.wordpress.org/juliobox\">Julio Potier</a>, <a href=\"http://profiles.wordpress.org/kopepasah\">Justin Kopepasah</a>, <a href=\"http://profiles.wordpress.org/justinsainton\">Justin Sainton</a>, <a href=\"http://profiles.wordpress.org/kadamwhite\">K.Adam White</a>, <a href=\"http://profiles.wordpress.org/trepmal\">Kailey (trepmal)</a>, <a href=\"http://profiles.wordpress.org/kasparsd\">Kaspars</a>, <a href=\"http://profiles.wordpress.org/ryelle\">Kelly Dwan</a>, <a href=\"http://profiles.wordpress.org/kerikae\">kerikae</a>, <a href=\"http://profiles.wordpress.org/kworthington\">Kevin Worthington</a>, <a href=\"http://profiles.wordpress.org/kpdesign\">Kim Parsell</a>, <a href=\"http://profiles.wordpress.org/kwight\">Kirk Wight</a>, <a href=\"http://profiles.wordpress.org/kitchin\">kitchin</a>, <a href=\"http://profiles.wordpress.org/klihelp\">klihelp</a>, <a href=\"http://profiles.wordpress.org/knutsp\">Knut Sparhell</a>, <a href=\"http://profiles.wordpress.org/kovshenin\">Konstantin Kovshenin</a>, <a href=\"http://profiles.wordpress.org/obenland\">Konstantin Obenland</a>, <a href=\"http://profiles.wordpress.org/drozdz\">Krzysiek Drozdz</a>, <a href=\"http://profiles.wordpress.org/lancewillett\">Lance Willett</a>, <a href=\"http://profiles.wordpress.org/leewillis77\">Lee Willis</a>, <a href=\"http://profiles.wordpress.org/lkwdwrd\">lkwdwrd</a>, <a href=\"http://profiles.wordpress.org/lpointet\">lpointet</a>, <a href=\"http://profiles.wordpress.org/ldebrouwer\">Luc De Brouwer</a>, <a href=\"http://profiles.wordpress.org/spmlucas\">Lucas Karpiuk</a>, <a href=\"http://profiles.wordpress.org/mark8barnes\">Mark Barnes</a>, <a href=\"http://profiles.wordpress.org/markjaquith\">Mark Jaquith</a>, <a href=\"http://profiles.wordpress.org/markoheijnen\">Marko Heijnen</a>, <a href=\"http://profiles.wordpress.org/marventus\">Marventus</a>, <a href=\"http://profiles.wordpress.org/iammattthomas\">Matt (Thomas) Miklic</a>, <a href=\"http://profiles.wordpress.org/mjbanks\">Matt Banks</a>, <a href=\"http://profiles.wordpress.org/matt\">Matt Mullenweg</a>, <a href=\"http://profiles.wordpress.org/mboynes\">Matthew Boynes</a>, <a href=\"http://profiles.wordpress.org/mdbitz\">Matthew Denton</a>, <a href=\"http://profiles.wordpress.org/mattheu\">Matthew Haines-Young</a>, <a href=\"http://profiles.wordpress.org/mattonomics\">mattonomics</a>, <a href=\"http://profiles.wordpress.org/mattyrob\">mattyrob</a>, <a href=\"http://profiles.wordpress.org/matveb\">Matías Ventura</a>, <a href=\"http://profiles.wordpress.org/maxcutler\">Max Cutler</a>, <a href=\"http://profiles.wordpress.org/mcadwell\">mcadwell</a>, <a href=\"http://profiles.wordpress.org/melchoyce\">Mel Choyce</a>, <a href=\"http://profiles.wordpress.org/meloniq\">meloniq</a>, <a href=\"http://profiles.wordpress.org/michael-arestad\">Michael Arestad</a>, <a href=\"http://profiles.wordpress.org/michelwppi\">Michel - xiligroup dev</a>, <a href=\"http://profiles.wordpress.org/mcsf\">Miguel Fonseca</a>, <a href=\"http://profiles.wordpress.org/gradyetc\">Mike Burns</a>, <a href=\"http://profiles.wordpress.org/mikehansenme\">Mike Hansen</a>, <a href=\"http://profiles.wordpress.org/mikemanger\">Mike Manger</a>, <a href=\"http://profiles.wordpress.org/mikeschinkel\">Mike Schinkel</a>, <a href=\"http://profiles.wordpress.org/dh-shredder\">Mike Schroder</a>, <a href=\"http://profiles.wordpress.org/mikecorkum\">mikecorkum</a>, <a href=\"http://profiles.wordpress.org/mitchoyoshitaka\">mitcho (Michael Yoshitaka Erlewine)</a>, <a href=\"http://profiles.wordpress.org/batmoo\">Mohammad Jangda</a>, <a href=\"http://profiles.wordpress.org/morganestes\">Morgan Estes</a>, <a href=\"http://profiles.wordpress.org/mor10\">Morten Rand-Hendriksen</a>, <a href=\"http://profiles.wordpress.org/Nao\">Naoko Takano</a>, <a href=\"http://profiles.wordpress.org/alex-ye\">Nashwan Doaqan</a>, <a href=\"http://profiles.wordpress.org/nendeb55\">nendeb55</a>, <a href=\"http://profiles.wordpress.org/celloexpressions\">Nick Halsey</a>, <a href=\"http://profiles.wordpress.org/nicolealleyinteractivecom\">Nicole Arnold</a>, <a href=\"http://profiles.wordpress.org/nikv\">Nikhil Vimal (NikV)</a>, <a href=\"http://profiles.wordpress.org/nivijah\">Nivi Jah</a>, <a href=\"http://profiles.wordpress.org/nofearinc\">nofearinc</a>, <a href=\"http://profiles.wordpress.org/nunomorgadinho\">Nuno Morgadinho</a>, <a href=\"http://profiles.wordpress.org/olivm\">olivM</a>, <a href=\"http://profiles.wordpress.org/jbkkd\">Omer Korner</a>, <a href=\"http://profiles.wordpress.org/originalexe\">OriginalEXE</a>, <a href=\"http://profiles.wordpress.org/oso96_2000\">oso96_2000</a>, <a href=\"http://profiles.wordpress.org/patricknami\">patricknami</a>, <a href=\"http://profiles.wordpress.org/pbearne\">Paul Bearne</a>, <a href=\"http://profiles.wordpress.org/djpaul\">Paul Gibbs</a>, <a href=\"http://profiles.wordpress.org/paulwilde\">Paul Wilde</a>, <a href=\"http://profiles.wordpress.org/pavelevap\">pavelevap</a>, <a href=\"http://profiles.wordpress.org/westi\">Peter Westwood</a>, <a href=\"http://profiles.wordpress.org/philiparthurmoore\">Philip Arthur Moore</a>, <a href=\"http://profiles.wordpress.org/mordauk\">Pippin Williamson</a>, <a href=\"http://profiles.wordpress.org/nprasath002\">Prasath Nadarajah</a>, <a href=\"http://profiles.wordpress.org/prettyboymp\">prettyboymp</a>, <a href=\"http://profiles.wordpress.org/raamdev\">Raam Dev</a>, <a href=\"http://profiles.wordpress.org/rachelbaker\">rachelbaker</a>, <a href=\"http://profiles.wordpress.org/mauryaratan\">Ram Ratan Maurya</a>, <a href=\"http://profiles.wordpress.org/ramonchiara\">ramonchiara</a>, <a href=\"http://profiles.wordpress.org/ounziw\">Rescuework Support</a>, <a href=\"http://profiles.wordpress.org/rhyswynne\">Rhys Wynne</a>, <a href=\"http://profiles.wordpress.org/ricardocorreia\">Ricardo Correia</a>, <a href=\"http://profiles.wordpress.org/theorboman\">Richard Sweeney</a>, <a href=\"http://profiles.wordpress.org/iamfriendly\">Richard Tape</a>, <a href=\"http://profiles.wordpress.org/richard2222\">richard2222</a>, <a href=\"http://profiles.wordpress.org/rickalee\">Ricky Lee Whittemore</a>, <a href=\"http://profiles.wordpress.org/miqrogroove\">Robert Chapin</a>, <a href=\"http://profiles.wordpress.org/robmiller\">robmiller</a>, <a href=\"http://profiles.wordpress.org/rodrigosprimo\">Rodrigo 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href=\"http://profiles.wordpress.org/willmot\">Tom Willmot</a>, <a href=\"http://profiles.wordpress.org/topher1kenobe\">Topher</a>, <a href=\"http://profiles.wordpress.org/topquarky\">topquarky</a>, <a href=\"http://profiles.wordpress.org/zodiac1978\">Torsten Landsiedel</a>, <a href=\"http://profiles.wordpress.org/toru\">Toru</a>, <a href=\"http://profiles.wordpress.org/wpsmith\">Travis Smith</a>, <a href=\"http://profiles.wordpress.org/umeshsingla\">Umesh Kumar</a>, <a href=\"http://profiles.wordpress.org/undergroundnetwork\">undergroundnetwork</a>, <a href=\"http://profiles.wordpress.org/varunagw\">VarunAgw</a>, <a href=\"http://profiles.wordpress.org/wawco\">wawco</a>, <a href=\"http://profiles.wordpress.org/westonruter\">Weston Ruter</a>, <a href=\"http://profiles.wordpress.org/wokamoto\">wokamoto</a>, <a href=\"http://profiles.wordpress.org/xsonic\">xsonic</a>, <a href=\"http://profiles.wordpress.org/yoavf\">Yoav Farhi</a>, <a href=\"http://profiles.wordpress.org/yurivictor\">Yuri Victor</a>, <a href=\"http://profiles.wordpress.org/zbtirrell\">Zach Tirrell</a>, and <a href=\"http://profiles.wordpress.org/vanillalounge\">Ze Fontainhas</a>. Also thanks to <a href=\"http://michaelpick.wordpress.com/\">Michael Pick</a> for producing the release video.</p>\n<p>If you want to follow along or help out, check out <a href=\"http://make.wordpress.org/\">Make WordPress</a> and our <a href=\"http://make.wordpress.org/core/\">core development blog</a>. Thanks for choosing WordPress. See you soon for version 4.0!</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:45:\"http://wordpress.org/news/2014/04/smith/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:2;a:6:{s:4:\"data\";s:45:\"\n		\n		\n		\n		\n		\n				\n		\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"WordPress 3.9 Release Candidate 2\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:68:\"http://wordpress.org/news/2014/04/wordpress-3-9-release-candidate-2/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:77:\"http://wordpress.org/news/2014/04/wordpress-3-9-release-candidate-2/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 15 Apr 2014 09:47:36 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:2:{i:0;a:5:{s:4:\"data\";s:11:\"Development\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:8:\"Releases\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"http://wordpress.org/news/?p=3151\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:356:\"The second release candidate for WordPress 3.9 is now available for testing. If you haven&#8217;t tested 3.9 yet, you&#8217;re running out of time! We made about five dozen changes since the first release candidate, and those changes are all helpfully summarized in our weekly post on the development blog. Probably the biggest fixes are to live [&#8230;]\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Andrew Nacin\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:2273:\"<p>The second release candidate for WordPress 3.9 is now available for testing.</p>\n<p>If you haven&#8217;t tested 3.9 yet, you&#8217;re running out of time! We made about five dozen changes since the <a title=\"WordPress 3.9 Release Candidate\" href=\"//wordpress.org/news/2014/04/wordpress-3-9-release-candidate/\">first release candidate</a>, and those changes are all helpfully summarized <a href=\"//make.wordpress.org/core/?p=10237\">in our weekly post</a> on the development blog. Probably the biggest fixes are to live widget previews and the new theme browser, along with some extra TinyMCE compatibility and some RTL fixes.</p>\n<p><strong>Plugin authors:</strong> Could you test your plugins against 3.9, and if they&#8217;re compatible, make sure they are marked as tested up to 3.9? It only takes a few minutes and this really helps make launch easier. Be sure to follow along the core development blog; we&#8217;ve been posting <a href=\"//make.wordpress.org/core/tag/3-9-dev-notes/\">notes for developers for 3.9</a>. (For example: <a href=\"//make.wordpress.org/core/2014/04/15/html5-galleries-captions-in-wordpress-3-9/\">HTML5</a>, <a href=\"//make.wordpress.org/core/2014/04/14/symlinked-plugins-in-wordpress-3-9/\">symlinks</a>, <a href=\"//make.wordpress.org/core/2014/04/07/mysql-in-wordpress-3-9/\">MySQL</a>, <a href=\"//make.wordpress.org/core/2014/04/11/plupload-2-x-in-wordpress-3-9/\">Plupload</a>.)</p>\n<p>To test WordPress 3.9 RC2, try the <a href=\"//wordpress.org/extend/plugins/wordpress-beta-tester/\">WordPress Beta Tester</a> plugin (you’ll want “bleeding edge nightlies”). Or you can <a href=\"//wordpress.org/wordpress-3.9-RC2.zip\">download the release candidate here</a> (zip). If you’d like to learn more about what’s new in WordPress 3.9, visit the nearly complete About screen in your dashboard (<strong><img src=\"//i0.wp.com/core.svn.wordpress.org/branches/3.6/wp-content/themes/twentyten/images/wordpress.png?w=692\" alt=\"\" width=\"16\" height=\"16\" /> → About</strong> in the toolbar) and also check out <a title=\"WordPress 3.9 Beta 1\" href=\"//wordpress.org/news/2014/03/wordpress-3-9-beta-1/\">the Beta 1 post</a>.</p>\n<p><em>This is for testing,</em><br />\n<em>so not recommended for<br />\nproduction sites—yet.</em></p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:73:\"http://wordpress.org/news/2014/04/wordpress-3-9-release-candidate-2/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:3;a:6:{s:4:\"data\";s:42:\"\n		\n		\n		\n		\n		\n				\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:35:\"WordPress 3.8.3 Maintenance Release\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:50:\"http://wordpress.org/news/2014/04/wordpress-3-8-3/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:59:\"http://wordpress.org/news/2014/04/wordpress-3-8-3/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 14 Apr 2014 19:29:13 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:1:{i:0;a:5:{s:4:\"data\";s:8:\"Releases\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"http://wordpress.org/news/?p=3145\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:338:\"WordPress 3.8.3 is now available to fix a small but unfortunate bug in the WordPress 3.8.2 security release. The &#8220;Quick Draft&#8221; tool on the dashboard screen was broken in the 3.8.2 update. If you tried to use it, your draft would disappear and it wouldn&#8217;t save. While we doubt anyone was writing a novella using [&#8230;]\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Andrew Nacin\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:2339:\"<p>WordPress 3.8.3 is now available to fix a small but unfortunate bug in the <a title=\"WordPress 3.8.2 Security Release\" href=\"http://wordpress.org/news/2014/04/wordpress-3-8-2/\">WordPress 3.8.2 security release</a>.</p>\n<p>The &#8220;Quick Draft&#8221; tool on the dashboard screen was broken in the 3.8.2 update. If you tried to use it, your draft would disappear and it wouldn&#8217;t save. While we doubt anyone was writing a novella using this tool, <em>any</em> loss of content is unacceptable to us.</p>\n<p>We recognize how much trust you place in us to safeguard your content, and we take this responsibility very seriously. We&#8217;re sorry we let you down.</p>\n<p>We&#8217;ve all lost words we&#8217;ve written before, like an email thanks to a cat on the keyboard or a term paper to a blue screen of death. Over the last few WordPress releases, we&#8217;ve made a number of improvements to features like autosaves and revisions. With revisions, an old edit can always be restored. We&#8217;re trying our hardest to save your content somewhere even if your power goes out or your browser crashes. We even monitor your internet connection and prevent you from hitting that &#8220;Publish&#8221; button at the exact moment the coffee shop Wi-Fi has a hiccup.</p>\n<p>It&#8217;s <em>possible</em> that the quick draft you lost last week is still in the database, and just hidden from view. As an added complication, these &#8220;discarded drafts&#8221; normally get deleted after seven days, and it&#8217;s already been six days since the release. If we were able to rescue your draft, you&#8217;ll see it on the &#8220;All Posts&#8221; screen after you update to 3.8.3. (We&#8217;ll also be pushing 3.8.3 out as a background update, so you may just see a draft appear.)</p>\n<p>So, if you tried to jot down a quick idea last week, I hope WordPress has recovered it for you. Maybe it&#8217;ll turn into that novella.</p>\n<p><a href=\"http://wordpress.org/download/\">Download WordPress 3.8.3</a> or click &#8220;Update Now&#8221; on Dashboard → Updates.</p>\n<p><em>This affected version 3.7.2 as well, so we&#8217;re pushing a 3.7.3 to these installs, but we&#8217;d encourage you to update to the latest and greatest.</em></p>\n<hr />\n<p><em>Now for some good news:<br />\nWordPress 3.9 is near.<br />\nExpect it this week</em></p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:55:\"http://wordpress.org/news/2014/04/wordpress-3-8-3/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:4;a:6:{s:4:\"data\";s:45:\"\n		\n		\n		\n		\n		\n				\n		\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"WordPress 3.9 Release Candidate\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:66:\"http://wordpress.org/news/2014/04/wordpress-3-9-release-candidate/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:75:\"http://wordpress.org/news/2014/04/wordpress-3-9-release-candidate/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 08 Apr 2014 21:05:21 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:2:{i:0;a:5:{s:4:\"data\";s:11:\"Development\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:8:\"Releases\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"http://wordpress.org/news/?p=3129\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:338:\"As teased earlier, the first release candidate for WordPress 3.9 is now available for testing! We hope to ship WordPress 3.9 next week, but we need your help to get there. If you haven’t tested 3.9 yet, there’s no time like the present. (Please, not on a production site, unless you’re adventurous.) To test WordPress 3.9 [&#8230;]\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Andrew Nacin\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:2967:\"<p><a href=\"//wordpress.org/news/2014/04/wordpress-3-8-2/\">As teased earlier</a>, the first release candidate for WordPress 3.9 is now available for testing!</p>\n<p>We hope to ship WordPress 3.9 <em>next week</em>, but we need your help to get there. If you haven’t tested 3.9 yet, there’s no time like the present. (Please, not on a production site, unless you’re adventurous.)</p>\n<p>To test WordPress 3.9 RC1, try the <a href=\"//wordpress.org/extend/plugins/wordpress-beta-tester/\">WordPress Beta Tester</a> plugin (you’ll want “bleeding edge nightlies”). Or you can <a href=\"//wordpress.org/wordpress-3.9-RC1.zip\">download the release candidate here</a> (zip). If you’d like to learn more about what’s new in WordPress 3.9, visit the work-in-progress About screen in your dashboard (<strong><img src=\"//i0.wp.com/core.svn.wordpress.org/branches/3.6/wp-content/themes/twentyten/images/wordpress.png?w=692\" alt=\"\" width=\"16\" height=\"16\" /> → About</strong> in the toolbar) and check out <a title=\"WordPress 3.9 Beta 1\" href=\"//wordpress.org/news/2014/03/wordpress-3-9-beta-1/\">the Beta 1 post</a>.</p>\n<p><strong>Think you’ve found a bug? </strong>Please post to the <a href=\"//wordpress.org/support/forum/alphabeta/\">Alpha/Beta area in the support forums</a>. If any known issues come up, you’ll be able to <a href=\"//core.trac.wordpress.org/report/5\">find them here</a>.</p>\n<p><strong>If you&#8217;re a plugin author</strong>, there are two important changes in particular to be aware of:</p>\n<ul>\n<li>TinyMCE received a major update, to version 4.0. Any editor plugins written for TinyMCE 3.x might require some updates. (If things broke, we&#8217;d like to hear about them so we can make adjustments.) For more, see TinyMCE&#8217;s <a href=\"http://www.tinymce.com/wiki.php/Tutorial:Migration_guide_from_3.x\">migration guide</a> and <a href=\"http://www.tinymce.com/wiki.php/api4:index\">API documentation</a>, and the notes on the <a href=\"//make.wordpress.org/core/2014/01/18/tinymce-4-0-is-in-core/\">core development blog</a>.</li>\n<li>WordPress 3.9 now uses the MySQLi Improved extension for sites running PHP 5.5. Any plugins that made direct calls to <code>mysql_*</code> functions will experience some problems on these sites. For more information, see the notes on the <a href=\"//make.wordpress.org/core/2014/04/07/mysql-in-wordpress-3-9/\">core development blog</a>.</li>\n</ul>\n<p>Be sure to follow along the core development blog, where we will be continuing to post <a href=\"//make.wordpress.org/core/tag/3-9-dev-notes/\">notes for developers for 3.9</a>. (For example, read <a href=\"//make.wordpress.org/core/2014/03/27/masonry-in-wordpress-3-9/\">this</a> if you are using Masonry in your theme.) And please, please update your plugin&#8217;s <em>Tested up to</em> version in the readme to 3.9 before April 16.</p>\n<p><em>Release candidate<br />\nThis haiku&#8217;s the easy one<br />\n3.9 is near</em></p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:71:\"http://wordpress.org/news/2014/04/wordpress-3-9-release-candidate/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:5;a:6:{s:4:\"data\";s:45:\"\n		\n		\n		\n		\n		\n				\n		\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:32:\"WordPress 3.8.2 Security Release\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:50:\"http://wordpress.org/news/2014/04/wordpress-3-8-2/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:59:\"http://wordpress.org/news/2014/04/wordpress-3-8-2/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 08 Apr 2014 19:04:44 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:2:{i:0;a:5:{s:4:\"data\";s:8:\"Releases\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:8:\"Security\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"http://wordpress.org/news/?p=3124\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:355:\"WordPress 3.8.2 is now available. This is an important security release for all previous versions and we strongly encourage you to update your sites immediately. This releases fixes a weakness that could let an attacker force their way into your site by forging authentication cookies. This was discovered and fixed by Jon Cave of the WordPress [&#8230;]\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Andrew Nacin\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:2272:\"<p>WordPress 3.8.2 is now available. This is an important security release for all previous versions and we strongly encourage you to update your sites immediately.</p>\n<p>This releases fixes a weakness that could let an attacker force their way into your site by forging authentication cookies. This was discovered and fixed by <a href=\"http://joncave.co.uk/\">Jon Cave</a> of the WordPress security team.</p>\n<p>It also contains a fix to prevent a user with the Contributor role from improperly publishing posts. Reported by <a href=\"http://edik.ch/\">edik</a>.</p>\n<p>This release also fixes nine bugs and contains three other security hardening changes:</p>\n<ul>\n<li>Pass along additional information when processing pingbacks to help hosts identify potentially abusive requests.</li>\n<li>Fix a low-impact SQL injection by trusted users. Reported by <a href=\"http://www.dxw.com/\">Tom Adams</a> of dxw.</li>\n<li>Prevent possible cross-domain scripting through Plupload, the third-party library WordPress uses for uploading files. Reported by <a href=\"http://szgru.website.pl/\">Szymon Gruszecki</a>.</li>\n</ul>\n<p>We appreciated <a href=\"http://codex.wordpress.org/FAQ_Security\">responsible disclosure</a> of these security issues directly to our security team. For more information on all of the changes, see the <a href=\"http://codex.wordpress.org/Version_3.8.2\">release notes</a> or consult <a href=\"https://core.trac.wordpress.org/log/branches/3.8?rev=28057&amp;stop_rev=27024\">the list of changes</a>.</p>\n<p><a href=\"http://wordpress.org/download/\">Download WordPress 3.8.2</a> or venture over to <strong>Dashboard → Updates</strong> and simply click &#8220;Update Now.&#8221;</p>\n<p>Sites that support automatic background updates will be updated to WordPress 3.8.2 within 12 hours. If you are still on WordPress 3.7.1, you will be updated to 3.7.2, which contains the same security fixes as 3.8.2. We don&#8217;t support older versions, so please update to 3.8.2 for the latest and greatest.</p>\n<p>Already testing WordPress 3.9? The first release candidate is <a href=\"https://wordpress.org/wordpress-3.9-RC1.zip\">now available</a> (zip) and it contains these security fixes. Look for a full announcement later today; we expect to release 3.9 next week.</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:55:\"http://wordpress.org/news/2014/04/wordpress-3-8-2/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:6;a:6:{s:4:\"data\";s:45:\"\n		\n		\n		\n		\n		\n				\n		\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:20:\"WordPress 3.9 Beta 3\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:55:\"http://wordpress.org/news/2014/03/wordpress-3-9-beta-3/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:64:\"http://wordpress.org/news/2014/03/wordpress-3-9-beta-3/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Sat, 29 Mar 2014 13:15:10 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:2:{i:0;a:5:{s:4:\"data\";s:11:\"Development\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:8:\"Releases\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"http://wordpress.org/news/?p=3106\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:373:\"The third (and maybe last) beta of WordPress 3.9 is now available for download. Beta 3 includes more than 200 changes, including: New features like live widget previews and the new theme installer are now more ready for prime time, so check &#8216;em out. UI refinements when editing images and when working with media in the editor. 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We&#8217;ve also brought back some of the advanced display settings for images.</li>\n<li>If you want to test out audio and video playlists, the links will appear in the media manager once you&#8217;ve uploaded an audio or video file.</li>\n<li>For theme developers, we&#8217;ve added HTML5 caption support (<a class=\"reopened ticket\" title=\"task (blessed): HTML5 captions (reopened)\" href=\"https://core.trac.wordpress.org/ticket/26642\">#26642</a>) to match the new gallery support (<a class=\"closed ticket\" title=\"enhancement: HTML5 Galleries (closed: fixed)\" href=\"https://core.trac.wordpress.org/ticket/26697\">#26697</a>).</li>\n<li>The formatting function that turns straight quotes into smart quotes (among other things) underwent some changes to drastically speed it up, so let us know if you see anything weird.</li>\n</ul>\n<p><strong>We need your help</strong>. We&#8217;re still aiming for an April release, which means the next week will be critical for identifying and squashing bugs. If you&#8217;re just joining us, please see <a href=\"https://wordpress.org/news/2014/03/wordpress-3-9-beta-1/\">the Beta 1 announcement post</a> for what to look out for.</p>\n<p><strong>If you think you’ve found a bug</strong>, you can post to the <a href=\"http://wordpress.org/support/forum/alphabeta\">Alpha/Beta area</a> in the support forums, where friendly moderators are standing by. <b>Plugin developers</b><strong>,</strong> if you haven&#8217;t tested WordPress 3.9 yet, now is the time — and be sure to update the &#8220;tested up to&#8221; version for your plugins so they&#8217;re listed as compatible with 3.9.</p>\n<p><strong>This software is still in development,</strong> so we don’t recommend you run it on a production site. Consider setting up a test site just to play with the new version. To test WordPress 3.9, try the <a href=\"http://wordpress.org/extend/plugins/wordpress-beta-tester/\">WordPress Beta Tester</a> plugin (you’ll want “bleeding edge nightlies”). Or you can <a href=\"http://wordpress.org/wordpress-3.9-beta3.zip\">download the beta here</a> (zip).</p>\n<p><em>WordPress 3.9<br />\nLet&#8217;s make the date official<br />\nIt&#8217;s April 16</em></p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:60:\"http://wordpress.org/news/2014/03/wordpress-3-9-beta-3/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:7;a:6:{s:4:\"data\";s:45:\"\n		\n		\n		\n		\n		\n				\n		\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:20:\"WordPress 3.9 Beta 2\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:55:\"http://wordpress.org/news/2014/03/wordpress-3-9-beta-2/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:64:\"http://wordpress.org/news/2014/03/wordpress-3-9-beta-2/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 20 Mar 2014 05:01:25 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:2:{i:0;a:5:{s:4:\"data\";s:11:\"Development\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:8:\"Releases\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"http://wordpress.org/news/?p=3101\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:309:\"WordPress 3.9 Beta 2 is now available for testing! 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For what to look out for, please head on over to <a href=\"https://wordpress.org/news/2014/03/wordpress-3-9-beta-1/\">the Beta 1 announcement post</a>. Some of the changes in Beta 2 include:</p>\n<ul>\n<li>Rendering of embedded audio and video players directly in the visual editor.</li>\n<li>Visual and functional improvements to the editor, the media manager, and theme installer.</li>\n<li>Various bug fixes to TinyMCE, the software behind the visual editor.</li>\n<li>Lots of fixes to widget management in the theme customizer.</li>\n</ul>\n<p>As always,<strong> if you think you’ve found a bug</strong>, you can post to the <a href=\"http://wordpress.org/support/forum/alphabeta\">Alpha/Beta area</a> in the support forums. Or, if you’re comfortable writing a reproducible bug report, <a href=\"https://make.wordpress.org/core/reports/\">file one on the WordPress Trac</a>. There, you can also find <a href=\"http://core.trac.wordpress.org/tickets/major\">a list of known bugs</a> and <a href=\"http://core.trac.wordpress.org/query?status=closed&amp;group=component&amp;milestone=3.9\">everything we’ve fixed</a> so far.</p>\n<p><strong>This software is still in development,</strong> so we don’t recommend you run it on a production site. Consider setting up a test site just to play with the new version. To test WordPress 3.9, try the <a href=\"http://wordpress.org/extend/plugins/wordpress-beta-tester/\">WordPress Beta Tester</a> plugin (you’ll want “bleeding edge nightlies”). Or you can <a href=\"http://wordpress.org/wordpress-3.9-beta2.zip\">download the beta here</a> (zip).</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:60:\"http://wordpress.org/news/2014/03/wordpress-3-9-beta-2/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:8;a:6:{s:4:\"data\";s:45:\"\n		\n		\n		\n		\n		\n				\n		\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:20:\"WordPress 3.9 Beta 1\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:55:\"http://wordpress.org/news/2014/03/wordpress-3-9-beta-1/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:64:\"http://wordpress.org/news/2014/03/wordpress-3-9-beta-1/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 11 Mar 2014 13:42:19 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:2:{i:0;a:5:{s:4:\"data\";s:11:\"Development\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:8:\"Releases\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"http://wordpress.org/news/?p=3083\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:329:\"I&#8217;m excited to announce that the first beta of WordPress 3.9 is now available for testing. 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[&#8230;]\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Andrew Nacin\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:6065:\"<p>I&#8217;m excited to announce that the <strong>first beta of WordPress 3.9</strong> is now available for testing.</p>\n<p>WordPress 3.9 is due out next month &#8212; but in order to hit that goal, <strong>we need your help</strong> testing all of the goodies we&#8217;ve added:</p>\n<ul>\n<li>We updated TinyMCE, the software powering the visual editor, to the latest version. Be on the lookout for cleaner markup. Also try the new paste handling &#8212; if you paste in a block of text from Microsoft Word, for example, it will no longer come out terrible. (The &#8220;Paste from Word&#8221; button you probably never noticed has been removed.) It&#8217;s possible some plugins that added stuff to the visual editor (like a new toolbar button) no longer work, so we&#8217;d like to hear about them (<a href=\"https://core.trac.wordpress.org/ticket/24067\">#24067</a>). (And be sure to <a href=\"http://wordpress.org/support/\">open a support thread</a> for the plugin author.)</li>\n<li>We&#8217;ve added <strong>widget management to live previews</strong> (the customizer). Please test editing, adding, and rearranging widgets! (<a href=\"https://core.trac.wordpress.org/ticket/27112\">#27112</a>) We&#8217;ve also added the ability to upload, crop, and manage header images, without needing to leave the preview. (<a href=\"https://core.trac.wordpress.org/ticket/21785\">#21785</a>)</li>\n<li>We brought 3.8&#8242;s beautiful new theme browsing experience to the <strong>theme installer</strong>. Check it out! (<a title=\"View ticket\" href=\"https://core.trac.wordpress.org/ticket/27055\">#27055</a>)</li>\n<li><strong>Galleries</strong> now receive a live preview in the editor. Upload some photos and insert a gallery to see this in action. (<a href=\"https://core.trac.wordpress.org/ticket/26959\">#26959</a>)</li>\n<li>You can now <strong>drag-and-drop</strong> images directly onto the editor to upload them. It can be a bit finicky, so try it and help us work out the kinks. (<a href=\"https://core.trac.wordpress.org/ticket/19845\">#19845</a>)</li>\n<li>Some things got improved around <strong>editing images</strong>. It&#8217;s a lot easier to make changes to an image after you insert it into a post (<a class=\"closed\" title=\"View ticket\" href=\"https://core.trac.wordpress.org/ticket/24409\">#24409</a>) and you no longer get kicked to a new window when you need to crop or rotate an image (<a href=\"https://core.trac.wordpress.org/ticket/21811\">#21811</a>).</li>\n<li>New <strong>audio/video playlists</strong>. Upload a few audio or video files to test these. (<a href=\"https://core.trac.wordpress.org/ticket/26631\">#26631</a>)</li>\n</ul>\n<p><strong>If you think you’ve found a bug</strong>, you can post to the <a href=\"http://wordpress.org/support/forum/alphabeta\">Alpha/Beta area</a> in the support forums. We&#8217;d love to hear from you! If you’re comfortable writing a reproducible bug report, <a href=\"https://make.wordpress.org/core/reports/\">file one on the WordPress Trac</a>. There, you can also find <a href=\"http://core.trac.wordpress.org/tickets/major\">a list of known bugs</a> and <a href=\"http://core.trac.wordpress.org/query?status=closed&amp;group=component&amp;milestone=3.9\">everything we’ve fixed</a> so far.</p>\n<p><strong>This software is still in development,</strong> so we don’t recommend you run it on a production site. Consider setting up a test site just to play with the new version. To test WordPress 3.9, try the <a href=\"http://wordpress.org/extend/plugins/wordpress-beta-tester/\">WordPress Beta Tester</a> plugin (you’ll want “bleeding edge nightlies”). Or you can <a href=\"http://wordpress.org/wordpress-3.9-beta1.zip\">download the beta here</a> (zip).</p>\n<hr />\n<p><strong>DEVELOPERS!</strong> Hello! There&#8217;s lots for you, too.</p>\n<p><strong>Please test your plugins and themes!</strong> There&#8217;s a lot of great stuff under the hood in 3.9 and we hope to blog a bit about them in the coming days. 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Version 3.8.1 is a maintenance releases that addresses 31 bugs in 3.8, including various fixes and improvements for the new dashboard design and new themes admin screen. An issue with taxonomy queries in WP_Query [&#8230;]\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Andrew Nacin\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:3809:\"<p>After six weeks and more than <a href=\"http://wordpress.org/download/counter/\">9.3 million downloads</a> of WordPress 3.8, we&#8217;re pleased to announce WordPress 3.8.1 is now available.</p>\n<p>Version 3.8.1 is a maintenance releases that addresses 31 bugs in 3.8, including various fixes and improvements for the new dashboard design and new themes admin screen. An issue with taxonomy queries in WP_Query was resolved. And if you&#8217;ve been frustrated by submit buttons that won&#8217;t do anything when you click on them (or thought you were going crazy, like some of us), we&#8217;ve found and fixed this &#8220;dead zone&#8221; on submit buttons.</p>\n<p>It also contains a fix for <strong>embedding tweets</strong> (by placing the URL to the tweet on its own line), which was broken due to a recent Twitter API change. (For more on Embeds, see <a href=\"http://codex.wordpress.org/Embeds\">the Codex</a>.)</p>\n<p>For a full list of changes, consult the <a href=\"http://core.trac.wordpress.org/query?milestone=3.8.1\">list of tickets</a> and <a href=\"https://core.trac.wordpress.org/log/branches/3.8?rev=27018&amp;stop_rev=26862\">the changelog</a>. 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Research\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:17:\"WordPress Plugins\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:27:\"https://yoast.com/?p=171674\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:466:\"<p>Our WordPress SEO plugin has come with a snippet preview from day 1. This snippet preview mimics what the current page would look like in the search results, by our best &#8220;guesstimation&#8221;. In this post I&#8217;ll explain what the different sections are made up of, and what you can do to optimize those. I&#8217;ll also explain why the&#8230;</p>\n<p>This post first appeared on <a rel=\"nofollow\" href=\"https://yoast.com\">Yoast</a>. Whoopity Doo!</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Joost de Valk\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:10827:\"<p>Our WordPress SEO plugin has come with a snippet preview from day 1. This snippet preview mimics what the current page would look like in the search results, by our best &#8220;guesstimation&#8221;. In this post I&#8217;ll explain what the different sections are made up of, and what you can do to optimize those. I&#8217;ll also explain why the snippet might not always match what you see in the search results.</p>\n<p>Note that the screenshots in this post are made using the latest version of WordPress SEO as of writing, version 1.5.3. So if you think &#8220;this is different from what I&#8217;m seeing&#8221;: update.</p>\n<div id=\"attachment_171679\" class=\"wp-caption aligncenter\"><img class=\"size-full wp-image-171679\" src=\"https://cdn.yoast.com/wp-content/uploads/2014/05/snippet-preview-1.png\" alt=\"snippet preview 1\" width=\"543\" height=\"93\" /><p class=\"wp-caption-text\">An example of the snippet preview</p></div>\n<h2>What determines the look of a snippet in the search results?</h2>\n<p>The above snippet preview lacks a few things. For instance, it lacks bolding of a keyword. If you search for a specific word, Google will bold that keyword in the snippets it shows. But it actually goes one step further. Once it has determined which pages will rank for your search, it tries to find a bit of the page that has that word in it. If your meta description (if you have one) doesn&#8217;t contain the keyword that was searched for, it&#8217;ll grab a &#8220;random&#8221; snippet of the page that contains that keyword.</p>\n<p>This is one of the reasons why it helps tremendously if you know what the most searched for keyword for a page is going to be, so you can optimize the snippet for it. Let&#8217;s slightly change the look of the above snippet preview: if you set the <a title=\"The focus keyword in WordPress SEO\" href=\"https://yoast.com/focus-keyword/\">focus keyword</a> of your post, that word will be automatically bolded.</p>\n<div id=\"attachment_171678\" class=\"wp-caption aligncenter\"><img class=\"size-full wp-image-171678\" src=\"https://cdn.yoast.com/wp-content/uploads/2014/05/snippet-preview-2.png\" alt=\"snippet preview with bolded words\" width=\"522\" height=\"90\" /><p class=\"wp-caption-text\">snippet preview with bolded words</p></div>\n<p>As you can see, the plugin &#8220;adapts&#8221; by trying to find a sentence that contains the focus keyword in the content, just like Google would. It has also bolded the keyword in both the title and the URL. Now you&#8217;ll agree with me that this is far from a perfect snippet yet. We could do better by improving the title, the post&#8217;s URL or &#8220;slug&#8221; and by crafting a meta description.</p>\n<h2>The title</h2>\n<p>The title is the first thing people see in the search results for your posts and pages, and in many, many cases the only thing. So it&#8217;d better be damn good. Funnily enough, Google actually <em>changes</em> your title for you, if it thinks you&#8217;re not doing a good enough job. There are many reasons why it might do that, most of them <a title=\"Why Google won’t display the right page title\" href=\"https://yoast.com/google-page-title/\">explained in this post</a>.</p>\n<p>The title in the snippet preview is determined based on the title template you&#8217;ve set in your SEO → Titles &amp; Metas settings, using variables from your current post. In our case, that template is simply:</p>\n<pre>%%title%% • %%sitename%%</pre>\n<p>So the plugin takes the post title, and appends that middle dot plus the site&#8217;s name. You could have the category in there if you want, but that usually gives you less room to properly play with the title. Removing the site&#8217;s name is <em>not</em> a good idea. Google will usually rewrite your titles if they don&#8217;t contain branding, see the above post for details.</p>\n<p>Of course, WordPress SEO allows you to have a title that&#8217;s different from your article&#8217;s main heading and in some cases, that&#8217;s a good idea. If you&#8217;ve done a bit of keyword research to determine the focus keyword for your page, you might have seen there are several variations of that keyword. For instance, for our keyword &#8220;snippet preview&#8221;, Google suggest shows the following:</p>\n<div id=\"attachment_171684\" class=\"wp-caption aligncenter\"><img class=\"size-full wp-image-171684\" src=\"https://cdn.yoast.com/wp-content/uploads/2014/05/snippet-preview-google-search.png\" alt=\"snippet preview google search\" width=\"347\" height=\"132\" /><p class=\"wp-caption-text\">A Google search for &#8220;snippet preview&#8221; shows the following suggestions.</p></div>\n<p>Now, our current title would definitely match for [snippet preview yoast], but it might not match for [snippet preview wordpress]. And we&#8217;re actually explaining the snippet preview in our WordPress SEO plugin, so it might be helpful to put that in the post&#8217;s title. Also, running the words snippet preview through <a href=\"http://ubersuggest.org/\">übersuggest</a> actually suggest there are some how to type queries for the keyword as well.</p>\n<p>So let&#8217;s, combine all that knowledge and change our title tag to &#8220;The Snippet Preview in WordPress SEO: a how-to • Yoast&#8221;. I first wanted to make the title &#8220;Using the Snippet Preview in WordPress SEO: a how-to • Yoast&#8221;, but that&#8217;s too long and would thus look like this:</p>\n<div id=\"attachment_171695\" class=\"wp-caption aligncenter\"><img class=\"size-full wp-image-171695\" src=\"https://cdn.yoast.com/wp-content/uploads/2014/05/snippet-preview-3.png\" alt=\"snippet preview - title too long\" width=\"559\" height=\"99\" /><p class=\"wp-caption-text\">snippet preview example: title too long</p></div>\n<p>As you can see, the title is cut off using ellipsis. This behavior was changed in the May 12th 2014 release based on the excellent work done by Dr Pete Meyers in <a href=\"http://moz.com/blog/new-title-tag-guidelines-preview-tool\">this post on Moz</a>. If the title is too long, you&#8217;d see this error below the title input field too:</p>\n<p><img class=\"aligncenter size-full wp-image-171698\" src=\"https://cdn.yoast.com/wp-content/uploads/2014/05/snippet-preview-title-length-error.png\" alt=\"snippet preview title length error\" width=\"528\" height=\"79\" /></p>\n<p>But now, we have a nicely optimized title that&#8217;ll match the keywords were looking for. Let&#8217;s see what it looks like:</p>\n<p><img class=\"aligncenter size-full wp-image-171701\" src=\"https://cdn.yoast.com/wp-content/uploads/2014/05/snippet-preview-4.png\" alt=\"snippet preview 4\" width=\"563\" height=\"94\" /></p>\n<h2>The meta description</h2>\n<p>Now that our title is up to snuff, let&#8217;s work on the second biggest &#8220;item&#8221; in the snippet: the description. Often referred to as the &#8220;snippet&#8221; too, though that might be slightly confusing in this context. We&#8217;re going to try to get control of this snippet as often as possible, meaning that we should have a snippet that matches many of the keywords that&#8217;ll match this post.</p>\n<p>We know that we want people to be able to search for [snippet preview] and preferably also [snippet preview how-to] and [snippet preview yoast]. So, let&#8217;s write our meta description. While writing your meta description, the snippet preview updates live, so you can test what works and fits, length wise. I ended up with this:</p>\n<blockquote><p>Use WordPress SEO by Yoast? This post explains what its snippet preview does and explains you how to use it to optimize your content.</p></blockquote>\n<p>Before showing another screenshot, let&#8217;s go the next section of the preview.</p>\n<h2>The URL or &#8220;slug&#8221;</h2>\n<p>The slug is the part of the URL that identifies your article. So in our example above its &#8220;snippet-preview-means-use&#8221;. Slugs in WordPress are normally the article title, lowercased, with spaces replaced by hyphens. WordPress SEO has an option to remove stop words from your slug, which has cleaned up our slug considerably already. But since we&#8217;ve opted to change the title of our post, we&#8217;ll edit the slug as well, simply to &#8220;snippet-preview-how-to&#8221;.</p>\n<p>The &#8220;yoast&#8221; keyword will already be matched by the domain (not in the screenshots as I was making these in my local development environment).</p>\n<p>Having edited both the meta description and the slug now, our final preview looks like this:</p>\n<p><img class=\"aligncenter size-full wp-image-171708\" src=\"https://cdn.yoast.com/wp-content/uploads/2014/05/snippet-preview-final.png\" alt=\"snippet preview final\" width=\"511\" height=\"97\" /></p>\n<p>Looking loads better, right?</p>\n<p>Note that we&#8217;ve later changed it to just &#8220;snippet-preview&#8221; as we&#8217;ll be linking to this post from within the plugin and we want people to be able to simply remember the URL.</p>\n<h2>The date</h2>\n<p>This is a post, and posts carry date info in Google search. Some SEOs, including us, have tried hiding those in the past, but to be honest, that&#8217;s a sacrifice to usability we&#8217;re not willing to make anymore. For pages and other post types there won&#8217;t be a date in the snippet preview, as usually those won&#8217;t display dates.</p>\n<p>If you want to change that behavior for a particular post type, go to SEO → Titles &amp; Metas and check the box below the post type:</p>\n<p><img class=\"aligncenter size-full wp-image-171711\" src=\"https://cdn.yoast.com/wp-content/uploads/2014/05/titles-metas-settings-post-type.png\" alt=\"titles metas settings post type\" width=\"623\" height=\"294\" /></p>\n<h2>Author image</h2>\n<p>If you&#8217;ve <a href=\"https://yoast.com/push-rel-author-head/\">enabled authorship</a> for your posts, you might see an author image next your posts in the search results. Our plugin won&#8217;t reflect that, as it doesn&#8217;t really change much about the post.</p>\n<h2>Use snippet preview to optimize your posts</h2>\n<p>I hope this post has made it clear for you how you can use the snippet preview to optimize your writing. This functionality is available in <a href=\"https://yoast.com/wordpress/plugins/seo/\">WordPress SEO by Yoast</a> and of course also in <a href=\"https://yoast.com/wordpress/plugins/premium-seo/\">WordPress SEO Premium</a>.</p>\n<p>If you&#8217;re unsure about whether you&#8217;re using WordPress SEO right and want us to have a look at your site and give you tips for optimization, have a look at our <a title=\"Want to Improve your Website but don’t know where to Start?\" href=\"https://yoast.com/hire-us/website-review/\">website reviews</a>.</p>\n<p>If you&#8217;ve got more tips on using this feature, drop them in the comments!</p>\n<p>This post first appeared on <a rel=\"nofollow\" href=\"https://yoast.com\">Yoast</a>. 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+0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:2:{i:0;a:5:{s:4:\"data\";s:9:\"Usability\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:3:\"404\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:27:\"https://yoast.com/?p=169251\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:412:\"<p>Have you ever wondered why you should have that 404 Not Found page? What&#8217;s the use? The page is gone or broken and you don&#8217;t want people to end up there, so why not just redirect that page to the homepage of your website? They even made WordPress plugins that will help you do this,&#8230;</p>\n<p>This post first appeared on <a rel=\"nofollow\" href=\"https://yoast.com\">Yoast</a>. Whoopity Doo!</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:16:\"Michiel Heijmans\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:7618:\"<p>Have you ever wondered why you should have that 404 Not Found page? What&#8217;s the use? The page is gone or broken and you don&#8217;t want people to end up there, so why not just redirect that page to the homepage of your website? They even made WordPress plugins that will help you do this, so why not, right?</p>\n<p>Wrong. What you&#8217;re basically doing is putting people on a train they did not choose themselves. If I want to go to Paris, why send me to London instead? If a visitor wants to find a certain page on your website, give him that page or an explanation of why you can&#8217;t.</p>\n<h2>Back to basics</h2>\n<p>The 404 Not Found error means that the URL that was requested doesn&#8217;t point to a certain page. Or as <a href=\"http://en.wikipedia.org/wiki/HTTP_404\">Wikipedia</a> puts it:</p>\n<blockquote><p>&#8220;The 404 or Not Found error message is an HTTP standard response code indicating that the client was able to communicate with a given server, but the server could not find what was requested.&#8221;</p></blockquote>\n<p>The page may have been deleted, or the URL was misspelled. The permalink structure might have changed or even the domain name, and redirects could have been set wrong. It doesn&#8217;t matter why the page isn&#8217;t there anymore. Just bear in mind that it&#8217;s probably your fault and not the visitors fault, and write content for that 404 Not Found page based on that assumption. Keep a close eye on your 404s, which can be done by using, for instance, Google Webmaster Tools or <a href=\"http://www.screamingfrog.co.uk/seo-spider/\">Screaming Frog</a>.</p>\n<p>Note that if you have some pages that need to go down temporarily, the use of a <a href=\"https://yoast.com/http-503-site-maintenance-seo/\">503 Service Unavailable</a> would of course be better than serving a 404 Not Found page. Smashing did an article on maintenance pages back in 2009: <a href=\"http://www.smashingmagazine.com/2009/06/12/effective-maintenance-pages-examples-and-best-practices/\">Effective Maintenance Pages: Examples and Best Practices</a>.</p>\n<h2>Required elements of a 404 Not Found page</h2>\n<p>Let&#8217;s think about this for a while, because the internet is flooded with manuals for great 404 pages and everybody, including myself, has a different opinion on this.</p>\n<p>First, I really don&#8217;t think the 404 should be a redirect to any other page. In the article <a href=\"http://searchenginewatch.com/article/2293339/404-Page-Best-Practices\">404 Page Best Practices</a>, SearchEngineWatch also refers to this as not being the most user-friendly solution. There are plugins that semi-intelligently link the visitor to a &#8216;closely related&#8217; page. This may seem smart, as that will give the visitor the information they want. Kind of. But probably not entirely. The visitor might still feel left alone on your website and click back to Google. That is the very reason I don&#8217;t like the redirect to the homepage. We test 404s in our <a href=\"http://yoast.com/hire-us/website-review/\">site reviews</a> and when we are redirected to the homepage, we will always add a chapter about creating a great 404 Not Found page, with a link <a href=\"https://yoast.com/404-error-pages-wordpress/\">to this article</a>. Joost already explained a lot about the visitor&#8217;s mindset in that post.</p>\n<p>That visitor expects an explanation on why <strong>you</strong> broke your website. I think just a small explanation is required.</p>\n<p>There are a few options for why that page broke. You may have changed permalink structure. If you just did that, perhaps you want to know what the visitor did to get that 404 Not Found. Just ask him. You could also have deleted the page, as many 404s state: &#8220;The page is gone&#8221;. No. That page didn&#8217;t go anywhere but in your trash can. &#8220;We may have deleted or moved this page&#8221; is a more suitable description.</p>\n<p>That would also mean the page is still around somewhere else. Why not point the visitor to a search form or site map? Luckily these are pretty common practices. What I also like, especially in an online store, is bestsellers or recently visited products. Keep that visitor on a shopping spree. On a blog, that would mean displaying popular articles or recent posts. A 404 page should never give the visitor the feeling that they have reached the end of your website.</p>\n<h3>Examples of nice 404 Not Found pages</h3>\n<ul>\n<li><a href=\"http://www.hardrock.com/error404\" rel=\"nofollow\">Hardrock.com</a></li>\n<li><a href=\"http://pages.ebay.com/error404\">Ebay.com</a></li>\n<li><a href=\"http://www.bluefountainmedia.com/error404\" rel=\"nofollow\">BlueFountainMedia</a> (came across this one and it&#8217;s fun and usable at the same time)</li>\n</ul>\n<h2>Annoying elements of a 404 page</h2>\n<p>I have to mention South Park here. They did a <a href=\"http://www.southparkstudios.com/error404\">great job</a> on creating funny 404s, just refresh the page and the SP fans will go wild, but it&#8217;s just not the best 404. Even with the most popular listings below the fun part. Create an actual page, don&#8217;t just try to be funny, as dull as it may be.</p>\n<p>The worst one: the dog ate the page. Note that this might be personal. Even on a <a href=\"http://www.mjmpet.com/dog404\" rel=\"nofollow\">pet site</a>, a <a href=\"http://wearespry.com/error404\" rel=\"nofollow\">dog</a> on your 404 page just doesn&#8217;t make me smile (but what a nice website otherwise, indeed). Even when the 404 Not Found page isn&#8217;t bad at all <a href=\"http://www.dogbeds.co.uk/dog404\" rel=\"nofollow\">like on this page</a>, it may be overdone. Or I&#8217;ve just seen too many 404s with dogs already :-)</p>\n<p>Fun is great by the way, but make it work. Don&#8217;t get a giraffe to lick my screen and think I&#8217;ll like your website regardless of not finding what I want. Help me to get back on track. At least point me to your homepage to start over again (but don&#8217;t redirect me!).</p>\n<p>Another pet peeve: no 404 Not Found page at all. The browser telling me your website is crappy. That&#8217;s not what you want! Make sure your website has a 404 page. Using WordPress, just add a <a href=\"http://codex.wordpress.org/Creating_an_Error_404_Page\">404.php</a> to your theme folder and create one if it isn&#8217;t there already, it&#8217;s really as simple as that.</p>\n<p>Lastly, because I am looking forward to examples you have for crappy and great 404 pages: the huge 404 image that is telling me nothing more than that:</p>\n<p><img class=\"aligncenter size-large wp-image-169253\" src=\"https://cdn.yoast.com/wp-content/uploads/2014/05/huge404-550x275.jpg\" alt=\"Huge 404 on a 404 Not Found page\" width=\"550\" height=\"275\" /></p>\n<p>Please don&#8217;t. These are the numbers you don&#8217;t want to see on your website, so why emphasize them?</p>\n<h3>Examples of crappy 404 Not Found pages</h3>\n<ul>\n<li><a href=\"http://www.lego.com/error404/\" rel=\"nofollow\">Lego.com</a></li>\n<li><a href=\"http://www.nbpa.org/error404\" rel=\"nofollow\">NBPA.org</a></li>\n<li><a href=\"http://www.southparkstudios.com/error404\" rel=\"nofollow\">SouthParkStudios</a></li>\n</ul>\n<p>An honorable mention for <a href=\"http://www.imdb.com/error404\" rel=\"nofollow\">IMDB</a> here. Film geeks will love that one, though ;-)</p>\n<h3>Why do you think your 404 Not Found page is great?</h3>\n<p>Or perhaps you have some great examples, good or bad. We&#8217;d love to see these, so please drop a link in the comments!</p>\n<p>This post first appeared on <a rel=\"nofollow\" href=\"https://yoast.com\">Yoast</a>. 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Recently, we decided to update our format. We now offer different types of reviews, varying in depth of the analysis and in price accordingly. After completing a review, we usually have some contact with our customers (we answer questions about the review), but&#8230;</p>\n<p>This post first appeared on <a rel=\"nofollow\" href=\"https://yoast.com\">Yoast</a>. Whoopity Doo!</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:19:\"Marieke van de Rakt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:7298:\"<p>We have been doing website reviews for more than 3 years now. Recently, we <a href=\"https://yoast.com/renewed-site-reviews/\">decided to update our format</a>. We now offer different types of reviews, varying in depth of the analysis and in price accordingly. After completing a review, we usually have some contact with our customers (we answer questions about the review), but we were relatively clueless about the effects of our reviews. Do people really implement our advice? And are they satisfied? Do our reviews lead to more traffic and sales or to higher ranking in Search Engines? Time for a little research!</p>\n<h2>Very satisfied customers</h2>\n<p>A few weeks ago we asked our site review customers to give their opinion about the review we did for their websites. More than 100 of our customers took the time to fill out our short questionnaire (thanks guys!). Not at all surprisingly, most of our customers (82 %) have a WordPress site. They mostly maintain a blog, or a company site. We have customers from all over the world, but the United States, United Kingdom, Australia and the Netherlands are home countries to most of our clients.</p>\n<p>We first asked our customers to indicate on a scale from 1 to 10 how satisfied they were with the review we made for them. A very large majority (67 %) was very satisfied with our review, rating it with an 8 or higher.</p>\n<p><img class=\"nopadding noborder alignnone wp-image-169743 size-full\" src=\"https://cdn.yoast.com/wp-content/uploads/2014/05/graph-1-satisfaction-site-review.png\" alt=\"graph 1: satisfaction with site review, scale from 1 to 10\" width=\"752\" height=\"452\" /></p>\n<p>About 1 in 5 customers (20 %) even rated our review with a perfect 10! That is an amazing result and we are very proud of that! People who were not satisfied mostly indicate that they had very different expectations from our review. The advice was (in their opinion) not practical and too obvious. 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Whoopity Doo!</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Joost de Valk\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:5729:\"<p><a href=\"https://cdn.yoast.com/wordpress/plugins/news-seo/\" target=\"_blank\"><img class=\"nopadding noborder alignright wp-image-163646 size-medium\" src=\"https://cdn.yoast.com/wp-content/uploads/2014/04/header-news-seo_x2-e1398157510599-250x185.png\" alt=\"news seo\" width=\"250\" height=\"185\" /></a>We&#8217;ve rebuilt and reimagined our <a title=\"News SEO\" href=\"https://yoast.com/wordpress/plugins/news-seo/\">News SEO</a> plugin and taken it to the next level. Today we&#8217;re proud to release News SEO version 2.0, which allows you to easily optimize your site for Google News.</p>\n<p>It had been, unfortunately, almost 2 years since we last updated the plugin which meant it didn&#8217;t work anymore for 95% of people and lacked many features. We&#8217;ve decided to make it a premium product, much like our Local SEO and Video SEO plugins, so we can actually <em>afford</em> to spend time on it. As always, our core WordPress SEO plugin (to which this News SEO plugin is an addon) is and will remain free of charge. Of course this plugin can also be used with our <a title=\"WordPress SEO Premium\" href=\"https://yoast.com/wordpress/plugins/seo-premium/\">Premium WordPress SEO</a> plugin.</p>\n<h2>What does our News SEO plugin do?</h2>\n<p>The News SEO plugin allows you to optimize your site for Google News. It creates XML News Sitemaps, <a href=\"https://yoast.com/wordpress/plugins/news-seo/editors-picks-rss-feeds/\">editors picks RSS feeds</a> and allows for use of the <a title=\"The Standout tag\" href=\"https://yoast.com/wordpress/plugins/news-seo/standout-tag/\">standout tag</a> and the <a href=\"https://yoast.com/wordpress/plugins/news-seo/meta-news_keywords-google-news/\">meta news_keywords tag</a> as well as helping you optimize some of the more advanced XML News sitemap options like stock tickers.</p>\n<p>Of course, you have to be <em>in</em> Google News first to be able to optimize for it, which is why I&#8217;ve taken the time to write a page outlining the <a href=\"https://yoast.com/wordpress/plugins/news-seo/google-news-submission/\">Google News submission process</a>. Not all sites qualify for Google News, but for those that do, it can be a very powerful source of traffic.</p>\n<h2>Universal Search</h2>\n<p>One of the most important reasons that Google News can lead to so much traffic is because it&#8217;s included in Google&#8217;s Universal Search results. A search for [mh370] in Google, for instance, will currently show something like this:</p>\n<p><img class=\"alignnone size-large wp-image-163638\" src=\"https://cdn.yoast.com/wp-content/uploads/2014/04/mh370-google-search-550x339.png\" alt=\"mh370 google search - news seo at work\" width=\"550\" height=\"339\" /></p>\n<p>Those first 3 results are taken directly from Google News, as is the image. As you can imagine, this can drive quite a bit of traffic on current affairs as well as celebrity names, sports clubs etc.</p>\n<p>If your site is included in Google News and you run our WordPress SEO plugin, buying this extension should be a no-brainer. If you&#8217;re in Google News, your site runs on WordPress and you&#8217;re <em>not</em> using our WordPress SEO plugin&#8230; Well, shame on you :)</p>\n<p>Now, you can go buy the News SEO plugin right, or <a href=\"https://yoast.com/wordpress/plugins/news-seo/\">read some more first</a>.</p>\n<p><strong>1 year upgrades &amp; support:</strong><br />\n	<!--dynamic-cached-content-->\n	<form id=\"edd_purchase_163622\" class=\"edd_download_purchase_form\" method=\"post\">\n\n			<div class=\"edd_price_options\">\n		<ul>\n			<li id=\"edd_price_option_163622_upto20sites\"><label for=\"edd_price_option_163622_2\"><input type=\"radio\"  checked=\'checked\' name=\"edd_options[price_id][]\" id=\"edd_price_option_163622_2\" class=\"edd_price_option_163622\" value=\"2\" /> <span class=\"edd_price_option_name\">Up to 20 Sites</span><span class=\"edd_price_option_sep\">&nbsp;&ndash;&nbsp;</span><span class=\"edd_price_option_price\">&#36; 249</span></label></li><li id=\"edd_price_option_163622_upto5sites\"><label for=\"edd_price_option_163622_1\"><input type=\"radio\"  name=\"edd_options[price_id][]\" id=\"edd_price_option_163622_1\" class=\"edd_price_option_163622\" value=\"1\" /> <span class=\"edd_price_option_name\">Up to 5 Sites</span><span class=\"edd_price_option_sep\">&nbsp;&ndash;&nbsp;</span><span class=\"edd_price_option_price\">&#36; 129</span></label></li><li id=\"edd_price_option_163622_singlesite\"><label for=\"edd_price_option_163622_0\"><input type=\"radio\"  name=\"edd_options[price_id][]\" id=\"edd_price_option_163622_0\" class=\"edd_price_option_163622\" value=\"0\" /> <span class=\"edd_price_option_name\">Single Site</span><span class=\"edd_price_option_sep\">&nbsp;&ndash;&nbsp;</span><span class=\"edd_price_option_price\">&#36; 69</span></label></li>		</ul>\n	</div><!--end .edd_price_options-->\n\n		<div class=\"edd_purchase_submit_wrapper\">\n			<input type=\"submit\" class=\"edd-add-to-cart edd-no-js button orange edd-submit\" name=\"edd_purchase_download\" value=\"Buy now »\" data-action=\"edd_add_to_cart\" data-download-id=\"163622\"  data-variable-price=yes data-price-mode=single /><a href=\"https://yoast.com/checkout/\" class=\"edd_go_to_checkout button orange edd-submit\" style=\"display:none;\">Checkout</a>\n								<div class=\"alignright\"><a class=\"bulk_price\" target=\"_blank\" href=\"https://yoast.com/bulk-pricing-plugins/\">Bulk pricing starts at $499</a></div></div><!--end .edd_purchase_submit_wrapper-->\n\n		<input type=\"hidden\" name=\"download_id\" value=\"163622\">\n					<input type=\"hidden\" name=\"edd_action\" class=\"edd_action_input\" value=\"add_to_cart\">\n		\n		\n	</form><!--end #edd_purchase_163622-->\n	<!--/dynamic-cached-content-->\n</p>\n<p>This post first appeared on <a rel=\"nofollow\" href=\"https://yoast.com\">Yoast</a>. Whoopity Doo!</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:34:\"https://yoast.com/news-seo-2/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:2:\"42\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:29:\"http://search.yahoo.com/mrss/\";a:2:{s:9:\"thumbnail\";a:1:{i:0;a:5:{s:4:\"data\";s:0:\"\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:3:\"url\";s:90:\"https://yoast.com/wp-content/uploads/2014/04/header-news-seo_x2-e1398157510599-180x114.png\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"content\";a:2:{i:0;a:6:{s:4:\"data\";s:11:\"\n			\n			\n		\";s:7:\"attribs\";a:1:{s:0:\"\";a:2:{s:3:\"url\";s:82:\"https://yoast.com/wp-content/uploads/2014/04/header-news-seo_x2-e1398157510599.png\";s:6:\"medium\";s:5:\"image\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:1:{s:29:\"http://search.yahoo.com/mrss/\";a:2:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:18:\"header-news-seo_x2\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:4:\"type\";s:4:\"html\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:9:\"thumbnail\";a:1:{i:0;a:5:{s:4:\"data\";s:0:\"\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:3:\"url\";s:90:\"https://yoast.com/wp-content/uploads/2014/04/header-news-seo_x2-e1398157510599-180x114.png\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:1;a:6:{s:4:\"data\";s:11:\"\n			\n			\n		\";s:7:\"attribs\";a:1:{s:0:\"\";a:2:{s:3:\"url\";s:68:\"https://yoast.com/wp-content/uploads/2014/04/mh370-google-search.png\";s:6:\"medium\";s:5:\"image\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:1:{s:29:\"http://search.yahoo.com/mrss/\";a:2:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:19:\"mh370-google-search\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:4:\"type\";s:4:\"html\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:9:\"thumbnail\";a:1:{i:0;a:5:{s:4:\"data\";s:0:\"\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:3:\"url\";s:76:\"https://yoast.com/wp-content/uploads/2014/04/mh370-google-search-180x114.png\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}}}}}i:4;a:6:{s:4:\"data\";s:64:\"\n		\n		\n		\n		\n		\n				\n		\n		\n		\n\n		\n		\n				\n			\n		\n	\n		\n		\n		\n		\n	\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:6:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:53:\"Moving your website to https / SSL: tips &amp; tricks\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:117:\"https://yoast.com/move-website-https-ssl/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=move-website-https-ssl\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:50:\"https://yoast.com/move-website-https-ssl/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 16 Apr 2014 18:15:36 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:4:{i:0;a:5:{s:4:\"data\";s:3:\"SEO\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:15:\"Web Development\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:5:\"https\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:5:\"nginx\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:27:\"https://yoast.com/?p=161578\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:433:\"<p>In January I wrote about our plans in moving Yoast.com to SSL. We&#8217;ve since done that, with great results from an SEO perspective: we had no negative effect on traffic, whatsoever. Two weeks ago, we also moved our tool Quix to https. There are quite a few things we learned in the process of moving these two&#8230;</p>\n<p>This post first appeared on <a rel=\"nofollow\" href=\"https://yoast.com\">Yoast</a>. Whoopity Doo!</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Joost de Valk\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:11790:\"<p><img class=\"alignright  wp-image-128510\" src=\"https://cdn.yoast.com/wp-content/uploads/2014/01/HTTPS_Everywhere_new_logo.jpg\" alt=\"HTTPS Everywhere\" width=\"216\" height=\"187\" />In January <a href=\"https://yoast.com/web-https/\">I wrote about our plans in moving Yoast.com to SSL</a>. We&#8217;ve since done that, with great results from an SEO perspective: we had <em>no</em> negative effect on traffic, whatsoever. Two weeks ago, we also moved our tool <a href=\"https://www.quixapp.com/\">Quix</a> to https. There are quite a few things we learned in the process of moving these two sites to SSL that we thought would be worth sharing with all of you. Also, some things happened in the last few weeks that make SSL a hot topic, so we&#8217;ll discuss those first.</p>\n<h2>Ranking benefit for completely SSL sites?</h2>\n<p>Last month, <a href=\"http://searchengineland.com/ranking-benefit-making-site-ssl-yet-googles-cutts-like-make-happen-186810\">Search Engine Land reported</a> that Matt Cutts had said about SSL that he&#8217;d &#8220;personally love to make it part of the ranking algorithm&#8221;. The Wall Street Journal picked up on this <a href=\"http://blogs.wsj.com/digits/2014/04/14/google-may-push-sites-to-use-encryption/\">two days ago</a>. Whether or not this <em>actually</em> happens (or, perhaps, has already happened) doesn&#8217;t really make much of a difference to me. A completely SSL site looks more trustworthy than a non-SSL one [reference needed].</p>\n<p>From a spam fighting perspective I think I can see why Matt would like it. I don&#8217;t think many spam network creators would go through the hassle of setting up SSL for all their sites and buying certificates for all of them. The cost would soon become higher than the profit in many niches.</p>\n<h2>Heartbleed</h2>\n<p>The recent Heartbleed debacle (if you don&#8217;t know what it is, <a href=\"http://heartbleed.com/\">read this</a> and / or <a href=\"http://xkcd.com/1354/\">this simple explanation</a>) showed us once again how vulnerable the web can be. The good thing about it is that when you think about people being able to &#8220;listen&#8221; to your web traffic, you suddenly realize it might actually make sense to encrypt a whole lot more of it.</p>\n<h2>Moving your site to https</h2>\n<p>In moving yoast.com completely to https / SSL we figured out there&#8217;s a few things you need to be aware of:</p>\n<ul>\n<li>All of your internal links should start to use https, not just to pages, but for images, JavaScript, CSS, etc. This means going through your theme with a fine comb and cleaning all of those up. Of course you can have your web server redirect http to https (more on that below), but not having to do the redirect is a lot cheaper.</li>\n<li>Your CDN needs to support SSL too. Of course, we use and love <a href=\"https://yoast.com/out/maxcdn\">MaxCDN</a> and they can set up SSL for your CDN subdomain very easily.</li>\n<li>SPDY, a networking protocol primarily developed by Google that you can enable for SSL traffic, is awesome. It makes your website faster and funnily enough that means that your fully SSLed site could actually be faster for those people who visit your site with modern browsers than your plain http site.</li>\n<li>Not all SSL setups are equally safe. Once you&#8217;ve set up your site with SSL, it&#8217;s important to then make a conscious decision about how safe you want your traffic to be and act on that, more below.</li>\n<li><del datetime=\"2014-04-17T06:48:28+00:00\">You will need a static and unique IP for your site. This is &#8220;logical&#8221; if you know how SSL works, but it also means that most shared hosting servers won&#8217;t allow you to do this.</del> &#8211; As mentioned by David in the comments: if your server supports <a href=\"http://en.wikipedia.org/wiki/Server_Name_Indication\">Server Name Indication</a> you don&#8217;t even need a dedicated IP.</li>\n</ul>\n<h2>https &amp; SSL Web server config</h2>\n<p>Because yoast.com is hosted on <a href=\"https://yoast.com/out/synthesis/\">Synthesis</a>, we didn&#8217;t have to do much to allow for SSL with full support for SPDY, as they took care of all the details for that, which is only part of the reason we love them. For Quixapp.com we had to do it ourselves, which meant re-compiling our NGINX with SPDY support and a few more bits and bobs. For most people it&#8217;s probably a better choice to either go with a smart hosting provider like Synthesis or hire someone to do this for you. If you&#8217;re not sure whether your current setup supports SPDY, you can use <a href=\"http://spdycheck.org/\">spdycheck.org</a> to check, or simply type <code>spdy</code> in Quix.</p>\n<p>We did tweak our setup quite a bit though, as SSL can require more resources on your server and not setting it up properly could lead to load issues and delays. Below are the specific lines from our NGINX config related to the SSL session cache:</p>\n<pre class=\"brush: plain; light: true; title: ; notranslate\">\nssl_session_cache shared:SSL:20m;\nssl_session_timeout 10m;\n</pre>\n<p>The next thing to tweak are the available ciphers. If you&#8217;re implementing this, I&#8217;d suggest referring to this article about <a href=\"https://hynek.me/articles/hardening-your-web-servers-ssl-ciphers/\">hardening your web servers SSL ciphers</a> as it explains in detail some of the settings below. That article is kept up to date so it&#8217;s better to check that than the code below, but for reference, this is what we currently use on yoast.com:</p>\n<pre class=\"brush: plain; light: true; title: ; notranslate\">\nssl_prefer_server_ciphers On;\nssl_protocols SSLv3 TLSv1 TLSv1.1 TLSv1.2;\nssl_ciphers ECDH+AESGCM:DH+AESGCM:ECDH+AES256:DH+AES256:ECDH+AES128:DH+AES:ECDH+3DES:DH+3DES:RSA+AESGCM:RSA+AES:RSA+3DES:!aNULL:!MD5:!DSS;\n</pre>\n<h3>Add-on: OCSP Stapling</h3>\n<p>In the comments there was a question from <a href=\"http://jesin.tk/\">Jesin</a> about whether we&#8217;d implemented <a href=\"http://en.wikipedia.org/wiki/OCSP_stapling\">OCSP stapling</a>. We hadn&#8217;t, simply because I didn&#8217;t know what it was. I looked it up and saw several <em>very</em> positive mentions of the topic, for instance <a href=\"http://blog.cloudflare.com/ocsp-stapling-how-cloudflare-just-made-ssl-30\">this CloudFlare post,</a> so I implemented it straight away.</p>\n<p>It means that you sent status info about your certificate along with the request, instead of making the browser check the certificate with the Certificate Authority. This removes a large portion of the SSL overhead, the CloudFlare post above explains it in more detail.</p>\n<p>I used <a href=\"https://raymii.org/s/tutorials/OCSP_Stapling_on_nginx.html\">this guide</a>, but it&#8217;s very easy, just add this to your NGINX config (this uses Google&#8217;s DNS for resolving and assumes your certificate file contains the entire certificate chain):</p>\n<pre class=\"brush: plain; light: true; title: ; notranslate\">\nssl_stapling on;\nssl_stapling_verify on;\nresolver 8.8.8.8 8.8.4.4 valid=300s;\nresolver_timeout 10s;\n</pre>\n<h2>Strict Transport Security header</h2>\n<p>One of the other cooler things you can do is add a Strict Transport Security header. This will force the browser to load all subsequent requests from the same host over https, even when you&#8217;ve linked to http.</p>\n<p>In NGINX, you add this like this:</p>\n<pre class=\"brush: bash; light: true; title: ; notranslate\">\n# This forces every request after this one to be over HTTPS\nadd_header Strict-Transport-Security &quot;max-age=31536000&quot;;\n</pre>\n<p>For other servers, including Apache, check the WikiPedia page on the Strict Transport Security header, more specifically the <a href=\"https://en.wikipedia.org/wiki/HTTP_Strict_Transport_Security#Implementation\">implementation section</a>. Note that if you run subdomains, you could also add those, but unfortunately not ALL our subdomains are on SSL yet, so we haven&#8217;t been able to do that yet. 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New features in this update include related connections, backwards linking and automatically displaying linked posts after a post.</p>\n<h2>Related Connections</h2>\n<p>Here at Yoast we’ve been recommending you to add related posts to your post pages since it encourages both readers and search engines to continue their visit to your site. This means more pageviews per visit for visitors and for search engines it means you tie your related content to each other, improving its chance to rank in the search results.</p>\n<p>Post Connector 1.5 introduces the concept of related connections. With related connections your WordPress website will suggest related (custom) posts which you can then easily link to the post you&#8217;re writing. 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This allows us to show recent posts about Post Connector on the plugin page itself, and a block with related plugins on the page here.</p>\n<h2>Automatically displaying linked posts</h2>\n<p>Automatically displaying linked posts introduces a new way of displaying linked posts. Next to our widget and shortcode you can now display linked posts by let Post Connector append them to your posts. This new feature prevents the need of editing your theme files allowing you to easily <a href=\"https://yoast.com/wordpress/themes/\">switch themes</a> in the future.</p>\n<p>This new feature of course ties in perfectly with both the other two options above, making Post Connector a quick and easy related posts plugin.</p>\n<h2>Post Connector 1.5: available now!</h2>\n<p>If you’ve already bought Post Connector, you can download the update now. 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Some people found them plain looking, boring or unappealing. Others were very enthusiastic. Of course, there is no accounting for taste. But it made me wonder, how important are the aesthetics of a website? Does a beautiful site convert better?&#8230;</p>\n<p>This post first appeared on <a rel=\"nofollow\" href=\"https://yoast.com\">Yoast</a>. 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And what is the relation between aesthetics and usability?</p>\n<h2 dir=\"ltr\">What is beautiful is usable?</h2>\n<p dir=\"ltr\"><aside id=\"aside\"><h4>The halo effect</h4></p>\n<p dir=\"ltr\">The halo effect is a cognitive process in which people attribute all kinds of characteristics to a person based on a first impression or one characteristic. The attractiveness or the beauty of a person has been found to produce a halo effect. When you meet someone you find attractive, chances are higher you will think they are nicer and more intelligent than when you meet someone you do not find attractive.</p>\n<p dir=\"ltr\">In the literature concerning aesthetics of websites, this halo effect on the base of attractiveness is researched. The theoretical notion in these studies is that as people perceive a website as very beautiful, they will also think that it is very usable.</p>\n<p dir=\"ltr\">For a clear (and entertaining) explanation of the halo effect, watch this short video:</p>\n<p><iframe src=\"//www.youtube.com/embed/PIE1jLPAYus\" height=\"129\" width=\"229\" allowfullscreen=\"\" frameborder=\"0\"></iframe></aside></p>\n<p>A much cited article on the matter is ‘What is beautiful is usable’. The main conclusion of this article of Tractinsky, Katz &amp; Ikar (2000) is that a design which people perceive as beautiful leads to a website that people perceive as usable. The main reason for this relation is the halo effect: people attribute the effect of the attractiveness of the website on the validation of other aspects of that website.</p>\n<p dir=\"ltr\">Although the article of Tractinsky et al. produced very important and still useful insights, it is very outdated as well. It was published in 2000 and the research was executed a few years before that. In those years, developers did not think about aesthetics at all. Websites were used only by very early internet adopters and for information gaining purposes solely. All designs were simple, style sheets were hardly used and CSS was not supported by any browser (<a href=\"http://en.wikipedia.org/wiki/Cascading_Style_Sheets#History. \">see wikipedia</a>). Aesthetics were just not that important yet. Tractinsky and collegues were so absolutely right in their prediction that aesthetics would become more and more important in websites. But, in 2014 design and aesthetics have a completely different role in websites. The results from the 2000 Tractinsky study cannot be translated in any way to the present situation.</p>\n<h2 dir=\"ltr\" style=\"clear: both;\">No straight-forward relation between aesthetics and usability</h2>\n<aside id=\"aside\"><h4>Correlation IS NOT causation</h4></p>\n<p dir=\"ltr\">A causal relationship implies that one thing (e.g. an improved interface) will lead to another thing (e.g. more sales). A correlation solely implies that two things relate.  What exactly is the difference between a relation or a correlation and a causal relation? When – if ever – can we be sure that a causal relationship truly exists? Establishing a causal relation is ONLY possible if the study uses some kind of experimental design. There are three conditions to specify a causal relationship:</p>\n<p dir=\"ltr\">1. We can determine a relationship between two variables X and Y (e.g. a variation in website design relates to an increase in visitors on your website).</p>\n<p dir=\"ltr\">2. The variable X which is seen as the cause of the relation is prior in time to the variable Y (which is the dependent variable). So, the variation in website-design is entered before the increase takes place.</p>\n<p dir=\"ltr\">3. We have to be absolutely sure that there does not exist any other explanation for the relation between X and Y. It should be excluded that another variable, for example a promotion of your new website design on another blog could be the true causation of the relation we found.</p>\n<p></aside>\n<p dir=\"ltr\">Looking at the results of some recent studies on the importance of aesthetics and usability, results appear very mixed. A lot of studies support the initial notion of Tractinsky that a beautiful design leads to a usable design. However, most studies focus on correlational data solely, which severely limits the explanatory power of these studies (see aside about correlation and causation).</p>\n<p dir=\"ltr\">Several (recent) experimental studies show relations between aesthetics and usability (e.g. Lee &amp; Koubek, 2010). A large and impressive study of Tuch et al. (2012) however shows opposite relations. Their findings refute the ‘what is beautiful is usable notion’. Poor usability appeared to lower ratings on perceived aesthetics. If people are frustrated because they can’t seem to find what they want on your site, their approval of the design of your website will become smaller.</p>\n<p dir=\"ltr\">Numerous authors argue that the type of website could be of great importance while establishing  the relation between aesthetics and usability. Some websites really need a smooth design because of the products they offer (for instance photographers need nice pictures to promote their abilities), while other websites would benefit more from a slightly outdated design ( for instance second hand shops).</p>\n<p dir=\"ltr\">Next to that, the purpose of your audience appears to be a very important factor in the relation between aesthetics and usability (e.g. Sonderegger en Sauer, 2010). For goal-oriented buyers, usability is most important: they want to buy the product and leave your website. For more hedonistic buyers, the experience people have by visiting your website is more important, the aesthetics of your site could well convince them to buy your products (<a title=\"Why are people (not) buying my products online?\" href=\"https://yoast.com/people-buy-products-online/\">see also one of my previous posts</a>).</p>\n<h2 dir=\"ltr\" style=\"clear: both;\">What can we do with all this scientific blabla</h2>\n<p dir=\"ltr\">Your website needs a nice design. It has to have an appeal to your audience. The evidence that aesthetics matter is overwhelming. Make sure your website looks awesome!</p>\n<p dir=\"ltr\">However, aesthetics should never interfere with the aim of your website. That is why you should  always have a clear call to action. Also, be aware that although some things look nice,  they have proven to have serious usability issues ( remember our <a title=\"Our themes don’t have sliders… Because sliders suck.\" href=\"https://yoast.com/opinion-on-sliders/\">slider-post</a> ;-) ). Avoid these!</p>\n<p dir=\"ltr\">In designing our <a title=\"WordPress Themes by Yoast\" href=\"https://yoast.com/wordpress-themes-yoast/\">themes</a>, we have focussed on usability AND aesthetics. Our themes were designed with personal blogs and small businesses in mind. Their audiences need clean and simple designs. We are currently designing themes focussing specifically on the aesthetics (amongst them a parallax-theme and themes with portfolio functionality), which will work better for sites of photographers, web designers and larger consultancy firms.</p>\n<h2 dir=\"ltr\">Literature</h2>\n<p><a href=\"http://www.sciencedirect.com/science/article/pii/S095354381000055X\">Lee, S., &amp; Koubek, R. J. (2010). Understanding user preferences based on usability and aesthetics before and after actual use. <i>Interacting with Computers</i>, <i>22</i>(6), 530–543. doi:10.1016/j.intcom.2010.05.002</a></p>\n<p><a href=\"http://www.sciencedirect.com/science/article/pii/S0003687009001148\">Sonderegger, A., &amp; Sauer, J. (2010). The influence of design aesthetics in usability testing: effects on user performance and perceived usability. <i>Applied Ergonomics</i>, <i>41</i>(3), 403–10. doi:10.1016/j.apergo.2009.09.002</a></p>\n<p><a href=\"http://www.sciencedirect.com/science/article/pii/S095354380000031X\">Tractinsky, N., Katz, A. S., &amp; Ikar, D. (2000). What is beautiful is usable, <i>13</i>, 127–145.</a></p>\n<p><a href=\"http://www.sciencedirect.com/science/article/pii/S0747563212000908\">Tuch, A. N., Roth, S. P., Hornbæk, K., Opwis, K., &amp; Bargas-Avila, J. a. (2012). Is beautiful really usable? Toward understanding the relation between usability, aesthetics, and affect in HCI. <i>Computers in Human Behavior</i>, <i>28</i>(5), 1596–1607. doi:10.1016/j.chb.2012.03.024</a></p>\n<p>This post first appeared on <a rel=\"nofollow\" href=\"https://yoast.com\">Yoast</a>. 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Marieke explores this topic.\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:4:\"type\";s:4:\"html\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:9:\"thumbnail\";a:1:{i:0;a:5:{s:4:\"data\";s:0:\"\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:3:\"url\";s:128:\"https://yoast.com/wp-content/uploads/2014/04/beautiful-or-usable-what-is-important-while-designing-your-website-e280a2-yoast.jpg\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"keywords\";a:1:{i:0;a:5:{s:4:\"data\";s:22:\"halo effect, usability\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}}}}}i:8;a:6:{s:4:\"data\";s:43:\"\n		\n		\n		\n		\n		\n				\n\n		\n		\n				\n			\n		\n	\n	\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:44:\"With great names comes great responsibility.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:149:\"https://yoast.com/great-names-comes-great-responsibility/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=great-names-comes-great-responsibility\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:66:\"https://yoast.com/great-names-comes-great-responsibility/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 31 Mar 2014 20:01:18 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:1:{i:0;a:5:{s:4:\"data\";s:9:\"WordPress\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:27:\"https://yoast.com/?p=155188\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:446:\"<p>&#160; Update: check the date of the post ;) In recent years, Joost and Yoast have become less and less synonymous, to the point where it’s now downright confusing as to what people are referring to when they’re correctly pronouncing Joost’s first name and the company name. You’d almost start to feel thankful for those&#8230;</p>\n<p>This post first appeared on <a rel=\"nofollow\" href=\"https://yoast.com\">Yoast</a>. Whoopity Doo!</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Joost de Valk\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:2180:\"<p>&nbsp;</p>\n<p><strong>Update: check the date of the post ;)</strong></p>\n<p>In recent years, Joost and Yoast have become less and less synonymous, to the point where it’s now downright confusing as to what people are referring to when they’re correctly pronouncing Joost’s first name and the company name. You’d almost start to feel thankful for those ignorant people who still insist on calling Joost “juiced”.</p>\n<p>There are, of course, several ways of fixing such an issue, but most of the proposed solutions had a profound impact on the branding of the company and its ability to be found in the search engines. But then, last year, <a href=\"http://jenmylo.com/2013/01/14/my-name-is-changing/\">Jen gave me a great idea</a>, she showed me that you <em>can</em> very effectively (not easily, but effectively) change your name. So I’ve decided, after a lot of discussion with my wife Marieke and my parents, to change mine.</p>\n<p>Which is why I&#8217;ll henceforth be known as &#8220;Lucky&#8221;. But read on, there&#8217;s more. Because I’ve always felt slightly jealous for people with plenty of names, I’ve decided to not take one, but five names.</p>\n<p>I’ll henceforth be known as Andrew Peter Ryan Iaquith Lucky de Valk<sup>*</sup>. I’ll of course be the first bearer of that name in my family. The funny thing when you come up with a new name for yourself is that you can name yourself after someone you adore, or, multiple people, if you pick so many names. So I went with Andrew first, because that names me after two WordPress core committers at once. Peter and Ryan are also core WP committers. Lucky is actually for <a href=\"http://ma.tt\">Matt</a>, but it didn’t quite work with the acronym I was going for and &#8220;Lucky&#8221; is a quite apt description of what I&#8217;ve been over the years as well.</p>\n<p>So, as the title says, with great names comes a great responsibility. I&#8217;ll try to live up to it.</p>\n<p><sup>*</sup> I know Jaquith is spelled with a J, I just like replacing J&#8217;s with similar letters ;)</p>\n<p>This post first appeared on <a rel=\"nofollow\" href=\"https://yoast.com\">Yoast</a>. Whoopity Doo!</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:62:\"https://yoast.com/great-names-comes-great-responsibility/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:2:\"13\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:9;a:6:{s:4:\"data\";s:61:\"\n		\n		\n		\n		\n		\n				\n		\n\n		\n		\n				\n			\n		\n	\n		\n		\n		\n		\n		\n	\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:6:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:27:\"A new Yoast theme: Strategy\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:101:\"https://yoast.com/strategy-theme/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=strategy-theme\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:42:\"https://yoast.com/strategy-theme/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 25 Mar 2014 12:43:30 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:2:{i:0;a:5:{s:4:\"data\";s:9:\"WordPress\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:16:\"WordPress Themes\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:27:\"https://yoast.com/?p=152791\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:449:\"<p>Today we&#8217;re unveiling the next of our Yoast Genesis child themes: Strategy. Aimed a bit more at the business side of the WordPress community, you&#8217;ll find that the look of this theme changes dramatically with the different color schemes it comes with. From a warm, beachy Summer feeling orange to a cool Winter. So, even&#8230;</p>\n<p>This post first appeared on <a rel=\"nofollow\" href=\"https://yoast.com\">Yoast</a>. Whoopity Doo!</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Joost de Valk\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:2629:\"<p>Today we&#8217;re unveiling the next of our <a href=\"https://yoast.com/wordpress/themes/\">Yoast Genesis child themes</a>: <strong><a href=\"https://yoast.com/wordpress/themes/strategy/\">Strategy</a></strong>. Aimed a bit more at the business side of the WordPress community, you&#8217;ll find that the look of this theme changes dramatically with the different color schemes it comes with. From a warm, beachy <a href=\"http://strategy.yoastdemo.com/?color_scheme=Summer\">Summer</a> feeling orange to a cool <a href=\"http://strategy.yoastdemo.com/?color_scheme=Winter\">Winter</a>.</p>\n<p><a href=\"http://strategy.yoastdemo.com/?color_scheme=Summer\"><img class=\"nopadding alignleft size-medium wp-image-152797\" alt=\"Summer 354x290\" src=\"https://cdn.yoast.com/wp-content/uploads/2014/03/Summer_354x290-250x204.png\" width=\"250\" height=\"204\" /></a><a href=\"http://strategy.yoastdemo.com/?color_scheme=Winter\"><img class=\"nopadding alignleft size-medium wp-image-152796\" alt=\"Winter 354x290\" src=\"https://cdn.yoast.com/wp-content/uploads/2014/03/Winter_354x290-250x204.png\" width=\"250\" height=\"204\" /></a></p>\n<p class=\"clear\">So, even if you prefer <a href=\"http://strategy.yoastdemo.com/?color_scheme=Autumn\">Autumn</a>, or would rather be up in the <a href=\"http://strategy.yoastdemo.com/?color_scheme=Cloud\">Cloud</a>(s), I think everyone will find a color scheme that matches their preference.</p>\n<p><a href=\"http://strategy.yoastdemo.com/?color_scheme=Autumn\"><img class=\"nopadding alignleft size-medium wp-image-152797\" alt=\"Autumn 354x290\" src=\"https://cdn.yoast.com/wp-content/uploads/2014/03/Autumn_354x290-250x204.png\" width=\"250\" height=\"204\" /></a><a href=\"http://strategy.yoastdemo.com/?color_scheme=Cloud\"><img class=\"nopadding alignleft size-medium wp-image-152796\" alt=\"Cloud 354x290\" src=\"https://cdn.yoast.com/wp-content/uploads/2014/03/Cloud_354x290-250x204.png\" width=\"250\" height=\"204\" /></a></p>\n<p class=\"clear\">The theme has the same benefits our other themes have: several great custom widgets, fully responsive with a sticky menu all the features a modern site needs, without any clutter. It&#8217;s a  Genesis child theme, which brings with it all Genesis&#8217; power, but we&#8217;ve added the possibilities of modern WordPress Themes because we&#8217;ve incorporated the theme customizer, allowing you to quickly and easily switch between all the settings.</p>\n<p>So, go check out <a title=\"Strategy\" href=\"https://yoast.com/wordpress/themes/strategy/\">Strategy</a> and tell us what you think!</p>\n<p>This post first appeared on <a rel=\"nofollow\" href=\"https://yoast.com\">Yoast</a>. 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We ourselves are currently investigating our audience. We asked our newsletter readers to fill out a questionnaire. After we have collected the results of our survey, I started analyzing the results. It has been a great week for me! In&#8230;</p>\n<p>This post first appeared on <a rel=\"nofollow\" href=\"https://yoast.com\">Yoast</a>. Whoopity Doo!</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:19:\"Marieke van de Rakt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:7976:\"<p>About three weeks ago,  I wrote a post about the necessity of knowing your audience. We ourselves are currently investigating our audience. We asked our newsletter readers to fill out a questionnaire. After we have collected the results of our survey, I started analyzing the results. It has been a great week for me! In this post, I would like to present some of our results and try to translate it to some practical tips for you all to use.</p>\n<h2>What did we want to know?</h2>\n<p>Our audience has grown rapidly during the last few years. Yoast began as a WordPress blog, but is currently much more than just a blog. Few years ago Joost was writing and working alone in a small room in our house, while we currently have a nice office and over 10 employees. That made me wonder: who is our audience nowadays? Do we still appeal to a technical (nerdy) group of people? Are our customers mainly developers? Or is not all of our audience that technically skilled? And which products appeal to our audiences?</p>\n<p>My first analysis of our audience focused on whether or not there exist different groups within our audience. My hypotheses was that we would at least have two types of visitors on Yoast.com: a technical ‘nerdy’ group and a less technically skilled group. The aim of my analysis was to investigate whether or not these different groups (intend) to buy different products.</p>\n<h2>How did we do our audience analysis?</h2>\n<p>We collected the data for our audience analysis via an online survey for which we invited all of our newsletter readers to participate. Our final sample consists of 2796 individuals. We asked all kinds of questions, including age and sex, intentions to buy our products and questions about the extent to which individuals liked Yoast. We also measured the level of experience with internet and WordPress by asking people to grade the extent to which they agreed to the following statements:</p>\n<ul>\n<li>I have a high level of knowledge about WordPress;</li>\n<li>I am an experienced WordPress User;</li>\n<li>I am a skilled Web Developer and I am capable of maintaining my own website.</li>\n</ul>\n<p>A total of the scores on these statements was calculated (resulting in a range from 4 through 16). As people score higher on this scale (or nerdiness as we like to call it) they’re more experienced. This measurement of experience is important in our analyses, because it is one of the variables on which we assume groups within our audience to differ.</p>\n<table>\n<caption>Table 1: descriptive statistics of the four identified groups (N=2796)</caption>\n<thead>\n<tr>\n<td class=\"empty\" width=\"52%\"></td>\n<th width=\"12%\">mean internet experience</th>\n<th width=\"12%\">mean age</th>\n<th width=\"12%\">% women</th>\n<th width=\"12%\">N</th>\n</tr>\n</thead>\n<tbody>\n<tr>\n<th>group 1 : the women</th>\n<td>11,4</td>\n<td>45,9</td>\n<td>100</td>\n<td>600</td>\n</tr>\n<tr>\n<th>group 2: the nerds</th>\n<td>14,6</td>\n<td>36,0</td>\n<td>0</td>\n<td>666</td>\n</tr>\n<tr>\n<th>group 3: the young, male, non-nerds</th>\n<td>10,5</td>\n<td>32,6</td>\n<td>0</td>\n<td>615</td>\n</tr>\n<tr>\n<th>group 4: the old, male, non -nerds</th>\n<td>11,1</td>\n<td>54,1</td>\n<td>0</td>\n<td>910</td>\n</tr>\n</tbody>\n</table>\n<aside id=\"aside\"><h4>Simple alternative to a cluster analysis</h4></p>\n<p>I can imagine that most of you do not consider it fun to figure out the complicated statistics of a cluster analysis. Although our solutions are in fact very elegant, it remains a random grouping. A cluster analysis is just one way to identify groups, and you could just as well use another (more simple) method. Dividing groups on the base of sex, education, age or experience could well do the trick. Decide which variable is most important to differentiate your groups upon (in our case, this would have been internet experience). Then create a number of groups on the base of the scores on this variable.</p>\n<p></aside>\n<p>After computing the scale of experience, we executed a so-called cluster analysis. This is hardcore statistics indeed. You can try this at home using SPSS (expensive, but nice) or R (open source, and nice). A cluster analysis results in the identification of a number of different groups of individuals who display similar scores on the variables of your choice. We identified four groups based on sex, age and the level of experience.</p>\n<p>Table 1 shows that the four groups score differently on variables used in this cluster analysis.</p>\n<p>Our first group consists of women, with an (for our sample) average level of internet experience. The second group consists of men with a very high score on internet experience. We will call them the nerds. Then the cluster analysis revealed two other groups, both containing solely men. One group contains young men with a relatively low level of internet experience and the last group contains older men with an average level of internet experience.</p>\n<h2>What did we find out?</h2>\n<p>On the base of sex, age and experience, we can differentiate between four distinct groups within our total audience. Interesting. But quite useless as well. We have to investigate a bit more. Do these different audiences also buy different products?</p>\n<table>\n<caption>Table 2: % individuals intending to buy Yoast products (N=2796)</caption>\n<thead>\n<tr>\n<td class=\"empty\" width=\"50%\"></td>\n<th width=\"10%\">WP SEO Premium</th>\n<th width=\"10%\">Video SEO</th>\n<th width=\"10%\">Local SEO</th>\n<th width=\"10%\">Theme</th>\n<th width=\"10%\">Website review</th>\n</tr>\n</thead>\n<tbody>\n<tr>\n<th>group 1 : the women</th>\n<td>37</td>\n<td>9</td>\n<td>11</td>\n<td>20</td>\n<td>11</td>\n</tr>\n<tr>\n<th>group 2: the nerds</th>\n<td>50</td>\n<td>19</td>\n<td>26</td>\n<td>17</td>\n<td>14</td>\n</tr>\n<tr>\n<th>group 3: the young, male, non-nerds</th>\n<td>43</td>\n<td>15</td>\n<td>21</td>\n<td>19</td>\n<td>19</td>\n</tr>\n<tr>\n<th>group 4: the old, male, non -nerds</th>\n<td>39</td>\n<td>12</td>\n<td>16</td>\n<td>15</td>\n<td>12</td>\n</tr>\n</tbody>\n</table>\n<aside id=\"aside\"><h4>Analyzing intended shopping behavior yourself</h4></p>\n<p>If you want to study whether different groups have different shopping intentions, you should add a question about intended shopping to your questionnaire. Offering a limited number of answering possibilities makes analyzing your results much easier, especially if your sample is large. Subsequently you calculate the number of people who intent to buy a certain product per group. Make sure you use percentages instead of raw frequencies. Percentages make it possible to compare between groups (even if group sizes differ). Making a table like table 2 in this post will create a clear overview of your results.</p>\n<p></aside>\n<p>As you can read from table 2, the different groups within our sample do have different preferences. The nerds have a higher intention to buy one of our SEO plugins than the other groups. However, the highest intention to buy a Yoast Theme is found among the group of women. Website reviews appear most popular among the young, male, non-nerds. Of course, some differences are small. These results nevertheless show that different groups within our audience prefer different products. We are now looking into possible strategies to optimize our sales. How can we better address women at our theme page? How can we reach young, male, non-nerds with our reviews? Conclusion: we are not done investigating…</p>\n<h2>Why could an audience analysis be important for you?</h2>\n<p>Knowing your audience means that you can anticipate upon the needs of your audience. And this in turn can increase your sales. Knowing the preferences of your public allows you to adapt your marketing and sales strategies. You should consider doing similar research if you don’t know your target audience well.  Even if you think you do, the results of research like this may well surprise you!</p>\n<p>This post first appeared on <a rel=\"nofollow\" href=\"https://yoast.com\">Yoast</a>. 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There are some of you, the very loyal ones, who we&#8217;ve had the pleasure of helping in both these areas.</p>\n<p>Today I&#8217;m highlighting one of our very loyal customers (he has far more of our products than just the reviews) that has benefited maximally from these reviews. Let me demonstrate how having our reviews done has helped him.</p>\n<h2>The Website Review</h2>\n<p>It all started when our friends over at <a href=\"https://vitaminsforpitbulls.com/\">Bully Max</a> ordered a website review from us in June 2013. Their website homepage looked something like this (this is a screenshot directly from our review):</p>\n<p><img class=\"wp-image-148583 alignnone\" alt=\"Bully Max Dog Supplements Pitbull Food Dog Vitamins 710 7\" src=\"https://cdn.yoast.com/wp-content/uploads/2014/03/Bully_Max_-_Dog_Supplements_-_Pitbull_Food_-_Dog_Vitamins-20130710-102607.jpg\" width=\"520\" height=\"516\" /></p>\n<p>So we did a Website Review for them. Their website had a slider, which we disliked then <a href=\"https://yoast.com/opinion-on-sliders/\">as much as we do now</a>. As with a lot of the websites we review, no matter which type of review, we noticed their website lacked focus. There was simply too much going on.</p>\n<p>On top of that, as with just about every webshop we&#8217;ve ever seen, the product descriptions were duplicate. If you own a webshop and you&#8217;re selling products that others are selling as well, here&#8217;s an invaluable tip: write your own content! No matter how awesome your website is, you just won&#8217;t rank for your product descriptions if there are 500 other webshops with an exact copy of it.</p>\n<p>As I bet some of you know, we were unforgiving in our review. We ended up with a report of almost 6000 words of critique. And Bully Max was ecstatic. They simply understood the value of all that we had to say and got to work.</p>\n<h2>The results in ranking</h2>\n<p>At the moment, Bully Max is still working hard to improve their website and have told us multiple times they&#8217;re using our reviews almost on a daily basis. So, to us, the results they&#8217;re seeing isn&#8217;t much of a surprise. But that doesn&#8217;t mean it doesn&#8217;t make us proud. I mean, just look at it:</p>\n<p><img class=\"alignnone\" alt=\"\" src=\"https://yoast.nl/site-analysis/uploads/skitch/Audience_Overview__Google_Analytics_20140314_163044_20140314_163050.png\" width=\"722\" height=\"190\" /></p>\n<p>The traffic on their website has almost tripled since June 2013!</p>\n<p>This is the result of hard work on the side of Bully Max. And the willingness to take on our advice and believing what we had to say.</p>\n<p><a class=\"button\" href=\"https://yoast.com/hire-us/website-review/\">Buy one of our Website Reviews »</a></p>\n<div class=\"clear\"></div>\n<h2>The Conversion Review</h2>\n<p>Last December, we held a trial among our website review customers with the Conversion Review. That way, we could perfect our product before making it available to the masses.</p>\n<p>Literally within 10 minutes of sending the mail, Bully Max replied that they wanted to buy the Conversion Review. They were very eager to try out this new product. We were happy to have such enthusiastic and hard-working customers as our first Conversion Review.</p>\n<p>Here&#8217;s what their website looked like then:</p>\n<p><a class=\"thickbox\" href=\"https://cdn.yoast.com/wp-content/uploads/2014/03/bully_max___muscle_building_supplements_for_dogs.png\"><img class=\"wp-image-148598 alignnone\" alt=\"power of our reviews\" src=\"https://cdn.yoast.com/wp-content/uploads/2014/03/bully_max___muscle_building_supplements_for_dogs.png\" width=\"1455\" height=\"1160\" /></a></p>\n<p>As you can see, there&#8217;s a lot more content on there. They had really worked hard, and we noticed. However, there were still some flaws (as there always are and will be in any website).</p>\n<p>Their main conversion issue, which was most probably costing them sales, was their website&#8217;s responsiveness. Their website was atrocious on a mobile phone and just didn&#8217;t work at all. And that&#8217;s a big flaw, if you consider the fact that almost 50% of their traffic came from mobile!</p>\n<p>This is something we see a lot of. Websites that are just not optimized for mobile users. This is seriously silly, because the mobile market will only grow. So ignore this at your own peril!</p>\n<p>As I said, BullyMax is still busy with their website, as well they should be. But at the moment of writing this review, this is what their website looks like now:</p>\n<p><a class=\"thickbox\" href=\"https://cdn.yoast.com/wp-content/uploads/2014/03/Bully-Max-Muscle-Building-Supplements-for-Dogs-2014-03-14-15-55-43-2014-03-14-15-55-48.png\"><img class=\" wp-image-148647 alignnone\" alt=\"Bully Max | Muscle Building Supplements for Dogs 2014-03-14 15-55-43 2014-03-14 15-55-48\" src=\"https://cdn.yoast.com/wp-content/uploads/2014/03/Bully-Max-Muscle-Building-Supplements-for-Dogs-2014-03-14-15-55-43-2014-03-14-15-55-48.png\" width=\"952\" height=\"708\" /></a></p>\n<h2>The results in sales</h2>\n<p>Of course we won&#8217;t be publishing any hard numbers, but we do have approval to show you some nice percentages. Let me show you why BullyMax is so happy to have met us:</p>\n<p><a class=\"thickbox\" href=\"https://cdn.yoast.com/wp-content/uploads/2014/03/ecommerce_overview_-_google_analytics_2014-03-11_11-31-49_2014-03-11_11-31-52-2014-03-14-15-40-06-2014-03-14-15-42-58.png\"><img class=\" wp-image-148637 alignnone\" alt=\"ecommerce_overview_-_google_analytics_2014-03-11_11-31-49_2014-03-11_11-31-52 2014-03-14 15-40-06 2014-03-14 15-42-58\" src=\"https://cdn.yoast.com/wp-content/uploads/2014/03/ecommerce_overview_-_google_analytics_2014-03-11_11-31-49_2014-03-11_11-31-52-2014-03-14-15-40-06-2014-03-14-15-42-58.png\" width=\"1143\" height=\"139\" /></a></p>\n<p>These are the increases and decreases in percentages. I&#8217;m already hearing you say: &#8220;but the average order value went down!&#8221;. Yes, it did. And that&#8217;s the <em>only</em> thing that went down, and not even significantly so. For the non-believers out there: the sales weren&#8217;t low to begin with, so these percentages really do mean something.</p>\n<p><a class=\"button\" href=\"https://yoast.com/hire-us/conversion-review/\">Buy one of our Conversion Reviews »</a></p>\n<div class=\"clear\"></div>\n<h2>The conclusion</h2>\n<blockquote>\n<div>&#8220;As you can see your reviews have paid off big-time for us. Your reviews continue to inspire us daily at Bully Max. Also, your blog is now what I consider written by the dream team of SEO and internet marketing. You guys have sure put together a great team of which we read every chance we can. Sometimes I see a new awesome educating article and have to email it to Matt.&#8221;</div>\n<div></div>\n<div style=\"text-align: right;\">Todd Jirecek, Director of SEO, <a href=\"https://vitaminsforpitbulls.com/\">Bully Max Inc.</a></div>\n</blockquote>\n<div style=\"text-align: left;\">As I&#8217;ve shown you in this post, both our Website Review and our Conversion Review can have a major impact on your business. If you combine the two there&#8217;s no telling what the effect can be! But it doesn&#8217;t just happen like that. You have to work really hard at it.</div>\n<p>These reviews will do nothing for you if you&#8217;re not willing to sit down and get cracking on your website.</p>\n<p>And please, I beg of you, don&#8217;t make the mistake of thinking that SEO, or Conversion Rate Optimization, is a &#8216;trick&#8217;. There are no settings you need to tick or untick to make your website rank or sell better. 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It improves speed, fixes a ton of bugs and edge cases and adds a new bulk title &#38; description editor. On top of that we&#8217;ve changed several default settings and added some smaller new features. This post addresses&#8230;</p>\n<p>This post first appeared on <a rel=\"nofollow\" href=\"https://yoast.com\">Yoast</a>. Whoopity Doo!</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Joost de Valk\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:6267:\"<p>Today we&#8217;re releasing what&#8217;s probably the single biggest update to our <a href=\"https://yoast.com/wordpress/plugins/seo/\">WordPress SEO plugin</a> since its initial release. It improves speed, fixes a <em>ton</em> of bugs and edge cases and adds a new bulk title &amp; description editor. On top of that we&#8217;ve changed several default settings and added some smaller new features. This post addresses all of it, so keep on reading.</p>\n<h2>Rewrite of option and post metadata handling</h2>\n<p>Every post in WordPress has metadata, and our WordPress SEO plugin adds more metadata to that: from indexation settings, to meta descriptions and titles. We used to store those in a manner that was not as efficient as we wanted it to be, so <a href=\"http://www.adviesenzo.nl/\">Juliette</a>, who became a committer in WordPress SEO a few months ago, rewrote the entire logic. This fixes a ton of the bugs we&#8217;d encountered over the years but also, and more importantly, makes us use the database a whole lot less.</p>\n<h2>Speed improvements</h2>\n<p>Along with these rewrites to how we save the plugins options and post metadata, we implemented a new class loader. This class loader make code load only when it&#8217;s needed, leading to a far smaller memory footprint and a lot faster performance on both frontend and backend.</p>\n<p>We also rewrote several of the queries used for the XML sitemap generation, leading to a 70% decrease in the number of queries used to generate the index sitemap, making that a lot faster too.</p>\n<p>Pippin, from EasyDigitalDownloads, has been running the 1.5 beta on <a href=\"http://easydigitaldownloads.com/\">easydigitaldownloads.com</a> for a while already, when he flipped, this is what the performance graph looked like:</p>\n<p><img class=\"alignnone size-large wp-image-146872\" alt=\"speed improvement WordPress SEO\" src=\"https://cdn.yoast.com/wp-content/uploads/2014/03/speed-improvement-wpseo-550x232.png\" width=\"550\" height=\"232\" /></p>\n<p>That&#8217;s a 20 to 30% performance increase. Granted, Pippin had been suffering from a particular bug in WordPress SEO that most of you probably won&#8217;t have been hit by, but this shows a tremendous improvement was made.</p>\n<h2>New bulk editor</h2>\n<p>With this release, we&#8217;ve merged the <a href=\"http://wordpress.org/plugins/seo-extended/\">SEO Extended</a> plugin into core, with the help of its creator, Faison Zutavern of <a href=\"http://www.orionweb.net/\">the Orion Group</a>. 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For the past year, we have been limiting the slots for our site review orders to a fixed number per week. The demand for the service is overwhelming, and we would like to thank all customers for the trust you have in our expertise.&#8230;</p>\n<p>This post first appeared on <a rel=\"nofollow\" href=\"https://yoast.com\">Yoast</a>. 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The demand for the service is overwhelming, and we would like to <strong>thank all customers</strong> for the trust you have in our expertise. And for the great responses you gave us after receiving the reviews:</p>\n<blockquote><p>Yoast, I have to say, that this was one of the best thousand bucks I&#8217;ve spent in IT &#8211; ever. What a phenomenal amount of insight and advise you&#8217;ve given us. Thanks, and I&#8217;m sure we&#8217;ll use you again on future projects.<br />\n<em>Henry Meyne, </em><em>CTO of <a href=\"http://hoozon.com/\">Hoozon</a></em></p></blockquote>\n<p>We are very keen on serving you quality information that will help you improve your website, both for visitors and Google.</p>\n<p>Over the last number of months, we realized that customers want to know everything. Not just what&#8217;s wrong, but also all that is right. We&#8217;ve had a number of responses saying &#8216;have you checked this or that?&#8217;. 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As the vast majority of our clients is from abroad (not from The Netherlands), and the euro-dollar exchange rate is more steady than it has been over the last two years, we have decided to switch back to <strong>US dollars</strong> for the reviews. As we had already done for our plugins.</p>\n<p><a class=\"button\" href=\"http://yoast.com/hire-us/website-review/\">Find out more or order your review now!</a></p>\n<p>This post first appeared on <a rel=\"nofollow\" href=\"https://yoast.com\">Yoast</a>. 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Annelieke is not on this picture - yet.\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:4:\"type\";s:4:\"html\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}}}}}i:14;a:6:{s:4:\"data\";s:43:\"\n		\n		\n		\n		\n		\n				\n\n		\n		\n				\n			\n		\n	\n	\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:42:\"Yoast Research: get to know your audience!\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:109:\"https://yoast.com/know-your-audience/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=know-your-audience\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:46:\"https://yoast.com/know-your-audience/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 25 Feb 2014 14:07:14 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:1:{i:0;a:5:{s:4:\"data\";s:9:\"Analytics\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:27:\"https://yoast.com/?p=141900\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:413:\"<p>In our latest newsletter, we asked our readers to fill out a survey. We have never done such a thing at Yoast.com before. In this post, I will enlighten you with the purpose of our survey. Yoast Research Since the beginning of this year, Thijs and myself have been doing research. One day a week&#8230;</p>\n<p>This post first appeared on <a rel=\"nofollow\" href=\"https://yoast.com\">Yoast</a>. Whoopity Doo!</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:19:\"Marieke van de Rakt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:8215:\"<p dir=\"ltr\">In our latest newsletter, we asked our readers to fill out a survey. We have never done such a thing at Yoast.com before. In this post, I will enlighten you with the purpose of our survey.</p>\n<h2 dir=\"ltr\">Yoast Research</h2>\n<p dir=\"ltr\">Since the beginning of this year, Thijs and myself have been doing research. One day a week we are reading scientific articles in the university library and looking into new and exciting research techniques. We are currently reviewing an <a href=\"https://theeyetribe.com\">eyetracker</a> and looking into possibilities to use this eyetracker in one of our next research projects.</p>\n<p dir=\"ltr\">The aim of us doing research is twofold. Our first aim is to contribute knowledge to the scientific community and to the WordPress/Webdevelopment community. We would like to explore issues of usability, conversion and website optimization and write articles aimed to be published in scientific journals. Simultaneously, we will publish our results (in a less boring format) on Yoast.com.</p>\n<p dir=\"ltr\">We have recently found out that there are in fact numerous excellent scholars already doing research in our area, but few of them share their knowledge with the online (WordPress) community. Lots of (scientific) knowledge thus does not reach the practitioners. I think that&#8217;s a waste of a lot of hard work. Why do difficult and expensive research if your results are never put to practice? Next to doing our own studies, we would therefore like to translate some of the existing research into practical posts on Yoast.com.</p>\n<p dir=\"ltr\">The second aim of us doing research is not as altruistic. Doing research is really good for our own business as well! The information we collected with last week&#8217;s survey is inspiring. This kind of research gives great insights in who our audience is, where they are from, which products they bought and which products they intend to buy. Such data is a treasure trove!</p>\n<h2 dir=\"ltr\">Knowing your audience!</h2>\n<p dir=\"ltr\">Our first research project is aimed at getting to know our public better. It is a bit premature to present the results of our first study, so in this post I will limit myself to convince you all the importance of knowing your audience. Next to that, I will enlighten you a bit in the way you could study the audiences of your own website yourselves.</p>\n<p dir=\"ltr\">When Joost began Yoast.com it was a blog. He wrote about both WordPress as well as SEO and most of his post were rather technical. Nowadays, Yoast offers plugins, themes and online consultancy, being much more than a blog. Also, posts aren’t only technical now. Our audience has grown rapidly during the last few years. And that made the researcher in me wonder: who is our audience nowadays? Do we still appeal to a technical (nerdy) group of people? Are our customers mainly developers? Or is our audience not that technically skilled? And what consequences would that have for the marketing of our products? I could imagine that a technically skilled developer is more easily convinced of the use of one of our plugins than someone without the ability to read code. These questions were the starting point of our research.</p>\n<p dir=\"ltr\">I decided to dive in the scientific literature about usability, online purchasing behavior and (internet) experience. Previous research has irrefutably established the importance of usability and user interface on the chance people buy online (e.g. Page, Robson &amp; Uncles, 2012; Chang &amp; Chen, 2008). However, studies also show that the relation between usability and online purchases is mediated by the level of (internet) experience people have (Gefen, Karahanna &amp; Straub, 2003; Castaneda, Munoz-Leiva an Luque, 2004). This means that experienced internet users thus respond differently to aspects of usability than the inexperienced ones. Different audiences have different usability needs.</p>\n<p dir=\"ltr\">Translating this scientific blabla to our own situation: It could well be that our technical experienced (nerdy) audience has other usability needs than our new, less skilled audience. Different groups could well need other things to make them buy our plugins! I would think that an audience with limited technical skills need more explanation, while a technical audience would just need our technical specifications in order to be convinced of our product. My non-nerdy background makes me think that some of our products do not appeal to new (not technically skilled) WordPress users, while they are in fact not that hard to install and use. Perhaps a shift in marketing approach is needed for this specific audience. In our survey, we put questions that will allow us to investigate upon my hypotheses. This week I will start analyzing the data and putting my hypotheses to the test. I can hardly wait!</p>\n<h2 dir=\"ltr\">What should you be doing?</h2>\n<p dir=\"ltr\">Google Analytics gives you a huge amount of data. But you are close to clueless about most of the demographics, the intentions and desires of your audience. Knowing your audience will allow you to anticipate on their needs and desires. You could adjust your assortment based on their preferences and largely improve your conversion. You thus should do a lot to get to know your audience and increase your sales.</p>\n<p dir=\"ltr\">There are lots of packages that allow for online questionnaires. We have used <a href=\"http://polldaddy.com/\">Polldaddy.com</a> for our survey and I am really satisfied with their service. They offer a free account, which will be sufficient for most small companies. What I really like about polldaddy is the way they instantly present their results. They present frequencies and percentages in an easy to grasp format. You can set up a survey that pops up when someone enters your site or you can send a survey invitation to your newsletter subscribers. You can choose open questions if you have few visitors and questions with answer categories if you have many. Just by looking at these descriptive statistics can tell you lots about your audience. Of course, pretty data just begs for advanced and sophisticated analyses. I will save that for a next post ;-)</p>\n<p dir=\"ltr\">At Yoast we are already very excited with our results (even before I started the really nice analyses). We have decided to do a survey on a yearly basis to determine the satisfaction of our customers. We would recommend all of you to do the same! Learn and profit by gaining as much information about your audience as possible. Placing a questionnaire on your website is a good first step!</p>\n<p dir=\"ltr\">I realize that this post could appear to be a bit scientific and difficult to read, but since our survey has made clear that the education level of our audience is sky-high, I&#8217;m not worried about that anymore ;-)</p>\n<h2 dir=\"ltr\">Literature</h2>\n<p><a href=\"http://linkinghub.elsevier.com/retrieve/pii/S0378720607000286\">Castañeda, J. A., Muñoz-Leiva, F., &amp; Luque, T. (2007). Web Acceptance Model (WAM): Moderating effects of user experience. <i>Information &amp; Management</i>, <i>44</i>(4), 384–396. </a></p>\n<p><a href=\"http://linkinghub.elsevier.com/retrieve/pii/S0747563208000976\">Chang, H. H., &amp; Chen, S. W. (2008). The impact of customer interface quality, satisfaction and switching costs on e-loyalty: Internet experience as a moderator. <i>Computers in Human Behavior</i>, <i>24</i>(6), 2927–2944. </a></p>\n<p><a href=\"http://ieeexplore.ieee.org/lpdocs/epic03/wrapper.htm?arnumber=1236006\">Gefen, D., Karahanna, E., &amp; Straub, D. W. (2003). Inexperience and experience with online stores: The importance of tam and trust. <i>IEEE Transactions on Engineering Management</i>, <i>50</i>(3), 307–321. </a></p>\n<p><a href=\"http://linkinghub.elsevier.com/retrieve/pii/S1071581912001292\">Page, K. L., Robson, M. J., &amp; Uncles, M. D. (2012). Perceptions of web knowledge and usability: When sex and experience matter. <i>International Journal of Human-Computer Studies</i>, <i>70</i>(12), 907–919. </a></p>\n<p dir=\"ltr\">\n<p>This post first appeared on <a rel=\"nofollow\" href=\"https://yoast.com\">Yoast</a>. Whoopity Doo!</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:42:\"https://yoast.com/know-your-audience/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"9\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:15;a:6:{s:4:\"data\";s:43:\"\n		\n		\n		\n		\n		\n				\n\n		\n		\n				\n			\n		\n	\n	\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:56:\"Our themes don’t have sliders… Because sliders suck.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:109:\"https://yoast.com/opinion-on-sliders/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=opinion-on-sliders\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:46:\"https://yoast.com/opinion-on-sliders/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 14 Feb 2014 13:54:55 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:1:{i:0;a:5:{s:4:\"data\";s:9:\"WordPress\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:27:\"https://yoast.com/?p=138798\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:429:\"<p>Last Tuesday we released our first three themes, and this will be the first post in a series that will explain what themes should and should not have. These posts will also explain why we made certain choices regarding our themes. With the release came a storm of reactions, some downright negative, but most of&#8230;</p>\n<p>This post first appeared on <a rel=\"nofollow\" href=\"https://yoast.com\">Yoast</a>. Whoopity Doo!</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Thijs de Valk\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:11828:\"<p>Last Tuesday we released <a href=\"https://yoast.com/wordpress/themes/\">our first three themes</a>, and this will be the first post in a series that will explain what themes should and should not have. These posts will also explain why we made certain choices regarding our themes.</p>\n<p>With the release came a storm of reactions, some downright negative, but most of them (luckily) very positive! Some of the negative replies that struck us most were the replies that said they would&#8217;ve expected sliders, or even worse, thought the themes were &#8220;outdated&#8221; because they didn&#8217;t have sliders.</p>\n<p>Let me make one thing very clear: sliders suck. Of course, I entitle myself to my own opinion, and you&#8217;re entitled to yours. But let me explain why they suck.</p>\n<h2>Science</h2>\n<p>It&#8217;s not often that science is conclusive in their findings. However, sliders (sometimes named carrousels) seem to be one topic on which it is. There&#8217;s literally not one study that I&#8217;ve found that says sliders are a good idea. I often point people to <a href=\"http://shouldiuseacarousel.com/\">http://shouldiuseacarousel.com/</a> when wanting to explain why <em>not</em> to use a slider. This simple website does an awesome job at showing the statistics as well as trigger the annoyance sliders usually evoke.</p>\n<p>Lets look at some of the statistics:</p>\n<ul>\n<li><a href=\"http://weedygarden.net/2013/01/carousel-stats/\">Only 1% of the people actually click on a slide</a>, which almost always was the first slide;</li>\n<li><a href=\"http://www.nngroup.com/articles/auto-forwarding/\">People simply ignore your slider</a>, because it triggers banner blindness;</li>\n<li>They slow down your site, <a href=\"http://searchengineland.com/homepage-sliders-are-bad-for-seo-usability-163496\">negatively impacting your SEO and conversion rate(!!)</a>;</li>\n<li><a href=\"http://krogsgard.com/2013/sliders-suck/\">They don&#8217;t always work well on mobile devices</a>,</li>\n<li>They push your content down, <a href=\"http://insidesearch.blogspot.nl/2012/01/page-layout-algorithm-improvement.html\">which Google recently mentioned yet again is <em>not</em> smart</a>;</li>\n<li><a href=\"http://conversionxl.com/dont-use-automatic-image-sliders-or-carousels-ignore-the-fad/\">It dilutes your message</a>, because suddenly there are multiple messages on your homepage.</li>\n</ul>\n<h2>But&#8230; I&#8217;m a photographer!</h2>\n<p>Ok, so you&#8217;re a photographer. You should be allowed to use a slider, right? Wrong. People tend to act as if there&#8217;s no other way to show their images anymore but by sliders. This just isn&#8217;t true. If you couldn&#8217;t have a slider and you&#8217;re a photographer, would you just give up having a website altogether? Of course not, you would look for other options, such as the revolutionary idea of showing <em>static pictures</em>. If you want moving pictures, you should change careers and become a filmmaker.</p>\n<p>Seriously, whatever makes people think that having stuff <em>move</em> on your website is ever a good idea is still beyond me. You can create awesome collages through which people can browse <em>at will</em>. The pictures won&#8217;t be forced onto them (if they even notice them in the first place), they&#8217;ll just notice the ones they like. And trust me, that will sell better.</p>\n<p>If you&#8217;re really a photographer, you&#8217;re probably a creative person. You probably make photograph albums for people from time to time, which probably don&#8217;t have sliding images. So how about you showcase that skill and creativity by designing these pages with static images?</p>\n<h2>Focus</h2>\n<p>And, once again, it all comes down to focus. Basically, what you&#8217;re saying with a slider is: &#8220;I really don&#8217;t know which product or picture I should put on display on my homepage, so I&#8217;ll just grab 10 of them!&#8221;</p>\n<p>If you don&#8217;t know what to choose, how should your visitors or clients? You should know what your own business is about and what product or picture deserves that front page &#8220;shine&#8221;. By showing that, you will give people a far better feel of your business, and you as a person, than a slider ever could. Not in the least because sliders, as I&#8217;ve said twice now, are simply ignored. And a message that&#8217;s ignored hardly ever comes across (hint the sarcasm).</p>\n<h2>SEO and Conversion Rate Optimization</h2>\n<p>Sliders push down your content, plain and simple. In fact, most sliders I come across these days in our <a href=\"https://yoast.com/hire-us/website-review/\">SEO Website Reviews</a> are big enough to fill out any screen. This means the content won&#8217;t even be visible above the fold. And this plain sucks SEO wise, which I&#8217;ve already shown through the article linked above.</p>\n<p>There&#8217;s not a CRO expert that will disagree with me on this: sliders kill your conversions. So simply having a slider on your website, will get you less sales! If that&#8217;s not a dealbreaker, I seriously don&#8217;t know what is.</p>\n<p>Just combine the two and find out what a monstrosity the slider actually is. It kills your rankings <em>and</em> your conversions!</p>\n<h2>But you&#8217;re using sliders yourself!</h2>\n<p>For the attentive readers, you&#8217;ll have seen that we have a &#8220;slider&#8221; on our own <a href=\"https://yoast.com/wordpress/themes/\">themes pages</a>. Let me explain the very important difference from these, and the &#8220;regular&#8221; slider you find on any site nowadays.</p>\n<p>The user completely controls our sliders, plain and simple. Nothing moves on its own accord; they really just showcase the different options we have for <em>one product</em>. So in fact, they don&#8217;t slide at all. And all they show is different color schemes. It&#8217;s simple. Not overwhelming.</p>\n<p>Also, our &#8220;sliders&#8221; are actually normally sized. They don&#8217;t dominate the page and actually just act as an addition to make our themes &#8216;come to life&#8217; more.</p>\n<p>Lastly, our &#8220;sliders&#8221; don&#8217;t push down the content. They&#8217;re below the most important content, such as the most important features of our themes, and the larger images of the theme you&#8217;re viewing.</p>\n<h2>Why should you believe us?</h2>\n<p>If you don&#8217;t believe us, believe these people who we&#8217;ve asked for their opinion and experience with sliders:</p>\n<blockquote><p>&#8220;It&#8217;s extremely rare to see sliders work. You&#8217;re better off using static images and copy.&#8221;</p></blockquote>\n<p>Peep Laja, Owner of <a href=\"http://conversionxl.com/\">ConversionXL.com</a> and <a href=\"http://www.markitekt.com/\">Markitekt</a></p>\n<blockquote><p>&#8220;I think sliders are interesting but somewhat problematic. The biggest problem I see is that if visitors are bouncing from the page in a second or two, they will never see the other options on the slider. If you use a slider for navigation, be sure the same choices are visible in static form, too. I think sliders work best for portfolio displays where several large, strong images can be displayed in the same space without impeding the visitor&#8217;s ability to navigate or determine what other content is on the site.&#8221;</p></blockquote>\n<p>Roger Dooley, Author of <a href=\"http://www.amazon.com/gp/product/1118113365/ref=as_li_qf_sp_asin_il_tl?ie=UTF8&amp;camp=1789&amp;creative=9325&amp;creativeASIN=1118113365&amp;linkCode=as2&amp;tag=yoast-20\">Brainfluence</a> (also <a href=\"http://www.amazon.com/gp/product/B005XXTQEK/ref=as_li_qf_sp_asin_il_tl?ie=UTF8&amp;camp=1789&amp;creative=9325&amp;creativeASIN=B005XXTQEK&amp;linkCode=as2&amp;tag=yoast-20\">available on Kindle</a>) and owner of <a href=\"http://neurosciencemarketing.com\">Neurosciencemarketing.com</a></p>\n<blockquote><p>&#8220;I think sliders are distracting. It&#8217;s a way to put extra crap on a page that&#8217;s typically not best for visitors. If it&#8217;s important in most cases you should just put it on the page without sliders or extra clicks.&#8221;</p></blockquote>\n<p>Hiten Shah, Co-Founder of <a href=\"http://www.crazyegg.com/\">Crazyegg</a> and <a href=\"http://www.kissmetrics.com/\">KISSMetrics</a></p>\n<blockquote><p>&#8220;Sliders suck 99.8% of the time! We once did a test with a client where we changed their slider to a static image with 3 core benefits and lifted conversions by a nice amount.&#8221;</p></blockquote>\n<p>Bryan Eisenberg, Author of <a href=\"http://www.amazon.com/gp/product/0785218971/ref=as_li_qf_sp_asin_il_tl?ie=UTF8&amp;camp=1789&amp;creative=9325&amp;creativeASIN=0785218971&amp;linkCode=as2&amp;tag=yoast-20\">Waiting For Your Cat to Bark</a> (also <a href=\"http://www.amazon.com/gp/product/B000SEIWFS/ref=as_li_qf_sp_asin_il_tl?ie=UTF8&amp;camp=1789&amp;creative=9325&amp;creativeASIN=B000SEIWFS&amp;linkCode=as2&amp;tag=yoast-20\">available on Kindle</a>)</p>\n<blockquote><p>&#8220;This popular design element is &#8211; for many &#8211; the go-to solution when there are more messages to put on the home page than there is room to put them. Rather than make the tough decisions that require prioritizing conversion goals, web teams turn to the rotating banner as an offer of compromise.</p>\n<p>Sliders are absolutely evil and should be removed immediately.&#8221;</p></blockquote>\n<p>Tim Ash, CEO at <a href=\"http://www.sitetuners.com/\">SiteTuners</a>, Author of <a href=\"http://www.amazon.com/gp/product/0470610123/ref=as_li_tf_tl?ie=UTF8&amp;camp=1789&amp;creative=9325&amp;creativeASIN=0470610123&amp;linkCode=as2&amp;tag=yoast-20\">Landing Page Optimization</a> (also <a href=\"http://www.amazon.com/gp/product/B007RT1TG6/ref=as_li_tf_tl?ie=UTF8&amp;camp=1789&amp;creative=9325&amp;creativeASIN=B007RT1TG6&amp;linkCode=as2&amp;tag=yoast-20\">available on Kindle</a>)</p>\n<blockquote><p>&#8220;We seldom use sliders. A slider is an &#8216;involuntary autoscroll&#8217;. It&#8217;s like the webpage grabs the user&#8217;s mouse and starts scrolling around the page without the user&#8217;s permission.</p>\n<div>And we, as designers, lose control of what the user sees. If the user scrolls down the page, they may completely miss some of the panels of the slider.&#8221;</div>\n</blockquote>\n<div>Karl Blanks, Chairman and Co-Founder of <a href=\"http://www.conversion-rate-experts.com/\">Conversion Rate Experts</a></div>\n<div></div>\n<blockquote><p>&#8220;Sliders please the owner of the site, but they deliver little to no value to the customers. The reason is that we are not going to sit there and wait for your &#8216;movie&#8217; to play out. I&#8217;m also not a fan of sliders because for most businesses they provide an excuse not to think about personalization and being good at giving the customer the right answer, right away.&#8221;</p></blockquote>\n<p>Avinash Kaushik, Digital Marketing Evangelist for Google, Author of <a href=\"http://www.amazon.com/gp/product/0470529393/ref=as_li_tf_tl?ie=UTF8&amp;camp=1789&amp;creative=9325&amp;creativeASIN=0470529393&amp;linkCode=as2&amp;tag=yoast-20\">Web Analytics 2.0</a> (Also <a href=\"http://www.amazon.com/gp/product/B0032ZD0IE/ref=as_li_tf_tl?ie=UTF8&amp;camp=1789&amp;creative=9325&amp;creativeASIN=B0032ZD0IE&amp;linkCode=as2&amp;tag=yoast-20\">available on Kindle</a>)</p>\n<p>Honestly, I could go on and on. So no matter how pretty you think sliders are, know this: they simply suck. Also note that the quote from Tim Ash is from an article that&#8217;s over 2 years old, which makes you wonder who&#8217;s out of date&#8230;</p>\n<h2>Over to you</h2>\n<p>Do you think we&#8217;re completely wrong? Or do you emphatically agree? Let us know!</p>\n<p>This post first appeared on <a rel=\"nofollow\" href=\"https://yoast.com\">Yoast</a>. Whoopity Doo!</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:42:\"https://yoast.com/opinion-on-sliders/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:3:\"185\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:16;a:6:{s:4:\"data\";s:67:\"\n		\n		\n		\n		\n		\n				\n\n		\n		\n				\n			\n		\n	\n		\n		\n		\n		\n		\n		\n		\n		\n	\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:6:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:41:\"Perfecting your goals in Google Analytics\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:133:\"https://yoast.com/setting-google-analytics-goals/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=setting-google-analytics-goals\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:58:\"https://yoast.com/setting-google-analytics-goals/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 12 Feb 2014 13:20:29 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:1:{i:0;a:5:{s:4:\"data\";s:9:\"Analytics\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:27:\"https://yoast.com/?p=136964\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:418:\"<p>There are quite a few tracking features in Google Analytics for which you have to do a bit more than just implement the UA-code on your pages. One of those features is the &#8216;goal&#8217;. The goal is a feature in which you can track one of the following things: how many people reach a designated&#8230;</p>\n<p>This post first appeared on <a rel=\"nofollow\" href=\"https://yoast.com\">Yoast</a>. Whoopity Doo!</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Thijs de Valk\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:13756:\"<p>There are quite a few tracking features in Google Analytics for which you have to do a bit more than just implement the UA-code on your pages. One of those features is the &#8216;goal&#8217;. The goal is a feature in which you can track one of the following things:</p>\n<ul>\n<li>how many people reach a designated page,</li>\n<li>how many people stay on your site for a minimum amount of time,</li>\n<li>how many people have viewed a minimum of pages on your website,</li>\n<li>how many people have triggered an event (such as watching a video).</li>\n</ul>\n<p>We&#8217;ve noticed that people are often having trouble setting up these goals in Google Analytics. Not only are they getting stuck on <em>how</em> to set them up, but also on <em>which goals</em> to set up. Especially the latter really requires some thought. I&#8217;ll try and take you through that thought process in this post, which is also what we do with our <a href=\"https://yoast.com/hire-us/set-up-ga-goals/\">new service of setting up your Google Analytics goals</a>.</p>\n<h2>Why should I make goals?</h2>\n<p>Goals give you an enormous amount of extra and valuable information. With goals you can track if people are doing on your website what you want them to do. There are always multiple things that people could do that would benefit you, so tracking how many people are doing that is invaluable.</p>\n<p>However, that&#8217;s not all. When you set up goals, you have the option to set up multiple steps, if you turn the option &#8216;Funnel&#8217; on:</p>\n<p><img class=\"alignnone\" alt=\"\" src=\"https://yoast.nl/site-analysis/uploads/skitch/Google_Analytics_20140206_121558.png\" width=\"520\" height=\"135\" /></p>\n<h3>Use the funnel option</h3>\n<p>A funnel is basically the process people go through to buy one of your products, or to sign up for your newsletter. You can set up as many steps as you want, but I think the only reason to add a step is when it&#8217;s required. If a step is not required, it&#8217;s not part of your funnel, because people can also come from other pages. People will have to have viewed your page on a specific product, before they can actually add that to the cart and buy it.</p>\n<p>But the best thing is yet to come! When you&#8217;ve set up a goal with a funnel, you can actually see how that goal is doing in the &#8216;Funnel Visualization&#8217;. This is a very graphic and easy to understand view of what&#8217;s happening with your goal:</p>\n<p><img class=\"alignnone\" alt=\"\" src=\"https://yoast.nl/site-analysis/uploads/skitch/Goal_Funnel__Google_Analytics_20140131_131119.png\" width=\"252\" height=\"570\" /></p>\n<p>As you can see, it shows how many people entered every step, how many people went through to the next step, and how many people dropped off on every step. This makes it very clear where in your funnel things could be improved. And it shows you the percentages and the overall funnel conversion rate. How&#8217;s that for useful?</p>\n<h3>Imagine this</h3>\n<p>If you have a webshop, you usually have a lot of products. When this amount keeps growing, it&#8217;ll be hard to keep track of how each product is doing regarding sales. Setting up your goals with funnels as I&#8217;ve shown above, will give you insight in how your products are doing, as well as showing you how the related pages are doing.</p>\n<p>You&#8217;ll be able to see if your product page is actually getting people to add that product to their cart. And when people have added the product to their cart, you&#8217;ll be able to see how many of them actually <em>bought</em> the product in the end. And you can see all that in the Funnel Visualization.</p>\n<h2>How do I make goals?</h2>\n<p>You can create goals in the &#8216;Admin&#8217; section of your Google Analytics. The Admin tab is found in the top right when you&#8217;re logged in to Google Analytics. Make sure you have the right account and view selected. When you&#8217;ve clicked admin, there will be three &#8220;columns&#8221;, of which the most right will look like this:</p>\n<p><img class=\"alignnone\" alt=\"\" src=\"https://yoast.nl/site-analysis/uploads/skitch/Google_Analytics_20140210_151908.png\" width=\"276\" height=\"287\" /></p>\n<p>You can click goals where I&#8217;ve highlighted it. When you haven&#8217;t created any goals yet, you&#8217;ll see this:</p>\n<p><img class=\"alignnone\" alt=\"\" src=\"https://yoast.nl/site-analysis/uploads/skitch/Google_Analytics_20140210_152136.png\" width=\"315\" height=\"187\" /></p>\n<p>As you can see, you have a default of 20 goals. To get any more, you need to pay, unfortunately. Click create a goal will give you this screen:</p>\n<p><img class=\"alignnone\" alt=\"\" src=\"https://yoast.nl/site-analysis/uploads/skitch/Google_Analytics_20140210_152335.png\" width=\"330\" height=\"341\" /></p>\n<p>Making a goal using &#8216;Destination&#8217; allows you to make a goal for people always ending up on a certain page. For instance, if you have a contact form, and your contact form has a confirmation page, you can track everyone who&#8217;s entered your confirmation page.</p>\n<p>&#8216;Duration&#8217; allows you to track everyone who&#8217;s spent more than the minimum amount of time you set on your website.</p>\n<p>&#8216;Pages/Screens per visit&#8217; does the same thing as &#8216;Duration&#8217;, just with pageviews. When people hit a threshold of a minimum amount of pageviews you&#8217;ve set, they&#8217;ll count as a goal completion.</p>\n<p>The &#8216;Event&#8217; goal is the hardest. This requires actual coding, as events need to have been set up first. However, they&#8217;re pretty powerful if you&#8217;ve set them up. This way you can track how many times a video on your website was played, for instance.</p>\n<h2>Regular expression goals</h2>\n<p>When you&#8217;re creating &#8216;Destination&#8217; goals, you&#8217;ll find you have these options:</p>\n<p><img class=\"alignnone\" alt=\"\" src=\"https://yoast.nl/site-analysis/uploads/skitch/Google_Analytics_20140210_153559.png\" width=\"191\" height=\"138\" /></p>\n<p>The &#8216;Equals to&#8217; is simply that. The URL people visit has to <em>exactly</em> match the URL you put in there. So if you have any campaign variables, or a subpage, it won&#8217;t be counted towards the goal.</p>\n<p>The &#8216;Begins with&#8217; is exactly the opposite: everything beginning with the URL you entered will be counted toward your created goal.</p>\n<p>The hardest on there, however, is the &#8216;Regular expression&#8217; goal. At the same time, this is the most powerful and precise option of the three. Regular expression, or regex, is a sequence of patterns that, if you know how to use them, can be very specific in its targeting.</p>\n<p>Lets say you have a webshop with over 20 products, so you can&#8217;t fit them all in your free Google Analytics account. What you could do is create a goal for every brand you&#8217;re selling, using regex goals. Your destination goal will simply be the confirmation page after your checkout. And, if the brand you were wanting to track was Yoast, you could add a regex line like this:</p>\n<blockquote><p>/(.*)/yoast/(.*)</p></blockquote>\n<p>This expression will simply track everything with /yoast/ in the URL. You have to be aware that every step in a regular expression goal and funnel should be written in regex. Also, be sure that your regex doesn&#8217;t match any other goals, or it will simply be counted twice.</p>\n<h2>What goals should I make?</h2>\n<p>&#8220;I have too much data!&#8221;, said no one, ever. Of course, people will be saying it from time to time, but you get my point. If not, here it is: try to make as much useful goals as you can think of. And there&#8217;s one very important word in that sentence: useful. There are literally millions of things you can think of to set up goals for, but most of them will probably be completely useless for your website and/or business.</p>\n<p>And that&#8217;s where the actual thinking comes in. You have to think about what you want your visitors to do on your website. Let me give you an example of what would be good goals for a webshop, in general:</p>\n<ul>\n<li>A goal for every product you have in your webshop, or, if it has more than 20 products:\n<ul>\n<li>A regular expression goal for every product category/brand.</li>\n</ul>\n</li>\n<li>A goal for your newsletter signup,</li>\n<li>A general goal for your sales.</li>\n</ul>\n<p>Of course, you can be far more specific by tracking, for instance, how many people have viewed your product video, or how many people left a review of your product. It all comes down to thinking about what your website is for, and what you want people to do on it.</p>\n<h2>Assign value</h2>\n<p><img class=\"alignnone\" alt=\"\" src=\"https://yoast.nl/site-analysis/uploads/skitch/Google_Analytics_20140210_164204.png\" width=\"304\" height=\"74\" /></p>\n<p>Assigning value to your goals is important to be able to distinguish between your goals. If you don&#8217;t assign a value to your goals, you simply can&#8217;t see which of the goals is your most profitable goal. There are three ways in which you can assign values for your goals: actual values, average values or relative values.</p>\n<h3>Actual values</h3>\n<p><em></em>Lets say you offer a few services, all of which have one fixed price. People can hire you for these services, and they <em>have to pay up front</em>. In this case you should simply assign that price as the value of each goal representing a service. That way, you can simply see how many times a goal was completed and thus one of your services was successfully requested.</p>\n<p>In this case it&#8217;s important that people actually have to pay up front, because otherwise you&#8217;ll run into some trouble. Because even though the prices of your services are always the same, if people don&#8217;t have to pay immediately to finish the goal (order a service), there&#8217;s always the possibility they just won&#8217;t pay.</p>\n<h3>Average values</h3>\n<p>When people don&#8217;t have to pay up front, or you offer services or products that can have different prices (such as our plugins), or the specific goal generates leads, you need to assign average values. Average values have to be calculated in three different ways for the three options I just mentioned.</p>\n<ol>\n<li>When the prices of your products can differ, you simply take the average order value of the last period (at least one month). This way you&#8217;ll have a general estimate of what each order will earn you, on average.</li>\n<li>When people don&#8217;t pay up front, there&#8217;s always a percentage of people that simply won&#8217;t pay, even after requesting the service. You&#8217;ll have to find out what that percentage is. If your service costs $100, and 40% of the people won&#8217;t pay, your assigned value should be set to $60.</li>\n<li>Things that don&#8217;t have a direct value to them, such as newsletter signups or social media shares, can still earn you money in the end. This is what people call &#8216;lead generation&#8217;. The best way to assign relative values would be if you knew the lead conversion rates. This means you know how many social media shares, for instance, it takes to sell one of your products/services. If it&#8217;s 1%, this would mean every share with a $100 service would be worth $1.</li>\n</ol>\n<h3>Relative values</h3>\n<p>If you&#8217;re making goals for things that don&#8217;t actually earn you money, you can assign relative values. Relative values are simply values that show you which of the goals are worth more to you. So, if you prefer people signing up for your newsletter over liking your Facebook page, you could assign the newsletter signup goal a value of 2, and your Facebook like goal a value of 1. Or, if you think twice as much is too much, you can assign them values of 3 and 2 respectively.</p>\n<p>These numbers are then obviously completely made up, but it&#8217;ll still help you differentiating between each goal.</p>\n<h2>Doesn&#8217;t this take a lot of time?</h2>\n<p>This all depends on how big your website is, of course. However, if you own a webshop with a lot of products, the answer is simple: yes. Although it can be hard to find the time to set this all up decently and correctly, in the end it will always be worth it!</p>\n<p>Of course, you could always ask us to set up your goals for you. Google Analytics isn&#8217;t exactly known for its usability, so it could save you quite some time. We also guarantee the goals will always be set up by a Google Analytics Qualified Individual. 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The WordPress Themes by Yoast are now finally available. This project has been over a year in the making. When Mijke joined Yoast in September 2012, we decided it&#8217;d be a good plan to use her design skills and our knowledge about optimizing WordPress sites to make themes that actually help people easily build&#8230;</p>\n<p>This post first appeared on <a rel=\"nofollow\" href=\"https://yoast.com\">Yoast</a>. Whoopity Doo!</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Joost de Valk\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:3950:\"<p><img class=\"alignright size-medium wp-image-138699\" alt=\"yoast themes\" src=\"https://cdn.yoast.com/wp-content/uploads/2014/02/yoast-themes-250x169.png\" width=\"250\" height=\"169\" />It&#8217;s done! The <a href=\"https://yoast.com/wordpress/themes/\">WordPress Themes by Yoast</a> are now finally available. This project has been over a year in the making. When Mijke joined Yoast in September 2012, we decided it&#8217;d be a good plan to use her design skills and our knowledge about optimizing WordPress sites to make themes that <em>actually</em> help people easily build good websites. We&#8217;ve learned a lot of things in the process of making these themes, most importantly that we&#8217;re so perfectionistic that we&#8217;d never get anything released if it wasn&#8217;t for my wife. But, we&#8217;re there.</p>\n<p>We&#8217;re releasing 3 themes today, all of them very different but all of them share a lot of functionality too. They&#8217;re all <a href=\"https://yoast.com/out/genesis/\">Genesis</a> child themes, as we believe in the Genesis framework. We&#8217;ve done &#8220;some&#8221; work on it though: we&#8217;ve fully integrated the Genesis frameworks core features <em>and</em> our own theme specific features with WordPress&#8217; cores theme customizer, leading to functionality like this:</p>\n<p><a href=\"https://cdn.yoast.com/wordpress/themes/vintage/\"><img class=\"alignnone size-large wp-image-138698\" alt=\"theme customizer\" src=\"https://cdn.yoast.com/wp-content/uploads/2014/02/theme-customizer-550x372.png\" width=\"550\" height=\"372\" /></a></p>\n<p>You can install the theme, customize it to your liking and then activate it. The screenshot above contains the <a href=\"https://yoast.com/wordpress/themes/vintage/\">Vintage theme</a>, which is completely different from, for instance, the <a href=\"https://yoast.com/wordpress/themes/versatile/\">Versatile theme</a>:</p>\n<p><a href=\"https://cdn.yoast.com/wordpress/themes/versatile/\"><img class=\"alignnone size-large wp-image-138635\" alt=\"versatile desktop 1120x680\" src=\"https://cdn.yoast.com/wp-content/uploads/2014/02/versatile_desktop_1120x680-550x333.png\" width=\"550\" height=\"333\" /></a></p>\n<h2>Shared functionality</h2>\n<p>All our themes contain a set of 8 widgets that you can use for all sorts of functionality. From easily creating mail signup forms to showing social network buttons and big call to actions. Check out the different <a href=\"https://yoast.com/yoast-widgets/\">Yoast widgets</a>.</p>\n<p>They also share our update code, which allows us to push updates for bug fixes, new functionality and even new color schemes. All of the themes have been built on Genesis incredibly SEO friendly core, so you can benefit from the highest standards in the industry.</p>\n<h2>More themes coming!</h2>\n<p>We intend to release a new theme every month or so, though we&#8217;ve decided to take somewhat more time for the next theme release so we have time to fix bugs that might arise. The next theme will be available around the end of March.</p>\n<h2>Flexibility while maintaining style</h2>\n<p>We&#8217;ve worked very hard to make the themes as flexible as possible, yet at the same time try and make them look good almost all the time. 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